Get ready, cause this one’s a deep dive! Doctor Asher Larmie joins me in this episode of Real You Real Money to talk through the intricacies of gender identity, gender conditioning, and what it all means not only when you’re navigating your business, but the world.

Asher is a transmasculine doctor now working independently with clients to combat weight stigma and promote weight-inclusive care. Together, we dive into the complicated nuances between the very personal side of gender identity, and how it relates to the larger social conditioning and often arbitrary expectations we place on people based on the gender they’re born into. Bringing both of our experiences to the table, this conversation is mainly about what it means to be socially conditioned as female.

You can find out more about Asher at https://www.fatdoctor.co.uk/

This week I’m welcoming Joeli Caparco to the podcast! Joeli is a brilliant coach who helps people reconnect with their needs, wants, and desires so that they can have happier, healthier relationships.

Together we unpack the complexities of how money-making plays into, and sometimes determines the dynamics of our marriages and relationships. Fair warning, it’s a maze of conditioning, a healthy dose of grey area, and a whole lot of self (re)discovery!

Stay tuned as Joeli shares her own story of a dysfunctional money dynamic within her previous marriage, and how she created a new family balance that made room for the work that she’s passionate about and the moneymaking possibilities that come with it.

You can find out more about Joeli’s work at

queercyclecoach.com

@joelicaparco

I’m returning after a little hiatus, and with me is the brilliant Lauren Currie!

Lauren is the Founder of UPFRONT, and is on a mission to change confidence for 1 million women. An all-around powerhouse, Lauren has been awarded an OBE for her services to design and diversity.

Together we look at visibility from all angles, especially the ones that are trickier to navigate. From the positives of learning to own your work and show up as yourself, to the less explored complexity of privacy, safety, and pressure, we break down what it really means for people from all walks of life to show up online.

Ever notice how visibility is an ‘obligation’ that seems to fall on female business owners? Then this episode is for you…

You can find out more about Lauren here:

https://laurencurrie.co/

https://www.weareupfront.com/

QUOTES

“You can be private and authentic at the same time.”

“I think with female founders, the world wants to know everything about you. It's like: I'm going to decide if I'm your customer or not based on where you live, who you're in a relationship with, how you parent. I think it’s risky and we're only just starting to scratch the surface of what the consequences are for the women in these positions.”

“When you end up with a life that's so different to  the life that you came from, how do you  keep progressing?”

“Why do I need to be camera ready every day when I'm trying to actually build a business?  I look at male founders in the same position as me and they are not doing that.”

Today I’m taking a look back at the journey from the start of my business to where I am today. I’m currently revamping my own messaging and funnels, which has turned out to be a great chance to reflect on all of the experiences, inspirations, and even pitfalls that that are at the heart of my offers.

Listen in to hear about how and why I started my business, the circumstances that led me to the self-trust I needed to jump in with both feet, and how you can do the same no matter where you’re at.

If you caught the shoutout at the beginning of the episode, the undeniably brilliant Tamu Thomas just released her first book ‘Women Who Work Too Much’. Check it out here: https://www.amazon.co.uk/Women-Who-Work-Too-Much/dp/1837820740

And if you’re interested in the upcoming round of Plenty, be sure to get on the waitlist: https://www.raydodd.co.uk/plenty

QUOTES

“I realised how much easier it was for me to make money when I decided to trust myself. When I decided to do things in ways that felt good to me,  that is when it worked.

“I don't care what people think of me being visible. I need to feed my family.  That was a far more pressing concern than: what does so and so think of me being visible? Am I annoying these people?”

“I don't want you to have to hit a rock bottom experience in order to be able to act on your zones of genius or your deep desires. That was my story, but it doesn't need to be your story”

I’ve had a breakthrough around how I manage my days, and ultimately how I manage my business... so of course I wanted to share it with you!

There is so much focus on starting out in your business, but what happens once the excitement, the adrenaline, and even a little bit of fear has worn off? 

In a counterproductive way, I realised that I started replicating the very corporate structures that I started a business to get away from - things like equating being at my desk to productivity. These habits felt safe as they are familiar, but they certainly weren't productive or healthy.

Tune in for advice on how to break out and run your business and time in a way that works for you.

QUOTES

“We talk a lot about starting up, but we don't really talk about the ebbs and flows of running a business for a long time.”   “I was trying to replicate the working habits of being in an office…when part of the point of having my own business is not working within a system that doesn’t work for me!"

"I’ve found new ways of splitting my day up so I get more done, and don’t feel obligated to be tied to my desk...I am so much happier because I don't feel like I'm having to sacrifice one part of my life for the other.”

Today, we’re chatting about safety, familiarity, trust, and how all of these things come together to build the foundation of your business.

Running your own business means that you are likely reinventing typical structures, whether it’s in your sales, your offers, or even your day to day. You are at the centre of it all, and while that is super freeing in theory, it can be a challenge in times of doubt.

When we have to make big decisions or take risks, our brain’s instinct is to search for safety in the familiar. So what happens when we enter the uncharted territory of our new, play-by-our-own-rules business? Tune in for a discussion on how to avoid outsourcing your trust, and making decisions based on what you know instead of what you fear.

Interested in joining Plenty? Get on the waitlist here: https://www.raydodd.co.uk/plenty

QUOTES  

“We are so worried about drowning – about it all going wrong – that we are like squirming with our legs, working frantically to stop drowning, when actually we can just put our feet on the floor.”

“The role of your subconscious is to make sure that you are safe. So it is asking without you consciously being aware of it in every situation: is this familiar? If it's familiar, I'll read it as safe.”

“I have to look at what is true, what I know, what I can touch. Not what I fear is true.”

Today we’re talking about how the people around you impact the kind of money you can make. From the influences you absorbed growing up, to clients’ opinions on affordability, to the type of businesses you aspire toward, it seems like you can’t turn a corner without someone else’s money beliefs jumping out to inform or challenge your own.

So how do we surround ourselves with money beliefs that will build us up and help us make the money we desire? Tune in for insight on the importance of a supportive money community, plus more on the unique inherited challenges that those of us historically left out of moneymaking face.

QUOTES

“I do think making money is harder for people who've traditionally been left out of money making. Imagine the people not in the cigar room drinking the brandy. The mental gymnastics that we have to do, the unravelling of the conditioning is broader and louder.”

“One of the reasons communities are so impactful is we share power.  We share power in communities. We share information, we share mistakes and failures. We share wins, we share wobbles,

“Making more money is vulnerable. It's so vulnerable. And you do not need to hold that alone.”

In this episode, I’m breaking down why your money mindset is directly linked to your sales. You may not realise it when you’re writing that sales email or editing that reel, but how you show up and sell in your business is directly related to how you feel about money, your potential to make it, and the role it plays in your life… not to mention in the world.

Tune in for insights on how improving your money mindset can help you meet your sales goals, plus lots more on taking up space and giving ourselves permission to sell.

And remember, Sell That Thing starts on February 12! Here’s the link with all the info: https://www.raydodd.co.uk/sell-that-thing

QUOTES

“My view on selling is that you are inviting people into your world, and yes there's an exchange of money in there, but the exchange of money is not the thing.”

“You're also gonna want to figure out how to sell without compromising who you are so that the whole of you gets to show up in selling. When you do that, you are going to attract the best fit people for you.”

“We often conflate selling and unkindness. People feel like the more they go out and sell, somehow they're adding more bad to the world... You are adding good to the world, really falling in love with what you do in terms of making the world a better place.”

In this episode, I’m jumping into some sticky money territory… even for this podcast!

