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Explore every episode of the podcast Healthy Wealthy & Smart

Dive into the complete episode list for Healthy Wealthy & Smart. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Dr. Yosi Amram: Unlocking Spiritual Intelligence for Better Leadership05 Mar 202600:36:36

In this episode of the Healthy, Wealthy and Smart podcast, Dr. Karen Litzy speaks with Dr. Yosi Amram about the often-overlooked power of spiritual intelligence in leadership. They explore how cultivating inner virtues like purpose, trust, and compassion can transform leadership styles, prevent burnout, and enhance organizational performance. Dr. Amram, a Harvard-educated engineer and spiritual leadership expert, shares a framework that combines scientific research with practical strategies, such as gratitude and purpose clarification, to foster resilience and authentic fulfillment in high-stress environments. This episode is a must-listen for leaders and professionals seeking to elevate their impact and personal growth.

 

Key Topics

 

·      Definition of spiritual intelligence and its difference from beliefs and traits

·      The relationship between emotional and spiritual intelligence

·      Research findings on the impact of spiritual intelligence on leadership and organizational success

·      Practical exercises to enhance spiritual intelligence

·      The importance of purpose, gratitude, and interconnectedness in leadership

 

Chapters

 

·      00:00 Introduction to Spiritual Intelligence

·      02:05 Defining Spiritual Intelligence

·      06:33 Measuring Spiritual Intelligence

·      10:51 Spiritual Intelligence vs. Emotional Intelligence

·      14:38 The Impact of Low Spiritual Intelligence

·      17:05 Spiritual Intelligence and Burnout Prevention

·      19:46 Practical Exercises for Boosting Spiritual Intelligence

·      27:00 Final Thoughts on Spiritual Intelligence

 

More About Dr. Amram:

 

Yosi Amram Ph.D. is a licensed clinical psychologist, a CEO leadership coach, and a best-selling and award-winning author. Previously the founder and CEO of two companies he led through successful IPOs, Yosi has coached over 100 CEOs—many of whom have built companies with thousands of employees and revenues in the billions. In addition to working with individuals, Yosi works with couples interested in passionate, conscious relationships that serve their psycho-spiritual healing and growth and expand their hearts' capacity for love. With engineering degrees from MIT, an MBA from Harvard, and a Ph.D. in Psychology from Sofia University, he is a pioneering researcher in the field of spiritual intelligence whose research has received over 1000 citations. As an Amazon best-selling author of the Nautilus Book Award Gold Medal-winning Spiritually Intelligent Leadership: How to Inspire by Being Inspired, Yosi is committed to awakening greater spiritual intelligence in himself and the world.

 

Resources from this Episode:

 

Dr. Amram's website

LinkedIn

Instagram

YouTube

Free SI Assessment

Psychology Today Blog

Buy His Book on Amazon

Dr. Amran's Nonprofit

SI Leadership

 

Jane Sponsorship Information:

Book a one-on-one demo here

Mention the code LITZY1MO for a free month

 

Follow Dr. Karen Litzy on Social Media:

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

Dr. Rachel Zoffness: Pain Isn't What You Think It Is26 Feb 202600:32:22

In this episode of Healthy Wealthy & Smart, Dr. Rachel Zoffness, MS, PhD, a leading pain scientist, discusses the complexities of pain, emphasizing that it is not merely a physical issue but a biopsychosocial phenomenon. She shares insights from her upcoming book, 'Tell Me Where It Hurts,' which aims to debunk myths surrounding pain and provide a comprehensive roadmap for healing. Dr. Zoffness highlights the importance of understanding the various factors that contribute to pain, including emotional and social aspects, and advocates for a multidisciplinary approach to pain management. The discussion also emphasizes the power of hope and the need for improved medical school education on pain science.

 

Takeaways

 

·      Pain is not just a physical phenomenon; it is biopsychosocial.

·      Understanding pain requires knowledge of biological, emotional, and social factors.

·      96% of medical schools lack dedicated pain education.

·      Patients with chronic pain need a roadmap for healing.

·      There is always a recipe for pain, and it can be changed.

·      Movement is a crucial ingredient in managing pain.

·      Engaging in joyful activities can reduce pain perception.

·      A multidisciplinary approach is essential for effective pain management.

·      Hope is a central theme in treating chronic pain.

·      Pain management should focus on empowering patients.

 

Chapters

 

·      00:00 Introduction to Pain Science and Its Misconceptions

·      06:03 The Biopsychosocial Model of Pain

·      11:43 Understanding the Pain Recipe

·      17:50 Transforming Medical Education and Clinical Practice

·      23:51 Hope and Empowerment in Pain Management

 

More About Dr. Zoffness:

 

Dr. Rachel Zoffness is a pain scientist, pain psychologist and thought-leader revolutionizing the way we understand and treat pain. She's an assistant clinical professor at UCSF, lectures at Stanford, and consults on the development of pain management programs around the world. She was trained at Brown, Columbia, UCSD, and Mt. Sinai Hospital, and is a Mayday Fellow. Her new book, Tell Me Where It Hurts, drops March 2026 and will be translated into more than 25 languages.

 

Resources from this Episode:

 

Dr. Zoffness Website

Dr. Zoffness in Instagram

Buy "Tell Me Where it Hurts" on Amazon

 

Jane Sponsorship Information:

Book a one-on-one demo here

Mention the code LITZY1MO for a free month

 

Follow Dr. Karen Litzy on Social Media:

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

Amy-Lynn Taylor: Transforming Healthcare Practices with Jane App Solutions04 Dec 202500:23:54

In this episode of the Healthy, Wealthy and Smart podcast, host Dr. Karen Litzy sits down with Amy-Lynn Taylor, Jane's Customer Insights and Enablement Expert, to discuss the innovative solutions Jane offers to healthcare practitioners. Amy shares her journey from the US support team to her current role, emphasizing the importance of customer feedback in product development. The conversation covers Jane's AI scribe, community building, and upcoming features, providing listeners with insights into how Jane is transforming the healthcare industry.

 

 

Takeaways

  • Amy Lynn Taylor emphasizes the importance of customer feedback in product development.
  • Jane offers a free plan for practitioners to try AI Scribe with up to five notes a month.
  • The AI scribe has been a game-changer for many practitioners, improving their workflow.
  • Jane's community-building began organically and remains a priority.
  • The platform integrates AI to enhance user experience and streamline processes.
  • Jane's customer support is highly praised for its dedication and effectiveness.
  • Upcoming features include secure messaging and telehealth capabilities in the client app.
  • Jane websites can now be created quickly with AI, integrating seamlessly with the platform.
  • The platform's community includes Facebook groups for users and non-users to connect.
  • Jane's AI tools help clinics build their social media presence and improve SEO.

 

Chapters

  • 00:00:00 Introduction and Guest Welcome
  • 00:00:00 Amy Lynn Taylor's Journey and Role
  • 00:00:00 Jane's AI Scribe and Free Plan
  • 00:00:00 Community Building and Customer Support
  • 00:00:00 Upcoming Features and Innovations
  • 00:00:00 Conclusion and Key Takeaways

 

More About Amy-Lynn:

Amy-Lynn is part of the amazing team that helps Jane's Customer Success crew work smarter, not harder.

She is passionate about keeping the voice of the customer at the heart of everything I do. That means finding ways to turn feedback into action, streamline processes, and make life easier for the incredible people who spend their day fulfilling Jane's mission to "Help the Helpers." It's part detective work, part problem-solving, and 100% about creating a better experience for everyone.

 

Resources from this Episode:

Jane EMR

Jane on Facebook

Jane on Instagram

Jane App Community on FB

Jane App US Billing Community on FB

Amy-Lynn on LinkedIn

 

Jane Sponsorship Information:

Book a one-on-one demo here

Mention the code LITZY1MO for a free month

 

Follow Dr. Karen Litzy on Social Media:

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

Amanda Proscia: PR Confidential: Insider Tips for Creating a Powerful Public Image21 Dec 202300:35:51

In this episode, I am joined by Amanda Proscia, co-founder of Lightspeed Public Relations and Marketing. Amanda emphasizes that business owners should not feel intimidated by PR. She encourages them to explore how PR can benefit their business and enhance its success and visibility. Amanda acknowledges that even if business owners are unfamiliar with PR, there are ways they can leverage it to their advantage. She suggests that her book, "PR Confidential, Unlocking the Secrets to Creating a Powerful Public Image," could be valuable for understanding PR and its potential benefits. Ultimately, Amanda's message is that PR offers valuable business opportunities, and it is worth exploring how it can be utilized effectively.

Show notes: 

[00:01:40] Writing in PR.

[00:03:49] Earned media in public relations.

[00:09:26] Different components of PR.

[00:12:08] Repurposing information on social media.

[00:16:06] Overly rehearsed speeches.

[00:19:40] Insight in musculoskeletal care.

[00:24:09] The role of technology.

[00:26:22] Press release distribution services.

[00:31:09] Don't be intimidated by PR.More About Amanda:

Amanda Proscia is the co-founder of Lightspeed Public Relations and Marketing. Before founding Lightspeed, Amanda worked in a variety of other agencies and businesses, spanning from the very large ones to the very small. An unexpected part of her experience has been fielding thousands of questions about public relations. Many of them come from business leaders who would benefit from a PR program of their own, if they just understood what it is.

Resources from this Episode: 

Website

Amanda's LinkedIn

Amanda's book: PR Confidential, Unlocking the Secrets to Creating a Powerful Public Image

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio 

Lisa Blue: Bridging the Gap Between Technology and Patient Engagement14 Dec 202300:41:59

In this episode, I am joined by Lisa Blue, the Chief Clinical Innovation Officer with Providertech. Lisa discusses the intersection between patient engagement and technology. She explains that patient engagement is when patients respond in the expected way, such as reaching out to healthcare providers or responding to calls or texts. Lisa emphasizes the importance of user-friendly technology for healthcare professionals and patients. She addresses the misconception that technology worsens patient engagement and highlights how it can help improve engagement. Tune in to learn more about the role of technology in patient engagement.

Show notes: 

[00:02:20] Patient portals and usability.

[00:05:28] Lack of interoperability.

[00:09:33] Challenges in implementing technology.

[00:13:28] Patient interaction challenges.

[00:16:02] Transforming healthcare practices through technology.

[00:19:22] Behavioral economics in psychology.

[00:24:18] Engaging patients through personalized messages.

[00:29:34] A message library for patients.

[00:32:09] Making engagement easy for patients.

[00:36:04] Simplifying healthcare technology.

[00:39:11] ProviderTech and contact information.

More About Lisa Blue:

Lisa Blue is the Chief Clinical Innovation Officer with Providertech, which offers technology solutions to address the complexity of scaling patient engagement while improving operational efficiencies. She is an enthusiastic population health leader who believes that doing healthcare differently, and better, is possible. She is a registered nurse with clinical experience from acute care to FQHCs, giving her the ability to effectively translate and enhance healthcare workflows. She earned her Diploma of Nursing from St Elizabeth Hospital Medical Center in Ohio, her Bachelor of Science in Nursing at Grand Canyon University, and her Master of Healthcare Innovation from Arizona State University, where she also was adjunct faculty from that program. 

Resources from this Episode: 

Website

Lisa's LinkedIn

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

Dr. James Denisar-Green: Bridging the Gap: Providing Quality Care in Rural Communities30 Nov 202300:39:55

In this episode of the Healthy, Wealthy, and Smart podcast, guest host Dr. Stephanie Weyrauch interviews Dr. James Denisar-Green about rural healthcare. Dr. Denisar-Green shares his background and experiences growing up in Montana and his journey through medical training in both urban and rural settings. He discusses the challenges and rewards of practicing medicine in smaller communities and highlights the close-knit nature of these communities. Tune in to gain insights into the unique aspects of rural healthcare.

 

Show notes: 

[00:00:23] Rural healthcare challenges.

[00:05:58] Family medicine filling OB gap.

[00:09:22] Challenges in rural healthcare.

[00:12:55] Overcoming transportation challenges.

[00:16:23] The conundrum of patient responsibility.

[00:21:13] Healthy options at the supermarket.

[00:26:38] Getting more providers in rural areas.

[00:27:38] Bringing in rural providers.

[00:32:01] Training physicians to stay.

[00:35:36] Finding Meaning in Primary Care.

