Back

Explore every episode of the podcast International Institute Of Digital Marketing™

Dive into the complete episode list for International Institute Of Digital Marketing™. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

Rows per page:

1–50 of 575

TitlePub. DateDuration
COMMUNITY MANAGER VS. SOCIAL MEDIA MANAGER : WHICH HIRE IS RIGHT FOR YOUR BUSINESS?15 Jul 202200:01:58

#socialmediamanager #communitymanager #business #marketing

Many of you are growing your team, and have figured out the importance of hiring the correct person for the correct job.

Hiring for the wrong position when it comes to a #communitymanageand/or #socialmediamanagercan be detrimental.

Hi, i’m cally, from the international institute of digital #marketing. Let’s break down both of these roles so you can make sure you hire right the first time.

Identifying the difference is as easy as answering one simple question:

Who is your [social media/community] manager talking to?

If you can’t define who your new hire is talking to, chances are that position is not well defined, and it should be fleshed out a little more.

#socialmediamanagers and #communitymanages both strive to provide a human element to a company’s online presence and can often use the same social media platform to do so… but when push comes to shove, they speak to entirely different groups.

#socialmediamanagers speak to an audience on behalf of your company…

An audience as a specific group of people who are targeted recipients of your message.

#communitymanages, on the other hand, speak to… well… your community!

A community is “a specific group of people who have developed relationships around a strong common interest.”

Let’s dive a little deeper into this, shall we?

#communitymanages: what they do

A #communitymanage’s main function is to create a healthy environment for members to connect with each other and facilitate, strengthen, and those relationships. Their job isn’t to directly broadcast #marketing messages, but to help members talk to each other.

What a #socialmediamanager does

#socialmediamanagers specialize creating a strong online presence for a brand by creating, distributing, and curating engaging content for an audience. Their main role is to connect with customers and potential customers and offer some sort of value in return for the members’ attention.

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

THE 3-STEP EMAIL MARKETING SET UP PLAN13 Jul 202200:01:38

#emailmarketing #strategy

Hi, i’m cally, from the international institute of digital marketing.

Here are some tactical #emailmarketing tips and tricks.

Step 1 – understand #emailmarketing #strategy

Each email we send has one of five purposes:

● Indoctrinate – teach them who you are

● Engage – get them to buy

● Ascend – get them to buy more

● Segment – learn what they want to buy next

● Reengage/win back – bring them back

These are the 5 stages to a solid #emailmarketing #strategyand this is absolutely where you must start.

Step 2 – learn how to approach writing high-converting emails

Now you have a grasp on the five stages of #emailmarketing, but when it comes to actually writing the…

● Subject lines

● Body copy

● And landing pages for those emails

… you need to understand the responsibilities of each element of an email.

Break down your method for writing high-converting emails by focusing on the “job responsibilities” of each element in that email.

A lot of emails fail because the email marketer doesn’t understand the job of each part of an email.

Step 3 – learn the emotional triggers that increase email click-through rate

Now that you’re getting those emails opened — you need to get the click.

Each email we send contains one or more of these principles of persuasion.

● Gain

● Logic

● Fear

● Scarcity

These principles of persuasion can be applied anywhere you want people to take action and they’re sure to get more clicks from email.

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

4 TYPES OF HIGHLY EFFECTIVE BLOG POSTS14 Jun 202200:02:29

#blogpost #socialmedia #marketing

Blog posts are one of the most effective tools when it comes to content marketing. That being said, there are many different types of blog posts and not all of them are guaranteed to convert reader to customer.

Hi, i’m cally, from the international institute of digital marketing. Let’s talk about the 4 most effective types of blog posts.

1: original research posts

People go nuts for original research. They read it, share it, interact with it—it’s the content holy grail.

However, it’s hands down the most difficult and time consuming to produce. It’s a huge undertaking, but one of the most fruitful pieces of content you can produce today. Not only will you build up anticipationfrom the people who took part in research, but your posts will get cited, get oodles of backlinks, and likely show up in presentations years after the original research went live (even if it’s out of date).

2: checklist posts

Who doesn’t want to go through a piece of content that tells them exactly what to do and, if they follow it, they have a deliverable?

This instantly makes your content actionable for your audience and once they’ve taken one action and gotten over any level of doubt in your brand or self-doubt in themselves, they’ll take another action.

Posts like, “5 copywriting elements you should test”, “10-point blog post audit”, “15-point landing page checklist”, etc.… are all checklist style posts that generate a deliverable at the end.

3: pillar posts

A piece of pillar content is your thesis—it’s why you exist; it separates you from everyone else out there.

Pillar content is your evergreen content that becomes your backlink magnet and an amazing way to help you create derivative work for future posts.

These posts are normally huge and should be accompanied by a pdf download so people can read it later.

4: content aggregator posts

Who doesn’t have a folder full of email, ad, social, and landing page swipe files?

The fact is, we tend to emulate (even when we shouldn’t). It’s much harder to start with a blank page/canvas.

Swipe files that show examples of great instagram video ads with commentary are a great device to help inspire your audience and get those creative juices flowing.

Even better, this type of content is super shareable and will benefit from backlinks and social traffic.

