Explore every episode of the podcast PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs
| Title | Pub. Date | Duration | |
|---|---|---|---|
| SEO Is Dying—Len Ward on AIO (AI Optimization) & Winning in AI Search | 16 Feb 2026 | 00:24:22 | |
Is SEO really dying? In this episode of PR Yourself with Leah Frazier, marketing strategist Len Ward of Commexis breaks down why traditional SEO strategies are losing ground—and what small business owners must do now to stay visible in an AI-driven search world. With the rise of ChatGPT, Google’s AI-powered search results, and generative search engines, the rules of online visibility are changing fast. Len introduces AIO (AI Optimization) and explains how businesses can show up in AI search results instead of getting buried. In this conversation, you’ll learn:
If you're a small business owner, entrepreneur, or marketing professional wondering how to rank in AI search and future-proof your digital presence, this episode is your roadmap. The future of search isn’t just Google rankings—it’s being referenced, cited, and recommended by AI. And the businesses that adapt first will win. Listen now to learn how to move from SEO to AIO—and stay ahead in the age of AI-powered search. Eco-luxury micro homes in Texas, combining modern comfort, sustainability & community. Integrality, LLC Streamlined business ops backed by strategy, AI & executive-level consulting. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| BravoCon Secrets: Inside the Fandom, Real Housewives Tea, Plus How to Score Tickets & More! | 23 Nov 2025 | 00:59:45 | |
Searching for the real BravoCon experience? Want insider tips, ticket hacks, or a BravoCon recap? Look no further. In this episode of PR Yourself with Leah Frazier, host Leah Frazier brings on Bravo superfan Phillip White to spill BravoCon secrets, break down the Real Housewives moments everyone is talking about, and reveal what it’s really like to attend Bravo’s biggest fan event of the year. You’ll learn:
Whether you're planning to attend BravoCon, want insider info from someone who was there, or just need a real, unfiltered BravoCon recap, this episode delivers everything fans are searching for. Tiny Renaissance HomesEco-luxury micro homes in Texas, combining modern comfort, sustainability & community. Integrality, LLC Streamlined business ops backed by strategy, AI & executive-level consulting. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Influencer Marketing Trends for 2025: Insights from Cynthia Smoot & Zach Wilson on Building Powerful Brand Partnerships | 02 Aug 2025 | 01:21:33 | |
In this episode of PR Yourself with Leah Frazier, Leah dives deep into Influencer Marketing Trends for 2025 with two powerhouse guests: Cynthia Smoot of Gangway Advertising and Zach Wilson of Elite Talent Advisers. Discover what’s next in the world of influencer partnerships, how brands can authentically connect with audiences, and the evolving landscape of social media marketing. Whether you're a business owner, PR pro, or influencer yourself, this conversation delivers actionable insights on how to stay ahead of the curve in the fast-paced digital space. Key takeaways include:
Tune in and learn how to PR Yourself and your brand like a pro in today’s influencer-driven marketplace. Connect with Cynthia Smoot at GangwayAdvertising.com and here on Instagram. Connect with Zach Wilson here on Instagram. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Perfection is Not Relatable: Don't Over PR Yourself with WFAA TV Anchor Kara Sewell | 30 Nov 2020 | 00:35:47 | |
WFAA Channel 8 Daybreak Anchor Kara Sewell comes on the show (glamorously of course) and spills the tea on some of her TV turn-offs: one of those which is when TV guests are too rehearsed and over-PR'd. To Kara, perfection is not relatable. Tune in as we discuss the types of stories that make for good TV, authentic approaches to PR and some rookie mistakes both Leah and Kara made in their careers. Plus, stay tuned in for the PR Petty where Kara plays publicist for the day and brainstorms how she'd spin the Donald Trump x Four Seasons Total Landscaping Story for maximum exposure. Learn more about Kara Sewell by visiting her website at watchkara.com/ and by following her on Instagram @karasewelltv and by tuning into WFAA Channel 8 Daybreak Monday through Friday! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Birthing the Energy Check Fitness Line: From IG Live to Reality with Le'Nard "Nardi" Meyers | 15 Nov 2020 | 00:30:07 | |
What started out as a bi-weekly Instagram Live check-in with his followers has now turned into a full-fledged fitness apparel collection, complete with hoodies, tees, sweat pants, hats, workout pants, sports bras and more. Barber, Model, Influencer and former NFL Hopeful, Le'Nard "Nardi" Meyers visits the show to tell us exactly how he did it and how he launched his collection at an event that gathered hundreds of fans from across the DFW Metroplex. But first, we talk the hot new trend, Teeth Gems, PR'ing your look with a grill, and other body accessories. Follow Nardi on his IG @barbernardi and learn more about the Energy Check Fitness Line @energycheck_ Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| PR Baggage: I've Been Burned By Publicists in the Past with Quiana McDaniel of The House of Dasha | 15 Nov 2020 | 00:14:56 | |
