Explore every episode of the podcast Raising Impact: Storytelling for Nonprofits
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Introducing: Atlantic IMPACT | 21 Oct 2025 | 00:00:53 | |
Atlantic IMPACT is a podcast that helps nonprofits across Atlantic Canada use storytelling to drive fundraising and awareness. Each episode features conversations with people working in community, sharing how story supports connection, impact, and long-term growth. Whether you're part of a nonprofit or simply care about your community, this podcast invites you to listen, reflect, and engage. Is your organization ready to tell its story? Take the free Storytelling Readiness Quiz at collaborativecause.ca/stories. The podcast is hosted by Tanya Wall and Michelle Samson, and is produced by Storied Places Media. | |||
| The Power of Storytelling for Nonprofits with GoodSeeker’s Erik Ayers | 28 Oct 2025 | 00:30:28 | |
In the inaugural episode, co-hosts Tanya Wall and Michelle Samson introduce the origin story and mission of the series, which aims to help Atlantic Canada nonprofits leverage storytelling to enhance fundraising and community engagement. Then they sit down with Erik Ayers, Founder and CTO of GoodSeeker, to discuss the data-backed benefits of storytelling, how small stories are crucial for building trust and visibility, and how nonprofits can systematically collect and use stories to engage stakeholders and boost donor contributions.
Find out more about GoodSeeker
About the Atlantic IMPACT podcast Atlantic IMPACT is a podcast that helps nonprofits across Atlantic Canada use storytelling to drive fundraising and awareness. Each episode features conversations with people working in community, sharing how story supports connection, impact, and long-term growth. Whether you're part of a nonprofit or simply care about your community, this podcast invites you to listen, reflect, and engage. Is your organization ready to tell its story? Take the free Storytelling Readiness Quiz at collaborativecause.ca/stories. The podcast is hosted by Tanya Wall and Michelle Samson, and is produced by Storied Places Media. | |||
| The Art of Adapting Stories with The Gaia Project’s Travis Daley | 25 Nov 2025 | 00:24:12 | |
The same story can be told in many different ways. In this episode, The Gaia Project’s Strategic Partnerships Manager, Travis Daley, shares how this environmental and climate education organization adapts its storytelling depending on the audience (i.e. teachers vs government stakeholders vs donors) to make sure they resonate. He also brings insights on training your team to collect stories, how numbers intersect with narrative, and how The Gaia Project is doing more through cross-collaboration.
Find out more about The Gaia Project
About the Atlantic IMPACT podcast Atlantic IMPACT is a podcast that helps nonprofits across Atlantic Canada use storytelling to drive fundraising and awareness. Each episode features conversations with people working in community, sharing how story supports connection, impact, and long-term growth. Whether you're part of a nonprofit or simply care about your community, this podcast invites you to listen, reflect, and engage. Is your organization ready to tell its story? Take the free Storytelling Readiness Quiz at collaborativecause.ca/stories. The podcast is hosted by Tanya Wall and Michelle Samson, and is produced by Storied Places Media. | |||
| The Five I’s of Storytelling with VRHF’s Hillary Webb | 11 Nov 2025 | 00:38:10 | |
People relate to people, not institutions. That’s why Hillary Webb, the Valley Regional Hospital Foundation’s Fund Development Manager, thinks of fundraisers as not just facilitators of funds but as stewards of stories. In this episode, Hillary shares her helpful and actionable “Five I’s of Storytelling,” advice for sharing sensitive or negative stories, and why she doesn’t see charitable organizations as competitors.