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

Three ways to Attract Customers of Expert Sellers 06 Dec 202100:02:20
#IIDM #Digital #Marketing Hi, my name is Iris Hoang from the International Institute of Digital Marketing. Today I’m gonna talk about three ways to attract customers of expert sellers. The first is Brand Differentiation. To differentiate yourself to attract new customers, it's not always about the product. If you do not have the ability to create a differentiated product, focus on services, people, and identity,.Hundreds of other stores are not an easy thing, make sure that you provide the Service difference and Differences in the image. The second is to Enhance advertising and marketing campaigns. One of the most popular ways to attract customers today is through advertising. Depending on the budget and size of the store to apply different methods. There are so many ways to attract customers that are applied by many stores such as Facebook, Tiktok, Instagram, Google, and Youtube ads. All of the above channels can reach customers through paid or organic forms. However, if you do not pay, you will also spend a lot of time searching, interacting with customers or your advertising content must also be of extremely high quality to attract customers to buy. The last one is Regular interaction with loyal customers. Retaining customers from the first time they come to your store by saving personal information, phone number, email ... is one of the most effective ways to attract customers to return to the store for the second time. However, please specifically classify each customer group, limit spam messages for all customers, and only text on certain occasions such as their birthday, or send promotional codes to loyal customers. In conclusion, these 3 ways to attract new customers to the store is gonna help you answer questions like "How to get more customers?", and "How do customers buy my products?" For more information please visit our website www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Veterinarians Need to Learn Digital Marketing now and why? 06 Dec 202100:02:12
#IIDM #Digital #Marketing Do you have a traditional marketing strategy, but now you're looking for a digital solution? Is it time to get more leads, more patients, and more revenue? Hi there, my name is Glory Lumisa from the international institute of digital marketing. Today I am going to be talking about Why Veterinarians Need to Learn Digital Marketing now? The year 2021 has been unusual and remarkable. But the effect of this on the world of digital marketing has been just an acceleration. There has been a rapid change to the way we do business in general. But of course, in digital marketing, changes have been happening at a very fast pace. So with digital marketing, we have a lot of opportunities to do things differently. Digital marketing has imparted veterinarians to market their services online. Veterinary internet marketing can help build an online presence that connects you with people looking for vet clinics. Using online marketing, people will locate the clinic when their pets need a checkup. By choosing digital marketing, you are increasing your local visibility online to drive more people in your community to find you as a trusted clinic for their pets care. As a result, you will obtain more leads for your services and get results for your business. Digital marketing is essential because many competitors are already doing it. Therefore, vet clinics will need to invest in digital marketing to market their services and increase revenue. Lastly, digital marketing can help the clinic's website rank better on Google and other sites. You can start with a site that looks good, shows plenty of cheerful pets, and describes every service available to pets and owners. Thank you for listening. For more information, visit our website at www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Three Basic Elements of Digital Marketing Strategy 06 Dec 202100:03:36
#IIDM #Digital #Marketing Thank you for tuning in! My name is Gabriela Camara, I am a student of IIDM, and today I will be talking about three basic elements of your Digital Marketing Strategy. So I know there is plenty of information out there about SEO, SEM, Keywords, and everything you need to know about Digital Marketing, but today I would like to speak to you about three things you need if you have just started a business and you are building your digital presence. If you haven’t thought of it yet, the first thing you need to know is that you need to have a digital presence. Even if your product or service is not sold online, it is very important to be found online when a potential customer is looking for what you are offering. So here is a basic list of what you need to get started: Number one is a complete and helpful website Your website should not only be your brand display but also have relevant information such as the products or services you offer, your contact details, and your business location. There are some things to have in mind when building your webpage, such as responsiveness. This means that the people going into your website will be able to see it on their mobiles, on their desktops, and on their tablets. Another characteristic to look for is the loading time. If your potential client needs to wait for the content of your website, you might end up losing their attention. The content of your website should also be tailored carefully, with attractive images that should be named properly, and keywords related to your business that will be useful when people are searching for the product or service you are offering. An extra bonus can come from also including testimonials or reviews from past clients. These can add credibility and reduce trust issues in potential buyers. Last but not least, a Frequently Asked Questions section can also help your website resolve some of the doubts that might be in your client’s mind. It can also make your website more relevant if it is a common question in your industry. Number two: Social Media presence Most buyers will look up your business on social media directly, or as a way of learning more from what they can find on your website. Presence on Facebook, Instagram, and other social media channels can be one more way of staying connected to consumers. Something to keep in mind is brand consistency across these platforms. The social media platforms you choose should reflect your values, quality, and core messages. A good way of thinking about social media is a digital display window with a direct communication channel to your past, present, and future clients. Number three: get your listing on relevant directories There are several tools to help your business be found easily on the world wide web. Google My Business works as a quick reference with relevant information on your business. This also makes your business available on Google Maps and displays reviews of past clients. TripAdvisor and Yelp! are sites made relevant by clients’ ratings, photos, and comments. A Digital Marketing strategy is a long well-thought plan that should go hand in hand with your overall marketing strategy. While this is a shortlist, it is a good starting point in getting your business started with a digital presence that will aid in growing your client base. In closing: if you are just getting started with a business you will need a website, social media presence, and have your business in relevant listings. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body
5 Reasons why This is the time to learn Digital Marketing06 Dec 202100:02:02
#IIDM #Digital #Marketing Hi, my name is Anonya Bhattacharjee from the International Institute of Digital Marketing. Did you know that a role in Digital Marketing is among the top 10 in-demand jobs in 2021? You see, the demand for Digital Marketing was already on the rise, but with the pandemic, it is now one of the fastest-growing industries. Do you want to make a career in Digital Marketing? Now is the right time. I’ll tell you why. With the pandemic forcing people to stay at home, consumer behavior has changed dramatically over the past 2 years. Brands had to overnight change their marketing strategies, which has had a massive impact on the job market. Because of the pandemic, more and more people have become comfortable using the internet for shopping, banking, and learning. This has in turn created a huge demand for Digital Marketing skills because every business and brand is trying to enhance their online presence. Moreover, the Millennials just can’t think of life without the internet. Actually not just the Millennials, have you noticed how our parents shop online or watch Youtube videos? To cater to these growing needs, brands want to focus more on Digital Marketing than traditional forms of marketing. In addition, Covid 19 has brought about a huge change in the work culture. Now there is a lot of flexibility and lot more opportunities have opened up due to this nomad work culture. Finally, have you seen so many small businesses growing around us? It’s great right? It’s amazing for Digital Marketing professionals as well. You see, every business is on the lookout for professionals who can help them establish their brands online. So, these were my 5 reasons why this is the right time to learn Digital Marketing and make a successful career out of it. So, what are you waiting for? Start now. For more information, visit our website www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Top Five Skills Freelancers Should Have 06 Dec 202100:01:53
Today, our topic is, top five skills freelancers should have, So let's start with a little background, freelancers are individuals who provide professional services for their clients. Their projects vary in size and duration depending on their ability to deliver. To be successful, there are a few skills that freelancers should have. First and foremost is writing skills, although it may seem simple, professional writing is what sets apart quality work from ordinary ones. And more importantly, freelancers with good writing abilities are able to communicate better with their clients. Secondly, negotiation skills. A freelancer’s ability to negotiate a contract can directly impact their chances of acquiring a project and at the same time setting a good price for their work. Therefore knowing how to negotiate is key. Next is project management skill. Freelancers are constantly executing projects and dealing with different clients on a daily basis. Learning and implementing such skills, will not only enable freelancers to take on more projects but also perform efficiently. Next is digital marketing skills. In the current age of digital transformation, one's ability to market their services online is essential to stay in the market. learning digital marketing skills allows freelancers to reach out to a broader market. Last but not least is a graphic design skill. learning how to create digital assets is not only going to help you create your own content, but also offer additional services to your clients to grow their brand and in return, increase your income as a freelancer. And thank you for your time,I hope you find this information useful, "For more information visit our website www.iidm.world" Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
How is Digital Marketing important in the growth of Business?06 Dec 202100:01:53
#IIDM #Digital #Marketing How is Digital Marketing important in the growth of Business? As it's the modern era, everything is evolving. A huge number of the world population is using online platforms which makes it easy for marketers to reach their potential customer audience. Around you how many digital devices can you see? The usability of electronic media is increased which directly increases the chances of people getting to know about their needs and wants online. Digital Marketing is used to help increase customer reach, increase sales and branding. Digital marketing is important because your audience is online. Digital Marketing nowadays plays a very important role. we believe there are four key advantages of using the digital mode of marketing instead of traditional ways of marketing: Measurability, Affordability, Speed, Engagement Digital Marketing is nowadays very important for specialists in Business growth. It is a perfect business opportunity for digital marketers to have a competitive advantage in the digital market but you need to have a clear understanding of the advantages and disadvantages of digital marketing. This is a growing business field. Digital marketing is nothing more than taking advantage of new technologies to achieve marketing objectives but it is to be used with more care as a wrong hit can make a huge difference. You should take the opportunity to invest in the digital economy, after acquiring the understanding above. Within the short span of a lifetime, digital marketing will bring all your cherished dreams to reality. Digital marketing is a place where someone without much effort can make a career. Only patience is required to get your desired goals. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Our failures in Digital Marketing, and what to learn from them 06 Dec 202100:02:44
#IIDM ##Digital #Marketing Our failures in Digital Marketing, and what to learn from them Introduction Nobody likes to fail. Even though we are all aware of the importance of learning from our failures, it is always a struggle to bounce back from stones along the way. And when overcoming obstacles as a team, requires an extra effort to come together and learn to create improvement strategies. So, what can we do to learn from our mistakes instead of accepting failure? Overview * Paying to send traffic to an ineffective website * Failing to have an effective strategy * Hiring a team with inadequate skills and knowledge * What to learn from our failures Paying to send traffic to an ineffective website This is a very common mistake that companies make when trying to increase traffic, by paying Google Ads or another ‘Social Media person’, and it is not an effective website. If you don’t have a website designed to build trust and connection with your target market, your visitors will be driven to quickly exit and use the search engine to look for competitors or the brand that better reflects their needs. The key relies on building an effective and strong enough website that will drive traffic and convert visitors into prospective customers, to be sure that the marketing dollar is being well spent. Failing to have an effective strategy Another often mistake that occurs when developing a marketing plan, is not having a clear approach to direct the strategies to; and along with that, is not having a competent team to create what is needed for the target market. It is highly important to set goals when working on your marketing plan, that way you can track the progress of your strategies and measure its effectiveness. Hiring a team with inadequate skills and knowledge Along with the previous common mistake when developing strategies is knowing the importance of giving these responsibilities to a skilled team that will lead to a return on investment. It is highly recommended to set a list of qualifications needed to create a good team to work on your marketing goals, it all depends on your brand, but the most recognized skills in the digital marketing industry include: * Critical thinking and problem-solving. * Storytelling. * Writing skills. * Social media management. * Teamwork. * Creativity. What is there to learn from our failures? The ability to identify imperfections within a marketing team is a key factor for a company’s success. Understanding the common failures when starting a Digital Marketing journey is what builds a strong foundation to actually work in what works for your brand and get to know your audience in the best way. Don’t be afraid to make mistakes, but take everything you can learn and become better. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #on
Cultural Dimension's And Global Digital Marketing06 Dec 202100:02:00
#IIDM #Digital #Marketing Hi, my name is Zambaga Damba from the International Institute of Digital Marketing. Do you want to succeed in your international digital marketing efforts? Then, you should take into consideration the cultural differences of your international audience. Next, I’d like to talk about how to apply Hofstede’s cultural dimension to digital marketing. 1. Individualism vs. Collectivism: In collectivistic countries, your digital marketing strategy should involve hashtags, viral marketing, and influencer marketing. In individualistic countries, you would include customer reviews in your marketing strategy. 2. Power Distance: In high power distance cultures, the use of celebrity endorsement on social media is an effective strategy to grab consumers’ attention. By contrast, for low power distance cultures, you would minimize power distance by promoting equality and diversity. 3. Masculinity vs Femininity: Website design with gamification is more appealing to those of high masculinity. While websites with aesthetic features are more appealing to those of low masculinity 4. Uncertainty Avoidance: In high uncertainty avoidance cultures, you would include in your online content more rational information and facts about the product. In low uncertainty avoidance countries, you would put more focus on emotions, fun, and engaging user experiences. 5. Short-Term vs Long-Term Orientation: In long-term-oriented cultures, you would focus on building long-term customer relationships. In short-term-oriented countries, you would offer your customers immediate benefits and rapid customer service. For more information visit our website www. iidm.world Thank you. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Digital Marketing Made Simple For Independent Artists06 Dec 202100:01:43
#IIDM #Digital #Marketing Hi, my name is Tinotenda from the International Institute of Digital Marketing and this is Digital Marketing Made Simple For Independent Artists. With so much competition in the world of music, the need for artists to become more creative and consistent with how they evolve their online presence grows by the day. Trust me, as an independent artist myself, I’d know. The main focuses of effective digital marketing as an artist are: 1. To scale up your following over social media 2. Know where your real audience exists 3. Take advantage of non-musical content 4. Extend your presence through press outlets There are various ways that an artist can achieve this. An important thing to set up is a platform where you can connect with your fans and build your brand. The first and increasingly more popular way is through social media platforms such as Instagram, TikTok, Twitter, and Facebook. Other ways that have been used in the music industry are official artist websites and email lists and direct messaging. These platforms have made it easier for artists to showcase themselves in the world. The next way is to create an electronic press kit or (EPK) that has information about you as an artist, as well as promotional highlights and upcoming releases. This document is important in digital marketing, as it serves as the document you will send to pitch to playlists, blogs, and other digital platforms for the promotion. All in all, the digital era has made it easier to get your name out there as an independent artist and build your fanbase. With new ways to digitally market yourself popping up all the time, it's important to stay creative and consistent if you want to see success in your career. Who knows, maybe it will lead to you becoming the next big thing. For more information visit our website www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Affiliate Marketing Is It Worth It ?04 Dec 202100:01:57
#IIDM ##Digital #Marketing Hi, my name is Safaa Abader from the International Institute of Digital Marketing. Affiliate marketing is it worth it? just as you saw it in the title your thinking is it really worth it? does one reap a passive income from it in the end or is it just a waste? Likely for you I will be your knight in shining armor and give the basics of what you need to know to be an affiliate. AFFILIATE MARKETING It is performance-based marketing where you as an affiliate earn a commission for each traffic or sale you bring via your referrals. Being an affiliate marketer can reap one benefits such as: * Your start-up Business is low-cost * Low risks * Flexibility There are so much more advantages for an affiliate marketer. But don't forget whenever you have an advantage then you will always have a disadvantage. Getting started with affiliate marketing can stress you out in terms of it being difficult or not understanding it, but don't worry there are many affiliate programs that welcome beginners, I personally like Clickbank as they give you amazing filters to find the perfect product for you, as well as they, give you a course called Spark they take it deeper for you what affiliate marketing is really about. However I do suggest before you start affiliate marketing, familiarize yourself with digital marketing and social media marketing, not just know what platform you want to choose and work on and above all else choose the correct niche that you are interested in. I highly advise that you do research over the things that I mentioned. If you are interested in affiliate marketing then check out my blog as it goes into much deeper depth than I spoke about now. For more information check out our website: www.iidm.world/ Thank you. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
5 STEPS TO CREATE YOUR FIRST FACEBOOK AD13 Jun 202200:02:30

