Explore every episode of the podcast Mortgage Marketing Radio
| Title | Pub. Date | Duration | |
|---|---|---|---|
| From TikTok to $20M: How Theoni Rapo Built a Consumer-Direct Mortgage Brand | 13 Jun 2025 | 00:46:34 | |
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. See if myAgent Classes is the right fit for you. ASK GEOFF A QUESTION Episode Summary: Most loan officers are chasing agents. Theoni Rapo is attracting clients—directly from TikTok. In this episode of Mortgage Marketing Radio, host Geoff Zimpfer sits down with Theoni Rapo, the powerhouse behind the viral brand Not Your Daddy’s Lender. With over 238,000 TikTok followers and nearly $20 million in 2024 loan volume, Theoni shares how she used short-form content to build a nationwide, consumer-direct mortgage business. No cold calls. No coffee dates. Whether you’re trying to grow your brand, attract better leads, or ditch outdated sales tactics, this episode breaks down exactly how to start showing up online—and getting clients to come to you. Key Takeaways
Follow Theoni | |||
| Why You’re Losing Repeat Business—and How to Fix It Fast | 04 Jun 2025 | 00:38:00 | |
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. See if myAgent Classes is the right fit for you. ASK GEOFF A QUESTION Episode Summary: CEO and Founder of Total Expert, Joe Welu reflects on the evolution of customer expectations in the financial services industry over the past seven years. He emphasizes the importance of customer retention and loyalty, highlighting how data and technology can enhance customer engagement. Three Key Takeaways: 1. Client Retention Is the New Battleground Most lenders retain less than 20% of past clients, while leaders like Rocket approach 85%. The difference isn’t just in technology—it’s in having a consistent, disciplined customer journey that starts before the next transaction is even on the radar. 2. Consistency Beats Complexity Top-performing LOs and lenders win not by doing more, but by doing the right things consistently—like building automated, intelligent customer journeys that trigger the right message at the right time, without relying on manual follow-up. 3. You Don’t Need a Call Center to Compete With today’s tech, even individual originators can run plays that mimic large, high-retention teams—thanks to tools that automate outreach, monitor customer intent, and surface high-value opportunities already in your database. CONNECT LEAVE A REVIEW | |||
| From Zero to $50M in 12 Months With No Network, No Referrals, No Excuses | 26 Mar 2025 | 00:47:41 | |
In this high-energy and highly tactical episode, host we reconnect with mortgage professional PJ Crescenzo III, who shares how he boldly relocated to a new market, built a fresh network from scratch, and funded over $50 million in business in just one year. Whether you’re a new LO or a seasoned producer, this episode is packed with insights you can apply immediately. Episode Timestamps: 00:50 – PJ’s bold move to Orlando and landing a dream house 05:06 – PJ’s tactical system: 2 events + 3 one-on-ones weekly 08:57 – The million-dollar networking question 10:14 – How random coffee meetings lead to realtor referrals 16:34 – Buy back your time: Email system with LOA 17:29 – Building momentum from 1 to 27 loans/month 25:22 – VIP vs. A vs. B vs. C referral partners 27:24 – Scaling via one-to-many events and CE classes 29:58 – PJ’s four strategic pillars of business growth 31:07 – The 4Ps of Lunch & Learns: People, Process, Product, Profit 37:21 – PJ’s 10-step mortgage workflow and team huddles 40:44 – Instagram strategy and real deals from DMs Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. Done-for-You Realtor Classes – No more guessing what to teach! Coaching & Community – Learn directly from Geoff Zimpfer & industry pros Marketing & Growth Strategies – Get more butts in seats & convert more deals Stop struggling to figure it out alone—let’s make your classes work for YOU! Schedule a Call with Geoff to see if myAgent Classes is the right fit for you. ASK GEOFF A QUESTION *** WHEN YOU’RE READY ✅ Get Your Realtor Referral Score CONNECT SAY THANKS | |||
| Making Sense of the Market | 28 Mar 2023 | 01:05:22 | |
In this episode, we go deeper on the topic of becoming more financially literate to become a trusted advisor for our clients and convert more prospects. We also talk about the impact of ChatGPT and how to leverage this tool for your business. Episode Resources:
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| "Members-Only" Mortgage Marketing Pro Coaching Call | 22 Mar 2023 | 00:22:08 | |
| How This LO Got 17 Contracts In One Month from Social Media | 08 Mar 2023 | 00:52:52 | |
Today, we're learning how social media can grow YOUR bottom line. Josh Dobson is here to show us how. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Attract, Connect and Convert Real Estate Agents | 28 Feb 2023 | 00:55:53 | |
In this episode, Megan Galbraith, the Chief Marketing Officer of Foundation Mortgage, reveals how she attracts, engages, and converts real estate agents by providing educational content. Episode Resources: Follow Megan on Instagram Here Get More Agent Referrals Here Join the Podcast Facebook Group Here Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The New Must Have Technology for Mortgage Originators | 16 Feb 2023 | 00:48:01 | |
Today, we're getting the details on the new MUST HAVE tech for Mortgage Originators. The team from Trust Engine is here to show us. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Real Talk with Brad Lea | 26 Jan 2023 | 00:50:05 | |
Today, we're getting REAL, and special guest Brad Lea is here to lead the way. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Why Referral Partners Are More Profitable than Paid Leads | 19 Jan 2023 | 00:50:15 | |
Today, we're parsing the value of referral partners vs paid leads, and special guest Chris Johnstone is going to show us how. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Reclaim Your Confidence and Live Your Best Life! | 12 Jan 2023 | 00:43:33 | |
Today, we're reclaiming our confidence & living our best lives, and special guest Nada Nasserdeen is going to show us how. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Double Your Database and 10X Your Production | 06 Jan 2023 | 00:51:50 | |
Today, we're growing our database & our production, with special guest Wally Elibiary Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Grossing $1Million in Commissions from YouTube | 22 Dec 2022 | 00:43:34 | |
Today, we're winning more deals by increasing our knowledge, with special guest Todd Ballenger Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Turn Agent Classes into a 6-Figure Income | 20 Mar 2025 | 00:48:37 | |
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. Done-for-You Realtor Classes – No more guessing what to teach! Coaching & Community – Learn directly from Geoff Zimpfer & industry pros Marketing & Growth Strategies – Get more butts in seats & convert more deals Stop struggling to figure it out alone—let’s make your classes work for YOU! Schedule a Call with Geoff to see if myAgent Classes is the right fit for you. Show Notes & TimestampsMortgage Marketing Radio – How to Build a Thriving Business with Classes & Events – with Jared Larkin, The Mile High Title GuyEpisode Summary: In this episode, we talk with Jared Larkin, also known as The Mile High Title Guy, from Chicago Title in Denver. Jared has built his brand through hosting engaging classes, leveraging digital marketing, and mastering event-based client attraction. If you're looking to stand out in a competitive market, build strong business relationships, and generate consistent referrals, this episode is for you. Jared shares how he transformed his business by using educational events, Eventbrite marketing, social media strategies, and personal branding to attract real estate professionals and grow his client base. Plus, he breaks down the biggest mistakes people make when hosting events—and how to fix them. Timestamps & Key Topics:[00:50:17] - Why Hosting Events & Classes Works
[00:52:03] - The Turning Point: Choosing to Host Classes
[00:55:01] - Overcoming the “Bagel Boy” Mentality
[00:57:35] - The Power of Consistency & Experimentation
[01:00:07] - Diversifying Event Topics to Attract the Right Audience
[01:03:29] - The Secret to Getting Butts in Seats
[01:10:54] - The Event Follow-Up Process That Converts
[01:12:26] - Scaling Up: Running 100+ Events Per Year
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| How to Win More Deals with Financial Literacy | 08 Dec 2022 | 01:00:38 | |
Today, we're winning more deals by increasing our knowledge, with special guest Todd Ballenger Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Prepare Your Business for 2023 | 29 Nov 2022 | 00:48:29 | |