I work with so many clients that are incredibly conscious of the ethics of their money making. If you’re a listener, it’s likely that you fall into this category of beautifully big-hearted business owners!

While there’s obviously so many good things about striving for an ethical business, there are moments where your conditioning around money can masquerade as kindness and keep you from entering that big moneymaking space that you long to fill.

Tune in for the sideways lessons we can learn from ‘unethical money makers’, and how we can embrace the many definitions of an asset that don’t have to do with ownership.

QUOTES

“Sometimes I think our worry, our moralizing, our over commitment to what's ethical and what's not ethical is holding us back in ways it does not need to.”

“We need to put a little more thought in than ‘this feels not right’. We need to think more critically than that.  Sometimes the ick is legit, and sometimes the ick is social conditioning in disguise, and it's keeping us broke.”

“The way that we've been conditioned is to believe that what money touches becomes bad or unkind is super interesting, because if we were just talking about community and we weren't thinking about what that community paying us, we wouldn't have these same thoughts.  When we introduce selling (to a community), our footing becomes unstable and we don't really know what's okay anymore.”

The idea of selling is one of the most common points of anxiety for coaches and independent business owners – who do we approach? How do we share our offers? How hard do we push? How do we deal with rejection? With a maybe?

Sales consultant Leah Gregory joins me to hash out these questions and more. We talk through those moments where sales get sticky, and the steps we can take to make selling less pressured and more about connection.

Leah works with 6 & 7 figure coaches to sell high ticket offers, lead and train their sales teams, and help them make more sales and help more people. You can find out more about Leah on IG at @iamleah.co.uk

Interested in joining me for a whole course on getting comfortable with selling? Read all about Sell That Thing here: https://www.raydodd.co.uk/sell-that-thing

QUOTES

“People write themselves off or they discount themselves from ever being the kind of person that can sell because they're like identity currently feels so far away from that… (instead) I believe we’ve unlearned the ability to sell ourselves.”

‘Sometimes “I can't afford it” is the easiest way to say no without saying no. It can be “I don't want to hurt your feelings because you're lovely, but I don't really understand how this offer fits into the context of my life.’

‘When it comes to sales, we want to get down to the granular. It's having this particular problem with this particular aspect of self-worth. So when I make an invitation, it's going to be based on that.’

I need to rant. Right before I recorded this podcast, I watched my husband experience an awful sales call with an online coach in his industry. The thing that made this call especially bad was that it was a freebie consultation that ended in a HUGE amount of pressure to buy… which is exactly what I’m here to talk about today.

When we offer free value – whether it’s a 1:1 call or our everyday content – we need to be very aware of what the intention is behind it. Our own conditioning around scarcity can crop up when it’s time to share your offer, which it’s why it’s important to work through your money stuff so that you can focus your sales on your clients and the value they’ll get. Tune in for more on how!

QUOTES

‘I'm not saying everybody who offers a strategy call for free is lying. What I'm saying is when you go on it and they're not actually giving you anything useful, trust is broken.’

“There’s the squirmy feelings, the way in which we get a client on a call or a customer in our emails and we feel like “If they don't buy, no one else is coming”. When we get those feelings, we need to address (why we’re) not trusting clients to make decisions for themselves.”

“We need to address our money stuff for other people, for our clients and customers so that they get to have a clean experience, a clean exchange when it comes to money with us.”

Welcome back to Real You Real Money, and happy new year!

A new year means a new phase for so many of us, so I wanted to talk about the reality of working towards our idea of success, and why navigating the ins and outs of this is trickier than it seems.

A lot of us set goals expecting that when we achieve them everything will fall into place. When we think this way, we can end up waiting for the ‘right time’ when really the right time is now. The the reality of achieveing a goal can also be much different than it seems, especially when it comes with a whole bunch of new responsibilities and expectations to sustain.

Tune in for tips on how to stop waiting for the permission of success, and how to make the pace of your business growth more sustainable.

And if you’d like to join me for Sell That Thing, get on the wait list right here: https://ray-dodd-ltd.ck.page/6f92c19f75

QUOTES

“If you want to do bold truth telling content, here is my top tip for doing that.  Start saying bold truths.“

“I see a client pushing… holding on tightly to this goal. And the minute they hit it, they let go of the pen  and their hand is tired and it's shaking and it needs to rest.  And so of course they take their foot off the gas. They find themselves in this cycle and panic comes in and that just makes it harder and harder to actually show up. That's what happens when we treat an event as if it's success.”

“We want to build businesses that let us take breaks during the journey to where we're going, which only stops if we choose to retire.”

If you’re up to date with coaching industry trends, you may have noticed a big uptick in ‘do it my way’ marketing - people selling the one solution that will skyrocket your business to success. If you’re a long time listener, you may have already guessed that I’m NOT a fan of one size fits all solutions.

In this episode, I’m diving into the mentality that leads people to lean on step by step techniques, how these methods are rooted in scarcity, and the mindset alternatives that will provide much more longevity and ease to your money making. Tune in for tips on how to gain a deeper understanding of your business beliefs and where they come from, plus how to use these to be a discerning consumer of advice and coaching.

QUOTES

"My very first discovery of Mindset was mindblowing to me, this concept that I had control over my brain, that I didn't just have to accept these thoughts and beliefs that didn't feel like they fit me. I got to choose my beliefs about myself rather than just feeling like I was a victim to them."

"There's a need for control, a need for steadiness - because we don't have it, we're trying to create it. What we really need for that stability is to find it internally, and mindset work is part of a way that we can do that."

"Group coaching is an amazing thing when it comes to money because one of the biggest things holding us back from feeling good about money is shame.  One of the key ways that we remove shame is by sharing in groups, by understanding that we're not alone."

My brilliant guest Sarah Clarke is on mission to help talented women unlock their potential and find more happiness at work. Her business Shine Brighter Consulting developed from nearly two decades of work in employee happiness and development, and helps women design their best work lives on their terms.

Sarah and I chat through how creating a you-shaped business is a fundamental part of finding joy in your work – especially if you work for yourself. Tune in for insight on life during and after corporate, how to connect to your true self, and whether monetizing your passion is always a good idea.

You can find out more about Sarah at

www.shinebrighterconsulting.co.uk

www.linkedin.com/in/sarahjclarke

@thehappystartupcoach

QUOTES

“If you have a purpose aligned business, you can make more money and be happier. Your purpose will be attached to your lived experience. It’s determined by so many different parts of who you are. It's as you unique as you are.”

“I have a valuable bloody gift. I have a talent that is going to help someone in their life. And if they're willing to exchange money for that support, then you have a business. If they aren't willing to exchange money for that support, then you have a charity.”

"Starting from the ground up has to be what I refer to as kind of resetting. What is a yes for you? What is a no for you?  How does that play out in terms of the intuition you're going to apply to running your business?"

My guest today is the brilliant Ruthie Zerai! Ruthie a professional life and business coach who empowers people looking to become a better version of themselves everyday. 

We chat about the idea of having a purpose, and the practical ways that you can find and follow yours. It’s easy to feel like you have to do it all, especially in some areas of the coaching space. Ruthie brings us examples from her own journey and experience that show us just how valuable it is to follow what you want instead of what you think you should want.

You can find more about Ruthie at

https://www.ruthiezerai.com/

@ruthiezerai

REFERENCES

Set Boundaries Find Peace, Nedra Glover Tawwab

The Joy of Saying No, Natalie Lue

QUOTES

“My understanding of purpose is: how can you set yourself on a path that feels meaningful to you. And that's how you break down this whole big convoluted kind of topic around purpose into something that is digestible.”