 

More About Dr. James Denisar-Green: 

Dr. James Denisar-Green is a dedicated medical professional with a diverse range of clinical expertise, including general preventive medicine, maternity care, and graduate medical education. He currently serves as an Attending Faculty Physician with a Federally Qualified Health Center and Associate Program Director for a Family Medicine residency program located in Billings, Montana. He provides full-spectrum care in multiple settings including outpatient, inpatient, adult, pediatric, and maternity care.

 Dr. Denisar-Green completed his residency in Family Medicine with UNLV School of Medicine and holds a Ph.D. in Cell and Molecular Physiology as well as M.D. from the University of North Carolina. He has been recognized for his achievements, including the 40 under 40 award from the Billings Gazette in 2023 and the Resident Teacher Award from the Society of Teachers of Family Medicine in 2019. His research contributions include publications in PubMed and primary care lecture presentations. His passion for improving healthcare extends beyond the clinic, as evidenced by his involvement in hospital committees and community initiatives.

Resources from this Episode: 

Website

email: mudphudgreen@gmail.com

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

 

 

 

Dr. O'Gorman: identifyHer and the Importance of Detecting Perimenopause Early16 Nov 202300:38:57

In this episode, I am joined by Dr. Donal O'Gorman, co-founder and CEO of identifyHer, to discuss perimenopause and menopause on the Healthy, Wealthy, and Smart podcast. Dr. O'Gorman has previously focused on exercise science and the prevention of chronic diseases and realized the lack of information regarding women's health and menopause. They talk about the age range for perimenopause, the symptoms women may experience, and the need to address these issues.

 

Show notes: 

00:02:28 Addressing women's health needs.

00:05:55 Early symptoms of menopause.

00:13:11 Understanding perimenopause is challenging.

00:17:32 Menopause increases disease risk.

00:23:42 Empower women with information and options.

00:29:34 Early detection of menopause symptoms.

00:35:35 Perimenopause can be diagnosed.

 

More About Dr. O'Gorman:

Dr. Donal O'Gorman, PhD is cofounder and Chief Operating Officer of women's health startup, identifyHer. He is an international expert in exercise physiology and was a Prof. at Dublin City University for 20 years where he studied the impact of sedentary behaviour on the risk of chronic disease as well as the role of exercise in disease prevention and management. In 2022 he left academia to join cofounder Heidi Davis at identifyHer to address unmet needs in women's health, focusing on the menopausal transition. Donal brings, to identifyHer, his experience in health monitoring and running large scale projects to investigate disease prediction and prevention. He wants to play a role in addressing the health inequalities women face and believes the healthcare of women requires a lifespan approach and not the current disease management model.

 

Resources from this Episode: 

Website

Dr. O'Gorman's LinkedIn

IdentifyHer Instagram

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

Dr. Ken Zweig: Improving Patient Health through Behavior Change26 Oct 202300:52:03

In this episode, Dr. Stephanie Weyrauch is joined by Dr. Ken Zweig, to discuss utilizing a holistic approach to treatment, emphasizing nutrition, exercise, and stress management. He focuses on sleep disorders and hypertension and aims to improve patient health through behavior change. The podcast discusses how primary care providers can work with other healthcare professionals, the definition of healthy, the impact of sleep hygiene on health, and tips for optimizing sleep quality. Dr. Zweig's current practice is Northern Virginia Family Practice, a concierge practice that prioritizes personalized, preventative care.

 

Show notes: 

[00:01:33] Primary care providers working with other healthcare professionals.

[00:05:24] Preventative health and healthy eating.

[00:08:29] Preventative health and patient barriers.

[00:12:23] Defining "healthy" is vague.

[00:18:38] Time as a barrier.

[00:19:11] Healthy options for fast food.

[00:23:02] Integrating exercise into daily life.

[00:28:05] The importance of sleep.

[00:30:50] Lack of sleep impacts health.

[00:34:11] Importance of consistent sleep.

[00:38:23] Bedtime routines for better sleep.

[00:42:24] Measuring the process.

[00:45:11] The negative impacts of alcohol.

[00:48:38] Linking habits for success.

 

More About Dr. Zweig:

Dr. Zweig's focus on sleep disorders and hypertension go hand in hand with his mission to improve patient health through behavioral change. He also helps patients improve their overall mental and physical health through a holistic approach to treatment that focuses on nutrition, exercise and managing stress.

Dr. Zweig is an assistant professor at both Georgetown and George Washington University Medical Schools. Prior to joining NVFP, Dr. Zweig served 15 years at General Medicine Internal Group, P.C. in Arlington, and was on the board for the HealthConnect Accountable Care Organization. He volunteered with the Virginia Hospital Center Honduras Medical Brigade to provide healthcare to remote villages in Honduras.

Dr. Zweig currently resides in Arlington, VA with his wife and daughter. He enjoys spending as much time outside as possible, preferably with his family. He bikes regularly, often as his commute to NVFP, and skis whenever he gets the chance. Dr. Zweig is originally from Pittsburgh, and loves anything related to that city, but especially loves the Steelers."

He went to undergrad at Univ of Michigan, medical school at The Ohio State University, and residency at Georgetown University.

 

Resources from this Episode: 

Website

Dr. Zweig's LinkedIn

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

 

 

Chad Price: Battle-Ready Entrepreneurship: Strategies for Success19 Oct 202300:44:23

In this episode, I am joined by Chad Price to discuss his journey from college to entrepreneurship. After trying out different jobs, he realized that starting his own business was the right path for him. Along with two friends, he founded Kettlebell Kings, a niche brand specializing in kettlebells. The company aimed to be a one-stop-shop for kettlebell enthusiasts, offering a wide range of products and creating a hub for kettlebell-related content. Chad also discusses their unexpected decision to sell the company.

Show notes: 

00:01:34 Entrepreneurship journey and niche business.

00:06:42 Building a community is essential.

00:14:39 Tools for entrepreneurial success: Google.

00:14:57 Digital tools and AI revolutionize small businesses.

00:21:23 AI can help improve communication.

00:25:42 Importance of adapting communication style.

00:31:11 Entrepreneurship requires continuous growth.

00:35:05 Hard to build community online.

00:40:43 Relax and absorb life's lessons.

More About Chad:

Chad is a seasoned serial entrepreneur with an impressive track record spanning over a decade. He founded Kettlebell Kings from scratch and orchestrated a remarkable 3 year multi-million dollar acquisition back in November of 2021. Today, it stands tall as a thriving international company, making waves in the esteemed Inc. 5000.

In 2019, Chad pivoted into another passion of his, natural lifestyle products. His new company, Life Grows Green, is uprooting negative stereotypes about hemp and creating new products by only using the elements found in nature. With his background as a student athlete, Chad's passion for sports permeates every aspect of his work.

Chad's approach to business is the same as his approach to sports. Athletic competition is good, but outside the sports arena, competition takes new heights. His latest project is an upcoming book titled "Preparing for Battle".

Chad discusses a wide range of topics, from developing a winning mindset to creating a solid business plan, building a strong team, and navigating the challenges of scaling a modern-day business. "Preparing for Battle" is targeted at aspiring entrepreneurs and minority-owned business leaders who are looking for actionable advice and insights that they can apply in their own lives and businesses.

Resources from this Episode: 

Website

Chad's LinkedIn

Chad's Instagram

Chad's Facebook

Chad's Twitter

Chad's Book: Preparing for Battle  

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

 

Veatrice Cook: Building a Network of Minority Physical Therapists12 Oct 202300:34:02

In this episode, Dr. Jenna Kantor, PT, DPT is joined by Veatrice Cook, PT, MA, to discuss her long career in physical therapy and the incredible legacy she will leave for generations to come. Veatrice is a leader in physical therapy and one of the founders of the American Academy of Physical Therapy. Beatrice shares her journey into physical therapy, which was sparked by watching a physical therapist on a soap opera. She discusses her passion for healthcare and how she found her calling in physical therapy. Tune in to be inspired by Beatrice's story and learn about the impact physical therapists can have on the profession.

 

Show notes: 

[00:01:12] Soap opera inspires career choice.

[00:06:33] Mental health and leadership.

[00:09:42] Lack of representation in leadership.

[00:17:30] The logo design.

[00:19:25] Impact on students.

[00:25:47] Working with the organization.

[00:28:13] Fighting for equal job opportunities.

 

More About Veatrice:

Veatrice A. Cook is a native East Texan, born in Livingston, Texas, where she grew up and graduated from Livingston High School in Polk County.   In her junior year of high school she realized that she wanted to be a physical therapist, and researched more about the profession, only to discover the challenges facing admission into a college program, as an African American student.  The number of African Americans that made up the physical therapy profession in 1968 was less than 2%. Ms. Cook received a BS degree in Physical Therapy from Texas Woman's University, Denton, Texas in1976, and a MA degree in Special Education, from the University of Texas, Austin, Texas in 1981.  As a clinician, she has been trained in the John F. Barnes' Myofascial Release Approach, and continues to use it in her practice setting.  Currently she is the Director of Rehabilitation for TeamCareRehab, Inc in San Antonio, Texas. After practicing for over 47 years she is often asked about retiring, and her reply is always, " I love the work that I do, and it's really not work when it's something that you enjoy".

The limited number of African Americans in the profession of physical therapy, and the lack of mentors was the inspiration that gave Ms. Cook the zeal to help found and organize two professional Physical Therapy organizations:  The Texas Network of Minority Physical Therapists (TNMPT) in 1987 and The American Academy of Physical Therapy, Inc (AAPT) in 1989.  Ms. Cook, along with Dr. Lynda Woodruff were the organizers, and two of the Founders of the AAPT.  82 African American physical therapists and physical therapist assistants met in Chicago, Illinois on September 16, 1989 to form this great organization, along with 13 others that sent funds to help in the efforts.  Ms. Cook, the meeting facilitator was elected as the Charter Treasurer, and served as Annual Conference Chair for 10 years.  She was also an active member of the American Physical Therapy Association (APTA) and the Texas Physical Therapy Association, and serviced as Chairperson of the Advisory Committee on Minority Affairs for the APTA.  As a community activist, Ms. Cook has served on numerous boards and nonprofit organizations, and has been awarded many honors for her service.  In her profession she received the Distinguished Alumni Award from Texas Woman's University and the Leadership Award from the AAPT.

Ms. Cook often says that here greatest honor is being the mother of three wonderful children, Marcus Lorioun, Vernetha Dionne, and Lawrence Ray Williams, Jr., who are all college graduates and have successful careers.  She is also a grandmother of two outstanding grandsons who are carrying on the family tradition of leadership in their high school.

 

More About Jenna:

Jenna Kantor, PT, DPT, is a bubbly and energetic woman who was born and raised in Petaluma, California. She trained intensively at Petaluma City Ballet, Houston Ballet, BalletMet, Central Pennsylvania Youth Ballet, Regional Dance America Choreography Conference, and Regional Dance America. Over time, the injuries added up and she knew she would not have a lasting career in ballet. This lead her to the University of California, Irvine, where she discovered a passion for musical theatre. 

 

Upon graduating, Jenna Kantor worked professionally in musical theatre for 15+ years then found herself ready to move onto a new chapter in her life. Jenna was teaching ballet to kids ages 4 through 17 and group fitness classes to adults. Through teaching, she discovered she had a deep interest in the human body and a desire to help others on a higher level. She was fortunate to get accepted into the DPT program at Columbia.

 

Dr. Kantor co-founded and runs Fairytale Physical Therapy which brings musical theatre shows to children in hospitals. She hosts the Dance PT Podcast and guest hosts on the podcast Healthy, Wealthy, and Smart. She has served as the NYPTA SSIG Advocacy Chair, the NYC Conclave 2017 committee, NYPTA Social media committee, was the NYPTA Public Policy Student Liaison, and co-founded the NYPTA SSIG. Dr. Kantor won the APTA PPS Business Concept Contest and made the top 40 List for an Up and Coming Physical Therapy with UpDoc Media before graduating PT school.

Jenna Kantor currently volunteers with the PPS Marketing & PR Committee and is the website builder for the American Academy of Physical Therapy. She provides complimentary, regular online content that advocates for the physical therapy profession. 

 

Dr. Kantor runs her own private practice, Jenna Kantor Physical Therapy, PLLC, and an online wellness program for performing artists called Powerful Performer. She is licensed to treat in New York and Pennsylvania.

Jenna continues to perform in musical theatre and lives in Pittsburgh, PA with her husband, doggy, and two cats. 