Today, we're getting our business ready for the new year with Ken Perry. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Learn More About Mortgage Marketing PRO Get Your CE from Knowledge Coop Here Join the Knowledge Coop Community Here Join the Podcast Facebook Group Here Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Creating Passion and Purpose in Your Mortgage Business | 18 Nov 2022 | 01:04:28 | |
Today, we're putting passion & purpose back in our business with Team Hubbard. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How myHomeIQ Helps You Grow Your Business | 10 Nov 2022 | 00:59:27 | |
Today, we're learning how to grow our business with the team from myHomeIQ. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Pivot and Thrive in the Current Market | 04 Nov 2022 | 00:22:34 | |
Today, we're adapting to the changing market, pivoting where we need to and accelerating where we can. Geoff Zimpfer leads this discussion with his expertise and experiences. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Becoming a Second Opinion Mortgage Specialist with Scott Schang | 27 Oct 2022 | 00:43:01 | |
Today, we're discovering how to take a second look, as we understand what it means to become a second opinion mortgage specialist. We’re joined by Scott Schang to share his expertise and experiences. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The Power of Video to Grow Your Business | 20 Oct 2022 | 00:56:30 | |
Today, we're discovering the power of VIDEO! Trevor York joins us to share his expertise and experiences! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Recession Proof Your Business As A Divorce Mortgage Specialist | 13 Oct 2022 | 00:51:25 | |
Today, we're diving deep into the minds from Divorce this House. We’re talking recession proofing your business as a divorce mortgage specialist! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Carl White Interviews Me | 29 Sep 2022 | 00:48:24 | |
Today, we're diving deep into the mind of Geoff Zimpfer! Carl White joins us to host a discussion all about ME! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Coach’s Corner with Khai McBride | 15 Sep 2022 | 00:48:12 | |
Today, we're digging deep in the Coach’s Corner! Khai McBride joins us to share his expertise and experiences! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The Ugly Truth About Mortgage Leads (And How to Fix It) | 12 Mar 2025 | 00:37:25 | |
In this conversation, Alex Machuca discusses the challenges and flaws of traditional lead generation in the mortgage industry. He emphasizes the importance of understanding when to invest in ads, the reality of lead quality, and effective strategies for follow-up and conversion. Machuca introduces innovative ad strategies and highlights the cost structure of lead generation services, advocating for a simplified approach to ad management. He shares key insights for mortgage professionals to maximize their advertising efforts and improve lead generation. Time Stamps: 00:00 Introduction to Lead Generation Challenges 02:48 The Flaws of Traditional Lead Generation 05:48 Understanding When to Invest in Ads 09:03 The Reality of Lead Quality and Conversion Rates 12:03 Innovative Ad Strategies for Mortgage Brokers 15:09 The Cost Structure of Lead Generation Services 18:02 Simplifying Ad Management for Brokers 20:58 Effective Follow-Up Strategies for Leads 23:50 Maximizing Ad Spend for Results 27:01 The Importance of Branding in Ads 29:58 Key Takeaways for Mortgage Professionals Episode Resources: Check Out Lead Hackers FREE Trial When You're Ready: ✅ Get Your Realtor Referral Score Connect With Geoff Leave Us a Review | |||
| $75 Million in Funded Loans from TikTok | 07 Sep 2022 | 00:58:38 | |
Today, we're discovering the possibilities of TikTok! Rob Roper joins us to share his expertise and experiences! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Bras for a Cause | 31 Aug 2022 | 00:11:07 | |
Today, we're pitching in! Listen to hear how you can help Geoff help others in this episode. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Going Consumer Direct with Google Ads | 25 Aug 2022 | 00:45:16 | |
Today, we're going straight to the consumer and talking about Google Ads! Michael McCallister joins us to share his expertise and experiences! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Building Scale Into Your Mortgage Business | 11 Aug 2022 | 00:47:05 | |
Today, we're focusing on SCALE! PJ Cresenzo joins us to share his expertise and experiences! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Making a Difference and Making Money | 04 Aug 2022 | 01:03:03 | |