#facebook #ads #digitalmarketing

New marketers or experienced marketers just dipping their toes into the #facebook world can find huge success on #facebook.

Every ad you create on #facebook will be a learning opportunity about what works best for your audience on #facebook and what you can do better next time.

Hi, i’m cally, from the international institute of digital marketing. Here are the 5 steps to creating your first #facebook ad.

#1: figure out your offer and cta

Figuring out your offer depends on the goal of your #facebook ad. Do you want it to drive more traffic to your website? Would it be ideal if you grow your email list? Is the main goal to get more sales?

For example, if you want to drive more traffic to your website, you’ll want to offer a lead magnet, discount code, or buy one, get one offer that motivates the person to see your ad to check out the details on your site.

#2: write your copy and make your visuals

Your ad creative and is a crucial part of your ad. If your copy, visuals, or both are off—you’re not going to get the results you were looking for.

Before you start writing your copy and making your images or recording your video, figure out where you want this ad to be seen.

● Do you want it to be an ad in #facebook and instagram feeds?

● Is it going to be an instagram story?

Knowing how your ad is going to look is going to tell you whatcopy you need and how your visual should look.

#3: create a campaign

The first part of creating an ad in #ads manager is to create a campaign. In this part of your ad creation you’re going to be:

● Choosing your objective

● Deciding to run a/b tests

● Turning on or off campaign budget optimization (cbo)

#4: create an ad set

Now you’re ready to make this ad set, the ad(s), and then hit publish!

Here’s what you’ll be doing when you create your ad set:

● Choosing your conversion event

● Choosing to turn on/off dynamic creation

● Choosing budget and schedule

Choosing your audience

● Choosing your placements

● Optimizing and delivery

#5: create an ad

Now that we’ve done all the background work, it’s time to make the part of the ad that our audience is going to see. Grab your copy and your visuals—it’s time to plug and play.

Here’s how you’re going to create your ad:

● Choose identity

● Choose ad setup

● Create ad creative

● Set up tracking

● Publish

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

What Is SEO & How Does It Works?04 Dec 202100:02:22
#IIDM #Digital #Marketing Hi there! My name is Karunakar Goud. Today I am going to talk about SEO. SEO stands for Search Engine Optimization. Every day billions of users rely on Search engines to carry out their daily searches. To increase the site visibility and rank at the top of the search engine for the relevant keyword, SEO is used. How exactly does SEO work? There are some techniques you need to follow which will help you in optimizing the content and also drive organic traffic to your site. Mainly, there are three types of SEO. 1. On-Page SEO 2. Off-Page SEO and 3. Technical SEO Let's get to the most important type: On-Page SEO. On-page SEO mainly concentrates on optimizing the content on web pages. Firstly you need to do the research and get to know the most popular keywords searched by the users relating to your blog niche. Use these keywords and write the article accordingly. Make sure the content provided by you is accurate, unique, and provides value to your users. The content consisting of keywords should be well structured with the Title, Header, and meta tags. The use of images, videos, and animations will increase user engagement. You need to optimize the media to enhance the page speed. Use short and simple URLs and make use of Inbound and Outbound Links. Traffic from mobile users is significantly high when compared to other devices. Always check the responsiveness of your website, especially for mobile. The second important SEO type is Off-Page SEO. Some additional consistent steps need to be taken outside your website to increase the website traffic. Having more and more backlinks to your site from external sources implies to the search engines that the content on your site is authentic. Guest blogging, Blog commenting, article submissions, and using Social Media Networks are a few of the methods to increase the backlinks and referral traffic to your site. Next comes technical SEO. Although technical SEO is a part of On-Page SEO it is very important to discuss the technical SEO separately. The search engine bots perform mainly three things. Crawling, Indexing, and Ranking the sites. The use of XML sitemaps, good site architecture, avoiding duplicate content, and, most importantly securing your site will not only makes it easy for the users but also for the search engine bots to crawl, index, and rank your web pages. Understanding SEO is one thing, but implementing the same takes a lot of time and effort. You need to take consistent actions with the goal of long-term success. To learn more about digital marketing, please visit our website www.iidm.world and subscribe to our channel. Thank you. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digital
How to Create Your First Digital Marketing Campaign04 Dec 202100:02:12
#IIDM #Digital #Marketing Hi I am oyku from IIDM team. I give some tips about How to Create Your First Digital Marketing Campaign Today, for the new world, a lot of businesses are becoming close-knit and are moving towards more sustainable means of marketing and advertising. In the end, companies and businesses have realized the importance of Digital Marketing and started investing in it. But here is a different ball game and like a good coach, you must set your steps. These steps are Define campaign's budget Market research Identify Target Customer and Your Goals Content Creation phase and Most important is to analyze First of all, you should determine how much money you can allocate for this business with calculations. With this first step, you should do market research on what to do. Data can help drive decisions around where you spend your marketing dollars. By doing marketing research, you can understand what media your consumers are consuming. Identify Target Customer and Your Goals part is the Q&A path. First of all, you should define the behavior of your customers with questions for example; What are your customers’ motivations? How do they like to communicate? Knowing the answers to these questions will help you develop a successful marketing strategy setting goals too. You should decide whether your focus is on creating brand awareness Content creation is the foundation of all modern digital marketing efforts. Content comes in all shapes and sizes. It can be a piece of writing, audio, video or an image. All these forms should be designed according to the customer base. Finally, you have to analyze your data. Marketing campaigns must have analysis built-in based on focused metrics. As I assumed that We must take these steps to keep up with the new world. For more info, you can search our website. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Digital marketing for Artists - Is it important? 04 Dec 202100:02:03
#IIDM #Digital #Marketing Hi, my name is Ollie Ivarsson from the International Institute of Digital Marketing. What is the most memorable artist that you listened to recently? Why is that, and what does that teach us really? Any business or project deserves the top kind of publicity and reaches, too within the music industry. Today, I think we mainly hear about the few artists who actually make it, so what about the rest putting equally as excellent songs out there that most of us don’t even get to hear about? If you share my view, you should join in on my journey to uncover and share some of these most crucial and fitting examples successful and established artists do in order to expand their business with digital marketing. In IIDM’s most recent blog: Digital marketing for Artists - Is it important? I get right to the point with tools and ideas such as; branding, pitching your ideas, and organizing all the platforms you will ever need for your own marketing. Being an independent artist, time is your greatest asset apart from your own talent and commitment. You want to spend that working with songwriting and performing or maybe even organizing a release, not fixate on learning or mitigating minor tasks that relieves you from that. We did this publication so that you don’t have to waste time looking around for these same essential building blocks for your career. The greatest bands and artists out there started out with less than what we have at our disposal today, so I mean let’s take that to our advantage. Have you ever wanted to learn more about how you can sell music online or reach that point of a generous income in your musicianship? For more information visit our website www.iidm.world. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Why Small Businesses Need Digitization To Help Survive The Covid-19 Pandemic 04 Dec 202100:01:53
#IIDM #Digital #Marketing Hi, I am Olasunkanmi Aremu from the International Institute of Digital Marketing. Why small businesses need digitization to help survive the Covid-19 Pandemic. There are many reasons why small businesses need digitization to help survive the Covid-19 Pandemic. The digitization of the world economy is now considered an irreversible leap, with companies all around the globe striving to reach out to more customers through digital channels, and that is where digital marketing comes into play. Considering the pandemic which has driven consumers online even more than before the pandemic began. Some positive aspects that emerged from this crisis were the improvement of collaboration in the work from home, the increasing capacity to develop online businesses, as well as the widespread recognition of the value of IT and digital technology among employees, customers, or suppliers and the stakeholders at large. Businesses keeping up with their digitization helped ensure a positive in the future and which has helped in the communication, branding, focus, and financial Benefits In other words, the COVID-19 crisis provided a quick insight into a future world, in which digital has become essential to every interaction and automated processes have become a major driver of productivity. The ways in which companies learn how to drive new digital initiatives and adapt to today's crisis influenced their performance in tomorrow's changing world. For more information please visit our website www.thedigitalmarketinginstitute.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Here's How to Keep Clients Happy within The Marketing Aqua-Valve!04 Dec 202100:00:52
Here's The Patience Of The Negotiation: A Marketing Client's Care - Manuscript Prelude Here's The Patience Of The Negotiation: A Marketing Client's Care, To Buttress A Client, Is A Set Of Go “To’s”, On How One Can, Better Upscale Their Clientele Base To A Much Higher Trust & Good Work Relations With Their Clients, Customers & Partners, etc. The Nitty-Gritty Of It All, There Are 4 Methodologies, In Which One Can Exercise In Better, Growing Their Clientele Base. Meets & Greets, The Greater 3C’s, Tokens Of Care & The 3 Alms. That When All Combined You Get To Fully Grasp Who Your Client Is Outside Of Work In-Person Through Meet & Greets, & Grow The Talking Stage With Them Through, The Greater 3C’s Which Is Consistent, Constant - Conversations And The Tokens Of Care Which You Bless Them With Plush Souvenirs Just As Appreciation & The 3 Alms, Being Community Drives In Which You Invite Them To Part Take In, Further Letting Them Know, Just How Much Their Inputs Is Needed In All. In Conclusion, All These Sets Will See Your Clients Recommend Other Clients To You & More Partners Will Want To Work With Your Digital Marketing Firm, Due to the Cause Of How Your Work Relations With Your Current Clients Is.
Data-driven Digital Marketing 04 Dec 202100:01:05
#IIDM #Digital #Marketing Data-driven digital marketing Hi, I am Meet Mandalia and I am from Audients Digital. In this video, I'll be talking about Data-driven digital marketing. In marketing, it is important to know which people to target for a better conversion rate. Data helps get excellent insights from the activities conducted in the past and plan the future activities, or the campaigns, which increases its effectiveness. With the use of data in Marketing, ROI in the campaign can be improved, better customers and their behavioral insights can be gained. Just Imagine what kind of excellent execution of a plan can be done with the help of such information. So why not utilize the data we already have and create an impact. My name is Meet from Audience Digital. For more information, visit our website www.audientsdigital.com Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
6 BENEFITS OF EMAIL MARKETING04 Dec 202100:02:28
#IIDM #Digital #Marketing Hi there. My name is Luca Bredeveldt from the International Institute of Digital Marketing. Today, I would like to talk about 6 of the top benefits of email marketing. So let's get into it: Number 1: Creating targeted content Email marketing allows you to segment customers based on their preferences, such as, if they prefer one type of product to another. This allows you to create more personalized content tailored to a particular audience or individual. Number 2. Surveys and feedback. Surveys are a great way to determine customer preferences. They are also a fantastic way to receive feedback, as surveys of this nature are often interactive and engaging for the recipient. Number 3. Sales and ROI. Email marketing has an ROI of 4200%. Because you’re engaging with an audience that is already interested in your products, customers are more likely to make purchases from email. And because email is usually so targeted, you can really hone in on encouraging customers to make a purchase. It’s also a great way to follow up on leads or nurture existing leads. Okay. Number 4. Stay Top of Mind Email is a top communication channel, with 99% of consumers checking their email on a daily basis and 82% of customers saying they open emails from companies. With such a wide reach, sending regular emails at an adequate frequency is likely to keep you top of mind. Number 5. You Own your list Something that separates email from other social media platforms is the fact that you actually own your email list. Any social media account is vulnerable to being deactivated, while with email, your customer list is owned by you. And finally, number 6. Unique analytics. A function that is unique to many email marketing services is A/B testing. Essentially, A/B testing allows you to send two versions of a similar email to two different groups of customers, then assess the success of each email group by analyzing metrics. If the only difference was, for example, the subject line of each email, then the email with the higher open rate was more successful. You can run tests on subject lines, content, images, and frequency. So there we have it. An email has some unique characteristics that every marketer should utilize. It’s one of the oldest forms of digital marketing and it’s here to stay. For more information visit our website www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarke
TOP KPI TO FOLLOW IN TOUR PPC CAMPAIGNS04 Dec 202100:01:30


#IIDM #Digital #Marketing My podcast will be in Romanian. Hey, numele meu este Loreta, de la Institutul International de Marketing Digital! Daca folosesti in strategia ta de promovare campanii de tip Pay Per Click folosind canale precum Google Ads, Facebook Ads, Instagram, LinkedIn, etc. atunci cu siguranta ai avut situația în care te-ai intalnit cu o multime de date. Care ar fi formula ideala prin care sa le clasifice si sa le analizezi? Daca iti pui aceste intrebari atunci cu siguranta ai nevoie sa citești articolul nostru de pe blog despre TOP 5 cele mai importante metrice de urmarit in campaniile tale de tip PPC. Pe langa faptul ca ne impartim cu ghidul nostru a celor mai urmarite metrice, vei gasi informatii despre definirea lor si care sunt cele mai bune practici prin care ai putea sa le optimizezi rezultatele. Cum se influenteaza reciproc, daca exista o norma universala de masura pentru fiecare si cat de important este bugetul in atingerea obiectivelor tale. Toti cunoastem ca o startegie nu poate fi numita de succes atata timp cat nu analizam rezultatele reale si gasim oportunitatile prin care sa atingem obiectivele campaniilor de marketing. Pentru mai multe informatii vizitati pagina noastra web: www.iidm.world unde vei gasi numeroase informatii cum sa-ti imbunatatesti performanța in mediul online si sa obtii cele mai bune rezultate. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
How to Market The Marvel Way04 Dec 202100:02:01
#IIDM #Digital #Marketing Hi, my name is Leroy from the International Institute of Digital Marketing. Today we’ll be talking about the marketing tactics of Disney’s super brand Marvel. We know that the brand carries a rich history but how has it come to be one of the most profitable brands of the 21st century? First and foremost we have Influencer marketing, there’s absolutely no question, Marvel employs top-tier talent with remarkable influential power. These influencers resonate with their characters on an intrinsic level. Tom Holland goes far enough as to do charities in character the brand has gone far enough to build entire casts of actors who double as influencers to their products. Secondly, the company is extremely skilled in both aiding potential frustration and extinguishing it. An adapted form of A/B testing in order to gain the right amount of audience investment. In turn, giving the audience exactly what they want. This constant controversy acts as a marketing tactic to not only create a trend constantly but also harbor expectations and hype. Whilst we’re talking about hype let's talk about Marvel's patience game. This company has managed to master the art of patience, allowing the audience to create their own organic content and their own organic speculation. Speculation in turn which causes leaks and these leaks are a constant fear to companies but not for Marvel. Marvel has a tendency of slowly releasing their own content to the public then denying it. This is a form of conversion through social media. Once the visitor becomes invested they have already won. Lastly, let's talk about what makes Marvel great, this brand has years of content, years of products and the fact that they encompass every single generation of people into this is what creates brand loyalty. Nobody is excluded. For more information visit www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
How can content marketing help your Business?04 Dec 202100:02:08
#IIDM #Digital #Marketing Hi my name is Keletso from the International Institute of Digital Marketing How can content marketing help your Business? Search Engines are a reliable source for your audience to ask questions for their solutions, with content marketing you can create target-based content based on those keyword searches in order to rank on Google to convert the traffic into future prospecting customers for your services and products. However in order for this to happen, you need to have strong content that gives value, That's why Seo and content go hand in hand. Educational content takes the form of blog posts, product pages, your home page, and your company’s ‘about’ pages. However, it may also include tutorials, reviews, and other content that provides your customers with the resources and information they need to make educated purchasing decisions to persuade them from being interested in your services or products. Educational content should focus on reaching your target audience more about your business and offerings and focus on providing content that solves their problems and how your products or services relieve those issues, and how you can make their lives easier as a business. Education is the first step a potential customer takes when deciding whether a product or service is right for them. Before they can settle on a decision, they need to completely comprehend the choices accessible to them. This implies you want to have content that appropriately teaches your crowd individuals what you can give. "For more information visit our website www.thedigitalmarketinginstitute.org" Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
4 TYPES OF CONTENT THAT AREN’T BLOG POSTS10 Jun 202200:02:01

#content #blog #post #marketing #digitalmarketing

Everyone knows  .

