Paint Rest Repeat – Details, episodes & analysis

Episode 74: Building a Creative Business That Aligns with Your Vision

This episode explores the first of the three essential steps to grow your creative business: clarifying your vision. Your vision serves as your North Star, guiding every decision you make for your business and helping you stay focused. Without a clear path, it's easy to feel confused, overwhelmed, or stuck. We’ll walk you through practical steps to create a vision for your art business that aligns with your values and future goals. Plus, we’ll discuss understanding your "why" and how that drives everything you do.

If you missed episode 72, check it out to get a full introduction to the 3-step process, which includes essential mindset tips and tricks.

Remember to register for Laura's FREE three-day masterclass, Creative Business Kick-Start happening on September 18, 19, and 20th! It's the perfect follow-up to today's episode.

Key Topics:

- Why It’s Important to Know Your Vision [05:15]

- Understanding Your Why [06:46]  

- Journaling Exercise for Vision Clarity [09:42]

- How to Clarify Your Vision [14:39]

Resources:  

- Laura’s FREE 3-Day Masterclass: Creative Business Kick-Start 18th September 2024 https://www.laurajaneday.com/kickstart 

- Ros’ Free Guide: How to Make an Income As An Artist https://www.permissiontopaint.co/how-to-make-an-income-as-an-artist

- Book Recommendation: Start with Why by Simon Sinek

Episode Sponsors

Laura Day https://www.laurajaneday.com | https://www.instagram.com/laurajaneday/ 

Ros Gervay https://www.permissiontopaint.co | https://www.instagram.com/rosgervayart

Contact us:

- Stay updated with more tips and resources for growing your art business by signing up for our newsletters: Laura's Newsletter | Ros' Newsletter

- Reach out to us via Instagram DM for questions, feedback, or collaboration opportunities.

Let Us Shout You Out:

- Leave us a review on Apple Podcasts and we’ll shout you out live! Here is how!

This fortnight, Ros and Laura bring you an interview with Sandra Gale where she takes us through her inspiring journey into the art world, having transitioned from a full-time job into a career as an artist. She opens up about how she made bold moves over the past three years, participating in well renowned design markets such as: Life in Style and Finders Keepers, and how those experiences shaped her business.

Sandra shares how she diversified her art business through wholesale orders and online sales via her website, which includes a wide range of bright, colourful, and fun pieces made using painted paper and collage. Her product line is impressive, featuring:

• Fine art prints
• Art candles
• Fashion items
• Greeting cards
• Original artworks

In addition to creating her own works, Sandra hosts in-person creative workshops that allow others to engage with their own creativity.

However, despite her success, Sandra opens up about reaching the edge of burnout. 

Realising she needed a change, she gave herself permission to pause and reimagine her art business, allowing her the space to reconnect with her creative energy and build a sustainable, joyful future in her art career.

Tune in to hear Sandra's candid reflections on her creative journey, her decision to reshape her business, and the powerful lessons she's learned along the way!

Blow out style and Bar, Adelaide - Hyde Park - exhibition on until November 2024

PODCAST LINKS:

Sandras Website: https://sandragalestudio.com/

Sandras Instagram: https://www.instagram.com/sandra.gale.studio/

Sandra also has an exhibition on display until November at:

Blow-Out Style and Bar - Hyde Park, Adelaide

FIND US AND FOLLOW US ONLINE!

Join Laura’s Art Retreat in Vietnam 2025: https://laurajaneday.com/retreat

DISCOUNT CODE for Podcast listeners - PRR200 - to save $200 on your ticket!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

For more information about Ros’ Art For The Heart membership as well as her instant access classes please visit https://www.permissiontopaint.co

And to book a Creative business coaching session with Laura please visit: https://coaching.laurajaneday.com/

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

In this episode, Laura and Ros chat about the money side of art business. We dive into mindset aspects including the starving artist mentality and knowing your worth as well as the more practical elements of artwork pricing, profit planning and how to have rewarding sales conversations with potential buyers.

We share three important considerations when setting your art business up for success. From ensuring your confidence in your art products and services to considering how you want to position yourself in the art market, these prompts are not to be missed.

Laura shares some amazing book recommendations on the topic of money and Ros offers a free pricing guide covering 3 pricing methodologies.

We hope that you enjoy this episode!

Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.

PODCAST LINKS:

Laura’s Goal Setting Guide & Project Planner: https://laurajaneday.com/free

Ros’ Art Pricing Guide: https://www.permissiontopaint.co/resources

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

Catch you in the next episode!