Today, we're making an impact, on our pocketbook and the WORLD! Lynsey Camp joins us to share her expertise and experiences! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The Most Important Skill for the Current Market | 15 Jul 2022 | 00:43:13 | |
Today, we’re learning the single most important skill for the current market. Todd Duncan joins us to share his expertise and experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The Four Key Areas to Grow Your Business | 05 Jul 2022 | 00:59:13 | |
Today, we’re learning how to grow your business in four key areas. Khai McBride joins us to share his expertise and experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The Power of Brand Storytelling | 17 Jun 2022 | 00:51:35 | |
Park Howell, author of Brand Bewitchery and host of the popular Business of Story podcast, is considered the "World's Most Industrious Storyteller" by helping businesses grow by as much as 600% using his proven frameworks. His podcast, the is ranked among the top 10% of downloaded podcasts internationally. Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| A Crash Course In Becoming a Reverse Mortgage Specialist | 09 Jun 2022 | 00:51:52 | |
Today's episode is a crash course in becoming a reverse mortgage specialist. If you've ever considered adding reverse mortgages to your business, Christina Harmes is the person who can help. She's been a reverse mortgage specialist for over a decade. As one of *170 Certified Reverse Mortgage Professionals (CRMP) nationwide, she was the youngest to ever achieve this highest designation in the reverse mortgage industry. Episode Resources: Reverse Mortgage Daily Podcast Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Our Members Speak About myAgent Classes | 02 Jun 2022 | 00:20:39 | |
Today, we’re learning firsthand how the myAgent Classes are changing students lives and businesses! Several students join Geoff for a call in this episode to share their experience and expertise. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The #1 Sales Mistake Your Making That's Costing You $$$ | 06 Mar 2025 | 00:47:37 | |
In this conversation, Geoff Zimpfer and Sharran Srivatsaa delve into the current state of the real estate market, particularly focusing on the concept of a 'transaction recession.' They discuss the shift from a momentum-based market to a skills-based market, emphasizing the importance of effective communication and modern selling techniques. ⏰ Timestamps ⏰ 06:07 The Importance of Effective Communication Skills 11:48 Navigating Objections with Skill 20:50 Building a Personal Brand in Real Estate 25:54 Modern Selling Skills for Agents 31:03 Effective Pre-Listing Packages 39:53 The Impact of the NAR Settlement Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. Schedule a Call with Geoff to see if myAgent Classes is the right fit for you. Connect with Sharran Srivatsaa: WHEN YOU’RE READY: ✅ Get Your Realtor Referral Score CONNECT LEAVE US A REVIEW | |||
| Lessons in Leadership and Growth from the Top 1% | 19 May 2022 | 01:04:21 | |
Today, we’re learning about growth from some one who is at the top of their game! Terri Santiago-Parker joins us to share her expertise and experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Build Unstoppable Momentum and Close Over 150 Loans | 12 May 2022 | 00:47:28 | |
Today, we’re building up that momentum that can keep your business running smoothly even during downturns. Melissa Monjaraz joins us to share her expertise and experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| A Simple Plan for Social Media Success | 05 May 2022 | 00:37:41 | |
Today, we’re working out a simple plan for success in social media. Taylor Ellard joins us to share her expertise and experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Discover Your Brand DNA | 28 Apr 2022 | 00:49:23 | |
Today, we're digging into our Brand DNA, discovering what makes us unique and how best to present it to the market. AJ Vaden joins us to share her expertise and experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Capture 100% of Your Clients Future Transactions | 20 Apr 2022 | 00:44:59 | |
Today, we're maximizing our potential, by capturing 100% of our clients future business. The team from Sales Boomerang joins us to share their expertise and experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Being More Intentional to Make Real Progress in Less Time With Less Struggle and More Fun! | 14 Apr 2022 | 00:22:50 | |
