Paul Rose aka the musician, DJ, and label boss known as Scuba talks to people of significance from the world of electronic music about their experiences, observations, and attempts to cultivate a life for themselves in the murky and sometimes treacherous waters of the music industry.
Discover shows related to Music Not Diving with Scuba, based on actual content similarities. Explore podcasts with similar topics, themes, and formats, backed by real data.
Nathan Fake is a producer and live performer from the UK. He has released albums on Border Community, Ninja Tune, via his own channels, and most recently through French label InFiné.
That latest album, Evaporator, is discussed during the conversation, as well as his wider journey through production processes and methods of work. We discover which ancient version of Cubase is still his go-to DAW, and which synths and other studio objects are most often used in his tracks.
We also talk about his live set, which by his own admission is actually pretty good.
This is a good one with a guest we've wanted to have on for ages. Get involved!
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MERCH: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to scubaofficial.io/support.
Plus there's also a private area for Patreon supporters in the Hotflush Discord Server... but anyone can join the conversation in the public channels.
Gavilán Rayna Russom is a producer, DJ, and interdisciplinary artist based in New York. A former member of LCD Soundsystem, she has a new album under her Black Meteoric Star alias entitled Wet.
We discuss her time working at DFA and eventually joining and then leaving LCD Soundsystem, her previous time as an analog synth engineer, as well as the new album and the Black Meteoric Star alias more generally.
We also get into the political situation in the US and the way it affects her work, and also her long term journey as a DJ from playing the high school prom all the way to Berghain.
This is a good one, get involved!
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MERCH: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
Jend is a producer and DJ who has built an impressive following on streaming platforms and social media using a very interesting set of strategies adapting from his time in drop shipping. So we are getting deep into the weeds of digital music marketing on this week's podcast, and while it gets a bit technical in places this is a really interesting conversation from the perspective of building an audience completely independently in a way that just wasn't possible before the digital model.
He offers a version of his strategy via his Intellijend platform, which automates many of the processes and makes the whole thing a lot more manageable for the typical expert DAW technician who has never opened Facebook ad manager.
We talk about how he came up with these approaches to music marketing and how to implement them, building them into a product for other artists to use, and also the necessity for music to live in the real world and different ways to achieve this in a similar DIY way.
This is the antidote to moaning about Spotify and telling people to buy CDs... get involved!
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MERCH: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
#52: Did the promise of AI-human hybrids drive the deals for Distrokid and Kobalt?
Season 2 · Episode 52
Wednesday, July 29, 2026 • Duration 38:05
On this episode...
Why Distrokid selling to CVC will lead to more AI music.
What Kobalt selling to Primary Wave means for the majors.
Why the industry is counting on the hybrid musicians of the future.
Were the Odyssey casting decisions part of the marketing campaign?
And what Suki Waterhouse could learn from Boy George...!
Read my 2000 word essay on the Burial / dubstep conundrum: https://www.patreon.com/scubaofficial/posts/eyes-back-puzzle-164702147
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NEW MERCH STORE: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to .
#51: Is the John Summit vs Pete Tong beef real?
Season 2 · Episode 51
Wednesday, July 15, 2026 • Duration 31:25
Even if it's not just a very effective bit of marketing, John Summit should definitely turn heel.
On this episode we also discuss other notable examples of music industry creative stunts including Chuck D vs Flava Flav, Fifty Cent vs Kanye, Green Day vs The Network, and The KLF vs a million pounds.
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NEW MERCH STORE: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to scubaofficial.io/support.
Plus there's also a private area for Patreon supporters in the Hotflush Discord Server... but anyone can join the conversation in the public channels.
#50: Dance Music Deserves To Be Destroyed By AI
Season 2 · Episode 50
Wednesday, July 1, 2026 • Duration 53:31
No, really it does.
In this episode we discuss a series of articles recommended by friend-of-the-show Darren Hemmings in this substack post.
As the title suggests, we consider the ethics of AI music from two separate angles.
And finally we look at the increasing dominance of standup comedy in the ecosystem of live events.
I will never stand being accused of cynical ragebait!
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NEW MERCH STORE: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to .
#49: Thoughts on Trillionaires
Season 2 · Episode 49
Wednesday, June 17, 2026 • Duration 38:49
What does the new age of oligarchy mean for the future of art and the cultural sector?
And what can we learn from previous era of extreme inequality?
Weighty question on this episode of the podcast...
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NEW MERCH STORE: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to scubaofficial.io/support.
Plus there's also a private area for Patreon supporters in the Hotflush Discord Server... but anyone can join the conversation in the public channels.
#48: I was WRONG about music and corporate money
Season 2 · Episode 48
Wednesday, June 3, 2026 • Duration 28:54
NEW MERCH STORE: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to scubaofficial.io/support.
Plus there's also a private area for Patreon supporters in the Hotflush Discord Server... but anyone can join the conversation in the public channels.
#47 Carl Craig: from Motown to Techno via The Electrifying Mojo
Season 2 · Episode 47
Wednesday, May 6, 2026 • Duration 01:34:59
NEW MERCH STORE: Support the podcast with a purchase from our new line of awesome merch. Tees, hoodies, water bottles... etc! Cheap worldwide shipping!
We discuss the history of Detroit music, the development of techno, the influence of other areas of popular culture on dance music, and the breadth of his musical experiences from playing guitar in bands as a teenager to being a current artist-in-residence at Michigan State University.
This is a conversation with a true legend who does not disappoint!
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Listen to the Not A Diving Club radio show: https://soundcloud.com/swufm/scuba-not-a-diving-club-14-1
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to scubaofficial.io/support.
Plus there's also a private area for Patreon supporters in the Hotflush Discord Server... but anyone can join the conversation in the public channels.
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to scubaofficial.io/support.
Plus there's also a private area for Patreon supporters in the Hotflush Discord Server... but anyone can join the conversation in the public channels.
You can now discuss the show on Reddit: https://www.reddit.com/r/MusicNotDiving/
If you're into what we're doing here on the pod then you can support the show on Patreon! There are two tiers - "Solidarity" for $4 a month, which features the show without ads, regular bonus podcasts, and extra content. And "Musicality" which for a mere $10 a month gets you all the music we release on Hotflush and affiliate labels AND other music too, some of which never comes out anywhere else.
You can also make a one-off donation to the podcast using a card, with Paypal, or your Ethereum wallet! Head over to scubaofficial.io/support.
Plus there's also a private area for Patreon supporters in the Hotflush Discord Server... but anyone can join the conversation in the public channels.