This fortnight, Ros and Laura bring you a really enlightening interview with Bree Morrison who is a Contemporary Landscape Painter and Human Design Reader. We start off learning a little bit about Bree’s creative practice, how she approaches her artwork through an intuitive painting process. She has spent the last 5 years pursuing her career as a professional painter and has her work displayed in a number of galleries and stockists in Australia. 

In this episode we dig a little deeper with Bree’s journey into art as a child and into adulthood. Then turn to her work in Human Design. For those new to this modality Bree describes this system in an easy to understand way. She describes it as a tool to understand yourself on a deeper level. Bree describes the benefit of knowing and working with your Human Design type  is allowing you to work in a more of an aligned way to your energetic blueprint and to live out what you came here to do. 

We dig into the different energy types and Bree describes in general terms traits of each type. She also uses both Ros and Laura and also herself as examples as we all are different and our strategy and approach to life as a creative person looks very different according to this blueprint. If this has piqued your interest as a personal development tool - we also discuss how you can get a reading done for yourself. The links are available in the show notes. 

We hope that you enjoy this episode!

Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.

PODCAST LINKS:

INSTAGRAM: https://www.instagram.com/breemorrisonart/

Website: https://www.breemorrison.art/

Do your HD chart on Genetic Matrix: https://www.geneticmatrix.com/

BOOK a Human Design Reading with Bree here: 

https://www.breemorrison.art/shop-art/p/human-design-readings-for-artists-and-creativies

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

In this episode, Laura interviews Ros on her experience at The Other Art Fair in Sydney. Ros shares where the initial interest in the fair came from and spills the beans on how the fair experience helped her to dismantle a negative internal narrative.

Laura asks all the right questions and Ros talks about the top three reasons for applying to the fair along with an unexpected and exciting outcome.

Together Laura and Ros talk about the personalities which are more suited to the art fair and market model and we workshop ideas for adjusting fair experiences to cater for those with limited energetic capacities.

If you are even considering taking part in an art market or fair, you will discover a number of helpful pointers in this episode on the practical, strategic and mindset fronts.

We hope that you enjoy this episode!

Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.

PODCAST LINKS:

INSTAGRAM: https://www.instagram.com/theotherartfair/

Website: https://www.theotherartfair.com/

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

Catch you in the next episode!

This fortnight, Ros and Laura bring you an info packed episode with Fair Director for the Australian branch of: The Other Art Fair Luke Potkin. We know many of our listeners are keen to get their work out there and have possibly thought about doing an art fair or a design market / events so we thought it would be a great idea to get Luke on the show to have a chat about what the fair experience is like for Artists. 

Coming from a background in events and interior design Luke talks about the environment of support that the fair aims to create in welcoming both its attendees and featured artists alike. He also shares tips on how best to set up your stall, what to bring along and how to maximise your experience as a stallholder. Luke touches on why artists might consider applying for a fair like The Other Art Fair and describes the benefits to artists careers if they choose to follow this particular opportunity. 

We discuss how to put your best foot forward when attending events like this and how you can maximise art sales. Hopefully by the end of listening to this episode you are convinced to take the next step and apply to showcase your work at the next event. Or at least pick up some valuable tips that you can keep in your back pocket for when you are having sales conversations with potential art buyers. 

We hope that you enjoy this episode!

Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.

PODCAST LINKS:

INSTAGRAM: https://www.instagram.com/theotherartfair/

Website: https://www.theotherartfair.com/

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

Catch you in the next episode!

In this episode of the Paint Rest Repeat podcast, Laura and Ros redefine and simplify the idea of ‘marketing’ and talk about the benefits and how to promote your art business in a way that aligns with your personality and your art goals.

We share that we are both introverts by nature yet have found a way to share our art with the wider world and to increase our visibility and business growth.

Maybe you’re shy? Maybe you haven't got any experience in sales or you worry that the art market is too flooded? In this episode, we pose questions to help you consider whether self-sabotage or other mindset challenges are causing havoc for you. We also share practical tips for working through those!

We hope that you enjoy this episode!

Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

Catch you in the next episode!

This fortnight, Ros and Laura bring you a really incredible and inspiring interview with Wollongong based artist Misha Harrison. This is the perfect episode for those out there that might be interested in exploring the Gallery route. 

Misha is now represented by Sydney Road Gallery in Melbourne. Over her career she has also collected many incredible accolades  including the NAVA Graduating Student Award, the Hazelhurst Artist in Residence, the Liz Jeneid Textile Prize and was selected to exhibit in the North Sydney Art Prize in 2017. She also won the Jumbled Art Superstar Award in 2022. 

