Restoration Pros Unplugged – Details, episodes & analysis

In this game-changing episode of Restoration Pros Unplugged, hosts Clinton James and Bobby Thomas sit down with James Longley, founder of Gorilla Truck Box, to unpack how one man’s hands-on frustration in the field became a revolutionary leap forward for the restoration industry.

James shares how years of inefficiency, disorganized gear, and insecure vehicles in water, fire, and mold restoration led him to one conclusion: the industry needed a truck that actually worked for restoration pros—not against them. The result? Gorilla Truck Box: a purpose-built solution engineered from the ground up with the needs of restoration teams in mind.

You’ll hear how James’ deep industry background influenced every design detail—from the compact G1 to the versatile G3—and how customizable setups are helping companies scale smarter. We dive into stories from the field, the impressive ROI restoration companies are reporting, and how features like theft-resistant compartments and streamlined storage are transforming daily operations.

Whether you're running a single crew or building a multi-vehicle fleet, this episode offers a front-row seat to a product born from necessity and crafted for real-world impact.

Ready to stop wrestling with the wrong rig and start driving efficiency on every job?

Visit https://gorillatruckbox.com to discover how James Longley and the Gorilla Truck Box team are helping restoration pros like you take control with purpose-built truck bodies designed to scale your operation, protect your gear, and boost productivity where it matters most—the jobsite

If you’re interested in learning how Water Restoration Marketing can help you overcome the challenges discussed in this episode and get more water jobs, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

Ready to unlock more local leads and inbound calls in 2025—without burning cash on ads or relying on lead vendors? In this exclusive webinar replay, Clinton James, Chief Marketing Officer at Water Restoration Marketing, walks you through the 2025 Google Maps Playbook designed specifically for water damage restoration companies.

In approximately 30 minutes, Clinton breaks down the latest Google Business Profile (GBP) updates and automation tools restoration pros need to rank higher, expand their service area visibility, and consistently appear in the Google 3-Pack.

Here’s what you’ll learn:

• The top 2025 GBP updates that impact local rankings
  
  
• Five common GBP mistakes that sabotage your visibility
  
  
• A proven, step-by-step framework to consistently land in the 3-Pack
  
  
• Automation hacks and mapping tools to scale your reach
  
  
• How to leverage scalable local SEO across multiple markets

Whether you're a restoration business owner, office manager, or marketer, this replay is packed with real strategies used by top-performing companies to systematize local SEO and win more jobs.

This is the exact system Clinton’s team uses every month to help restoration clients dominate their local markets.

If you’re interested in learning how Water Restoration Marketing can help you overcome the challenges discussed in this episode and get more water jobs, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

Rolling in Revenue: How Carpet Cleaning Can Transform Your Restoration Business

What if you could turn every restoration job into a recurring revenue opportunity? In this episode, Clinton James and guest Bobby Thomas break down how adding carpet cleaning services can unlock new profit streams and build long-term customer relationships.

Bobby shares how he started with carpet cleaning before expanding into full-service restoration, revealing the secrets behind his steady cash flow and loyal customer base. Learn the best equipment investments, essential certifications, and marketing strategies that make carpet cleaning a profitable addition. Plus, discover how to avoid common pitfalls and position your company for long-term growth.

If you want to stop relying solely on insurance jobs and start seeing faster, more consistent income, this episode will show you how.

If you’re interested in learning how Water Restoration Marketing can help you grow your business, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

Join host Clinton James and co-host Bobby Thomas in this episode of Restoration Pros Unplugged as they uncover the power of social media in the restoration industry. They provide a comprehensive guide on leveraging various social media platforms to expand reach, engage with the community, and build a strong brand presence. From content creation to paid advertising, this episode equips restoration professionals with the tools needed to harness social media effectively for business growth.

If you’re interested in learning how Water Restoration Marketing can help you grow your business, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

"Breathe New Life into Your Business: Adding Air Duct Cleaning for Profit & Growth"

In this episode, host Clinton James sits down with Bobby Thomas of Extreme Services to explore why air duct cleaning is one of the smartest add-ons for restoration companies looking to boost profits and stabilize cash flow. Discover how this high-demand service not only complements restoration work but also generates immediate revenue without dealing with the headaches of insurance claims.

Bobby shares how his company successfully integrated air duct cleaning, the key equipment and certifications required, and how to market this service effectively. You’ll also learn how to overcome common pitfalls, cross-sell to existing customers, and keep your crews busy during slow periods. If you're ready to elevate your restoration business and tap into a lucrative service line, this episode is a must-listen.

Key Takeaways:

• Why air duct cleaning is a natural fit for restoration companies
• How to get started with minimal investment
• Effective pricing strategies for high-margin jobs
• Marketing tips to build trust and close more deals

If you’re interested in learning how Water Restoration Marketing can help you grow your business like discussed in this episode, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

In this episode of Restoration Pros Unplugged, host Clinton James and co-host Bobby Thomas delve into the intricacies of marketing within the restoration industry.

They explore tailored strategies for water damage restoration, mold remediation, and fire and smoke damage restoration, offering insights into selecting the most effective marketing channels for each service.

Listeners will gain valuable knowledge on optimizing their marketing efforts to attract more clients and enhance their business growth.

If you’re interested in learning how Water Restoration Marketing can help you optimize marketing like discussed in this episode and get more water jobs, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

Big changes are happening at Restoration Pros Unplugged!

Host Clinton James is excited to introduce Bobby Thomas as the new co-host of the podcast! Bobby isn’t just any guest—he’s the CEO of Extreme Services, a multi-location restoration company with over 15 years of industry experience. From starting with a Home Depot Rug Doctor to scaling a successful business specializing in water, fire, and mold restoration, Bobby brings hands-on expertise that will take this podcast to the next level.

With Bobby on board, expect even deeper insights into scaling a restoration company, securing TPA work, building strong industry partnerships, and navigating the evolving restoration landscape. Whether you’re an owner looking to grow your business or just getting started in the industry, this new era of Restoration Pros Unplugged will bring you the strategies, success stories, and expert interviews you need to stay ahead.

Don’t miss this exciting kickoff to a new chapter—tune in now and meet your new co-host, Bobby Thomas!

If you’re interested in learning how Water Restoration Marketing can help you overcome the challenges discussed in this episode and get more water jobs, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

In this episode of Restoration Pros Unplugged, we’re bringing you the exclusive recording of a powerful webinar hosted by Clinton James (CMO) and Kevin Wilkie (CEO) of Water Restoration Marketing. Together, they share the proven strategies that have helped over 130 restoration companies nationwide secure more high-value water jobs and maximize their ROI.

Here’s what you’ll learn:

- Why your PPC campaigns might not be delivering the results you expect.
- The critical role of Google’s Map Pack and how to rank higher to attract more leads.
- How to identify and fix the “leaky holes” in your online presence.
- Actionable tips to optimize your website, Google Business Profile, and customer reviews for maximum conversions.

Don’t let your competitors beat you to the jobs you deserve. Listen in for expert insights, practical takeaways, and a step-by-step approach to turning your digital presence into a lead-generating powerhouse.

Whether you're new to digital marketing or looking to fine-tune your existing strategy, this episode is packed with value you can implement right away.
Ready to take your restoration business to the next level? Hit play now!
 
If you’re interested in learning how Water Restoration Marketing can help you overcome the challenges discussed in this episode and get more water jobs, book a free strategy session with our team today:

https://www.waterrestorationmarketing.net/schedule

Website:
https://waterrestorationmarketing.net

Personal LinkedIn:
https://www.linkedin.com/in/kevindwilke/

In this episode of The Restoration Pros Unplugged Podcast, host Clinton James sits down with Ryan Schrader, the newly appointed Director of Local SEO at Water Restoration Marketing, to reveal the strategies that can help restoration companies dominate their local markets. Ryan brings over 13 years of experience in web design and local SEO for home service businesses and shares invaluable insights on how restoration companies can secure a top 3 spot in the highly coveted Google Map Pack.

They explore what Google looks at when ranking a restoration company’s Google Business Profile (GBP), the critical role that website design plays in improving local SEO, and the common mistakes businesses make that hurt their rankings. Ryan also uncovers three best practices that restoration companies can implement to boost their visibility and attract more high-quality leads.

If you’re a restoration company owner looking to grow your business and get ahead of your competition, this episode is packed with actionable tips to help you take control of your local SEO and improve your GBP ranking. Don’t miss it!

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net

In this episode of The Restoration Pros Unplugged Podcast Clinton introduces the mastermind behind their agency's successful PPC campaigns, Terrence Bennett. As one of the most accomplished Google Ads experts in the industry, Terrence has spent the last 4.5 years as the Director of Ads for Water Restoration Marketing, helping restoration companies thrive in the competitive world of digital marketing.

Terrence shares his journey into digital marketing, the unique challenges of managing PPC campaigns for restoration businesses, and how they’ve navigated significant changes from Google this year. He also offers invaluable advice for restoration companies managing their own PPC and highlights the warning signs when an agency isn’t delivering results.

Whether you’re a restoration company owner or a digital marketing enthusiast, this episode is packed with insights into optimizing your PPC campaigns, improving landing page performance, and driving more high-quality leads.

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net