“How does this fit with the greater context of my life?  I’m not saying that if it doesn't feel good, I don't do it. Because sometimes some things that are good for me might not always feel good. I'm more like ‘feel good’ in terms of like, does this feel true? Or am I doing it because I'm trying to be like somebody else?”

In this episode, I’m bringing you a big confession. Last year, I set out to double my income in 2023… and it didn’t happen.

Not meeting a goal brings up a lot of questions for all of us – should I feel shame? Should I feel like I did something wrong? Did I do something wrong?

I can tell you from experience, the answer to all three of those questions is a big resounding no. I may not have hit the numbers I set out to, but this year has taught me exactly what I needed to know.

I’m entering 2024 with something that will serve me even more than a doubled income - I’m making more space for myself and my goals, making big plans and giving them the big time they need, and accepting that the ups and downs of running a business are a reality… and not a shameful one!

Listen in and let’s normalise embracing the unique timing of your business.

QUOTE

“When we decide that we want to hit a goal… we do not know what we do not know. We don't know what it's going to take, what we're going to need to go through to get to where we're going.”

“Some of you are so focused on your business only being legit once you're making money, that that's the only problem you try and solve. The reason you're not making the money you want to make is because you're not showing up as the embodied version of yourself.”

“Deal with each issue at a time. Make that boring plan.”

If you’ve ever found yourself freezing up, not getting traction, or longing for momentum that seems just out of reach, then this episode is for you.

When recording this episode, I was feeling stuck myself… no matter when you’re listening, there’s a decent chance I may be again! The peaks and valleys of running a business (and of life in general) are something we all face.

That is why I’m sharing the 5 techniques that I use to get unstuck! Tune in for how to meet yourself with compassion, from simpler motivational actions all the way to tackling the bigger challenges like burnout, dealing with change, and questioning the conditioning that stands in your way. 

QUOTES

“If you can start the day with something you actually want to do, it will absolutely transform things. That's one of the best ways that you can get yourself unstuck.”

“My stuckness is almost like my past-self holding on to where I've been, because it senses things are going to change.  It senses I'm at the end of something, something new is beginning, and if I say stay stuck, I get to stay in this place that has been really uncomfortable in many ways, but is familiar.”

"One of the ways you can tell if you're in that space is you're jumping from task to task. You're probably feeling overwhelmed and like you've got to do everything, but actually end up doing very little."

If you’ve ever struggled to balance your own needs alongside your business and the kids (or any caregiving), this episode is especially for you. My guest is the brilliant Doctor Jemma, an Empowerment Coach who helps mums bring to life their ambitions in a way that works in beautiful harmony with their life as a parent.

Tune in for insight on finding fulfilment for yourself while caring for others, and meeting yourself with compassion during the ebbs and flows of it all.

You can find more about Jemma at

https://drjemma.co.uk/

on Instagram @ _dr.jemma

QUOTES

"Failure is just part of the journey. Sometimes you do things that either go right, that either go wrong. That's just the flip of the coin."

"Can mums really have it all? I don't think anyone can... I think you can have what you desire, but I don't think it looks necessarily like 'having it all' in that way."

"For me, balance is such a triggering word. It conveys that everything has to be of equal amounts at all times. The word that I relate to more is harmony.  It allows that sense of flow, fluidity. Sometimes I need to be more with my kids as opposed to my business. Sometimes I'm working more on my business than time with my kids and that's okay."

My guest today is the brilliant Lucy Sheridan! 

Lucy is the one and only Comparison Coach, and helps people all over the world go from compare and despair to comparison free in their life and business. 

Lucy lends us her huge range of experience and economic mind to dissect the ups and downs of running an online business, especially from a pre to post pandemic market. Tune in for juicy insight on how to handle income dips, ways to confront the vulnerability of running a business, and why stability can be sexy.

You can find Lucy on Instagram @lucysheridan

And if you're listening on 19 October 2023, today is the final day to sign up for Plenty! Follow this link for all of the info: https://www.raydodd.co.uk/plenty

This week, I’m sharing my workshop for online business owners who are ready to drop the drama and up their income!

Tune in to learn about the ways that your conditioning is running the show and keeping money from feeling anything but calm, joyful and plentiful. And then of course, the 4 things that you can actively start doing to free yourself from that very money drama WITHOUT emotional bypassing!

This workshop is meant to give you a little preview of Plenty, which is currently open for you to join! Click this link for all the info: https://www.raydodd.co.uk/plenty

QUOTES

“If your brain is used to you feeling stressed and anxious around money, it will actually try and keep you there”

“Our inner turmoil fears what we will lose if we choose what we need over what we believe others need. It actually doesn't consider what your clients and customers need. It considers how to be perceived as kind.”

“Money talk has been so hidden from us that an open money themed community is incredibly disruptive, in a good way, to our conditioning. It's a brain rewriting tool all on its own.”

This week, I’m chatting with the brilliant Freya Powell!

Freya is a Subconscious Transformation Coach specialising in helping people to make changes in their careers or businesses by harnessing the subconscious mind. Freya is also in Plenty, where we regularly find ourselves nerding out about neuroscience and the control we actually have over our brains (which is much more than we think!).

In the personal development world, it’s easy to fall into a pattern of fighting against our subconscious; in this episode, Freya and I look at how we can walk alongside our subconscious instead. Tune in for talk on just how reprogrammable your thoughts are, from using techniques like EFT to the everyday ways we access our subconscious, and how we can shift things when it comes to our views of success and money.

You can find more about Freya at:

https://www.freyapowell.co/

@iamfreyapowell

You can get your FREE transformative 5 stage guide to creating a YOU-shaped career or business here: events.freyapowell.co/future-focus-signup Learn the basics of EFT and how you can use it on your own + 30 minute practice session with Freya - get 30% discount with RAY30: events.freyapowell.co/EFT

And don’t forget that Five Days of Plenty is happening right now! Sign up through this link to join us for the rest of the week and receive all the replays: https://www.raydodd.co.uk/5-days-of-plenty

Plenty is opening its doors in the next few days! Get on the waitlist right here: https://www.raydodd.co.uk/plenty

QUOTES

“It's all about brain state. So just before we go to bed where our subconscious is open, we can ask it questions because it's agnostic. The support isn't anything other than really a computer. If we start seeing it like a computer, we can go, okay, right. How do we program? How do we work with this computer as a tool?”

“Beliefs are generally created through an experience in our lives. Something happens and you make a belief about yourself and the world that day to protect you for the future.”

“Our subconscious works unbelievably faster than our conscious brain. If we can get the subconscious working for us, change can happen really quickly.”

I little while back, I released an episode talking about my decision to stop using the word ‘mindset’. There were a lot of (really valid) conversations happening at the time, about how ‘mindset’ implied that our thoughts are the primary factor in what we can – or can’t –achieve.

‘Mindset’ felt like it side-lined all of the big, circumstantial things that are totally out of our control. It made things like patriarchy, racism, homophobia, and really any form of oppression a YOU problem, and not a SOCIETY problem. I just wasn’t having that.

What I was missing was the link between ‘mindset’ and the ways we need to challenge internalised oppression in order to change our own perceived limitations. While our mindset won’t be the only thing to change society, it is certainly part of what will allow us to claim our space in the face of the systems standing in our way.

Tune in for more on the nuance of mindset, and the importance of looking for the meaning behind the buzzwords!

The Thriving Artists with Ali Mapletoft

My guest today is the brilliant Ali Mapletoft, who supports gifted artists, performers and visionaries to generate elevated visibility, make bolder work, and live a prosperous life without losing their essence.