In this episode we touch on artist residencies and Misha shares a valuable piece of advice in regards to experimentation. She also talks about a really impressive collaboration that she has in the works. As well as the product lines that she is developing, which you can view on her website. The episode wraps up by emphasizing the importance of mentorship, fostering connections within the art community, and continuous experimentation.

Tune into this insightful episode, especially if you're an ambitious artist seeking inspiration and guidance on your artistic journey.

To keep up to date with all Misha's artwork releases sign up  to her email list on her website. Link below. 

PODCAST LINKS:

INSTAGRAM: https://www.instagram.com/mishaharrisonart/

Website: https://www.mishaharrison.com.au/

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

Catch you in the next episode!

Jumpstart your art career with this exciting episode of the Paint, Rest, Repeat podcast where Ros and Laura provide you with a comprehensive guide to helping you design your year and smash your goals as an artist.

Laura and Ros dive deep into the challenges of planning a productive year as an artist while managing everyday life. We firmly believe it's never too late to start thinking about your art business goals and the vision you've imagined. This episode is all about planning, setting milestones, and taking actionable steps towards actualizing these goals.

To bolster your journey, Ros and Laura announce that we will be bringing to you a live Zoom workshop designed to guide artists just like you through reflecting on the past year, aligning your approach with your values, and strategizing goals for the year ahead. They promise help that goes beyond the general, offering insightful assistance to grow your art business to reach your envisioned milestones by year's end.

In this podcast episode, Laura and Ros illuminate the power of goal setting and its positive impact on an artist's career. They share personal experiences and offer practical insights to help you achieve your art business milestones. They delve into overcoming hurdles and challenges, turning failures into learnings, nurturing self-belief, and fostering faith in eventual success.

This episode presents crucial goals for emerging and aspiring artists to consider, including portfolio building, skill development, and business strategies like understanding how to approach retail or fine art galleries. They explore a range of relevant topics such as exhibitions, art prizes, online marketing, social media tactics, financial planning, art commissions, and more. The focus is to make the process enjoyable, simple, and stress-free.

Whether you're an emerging artist or established in the field, this episode is loaded with beneficial tips and guidance to improve your creative and business strategy. It concludes with an invitation to the upcoming workshop for more personalised guidance. It's a must-hear episode for anyone looking to elevate their art career.

We hope that you enjoy this episode and that we see you at our upcoming workshop!

Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.

PODCAST LINKS:

Design Your Year event: https://www.permissiontopaint.co/designyouryear

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

Catch you in the next episode!

Friends! You are really going to love this episode! This fortnight, Ros and Laura bring you a practical and inspiring interview with marketing superstar Emily Osmond. Emily is an educator and marketing strategist helping small business owners to develop marketing skills and the confidence to reach more people on social media. 

In this episode we asked for some tips specifically for artists using instagram, we asked her how she would turn a hobby artist instagram account  into a professional artist business account. Emily shares a strategy using 4 different categories when posting on instagram, she gives some really great examples of how to go about this. 

She discusses social proof and trust building with your audience, by sharing sales that you have made, testimonials and reviews as well as press features or any collaborations that you have been involved in. 

Emily also touches on being an introvert and how to build confidence to share yourself and your business online. She gives some really good advice for connecting with your target audience by thinking of one person in particular and speaking directly to them. She also talks about the importance of linking in our social platforms with an email list as well. 

We wind up the conversation with some fantastic actionable tips that you can take today so you can really amp up your social media game. We hope that you enjoy this really incredible interview with Emily!

Please send us a DM on Instagram to tell us how you found this episode and let us know if you have any ideas for future topics for the show.

PODCAST LINKS:

Emily’s Website: https://emilyosmond.com/

Emily on Instagram: https://www.instagram.com/emilyosmond/

Emily’s Podcast: https://emilyosmond.com/podcast/

Emily’s Business Day Out Event: https://emilyosmond.com/day-out

Modern Marketing Collective: https://emilyosmond.com/collective

Design Your Year Workshop: http://www.permissiontopaint.co/designyouryear

Laura’s Goal Setting Workbook: https://laurajaneday.com/free

FIND US AND FOLLOW US ONLINE!

Follow Laura on Instagram: https://www.instagram.com/laurajaneday/

Follow Ros on Instagram: https://www.instagram.com/rosgervayart

And to book a creative kick-start coaching session with Laura or to find out more about her workshops please visit: https://laurajaneday.com/

Join the WAITLIST for Laura’s new 8 week online group coaching program - Go to: https://laurajaneday.com/waitlist

To explore Ros’ business coaching offers visit https://www.permissiontopaint.co

Please help us grow our Podcast by leaving us 5 stars on Spotify or a review on Apple Podcasts. Here is how!

Catch you in the next episode!