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

 

 

 

Jamey Schrier: How the Gap in the Game Affects Physical Therapy Business Owners05 Oct 202300:50:31

In this episode, I am joined by Jamey Schrier, PT to discuss how the "gap in the game" can affect physical therapy business owners. Jamie explains that the gap is a concept introduced by Dan Sullivan, which involves creating an ideal vision for the future and then measuring oneself against that vision. This can often lead to feelings of disappointment and inadequacy. Jamie emphasizes how this concept can apply to physical therapy business owners and other entrepreneurs. Tune in to learn more about navigating the gap and finding fulfillment in your business journey.

 

Show notes: 

[00:01:02] The concept of the gap.

[00:05:08] Progress, not perfection.

[00:09:07] Setting measurable goals.

[00:13:09] Moving closer to the ideal.

[00:18:23] Measuring progress towards the ideal.

[00:23:34] Happiness and extrinsic goals.

[00:25:31] Putting yourself out there.

[00:29:41] Belief in "more is better".

[00:35:32] The writing reflex.

[00:37:02] Learned qualities of good leaders.

[00:42:26] Marketing and developing relationships.

[00:46:20] Being nicer to my younger self.

[00:48:04] Stay healthy, wealthy, and smart.

 

More About Jamey:

Jamey Schrier, P.T., is a best-selling author, business coach, speaker, and CEO of Practice Freedom U, a business training and coaching company. Jamey has helped hundreds of private practice owners Treat Less, Earn More, and live a life of prosperity and fun.

 

Resources from this Episode: 

Freedom U Website

Jamey's Facebook

Jamey's LinkedIn

Jamey's X

Jamey's YouTube

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

YouTube

Website

Apple Podcast

Spotify

SoundCloud

Stitcher

iHeart Radio

 

 

 

Dr. Anthony Balduzzi: Prioritizing Health Over Forty21 Sep 202300:38:02

In this episode, I am joined by Dr. Anthony Balduzzi to discuss how to prioritize health over the age of forty. Dr. Balduzzi shares his personal connection to the topic, having witnessed his father's battle with cancer and subsequent passing at a young age. This experience shaped his perspective on prioritizing health, especially as we age. The conversation explores the key aspects of health that individuals over 40 should focus on and emphasizes the significance of maintaining a lifestyle that supports overall well-being.

 

Show notes: 

[00:01:21] Lessons from losing a parent.

[00:03:16] Aging and health in 40s.

[00:07:30] Daily walking and its benefits.

[00:09:47] The importance of nutrition.

[00:12:35] Breakfast recommendations.

[00:16:30] Lunch and snack options.

[00:19:03] The perfect plate concept.

[00:23:18] Sleep and circadian rhythm.

[00:25:10] Protecting circadian rhythm and melatonin.

[00:29:09] Fasting for optimal health.

[00:31:29] Healthier mitochondria.

[00:34:57] Advice to your younger self.

 

More About Dr. Balduzzi:

Dr. Anthony Balduzzi, the founder and CEO of the Fit Father Project and Fit Mother Project, experienced a pivotal moment in his childhood when he watched his own father work relentlessly, only to succumb to illness and pass away at the young age of 42. Anthony was just 9 years old at the time. This life-changing event inspired him to dedicate his life to helping busy fathers and mothers aged 40 and above lose weight, build muscle, and improve their overall health for the well-being of their families.

 As a licensed Naturopathic Doctor in Arizona, Dr. Balduzzi also holds dual degrees in Nutrition and Psychology from the University of Pennsylvania. In addition to his academic achievements, he is a former national champion bodybuilder. Through his unwavering commitment and efforts, Dr. Balduzzi has successfully helped over 60,000 families across more than 100 countries through his Fit Father and Fit Mother Programs.

 

Resources from this Episode: 

FitFatherProject.com

FitMotherProject.com

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Dr. Darryl Stickel: The Importance of Trust in Today's World07 Sep 202300:43:00

In this episode, I am joined by Dr. Darryl Stickel, to discuss the topic of trust. We explore the lack of trust in today's world, from political figures to teachers and the medical world. Darrell shares his motivation for focusing on trust during his PhD studies, recounting his upbringing in a small town where community support was essential. He also discusses his experiences of strangers opening up to him, which led him to pursue a career in clinical psychology. Please tune in to gain insights into the importance of trust and its impact on our relationships and society.

 

Show notes: 

[00:02:37] Building trust in hostile environments.

[00:05:37] Trust and vulnerability.

[00:08:11] Trust and context impact

[00:12:03] Extreme trust in cults.

[00:16:10] Showing benevolence in healthcare.

[00:20:21] Medical insurance company tactics.

[00:23:24] The impact of therapeutic relationships.

[00:28:36] Trust levels are low.

[00:31:12] Uncertainty in relationships.

[00:34:01] Building trust and skill improvement.

[00:37:31] Leading with imperfections.

 

More About Dr. Stickel:

Darryl is one of the world's leading experts on trust with over twenty years experience. His Ph.D. ¨Building Trust in Hostile Environments¨ from Duke University established him as a global leader for governments, businesses and NGOs on practical approaches to building trust. 

 

Darryl has worked for Mckinsey & Company in their Toronto office, as well as advised the Canadian Military on trust building in Afghanistan. He has served as faculty for the Luxembourg School of Business and the Center for Effective Organizations at the University of Southern California and recently completed his book Building Trust: Exceptional Leadership in an Uncertain World.

His contribution to the field of trust has been recognized by his nomination to the Top Thought Leaders on Trust by Trust Across America; Trust Around the World

 

Resources from this Episode: 

Website

Dr. Stickel's YouTube

 

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Dr. Sara Tariq: Advocating for Holistic Patient Care26 Nov 202500:39:15

In this episode of the Healthy, Wealthy, and Smart podcast, host Karen Litzy welcomes Dr. Sara Tariq, MD, to discuss holistic patient care. Dr. Tariq shares her journey from academia to concierge medicine, emphasizing the importance of understanding patients' social and environmental contexts. She highlights the significance of addressing the whole person, including mental health, lifestyle, and social determinants of health. The conversation also covers women's health, particularly challenges faced during perimenopause and menopause, and the need for personalized, empathetic healthcare.

Takeaways

  • Dr. Tariq emphasizes the importance of understanding patients' social and environmental contexts.
  • She transitioned from academia to concierge medicine to provide more personalized care.
  • Holistic care includes addressing mental health, lifestyle, and social determinants of health.
  • Women's health, especially during perimenopause and menopause, requires personalized attention.
  • Dr. Tariq advocates for longer patient interactions to understand their unique needs.
  • She highlights the role of social history in understanding patient health.
  • Empathy and active listening are crucial in building patient trust.
  • Dr. Tariq discusses the impact of zip code on health outcomes.
  • She encourages patients to advocate for themselves in healthcare settings.
  • The episode underscores the need for healthcare systems to support holistic patient care.

Chapters

  • 00:00:00 Introduction and Guest Welcome
  • 00:00:00 Dr. Tariq's Journey from Academia to Concierge Medicine
  • 00:00:00 Holistic Patient Care and Social Determinants
  • 00:00:00 Women's Health: Perimenopause and Menopause
  • 00:00:01 Building Trust and Empathy in Healthcare
  • 00:00:01 Advocating for Holistic Patient Care

More About Dr. Tariq:

With over two decades of experience in internal medicine Dr. Tariq is passionate about helping patients feel their best. She builds genuine connections, focuses on preventing illness, and supports managing chronic conditions with care tailored to each person. Her goal is to help every patient take charge of their health with confidence. Dr Tariq is multi-lingual and offers exceptional patient support in English, Spanish, Urdu and Hindi.

Dr. Tariq is committed to helping her patients feel their best and take charge of their health. She provides care for chronic conditions like diabetes, obesity, and high blood pressure, while also focusing on women's health, mental well-being, and weight management. Patients appreciate her warm, supportive approach and her dedication to making healthcare feel personal and approachable.

Before joining NVFP, Dr. Tariq spent over 20 years caring for patients and mentoring future doctors. At the University of Arkansas for Medical Sciences (UAMS), she held leadership roles where she taught thousands of physicians the importance of building trust and connection with their patients. Beyond her clinical work, she is also committed to sharing knowledge with the community, offering insights on public health topics through social media and local programs.

Resources from this Episode:

Dr. Tariq

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Dr. Stowe Shoemaker: Hospitalble Healthcare - It is not an Oxymoron01 Sep 202300:43:43

In this episode, I am joined by Dr. Stowe Shoemaker, PhD, to discuss the intersection of hospitality and healthcare and how healthcare providers can learn from the hospitality industry. He defines hospitality as providing an incredible experience that makes customers feel like family and want to return. The conversation explores the critical drivers that create a good customer experience in healthcare. Tune in to discover the valuable insights that can improve the healthcare experience for patients.

 

Show notes: 

[00:02:09] Critical drivers for customer experience.

[00:05:37] Knowing and understanding the cost of service.

[00:08:29] Hospitality deficits in healthcare.

[00:13:08] Building trust in hospitality.

[00:20:16] Redesigning the patient waiting area.

[00:25:37] The Cleveland Clinic's patient experience.

[00:30:08] Evaluation and guest feedback.

[00:32:05] Loyalty and reward programs.

[00:37:24] Providing incredible customer experience.

[00:40:49] Loyalty fundamentals and pricing.

 

More About Dr. Shoemaker:

Dr. Stowe Shoemaker (Ph.D., Cornell University) served as Dean of the William F. Harrah College of Hospitality from 2013 – 2023.  While dean he held the Andrew and Peggy Dean's Chair at the University of Nevada, Las Vegas (UNLV). He is an acknowledged expert in pricing, revenue management, consumer behavior and customer loyalty programs. 

Dr. Shoemaker has served as an advisor to numerous hospitality service providers over the course of his career including British Airways, Accor, Hilton, Landry's and Hyatt.  He has helped game developers test market new casino games (both slots and table games), developed pricing strategies, developed programs to measure customer satisfaction, modeled the success and failure of marketing programs, and developed segmentation strategies based on consumer motivations in the gaming, lodging and restaurant industries. 

Dr. Shoemaker has published two marketing textbooks, Marketing Leadership in Hospitality and Tourism: Strategies and Tactics for a Competitive Advantage and Marketing Essentials in Hospitality and Tourism: Foundations and Practices, and his research has won numerous awards.

Since 1996 Dr. Shoemaker has served as a member of the executive education faculty at Cornell University where he has taught courses in strategic pricing, revenue management, strategic marketing for hotels and restaurants, and customer loyalty.

Dr. Shoemaker has also applied his knowledge of hospitality to help healthcare professionals improve patient satisfaction.  He has held a joint appointment at MD Anderson Cancer Center in Houston, TX and worked with Memorial Healthcare Systems, Houston. His third book Hospitable Healthcare: Just What the Patient Ordered will be published in Spring 2023.

Resources from this Episode: 

Website

Dr. Shoemaker's LinkedIn

 

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COL Zack Solomon: The Importance of Resiliency on Life and Leadership24 Aug 202300:52:26

In this episode, Dr. Stephanie Weyrauch is back with a great interview with COL Zack Solomon, PT, DPT, OCS, CSCS, to discuss the importance of resiliency in life and in leadership. Colonel Solomon shares his 25-year career journey, starting with his master's program at the US Army Baylor program and his time at Walter Reed and Fort Riley. He also describes his experience as a brigade physical therapist in Iraq during the surge in 2006 and 2007. Additionally, Colonel Solomon discusses his role as a brigade medical officer in a basic training brigade and his time at Aberdeen Proving Ground. Tune in to gain valuable insights on resilience from Colonel Solomon's military experience.

 

·      "The views, thoughts, and opinions presented herein are those of the speaker and do not necessarily represent the views of the DoD or the U.S. Army."

 

Show notes: 

[00:01:12] Resilience in the military.

[00:07:58] Overcoming acute events.

[00:11:36] Building resilience in the Army.

[00:15:17] Recovering from spinal cord injury.

[00:19:16] Building trust and confidence.

[00:23:16] General Shelton's incredible recovery.

[00:27:06] Setting desired end state.

[00:32:03] Resilience in leadership.

[00:36:00] Autonomy in physical therapy.

[00:42:44] Promoting resilience and reducing burnout.

[00:45:15] Providing constructive feedback.

[00:48:30] Modeling behaviors as healthcare providers.

 

More About COL Soloman:

COL Zack Solomon earned a Master of Physical Therapy degree from U.S. Army-Baylor University and a Doctor of Physical Therapy degree from Baylor University. COL Solomon also graduated from the U.S. Army War College with a Master's degree in Strategic Studies. 