Ali takes us on a deep dive into the intricacies of making money and being visible as an artist… in a world where algorithms and marketability are unavoidable, self-expression isn’t as easy for artists as it may seem! Tune in for some amazing insights on the intersection between creativity and business, that apply even if you aren’t specifically working in the arts. And if you are, have a listen to find out where the myth of the ‘struggling artist’ comes from…and why it is absolutely possible to be a THRIVING artist instead.

You can find out more about Ali at

alimapletoft.com

@alimapletoft_artist

QUOTES

'Because we almost think algorithmically ourselves and perceive and observe what gets praise and what doesn't, we're actually able to kind of code ourselves to be inoffensive and popular. When we code ourselves to be in offensive and popular, we lose part of that innate kind of magic of self-expression.'

‘We do have a very ingrained idea of the struggling artist. And part of that is just an 18th century romanticisation of that archetype.’

‘You can't run away from yourself when you're running a business, because you'll be confronted daily with uncomfortable things about you.’

‘When you hit a patch in the road that's hard, you can go into this kind of resistance of, “I'm not gonna go down that path. I'm not even gonna try.” It's not self-doubt as such. It's this impatience that, “I should already have the rewards. I should already have the money, the followers, the clients, the record deal.” And that's a very real thing.’

I'm thrilled to welcome Nicola to the podcast! As a Coach, Coach Trainer, Certified Coach Supervisor, and experienced Creative Strategist, Nicola takes a strategic yet heart-centered approach, creating holistic solutions by examining the bigger picture and understanding how the various systems of our society intersect.

In this episode, Nicola shares how her experiences have shaped her approach to ambition, both within and outside of money-making. Tune in for valuable advice on taking a holistic approach to ambition, its impact on everything from sales to daily life, and what it means to balance the personal, professional, and beyond.

You can find Nicola at:

https://www.alifemoreinspired.com/

Or on Instagram @nicolaraewickham

QUOTES

‘I think in line with looking at ambition is looking at our definitions of success. For me, a definition of success is being able to do the school runs. That is very personal and that's a definition of success, as well as income goals being a definition of success, as well as being able to go on adventures. Whatever it is, there are these bigger ones and these smaller ones.”

“What has worked before isn’t going to work going forward

“I have learned that I can really trust my business and I can really trust my work. I can trust myself. Life can be happening and things can be going on and with the right support, you can still show up and deliver.”

…because I think we’re doing this whole ethics thing wrong. If you’re coming into the online space with good intentions (and most of us are!), selling can quickly become a vortex of do’s and don’ts: show up every day, but don’t flood people’s inboxes. Share your offers clearly and consistently, but make sure there’s never any pressure to buy. Be visible… oh wait… not that visible… too much! 

There’s a lot of pressure to be percieved as ethical, while a lot of the time these new, unspoken rules around ethics are arbitrary and ultimately not useful for anyone involved! Listen in as I break down ethical selling’... and then break up with it once and for all.

QUOTES

“We end up replacing one set of rules for another set of rules. And we're not asking ourselves, ‘What do I think? What's going on in the context of what I'm doing?’

“Ethics is subjective. We do not get to say this is ethical because you put it in a different context and it won't be. And we do not get to say what isn't ethical for the very same reason. So when we're talking about, ‘I'm an ethical marketer’, or ‘I'm an ethical seller’, what do I mean ethical? To who and when? And why?”

One of my absolute pet peeves is when people criticize other people’s pricing.

You may have had this happen before: someone random pops into your DMs, taking it upon themself to tell you that you are charging too much. Of course it’s easy to fall into the trap of letting this shake your confidence… embracing how you price is a vulnerable thing!

But when this happens, there’s a lot more going on under the surface. Those who criticise high prices are usually people who haven’t done the work to challenge their own conditioning around money. And since you’re here, that’s certainly not you!

Your price needs to feel ok in your body, otherwise you’ll avoid talking about it and struggle to sell. This is one of the many reasons that you – and only you - can decide what is ‘right’ to charge within your business. Tune in for more on how!

Interested in joining Building Powerful Money Beliefs? Check out all the info here: https://www.raydodd.co.uk/buildpowerfulmoneybeliefs

QUOTES

“One of the things we get wrong when it comes to pricing is that we think it's a very practical exchange, a very practical kind of formula thing to figure out. What you price your work at is far more about what you believe about yourself and your work,.”

“When somebody's criticising your pricing, often that is because they have been taught that there's only so much space for women. Only so many women can be at the top. Only so many women in a certain industry. So they jump in with their hurt, with their worries, with their fears, with their scarcity. And they give it to you.”

“The person who slides into your DMs criticising your pricing, that comes from their money stuff. It’s actually a microcosm of what happens in society as a whole.”

My guest this week is the amazing Sara Dalrymple, who has one of my absolute favourite combinations of straight talking, honesty, social awareness and business brilliance.

Sara is bringing her expertise as a sales and business mentor to the podcast, as we talk about the number one reason that we believe people aren’t making money – the reluctance to sell. 

Tune in as we take a close look at the most common fears around being visible, and the reasons behind why showing up as the real you will not only bring ease to your sales processes, but longevity, consistency, and a whole bundle of great benefits to your business.

You can find more about Sara at:

https://www.instagram.com/saleswithsara/

https://www.saradalrymple.co.uk/work-with-me

REFERENCES

The Double X Economy by Linda Scott

QUOTES

“There's so much that we could make hard, or we can just rip the plaster off, get started, and do it our way so that it is based on things that we're naturally good at and that feel aligned.”

“Energy, being yourself, and allowing yourself to create products that you want to sell and feel really good to you… if you're not doing any of that and you're just going, ‘here's my product, do you want to buy it?’ you are really limiting yourself to only the people who that day woke up, got on the internet and started googling.”

“We have to be talking about our products. We have to be so clear about what they are… and really develop this natural conversation, these natural anchor points. We can't theorize everything in notepads and then never quite take the plunge.”

My guest today is the wonderful Giulia Mazzola!

Giulia is a life coach for empathetic, imaginative creatives. She helps them channel their superpower – imagination – away from anxiety and overwhelm and into creating the life they want.

In this episode, Giulia and I are taking a close look at the reasons that so many of us reject our intuition, and the societal messages that tell us intuition is something that’s too abstract or to separate from intellect and reason.

We’re busting these myths by discussing where intuition really comes from, and how to embrace and follow yours!

You can find out more about Julia at

www.giuliamazzola.com

www.instagram.com/giuliamazzola.x

QUOTES

“Magic is simply possibility. It's the possibility of things being different. Of being another way. Of the opening and expansion of things that we haven't even seen yet.”

“You are conditioned through your habits which have been bred by society, and your nervous system, your physical responses to fear and trauma. You have these ingrained habits that lead you down specific roads… And when I think of magic, I think of bringing imagination in so that you begin to slowly carve new pathways and open things up.”

“We are tricked into thinking that complexity is always the answer. In fact, the elegance and simplicity of it is what your brain will discount so that you don't do it.”

Today I’m chatting with the brilliant Pandora Paloma! Pandora is a Quantum Transformation & Business Coach, Author, and multi-6 figure business owner who combines strategy and spirituality to help female entrepreneurs build multi-dimensional wealth.

Get ready, cause we’re diving into a topic that always gets a strong response – how to shift with the times in your business. We’re taking apart why exactly change in business brings up such big emotions, and how you can embrace and experiment with your own business evolution.

Tune in for more on how to get touch with where you’re at, when you do (and don’t) need to outsource, and getting really intentional about where spend your time in your business.

