Explore every episode of the podcast Proofed: A Baker's Journey
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Ep. 1 β Emily Henegar: She Bakes Cookies for Taylor Swift | 19 Aug 2026 | 00:56:21 | |
Emily Henegar started her cookie business when she was eleven years old. Her first sale was nineteen dozen cookies, sold door to door on one street, with a clipboard and business cards she printed at home. Fifteen years later she makes custom cookies for Harry Styles, Taylor Swift, Dolly Parton, Paul McCartney and BeyoncΓ©. She's been commissioned by Nissan Stadium. And she still bakes out of a home kitchen in Nashville. In this conversation we get into pricing your work when the people who love you think it's too expensive, why a cramped kitchen made her better at her craft instead of limiting it, and the reframe that changed how her customers treat her. If you're building a cottage food business and quietly waiting for a commercial kitchen before you take yourself seriously β this one is for you. FIND EMILY Instagram: @cookieinthekitchen cookieinthekitchen.com FIND PROOFED proofedpodcast.com Instagram: @proofedpodcast Proofed: A Baker's Journey is a podcast for bakers and makers building something magical β one batch, one brave decision, one quiet morning at a time. Hosted by Raina Shults, founder of Sprinkle Me Sugar. New episodes weekly. | |||
| Welcome to Proofed: A Baker's Journey | 05 May 2026 | 00:01:54 | |
2023 was the year that almost killed me. My grandmother nearly didn't make it. My husband lost his job. I pulled my kids from school. My twins received an autism diagnosis. And somewhere in the middle of all of it β I launched a baking business, scaled it to six figures, and opened America's first luxury macaron boutique. I'm Raina Shults, founder of Sprinkle Me Sugar. And I didn't build this podcast to impress you. I built it because I've been that baker β up at 3 AM, filling 1,200 macarons alone, wishing someone would just tell me the truth about what this life actually looks like. Proofed: A Baker's Journey is for bakers and makers building something real β one batch, one brave decision, one quiet morning at a time. Every week you'll get two kinds of episodes: Proofed Notes, short reflections to keep you company in the kitchen, and Proofed Conversations, honest interviews with bakers doing the extraordinary who aren't afraid to say how hard it was to get there. This is not a podcast about hustle or shortcuts. It's about the slow, steady rise of something made with care. Subscribe, bring it into your kitchen β and let's rise together. | |||