COL Solomon most recently served as the Branch Chief, Army Medical Specialist Corps, Human Resources Command, Fort Knox, Kentucky. COL Solomon's previous assignments include Commander, California Medical Detachment, Presidio of Monterey, California; Chief of Physical Therapy, Dunham Army Health Clinic, Carlisle Barracks, Pennsylvania; Chief of Physical Therapy at Blanchfield Army Community Hospital, Fort Campbell, Kentucky; Assistant Program Manager, Army Institute of Public Health, U.S. Army Public Health Command, Aberdeen Proving Ground, Maryland; Brigade Medical Operations Officer, 434th Field Artillery Brigade, Fort Sill, Oklahoma; Chief Physical Therapy and Chiropractic Clinics, U.S. Army Health Clinic, Schofield Barracks, Hawaii; Brigade Physical Therapist, 3rd Brigade Combat Team, 25th Infantry Division in support of Operation Iraqi Freedom; Assistant Chief, Physical Therapy Clinic, Irwin Army Community Hospital, Fort Riley, Kansas; Physical Therapist, Walter Reed Army Medical Center, Washington D.C. 

He is a board-certified orthopedic clinical specialist from the American Board of Physical Therapy Specialties and a certified strength and conditioning specialist from the National Strength and Conditioning Association.

 

More About Dr. Weyrauch:

Dr. Stephanie Weyrauch is a self-employed physical therapist at Movement X in Billings, MT. She earned her Doctorate in Physical Therapy and Master of Science in Clinical Investigation from Washington University in St. Louis. Dr. Weyrauch is a highly sought-after speaker and consultant specializing in burnout, generational issues, and injury prevention programs within the workplace. Her clinical expertise has been featured in various media outlets, including NPR, Kaiser Health News, Glamour, Life Hacker, and NBC News. Dr. Weyrauch serves as Chair of the American Physical Therapy Association Nominating Committee and has served on multiple national task forces for the organization. She has performed scientific research through grants from the National Institutes of Health and National Science Foundation at institutions including Stanford University and Washington University in St. Louis. Her research examining movement patterns and outcomes in people with and without low back pain has led to numerous local, regional, and national presentations and a peer-reviewed publication in Archives of Physical Medicine and Rehabilitation, a top journal in rehabilitation.

 

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Susan Bratton: The Health Benefits of Intimacy and Sexual Desire17 Aug 202300:45:39

In this episode, I am joined by Susan Bratton, "Intimacy Expert to Millions," to discuss the connection between our overall health and our sex life and intimacy. They discuss the surprising connection between intimacy and health, highlighting the benefits of sex on both physical and mental well-being. The guest shares experiences and insights from years of exploring and understanding the female body. Listeners can expect to learn new perspectives on libido, desire, arousal, and the positive impact of a thriving love life.

 

Show notes: 

[00:02:26] Health benefits of sex.

[00:04:23] Erectile tissue in women.

[00:08:34] Slow arousal and midlife sexuality.

[00:14:02] Vascular health and longevity.

[00:18:08] Pleasure in multiple locations.

[00:23:39] Toys that deeply penetrate tissue.

[00:24:26] The benefits of having orgasms.

[00:28:03] Soft tissue diseases post-covid.

[00:32:09] Arousal ladders and desire.

[00:35:10] Sex gets better with age.

[00:39:10] Vaginal restoration and ageless sexuality.

[00:42:29] Better Lover newsletter sign-up.

 

More about Susan Bratton:

Susan Bratton "Intimacy Expert to Millions" is a champion and advocate for all those who desire passion their whole life long. She is a spokeswoman for GAINSWave and FemiWave and is co-founder and CEO of two corporations: Personal Life Media, Inc., a publisher of heart-connected lovemaking techniques and bedroom communication skills and The20, LLC., a manufacturer of organic and botanical supplements that enhance vitality. 

 

Susan has been featured in the New York Times and on CNBC and the TODAY Show. She makes frequent appearances on ABC, CBS, The CW, Fox and NBC.

 

You can find The Susan Bratton Show® at BetterLover.com, her personal shares on Instagram @susanbratton, and her lust-for-life supplements, FLOW and DESIRE at The20store.com.

 

Resources from this Episode:

Susan's Facebook

Susan's Instagram

Susan's Twitter

Susan's YouTube

Susan's Website

GainsWave

FemiWave

Better Lover Website

 

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Brandy Mabra: The Power of Owning Your CEO Status03 Aug 202300:31:31

In this episode, I am joined by Brandy Mabra, the CEO Savvy Clover Coaching & Consulting and a CEO Coach for private practice owners to talk about the power of owning your CEO status. Brandy discusses her various roles in practice management, consulting, and working with providers and payers. She opens up about her burnout and realizing that climbing the corporate ladder didn't align with her goals. This led her to start her own business and become a coach, helping healthcare professionals navigate their careers and find fulfillment. Please tune in to hear Brandy's insights on healthcare providers as CEOs and the unique challenges they face.

Show notes: 

[00:02:05] Pivoting to business coaching.

[00:03:57] Owning your CEO role.

[00:08:07] Cultivating Your CEO Mindset.

[00:09:47] The real side of business.

[00:13:14] Chaos costs money.

[00:18:07] Mapping out systems

[00:21:12] Switching hats as a CEO.

[00:25:03] Every hour of planning saves 10 hours of doing.

[00:28:13] Scale Your Practice.

More About Brandy Mabra:

Brandy Mabra is the CEO of Savvy Clover Coaching & Consulting and a CEO Coach for private practice owners in healthcare.

Brandy has 15+ years of business management and leadership experience, where she has worked in diverse business climates and has turned hot mess practices into well oiled and profitable machines. Brandy has spent her career building, growing and leading multi-million dollar practices and now uses her skill set to help other women private practice owners to scale their practices for growth, sustainability and profit.

Brandy has a bachelors from The Ohio State University and a Masters in Health Administration from A.T. Still University. Brandy is a Certified Professional Coach and Master Energy Leadership Practitioner, receiving her credentials from the Institute for Professional Excellence in Coaching (iPEC).   

Brandy was part of the 2022 Forbes Coaches Council, and is a part of Entrepreneur Leadership Network. She has been featured in Forbes, Fast Company, Entrepreneur, PopSugar, Create & Cultivate and several well known podcasts.

She is the founder of Private Practice CEO™ - the CEO school for private practice owners -  which empowers her clients to own their CEO status as the leader of their business so they can have a practice with streamline operations and an engaged team that can run without them. 

Brandy loves to travel and spend time with her family. She believes you cannot build a business on fumes and CEO breaks are required.

Resources from this Episode: 

Brandy's Website

Free Gift From Brandy to the Listeners

Brandy's Instagram

Brandy's Facebook

Brandy's YouTube

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Dr. Bill Chun: Ways to Get Healthier Despite our Broken Healthcare System20 Jul 202300:44:27

In this episode, I am joined by Dr. Bill Chun, MD, FACOG, to speak about the healthcare system in the United States, focusing on women's healthcare. As a medical professional with over 30 years of experience, Dr. Chun provides insight into the challenges women face in accessing quality healthcare. He shares his perspective as both an expert in the field and an immigrant American, offering a comprehensive view of the topic. Tune in to gain a better understanding of the complexities of the U.S. healthcare system and its impact on women's health.

 

Show notes: 

00:02:21 US healthcare system fails women.

00:07:12 Educate women about healthcare options.

00:13:04 Choose your healthcare provider carefully.

00:20:13 Importance of midwives and doulas.

00:27:06 Postpartum care needs improvement.

00:37:00 Prioritize your health and well-being.

00:38:59 Health is the biggest asset.

 

More About Dr. Chun:

Dr. Byungyol (Bill) Chun is a board-certified Obstetrician and Gynecologist with over thirty years of experience in medicine. A leading provider of robotic gynecologic surgery in New England, he currently treats patients at his practice north of Boston, where he has lived and worked for over twenty-five years. A Korean-American immigrant, Dr. Chun was born at home to a teenage mother with no prior prenatal care, and he credits this humble beginning as a major part of his drive to become a doctor. He is passionate about helping people live better lives through better health. Dr. Chun is the Founder of Doc & Doula, an organization dedicated to improving outcomes for all birthing people by educating women on crucial health matters. He also spearheads Doulas for Everyone, a platform that connects lower-income parents with doula services. His newest venture, Women Only Organics, focuses on natural supplements formulated for women. Dr. Chun strives to use all possible means of communication to help each woman become her own best health advocate, utilizing social media and promoting tools that all people can use to get the most out of the U.S. healthcare system. He is a graduate of the Ohio State University of Medicine and a Fellow of the American College of Obstetrics and Gynecology.

 

Resources from this Episode: 

Dr. Chun's Website

Dr. Chun on TikTok

Dr. Chun on Twitter

Dr. Chun on Instagram

Women Only Organics (use the code healthywealthysmart for 25% off)

 

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Dr. David Weill: A Transplant Doctor's Journey and Insights on Organ Transplants, Burnout, and Work-Life Balance06 Jul 202300:48:47

In this episode, I am joined by Dr. David Weill, a lung transplant doctor and author, about lung transplants. Dr. Weil shares his experiences working with lung transplant patients, including the emotional ups and downs of the job. He also discusses the close relationships formed with the families of patients, which can be both rewarding and difficult. The conversation sheds light on the complexity of lung transplants and the importance of organ donation.

Show notes: 

[00:00:46] Emotional experiences as a transplant doctor.

[00:05:00] Shortage of transplant doctors.

[00:11:28] Lung transplant operation complexities.

[00:13:32] Transplant organs kept alive.

[00:19:17] Lung transplant and COVID.

[00:20:40] Lung transplants for COVID patients.

[00:28:30] Gratitude in organ transplant work.

[00:29:21] Kidney transplant candidate selection.

[00:33:33] Preventing Burnout in Healthcare.

[00:40:14] Raw, emotional book about transplant.

[00:44:00] Balance in medical career.

[00:03:38] Chronic pain management.

More About Dr. Weill:

Dr. Weill served as the director of several transplant programs for 20 years, most notably as the Director of the Center for Advanced Lung Disease and Lung and Heart-Lung Transplant Program at Stanford University Medical Center.

In 2016, after serving in his role at Stanford for 11 years, he did the unthinkable and walked away while at the top of his field. Dr. Weill was burnt out from the daily battles of being a doctor: the patients that couldn't be treated because of finances, the operations that failed, and the countless hours spent trying to make the modern miracle of organ transplants a bit more miraculous.

He has written a riveting memoir Exhale: Hope, Healing, and A Life in Transplant, which offers readers an inside look at the immense psychological pressure medical professionals face on the job and the toll a career in transplant took on one of the nation's most successful transplant doctors.

Exhale also dives deep into hospital politics, healthcare system inequities, and ethics that determine who gets life-saving transplants and who doesn't.

Dr. Weill is currently the Principal of the Weill Consulting Group, which focuses on improving the delivery of pulmonary, ICU, and transplant care.

He has twice testified before the U.S. Senate about how various inhaled occupational exposures affect lung health, appeared before various state legislatures, and lectured extensively nationally and internationally at major medical conferences and academic medical centers. 

Dr. Weill has also authored many book chapters, editorials, and medical articles, which have been featured in the Wall Street Journal, USA Today, Salon, Newsweek, the Chicago Tribune, STAT, the Washington Post, The Hill, and the Los Angeles Times.

He also has been interviewed by many major media outlets, including Fox, CNN, the New York Times, the San Francisco Chronicle, the Wall Street Journal, and the Doctors TV show.

Resources from this Episode: 

Dr. Weill's Website

Dr. Weill on LinkedIn

Dr. Weill on Instagram

Dr. Weill on Twitter

Dr. Weill on Facebook

Dr. Weill's Book

Articles by Dr. Weill

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Jon Paul Crimi: The Power of breath: Conversation with Jon Paul Crimi22 Jun 202300:36:10

In this episode, I am joined by Jon Paul Crimi to talk about the importance of breath work. We discuss the common question of why one needs to learn how to breathe when the body does it automatically. John Paul explains that breathwork is an umbrella term, and there are different types. He specifically does circular breath work or conscious connected breathing that is aimed at clearing out stuck emotions like stress, anxiety, grief, and trauma.

Show notes: 

[00:01:24] Trauma passed through DNA.

[00:03:19] The power of breath work.

[00:06:51] Breathwork's potential impact.

[00:09:11] Transient Hypofrontality.

[00:12:27] Self-improvement and relationships.

[00:15:48] Pain and emotions in healthcare.

[00:19:11] Breathwork for medical professionals.