You can find out more about Pandora at

www.pandorapaloma.com @pandorapaloma_

QUOTES

“You are holding certainty and uncertainty in your business. You can do the same thing that you did in your last launch and not get the same results. You can never ever be certain, but there are things that you can create certainty with. I find what I'm doing outside of my business supports me to be able to hold uncertainty in my business.”

“If the strategy's working but something still feels off, we know it's the energetics. That there's something else going on. That's for us to explore.”

“You ask what's remained? Devotion.  I can't teach people devotion. But I know that the thing that I have is that I am devoted to what I do to my clients. To being the best I can be.”

“Money loves intimacy. Money loves to be connected to you. So where do you want that money to go? What's the bigger picture, ultimately?”

The name of this episode. The name of this podcast. The name of my mastermind. There’s a reason that the phrase “real you real money” is at the centre of my work – it’s the philosophy that I have seen success with time and time again in my clients' moneymaking (and my own!).

The “real you” is everywhere: it’s in your systems, in how you market your business, in the way you run your day to day. It’s in your own idiosyncrasies, your desires, it’s that flow that works specifically for you.

Of course these things can be hard to see; perfectionism and social conditioning can get in the way of making the money that we want to make. We hold ourselves back because of it, we hide the things that might just be the greatest, shiniest bits of ourselves... not to mention add ease to our moneymaking.

When you feel the pressure to conform, remember that you can trust yourself to make and to handle money exactly as you are. Tune in for my three steps on how to do just that!

Interested in joining my mastermind Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money

QUOTES

“It's not possible for us to produce the amount we're supposed to produce, certainly not, and certainly not people who work for themselves and don't have a social media team or just an extra person. It's not possible to do that.”

“Sometimes it can be like our business has a personality, a shape, and a form of its own. And so how you respond to it is important, like when are the two of you most matched? When is it working for you?”

“The very thing that is working so beautifully for one person, another person will try and it will land flat on its face.”

I have just returned from the first retreat I’ve been on since the pandemic, and couldn’t wait to bring you my thoughts, discoveries and reflections from the time away!

My week in Florence was absolutely transformational in the most gracious of ways, and brought to light so much of what it means to trust myself and my desires.

The feeling that has resonated with me the most was having no sense of reaching outside of ourselves for success— you may have caught my recent content about rejecting the idea of a ‘higher self’ and replacing it with your most fulfilled self, your most satisfied self. I wanted to bring that feeling back to share with you, so tune in for more chat on how to embrace all parts of yourself, tap into your desires, and set them free in both your life and money making.

Interested in joining my mastermind Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money

REFERENCES

Rise by Sarah Lewis (book)

QUOTES

“It was incredibly healing, to not have to feel like we have to be this higher and higher and higher version of ourselves. It was all about embracing all of our parts and making space for them and allowing them.”

“What the world needs is full, complex human beings that also hold money. Because it amplifies who we are.”

“It's about you doing exactly whatever you want to do and making money while you do it. And it not looking a certain way: it gets to look however it looks, but the guide for us all is trust. It’s knowing that we can trust that who we already are is the person that achieves the goal, not your higher self.”

I am so excited to share today’s episode with you as it’s quite a departure from our usual topics here on Real You Real Money. I don’t typically discuss the spiritual side of coaching – a big part of this is because of my own caution around the more toxic sides of manifesting culture. But as I challenge my own biases around spirituality, I’ve started to discover so many nuances, which is why I’m absolutely delighted to have my guest Jazreena Harlow here to chat through it all!

Jazz is the founder behind the brand Radiant Wisdom. She is a creative, educator, guide & coach who works within a mix of dynamic modalities, including Life Coaching, Human Design, Sound Healing and even Personal Branding to tune up the dial on your inner radiance.

This is a great episode for anyone who is cautious around spirituality, or even curious but unsure where to begin (or of course, just those who love to hear about it!). Tune in for a conversation on what exactly Human Design is, and the concrete ways it works within both your life and business.

Here are a few links to get in touch with Jaz and learn more about Human Design:

Fun Human Design Quiz: https://jazreenaharlow.com/human-design-quiz

Download Free Human Design chart: https://jazreenaharlow.com/human-design

Book a reading with Jaz: https://dotcal.co/jazreena_harlow/radiant-reading-booking

QUOTES

“Human design doesn't necessarily tell you anything that you don't already know about yourself. It just reconfirms and validates things that you already know to be true but don't trust yourself on.”

“We all just do what serves us at the time. And if it helps us to bring us closer to being your most authentic self, then lean into it. Ask for guidance and support from people that you can trust. Otherwise, leave it alone. If it doesn't resonate, that's okay.”

“Human design is just a little bit more granular. You can use the information in a way that is practical to help you make decisions as opposed to thinking, ‘I need to be more like this.’ It actually helps with decision making, kind of like an awareness tool.”

“There's a level of acceptance that we all have to work with and navigate in ourselves when we find we are dismissing our own internal communication of spirituality.”

How does the phrase ‘big money’ make you feel?

That’s exactly what we’ll be diving into today, specifically why a phrase like this provokes such a big reaction from so many people, and how understanding that reaction can help us make sense of our own approach to money making.

This episode started even before I hit record, when I took to Instagram to ask all of you what your gut reaction was to the phrase. Some people said it was exciting, but two thirds were more reluctant. ‘Big money’ felt out of reach, unattainable, too ambitions, even corrupt.

The knee jerk reaction to ‘big money’ often comes from a place of playing small, of casting aside what you want as too big, too ambitious, or too much. These are subconscious instincts that we’ve absorbed over time, from a culture that says it’s not ok to want more… which is just not true!

Tune in for more on how to challenge these assumptions and embrace your money making desires and ambitions.

Interested in joining Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money

QUOTES

“Owning the desire, owning the ambition for big money matters. And learning to unravel our conditioning around that somehow not being okay really matters.”

“Your worth is immeasurable. It's already set. It's pointless to measure it because it's concrete, and it can't really be measured because it's infinite.”

“People never want money just for money. We all want things, experiences, all of it, to create a certain feeling.”

“Just because there's lots of people not making that much money does not mean that's okay. The vast majority of the population is not making enough money. That doesn't mean we need to put ourselves in the place of the vast majority as if that's morally superior. It's not.”

Today I’m chatting with the brilliant Vix Meldrew about her business journey and pivot to online education and mentoring for coaches and course creators.

In 2018, Vix left teaching to be a full-time content creator, a step that evolved from a successful blog and Instagram, to partnerships with brands like Microsoft, Squarespace, and Pinterest, all the way to her membership, Grow & Glow, which has helped over 1200 small business owners take charge of their social media and gain new clients and customers.

Now, Vix is sharing her vast experience of teaching to help coaches, educators and experts create scaleable programs and communities of ready-to-learn clients.

Tune in for lots of chat about the post-pandemic shift in socials and marketing, and how to respond and evolve your business with value and integrity.

You can find out more about Vix at

www.vixmeldrew.com and anywhere @vixmeldrew

Interested in Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money

Quotes

“Where I’m meeting my clients at now is: you are your topic expert, you are your business expert, and you are your people expert. We build the experience around that.”

“Is it imposter syndrome, or is it that you actually, deep down, don't think you can deliver your promise? You have so much experience, so much care for your clients, but could there possibly be a different way or a better way?”

“I hold myself to the standard that a hundred percent of my clients will get a hundred percent results, so I create everything to that standard… but I know it's impossible.”

“When creating courses and programs, think about profitability in terms of time, energy, and finances.”

My guest today is Claire Paniccia, a brilliant business coach helping neurodivergent, spoonie, and creative rebel online entrepreneurs figure out how to do business (and make money) in ways that work for THEM.