But in 2022, #blogging can’t be the only thing your business is doing.

With the number of social channels out there that you can use to reach customers, expanding your #content repertoire (and reach) is an important part of every companies’ long-term #content #marketing plan.

Hi, i’m cally from the international institute of digital #marketing. Here are 4 different types of #content besidess #blogs 1. Videos

The rise of video was inevitable.

Video can inform, entertain, and captivate. It can do all 3 of those things at the same time, and it can also do them exclusively. Because of that, video can be effective at almost any point in the customer value journey.

2. Infographics

People like infographics because they can deliver a lot of useful information. They also make that information very consumableand easy to understand. And clarity, more than anything, makes people want to buy your product or use your service.

3. Tools

The ability to interact with something and use it in your own unique way, not only makes it useful, but it also makes it memorable. That’s why tools are such a good #content type: people can get value out of it, and they can do it on their own accord.

The only problem is knowing what tool you need to provide in the first place. If you’re in digital #marketing, maybe it’s a tool that helps your clients map out their #marketing plan. If you’re a personal fitness trainer, maybe it’s a tool that helps your clients track their fitness and dietary habits. Truthfully, the options are endless.

4. Challenges

Challenges aren’t really meant to generate new customers. It’s meant to keep your existing ones happy.

They can be a great way to keep your already happy customers engaged or re-engage some customers that maybe haven’t purchased or opened your emails in a while. They allow your customers to actually accomplish something cool, while also keeping your brand at the front of their mind.

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

Social Media Marketing is A Must In Today's Business Process04 Dec 202100:01:48


#IIDM #Digital #Marketing Hi, My name is Joao N’vula, from the International Institute of Digital marketing. Today I want to discuss Social Media Marketing and What Every Smart Social Media Manager Needs to Know. Social Media Marketing involves using social media channels to promote a business by building an audience, engaging customers, generating leads, and driving sales. And one thing is for sure; by using social media as a marketing tool, brands have the chance to create a strong media presence by interacting with customers online. Social tools can also help to strengthen brand perception by communicating core values to a wider audience. This, in turn, opens up the opportunity to start conversations, grow business partnerships and expand the online community to win new followers and potential customers. Actively using social media is one of the easiest ways to reach a large audience and get the company or brand name in the heads of existing or potential customers. It’s clear how social media has added a new twist in comparison to traditional marketing techniques. Businesses or Companies that fail to adopt and adapt to a new more connected and interactive market, will inevitably fall behind in this cutting-edge and fast-paced digital marketing world of technologies. Are you ready to get started with social media marketing, and need more information? Please, visit our website at www.iidm.world, and thank you for stopping by at our youtube channel. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Artificial Intelligence For Digital Marketing 04 Dec 202100:01:26
#IIDM #Digital #Marketing Hi, my name is Hafsa wazeer from the international institute of digital marketing. Artificial intelligence for Digital marketing. * Artificial intelligence is transforming customer-facing services for digital marketers, by increasing efficiency and optimizing user experience. * Artificial intelligence stands out as one of the most efficient digital marketing trends anyone must look out for. * One common example of artificial intelligence across the web is the use of chatbots to provide customer services to users. While everyone else is asleep, the chatbot completes the work. * Artificial intelligence helps you to understand your audience better. They can analyze data to easily predict buying behaviors and decisions of your target customers. * Artificial intelligence also helps to improve user experience. * In fact, according to a study by trueNorth, 61% of marketers now say AI is the most important part of their digital marketing strategy and 80% of business and tech leaders say AI boosts overall productivity. For more information, visit our website www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
How Pro-Artists use Digital Marketing04 Dec 202100:02:33


#IIDM #Digital #Marketing Hi, my name is Elijah from the International Institute of Digital marketing. So what is a digital marketing and how can artists use it to grow their audience? Well, digital marketing encompasses all marketing efforts that use electronic devices or the internet. Artists only really need access to the internet to use it, it's cheap and can be measured daily. It's much easier for an artist to pivot his/her art if one or two pieces are not performing too well. At least when compared to traditional methods. Digital marketing has many tools that artists can use to increase traffic for their business. Search Engine Optimization or SEO for example is a way in which artists can make their website rank higher in internet search results. So what are some of the main ways that professional artists use digital marketing? One of the things you hear most in the art community is to create an online portfolio. This is the main way that concept artists and illustrators, for example, find work. Artists can either use websites such as Imprint to display their artworks or even create their very own websites using resources such as Wix. It's entirely up to them. Something that customers appreciate the most is consistency. Artists can create consistency by making a schedule and sticking to it. For example, a good resource for posting is Hero post. Social media such as Instagram also has tools that artists can use to promote their work in front of a wider audience. Social media also allows artists to do their own advertisements on their platforms if artists wish to do so. Depending on the art career artists choose, blogs are a great way to create a community and breed curiosity about their work. It also helps to write thoughtful comments on other people’s art blogs. Creating videos on sites such as Youtube is a great way for artists to reach potential clients and improve their brand. Youtube videos also typically have a wider reach than most other video-sharing platforms. In conclusion, there are many ways for artists to market their art whether it be creating a portfolio, a blog, or using SEO. The digital marketing landscape has never been more open to creatives. For more information visit our website: www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrate
Five ways to strengthen your business online presence04 Dec 202100:02:43
#IIDM #Digital #Marketing Hello, my name is Dominique, from The International Institute of Digital Marketing Do you own a business, and are wondering how to improve your online visibility to reach more potential customers? Here are five ways you can strengthen your business online presence: 1. Identify your audience and produce useful content on your pages Identifying your audience will help you plan and produce content that is useful to your audience. Your content should be informative on topics that will grab the attention of your readers. The more visitors you have and the more time they spend on your website, the higher your Google ranking will be. 2. Build an email list Building an email list will help you keep engaged with your customers. You can use an email list to inform your customers about promotions you are running, or inform them about a new blog post you just posted on your website. 3. Master SEO Search Engine Optimization (or SEO in short) is a great way to boost your online presence. Many people turn to Google to find a local business that offers the product or service they are looking for. Having great SEO skills will help you position your brand in a pool of potential buyers. 4. Be active on social media Social media is another great tool you can use to reach millions of potential customers. No matter how big or small your business is, you can use social media to achieve the following goals: · Increase brand awareness · Generate leads · Grow audience · Community engagement · Drive traffic to your website 5. Automate your processes Automating your processes will help you ensure everything is running smoothly. You can plan your email newsletter in advance, or schedule your social media posts or blog to go live at a later date. The automation will allow you more time to focus on other business processes. If you want to learn more about tools and techniques to help your business grow online, please visit our website: www.iidm.world Thank you. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
How to Grow your Fashion brand with Digital Marketing 04 Dec 202100:01:54
#IIDM #Digital #Marketing Hi, My name is Cynthia and I am from the international institute of digital Marketing I am going to discuss a few digital marketing strategies that a fashion brand can adopt. There are a lot of fashion brands out there, so how do you differentiate yourself from the rest? That is the true difficulty. An excellent digital marketing plan is a fantastic solution for this. There has been a noticeable change in consumer behavior over the past few years especially when the covid 19 pandemic started. Consumers are a lot more digitally aware and want to purchase items online. How can you make their shopping a lot easier for them? 1. Retarget consumers -You can target these visitors by offering them reminder adverts that prompt them to recollect a product they saw previously. 2. Holiday promotions -You can send out emails to your subscribers over the holiday season telling them of discounts on a variety of products 3. Style manuals -You can develop style guides on the internet if your fashion brand's product offering contains a variety of apparel products 4. Influencers - Work with influencers with a huge following, such as fashion bloggers and vloggers, to better cater to your target demographic. 5. Engaging with your target audience on a regular basis is another strategy to establish brand loyalty 6. Video marketing is very important 7. Your fashion E-commerce site must have - excellent photographs, a 7. fantastic internal search engine, Personalized Search and Social Media Marketing, Customer Reviews from Real People, and lastly Buyer Protection Assurances. In conclusion, Digital marketing gives you all the tools you need to engage with your audience, raise brand awareness, and enhance profits. For more information visit our website at www.iidm.word. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Importance of Digital Marketing for Business Success 04 Dec 202100:01:39