[00:22:28] Prescription medication statistics.

[00:25:21] Side effects of breathwork.

[00:28:53] Changing your life by trying something different.

[00:32:21] Being kinder to yourself.

More Jon Paul Crimi:

Originally from Boston, in his early 20s Jon Paul Crimi moved to Los Angeles and quickly became one of the most sought-after celebrity trainers and sober coaches in the country. Unexpectedly, he found himself in a breathwork class and had a massive transformation that first time. Knowing he had to share this technique, he not only began teaching breathwork, but developed his own unique style and quickly began selling out breathwork classes all over Los Angeles. Jon Paul currently resides in Bend, Oregon with his wife and two children but returns monthly to Los Angeles to teach sold-out breathwork classes and workshops, as well as lead his in-demand Breathwork Teacher Trainings. What makes Jon Paul Crimi stand apart is his east coast no-nonsense approach. He has removed the "New Agey" aspects of breathwork, and now private companies and organizations are filling his calendar. CEOs and the "Forbes set" have found themselves in his classes and have hired him to teach breathwork to their employees. Jon Paul has broadened his classes to include customized workshops and corporate retreats for groups all over the United States. Jon Paul has appeared on Good Morning America and has been featured in The Huffington Post and The Hollywood Reporter. You can find him on countless talk shows and podcasts both in the United States and around the world, as he continues his work to make breathwork more accessible and mainstream. Jon Paul believes everyone can benefit from this practice, and he has Olympians as well as Oscar, Emmy, and Grammy winners to prove it. Witnessing people visibly transform, often after just one breathwork session, is why he greets each day excited to turn people towards their most authentic selves and he has made it his life work to reach as many people as possible.

Resources from this Episode: 

Jon Paul's Website

Jon Paul's Instagram

Jon Paul's YouTube

Jon Paul's LinkedIn

Jon Paul's TikTok

Jon Paul's Facebook

Jon Paul's Twitter

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

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Dr. Tom Walters: Rehab Science: The Power of Education and Movement15 Jun 202300:55:38

In this episode, I am joined by Dr. Tom Walters, DPT, OCS, a physical therapist and social media influencer with over a million followers on Instagram. Tom shares his backstory on how he got involved in posting physical therapy-related content and educating people on pain science. They discuss the importance of disseminating information and how social media can be used to reach a wider audience. Tom also talks about his book, Rehab Science: How to Overcome Pain and Heal from Injury, which is focused on helping people with painful conditions. Overall, the episode provides valuable insights into physical therapy and social media.

 

Show notes: 

 

[00:01:46] Pain Science in Early Practice.

[00:04:11] Promoting physical therapy on social media.

[00:08:51] Physical therapists' role in education.

[00:10:49] PTs educating the public.

[00:14:56] Measuring social media influence.

[00:17:37] Planting seeds in patient care.

[00:21:07] Using anatomy for clickbait.

[00:26:00] Physical therapy education on social media.

[00:28:26] Simple equipment for video production.

[00:31:56] iPhone filming techniques.

[00:34:42] Physical Therapy on Social Media.

[00:38:06] Treating pain and injury.

[00:41:45] Book retailers and scammers.

[00:45:07] Exercise isn't that special.

[00:47:45] PTs can positively influence people.

[00:51:27] Saying yes to opportunities.

 

 More About Dr. Walters:

 

Dr. Tom Walters is a board-certified orthopedic physical therapist that specializes in the treatment of pain and movement disorders. He is the founder of Rehab Science and dedicates his time to teaching people about human movement, pain, and how to most effectively recover from injury. Besides running his clinical practice, Tom served as a full-time undergraduate kinesiology professor for eight years where he taught human biomechanics, therapeutic exercise, and pain science. Tom received his bachelor's degree in exercise science from Montana State University and his Doctor of Physical Therapy (DPT) degree from Chapman University. Afterwards, he completed a residency in orthopedic manual physical therapy (OMPT) and a fellowship in lower quarter functional biomechanics. You can find more of Tom's content on Instagram and YouTube (@rehabscience) as well as his website (rehabscience.com). Tom lives in Santa Barbara, CA with his wife, Kirsten, and their two daughters.

 

Resources from this Episode: 

Tom's Instagram

Tom's YouTube

Tom's Website

Read the First Chapter of Tom's Book

Buy Tom's Book

 

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Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

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Dr. Amelia Hruby, PhD: Business Success Without Social Media08 Jun 202300:44:05

In this episode, Dr. Karen interviews Dr. Amelia Hruby about her decision to leave social media and start a business without it. They discuss the evolution of social media from a platform for personal use to a tool for content creation and marketing. Amelia shares her journey of selling courses, stickers, and self-publishing a book through Instagram and how she ultimately decided to leave social media altogether. They explore the benefits and drawbacks of social media and the possibility of running a successful business without it.

 

Show notes: 

[00:00:12] Starting a business without social media. 

[00:04:37] Codependency and Instagram.

[00:09:03] Leaving social media intentionally.

[00:13:43] The dangers of social media.

[00:16:12] Benefits of social media for small businesses.

[00:19:52] Social media distraction.

[00:24:13] Finding clients without social media.

[00:27:23] Networking and selling in business.

[00:31:27] Reframing sales as relationships.

[00:37:51] Business success without social media.

[00:39:01] Leaving social media for business.

 

More About Dr. Stockhausen:

Amelia Hruby is a writer, educator and podcaster with a PhD in philosophy. She is the

founder & executive producer of Softer Sounds, a feminist podcast studio for

entrepreneurs and creatives. And she's the host of Off the Grid, a podcast about leaving

social media without losing all your clients.

 

Resources from this Episode: 

Amelia's Website

Softer Sounds Studio

Off The Grid Podcast

Get the Leaving Social Media Toolkit

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

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Dr. John Gallucci Jr.: Collaborative Care: Physical Therapy and Athletic Training01 Jun 202300:39:35

In this episode, I am joined by John Gallucci Jr., MS, ATC, PT, DPT, and CEO of JAG-ONE Physical Therapy. We discuss the importance of athletic trainers, how they work with physical therapists, and their role in the community. John shares his experience working with various sports teams, including the New York Knicks and the New Jersey Devils, and how he started JAG 1, a sports medicine company. Overall, this episode highlights the crucial role that athletic trainers play in keeping athletes safe and healthy.

 

Show notes: 

[00:00:09] Importance of athletic trainers. 

[00:06:02] Multidisciplinary approach in therapy.

[00:07:07] Multisport approach to healthcare.

[00:10:49] Certified athletic trainers shortage.

[00:17:24] Pay of athletic trainers.

[00:18:32] Capitalizing on Athletic Healthcare.

[00:23:49] Emergency Action Plans in sports.

[00:28:21] Physical therapy as primary care.

[00:30:19] Emergency Room Misuse.

[00:34:07] Advice for your 20-year-old self.

 

More About Dr. Gallucci:

John Gallucci Jr., MS, ATC, PT, DPT, is the CEO of JAG-ONE Physical Therapy, one of the fastest growing comprehensive physical and occupational therapy practices providing rehabilitative care to patients and sports teams in over 110 locations across the Northeast. 

 

Recognized by ROI-NJ as one of the top 20 influencers in healthcare, Gallucci has received numerous additional honors, including the Ernst and Young Entrepreneur of the Year Regional Award Winner and the American Physical Therapy Association of New Jersey Distinguished Professional of the Year for his work. In early 2023, Gallucci was recognized by ROI-NJ on their Power List for Healthcare Life Sciences, and was inducted in his alma mater Dominican University's Alumni Hall of Achievement. An expert in sports medicine, rehabilitation, and injury prevention, Gallucci serves as the Medical Coordinator for Major League Soccer (MLS), coordinating the medical care of more than 800 professional soccer players. He is also a Sports Medicine consultant for professional athletes in the NHL, NFL, NBA, and MLB. A noted author, Gallucci released his first book titled Soccer Injury Prevention and Treatment in May 2014.  His second book, titled Play Ball: Don't Let Injuries Sideline You This Season was released on May 1, 2018.

 

Gallucci earned his Bachelor of Science in Political Science from the City University of New York- Staten Island. He then went on to earn his Doctorate in Physical Therapy from Dominican University, and the University later honored him as their Person of the Year for 2018. In 2023, Dominican University officially opened the Gallucci Physical Therapy Research Laboratory. Gallucci committed to donating a scholarship to the school for the next three years, as well as a personal contribution to go towards research and innovation within the Physical Therapy lab. Dually licensed as an athletic trainer and physical therapist, Gallucci began his career within organizations such as the New York Knicks, New York University, New York Red Bulls, and within several major healthcare systems. His start in sports physical therapy inspired him to bring the same level of attention and treatment to every person, so he started his own physical therapy practice, JAG Physical Therapy.  In 2018, JAG Physical Therapy merged with One-on-One Physical Therapy creating JAG-ONE Physical Therapy and appointing Gallucci as CEO. Gallucci plans on expanding JAG-ONE Physical Therapy to locations throughout the Northeast, based on the needs of our communities for an in-network, outcome-based physical therapy company.

 

Aside from his work at JAG-ONE Physical Therapy, Gallucci sits on the governor-appointed New Jersey Council on Physical Fitness and Sports and is the Medical Coordinator for Major League Soccer (MLS), consulting on the medical care of more than 800 professional soccer players. Gallucci is also a member of the President's Advisory Group for Seton Hall University assisting in the university's strategic planning process. In the local community, Gallucci's philanthropic efforts have included a leading role in the fundraisers for The Valerie Fund, RWJBarnabas Health, The Arthritis Foundation, The American Cancer Society, and The Leukemia & Lymphoma Society. He also supports more than 200 high schools, college programs, and athletic clubs throughout the Tri-State Area. Find Gallucci on Twitter or connect with him on Linkedin.

 

Resources from this Episode: 

Jag-One Website

Jag-One Twitter

Dr. Gallucci Twitter

Jag-One Facebook

Jag-One Instagram

Dr. Gallucci LinkedIn

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

 

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Pedro Teixeira, MD, PhD: From Startup to Scale: What Every Rehab Owner Can Learn from Tech20 Nov 202500:36:39

In this episode of the Healthy, Wealthy, and Smart podcast, host Dr. Karen Litzy welcomes Dr. Pedro Teixeira, MD, PhD, co-founder and CEO of Prediction Health. They discuss the intersection of technology and healthcare, focusing on how tech can enhance clinical care and improve healthcare performance. Dr. Teixeira shares insights from his journey developing AI tools for clinical documentation and analytics, emphasizing the importance of mission-driven work, navigating ambiguity, and the parallels between tech founders and clinicians.

 

Takeaways

 

  • Dealing with ambiguity is crucial in both tech and healthcare.
  • Tracking progress with meaningful metrics is essential.
  • Feedback from real users leads to valuable insights.
  • AI can significantly reduce clinicians' documentation time.
  • Human elements are vital in tech and healthcare systems.
  • Continuous improvement is key to success.
  • Selling outcomes is more effective than selling products.
  • Data interpretation requires context and thoughtful analysis.
  • Trying and failing is better than not trying at all.

 

Chapters

 

·     00:00:00 Introduction and Guest Introduction

·       00:00:00 Parallels Between Tech Founders and Clinicians

·       00:00:00 Mission-Driven Work and Dealing with Ambiguity

·       00:00:00 Importance of Metrics and Feedback

·       00:00:01 AI's Role in Reducing Documentation Time

·       00:00:01 Human Elements in Tech and Healthcare

·       00:00:01 Continuous Improvement and Selling Outcomes

·       00:00:02 Data Interpretation and Context

·       00:00:02 Advice on Trying and Failing

 

More About Dr. Teixeira:

Pedro Teixeira, MD, PhD, is the Co-founder and CEO of PredictionHealth, a Prompt company that is addressing one of healthcare's fundamental challenges: clinical documentation. Under his leadership since 2017, PredictionHealth developed an AI platform that delivers analytics to power better organizational performance and a documentation assistant that turns patient-provider conversations into compliant documentation so clinicians can focus more on patient care. Dr. Teixeira's expertise in biomedical informatics was honed during his time as an MD/PhD candidate at Vanderbilt University Medical Center, where he collaborated with leaders in biomedical informatics. Before this, he earned a Master's degree in Biomedical Informatics from Vanderbilt University and a Bachelor's degree in Biochemical Sciences and Computer Science from Harvard University. Driven by a mission to make it easy for clinicians to deliver the best care to every patient every time, Dr. Teixeira's work continues to bridge the gap between data science and clinical excellence.