Claire and I walk through the unique layout of moneymaking when you’re neurodiverse, from the limits of corporate life to finding your footing in self-employment and everything in between.

Tune in for insight on how running your own business can expand your earning potential, how to get your business to work for you, plus some really helpful tips on how to balance fluctuating energy levels with income consistency.

On Jul 22nd - Jul 25th, Claire is hosting a free 4-day online event to help you toss out the “rules” and build your online business to work for YOUR unique brain.

https://raydodd--conqueryourcontent.thrivecart.com/nd-summit/ (This is an affiliate link, I was a speaker last year and can promise that this is one not to miss!)

QUOTES

“What was a successful, functional, proven path for someone else might not be a successful path for you. Let's say they had really good hiking shoes,  and you have flip flops for the brain.  Your flip flop brain is not going to do well on the hiking path that they used cleats on.”

“I love an unregulated industry because there's so much opportunity without gatekeeping. But a flip side of that coin is that there are gross opportunists. It’s kind of baby with the bathwater.”

I’m so excited to welcome the brilliant Tamu Thomas back to the podcast today!

Tamu is an emotional well-being coach trained in somatic coaching, as well as a writer, workshop facilitator, podcaster and Non-Linear Movement practitioner, whose work helps women build an intimate, healthy relationship with themselves so they can make powerful choices about how they live, love and work.

On top of that, Tamu and I are each other’s money hype people on the day-to-day, which is one of the reasons we wanted to bring you some of our most frequent WhatsApp chat topics around how to support your clients and yourself, ethical sales, and becoming unashamed about making big money.

Tune in for insights on

• The many factors that can affect the dynamics of group programs and communities
• The impossibility of creating a fully “safe space”, and alternatives that serve your clients even better.
• How to move past the conditioning that convinces us that it’s ethical to charge less and step into your power.

You can find out more about Tamu at

https://www.livethreesixty.com/

https://www.instagram.com/livethreesixty/

The doors to my mastermind Real You Real Money are now open! Follow this link for more info: https://www.raydodd.co.uk/real-you-real-money

References in the episode include quotes from Carl Rogers, Prentis Hemphill and Toni Morrison.

QUOTES

“It's impossible to create a safe space completely. I think it is much more honest, realistic, and we can create much more mature agreements and boundaries if we talk about brave spaces. I hold a space where people can be brave.”

“Boundaries mean that I can have empathy for you and still be in my power, still be in my majesty. When I'm submerged by the weight of the world, I can't be powerful.”

“Your capacity is not the same as your capability. I'm constantly stretching myself to my capability and not honouring my capacity.”

“There is a very fine line between what people perceive to be ethical and what people perceive to be people pleasing. People are doing these things so that people say you are a good person.”

“Making big money means that it's better for all of us. We can make more empowered choices and because of the relationship we have with money, this is just how it is. Many of us feel way more empowered when we're making more money because we have more access to things. Because we are living a better quality of life.”

...and why you were made for exactly a time like this!

If you’re reading this, it’s likely that your day-to-day is pretty thoroughly influenced by what’s online, which gets complicated when what’s online is constantly moving and  evolving.

So what does this mean for those of us who run our businesses and make our money virtually?

In an online landscape where trends can crop up as quickly as they go, it’s important to anchor yourself in what works for you. As we grow with the internet, we are learning to be discerning, to protect our health and energy, to be mindful of integrity in marketing, and so much more.

Tune in for a deep dive into how to navigate the ever-changing online landscape while remaining fully you!

If you’re interested in Real You Real Money, sign up for the waitlist here: https://www.raydodd.co.uk/real-you-real-money-waitlist

REFERENCES

Shine Online with Ellie Swift (podcast) : https://ellieswift.com/podcast/

QUOTES

“As we came out of the pandemic in 2021, we had a growth spurt. That growth looks like more discernment from buyers, not just going along with the frenzied hype. These are things we wanted before, but only spoke about privately.”

“What the people are wanting is more of you. They're wanting to create real connection with you as a human.”

“Our intuition and our instinct to survive is always going to be to gather as many people towards us as if we're hoarding stuff for winter. But that is not the way that we actually create a viable, sustainable, generous money-making businesses. If you are running a small business, it’s not possible to appeal to everyone like practically”

Today I’m sharing the story of the journey I’ve taken with my course Real You Real Money... I’ll tell you now, this is a vulnerable one!

Real You Real Money has gone through an evolution with every round. As I reflect back, I can see how different sides of my own conditioning around money, selling, and worth cropped up as roadblocks along the way.

A big part of this was around client results, and an unrealistic sense that I should be able to guarantee a specific experience and transformation within my courses. This led to a whole lot of self-doubt, trying to outsource my magic, and standing in the way of sharing the true impact of the course.

The truth is that everyone who interacts with your services will have a different experience based on where they’re at in their own life and what happens outside of your time together. Whether you’re a coach, service provider, or even a product-based business, this one is for you if you’ve ever found yourself stuck in circles of trying to control the uncontrollable.

And if you’re interested in this round of Real You Real Money, sign up to hear the latest here: https://www.raydodd.co.uk/real-you-real-money-waitlist

QUOTES

“Part of kindness at all costs is taking responsibility for so much more than it is possible for us to take responsibility for. As if I can create a program that somehow eradicates every single extra element that could come into someone's world while they're doing it - that's ridiculous.”

“If you have a good six months working with me, I will celebrate that. I will always be working with you to make sure in any way we can, that that's sustainable. That you are really drawing out of yourselves who you are, what works for you. I cannot make that happen, but I can ask the questions. Be that mirror for you.”

“If I focus on the idea that everybody HAS to get results, I am not making space for my clients as individuals with individual experiences and individual needs. I am putting myself at the forefront of that course creation.”

Today, I’m talking about a phrase that has been coming up a lot not only with my clients, but within my own business too: Righteous Frustration. When I say ‘righteous frustration’, I mean that space where you know you are meant for more, but you recognise that you are not there yet.

Being in this space can bring up a whole lot of feelings around ourselves and what is possible for us. It can put us in a victim space, where we believe that the things we want aren’t meant for ‘people like us’, and cause us to question our worth, work, and ambitions.

Tune in for tips on how to challenge those stories that get in the way when you’re reaching for more, like surrounding yourself with people that show you that it IS possible, accepting that your journey takes time, and using your frustration as the fuel it was meant to be.

And if you're ready to make money but are sick of feeling like you have to be someone else to do it, sign up for the Real You Real Money waitlist: https://www.raydodd.co.uk/real-you-real-money-waitlist

QUOTES

“We can be grateful for the money we have and want more. One does not detract from the other”

“See your frustration for what it really is. Trust, understand and appreciate your frustration as evidence of what you were placed on this earth for. Your frustration is not proof that you are wrong.”

“In the business space, it doesn't exist that you can't do it. You just haven't found the angle yet. It might involve an almighty pivot, but I think we need to be open to all the different ways it might look."

“We make money in our space. That's where we make the easiest most sustainable money, is when we are acting in our strengths, in our zones of genius, in the spaces that fit us.”

When you hear the word ‘struggle’, it wouldn’t be surprising to associate it with something undesirable, or something that you would want to avoid. But when we really dive into our relationship to it, our connection to struggle can be something that we attach ourselves to.

Our struggles can feel like a real, tangible way to anchor ourselves, especially when society’s perception of success relies on self-criticism to motivate growth, and hard work as a measuring stick for value.

This creates a whole lot of complex and ultimately damaging dynamics, like using anxiety as fuel, toxic productivity, and thinking that more work equals more money.