On today's episode, Quiana McDaniel admits she has baggage -- with being burned by publicists in the past. When you're done PR'ing yourself, you may want to consult with the experts. If you've been burned a time or two, we give tips and tricks on how to find the right PR Pro for your biz or brand and how to minimize the likelihood of further PR burn. We then layout when you should seek PR or publicity for your brand -- because timing is everything. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| When the TV Gods Say No, Here's How They'll Say Yes with Chandra Gore | 15 Nov 2020 | 00:25:02 | |
You may have to adjust the volume on this one (sorry for the technical difficulties), but it's an episode you don't want to miss. We virtually travel up the highways to the DMV area to get the latest from the PR Goddess herself, Chandra Gore of Chandra Gore Consulting. We talk how to secure TV coverage when it's highly competitive or oversaturated with content - and she keeps it all the way real with just how much time this whole "PR'ing Yourself" thing will really take you. Be sure to keep up with Chandra on social media: facebook.com/chandragoreconsulting, facebook.com/chandragore01, instagram.com/cgoreconsults, instagram.com/conversationswithchan, Instagram.com/shopwithchandra, twitter.com/cgoreconsults, linkedin.com/in/chandragore, linkedin.com/company/chandragoreconsulting, https://linktr.ee/conversationswithchan, www.amazon.com/shop/cgoreconsults, Anchor.fm/conversationswithchan Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| The Secret Sauce Behind Fletcher's Original Corny Dogs featuring Cynthia Smoot of Gangway Advertising | 15 Nov 2020 | 00:22:05 | |
Today on the show, Cynthia Smoot, the official "Coordinator of Chaos" for Gangway Advertising, comes back to chat the latest success of her client -- Texas staple, Fletcher's Original Corny Dogs. She gives us the ultimate skinny (pun intended) on the world of marketing and PR for the renowned brand, plus scoop on how the brand had to adjust and pivot to thrive during the pandemic when the State Fair of Texas announced its closing. Listen and gain inspiration on how to PR Yourself, Pivot and Pursue success during the Pandemic -- it's now or never. Follow Cynthia's adventures on Instagram at @ohsocynthia and reach out to her for marketing and PR inquiries at www.gangwayadvertising.com. Follow Fletcher's for all of the yummy corny dog goodness at @fletcherscornydogs on Instagram. Find out when a Fletcher's pop-up will hit your city by heading to FletchersCornyDogs.com. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Customer Service is PR, Duh...with Quiana McDaniel of The House of Dasha | 15 Nov 2020 | 00:36:05 | |
Quiana comes back to PR Yourself to get some things off of her chest. She's sick of bad business and has something to say about it. It's PR with a negative twist but she's not naming names. Contrary to popular belief, your execution of customer service is definitely an extension of PR and can do more damage than good if you're not careful about it. Tune in to see what we have to say about it. Shoutout to Chick-Fil-A for being the g.o.a.t. of Customer Service. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| You, Yes YOU, Need Media Training featuring Susy Solis of KRLD Radio | 15 Nov 2020 | 00:30:45 | |
Susy Solis, radio morning anchor at 1080 KRLD Radio and Founder of Susy Solis Media Strategies joins the PR hotseat as she discusses the importance of media training. It's a know-before-you-go type of affair before you do any type of TV or Radio interview. Practice makes perfect, and you certainly don't want to wing it as Susy dishes on how you can look good, sound good and feel good in front of an audience or on camera. Follow Susy for more @susysolisdfw on Instagram and at SolisMediaStrategies.com. Additionally, if you're in the Dallas area, receive professional on-air production services for your TV or Zoom interviews at On-Air Media (on-airmedia.com) or at The Slate, which also just dropped it's new "Zoom Room" for all of your ongoing Zoom Sessions. Learn more about The Slate at TheSlateProperties.com. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| PR Is More Than Cookies and Parties - it's WORK with Ashni Pabley | 15 Nov 2020 | 00:32:04 | |
Freelance publicist Ashni Pabley joins the show to chat about the myths of PR - what it is and what it ain't, but one thing she knows for sure -- it's a lot of work! One of the many things this PR newbie has learned, is how heavy copy-writing plays a role in the world of PR. As you PR Yourself, consider hiring a copywriter or brushing off your writing skills to secure those digital mentions! Head to Fiverr.com to find a virtual copywriter or contact us at thinkthreemedia.com for our list of resources. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| I Am the Brand! with Quiana McDaniel of The House of Dasha | 15 Nov 2020 | 00:39:22 | |
The House of Dasha Founder, Quiana McDaniel, drops by PR Yourself to talk about being the face of your brand and how people want to connect more with the Founder behind the brand now more than ever. Although she'd rather be a wallflower, PR'ing herself in front of her brand has helped to make The House of Dasha a household name. We also discuss her nervous ticks, cringeable media moments (rats and roaches and rodents, oh my!) and why many business owners need media training or better yet, a spokesperson. For the PR Petty, Quiana plays publicist for the day as we discuss the latest news in the Meg Thee Stallion vs. Tory Lanez drama. Laugh along with us and be sure to follow Quiana online at https://www.houseofdasha.com/ or on social media: @thehouseofdasha Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Issa PR No-No: Stop Acting Hollywood | 15 Nov 2020 | 00:30:25 | |
Today on the show Leah gets it all off her chest - indulge her for this much needed venting sesh. But pause - a quick PR Shoutout to publicist Jen Iro for her amazing PR campaign for the newly opened Soiree Coffee Bar in Dallas. Did someone say liquor-infused coffee? Did someone say the infamous Brunchaholics Soul Food Burrito as well? Tune in for the deets. But you may be acting Hollywood when it comes to your press and media mentions and don't even realize it. Leah discusses the importance of social media shares, self-promotion and supporting those media outlets who support you on this latest episode of PR Yourself. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Crisis Communications and the Coldplay Kiss + Trade Show & Vendor PR Tips to Maximize ROI | 27 Jul 2025 | 00:34:54 | |
In this episode of PR Yourself with Leah Frazier, Leah unpacks the viral Coldplay Kiss controversy and the crisis communication red flags that turned the moment into a PR disaster. What can brands and publicists learn from this moment? Leah breaks it all down. Then, she dives into essential trade show marketing strategies for brands who exhibit at expos, conventions, or vendor fairs. Discover how to maximize your vendor booth ROI with actionable tips on attracting media, creating intentional networking opportunities, and ensuring press visits that actually convert. Whether you’re a small business or a seasoned brand, this episode will help you show up smarter, get seen, and PR yourself the right way at your next live event. Register to attend Dallas Startup Week for FREE and to see Brianna Wiest Here: dfwstartupweek.com. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| It Goes Down in the DM featuring WFAA Anchor Cleo Greene | 15 Nov 2020 | 00:32:25 | |
WFAA Channel 8 Weekend Anchor Cleo Greene comes on the show to chat all things pitching and need-to-know when reaching out to anchors for media coverage. Often times brands, businesses and entrepreneurs wonder -- what's the best way to reach out for TV coverage? Well, in the world of Cleo, it's in her social media DM's. Tune in as she discusses what makes a great story, a great pitch and how to secure TV coverage in her world. Learn more about Cleo Greene by following her on Instagram @cleogreene_tv and by tuning into WFAA Channel 8 on the weekends! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Virtual Event or Nah featuring PR Pro Cynthia Smoot | 24 Oct 2020 | 00:23:57 | |
Today on the show we have Cynthia Smoot of Gangway Advertising -- a noted publicist in Dallas, socialite and O.G. blogger also known as "Oh So Cynthia." She perfected the PR Pandemic Pivot in terms of virtual events and has assisted many local non-profits in reaching their fundraising goals with her twist to unique and interactive virtual events. But are people sick of virtual events by now? Tune in as you think of ways that you can PR Yourself with a cool, new virtual event. Also Leah chats current PR news with Cynthia on the Stassi Schroeder x Tamron Hall debate to see how she would have "PR'd" it better. Learn more on Cynthia at https://www.gangwayadvertising.com/ or follow her on her adventures in Dallas via her blog at https://www.ohsocynthia.com/. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Believe (and do) Bigger: Oprah’s Message from the Good Soil Forum + Pinky Cole on Bouncing Back Boldly | 14 Jun 2025 | 00:34:10 | |
What does it really take to bounce back from failure—and believe bigger for your future? In this powerful episode of PR Yourself with Leah Frazier, Leah is delivering double the motivation with a dose of inspiration from Oprah Winfrey and an exclusive interview with Slutty Vegan CEO, Pinky Cole Hayes. Oprah’s empowering message from the 2025 Good Soil Forum will challenge you to expand your vision, trust your journey, and believe that bigger is possible—no matter your circumstances. Then, Pinky Cole gets real about experiencing public failure after losing her Slutty Vegan enterprise temporarily and how she turned it into a bold comeback. She opens up about the power of authenticity in entrepreneurship, what it means to share your story truthfully, and how her transparency strengthened both her personal brand and her business. Whether you’re an entrepreneur, creative, or professional navigating your next big move, this episode is your reminder to keep showing up, stay authentic, and always believe for more. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| PR'ing Purpose in the Pain: Larry g(EE)’s Fight for Life and Music | 03 Jun 2025 | 00:50:23 | |
In this powerful and deeply personal episode, Dallas singer and soul artist Larry g(EE) sits down with Leah Frazier to share his emotional journey battling stage 5 kidney disease—a diagnosis that changed everything. Once sidelined by his health, Larry opens up about how facing his mortality reignited his passion for music and gave new meaning to his voice and message. From the highs of performing on national stages to the lows of life-altering illness, Larry gets candid about PR'ing his path back to purpose. He talks about how creativity became his therapy, how he learned to advocate for his health, and how he's now using his platform to inspire others. This episode is a raw, inspiring reminder that even in our darkest hours, we can find light, rhythm, and purpose—AND how maintaining good health IS a part of a great personal brand and PR strategy. Tune in as Larry g(EE) reclaims the mic—and his mission. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| The Celebrity CEO Formula: Ramon Ray on Blending AI, Tech & Human Touch to Build Brands that Connect, Plus Tina Knowles' Book 'Matriarch' | 09 May 2025 | 00:51:17 | |
In this episode of PR Yourself with Leah Frazier, keynote speaker, author and personal branding expert Ramon Ray returns to share his game-changing “Celebrity CEO” strategy — a personal branding formula that helps entrepreneurs turn followers into superfans by being authentic, visible, and emotionally impactful. Leah and Ramon dive into the power of customer experience, the balance of AI and human interaction, and how small business owners can build loyal communities through genuine connection. Plus, Leah gives a quick shoutout to Tina Knowles and her stunning new book Matriarch, fresh off an unforgettable book event in Houston. If you're ready to level up your brand, serve with heart, and still use tech to scale — this episode is your blueprint. Be sure to snag Ramon's book, "The Celebrity CEO: How Entrepreneurs Can Thrive by Building a Community and a Strong Personal Brand" Here Additionally, check out Tina Knowles' new best-selling Memoir "Matriarch" Here Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Not Everyone Can Rep You: Why Your Team IS Your PR | 26 Apr 2025 | 00:29:39 | |
In today's episode of PR Yourself with Leah Frazier, we're diving deep into a truth that too many overlook: not everyone is qualified to represent you. From agents and managers to publicists and brand reps, the people you choose to speak and act on your behalf are a direct reflection of your brand. Leah breaks down why your inner circle must align with your vision, values, and vibe — because every conversation they have (or don't), every move they make (or don't), and every deal they negotiate builds (or breaks) your public image. Tune in to learn how to build a powerhouse team that elevates your brand and keeps your PR game strong behind the scenes! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Celebrities, Politics & PR: Snoop Dogg, Issa Rae, Dolly Parton, Taylor Swift & More | 17 Feb 2025 | 00:29:11 | |
Should celebrities speak out on politics, or should they stay in their lane? In this episode of PR Yourself with Leah Frazier, Leah dives into the ongoing debate over whether athletes or Hollywood stars like Snoop Dogg, Dolly Parton, and Taylor Swift should use their platforms to voice political opinions—or keep their views private. From endorsements to public backlash, she explores what happens when celebrities take a stand, and the PR risks (and rewards) that come with it. Tune in for a thought-provoking discussion on the power of influence, brand reputation, brand values and how political expression can make or break a celebrity’s public image. Check out our prior episode with Ed Zitron as we discuss how to AVOID cancel culture during tumultuous times. AND don't forget to subscribe, rate, and review! Follow PR Yourself with Leah Frazier for more insights on all things PR, PR strategies, PR tips, branding, and media for small businesses and entrepreneurs. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| How to Maximize Your Visibility with Google's AI Overview | 08 Feb 2025 | 00:32:17 | |
In this episode, Leah is diving into the future of search and discovery: Google’s AI Overview. This is the ultimate PR play! Leah breaks down practical PR strategies for small business owners and entrepreneurs to consider, to ensure their brands, websites, and key content show up in Google’s AI-generated summaries. From mastering SEO fundamentals to creating high-quality, AI-friendly content, this episode is your roadmap to staying visible in an evolving digital landscape. Tune in and get ahead of the curve! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| PR Secrets Behind BravoCon, Peacock TV Hits, and Other High-Profile Campaigns with Julie Safer | 08 Jan 2025 | 00:53:13 | |
In this power-packed episode of PR Yourself with Leah Frazier, Leah is joined by PR powerhouse Julie Safer of Civic Entertainment, the brilliant mind behind some of the most talked-about campaigns for BravoCon, Peacock TV's biggest hits, Audible and more! Julie pulls back the curtain on what it takes to manage high-profile PR campaigns in today's ever-evolving media landscape. Discover her insider strategies for creating buzzworthy moments, storytelling, and navigating the unique challenges of promoting A-list events and brands. Whether you're a seasoned PR pro, a brand builder, a small business owner, entrepreneur, or simply curious about the world of high-profile publicity, Julie's expert insights and real-world examples will leave you inspired and ready to level up your PR game. 🎧 Highlights include:
Hit play now and get an exclusive backstage pass to the art of high-profile PR! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Top 5 PR Trends for 2025 with Michael Mejer, Chandra Gore and Leah Frazier | 31 Dec 2024 | 01:14:12 | |
In this episode of PR Yourself with Leah Frazier, Leah is joined by PR experts Mike Mejer and Chandra Gore to explore the top PR trends set to shape 2025 and beyond -- particularly for small businesses and entrepreneurs. The discussion delves into the evolving media landscape, the integration of emerging technologies, and innovative storytelling techniques that will define the future of PR in business. Whether you're a PR professional, entrepreneur, or small business owner, this episode offers valuable insights to help you stay ahead in the dynamic world of public relations. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Inside the Press Room: Here's What Reporters Say When the Mic is Off | 19 Nov 2025 | 00:35:00 | |
In this debut episode of our brand-new segment, Inside the Press Room, Leah pulls back the curtain on what journalists and editors really say once the cameras stop rolling and the pitches hit their inboxes. After weeks in and out of newsrooms, Leah has collected the top five, recent, real-life “overheards” — the comments, complaints, and cringe-worthy moments that reveal where businesses and brands consistently miss the mark. From sloppy pitching to interviewees who freeze under the spotlight, Leah breaks down each overheard moment with actionable tips to help you step up your PR game. If you want to show up polished, prepared, and press-worthy, this episode is your wake-up call. Tiny Renaissance HomesEco-luxury micro homes in Texas, combining modern comfort, sustainability & community. Integrality, LLC Streamlined business ops backed by strategy, AI & executive-level consulting. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| The Art of Business Storytelling with Seth Donlin: Turn Everyday Moments into Business Gold | 24 Dec 2024 | 00:57:32 | |
In this episode of PR Yourself with Leah Frazier, we dive deep into the world of strategic business storytelling with storytelling expert Seth Donlin. Discover why business storytelling is the secret weapon in PR for small businesses and entrepreneurs looking to build meaningful connections with their audience. Seth breaks down which stories resonate the most, shares practical tips for capturing the magic in day-to-day moments, and reveals how to weave these narratives into your brand's larger message. Whether you're just starting out or looking to refine your storytelling skills, this episode is packed with actionable advice to take your PR and marketing game to the next level. Tune in and learn how to make every moment count for your everyday business storytelling! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Think Before You Post: Stop Oversharing on Social Media with Cynthia Nevels | 29 Nov 2024 | 00:51:29 | |
In this episode of PR Yourself with Leah Frazier, Leah is joined by Cynthia Nevels, CEO of Integrality, to tackle a critical topic in the digital age: oversharing on social media and how it can negatively impact your personal or professional brand. Can someone say "canceled"? Can someone say crisis management PR ASAP? From distinguishing between transparency and oversharing to understanding your audience's perception, this episode offers a practical guide to safeguarding your reputation while remaining authentic. Whether you're a business owner, influencer, or someone building a personal brand, Cynthia's advice will help you navigate the fine line between connection and oversharing. Tune in to learn how to think before you post and PR your brand with clarity and purpose! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| You're Successful, But Are You Okay? Self-Care Strategies with Deya Smith Taylor | 15 Nov 2024 | 00:54:19 | |
On this episode of PR Yourself with Leah Frazier, Leah sits down with self-care strategist and author Deya Smith Taylor to dive into the powerful insights from her latest book, You're Successful, But Are You Okay?. Known for her expertise in guiding high achievers toward a healthier, more balanced lifestyle, Deya addresses the pressures of success and the often-overlooked question of mental and emotional well-being. Together, Leah and Deya explore essential self-care practices, mindfulness, and how to maintain authenticity in the face of demanding expectations. Deya opens up about her own journey, sharing relatable and actionable advice for anyone who finds themselves excelling outwardly but feeling depleted on the inside. Tune in for an honest and inspiring conversation on finding harmony, preserving peace, and redefining what it means to "have it all" without losing yourself in the process. Perfect for driven professionals, entrepreneurs and small business owners who are ready to make their well-being a priority! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Here's How to Get the Most Out of Your Podcast Appearances with Christina Lenkowski | 06 Nov 2024 | 00:43:28 | |
In this episode, podcast PR expert Christina Lenkowski reveals the real secret to podcasting success: reaching the right audience, not just the biggest shows. Christina breaks down the power of podcasting to amplify your impact and build a loyal community. Tune in as she shares actionable strategies for identifying your ideal audience, crafting pitches that stand out, and turning podcast appearances into qualified leads for your business. Whether you’re a podcast newbie or a seasoned guest, this episode is packed with insights to help you make the most out of every podcast opportunity. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| CTA'S You’re Forgetting to Use On Social Media to Increase Engagement | 25 Aug 2024 | 00:36:29 | |
We're back for another episode with Social Media Queen Karlyn Ankrom of Oh Snap! Social. But this time, she's here to give us all a swift kick in the you-know-what -- to let us know several "call to actions" (i.e. CTA's) that we're forgetting to use on social media for increased engagement. Are you looking to expand your follower count? Are you looking for more reach? Then, this is definitely the episode you'll want to tap all the way into to PR Yourself today! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| All the Smoke about Cannabis PR with Mike Mejer of Green Lane Communication | 24 Aug 2024 | 00:38:44 | |
We wanted all the smoke when it comes to cannabis-related PR and well -- we got it! Coming to the podcast giving it to us blow by blow is the Cannabis PR King himself, Mike Mejer of Green Lane Communication. Whether you're in the cannabis business or not, you're going to want to take a listen, because Mike dishes actionable PR tips that can help drive success to any PR project or campaign. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Press Release vs. Media Advisory: How, What and When to Send | 05 Jul 2024 | 00:34:26 | |
Press releases and media advisories are often referred to interchangeably, when they are in fact, two completely different communication tools within PR. One is short, simple and succinct, and they other is more long-form with room for storytelling capacity. Knowing when and how to send them, could be the key to you obtaining the maximum amount of coverage as possible for your event, red carpet event or press conference. Here -- we discuss media advisories -- the advantages of them and how to do it properly. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Top 5 Social Media Trends for 2024 with Karlyn Ankrom of Oh Snap! Social | 08 Dec 2023 | 00:52:55 | |
We love to hate it, and you hate to love it. Yep, you guessed it -- it's social media! Leah sits down with Karlyn Ankrom, Founder and Lead Strategist at Oh Snap! Social to get a heads up on what will be trending for social media in 2024 -- and believe us, there are a few curveballs you won't be expecting. Grab your paper and snag your pen, because these are the top trends that you'll want to get a leap on....now! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| 5 Things to Ask Before Hiring a Publicist or PR Firm | 05 Nov 2023 | 00:40:35 | |
Hiring a publicist is like Hinge or maybe even Tinder for PR -- or maybe not as bad. But here are the top 5 things you should ask a publicist or PR firm/agency BEFORE you hire them. All of this should be done in the courting phase...before things get serious...before you enter into a monogamous relationship...ok, ok, ok...you get the drift. Getting these answers ahead of time will hopefully cut down on poor expectations, poor performance, and lack of transparency. Good luck! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| The REAL Truth About Newswires Part Two with Mickie Kennedy of eReleases | 22 Oct 2023 | 00:43:22 | |
It wasn't too long ago that Leah gave her two cents about Newswires -- the good, the bad, and the ugly. Mickie Kennedy, founder of press release and newswire service eReleases, joins Leah as a follow-up to the previous podcast episode to provide more insight into newswires -- when to use them, how much they cost, and the benefits for small businesses. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Grace Under Fire: A Conversation with Uncle Nearest CEO Fawn Weaver (Recorded at Shef Food + Wine Festival) | 04 Nov 2025 | 00:57:43 | |
Recorded live at the Shef Food + Wine Festival, this special episode of PR Yourself with Leah Frazier features an intimate, powerful conversation between guest host Lady Jade and Fawn Weaver, the visionary CEO behind Uncle Nearest Whiskey. Fawn opens up about the real challenges she has faced while building one of the world’s most celebrated spirits brands and one of the top distilleries in the world — from navigating cultural legacy to weathering industry pressure. She speaks candidly about how faith has remained her guiding force, sustaining her through seasons of adversity, and how her husband, Keith Weaver, has been a constant pillar of strength and partnership behind the scenes. This episode is a masterclass in:
Whether you’re launching a brand, scaling a business, or just trying to stay encouraged through your own valleys and victories — this conversation will feed your spirit and sharpen your focus. Tiny Renaissance HomesEco-luxury micro homes in Texas, combining modern comfort, sustainability & community. Integrality, LLC Streamlined business ops backed by strategy, AI & executive-level consulting. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Buying the IG or Twitter Verified 'Blue Check': Yes or No? with Dr. Jada Jackson | 04 Aug 2023 | 00:58:50 | |
It used to be that "blue checks" on social media next to profile names were only reserved for the elite — celebrities, influencers, journalists, and more. It was a thing to acquire or to obtain by all of us "regular folk." However, the blue check "verified" profile has been up for sale — where any and everyone can purchase a verified account. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| The Future Of PR and Artificial Intelligence with Aaron Kwittken of PRophet | 09 Apr 2023 | 00:47:49 | |
In this episode, Leah sits down with PR and Comms guru Aaron Kwittken of PRophet to discuss the intersection of AI with PR. What does this look like and how will it make life for PR industry pros better? In this discussion, Leah and Aaron dive deep into the future of artificial intelligence, and the rise of what Kwittken coins as the "communication engineer." As many tech analysts say, if you don't get with the AI program -- be prepared to get left behind...so let this episode be your first step in the direction of adopting AI platforms for your PR needs. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| PR Yourself and Get Over Being Shy with Kayley Hamilton of KAYLEY Media | 10 Mar 2023 | 00:45:29 | |
So many times business owners and leaders shy away from the limelight and just want their businesses to be in the spotlight. Some individuals stay away from attention because they truly are shy and lack self-confidencec. Well meet Kayley Hamilton of KAYLEY Media -- a self-proclaimed shy girl turned top entertainment reporter for Entertainment Tonight and US Weekly. The former red carpet reporter now owns her own media agency, but stops by the podcast to encourage others to step into the spotlight, despite being shy -- just like she did. The results are amazing and she hasn't looked back since. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| The Truth About Newswires | 07 Mar 2023 | 00:38:29 | |
Have you ever had a publicist tell you to put your news on the newswire? Better yet, do you question whether or not to use a newswire service or not? Leah gives you the unfiltered truth about the advantages and disadvantages of newswires, her favorite newswire services, and how to get the best bang for your buck! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| How to Become a Non-Shady Thought Leader with Caitlin Copple Masingill of Full Swing PR | 21 Jan 2023 | 00:41:28 | |
Do you cringe every time you hear the phrase "thought leader" OR when someone or some "coach" tries to push you a "How to Make x Millions of Dollars in 6 days" program? Um yeah...me too. However, there is a space and a PR strategy to becoming a non-cringy thought leader AND it's one of the best tools to "PR'ing" your brand or yourself as a subject matter expert, leader, founder, entrepreneur, C-Suite Exec, and the list goes on and on. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| This Year in PR Trends, It's All About Podcasts -- Still! | 14 Jan 2023 | 00:40:22 | |
If you haven't incorporated podcast pitching as a part of your PR strategy, then what are you waiting for? Season after season we boasts on the return of these gems, and people still consider them low priority on their PR pole. WHY? Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Timing Your PR Pitches Just Right | 28 Dec 2022 | 00:29:19 | |
Sure, the letters PR is in the word 'procrastination', but it doesn't make it right! In the world of pitches, media and news, timing is everything. For many small businesses and startups, you can't afford to pitch late or when it's down to the wire. Budgeting enough time for repetition, consistency and follow-ups is what will help you win the game. AND timing varies dependent upon the medium you desire (i.e. broadcast TV, magazines, digital outlets, etc.). Tune in as Leah dishes a few quick tips and tricks on how your timing can ultimately be your best PR guide. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Top PR Trends for 2022 with Dara Busch of 5WPR | 31 Jul 2022 | 00:34:55 | |
On this episode we link up with veteran communications and PR guru Dara Busch, Co-CEO of 5WPR -- an award-winning top PR firm that specializes in consumer practice spanning the industries of: Travel & Entertainment, Apparel & Accessories, Non-Profits, Home & Housewares, Health & Wellness, Mom & Baby, Beauty & Grooming, and Consumer Packaged Goods. Dara dishes on what's trending in the world of PR and just how small business owners and entrepreneurs can take advantage of these trends in order to enhance their brands or messaging. Grab your pen, paper or notepad, this is one episode you don't want to miss! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Sesame Place Enters Cancel Culture with Racist Antics | 20 Jul 2022 | 00:36:38 | |
On this latest episode of PR Yourself, we welcome back resident PR Yourself publicist guru Chandra Gore, to discuss the latest developments surrounding the public outrage against Philadelphia's Sesame Place. What should be deemed on of the happiest places on Earth for kiddos around the world, is now being coined racist, after videos have surfaced showing Sesame Place character Rosita deliberately dismissing Black children, while hugging and embracing other non-Black children. Celebrities such as Joy Reid and Kelly Rowland have now entered the chat, and the Black community will not stop until justice is done. Join us as we discuss the PR response from Sesame Place, what we predict will happen next and why this incident has topped our PR Piss Off of the Week! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Not Everything is for the Gram! Legal and PR Issues with Social Media feat. Sammetria Goodson | 14 Jun 2022 | 00:56:22 | |
On this latest episode we attack a PR Piss-off of the week. Lately it seems as though EVERYONE has gone mad and are taking all of their business and entrepreneurial issues to the Court of Public Opinion - i.e. Instagram and Social Media, versus handling it in private. How much is too much to post on social media? How can the wrong post put YOUR business in jeopardy -- and potentially out of business? Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Do This to Boost Engagement on TikTok + Instagram with Madison Hollimon of Mad House Marketing | 01 Oct 2025 | 00:43:15 | |
Want to boost your engagement on TikTok and Instagram in 2025? In this episode of PR Yourself with Leah Frazier, Leah sits down with Madison Hollimon, founder of Mad Marketing House, to uncover the latest TikTok and Instagram updates every small business owner and content creator needs to know. Madison shares new social media strategies, content marketing tips, and practical hacks you can use right now to grow your audience, increase reach, and turn likes into loyalty. From Instagram Reels and TikTok trends to new apps and more, this episode is your go-to guide for social media growth. If you’ve been asking: How do I get more engagement on Instagram? How do I grow on TikTok in 2025? Then this episode is for you! ********** Obsessed with True Crime? See the CBS6 story out of Albany that Leah references about Lorenz Kraus here. Shoutout to veteran journalist Greg Floyd on his outstanding interview. Tiny Renaissance HomesEco-luxury micro homes in Texas, combining modern comfort, sustainability & community. Integrality, LLC Streamlined business ops backed by strategy, AI & executive-level consulting. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| They Can't Steal My Joy: With 'Black Joy' Author Tracey Michae'l Lewis-Giggetts | 31 May 2022 | 00:55:31 | |
In this episode, right at the closing of May's Mental Health Awareness Month, we tap the shoulder of highly-acclaimed 'Black Joy' author Tracey Michae'l Lewis-Giggetts. In an inspiring story, Tracey discusses how she "PR'd" a simple guest essay on Black Joy for the Washington Post, into a globally renowned best-selling title -- from one of the top publishers in the world. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| DeVon Franklin Reveals Why 'It Takes A Woman' In New Audible Book | 26 Apr 2022 | 00:21:02 | |
We're back with another episode featuring Hollywood Producer and New York Times bestselling author, DeVon Franklin. The last time we caught up with him, he was dropping his 2021 hit book, "Live Free". This time, Franklin returns to give us the scoop on his new Audible Book "It Takes a Woman", that just dropped on April 21. Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||
| Go Ahead! Pitch It Afraid! Plus, The Art of Reinvention with Deborah Driggs | 22 Apr 2022 | 01:05:44 | |
On this latest episode, we keep it real on what's holding many of us back from success. Whether it's imposter syndrome, doubt or fear, why are YOU not pitching yourself for the opportunities, relationships, or deals that you want? Sometimes you have all of the resources you need, you need to just pitch it (or you) afraid! Schedule Your PR Power Hour with Leah TODAY: https://thinkthreemediabooking.as.me/PRPowerHour Follow PR Yourself on Instagram @PRYourselfPodcast. Subscribe to PR Yourself with Leah Frazier on Substack: https://substack.com/@theleahfrazier | |||