Resources from this Episode:

Dr. Teixeira on LinkedIn

Prompt Health

 

Jane Sponsorship Information:

Book a one-on-one demo here

Mention the code LITZY1MO for a free month

 

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Dr. Crystal Frazee: The Attuned Leadership - Closing the Gender Gap and Preventing Burnout25 May 202300:46:52

In this episode of Healthy Wealthy & Smart, I am joined by Dr. Crystal Frazee, PT, NBCHWC, CIAYT, to discuss burnout, closing the gender gap, and her transition from being a physical therapist to a wellness coach. Dr. Frazee talks about her background in alternative healing, becoming a physical therapist, and how she transitioned to coaching. This discussion will be relevant to physical therapists and other healthcare professionals who may be experiencing burnout or considering a career change.

Show notes: 

[00:00:43] Transitioning to full-time coaching.

[00:06:19] The Perfection Paradox.

[00:08:00] Women and work-life integration.

[00:12:20] Capacity Cascade.

[00:15:08] Regulating your nervous system.

[00:19:02] Body Wisdom and Emotions

[00:22:27] Setting Boundaries in Work.

[00:26:51] The likability trap.

[00:30:21] Setting boundaries for success.

[00:33:50] Body wisdom and self-care.

[00:37:39] Burnout among women.

[00:42:12] Self-worth and body literacy.

 More About Dr. Frazee:

Dr. Crystal Frazee, is a PT and women's integrative health coach turned Executive Leadership Mentor & Burnout Recovery Coach for professional women. She's the creator of the Somatic Attunement MethodTM and Attuned LeadershipTM help women reach their career potential sustainably and flourish personally. She's on a mission to teach ambitious, working women that they can have success, sustainability, and satisfaction simultaneously with her proven strategy.

As the author of the upcoming book REVIVE: The Working Woman's Unexpected Guide to Recovering from Burnout, Dr. Frazee's insights on Attuned Leadership will revolutionize how you navigate work-life demands, pursue your goals, and think about stress resilience. Tune in to the show to learn practical tips, and check out her website for more valuable resources.

Resources from this Episode: 

 Dr. Frazee's Website

Crystal's Instagram

Crystal's LinkedIn

Crystal's TikTok

Crystal's Free Gift: How to Run Your Day Audio

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

Karen's LinkedIn

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Ergonaut Dr. Stephen Stockhausen : Ergonomics, Why are PTs Missing Out11 May 202300:45:30
In this episode, I am joined by Ergonaut Dr. Stephen Stockhausen PT, DPT, OCS to talk about the importance of ergonomic evaluations. We also discuss his previous career as a travel physical therapist. Steve shares his experience of paying off student debts and the challenges of working on the road with a family. He also provides advice for younger therapists interested in becoming travel physical therapists. And we also discuss his current position as a physical therapist on a reservation in Colorado working with the indigenous population. Show notes: [00:01:45] Traveling as a Physical Therapist. [00:05:15] Pros and cons of travel PT. [00:08:28] Working with indigenous communities. [00:10:45] Community healthcare benefits patients. [00:16:27] Autonomy for the Elderly [00:19:59] Working with Indigenous populations. [00:22:40] Ergonomic injuries cost billions. [00:28:17] Lean engineering perspective. [00:30:11] Ergonomics in the workplace. [00:35:00] Ergonomics in Concierge Medicine. [00:39:42] Autonomy for physical therapy patients. [00:41:57] Social Media for Physical Therapists. More About Dr. Stockhausen: Dr. Stephen Stockhausen, PT, DPT is a board-certified Orthopedic Clinical Specialist. Initially working in education, he soon transitioned to Physical Therapy, achieving his Doctorate of Physical Therapy from the University of Kentucky. As a therapist, he has extensive experience in orthopedics as well as home care. Aside from helping patients, he has held a variety of leadership positions and serves as an advocate for small businesses as well as clinical and professional excellence amongst his peers. He launched PTAdventures.com in 2016 with his wife where they help guide fellow PTs through the ins and outs of the travel healthcare industry. Currently, he is a full-time clinician and also serves as the COO of Ergonauts Performance Technology, a technology-based start-up specializing in making ergonomics easy and accessible for everyone. Resources from this Episode: Ergonauts Website Steve's Instagram Follow Dr. Karen Litzy on Social Media: Karen's Twitter Karen's Instagram Karen's LinkedIn Subscribe to Healthy, Wealthy & Smart: YouTube Website Apple Podcast Spotify SoundCloud Stitcher iHeart Radio
Dr. Michael Gorman: How Treating TMJ can Transform your Patients and Your Practice04 May 202300:39:27

In this episode, I am joined by Dr. Michael Gorman, Ph.D., PT, DMT, FAAOMPT owner of iMove PT, to discuss the evaluation and treatment of TMJ disorders. Michael shares his journey into this sub-specialty and his interest in TMJ treatment. He explains what TMJ is and how physical therapists can help those who suffer from TMJ dysfunction. Michael also describes his experiences treating patients with TMJ, the challenges he has faced, and the successes he has achieved. Overall, this episode provides valuable information for those seeking treatment for TMJ dysfunction or those interested in learning more about the condition.

 

Show notes: 

[00:00:22] TMJ Dysfunction Treatment Journey.

[00:04:08] Treating TMJ Pain.

[00:09:24] Objective signs of TMJ dysfunction.

[00:12:18] Assessing jaw strength and asymmetry.

[00:19:29] TMJ treatment exercises.

[00:20:27] Creative TMJ exercises.

[00:24:46] Marketing a subspecialty.

[00:28:24] Treating TMJ patients.

[00:32:27] Physical therapy and chiropractic misconceptions.

[00:36:28] TMJ pain solutions.

 

More About Dr. Gorman:

Dr. Gorman graduated from the University of Missouri-Columbia in 1993 with a Bachelor's Degree in Physical Therapy. His clinical career has focused on orthopedic manual physical therapy. His post-graduate orthopedic manual physical therapy training includes five years of Residency, Fellowship, and Ph.D. training, all through the Ola Grimsby Institute.  

As his career has evolved, he has developed a passion for treating the TMJ patient.  Millions of Americans suffer from TMJ pain that affects their lives on a daily basis. He strongly feels this undertreated region deserves the same respect as a beloved knee or shoulder patient. 

Dr. Gorman previously owned a private practice PT company in St. Louis, MO, before selling to a national rehab provider in 2017. In 2020 he started iMove PT, a mobile physical therapy practice. He loved the mobile model so much that in 2022 he began to franchise the iMove PT brand. Currently, there are 3 iMove PT franchisees located in Kansas City, MO, Joplin, MO, and Tulsa, Oklahoma. His goal is to give PTs with an entrepreneurial spirit the ability to have their own business with the support of a proven mobile PT brand. 

For over 12 years, Dr. Gorman has been very involved with the American Physical Therapy Association Missouri Chapter, currently nearing the end of 6 years as Vice President of the Missouri Chapter. He is very involved with state legislation to protect and advance the practice of physical therapy in Missouri. In addition, he has had a PT expert witness practice for the last eight years. He is a true entrepreneur and looks to expand the field of physical therapy at every opportunity.  

Last but not least, Dr. Gorman and his amazing wife Sharon have four kids, aged 13 to 30 years old. During his free time, Dr. Gorman enjoys spending time with his family, golfing, and giving special TLC to his dogs, Cooper and Daisy. He is always looking for a good adventure and a great podcast!

 

Resources from this Episode: 

Website

Linkedin

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

 

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628: Dr. Jay Shah: How to Make the Transition from Clinical to Non-Clinical Medicine20 Apr 202300:43:09

In this episode, I am joined by Dr. Jay Shah, the Chief Medical Officer of Aktiia, SA. and a non-traditional cardiologist who discusses his journey from a full-time practicing clinician to a full-time non-clinical clinician. Dr. Shah explains how every step on his training and practice journey was crucial in making the turn towards a non-clinical profession possible. He shares his experience of growing up wanting to be a doctor, going to medical school, and then to a residency at Massachusetts General Hospital as a senior resident, then to private practice and the Mayo Clinic. Listeners will gain insights into the importance of every step and experience in their career journey. He also discusses the importance of monitoring, interpreting, and treating your blood pressure.

 

Show notes: 

[00:02:55] Running a medical practice.

[00:06:43] Non-traditional pathways for physicians.

[00:07:42] Clinical perspective in healthcare.

[00:12:12] Physician Burnout and Time.

[00:16:40] Monitoring blood pressure.

[00:20:20] Blood Pressure Over Time.

[00:24:12] Blood pressure measurement accuracy.

[00:29:24] Wearable blood pressure measurement.

[00:31:53] Personalizing patient care. [

00:35:43] Transforming healthcare through technology.

[00:40:00] Taking Risks in Career.

 

More About Dr. Shah:

 

Dr. Jay Shah has 15+ years of medical expertise and 11+ years of leadership in the medical practices at city general hospitals, to community settings, to the Mayo Clinic. He has brought his experience and expertise to the Swiss startup  Aktiia, to change the paradigm of how the world's most common disease – hypertension – is understood and managed. Also an angel investor and advisor, he is passionate about applying technology to solve practical problems in medicine and believes strongly in the power of positive thinking and collaboration.  

 

Resources from this Episode: 

Website

Aktiia on Instagram

Aktiia on Facebook

Aktiia on Twitter

Aktiia on YouTube

Aktiia on LinkedIn

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

 

Subscribe to Healthy, Wealthy & Smart:

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Cory Sterling: Legal Essentials for Healthcare and Fitness Professionals13 Apr 202300:42:50

In this episode, Dr. Karen interviews lawyer and owner of the law firm Conscious Counsel Corey Sterling about how he landed as a lawyer in the healthcare and fitness space. Corey shares his journey of creating a career for himself that merges his love for law with his passion for health and wellness. He discusses finding creative solutions for people in the health and wellness industry and how he started a yoga festival while also teaching group fitness at Equinox. Corey also talks about his challenges as an entrepreneur and how he navigated his first year of starting his business.

 

Show notes: 

[00:01:03] Creating a niche law practice.

[00:04:18] Duty of care and liability.

[00:07:34] Your legal position.

 [00:10:24] Legal protection for the business.

[00:14:43] Employee vs contractor classification.

[00:18:57] Pure contractors vs. employees.

[00:20:56] Contractors and employment law.

[00:25:03] Misclassifying contractors as employees.

[00:28:23] Non-compete agreements.

[00:32:02] Waivers and Standard of Care.

[00:35:24] Enjoying the journey as an entrepreneur.

[00:38:51] Cats on YouTube.

 

More About Corey:

 Cory Sterling is an attorney and Founder of Conscious Counsel, a health and fitness law firm, which won the Legal Elite 2021 Award for Most Innovative Fitness and Wellness Law Firm, and Most Innovative Legal Document Drafting and IP Firm.

 

The legal concerns for any business are never-ending. For fitness entrepreneurs, the list of considerations can be even more daunting, from employee contract disputes to injury lawsuits from clients, there's a lot that can go wrong. 

 

Cory is the go-to person for business owners in the health and fitness industry who need help navigating this legal minefield and avoiding getting sued.

 

He has nearly ten years of experience in the legal and fitness industries and has assisted hundreds of entrepreneurs in drafting service agreements, privacy policies, independent contractor agreements, terms and conditions, disclaimers, and other important legal protections they require.

 

Cory is also a group fitness instructor, yoga teacher, and author of The Yoga Law Book, which outlines business law basics for yoga professionals and business owners.

 

Resources from this Episode: 

Website

Corey's Facebook Page

Corey's Instagram

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

 

Subscribe to Healthy, Wealthy & Smart:

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Dr. Chris Damman & Marc Washington: What People Misunderstand About Gut Health06 Apr 202300:50:52

In this episode, I am joined by Dr. Chris Damman, Chief Medical & Scientific officer at UR Labs, and Marc Washington the Founder & CEO of Supergut. We discuss gut health and why it's essential for overall health. They explain that the gut is not just about digestion but a portal to whole health. They also discuss how what we eat and breathe can affect our gut and body health. The episode highlights the importance of understanding gut health and how healthcare professionals should incorporate this information into patient care.

 

Show notes: 

[00:01:01] Gut health and whole health.

[00:04:34] Gut health and total health.

[00:07:45] The gut and immune system.

[00:12:23] Gut health and nutrition decisions.

[00:15:11] Four F's of Longevity.

[00:19:03] Probiotics and Gut Health.

[00:24:51] Different types of fiber.