It's important to remember that fear is not a sustainable strategy, so if you’ve ever found your motivation dwindling as your self-acceptance grows, tune in for advice!

And if you want to go even deeper into this, sign up to the waitlist for my group program Real You Real Money: http://www.raydodd.co.uk/real-you-real-money-waitlist

QUOTES

“My brain now knows that feeling that level of terror does not mean that we are actually in an emergency situation. What it means is that I'm having a sensation. What it means is that my nervous system is disregulated. What it means is that I have some feelings that I need to speak to and talk to.”

“The most complete version of you welcomes all those different parts, not just the “highest self”. That's a part of you, but your grounded self knows to bring in all parts and to allow them to really flourish and be that most full version of yourself.”

“As my clients start to share the things that make them unique with their audience, as they really lean into who they are, as they bring their values into their business and they show up for those values and they communicate those values through their content, through their offerings, through their products, through all of it, the work becomes easier.”

My guest this week is the wonderful Josephine Brooks, a business & marketing strategist who helps you build and structure your business in a way that supports the lifestyle you want to live.

Josephine talks us through the pivot that she took after experiencing burnout, and how that helped her discover a way of running her business that brought ease to her marketing and money making.

She shares her strategies for escaping intense business-building formulas, embracing the long-game through building value-driven sales funnels, and powering up your evergreen marketing.

If you feel stuck in endless launch cycles and are tired of relying on social media for sales, this is one not to miss!

You can find Josephine at

www.josephinebrooks.co.uk https://www.youtube.com/@josephinebrooks https://www.instagram.com/josephinepbrooks/

QUOTES

“Talking to people is a marketing channel.”

“I tell myself this big story that making money isn't easy. It's got to be a result of hard work. Even now I get triggered when I see people that I perceive to be finding it super easy. I’m still unpicking this, and I think it’s down to the general rules that we hear online about how you make money.”

“What's actually going to work? What's not procrastinating? They're often the smaller tasks that we don't think of. We think of a launch, we don't think of just DMing a person.”

“Think of your marketing funnel like a funnel shape: it's got three main sections to it. But first of all, people need to discover you to know you even exist. Then once they've connected with you, they need to get to know, like, and trust you. They need to connect with you on an emotional level, and then they need to find out about what you offer and how they can buy it. I think where we often get stuck is we sit in that nurture zone in the middle. We're not doing enough to bring new people in.”

Today, I’m diving in and asking why: why is it so hard to fully step into your business? Why do we hold back? Why is our conditioning making us play small? Why is it so difficult to focus on what we want?

And then, the biggest question of them all: What am I going to do that’s different than what I’m doing? What am I going to do to challenge that conditioning and make the money I want to make in my business?

Tune in for advice on how to build the sense that you’re safe in your business and create evidence that you can do this even when things are hard. You are still here, and you can absolutely hold all your fears and contradictions, and work through them as you show up as YOU!

Quotes

“I want you to always remember all the money that you want to make can come in one day, in one week, through one email.  In order for that to happen, you need to be making those offers more than once.”

“I can do this even when I'm scared. Being scared, having fear, feeling certain ways does not disqualify me from showing up.”

“The patriarchy has conditioned us to only be okay with one thing. There is no “both” in the patriarchy. There isn't even man and woman — not even an incredibly narrow gender binary. There is just one: mono. One thing. Pass it down to people that look like us, sound like us, act like us. That's all that happens.”

Time for a money pep talk! Today I’m giving you a little preview of what I’m calling our Money Quest in my group course Plenty (because if you haven’t heard, I’m all about fantasy fiction…love a good dragon).

Let’s say you’ve started your Money Quest - you know you want to earn more and you’re setting off on the journey there. By doing this, you’re already stepping outside what you’ve been conditioned is possible for you, which is a huge step forward.

But the decision to go on this quest can come with wobbles in itself. There are so many fears that come up around deciding that you want to make more money, and your subconscious brain is working overtime to keep you safe and protect you from change, which it often perceives as dangerous.

Your system needs to learn that it’s safe to try new things, have wobbles, and work through them. Despite our conditioning, it is absolutely ok to have emotions within your business, and learn to process, feel, and regulate them in a way that works for you.

Tune in for tips on how to navigate the wobbles!

And if you’re interested in 1:1 coaching, check out all the info here: https://www.raydodd.co.uk/1-1-coaching

References

Big Magic by Elizabeth Gilbert (book)

Quotes

“If we never feel discomfort, we are not going to move through that discomfort and normalize things. We are not going be scared these things for the whole of our lives.”

“Discomfort doesn't mean we stop. In fact, in order to move away from the discomfort we have to move through it.”

“Our conditioning, society shows us this very stoic level, unemotional idea of business. We're often coming out of corporate spaces and creating our own space, but that conditioning remains.”

“Trust yourself. You can hold more difficult feelings than you imagined because you've held all the difficult feelings you've ever had.”

Building trust in your business can feel like a minefield of questions. Maybe you’re someone who worries that building trust feels manipulative, like you’re trying to make your clients feel a certain way. Every time you post, go live, have a sales call, you worry about perceptions: am I ‘professional’ enough? Does being ‘professional’ equal trust? Am I being visible in the ‘right’ way?

If any of these thoughts have crossed your mind, tune in for the discoveries I’ve made around getting comfortable with showing up in your business as the complete and evolving human you are.

When it comes down to it, trust is a biproduct of you being you. It’s all about inviting people who are drawn to the authentic you (and being comfortable repelling those who aren’t!). That way you’ll create an audience full of people who want to buy from you… listen in for tips on how to put this to action within your business!

Interested in joining my group program Real You Real Money? DM me on instagram at @ray_dodd or email me at hey@raydodd.co.uk

QUOTES

“The question is not, is it manipulative to build trust with people before they buy? The question is, what are you doing? Because can it be manipulative? Sure. If it's done in in the wrong ways. But are you actually being manipulative? What is your intent?”

“We get it into our heads with these people that we've gathered to our audience: what if we put someone off? They're either gonna buy, or they're gonna go. Those are their two options. We're gonna make them buy, but if they're there and they're staying, that's their choice.”

“The energy I want you to embody with all of this is that they come to you. It's ‘they come to you’ energy.”

“When you know that there are plenty of people, you are free to just continue speaking to the ones that you do connect with”

In today’s episode, I’m talking through the pressure we create around sales. Our feelings around making a sale can reshape into something much different than just having someone buy that thing or accept that offer. We can fall into the pattern of placing our worth, confidence and a whole lot of our self-perception around the success of our offer and the money we are making.

If you’ve ever caught yourself writing your sales page, making that reel, waiting for a potential client on a call and thinking “if this works out, I’ll be ok”, then this one’s for you.

Your worth does not change based on the amount you sell… and the secret is that when you detach the two things from each other, sales start to become a lot easier! Stay tuned for tips on how to get there.

And if you’re interested in joining Plenty and getting support in your money making, take a look at all the info here: https://www.raydodd.co.uk/plenty-november-2022

QUOTES

“We often refer to this in the coaching world as attachment and detachment. When we are attached to the sale, we are attaching our worth, our potential, our future to that moment, to that sale.”

“People buy because you are offering them value. Whether that's visual value, aesthetic value, business value, it's because of the value that they see in what you are offering, not because you've asked them to buy.”

“We do need money, but our need for money covers things like rent and bills. It doesn't cover our worth. Money cannot meet our needs around our worth.”

“Gather the evidence now that you have, that your worth is whole, that this thing is working. I want you to get absolutely specific, granular with your wins over what's working. Keep going.”

