Explore every episode of the podcast Pattern Shift
| Title | Pub. Date | Duration | |
|---|---|---|---|
| #115 - Stop Treating Your Website Like Your Magnum Opus | 06 juin 2026 | 00:24:14 | |
We talk about how high standards and perfectionism can freeze momentum, especially when you are building something big like a new website. We share a practical way to choose a deadline, define a baseline, and ship a first version that helps people find you and pay you. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #114 - No Script, No Filter | 09 mai 2026 | 00:39:10 | |
We trade perfection for a real-time chat about how our brains and bodies shape creative work, from travel calm to the need for negative space away from screens. Along the way we unpack neurodivergence, boundaries, and why coaching can be the container that helps you hear yourself think. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #113 - The honest truth about what's waiting on the other side of that free call button | 25 avr. 2026 | 00:14:44 | |
You’ve seen the button. “Book a free discovery call.” And something about it feels a little prickly — like clicking it means you’re walking into a lion’s den with no way out. I used to feel exactly the same way. Now I’m on the other side of it, and I want to invite you in properly. In this short episode I walk through what a discovery call actually is — and what it isn’t. It’s not a sales pitch. It’s not a test you can fail. It’s not a free coaching session. And you won’t leave owing me anything. What it is: a 30-minute real conversation. We figure out where you are, what might help, and whether we’re a match. It goes both ways — I’m figuring out if I can help you, and you’re figuring out if I’m the right person to do that. I also talk about the question I always ask: are you in building mode or survival mode? And I explain the difference between coaching and therapy — including why there’s still space for real emotions in coaching, just not trauma work. If you’re curious, that’s already enough reason to book. You don’t need a plan. You don’t need to prepare. Just show up. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #112 - AI for Creatives: Where to Use It and Where to Stop | 11 avr. 2026 | 00:25:55 | |
☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #111 - Building From the Roots Up: PDA, Curiosity, and Running a Business Your Way | 14 mars 2026 | 00:26:22 | |
I'm getting personal in this episode of Pattern Shift — recorded from my brand new praktijk in Rotterdam. I trace why I bootstrapped from 300 euros, refused investors, never built a conventional team, and kept rebuilding the brand. I name Pathological Demand Avoidance directly and connect it to my lifelong distrust of the ready-made — in business, fashion, and a painting I found on the side of the road last week. From sour puss to happy kitty: on curiosity as the antidote to cynicism, and three questions to find out where you're running on borrowed structure. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #110 - Your Audience Didn’t Ignore You; They Just Didn’t Hear You Yet | 28 févr. 2026 | 00:32:05 | |
We share a clear, kinder way to do marketing: repeat your message with integrity so the right people can finally hear it. From the mere exposure effect to mini campaigns across platforms, we turn silence into timing and boredom into a positive signal. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #109 - Using Intentions as your Creative Compass for 2026 | 06 déc. 2025 | 00:26:15 | |
In this cozy year-end episode, I guide you through a gentle intention-setting practice inspired by wishes shared inside the Business Circle. This isn’t about goals or productivity — it’s about creating an inner compass for 2026 that feels supportive, spacious, and doable. If you’re craving more ease, courage, stillness, or time to create, this episode will help you clarify what you truly want for the year ahead. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #108 - Branding Isn’t A Logo; It’s How People Decide To Choose You | 22 nov. 2025 | 00:40:36 | |
Am I my brand? And does branding even matter when I’m a tiny, one-person creative business? In this episode, I untangle the belief that branding is mostly fonts, logos, and pretty photos, and I lean on Brand the Change to explore branding as direction – a compass for how you show up, what you say yes to, and how people experience your work. I share examples from the knitting world, some brands that randomply popped up in my head and that's saying much in itself (think Stephen West, Rowan, Hedgehog Fibres), talk about my own journey from yarn shop to coaching, and get honest about boundaries, privacy, and starting a YouTube channel without burning myself out. I close with journaling questions to help you see where your branding already shines, and how you can use it as a tool instead of a costume. • Watch the video version on my YouTube channel ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #107 - Planning Doesn’t Kill Creativity — It Protects It | 08 nov. 2025 | 00:37:36 | |
- How I separate ideas from tasks, plan by energy, and keep marketing simple - Planning doesn’t have to kill creativity. In this episode, I share how I plan with a neurodivergent, creative brain—lightly. Using examples from some of my clients, I separate ideas from tasks, choose one daily priority, and use soft time blocks guided by energy instead of the clock. I talk about how Bullet Journaling® supports me (without needing pretty pages), how I turned my phone into a tool, and why monthly/weekly/daily funnels keep my daily list truly doable. If you’ve tried rigid systems and rebelled, this is for you. Planning can protect your freedom, help you make more, and keep your marketing consistent—without heroic last-minute sprints. FULL SHOWNOTES WITH LINKS: https://www.ja-wol.com/blogs/podcast/107 ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #106 - Why Smart, Creative People Avoid Coaching — and Why They Shouldn’t | 25 oct. 2025 | 00:33:25 | |