[00:28:00] Blood sugar spikes and fiber.

[00:31:11] Chronic conditions and mind-body connection.

[00:36:10] Double burden of disease.

[00:40:23] Gut health and interconnectedness.

[00:43:46] Following your passions.

 

More About Dr. Damman:

Chris Damman is Chief Medical & Scientific officer at UR Labs.  Prior to joining UR Labs, he was Initiative Lead of Gut Health in the Enteric and Diarrheal Diseases team at the Bill & Melinda Gates Foundation.  He holds an M.D. from Columbia University and an M.A. in Molecular Biology & Biochemistry from Wesleyan University.  He moved west to complete his residency in internal medicine and fellowship in gastroenterology at the University of Washington.  Chris continued on at the University of Washington with a joint appointment in the Division of Gastroenterology and The Fred Hutchinson Cancer Research Center.  He maintains an academic appointment with the University of Washington with research interests focused on investigating the role of diet and microbiome-directed therapies as treatments for inflammatory bowel disease.  Past research activities have included early drug discovery work at Pfizer's Discovery Technology Center in Cambridge, MA and epidemiological surveillance work characterizing Plasmodium drug resistance genes at the Armed Forces Research Institute of Medical Sciences in Bangkok, Thailand.

Outside of work, Dr. Damman likes to spend his time running, cooking, eating, and spending time with his wife and three daughters. 

 

More About Marc:

Marc Washington is the Founder & CEO of Supergut. His background spans a wide variety of consumer health businesses, including serving as the CEO of Irwin Naturals, a $100M+ supplements company and leading producer of soft-gel herbal formulas sold in over 90,000 retail outlets; President & COO of Beachbody, a $1B+ nutrition and fitness company with products including Shakeology health shakes, P90X, and the Beachbody-on-Demand digital platform; and working 9 years at The Wonderful Co, a $4B agriculture and food & beverage holding company, where he served in a variety of roles including CFO (corporate), EVP Sales (Teleflora), and Direct of Strategy & Operations (FIJI Water). Marc's deep experience in the wellness industry inspired him to found Supergut to help people regain control of their health by harnessing the powerful science of the gut biome. Marc holds an M.B.A. from Harvard Business School and B.S. from Princeton University. 

Marc's areas of expertise: Entrepreneurship, Health & Wellness, Gut Health, Metabolic Health, Nutrition, Prebiotic Fiber & Resistant Starch, Food As Medicine, Nutrition & Public Health, Multicultural Health Disparities, Diversity & Inclusion

 

Resources from this Episode: 

Website

Our recently peer-reviewed and published clinical study

SuperGut on Instagram

SuperGut on TikTok

SuperGut on Twitter

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

 

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Dr.Rebekah Griffith: Harnessing the Power of Physical Therapy in the Emergency Department30 Mar 202300:34:10

In this episode, I am joined by Dr. Rebekah Griffith, PT, DPT, NCS, FiT, physical therapist, to discuss physical therapy in the emergency department. She explains the origins of this work, as well as what PTs do in the emergency department. Rebekah also provides advice on navigating the process of becoming part of the emergency department in a hospital, emphasizing the importance of understanding the hospital's mission and how physical therapy plays into that mission.

 

Show notes: 

00:03:09 Find the pain points, fix them.

00:06:35 Access to PT should not be a luxury.

00:09:29 Provide patient-centered care.

00:17:30 Physical therapy can triage patients.

00:22:48 Preventative care is essential.

00:23:05 Collaborative care improves health.

00:30:33 Trust yourself and pivot.

 

More About Rebekah:

Dr. Rebekah Griffith, The ED DPT, specializes in care in the Emergency Department. Dr. Griffith believes physical therapist practice in the Emergency Department is a critical way to move upstream in healthcare that supports patients during their most critical moments. Dr. Griffith has been an invited lecturer, regular presenter, podcast guest, & article contributor on this topic. Additionally, she was instrumental in passing two motions within the APTA House of Delegates in support of Emergency Physical Therapist practice and is a founding member of the Emergency PT Steering Committee within the Academy of Acute Care. The ED DPT will prepare you to successfully practice in the Emergency Department so that patients have access to the right provider at a critical moment in their healthcare journey.

 

Resources from this Episode: 

Website

Rebekah's Twitter

ED DPT Twitter

Top of Scope: The Emergency Department Physical Therapist Practice Handbook

 

Follow Dr. Karen Litzy on Social Media:

Karen's Twitter

Karen's Instagram

 

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Dr Alison Grimaldi: Gluteal Tendinopathy – Time to Put Evidence into Action23 Mar 202300:54:51

In this episode, I am joined by Dr. Alison Grimaldi BPhty, MPhty(Sports), PhD, to discuss diagnosing and rehabilitating gluteal tendinopathy.

 

Show notes: 

00:01:06 Painful gluteal tendons.

00:06:11 Recognize gluteal tendinopathy.

00:15:50 Load gluteal tendons actively.

00:21:03 Education and exercise first.

00:28:43 Reduce provocative positions.

00:34:44 Improve patient-specific function.

00:35:07 Listen and tailor the program.

00:45:17 Insurance limits treatment options. 00:50:01 Invest in continuing education.

 

More About Alison:

Dr. Grimaldi is an Australian Sports Physiotherapist and the practice principal of PhysioTec Physiotherapy in Brisbane, Australia, with over 30 years of clinical experience and a special interest in the management of hip, groin and pelvic pain. She has a Bachelor of Physiotherapy, Masters of Sports Physiotherapy and a PhD through the University of Queensland, Australia. Alison was a key investigator on the multicentre LEAP randomized clinical trial comparing the effects of treatment for gluteal tendinopathy. She has had involvement in research for over 20 years and continues her research interests as an Adjunct Senior Research Fellow at the University of Queensland, and in collaborative international research. She has contributed to three leading clinical texts, conducted over 100 clinical workshops worldwide and presented over 50 keynotes, invited or podium conference presentations. Alison also runs a Hip Academy with online learning and live mentoring at www.dralisongrimaldi.com.

 

 Resources from this Episode: 

 15% discount on Hip Academy joining fee for Healthy, Wealthy & Smart podcast listeners : Use coupon code: HWS2023

Website

Alison's Twitter

Alison's Instagram

Alison's Facebook

Alison's LinkedIn

Dr Alison Grimaldi's Hip Academy

May 13-14 New York Hip Workshop Registrations

 

Key Papers: Wilson R, Abbott JH, Mellor R, Grimaldi A, Bennell K, Vicenzino B. Education plus exercise for persistent gluteal tendinopathy improves quality of life and is cost-effective compared with corticosteroid injection and wait and see: economic evaluation of a randomised trial. J Physiother. 2023 Jan;69(1):35-41. doi: 10.1016/j.jphys.2022.11.007. Epub 2022 Dec 14. PMID: 36526564. Link: https://www.sciencedirect.com/science/article/pii/S183695532200114X?

 

Mellor R, Kasza J, Grimaldi A, Hodges P, Bennell K, Vicenzino B. Mediators and Moderators of Education Plus Exercise on Perceived Improvement in Individuals With Gluteal Tendinopathy: An Exploratory Analysis of a 3-Arm Randomized Trial. J Orthop Sports Phys Ther. 2022 Dec;52(12):826-836. doi: 10.2519/jospt.2022.11261. Epub 2022 Oct 28. PMID: 36306175. Link: https://www.jospt.org/doi/10.2519/jospt.2022.11261?

 

Mellor R, Bennell K, Grimaldi A, Nicolson P, Kasza J, Hodges P, Wajswelner H, Vicenzino B. Education plus exercise versus corticosteroid injection use versus a wait and see approach on global outcome and pain from gluteal tendinopathy: prospective, single blinded, randomised clinical trial. BMJ. 2018 May 2;361:k1662. doi: 10.1136/bmj.k1662. PMID: 29720374; PMCID: PMC5930290. Link: https://www.bmj.com/content/361/bmj.k1662.long

 

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Taylor Elyse Morrison: Harnessing the True Meaning of Self-Care17 Mar 202300:32:07

In this episode, I am joined by Taylor Elyse Morrison, a self-care and personal development expert and founder of Inner Workout. She shared her journey as a workaholic and how she had to build self-care skills to not get burned out. Taylor believes the impetus for her journey came from within but noted that both nature and nurture played a role in her ambition and how society's expectations of her were extra pressures.

 

Show notes: 

00:02:25 Practice self-care and balance.

00:07:16 Listen and respond lovingly.

00:12:05 Flexible structure for success.

00:17:41 Set clear goals and accountability.

00:23:34 Connect with others for support.

00:29:05 Slow down and enjoy life.

 

More About Taylor:

Taylor Elyse Morrison turned being bad at self-care—and being firmly convinced of every human's potential—into a career. She's the founder of media company Inner Workout, and the author of a book by the same name. Recently named one of Fortune's 10 Innovators Shaping the Future of Health, Taylor is tired of aspirational 'wellness as usual.' Instead, she builds businesses, content, and experiences that make well-being and personal development more accessible. You're just as likely to see Taylor facilitating a workshop at a Fortune 100 as you are to see her talking about TikTok and body image with a high school class. Wherever she goes, Taylor's sure to use her coaching, mindfulness, and movement training to meet people where they're at and offer actionable steps towards creating a world without burnout.

 

 Resources from this Episode: 

Website

Inner Workout Instagram

Taylor's Instagram

 

Subscribe to Healthy, Wealthy & Smart:

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Dr. Madison Oak: A New Approach to Chronic Dizziness Management09 Mar 202300:44:14

In this episode, I am joined by Dr. Madison Oak, PT, DPT, to discuss vestibular rehabilitation therapy (VRT) - a form of rehabilitation designed to help people with vestibular disorders regain their balance and alleviate dizziness. She explained how the inner ear works, what can go wrong, and the most common diagnoses associated with vestibular disorders.

 

Show notes: 

00:01:51 Vestibular rehabilitation therapy helps.

00:09:00 Migraine is a neurological disease.

00:11:05 Get medical advice for symptoms.

00:18:41 Ask for detailed descriptions.

00:20:04 Treat dizziness holistically.

00:27:51 Treat vestibular migraine with lifestyle.

00:29:15 Lifestyle changes can help.

00:35:28 Team sport: vestibular rehab.

00:40:30 Work for yourself and have fun.

 

More About Madison:

Dr. Madison Oak is a physical therapist who specializes in treatment of Vestibular Migraine, Persistent Postural Perceptual Dizziness, and other vestibular disorders. Madison is the founder of Vestibular Group Fit, @thevertigodoctor, and Oak Physical Therapy & Wellness PC. Madison strives to provide excellent, educational, vestibular resources that are thorough, helpful, and actually make sense to people who have vestibular disorders. 

Migraine, headaches, dizziness, and more affect SO many people in the US and the world. When she isn't talking about the vestibular system, you can find Madison out skiing in Jackson Hole, baking chocolate chip banana bread, and hanging out with her dog, Hugo. 

 

Resources from this Episode: 

Madison's Website

Instagram

Twitter

Facebook

 

Dr. Karen Litzy's Social Media:

 Instagram

Twitter

LinkedIn

 

Subscribe to Healthy, Wealthy & Smart:

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Liane Wood RP: The Therapist-to-CEO Mindset Shift06 Nov 202500:36:15

In this episode of the Healthy, Wealthy and Smart podcast, host Dr. Karen Litzy is joined by Liane Wood, RP, a seasoned entrepreneur and registered psychotherapist. They discuss the transition from clinician to CEO, focusing on the mindset and identity shifts required. Liane shares her journey from running insurance brokerages to becoming a psychotherapist and eventually helping others build thriving private practices. The conversation covers the importance of systems, niching, and value-based pricing, as well as overcoming perfectionism and burnout.

 

Takeaways

 

  • Transitioning from clinician to CEO requires significant mindset shifts.
  • Building systems in practice saves time, energy, money, and stress.
  • Niching helps therapists attract the right clients.
  • Value-based pricing focuses on transformation rather than time.
  • Overcoming perfectionism is crucial for business growth.
  • Delegation is key to scaling a practice.
  • Balancing working in and on the practice prevents burnout.
  • Shifting from fear to excitement can drive business vision.
  • Therapists can be both compassionate clinicians and confident business owners.
  • Successful therapists integrate strategic planning into their practice.