Today we’re debunking the myth that there are certain times of the year that you just can’t make money. So many of my clients stress about quiet summer months— lots of people even think it’s a given that they won’t make any sales in August. I want you to know that’s just not true.

Tune in for a breakdown of the reason that you have such low expectations for summer sales, and how to challenge this in a way that could turn August into your best month of the year.

Interested in a free masterclass to boost your sales? Sign up for three simple steps here: https://www.raydodd.co.uk/masterclass

QUOTES

“Think about what your clients want and stay out of their pockets and their diaries and their holiday plans and their rest plans and how much time they should spend with their kids.”

“Don't be afraid to gamify it. In fact, do it. Money doesn't need to be treated so heavily and seriously all the time. In fact, it loves not to be. So how can you make it lighter?”

Today the wonderful Mara Glatzel and I are breaking down our perceptions around neediness, because when it comes down to it we’re all human and we all have needs! Mara brings her experience as an intuitive coach and writer who helps humans stop abandoning themselves and start embracing their needs and honouring their natural energy rhythms.

We put the negative connotations around the word ‘needy’ to rest and discuss how to approach and fulfil your needs instead of pushing them away. We also dive into the differences and connections between needs and desires, and how listening to both can help preserve your energy for the things that really light you up.

Be sure to check out the links below, where you can preorder Mara’s book and find out more!

maraglatzel.com/book

maraglatzel.com

instagram.com/maraglatzel

REFERENCES

You are the Medicine, Asha Frost

QUOTES

“What am I wanting from somebody else that I am unable or unwilling to give to myself and what's going on there?”

“It's impossible that all of us are gonna get our needs met all of the time. But too often that means we shut off the tap and we just say, “if I can't get all of my needs met, then I'm not gonna get any of my needs met,” which is a recipe for disaster”

“There needs to be a certain amount of groundedness inside of you. Confidence. And for me, confidence is ‘Am I well fed? Am I rested?’ If I'm doing too many things, if I feel too scattered, then I'm more likely to show up in such a way that feels really scattered.”

“How we're talking to ourselves on a daily basis, how we talk about ourselves to other people, every word we utter has the ability to either build or break self-trust.”

“The more we can divest from what is stereotypically deemed as trustworthy and allow ourselves to take up space as we are, the more room that we make for more human expression. Being a human is messy business, so why do we pretend that the only people amongst us who are allowed to speak with authority are these figures of the patriarchy?”

Today I’m sharing my 5 tips for doubling your income in 2023! This goal has been at the front of my mind in so many ways as the new year begins, including being the focus of my group program Plenty (which is open to signups now!). But setting a goal to double your income is about so much more than the amount itself. It’s about really owning that number and believing that you can take the steps to reach it. Not only that, it’s about strengthening the belief that this goal is absolutely possible for you.

At the same time, believing that you can double your income is an incredibly vulnerable step to take. It can bring up all the doubts that float around your business, like charging more, imposter syndrome, scarcity, and that pesky perfectionism.

So let’s get into it! Tune in for five tips that include how to

• Clear the path for money
• Loosen your relationship with goals
• Learn to receive
• Practice Imperfect Action
• Rewrite your Story

And if you’re interested in joining Plenty and getting support as you set the goal to double your income in 2023, click here for all the info: https://www.raydodd.co.uk/plenty-november-2022

REFERENCES

Immunity to Change: How to Overcome It and Unlock the Potential in Yourself and Your Organization by Lisa Laskow Lahey and Robert Kegan

Dare to Lead, Brene Brown (Podcast)

Burnout: The secret to solving the stress cycle by Emily and Amelia Nagoski

QUOTES

“I definitely think you can double your income. I also believe that the majority of people listening are currently underestimating the amounts they can make.”

“Clearing the path is when we look at where we're holding onto money and where it needs to be going. Even though there is enough, we don't believe that more money is coming so we hold back. And when we do that, we stifle the flow of money by subconsciously telling that money that it is not enough.”

“The more shame we can remove from debt, the better and the more likely you are to pay it off. Look that stuff in the eye.”

“Expect your brain to have shit to say - that does not mean you are not doing it right. Expect it not to be linear - that does not mean you're not doing it right. Not hitting the number does not mean you're not doing it right.”

“The issue with your money making is not that you are not doing enough. It's not that you are not enough, and it's not that you need to be more. One of the biggest skills in making money is learning to expand your capacity to receive.”

I’m kicking off the first episode of 2023 with the brilliant Elizabeth Stiles! Elizabeth is a fashion & textiles brand consultant, who takes us on the journey of venturing into her own business after 15 years of experience as a buyer & sales manager for the likes of Next, New Look, River Island & Urban Outfitters.

Through online courses focused on selling & visibility, Elizabeth helps launch & scale independent brands. We talk through how she built a business that’s let her follow her passion of helping creatives make more money, including the realisations that come with launching, visibility, and persistence when selling and marketing.

Tune in for great advice on how to keep showing up even when reception feels quiet (and the benefits that will follow,) as well as how to find your footing in what you love to do.

You can find Elizabeth at

https://www.instagram.com/elizabethstilesuk/ https://www.elizabethstiles.co.uk/

QUOTES

“Selling has so many negative connotations to it… it's weird, it's pushy. But I was really good at selling and I was just nice. If people like you, they want to spend time with you. And then if they want to spend time with you, you can show them nice stuff. And if they like your nice stuff, then they'll buy it.”

“When it's quiet, those negative voices like to creep into that space of silence and fill it really, really loudly with, ‘Nobody wants to hear from you. Everyone's unsubscribing. Everyone's unfollowing.’ It can seem like that, but meanwhile there are other people following and other people subscribing.”

“How do you buy as a consumer? You are looking at something, and then your phone rings… and then you're looking at something else and the dinner's boiling over…the dog starts barking, the postman's here…the process could take like six weeks. But when we post one picture on Instagram and nobody buys anything, we throw our phones out the window. Calm down, have some patience with people.”

At first, I didn’t know if I was ready to look back on 2022. This year has felt like a lot of growing pains, a lot of learning, a lot of things that might need more time to settle before reflecting. Which made me realise that now was exactly the time to think about it all!

By shying away from talking about it, I was judging my process, every point that didn’t go exactly as planned, every time I decided to change, everything I learned from trial and error. I was judging the very things that have made me grow into being more me! So I’m crumpling up that judgment and throwing it aside to share 4 lessons I’ve taken from this past year.  Tune in for more chat on how...

• Things not going exactly how you expect is just a part of becoming who you are.
• Watching the numbers and algorithms only goes so far (and mostly, causes unnecessary stress!). Follow what you love and what works for you.
• Speak to your people, they want to hear from you and that’s the first step in how you serve them!
• Don’t push away your generosity, lead by it.

If you’re looking to go into 2023 with some extra support, I have just a few 1:1 spaces still open! Check out the info here: https://www.raydodd.co.uk/1-1-coaching

REFERENCES

Sarah Blondin, Meditations for Living an Awakened Life

QUOTES

“If we get too bogged into judging that journey, judging every single bit, deciding that if things aren't a hundred percent going our way, then they're not going to go our way at all. If we do that, we really lose some of the process that is meant for us.”

“Do what you love, do what works for you, forget the numbers.”

“Reminders are not an unkindness. They're a kindness to people. Offers, invitations are a kindness to the people that want what you do. It's giving them another opportunity to consider it, to think about it, to make a decision that feels good to them in that moment.”

“There’s this idea that your energy, your time is what you get paid for. When you're somebody who has less time and less energy, there's work to be done in untangling that and looking at things in a different way. But when you do figure out what it looks for you, the path is going to be easier.  Because you've taken away all of the “you have to do it this way.”