Today, we're setting intention to HIGH! David Meltzer, Co-founder of Sports 1 Marketing, joins us today share his expertise and experiences! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:
Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| Stop "Following Up" With Leads and Do This Instead | 08 Apr 2022 | 00:48:26 | |
Ari Galper is the world’s #1 Authority on Trust-Based Selling and is the author of “Unlock The Sales Game” & “The One Call Sale”. He has also been featured in CEO Magazine, Forbes, CNN and is now the most sought-after trust-based selling authority for advisors, consultants, business owners and entrepreneurs — as well as major corporations such as Citibank, Telstra and General Electric. In this episode, Ari is sharing why everything you learned about selling will be turned upside down. If your sales cycle forces you into multiple steps, having to "chase" your prospects by "following up", you've lost the sale at the beginning of your sales process, due to a lack of deep trust. Episode Resources: Visit Ari's Website Follow Ari on LinkedIn Join the Ask Geoff Anything! Become a Member Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| The Blueprint for Closing 575 Units per Year | 01 Apr 2022 | 00:42:55 | |
Today, we're ABC, ALL ABOUT CLOSING. Derrick Polder joins us to share how he is closing 575 units PER YEAR! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: The Polder Group Join the Ask Geoff Anything! Become a Member Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Capture Your Share of Non-QM Loans | 24 Mar 2022 | 00:42:28 | |
Today, we're learning about non-QM loans and how to ensure you get your fair share! We’re joined by John Dustman SVP Axos Bank, to share his experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Join the Ask Geoff Anything! Check Out Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How This Agent Closed Over 140 Deals from TikTok | 16 Mar 2022 | 00:46:59 | |
Today, we're learning about TikTok and how it can grow your sales this year. We’re joined byZachary Foust, to share his experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Join the Ask Geoff Anything! Become a Connect With Zach on Follow Zach on Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Buy Help Clients Buy Before They Sell | 26 Feb 2025 | 00:33:48 | |
In this conversation, we introduce HomeLight's Buy Before You Sell. They offer a modern bridge loan solution for clients, allowing them to unlock up to $2 million of their home's equity with 0% interest. By partnering with HomeLight, mortgage loan officers can help clients eliminate home sale contingencies and reduce their debt-to-income ratios, enabling them to make stronger, non-contingent offers on new homes. This partnership enhances the services loan officers provide, leading to increased client satisfaction and potentially more closed loans. Timestamps: Introducing Buy Before You Sell 15:07 Understanding the Current Market Challenges 18:12 How Buy Before You Sell Works 20:58 Comparing Buy Before You Sell with Competitors 23:58 The Financial Model Behind the Product 20:30 Market Challenges and Education 22:17 Lead Generation Opportunities for Loan Officers 33:46 WHEN YOU’RE READY ✅ Get Your Realtor Referral Score CONNECT LEAVE US A REVIEW 💜 Leave a review on Apple Podcasts | |||
| How Influencer Marketing Can Grow Your Brand and Drive Sales | 09 Mar 2022 | 00:50:09 | |
Today, we're learning about Influencer Marketing and how it can grow your brand. We’re joined by Jason Falls, Digital Strategist and Author to share his experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Jointhe Ask Geoff Anything! Become a Connect With Jason Falls Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| How to Use Video to Accelerate Trust and Grow Sales | 02 Mar 2022 | 00:48:29 | |
Today, we're learning about using video to accelerate trust grow your sales. We’re joined by Darin Dawson, CEO of BombBomb to share his experience! Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Join the Ask Geoff Anything! Become a Check Out Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||
| What Does Your Out of Office Email Say About You? | 26 Feb 2022 | 00:31:39 | |
Today, we're diving deep on out-of-office emails. What does yours say about you? Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Come say hello in the Ask Geoff Anything! Hubspot Example Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro | |||