Jewellers Academy Podcast – Details, episodes & analysis
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See all- https://www.instagram.com/
8263 shares
- https://www.facebook.com/
6751 shares
- https://www.canva.com/
1523 shares
- https://www.jewellersacademy.com/
363 shares
- http://forbes.com
236 shares
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See allScore global : 42%
Publication history
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222. 16 Weeks Until Christmas: Your Sales Success Guide - with Jessica Rose & Anna Campbell
lundi 2 septembre 2024 • Duration 49:10
There are just 16 weeks until Christmas which is traditionally a busy time for jewellers. In this week's episode of the Jewellers Academy podcast, Jess and Anna Campbell discuss how to effectively prepare your jewellery business for the Christmas season, breaking down the actions by month sharing what to do and what not to do to have the best and most profitable Christmas yet.
Learn more about Jewellers Academy
221. Building a Sustainable Jewellery Brand With Pop up Shops and Events with Elin Horgan and Emma Stanton
lundi 26 août 2024 • Duration 40:46
In this week's episode, host Elin Horgan chats to Emma Stanton, a jeweller from Hove, East Sussex. Emma shares her journey into jewellery making, which began 19 years ago after taking evening classes. She discusses how her design process evolved from early inspirations, such as the sea, to focusing on shapes and textures. Emma also reflects on the challenges of being self-taught, overcoming imposter syndrome, and her preference for working with materials directly rather than sketching. Her work often draws on ancient relics and natural elements, blending traditional techniques with her unique artistic vision.
Learn more about Jewellers Academy
212. Why We Fear Change and How to Handle it - With Kirsty Maynor
lundi 24 juin 2024 • Duration 36:12
This week on the podcast, host Anna Campbell is talking with Kirsty Maynor all about change. Kirsty Maynor is the Founder and CEO of The Firefly Group. She is a certified coach and leadership expert with decades of experience and the best-selling author of "Untangled, a practical and inspirational guide to change we choose and change we don't'
In this conversation, Anna and Kirsty talk all about change, including why we may feel threatened by change, even positive change. They also talk about the change skills to develop to help you navigate your life.
What do we mean by change?
Why does change, even good changes, often feel threatening/bad? What emotions can come up?
The change skills:
Becoming friends with vulnerability
Discover your courage
Finding your purpose
Honouring your values
Practicing self care
Living with self compassion
About Kirsty
Founder and CEO of The Firefly Group, Kirsty Maynor has more than 25 years' experience as a Change and Leadership Specialist and is the Author of bestseller "Untangled: a practical and inspirational guide to change we choose and change we don't". Specialists in organisational culture change and leadership development, The Firefly Group was founded in 2011 and has supported over ten thousand leaders across various sectors, fostering better futures for their organisations and stakeholders.
Kirsty is a Certified Co-active Coach, accredited with the International Coaching Federation, and a certified facilitator of Dare to Lead™. She holds an MSc in Organisational Behaviour and has tutored MSc students at the University of Edinburgh. Living in Edinburgh, Kirsty is the first Scottish member of the elite global Transformational Leadership Council.
Her bestselling book, "Untangled, a practical and inspirational guide to change we choose and change we don't," was published in late November 2023 and offers readers both proactive insights and a compassionate approach to embracing life's inevitable changes.
As a single mum who raised a now-university-aged teenager while growing a successful business coaching senior leaders, Kirsty has the studies, research, and lived experience to debunk myths about handling change and navigating both chosen and unchosen life events.
https://untangledbook.com/
www.thefireflygroup.co.uk
https://www.linkedin.com/company/the-firefly-group-uk-/
https://www.instagram.com/kirstymaynor/
Anna's website
https://www.goodgirlrebellion.com/
Learn more about Jewellers Academy
122. My Top 10 Jewellery Making Suppliers with Jessica Rose
dimanche 9 octobre 2022 • Duration 26:26
With so many places to buy jewellery supplies, it can feel overwhelming when you're first starting out. In this episode, Jessica Rose shares a list of her favourite places to buy supplies, including everything from tools to gemstones to packaging. She also encourages you to join the Jewellers Academy Facebook Group to find recommendations from other jewellers for suppliers in your part of the world.
Episode Description:
- Today we'll talk about Jessica's favourite places to buy jewellery supplies (0:50)
- General Jewellery Making Supplies: Cooksongold (3:43)
- Tools: HS Walsh and Cousins UK (6:34)
- Metals: Palmer Metals (9:09)
- Gemstones: Kernowcraft, Wards Gemstones, The Curious Gem, Bellore, Shangri La Gems (10:18)
- Findings: International Craft (14:47)
- Beads: iBeads, Spoilt Rotten Beads, Beads Direct, Creative Bead Craft (15:32)
- Ethically Sourced Gemstones: Nineteen48 (18:07)
- Enamel: Vitrum Signum (19:11)
- Wires: Wires.co.uk (19:51)
- Resin: Resin8, House of Resin (21:15)
- Metal Clay: Metal Clay Ltd., Cool Tools (21:51)
- Packaging: West Pack, Tiny Box Co., Potters (22:55)
- Wax Casting: West 1 Castings, Just Castings, Black Arts Casting (24:16)
- Tell us about your favourite suppliers! (24:52)
Resources
Learn more about Jewellers Academy
Join the Jewellers Academy Facebook Group
Find links to all of the suppliers mentioned on our resource page
Find Jewellers Academy on Instagram and Facebook
121. Master Selling Your Jewellery in Shops this Christmas with Clare Yuille
dimanche 2 octobre 2022 • Duration 33:31
Clare Yuille realised that no one really teaches makers how to pitch themselves and their work to retailers, so she decided to do something about it. As the founder of Indie Retail Academy, Clare helps jewellers and other makers sell their work to independent stores. In this episode, Clare shares some of her top tips for building and managing relationships with retailers, advice for selling during the holidays, and more.
Episode Description:
- Today we're talking with Clare Yuille, founder of the Indie Retail Academy (0:50)
- Can you tell us about your background that inspired you to help makers? (2:25)
- What are your top tips for jewellers about managing relationships with retailers? (8:19)
- How can you help make sure your jewellery sells once it's in the store? (16:34)
- When is the right time to get in touch with retailers? (21:03)
- What annoys retailers the most? (23:23)
- Who is your favourite supplier, and why? (28:48)
- How to learn more from Clare (31:59)
Resources
Learn more about Jewellers Academy
Indie Retail Academy Beginners Guides
120. Marketing Your Jewellery Business for Success with Designer Maker Elin Horgan
dimanche 25 septembre 2022 • Duration 30:53
If you want your jewellery business to grow, you need to commit to marketing it as consistently as you can. In this episode, jeweller Elin Horgan shares the strategies and routines that have helped her successfully market her business, without taking too much time away from the actual process of making. Elin is one of the featured case studies in Jessica's book, "Start and Grow a Profitable Jewellery Business," and she has so much valuable insight to offer!
Episode Description:
- Today we're talking with jeweller and teacher Elin Horgan (0:50)
- How did you develop your marketing skills when building your business? (2:10)
- What does your marketing calendar include, and how often do you work on it? (6:17)
- Do you set marketing goals for yourself? (10:58)
- How do you deal with failure or low engagement? (14:09)
- Can you tell us about your content creation process? (17:23)
- How do you approach email marketing? (23:19)
- What is your number one marketing tip for other jewellers? (28:11)
- How to connect with Elin (30:01)
Resources
Learn more about Jewellers Academy
Join the book club Facebook group
Sign up for the "Start and Grow a Profitable Jewellery Business" mailing list
119. Developing your signature Style with Ange Benjamin - a Case Study from the Book - Start & Grow a Profitable Jewellery Business
dimanche 18 septembre 2022 • Duration 27:31
Developing your signature style as a maker is a constantly evolving process. And sometimes, you may not even realise that you have a recognizable style until someone else points it out to you! This was the experience of Ange Benjamin, who is the owner of Ange B Designs and a featured case study in Jessica's book, "Start and Grow a Profitable Jewellery Business." In this episode, Ange describes her journey of figuring out her style, and she shares tips for rediscovering your inspiration when you feel stuck, making the things you love, and staying true to your brand while still trying new things.
Episode Description:
- Today we're talking with Ange Benjamin of Ange B Designs (0:50)
- How did you become a jeweller? (2:25)
- How has your style developed since you first started making jewellery? (5:17)
- Do you design jewellery with your customers in mind, or focus on what you like? (7:44)
- What do you do when you get stuck? (12:32)
- Can you tell us about your photography? (15:21)
- How has your community helped you identify your unique style? (18:44)
- How do you balance trying new things with staying true to your style? (22:34)
- Where to connect with Ange (24:45)
- What advice do you have for jewellers trying to discover their signature style? (25:32)
Resources
Learn more about Jewellers Academy
Join the book club Facebook group
Sign up for the "Start and Grow a Profitable Jewellery Business" mailing list
118. Nyanda Yekwai - All That Glitters BBC2 - Meet The Contestant
dimanche 11 septembre 2022 • Duration 27:12
You've seen her on television, and now she's joining us on the podcast to talk about all things jewellery making! Nyanda Yekwai was a contestant on the BBC2 show "All That Glitters," and in this episode, she shares some behind the scenes stories about what it was like to be on the show. Nyanda also describes her experience of becoming a jeweller and shares her best advice for anyone who's just starting out in the business.
Episode Description:
- Today we're talking with Nyanda Yekwai, a contestant on "All That Glitters" (0:50)
- How did you become a jeweller? (2:13)
- What was it like to start your business? (6:48)
- Where do you find inspiration for your work? (9:23)
- Can you tell us about your experience on the show? (11:05)
- Why did you decide to apply for the show? (17:03)
- How did you manage nerves and stress? (19:27)
- What's one piece of advice you'd give to a newer jeweller? (21:54)
- Where to find Nyanda online (25:20)
Resources
Learn more about Jewellers Academy
117. Start and Grow a Profitable Jewellery Business with Jessica Rose
dimanche 4 septembre 2022 • Duration 30:34
You don't need thousands of customers to have a profitable jewellery business, but you do need to understand which stage of business you're in and plan accordingly. In this episode, Jessica Rose shares a preview of her upcoming book, "Start and Grow a Profitable Jewellery Business," which talks about the three stages of growing your jewellery business. Jessica also explains who the book is for, what concepts it covers, and how you can stay up to date on all the events and resources surrounding the book's release!
Episode Description:
- Today Jessica is sharing about her new book, "Start and Grow a Profitable Jewellery Business (0:50)
- What key concepts does the book cover? (8:29)
- Creating a profitable jewellery business is possible for you! (15:27)
- What stage is your business in right now? (16:39)
- Stage One: Utilise your network to make your first £10,000 (18:10)
- Stage Two: In the £10,000-50,000 stage, focus on building new networks (22:47)
- Stage Three: Bring in new customers and cultivate loyalty by building community (26:11)
Resources
Learn more about Jewellers Academy
Join the book club Facebook group
Sign up for the mailing list to stay up-to-date on the book release
116. Jewellers, Isn't It Time You Were Well Paid? Introducing the Handmade and Well Paid Campaign
dimanche 28 août 2022 • Duration 32:19
Choosing the right prices is not just about picking numbers that you people will be willing to pay; it's also about having confidence in yourself and not undercutting your fellow makers. To help ensure jewellers are paid enough for the work they do, we're so excited to announce the Handmade and Well Paid Campaign. In this episode, Jessica Rose and Community Manager Anna Campbell share everything you need to know about this new campaign. They also talk about why pricing is so important and explain how building a community of other jewellers can help you succeed.
Episode Description:
- Today we'll share about our brand new campaign: Handmade and Well Paid (0:50)
- What inspired us to create this campaign? (2:34)
- Why is pricing so important? (4:27)
- What resources are available within this campaign? (11:03)
- How can building a community help jewellers in this area? (24:04)
- How to get involved with the Well Paid Well Made campaign (28:52)
Resources
Learn more about Jewellers Academy
Find more Handmade and Well Paid Resources
Learn more about the new book: "How to Start and Grow a Profitable Jewellery Business"
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