I’ve noticed that many smart, creative people avoid coaching because they think it’s only for people who are lost, unsure or corporate CEO's. In this episode of Pattern Shift, I challenge that idea. I share my own stories as both a coach and a client, from working with ADHD and lifestyle coaches on my weightloss journey to helping my clients rediscover joy in their creative work. With humor, honesty, and a healthy dose of Dutch pragmatism, I explain how coaching differs from consulting, mentoring, and therapy—and why it’s such a powerful way to find clarity when you’re ready to grow. I also talk about how our cultural tendency to “doe maar normaal” can make asking for support feel uncomfortable, even when it’s exactly what we need. If you’ve ever thought coaching wasn’t “for you,” this episode might shift your perspective. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #105 - New Season, New Chapter: Weaving a Creative Ecosystem at Ja, Wol | 11 oct. 2025 | 00:33:45 | |
SUMMARY Season 2 kicks off with a fresh perspective: I’m reflecting on how my work has evolved from selling yarn to coaching creative business owners—and how all the different parts of my ecosystem now align. This episode introduces the Business Clarity Quiz, YouTube expansion, and what’s next for the Pattern Shift podcast. FULL SHOW NOTES WITH TAKEAWAYS + LINKS BEST QUOTE FROM THE EPISODE “I’m not starting over—I’m building on everything I’ve already made. It’s all part of the weave.”🔗 LINKS
CONNECT WITH SASKIA
☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #104 - BuJo by the Sea – A 6-Week Summer Journal Challenge | 19 juil. 2025 | 00:05:37 | |
Clarity, confidence, and calm… one bullet at a time. Summer tends to shake things up — especially if you’ve got kids at home, your routine is out the window, or you’re simply craving a break from the usual hustle. That’s why I’m hosting a gentle 6-week journaling challenge, right inside the Ja, Wol Community. BuJo by the Sea is a relaxed, Bullet Journal–inspired journey.
You don’t need anything fancy. Just a notebook, a pen, and a few minutes a day. You can join for free — in our own Ja, Wol Community private BuJo by the Sea space. Let’s move slowly together this summer. ☀️ Saskia ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #103 - "Freedom Within the Structure: How I Use My Bullet Journal in Business" | 05 juil. 2025 | 00:38:01 | |
SUMMARY In this episode, I share how I uses the Bullet Journal Method to run my creative business with more clarity, focus, and freedom. I explains how daily logs, weekly spreads, and project collections help me stay grounded, intentional, and flexible—without pressure or perfectionism. If you're curious about using your journal to support your business, this episode offers my honest perspective. FULL SHOW NOTES WITH TAKEAWAYS + LINKS BEST QUOTE FROM THE EPISODE: “This is not a system for doing more. In fact, it's quite the opposite.”🔗 BUJO BY THE SEA - FREE SUMMER CHALLENGE - SIGN UP HERE 🔗 Bullet Journal for creative businesses - WORKSHOP 🔗 Flodesk (50% Off for the First Year) CONNECT WITH SASKIA Creative business coach, Certified Bullet Journal Trainer, and host of Pattern Shift. Explore my workshops, community, and coaching programs via the links above or visit my website www.ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #102 - "Paper, Pen, and Possibility: My Bullet Journal Journey" | 21 juin 2025 | 00:38:54 | |
SUMMARY In this mostly unscripted episode, I share how Bullet Journaling helped me move from burnout to clarity. Before it became a tool in my business, it was a lifeline in my personal life. This is not a tutorial—it’s a story of how I found my footing again, and why I still use this method today. And I announce an exciting challenge I'm working on! FULL SHOW NOTES WITH TAKEAWAYS + LINKS BEST QUOTE FROM THE EPISODE “The bullet journal method is about mindful productivity. It’s about reflecting, looking back so that you are able to move forward in a way that’s more…intentional.” ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #101 - “My Deepest, Darkest Limiting Belief: I Can’t Help Others if My Business Isn’t Thriving” | 09 juin 2025 | 00:14:31 | |
In this super honest solo episode, I unpack a limiting belief that’s followed me for years: “I can’t help others with their business if mine isn’t thriving.” As I deepen my coaching journey and reflect on what true success means, I’m realizing how deeply ingrained this belief is—and how untrue it actually is. I share the honest behind-the-scenes of my work, money mindset, slow growth, and how I’m redefining success to align with values over volume. If you’ve ever felt like you’re not “far enough” to help others, this episode is for you. FULL SHOW-NOTES WITH TAKEAWAYS + LINKSBEST QUOTE FROM THE EPISODE“Thriving doesn’t always look like a massive income. It looks like helping people, making an impact, and doing work that aligns with your soul.” 🔗 Flodesk (50% Off for the First Year) 🔗 Ja, Wol Community – Join the Conversation ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #100 - This is how one person, a mic, and a messy creative mind made it to 100 episodes 🥳 | 24 mai 2025 | 00:48:17 | |
SUMMARY It’s a special one—episode 100! In this celebratory and cozy episode, I take you behind the scenes of how Pattern Shift came to be, how it has evolved, and what I’ve learned over five years of podcasting. From awkward beginnings and unexpected pivots to heartfelt listener stories and slow growth reflections, this episode is full of gratitude, reflection, and a few eclairs. If you’ve ever wondered how a small podcast like this gets made—and what keeps it going—this one’s for you. FULL SHOW NOTES WITH TAKEAWAYS + LINKS: patternshift.fm BEST QUOTE FROM THE EPISODE “I wanted to make a podcast that actually helps people… and I felt like interviews with famous knitters is great and entertaining and also can be very helpful… but there were already podcasts doing that.” ⚡︎ You know me as a guide, mentor and teacher, but I've also set off on a new adventure, coaching. Coaching, when it's done right, it can be really transformational. As part of my coaching education, I'll soon need to do real coaching sessions. And it could be a really great opportunity for you to experience this at low cost. If you've ever been curious about working with me in this way, now's the time. Just send me an email: info@ja-wol.com This episode was sponsored by Ja, Wol. I promote my own services and products in my podcast rather than working with sponsors. I will share the odd-discount for things I fully support and use. ☆ other ways to **SUPPORT THE SHOW** ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for the Ja, Wol Journal 📧, or making a small monthly contribution by clicking the Support the Show link ☝️. Your support keeps the podcast going. Thank you for being a part of it! ☞ GET ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆ Have a question? Want to offer your opinion? Do you have an idea for a guest or topic? info@ja-wol.com or leave me a voice message! ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #99 - Launch - Sharing your work with connection, not pressure | 10 mai 2025 | 00:26:06 | |
SUMMARY In this episode, we dive into the final step of the Ja, Wol framework—Launch. Sharing your work with the world can feel scary, vulnerable, and overwhelming, but it doesn’t have to be. Launching isn’t about hype or hustle; it’s about connection and care. I talk about why launching feels so hard (especially for neurodivergent brains), how to rethink launching as a slow rhythm instead of a one-time event, and ways to share your work more gently and joyfully. If you’ve been holding back on putting your work into the world, this episode is your invitation to rethink how launching can feel. FULL SHOW NOTES WITH TAKEAWAYS + LINKS: patternshift.fm BEST QUOTE FROM THE EPISODE “Launching is how we bridge the gap between our purpose and our people.” ⚡︎ You know me as a guide, mentor and teacher, but I've also set off on a new adventure, coaching. Coaching gets a bad rep sometimes, but when it's done right, it can be really transformational. As part of my coaching education, I'll soon need to do real coaching sessions. And it could be a really great opportunity for you to experience it at no or low cost. If you've ever been curious about working with me in this way, now's the time. Just send me an email: info@ja-wol.com This episode was sponsored by Ja, Wol. I promote my own services and products in my podcast rather than working with sponsors. I will share the odd-discount for things I fully support and use. ☆ other ways to **SUPPORT THE SHOW** ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆ Have a question? Want to offer your opinion? Do you have an idea for a guest or topic? info@ja-wol.com or leave me a voice message! ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #98 - Organize – Making Space for What Matters | 26 avr. 2025 | 00:13:23 | |
☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #97 - Wayfinding – Rediscovering Your Why – How to reconnect with your purpose when your business starts to drift | 17 avr. 2025 | 00:25:16 | |
SUMMARY When your business starts to feel off, it’s often a sign that you’ve drifted from your “why.” In this thoughtful and gently playful episode, I talk about reconnecting with your purpose—what lights you up, what matters to you, and why you started in the first place. Whether you’re feeling stuck in the daily swirl or just getting started with your business, this episode is your invitation to pause, reflect, and get back in touch with what makes your work feel meaningful. This is the first in a special series based on my Wayfind–Organise–Launch framework. FULL SHOW NOTES WITH TAKEAWAYS + LINKS BEST QUOTE FROM THE EPISODE “Your why isn’t a mission statement—it’s something you live, not laminate.” 🔗 🔗 ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #96 - Big Life Changes, Small Business Shifts | 29 mars 2025 | 00:17:51 | |
SUMMARY When big life changes come along—like, say, getting a new puppy—our business rhythm often needs to shift too. In this warm and reflective episode, I talk about how I’m preparing for a new season that will require more flexibility and care. I share what went into the decision to welcome a Finnish Lapphund puppy into our home, and how I’ve been mentally and practically adjusting my business in advance. From revisiting my priorities to simplifying email strategies, I’m choosing sustainability over hustle, and presence over perfection. This episode is the beginning of a new podcast series that I’ll be recording in advance so I can step back this summer, while still showing up for my community and clients with intention. It’s a gentle reminder that you can run a business in alignment with your life, not in competition with it. FULL SHOW-NOTES WITH TAKEAWAYS + LINKSBEST QUOTE FROM THE EPISODE“Not growing is not the same as shrinking. Keeping things status quo is fine—although very hard for me, I have to admit.” 🔗 Flodesk (50% Off for the First Year) 🔗 Email Power Hour – Get Your Email Strategy Sorted 🔗 Ja, Wol Community – Join the Conversation ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #95 - Road Trip Diaries: Weaving Linen, Slow Marketing & Crafting a Brand | 15 mars 2025 | 01:09:53 | |