#IIDM #Digital #Marketing One of the most important things that can determine the success of a business is marketing. Marketing helps strengthen a business, even bigger businesses still rely on marketing to reach their customers or clients. No matter how great a product or service a business offers, if people don't know the existence of the business it will be difficult for the business to be successful. Apart from building brand awareness, marketing can also increase sales and grow a business. With good marketing, customers can understand the advantages of the product or service offered by a business compared to the products or services of its competitors' businesses. Good marketing can also help a business reach its target audience and increase its customer base. In today's digital era, digital marketing (digital marketing) has become a new method that plays an important role in marketing a business, especially businesses such as online shops. Digital marketing can build, enhance and maintain the reputation of a business online across all digital platforms. With the increasingly easy access to the internet today, the number of internet users is increasing every day. People spend more time on the internet. Shopping activities are now mostly done online, this means offline marketing is not as effective as it used to be. Digital marketing helps a business reach more audiences than through conventional methods. Besides being able to reach more audiences, digital marketing is also more cost-effective and scalable. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
The Advancement of Digital Marketing 04 Dec 202100:01:43
#IIDM #Digital #Marketing Good day everyone, my name is Migcobo Austine Fuma. I am a Digital Marketing Analyst at the International Institute of Digital Marketing. Today we will be Talking about the advancement of Digital Marketing. Digital marketing has become the preferred method of reaching a large audience. This has resulted in the traditional marketing platforms losing customers. Digital marketing has proved itself more effective than traditional marketing. It can target people by their search history or their demographics, so it can deliver valuable content to the desired audience when they are looking for it. In 1994, Yahoo was launched, and it became the world's most searched website within the first year. This marked the beginning of a digital marketing shift, which included the creation of search engines like google. Recent studies show that the top social networking sites that are mostly used by marketers are LinkedIn, Instagram, Twitter, and Facebook. It is important to know what you have encountered in order to find a way to solve a problem. Digital marketing is no exception. Understanding how digital marketing has advanced is essential to understanding how to make it the most effective way of marketing. The International Institute of digital marketing (IIDM) offers a wide range of digital courses that will help you become a digital marketer. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Financial Freedom 04 Dec 202100:01:31


Hi, my name is Antonio Kavran from Audients digital and my question is: What does Financial Freedom mean to you? If I were to guess, you would probably describe financial freedom as not having to work unless you want to. At the end of the day, freedom means you are in control of your finances and your life choices. The truth is that many people are frustrated working their tails off, and even more feel boxed in and unsure of their future. Would you not choose an alternative if you could? There is no limit to how you can build wealth and achieve true financial freedom. Ultimately, financial freedom looks different from person to person, but the important aspect is the freedom and control to do what you want. Financial freedom is different for everyone. Many people define financial independence as owning their home and nice car, not owing anyone anything. They think that is a good way to live. Others might say they want assurance that they have a certain amount of income coming in and are not dependent upon anyone so they can travel the world worry-free. Still, others might want to fund charities, do mission work, or give money to help others. There are no wrong answers, but we do need a destination. Think about what it means to you to be financially free. Once you know what it means to you, it’s time to calculate how to accomplish it. For more information visit our website www.auditentsdigital.com. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org For Course Details: https://thedigitalmarketinginstitute.org ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
What Can Teach Us A Toy About Content Marketing? 14 Oct 202100:02:10
#IIDM #Digital #Marketing Hi, my name is Umit Arslan, from the International Institute of Digital Marketing. Did you ever think that Lego can teach us some basic concepts of Content Marketing? Yes, those colorful bricks that you stick one to another. Let’s explain how. On a Lego set, you see the picture of the completed kit on the cover. So the final point is in front of you. In content marketing, you should know your purpose and where you would arrive at the end. You can write a blog for your brand or you can make an affiliate. If you define your goals clearly, every step you will take will be consistent. When you open a Lego set, you find a list of parts and some baggies with labels. You must be organized like a Lego set. Before starting, you can list the design tools that you will use in your creation process, then classify the visuals and so on. Getting organized will help you to save time. The next step is using your creativity. Your content is your playground. Choose the subject you love to write about, find attractive visuals, combine them and talk with your own words. Try to be unique and original. And also use your imagination as a child! Content marketing is easy to learn but hard to master. You need to be familiar with the tools and graphics. Like playing with a Lego set, if you practice, you will develop your hands-on skills and dexterity. Hard work will pay off but be patient, it takes time. In the beginning, you won’t get maybe the results you want. But in time, if you have valuable content, if you promote it on the Internet, if you use SEO techniques, you will see that your blog will be more visible. Finally, content marketing is funny. It’s like playing with your toys. You must only know where to find the bricks and how to connect them to get a result that matches the picture on your mind. In this world, you have endless possibilities. So open a page, and start to play! For more information visit our website: www.thedigitalmarketinginstitute.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
YOUR DIGITAL FOOTPRINT YOUR BRAND 13 Oct 202100:02:34
#IIDM #Digital #Marketing I'm Tricia Murray, a digital marketing student with the International Institute of Digital Marketing. My topic is “your digital footprint is your brand for life” What is a digital footprint, the information about a particular person that exists on the internet as a result of their online activity? It is very important that you think carefully before you post. This could result in future loss of employment, damage to one’s character and rejection for future employment, loss of business, etc. It could be seen as fun and games to write anything you please, however, there could be repercussions in the long run. “Be wise in your presence online”, professionalism, proper attire, good communication skills, etc. “Think before you post it could cost you dearly”. Your presence online is your brand identity and should represent well. Simply stated, a digital footprint is a trail an individual leaves behind when one goes on the internet. Your activity on social media platforms, website, browsing history, online subscriptions, photos and videos uploaded, anything that is linked to your name and email address. Digital natives frequently put their names on everything online so their footprints are very extensive. In considerations, one can decide what personal information they share by tweaking what is made public. There are third-party tools that exist that are available to manage parts of one’s digital footprints that are not known to an individual. It is more imperative than adults guide the younger generations who have grown up in a social and digital environment to be cognizant of what they are posting, which could affect their future is the most critical step. If these youngsters are not properly motivated very little direction will be compelling for them to follow. Your digital footprint is your brand identity in a global world that is long-lasting. Everything you do on the internet is traceable and can not be destroyed. Your future depends on it and requires careful actions on the part of the user on the worldwide web. Professionalism and good friendly manners are required. Your brand is a marketing tool so use it well and making improvements to your digital life is a continuous lifelong goal. Think before you post. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #ma
4 MARKETING HACKS TO MAKE YOUR LIFE EASIER09 Jun 202200:02:33

#marketing #digitalmarketing #socialmedia

It’s hard to keep up continued success in business and #Marketing, but sometimes all we need is a good #Marketing and growth hack, a simple, easy to implement missing link that will get us where we need to be.

Hi, i’m cally, from the international institute of digital #Marketing.Here are 4 #Marketing hacks that can help you get the traffic and achieve the growth that you want to.

1. Don’t shy away from video

If you aren’t utilizing video in your business’s content or digital advertising efforts, you’re selling yourself short. In 2019, 87% of video marketers said that video increased traffic to their site and 84% of people said they were convinced to buy a product or service after watching a video. It’s simple—in the digital age, video works. Consumers interact with videos, make purchases based off of them, and share them with friends. For as much money as it will cost to get your video efforts where they need to be, the payoff is exponentially more.

2. Look at your data regularly

Data should be the north star of your business­—it should guide your decisions, spending, and advertising. For all of those times you may think that you have an ingenious idea, data can confirm (or dispute) it’s worth. The right data will tell you your customers’ purchasing habits, which ads are working, and what parts of your acquisition strategy may need more tlc. Making data-driven decisions is the best way for your business to reach its full potential.

3. Make sure your website is mobile friendly

Now that more than 50% of all website visits come from a mobile or handheld device, it’s time to make sure your visitors’ mobile experience is something that will actually be useful to them. It may feel really easy to dismiss mobile optimization, but you risk cutting your earning potential way short. So double check your buttons, menus, and page layout to ensure that your mobile users are getting just as enjoyable an experience as your full site users.

4. Listen to what your consumers are saying

From your side of the transaction, people buying your products seems indicative enough of how good of a job you are doing. But, in reality, there’s probably so many other ways you could be doing better. And, the best expert on customer experience is, after all, the customer. You can reach out in a variety of ways: follow-up emails, facebook groups, social media posts, and surveys. But one way or another, you need to hear what they have to say.

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

COVID-19 AND THE REAL ESTATE INDUSTRY IN AFRICA 13 Oct 202100:01:32
#IIDM #Digital #Marketing A novel coronavirus (COVID-19) was identified in 2019 in Wuhan, China. This is a new coronavirus that has not been previously identified in humans. As the effects of Covid -19 are felt around the world the Real estate is being impacted in many different ways, depending on the region and asset class. I realized that we are facing a new reality and that this reality holds within it great business opportunities, there is a need to reconstruct how we operate and there is an opportunity for creating a new business or work value in the Real estate industry. The housing situation in most African countries is characterized by overcrowding, inadequate and dilapidated infrastructures, poor access to essential services such as water supply, electricity, and sanitation facilities. Covid-19 is a highly contagious viral disease that requires sustainable isolation and social distancing for it to be effectively contained, especially in overpopulated cities. Most low-income and middle-income houses in Lagos, for example, were not designed to meet these requirements. This has a negative effect on the spread of these diseases and as such people will move and demand house types that meet the isolation and distancing requirements. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
CHATBOTS, A DIGITAL MARKETING TOOL ON THE RISE 13 Oct 202100:01:30
#IIDM #Digital #Marketing Hi, I’m Tanya Prinsloo from the International Institute of Digital Marketing. As technology is evolving, we are seeing some interesting digital marketing tools on the rise. Ever wondered if you are talking to a human or a bot on the other end of the line? Chatbots are a digital marketing tool transforming the customer service landscape and changing the way businesses interact with customers. A chatbot is a computer program that simulates human conversation through voice commands, text chats, or both. Chatbot, short for chatterbot, is an artificial intelligence (AI) feature that can be embedded and used through any major messaging application. This digital marketing tool is used by organizations to engage with customers through various customer service channels like email, phone, SMS, and social media. Chatbots are reshaping online services and continuously improving customer experiences. Many businesses are moving to integrate automated AI-based solutions such as chatbots to provide faster and cheaper customer services. As the digital marketing scene continues to evolve, it is important for businesses to find solutions and improved ways to connect with consumers. For more information on Digital Marketing, visit our website at www.theinternationalinstituteofdigitalmarketing.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
DIGITAL MARKETING IN SPORTS 13 Oct 202100:02:17
#IIDM #Digital #Marketing My name is Saleem Abdulhadi from the international institute of digital marketing. Sport has also become digitized and so have its marketing and communication strategies. But what are the elements that make up digital marketing for the sports industry? Let’s start with a not insignificant fact: many people love to play sports. Suffice it to say that, according to FIFA, more than 260 million people play soccer, or 4% of the world’s population Basketball, for its part, also has a large number of fans: there are an estimated 400 million players around the world, both professional and amateur. This means that there are millions and millions of people who engage in sports every day, who could become customers or users and who therefore constitute the target audience of many companies operating in the sports sector. One of the great advantages of digital marketing is that it has all the tools to create and exploit new touchpoints. digital marketing is worn on the wrist Among fitness bracelets, shoes with tracking devices, smartwatches to download sports and wellness applications, wearables are becoming more and more widespread, becoming an increasingly important product category of great interest for the main players in the sector Wearables, first of all, are a valuable source of data. Not only do they record individuals’ workouts and performance data, but they also track their habits and behaviors, reporting, for example, the most followed route, training times, favorite circuits, etc. The digital marketing of sport is also that of influencers Another way for digital marketing to grow and consolidate a given sports business is to exploit the digital dynamics of influencer marketing. No longer just sport In addition to representing an increasingly important business, it is also a sought-after territory to conquer for all new technologies and digital solutions, since it has specific characteristics that are fundamental for digital marketing: the importance of the experience, the centrality of the human element, the strong identity relationship. This is in addition to a strong ability to build emotionally involving stories, which is the basis of modern, effective, and essential digital communication. For more information please visit our website www.thedigitalmarketinginstitute.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcomp
DIGITAL MARKETING ETHICS13 Oct 202100:01:13


#IIDM #Digital #Marketing Digital Marketing Ethics With the rise of social media and instant messaging culture, it has become easy to post anything without considering the consequences of Digital Marketing Ethics. It’s increasingly important for every digital marketer to become more conscious of their messaging style, content creation strategy and its impact on society as a whole. This includes reflecting upon reasons behind business conduct whilst online. Violating Children’s Privacy Laws YouTube came under fire recently for violating children’s privacy laws, specifically by collecting data from children under the age of 13. Following an investigation by the American Federal Trade Commission, YouTube now plans to end its practice of using targeted adverts on videos that children are more likely to watch. The notion of privacy violation, especially when children are involved, is shocking, and it forces us to examine how — and why — digital marketing works and what role the marketer plays in this. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
African Cultural Sustainability In Digital Marketing12 Oct 202100:02:16
#IIDM #Digital #Marketing Hi, my name is Reneilwe Nyeleti Bianca Shirilele from the International Institute of Digital Marketing™. Amongst other things, I am African. Mixed. Culturally, not racially. I identify as a young woman belonging to the Vatsonga people of South Africa, who originated from the Central and East African regions and settled down in the southern parts of Africa. I can be found in Mozambique, in Giyani, in Zimbabwe, in Swaziland. You name it, I am there. My language belongs to one of many Bantu languages. I am known for my bright and colorful designs and upbeat music. I am part of Africa, I am Africa. I have other siblings, too, 51 of them; the Kenyan, the Malawian, the Zambian, the Tanzanian, the Angolan, Ghanaian, ku hlaya i ku xurha. (they are too many to count, albeit equally important. Such is the knowledge passed down to us by our grandparents and uncles, who then become our ancestors. Such is the importance of knowing your history to know your identity moving forward. And forward we are, in the digital era, in the covid-era. An era where we cannot meet and be jovial as in the ancient days. An era where our young ones seem indifferent to our teachings and histories as part of the African fingerprint. In an era where digital marketing is the new norm, and instead of rejecting our cultures and wearing eurocentric principles, we can adapt our African versatility in arts & culture, our own start-ups, and to the world. This is how we can preserve our cultures as African people in the digital marketing age. The future of African Cultural Sustainability is still bright, we adapt. For more information, visit our website www.thedigitalmarketinginstitute.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Musicians Need to Learn Digital Maeketing now And Why 12 Oct 202100:01:29
#IIDM #Digital #Marketing Hi my name is Mische Fernandez from the international institute of digital marketing Musicians need to learn digital marketing now and why. Let's start with What is digital marketing? Digital marketing is marketing on digital platforms, such as social media, Emailing, and website content. It is a way of connecting to people and businesses in a more efficient and easier way for both businesses and customers. Digital marketing saves time and money. When you create music you’re creating a product, most independent musicians don't think of their art as a product or what they do as a business because for years we have been told that art isn't a “real” job. However, a lot of time and creativity goes into creating music as well as learning sound engineering which is not easy. Once the creating and editing process is done now you need to market your music to people, and you're most likely going to do that on social media, this is indeed digitally marketing your music. Digital marketing goes hand in hand with being a musician, they fit like puzzle pieces. You don't need to be extremely talented these days, you just need to learn good digital marketing skills. For more information visit our website www.thedigitalmarketinginstitue.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
How to use Digital Marketing for a Gen-Z Audience 12 Oct 202100:02:56
#iidm #Digital #Marketing Hi, my name is Michaela Kruger from the International Institute of Digital Marketing. As you see by the title of this video, I am going to give you the perfect brief recipe to use that can help you successfully market to Gen Z. This is everyone born from 1995 upwards. Gen Z can be a very tough crowd to market to. With a generation that spends almost all of their time online, we lose interest very quickly. The first ingredient in this digital marketing recipe would be to create content that is relatable to Gen Z. So what exactly does this mean? Therefore, you will need to use: - Memes (photos or videos that are humorous and copied and easily spread by internet users, often with slight variations) - Short TikTok styled videos - Aesthetic videos/content. This includes videos that follow a specific theme, whether this is a bright & clean feel or a dark and moody feel. * DO NOT abuse the use of popular acronyms or slang as this might make you seem like you’re trying too hard to fit in. * Gen Z is the more racially and ethnically diverse group therefore be relatable. * They are often well informed about environmental issues and tend to support brands that care for the environment. * Using relatable people in marketing campaigns works really well! Moving on to some clever marketing tactics you could use. * Gen Zers are interested in brands that create an opportunity to collab as well brands that engage with their customers or potential customers. So, this means that Gen Z should be able to: - Participate in a product review - Creating content for brand competitions - Being able to send in product idea submissions and attending brand events. 70%-74% of Gen Zers have had social media profiles since the age of 12! Therefore, it is a great idea to use Social Media platforms such as Tik Tok & Instagram to gain attention and popularity. * Entertaining content always wins! * Use Influencer marketing smartly! Using micro-influencers with a following between 5000-10 000 yields better results than influencers with hundreds of thousands of followers. I have highlighted quite a few good tactics that are guaranteed to work. So just remember the most important points are to ensure that your digital content is exciting, new, relatable, simple, and entertaining. Use social media and create short videos as this seems to be most successful. Ensure that your brand engages with its customers and cares about environmental and social issues. Thank you for listening. For more information visit our website www.thedigitalmarketinginstitute.org/. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #
Traditional Media Vs Digital Media for Businesses in 202112 Oct 202100:01:30
#IIDM #Digital #Marketing Hi, my name is Mia Visser from the International Institute of Digital Marketing. I will be speaking about how traditional media and how the digital media has surpassed it, why it is a better option for businesses today. Traditional media has been the main way of giving the business exposure and growing the brand so that customers can know and remember your brand as well as show loyalty. As technology starts to evolve throughout the years, mass media changes from print to digital online as the old turns into new. It can be described as promoting your business or product, it is the component of marketing that helps utilize and produce online digital technologies such as desktops, mobile phones through the use of the internet, email, blogs, and text. The business world could grow their market and promote their brand on a bigger and better scale. The best strategies for the digital era include customer experience for businesses. 1. Social marketing 2. Video Content 3. Email content 4. Analytics marketing 5. Content marketing The easiest way to increase and stay in the loop with the latest trends of business market-related strategies is to show the customers that the company is embracing the digital age and it will as a result show that customers views and data collected through SEO’s and online analytics, improvement of business and customer experience related queries. For more information visit our website www.digitalmarketinstitute.org. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Tips on How To Become A Successful Influencer 12 Oct 202100:02:26
#iidm #Digital #Marketing Hi everyone and welcome to my podcast! my name is Kaitlyn Le from the International Institute of Digital Marketing and the topic I’d like to talk about is giving you advice on how to become a be a successful influencer Nowadays, influencer marketing has gained popularity more than ever. So why not do something you're most passionate about and follow your own dreams to become a successful influencer! To do so, I’m going to go over step by step by sharing 4 ways you can boost your social media presence to start your journey! The first step is, you need to identify your niche. It could be any topic that you are most passionate about to continuously produce material for. It is important that you stick to your niche and research what kind of content you will be able to produce. Your niche can be anything that makes you feel the most enthusiastic to spend time talking about your business. Once you are able to determine your niche, it is important to be consistent with the branding of your business. For your audience to notice you, you will be better known when your audience sees that you're posting on a daily basis. The more individuals you connect with, the higher your potential you can influence. To be able to expand your online community, consistency is key! The best way to help branch out more followers is a good idea to reach out to other influencers who have a similar interest as you. By building a social network, you will have a higher potential to get collaboration, shout outs from other brands and it will also help increase brand awareness for your content. Including hashtags is beneficial to reach out to other influencers and is useful to utilize to gain a number of visitors. Lastly, create engaging content. The interrelationship between people and content determines one's power to influence. As a result, our capacity to persuade others to behave is a variable. Because the more individuals we connect with, the higher our potential influence, the material must be pushed by influential people. The biggest influence equals directly contacting those who will take action, therefore individuals must be able to connect with the material on a personal level. Thank you for listening to my podcast and I hope this guide can help you push towards your goals of becoming a successful influencer! Outro: For more information visit our website www.digitalmarketinginstitute.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingco
The Truth About Digital marketing In The Social Distancing Age 11 Oct 202100:01:08
#IIDM #Digital #Marketing Hi there. My name is Fatimah from the International Institute of Digital Marketing. Digital marketing allows businesses to thrive under its deliverable service; it unraveled its powers during the onset of the Covid-19 pandemic. It also extinguished Covid fears through easy online navigation. I call it the best of all worlds. Firstly, it gave the means to complete activities digitally, and selected devices could process orders, complaints, refunds, etc. Additionally, to curb Covid-19 spread, and resolve lax services, consumers were provided with a reasonable solution; to digital shop. The role of social media analytics to target age range, and trends, also uplifted digital marketing as businesses could measure product reach and value. Digital marketing encompasses subtle techniques that, without a doubt, improve the online shopping and navigation experience. For more information about digital marketing visit our website at www.thedigitalmarketinginstitute.org Thank you. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
WHAT IS A #MARKETINGAGENCY?08 Jun 202200:01:55