Find out more about the Valley Regional Hospital Foundation
About the Atlantic IMPACT podcast Atlantic IMPACT is a podcast that helps nonprofits across Atlantic Canada use storytelling to drive fundraising and awareness. Each episode features conversations with people working in community, sharing how story supports connection, impact, and long-term growth. Whether you're part of a nonprofit or simply care about your community, this podcast invites you to listen, reflect, and engage. Is your organization ready to tell its story? Take the free Storytelling Readiness Quiz at collaborativecause.ca/stories. The podcast is hosted by Tanya Wall and Michelle Samson, and is produced by Storied Places Media. | |||
| The Magic of In-Person Storytelling with FireLoch’s Jennifer DeCoste | 16 Dec 2025 | 00:31:19 | |
Can small in-person storytelling circles drive big change in the nonprofit world? After her own experience with burnout, Jennifer DeCoste founded FireLoch as a place where her fellow burnt out peers in the nonprofit sector could rest and reconnect with their work. In this episode, Jennifer shares how untold stories catalyzed the creation of FireLoch, what kinds of storytelling feel most authentic to her, and why she’s prioritizing intimacy over scale.
Find out more about FireLoch
About the Atlantic IMPACT podcast Atlantic IMPACT is a podcast that helps nonprofits across Atlantic Canada use storytelling to drive fundraising and awareness. Each episode features conversations with people working in community, sharing how story supports connection, impact, and long-term growth. Whether you're part of a nonprofit or simply care about your community, this podcast invites you to listen, reflect, and engage. Is your organization ready to tell its story? Take the free Storytelling Readiness Quiz at collaborativecause.ca/stories. The podcast is hosted by Tanya Wall and Michelle Samson, and is produced by Storied Places Media. | |||
| The Humanity of Storytelling with Business and Arts NL’s Lynn Panting | 09 Dec 2025 | 00:26:11 | |
“ Storytelling is imperfect and very human. And that's what makes it accessible.” In this episode, Lynn Panting of Business and Arts NL joins us to talk about storytelling, creativity, and connection. Lynn shares insights into the organization’s new Narrative Marketing Initiative, how to prioritize storytelling when capacity is limited, and the value of starting small and staying consistent.
Find out more about Business and Arts NL
About the Atlantic IMPACT podcast Atlantic IMPACT is a podcast that helps nonprofits across Atlantic Canada use storytelling to drive fundraising and awareness. Each episode features conversations with people working in community, sharing how story supports connection, impact, and long-term growth. Whether you're part of a nonprofit or simply care about your community, this podcast invites you to listen, reflect, and engage. Is your organization ready to tell its story? Take the free Storytelling Readiness Quiz at collaborativecause.ca/stories. The podcast is hosted by Tanya Wall and Michelle Samson, and is produced by Storied Places Media. | |||
| “Living, Breathing” Stories with Shakespearience’s Marvin Karon | 28 Apr 2026 | 00:34:20 | |
Atlantic Impact is now Raising Impact: Storytelling for Nonprofits. We’re expanding beyond Atlantic Canada and speaking with organizations across the country about how they're using storytelling in their work. In this episode, we venture to Ontario to speak with Marvin Karon, Director of Shakespearience Performing Arts, which uses interactive Shakespeare-based programs to challenge young people (and adults) and build soft skills like confidence, communication, and resilience. Throughout the conversation, he tells powerful stories of how some of his students were transformed, while weaving in practical advice for nonprofits like how Shakespearience built an inventory of over a thousand testimonials, why video is the next frontier, and the importance of making sure your storytelling is “a living, breathing thing.”
Find out more about Shakespearience Performing Arts
About the Raising Impact: Storytelling for Nonprofits podcast Raising Impact: Storytelling for Nonprofits, is a podcast where we explore how storytelling helps nonprofits strengthen fundraising and move their missions forward. Each episode features conversations with people working in community, sharing how story supports connection, impact, and long-term growth. Whether you're part of a nonprofit or simply care about your community, this podcast invites you to listen, reflect, and engage. If your organization could use help turning its stories into stronger fundraising, visit collaborativecause.ca. New episodes are released monthly. Follow the show on Spotify or Apple Podcasts to be notified when they’re published. The podcast is hosted by Tanya Wall and Michelle Samson, and is produced by Storied Places Media. | |||