In this episode, recorded on the go, I take you through a fiber-filled weekend, exploring the world of weaving with linen, learning about its rich history, and navigating the craft of slow marketing at a creative fair. From her experience in a weaving workshop with Eva Klee at Clay Handwoven to networking with fellow business owners at Crea Weekend, she shares insights on learning curves, personal growth, and the power of understanding your brand identity. Whether you’re a maker, a fiber enthusiast, or a small business owner, this episode is packed with inspiration, practical takeaways, and a good dose of humor. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #94 - Navigate Around the Creeps - Why Your Business Needs an Email List More Than Ever | 01 mars 2025 | 00:38:30 | |
SUMMARY Social media keeps shifting, but email? It’s still one of the most reliable ways to connect with your audience—without fighting algorithms or creepy tech billionaires. In this episode, I talk about how I’m simplifying my own email strategy and how you can make email work for you. From essential sequences to making email feel fun instead of overwhelming, this is your permission slip to ditch the stress and start using email in a way that fits your business and your life. Need help? I also introduce the Email Power Hour—a focused session to get your email strategy on track. FULL SHOW-NOTES WITH TAKEAWAYS + LINKSBEST QUOTE FROM THE EPISODE“Find an email strategy that works for you. If it’s not fun or easy, you won’t do it.” – Saskia de Feijter 🔗 Flodesk (50% Off for the First Year) ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #93 - How to Use the Business Model Canvas to Grow Your Creative Business | 15 févr. 2025 | 00:19:44 | |
The Business Model Canvas is a creative, visual tool that helps makers and indie business owners gain clarity and structure in their business. In this episode, I explore how yarn dyers, pattern designers, and shop owners can use it to grow sustainably. Tune in now and start crafting your business with confidence! 🚀 Go to full show notes and download a Business Model Canvas Template HERE ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #92 - Scaling up Without losing your Creative Spark - ‘Handwerkbeurs Edition' | 18 janv. 2025 | 00:41:34 | |
Textile crafting is not just a creative outlet; it’s a growing industry filled with passionate entrepreneurs navigating sustainability and market challenges. From unique yarn offerings to balancing day jobs, these makers share their stories of perseverance and ambition. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #91 - A Year in Business and Craft; my Tools for Reflection | 07 déc. 2024 | 00:37:02 | |
"Crafting helped me rest without guilt—it felt productive but restorative at the same time." Use my Flodesk 50% off DISCOUNT CODE (affiliate link) DOWNLOAD the Core Focus Compass HERE ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #90 - Show Yourself: Elevating Your Brand with Professional Photography | 23 nov. 2024 | 00:39:27 | |
DOWNLOAD the Photoshoot Checklist HERE!! SUMMARYIn this episode, I’m diving into why professional photos are a must-have for your business, how to prepare for a successful photo shoot, and how to overcome any nerves you might have about being in front of the camera. If you’ve been thinking about having a photo shoot but don’t know where to start, I’ve got you covered with practical advice and mindset tips. We talk about everything from choosing the right photographer and planning your vision, to outfit choices and logistics. I’ll also share how to be authentic in your photos, which is key to building trust with your audience. We discuss how to prepare props, brainstorm locations, and practice poses that work best for your body and brand personality. I also touch on what photo shoot costs can look like and how to work within your budget. A good photo shoot is an investment in your brand’s image and ultimately in your business growth. So, if you’re ready to take your business photos to the next level, this episode will give you the confidence and clarity to make it happen! FULL SHOW-NOTES WITH TAKEAWAYS + LINKSBEST QUOTE FROM THIS EPISODE
Use my Flodesk 50% off DISCOUNT CODE (affiliate link) DOWNLOAD the Photoshoot Checklist HERE!! ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #89 - Is the Fiber Advent Craze Worth It for Small Businesses? | 11 nov. 2024 | 00:23:20 | |
In this episode, we explore the enchanting yet complex world of fiber advent calendars. These holiday treasures bring joy and nostalgia to makers, but they also pose challenges for small fiber businesses creating them. We discuss the potential for overconsumption among buyers and the heavy production burden on sellers, all while asking: Is the excitement worth the cost? I share insights on finding balance, sustainability, and profitability, plus some creative ideas for advent calendars that prioritize purpose over trend. If you’re ready to rethink the holiday craze, tune in for some valuable perspective. FULL SHOW-NOTES WITH TAKEAWAYSGET MAILS HERE!
☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #88 - From Trachtenjakke to Ski Pants: Making what you need AND want | 25 oct. 2024 | 00:47:43 | |
Autumn's gentle embrace brings both warmth and wistfulness, a duality that mirrors the journey through age and identity. As the leaves change, so too does our perspective on self-image and creativity. Join me as I share my personal reflections on maintaining authenticity while confronting societal norms. From reconsidering bold hair colors of my younger days to finding solace in knitting and spinning, discover how embracing change is an art in itself. The cozy melancholy of the season isn't just a backdrop; it's a catalyst for reevaluating how we express our true selves and connect with others who share our vision. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #87 - Wundersie's Impact: Eco-Friendly Creations and Market Transformation with Anna Allers | 11 oct. 2024 | 00:58:04 | |
Ever wondered how a small business can disrupt an entire market? Anna pulls back the curtain on how Wundersie is shaking up the knitting accessory scene with sustainable products, including eco-friendly needle cases made from vegan "leather paper." Her personal brand on Instagram is a vibrant showcase of these unique creations and a lesson in conscious consumerism. Listen as Anna discusses the challenges of starting a business in Germany and the importance of focusing on one's strengths to drive growth. With a partnership with renowned needle producer Addi, Wundersie is gearing up for even greater things. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #85 - From Full InstaGram Breakup to Reconnection - Pt 1. The Experiment | 05 juil. 2024 | 00:44:07 | |
In this episode, I delve into my personal journey with social media, particularly Instagram. This is the first of a two part episode that introduces my reasons for leaving InstaGram, my reasons for coming back and my conclusions after 7 months. I discuss my decision to step away from the platform two years ago due to its impact on my health and well-being. I've decided to return, but with a new approach. I'm exploring how to maintain a minimalist brand presence, focusing on connection and authenticity rather than followers and likes. This experiment is about finding a way to use Instagram that aligns with my values and doesn't compromise my well-being. FULL SHOW-NOTES WITH TAKEAWAYSpatternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE
DOWNLOAD the Core Focus Compass HERE CONNECT WITH SASKIAwebsite https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #86 - From Full InstaGram Breakup to Reconnection - Pt 2. The Execution | 28 juin 2024 | 00:46:03 | |
What if taking a break from Instagram could actually transform your business strategy? Join me as I share my personal journey of stepping away from Instagram for two years, only to return with a strategic vision and a clear purpose. In this episode, I discuss my experiences with Instagram as a marketing tool for my business. I emphasize the importance of cultivating genuine connections over garnering thousands of followers and share my plans to limit my screen time on Instagram and explore other platforms, like Pinterest. "Instagram will always have to be just a small part of how I reach my potential customers." LINKSWANT THE ‘INSTANT MINIMALIST INSTA’ WORKSHEET? Let me know HERE! CONNECT WITH SASKIAwebsite https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #84 - Learning by Doing: Insights and Stories from Textile Entrepreneurs at Berlin's Wedding Wool Weekend | 07 juin 2024 | 01:08:17 | |
Can you imagine turning your passion for textiles into a thriving business? On this episode of the Pattern Shift podcast, we transport you to the lively Wedding Wool Weekend festival in Berlin’s Wedding neighborhood. Joined by my friend Angela, we had the pleasure of talking with several brilliant textile business owners. Thanks to Ruta from Wollen Berlin, who organized this remarkable event, we're able to share their insightful journeys with you. Listen to our conversation with Saskia Maas of Ovis Etc, who delves into the importance of non-superwash yarn and reveals how support networks can be game-changers for creative entrepreneurs. We also bring you the compelling stories of two business owners who transitioned from being self-taught in areas like marketing and photography to seeking professional help to streamline their operations. Hear from a talented knitwear designer who shares her strategies for balancing the creative and business aspects of her work and the empowering role of collaboration. Discover practical advice on building a long-term, sustainable business and the hurdles you must overcome to maintain your creative edge while growing your brand. Finally, get inspired by Melinda, Silke from Funk Fiber, and Nora from Kitzgarn as they candidly discuss the realities of managing small businesses. They open up about the struggles of juggling multiple tasks, from marketing to administrative duties, and the crucial role of community support in navigating these challenges. This episode is a treasure trove of insights for any aspiring or current business owner in the textile industry, emphasizing the power of collective support and continuous learning. Tune in to hear these remarkable stories and gain valuable tips for your entrepreneurial journey. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #83 - Practical Exercises for Better and Holistic Time Management | 24 mai 2024 | 00:29:57 | |