#marketingagency #digitalmarketing #marketing

Agencies are a huge segment of the marketing industry, and they can offer a wide variety of services. But without understanding what a #marketingagency is, it can feel like you are staring into a digital maze.

Hi, i’m cally from the international institute of #digitalmarketing. Let’s find out; what is a #marketingagency?

A #marketingagency is a fairly generic term for a company that serves other businesses in one or more areas of marketing.

Often times, you’ll hear different terms thrown around to describe different types of agencies, such as marketing firm, or internet marketing service.

Historically, marketing firms tended to stick to 1 or 2 specific niches in marketing (e.g. Just seo or content), while agencies employed a variety of experts in different marketing fields so they could offer a more comprehensive service.

It’s safe to say they all generally refer to a company that provides marketing services to other businesses.

So, what do marketing agencies do?

Historically the ad agencies typically had a pretty specific set of services—ad creative and media buying primarily, but that’s not really the case anymore.

Most marketing agencies nowadays provide a variety of different services, and will often work with one client to fulfill a handful of needs—these can include:

● Digital advertising

● Creative design

● Web development

● Seo management

● Social media management

● Strategic planning and data analysis

● Media planning and buying

● Funnel building/management

● Copywriting—

As you can see, agency work spans a wide variety of marketing specializations, and each agency is unique in the services they provide, and the philosophies and strategies they employ.

For more information, visit www.iidm.world

#contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

10 TIPS GROW YOUR DIGITAL MARKETING SKILLS AS AN MUSICIAN 11 Oct 202100:02:55


#IIDM #Digital #Marketing Hi, my name is DeAnne Dato-on from the International Institute of Digital Marketing. Let’s talk a little about using digital marketing as a musician. This is something that’s very important to me as both a musician and a marketer. The music market is extremely broad and rapidly growing. It is estimated by 2022, the number of subscribers subscribing to a paid music streaming service will reach 350 million. That's a lot of people out there, ready and waiting to hear your music! So how do you put together a great music marketing campaign? Well, I’m here to give you some tips to help you get started. 1. Define the target audience. Your target audience is who you target with your marketing campaign. Figure out what type of listeners you are creating music for. 2. Analyze the market. Study and identify your “competitors”. What makes you different and what makes you stand out from them? What can you offer your audience that your competitors can't? That is what you highlight. 3. Specify your goals. These are both your long-term and short-term goals. What do you want to accomplish? Release an album by a certain date? Write that down. What do you want to communicate to your audience through your music? Write that down as well. 4. Grow your social media presence. With 3.96 billion people worldwide using social media, this is a must in your marketing campaign. Post your practicing and your songs, create music tutorials, and engage with your audience on a human level. 5. Network with other musicians. Find social media influencers and other musicians on social media and invite them to collaborate with you. Start with smaller influencers and gradually reach out to others. 6. Get a website. Although social media is optimal for engaging and reaching out to your audience, a website is your brand. It's your portfolio with your music, your bio, lists of concert dates, and so on. 7. Create an email newsletter. Now that you have a website, you can collect the contacts of your audience. Employ this tool to inform your audience of music release dates, concert events, and other music events you are planning. 8. Build your electronic press kit. Your EPK is a central location of all your assets that editors, bloggers, radio directors, and the media will see. 9. Get on playlists. With the majority of music listeners on music platforms such as Spotify, Apple Music, Soundcloud, and Amazon Music, it's time to reach new listeners by getting on playlists. This is the surest way of getting your music heard. 10. Release singles from an album early on. Plan to slowly start releasing your music from your album on, building audience engagement and interest with each one. Treat each single as a mini-release, each with its own round of social media posts and press. And those are 10 tips I have for you for getting your music out there. Thanks so much for listening and don’t forget to like and subscribe to IIDM. Talk to you later. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with
How Digital Marketing Can Help Non-Profit Organization 11 Oct 202100:02:13


#IIDM #Digital #Marketing Hello, my name is Chi Truong and I’m from The Digital Marketing Institute. Today, I want to discuss how Non-Profit Organizations can use Digital Marketing to promote their organization and fundraising campaigns. Due to the lack of resources, a not-for-profit firm would face a huge amount of challenges when they want to promote their fundraising campaign. How to create the messages and how to increase the engagement when they have limited resources. Thanks to the development of digital marketing. Nowadays, they can run a virtual fundraising campaign without wasting too much money Following are some first steps that would make their beginning easier. 1. First is Building a credible website: A website with good design, clear information, and can answer all contributors’ questions will be the backbone of digital fundraising. You could forget about coding or HTML because many places provide free website builders. 2. The second thing is creating multiple social media channels: Because today, people will not only limit their activities on a single social media platform. They use Tiktok, Instagram, Facebook, Twitter, Reddit. If you can create multiple channels to share your story, you have a bigger chance to engage more supporters. 3. Having a story to tell: One of the essential things of digital fundraising is your story. When you already have a solid backbone to welcome your guest, as well as the tools to communicate, you are still missing something. And remember to tell the story not only about the problems but also how to solve them. To wrap up Thanks to the internet and technology, non-profit organizations have a bigger chance to connect more givers through social media. However, they must have a true story to tell, and informative website, and an excellent social media strategy. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
Pop-Ups A new Found Fortune11 Oct 202100:01:33
#iidm ##Digital #Marketing Hi, my name is Brandon from the International Institute of Digital Marketing. What are Personalized Pop-Ups? Nine out of ten times a pop-up will show up on your screen, while your eyes are glued to the information or pictures you are scrolling through on the web, and then suddenly this pop-up has all your attention, well that's its main purpose. To catch the consumer's eye with big red SALE Signs ready for those Freddy fast fingers to click on it, and don't you ever wonder why those sales are exactly what interests you? The reason behind it is because Google and other parties pick up the algorithm on what you search for and place those perfect red hot sales right in front of your keen eye. Is that not convenient? Pop-ups have also been a favorite to digital marketers and it is not hard to understand why, you can personalize them, You can trigger different pop-ups on different pages depending on nature and based on consumer behavior. Since pop-ups are the first thing a user will see and since they are fully customizable you are able to fully indulge in making your brand POP excuse the pun. It is pretty safe to say that the idea of a pop-up ad is certainly a genius one, with the innovative concept of digital marketing at its finest, as well as the convenient and easy-to-use pop-up advertising Tools and methods, it certainly has your Ideas POP literally and figuratively. For more information on Digital Marketing, visit our website at www.theinternationalinstituteofdigitalmarketing.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
© My Podcast Data