Hey everyone, Ever feel like your day is a whirlwind and you wonder where all your time went by bedtime? In this episode, we're diving into the secrets of mastering your time with a holistic approach. Reflecting on my journey running an indie yarn shop, I realized the chaos of constant busy work and the importance of focused, mindful time management. I'll walk you through five steps to gain insight into your current time usage and practical exercises to improve it. We'll cover everything from tracking your time with a bullet journal to setting clear intentions. Plus, I'll share wisdom from Oliver Berkman's book "4,000 Weeks," which reshapes how we view productivity. By the end, you'll have tools to balance your work and personal life better. Don't forget to share your insights with me—I love hearing from you all. Let's create a pattern shift in your life and business! FULL SHOW-NOTES WITH TAKEAWAYSGET MAILS HERE!
Use my Flodesk 50% off DISCOUNT CODE (affiliate link) DOWNLOAD the Core Focus Compass HERE CONNECTwebsite https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #82 - Casually chatting about travel, craft projects and current obsessions | 10 mai 2024 | 00:58:07 | |
I'll discuss balancing my craft business, personal health, and self-care. Venturing into video podcasting deepens my audience connection. COVID-19 reminded me to prioritize health over productivity. Crafting remains a source of relaxation and creativity amidst running a small business. I emphasize sustainable crafting and integrating it into my marketing. Join me as I share my journey. FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm LINKS
If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. ☆☆☆ ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #81 - You Need a Mindset Shift! - Let’s Talk Change, Comfort Zones and Taking Action | 12 avr. 2024 | 00:23:43 | |
I have been running the Business Circle for a few years now and one topic stood out in the most recent Wins + Woes meeting. From this I feel the need to emphasize the importance of a mindset shift. So we talk about why a mindset shift is necessary to encourage you to get out of your comfort zone while still taking care of yourself. Because… if you don’t change anything, nothing will change. So unless you are happy and content where you are as a person and a business owner, this episode is for you! FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE "People are afraid of change. Some see it as a threat, while others see it as an adventure." LINKS Byron Katie's Work: Explore Byron Katie's approach to mindset and self-inquiry through her official website: The Work of Byron Katie Shirzad Chamine - Positive Intelligence: Learn more about Shirzad Chamine's work on positive intelligence and mindset shifts: Positive Intelligence Bullet Journaling: Discover the bullet journal method for productivity and organization: Bullet Journal Marie Kondo's Method: Explore Marie Kondo's approach to decluttering and organizing for a more mindful life: KonMari Use my Flodesk 50% off DISCOUNT CODE (affiliate link) DOWNLOAD the Core Focus Compass HERE ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #80 - Sewing the Seeds of Love - Set Business Goals to Match Your Values | 29 mars 2024 | 00:29:31 | |
In this episode, I discuss the importance of goal setting for creative entrepreneurship. Drawing parallels between goal setting and preparing soil for a garden, I emphasize the need for alignment with personal values and decision-making to drive business success. I introduce a step-by-step approach to goal setting, starting with personal goals before transitioning to business goals. Practical exercises and worksheets are provided to encourage entrepreneurs to integrate personal and business values into their goals for greater clarity and effectiveness. Highlighting models like SMART, GROW, and WWHW, I emphasize specificity, measurability, achievability, relevance, and timeliness in goal setting. Through examples across various business aspects, I demonstrate how goals can be tailored to individual needs and values. Use my Flodesk 50% off DISCOUNT CODE (affiliate link) DOWNLOAD the Core Focus Compass HERE ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #79 - Behind the Filter: The Reality of Creative Entrepreneurship, a Roadmap to Navigate Challenges | 15 mars 2024 | 00:50:04 | |
I wanted to do an episode about Etsy and if it is worth starting your own website, when I went to Threads to do a callout for craft business that have ideas about this, I saw a post by a printmaker. This post inspired my episode. Sometimes you don't know where to start and the business roadmap is completely unclear. I hope that I can make it a bit more simple with this basic roadmap. #76 - Unraveling your business identity - pt 1. Your Identity #77 - Unraveling your Business Identity pt 2. Your Customer’s Identity the printmaker that inspired this episode: Rachel Snowdon https://www.rachelsnowdon.com/ Use my Flodesk 50% off DISCOUNT CODE (affiliate link) DOWNLOAD the Core Focus Compass HERE CONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #78 - How to Sell Your Products Without Feeling Gross | 01 mars 2024 | 00:42:24 | |
Hey lovely listeners! Today's episode is all about shifting the mindset in selling. I've got some nuggets of wisdom to share on making the whole process feel authentic and, dare I say, enjoyable! Stick around for tips, personal anecdotes, and a sprinkle of humor. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #77 - Unraveling your Business Identity pt 2. Your Customer’s Identity | 16 févr. 2024 | 00:35:59 | |
SUMMARY I advocate aligning personal values with business ethos and guide listeners through the transition from crafter to successful business owner. We focus on two vital aspects: your identity as a business owner and your customer's identity. Understanding the passion-driven nature of the textile craft industry, I stress the importance of identifying your ideal customer to create a sustainable business model. The episode addresses challenges in this industry, like customer perspectives on pricing, urging honesty and a holistic approach. A step-by-step process to find your business identity is outlined, emphasizing individuality and alignment with your customer's identity. FULL SHOW-NOTES WITH TAKEAWAYS ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #76 - Unraveling your Business Identity - pt 1. Your Identity | 02 févr. 2024 | 00:27:54 | |
SUMMARY CONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #75 - Threaded Intentions: A 3 Step Plan to Launch Your Year with Focus | 19 janv. 2024 | 00:29:35 | |
SUMMARY CONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| Bonus episode - Why I'm Returning to Instagram after breaking the chain 2 years ago... | 14 déc. 2023 | 00:42:33 | |
Returning to Instagram after a two-year hiatus was no easy task. Let me, Saskia de Feijter, guide you through my journey of finding my social media footing again, and how I managed to balance business goals with personal values. I'll share my reasons for initially disconnecting and the enlightening course that sparked my decision to experiment with Instagram again. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #74 - Fun Funds Framework; Quick Cash Hacks for Crafting a Growth Budget in the New Year | 08 déc. 2023 | 00:41:16 | |
FUN FUNDS FRAMEWORK + COUNTDOWN TRACKER - FREE DOWNLOAD SUMMARY In this episode, we're all about setting clear goals and celebrating even the tiniest wins. Join me as we explore how getting organized, connecting with others, embracing a healthier lifestyle, and making sustainable choices can have a massive impact on your finances. Feeling a bit lost when it comes to spotting those hidden benefits in your daily spending? No worries! Let's dive deep into preparing for savings and I'll teach you how to uncover those hidden gems. We're talking tracking spending, scrutinizing expenses, and maintaining a sturdy budget. And guess what? I've got four key areas where you can seriously cut costs: organizing and decluttering, meal prepping, recycling for cash, and trimming down on those phone apps and memberships. Oh, and I'll spill the beans on how connections can be your secret weapon. Think swapping festive outfits with friends instead of splurging on new ones – it's all about tracking your savings and putting those relationships first. But wait, there's more! Let's chat about business growth while keeping those savings in mind. I've got the inside scoop on how minor changes in transportation, housing, health, and sustainability can result in major savings that'll benefit your business. From hopping on public transportation or biking to downsizing, staying hydrated, and using homemade cleaning products – we'll cover it all. Plus, I'll share some nifty tips on growing your business while keeping those dollars in check, like adjusting prices and organizing pay challenges. Ready to step into the new year with a solid plan for your business? Our business circle program is here to help, so stay tuned for our meal sign-ups and updates on upcoming episodes. Here's to a fantastic December and a prosperous New Year! Cheers to your success! CONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #73 - Crafting Revolution: A Conversation with Betsy Greer on Craftivism and Intentional Business | 24 nov. 2023 | 00:51:43 | |
What happens when crafting collides with activism? Craftivism. Join Saskia de Vaiter and author Betsy Greer as we unravel this powerful concept and its effect on creative entrepreneurs. We dive into how craftivism is not only transformative for individuals but a vehicle for fostering sustainable connections and growth on both personal and business levels. We share real-life experiences of navigating the discomfort of marketing and selling, emphasizing authenticity as the beacon guiding us through. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #72 Reframing Your Marketing with Simon Batchelar: Ethical and Unconventional Approaches for Crafters | 10 nov. 2023 | 00:50:54 | |
What if marketing wasn't about pushing sales, but about engaging and empowering your audience? Ponder that as you join Simon Batchelor and myself on this riveting journey down the road less taken in marketing strategies. Together, we'll uncover the secrets of ethical and effective marketing, painting a picture of a world where marketing is not only authentic and fun but also resonates deeply with the audience, encouraging them to become active participants in the buying process. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #71 From Hobbyist to Professional: Embracing Your Weirdness for Creative Growth with Mark Steadman | 27 oct. 2023 | 00:56:10 | |
Ready to unlock the secrets of optimizing creativity and productivity in your business? Brace yourself for a transformative journey with our special guest, Mark Steadman, the mastermind behind Creative Workflows. Together, we'll explore the labyrinth of the creative process, highlighting the challenges faced by creative entrepreneurs and shedding light on how they can thrive sustainably. You'll learn how to leverage your inherent creativity to manage your business, and how technology can be a valuable ally in this endeavor. We'll also underline the importance of carving out time for planning, organizing, and immersing in what truly fuels our passion - our craft. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #70 Crafting Connections: The Power of Content Creation for Small Businesses | 13 oct. 2023 | 00:31:06 | |
Imagine being able to transform your small business into a powerhouse of engaging content, easily and without stress! This week, we dive into the world of content creation for small businesses, unraveling the mysteries of storytelling and its role in establishing a deeper connection with your customers. We'll walk you through the labyrinth of emails, blogs, and podcasts, coaching you on how to effectively discuss your products' benefits, why you chose them, and the values they represent.
CONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #69 - Prioritise You: Crafting a Healthy Business with Personal Intentions | 29 sept. 2023 | 00:16:22 | |
"In my daily life, I play numerous roles, including that of a mom, spouse, entrepreneur, friend, student, teacher, and patient. Each of these personas demands specific attention and care. Without a clear plan of action, I would often feel overwhelmed, struggling to prioritize tasks effectively. I vividly recall a time when my daily routine left me feeling drained and unexcited about my business. I would open my shop, feeling weighed down and directionless. I took on tasks as they came, without a strategic plan, resulting in stagnation. Despite having knowledge and ideas about what I should be doing to grow my business, exhaustion and lack of direction held me back." This excerpt touches on the challenges of balancing multiple roles and the impact of not having a clear plan in both personal and business life. It sets the stage for the importance of personal intentions in achieving clarity and focus. FULL SHOW-NOTES WITH TAKEAWAYS
CONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #68 - Creatively Navigating Storms: Managing Small Business Stress | 22 sept. 2023 | 00:37:21 | |
Ever been left picking up the pieces after chaos struck your business? Listen in as I, Saskia, share firsthand experiences of weathering the unpredictable storms of podcasting and running a business. From managing a bustling yarn shop to juggling multiple newsletters and a thriving community, I'm here to reveal the systems and strategies I've devised to navigate these hectic waters with calm and grace.
CONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com As an experienced podcast host and teacher I will take you from a podcast beginner to expert in just one week. Enrol now for just $97 ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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| #67 - Striking the Perfect Balance: Business and Personal Life in the Summer Season | 01 sept. 2023 | 00:50:06 | |
Take Notes for Next Season Hey there, it's your host Saskia, and I'm back with another episode of Pattern Shift. Today, I'm excited to share some valuable insights from fellow creative entrepreneurs about how they approach their businesses during the summer months. Summer is often seen as a time to relax and take a break, but how does that translate into the world of business? Let's dive in and hear what some of our guests have to say. FULL SHOW-NOTES WITH TAKEAWAYShttps://www.patternshift.com (link to specific page on website, but keep this url as the ‘word’ above the link) BEST QUOTE FROM THE EPISODESummer allows me to work outdoors and brings a different rhythm to my artistic practice." - Natasa Heydra LINKSUse my Flodesk 50% off DISCOUNT CODE (affiliate link) DOWNLOAD the Core Focus Compass HERE CONNECT WITH {guest}
website https://www.patternshift.fm community https://community.ja-wol.com e-mail info@ja-wol.com ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! ☞ GET MAIL ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆
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