 

Chapters

 

·       00:00:00 Introduction and Guest Introduction

·       00:00:00 Liane's Journey from Insurance to Therapy

·       00:00:00 The Importance of Systems and Niching

·       00:00:00 Value-Based Pricing and Overcoming Perfectionism

·       00:00:01 Balancing Practice Work and Preventing Burnout

·       00:00:01 Leadership and Vision in Therapy

·       00:00:01 Conclusion and Key Takeaways

 

More About Liane:

Liane Wood is a registered psychotherapist, private practice mentor, and the host of The Build Your Private Practice Podcast. With a background as the former CEO of an insurance brokerage, Liane brings a unique blend of business strategy and clinical insight to her work. She supports mental health therapists in building profitable, sustainable private practices that align with their lives—not just their caseloads. Through her podcast and programs, Liane helps therapists step confidently into the role of business owner, with clarity, integrity, and impact.

 

Resources from this Episode:

Build Your Private Practice Website

Build Your Private Practice on Instagram

 

Jane Sponsorship Information:

Book a one-on-one demo here

Mention the code LITZY1MO for a free month

 

Follow Dr. Karen Litzy on Social Media:

Karen's Instagram

Karen's LinkedIn

 

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Emma Jack: From Burnout to Breakthrough02 Mar 202300:43:41

In this episode, I am joined by Emma Jack, physiotherapist and coach, to discuss her journey from burnout to breakthrough. Emma was overwhelmed and unsatisfied with her career path until a panic attack in 2016 led her to reflect and make a change. Emma decided to take a step back and focus on herself to build a more sustainable, fulfilling career. This is her story and her advice for other healthcare practitioners.

 

Show notes: 

 

00:05:17 Check in with yourself.

00:12:17 Fill yourself up first, serve others.

00:17:05 Take time for yourself.

00:26:28 Our worth is not outcomes.

00:30:49 Take care of yourself.

00:40:22 Lean into your true self.

00:40:40 Stay curious and evolve.

 

More About Emma:

 

Emma is a sport and orthopedic physiotherapist and owns her own practice Press Play  Physiotherapy and Pilates in London, Ontario, Canada. She holds a Masters of Physiotherapy as well  as a Masters of Clinical Science, has her Sport Physiotherapy Diploma, is a Fellow of the Academy of  Manual and Manipulative Physical Therapy and is a lead therapist with the Canadian National  Women's Hockey Team. 

Sounds pretty cool, right? While those accomplishments and credentials do bring a sense of pride,  Emma also recognizes that many of those things are ultimately what left her feeling intense anxiety,  chronic stress, overwhelm and burnt out. Her credentials may span two lines on a business card, but  in recent years Emma has totally transformed her practice and life in order to ensure that her  accomplishments no longer define her. Now, much of her time is spent working as a Co-Active  coach helping other clinicians show up fully for their lives and careers in a way that feels authentic,  sustainable and most importantly, fun!

 

Resources from this Episode: 

 

Emma's Resources

Website

Instagram

Twitter

 

Subscribe to Healthy, Wealthy & Smart:

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Apple Podcasts:          https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264

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Dr. Abby Gordon: Treating Chronic Pain in Adolescents16 Feb 202300:44:51
In this episode, I am joined by Dr. Abby Gordon, PT, DPT, SCS, CSCS, to discuss treating and managing chronic pain in adolescents. We discuss chronic teenage pain and how it's often not given the attention it deserves. Dr. Gordon, who works at Seattle Children's Hospital, explains the types of symptoms, diagnoses, and treatments typically found in teenagers suffering from chronic pain. She speaks about the interdisciplinary team that examines and plans treatments for each patient and the importance of providing peace of mind to families. Finally, Dr. Gordon shares her advice on communicating with families of teenagers. Show notes: 00:01:06 Treat pain holistically. 00:11:56 Take breaks from activities. 00:12:07 Teach kids to advocate for themselves. 00:20:02 Nutrition is essential for healing. 00:29:36 Mental and physical health connected. 00:30:22 Pain is physical and emotional. 00:39:10 Believe and listen to kids. More about Dr. Gordon: Abby Gordon is a Sports Physical Therapist at Seattle Children's Hospital and has served as the Team Physical Therapist for the Seattle Storm for the past eight seasons. She owns a mobile PT practice primarily working with women with chronic pain and body dysmorphia, body dysphoria, and/or disordered eating. She is an APTA Washington Delegate and helped develop her first legislative motion, RC 16-22, the APTA's Position Statement for Inclusion of the LGBTQIA+ community, which the House of Delegates passed last summer. Her blog, "Abby's World," is where you can find physical therapy- and women's basketball-related thoughts. Resources from this Episode: Dr. Gordon's Blog Dr. Gordon's Twitter Dr. Gordon's Instagram Subscribe to Healthy, Wealthy & Smart: Website: https://podcast.healthywealthysmart.com Apple Podcasts: https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264 Spotify: https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73 SoundCloud: https://soundcloud.com/healthywealthysmart Stitcher: https://www.stitcher.com/show/healthy-wealthy-smart iHeart Radio: https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927
Dr. Ginger Garner & Dr. Joe Tatta: Integrative & Lifestyle Medicine in Physical Therapy06 Feb 202300:59:14

In this episode, I am joined by Dr. Ginger Garner and Dr. Joe Tatta to discuss Integrative & Lifestyle Medicine in Physical Therapy. They are the co-editors of the book of the same name. They explain what integrative and lifestyle medicine encompasses and that physical therapists are uniquely positioned to implement integrative and lifestyle medicine effectively. 

Show notes: 

00:05:30 Practice intentional health promotion.

00:07:05 Integrate lifestyle into care.

00:19:57 Engage in healthy movement.

00:20:11 Empower patients to choose.

00:30:39 Model healthy lifestyle behaviors.

00:38:36 Behavior change is empowering.

00:40:00 Integrative medicine heals holistically.

00:53:15 Trust your instincts and succeed.

00:54:13 Cultivate diverse skills.

 

More about Dr. Ginger and Dr. Joe: 

Dr. Ginger Garner PT, DPT, ATC/L is a therapist, author, educator, and advocate for improving
access and equity to pelvic health physical therapy services. She is the founder and CEO
of Living Well Institute, which certifies healthcare providers in Functional; Integrative Lifestyle
Medicine and also offers wellness classes to the public on the same topics. She is also the
creator of the Medical Therapeutic Yoga; Professional Yoga Therapist Certification, the only
certification of its kind worldwide for medical professionals.
Dr. Garner practices at Garner Pelvic Health, which she founded to offer integrative telehealth
and in-person pelvic and orthopaedic care. Ginger is the author of multiple books and book
chapters published in several languages. She has presented internationally at over 20
conferences, teaching on a range of topics about pelvic and orthopaedic health.
Ginger is an active member of APTA, APTA North Carolina, APTA Private Practice, and
Academy of Pelvic Health. She lives in Greensboro, NC with her family.
Visit Ginger at www.integrativelifestylemed.com and on Instagram and YouTube.

Dr. Joe Tatta is a global leader in integrative pain care and an advocate for the safe and effective treatment of chronic pain. He is the Founder of the Integrative Pain Science Institute, a cutting-edge health company reinventing pain care through evidence-based treatment, research, and professional development. For 25 years he has supported people living with pain and helped practitioners deliver more effective pain management. His research and career achievements include scalable practice models centered on lifestyle medicine, health behavior change, and digital therapeutics. He is a Doctor of Physical Therapy, a Board-Certified Nutrition Specialist, and Acceptance and Commitment Therapy trainer. Dr. Tatta is the author of two bestselling books Radical Relief and Heal Your Pain Now and host of The Healing Pain Podcast.

 

Resources from this Episode: 

Dr. Ginger's website

Dr. Joe's website

Buy Integrative & Lifestyle Medicine in Physical Therapy

Free Therapeutic Yoga Video Library

 

Subscribe to Healthy, Wealthy & Smart:

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Dr. Laura Williams: Understanding Postpartum Recovery23 Jan 202300:40:15

In this episode, Founder of Hearth Healing, Laura Williams, talks about postpartum care after leaving the hospital.

Today, Laura talks about the harms of finding generalized information online, setting postpartum expectations, and optimizing care to the mother and the baby. What is the difference between common and normal occurrences in the postpartum period?

Hear about virtual postpartum healing, the outcomes of Laura's virtual consulting, and get Laura's advice to her younger self, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "There isn't a one-size-fits-all approach to recovery, and we need individualized information."
  • "The key that unlocks that resilience is knowledge."
  • "There should be an equal attention to both the baby and to the patient."
  • "It may not be life-threatening, but it can still threaten your quality of life."
  • "Giving people knowledge can help them move forward in a meaningful way."
  • "Imposter syndrome is real but don't take your knowledge for granted."
  • "Be brave."

 

More about Laura Williams

Laura Williams is a Doctor of Physical Therapy (DPT) and Board-Certified Women's Health Clinical Specialist. She lives and practices in Salida, CO, with her husband, 3-year-old daughter, and second child on the way.

Laura founded Hearth Healing, a 100% virtual postpartum healing service, in 2022, as a pelvic health consultant. Though not a substitute for in-person healthcare, postpartum healing consultation should be viewed as a vital way to bridge the gap in maternal care. People deserve information about how to improve symptoms that impact their quality of life after childbirth, without having to wait months, or feel limited by lack of childcare or transportation.

At Hearth, Laura provides individualized answers to postpartum healing questions, early healing strategies, self-management advice, and guidance on appropriate resources, products, and providers.

 

Suggested Keywords

Healthy, Wealthy, Smart, Pelvic Health, Postpartum, Education, Knowledge, Virtual Care,

 

To learn more, follow Laura at:

Website:          www.yourhearthhealing.com.

Facebook:       Hearth Healing.

Instagram:       @yourhearthhealing.

 

Free gift: Sign up for the newsletter and get a free video on a breathing technique to quickly calm the nervous system.

 

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Dr. Rebeca Segraves: Hospital PT and OT After Childbirth16 Jan 202300:43:36

In this episode, Founder of Enhanced Recovery After Delivery, Rebeca Segraves, talks about physical and occupational therapy care after childbirth.

Today, Rebeca talks about why this work is important, the ideal OT-PT-patient ratio, and the major mental health component. What should PTs and OTs be assessing in a person after childbirth in the hospital?

Hear about hospital discharge criteria, preventing readmissions, and get Rebeca's words of advice, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "A full evaluation by both disciplines is recommended after any type of delivery."
  • "A caesarian section is the most commonly performed surgery in the US."
  • "Among the most developed nations in the world, the US has the highest maternal mortality rate, and it's climbing."
  • "The leading cause of death postpartum is now suicide."
  • "If we offered our services in the hospital after birth, we would see the maternal mortality and morbidity rate go down."
  • "Change is going to be person-driven."
  • "Don't leave the hospital without an OT, without a PT consult."
  • "Get out and have some fun."

 

More about Rebeca Segraves

Rebeca Segraves, PT, DPT is a physical therapist and Board-Certified Women's Health Clinical Specialist who has served individuals and families within the hospital and at home during pregnancy and immediately postpartum.

She has extensive experience with optimizing function during long-term hospitalizations for high-risk pregnancy and following perinatal loss and pregnancy termination. In the hospital and home health settings, she has worked with maternal care teams to maximize early recovery after delivery, including caesarean section, birth-related injuries, and following obstetric critical care interventions.

She is the founder of Enhanced Recovery After Delivery™, an obstetrics clinical pathway that maximizes mental and physical function during pregnancy and immediately postpartum, with hospital and in-home occupational and physical therapy. Her vision is that every person will have access to an obstetric rehab therapist during pregnancy and within the first 6 weeks after birth, perinatal loss, and pregnancy termination regardless of their location or ability to pay.

 

Suggested Keywords

Healthy, Wealthy, Smart, Physical Therapy, Occupational Therapy, Childbirth, Surgery, Maternal Care,

 

To learn more, follow Rebeca at:

Website:          enhancedrecoverywellness.com.

Twitter:            @RebecaSegraves.

                        @pelvicnetwork.

Instagram:       @enhancedrecoveryandwellness.

                        @pelvichealthnetwork.

LinkedIn:         Dr. Rebeca Segraves.

 

Transform Recovery After Birth Program.

 

Subscribe to Healthy, Wealthy & Smart:

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Joseph Reinke: Finding Financial Freedom09 Jan 202300:39:21
In this episode, Founder of FitBux, Joseph Reinke, talks about financial freedom. Today, talks about understanding financial freedom, developing and implementing a financial plan, and FitBux. How long should you be focusing on one thing? Hear about student loan updates, budgeting vs financial planning, and get Joseph's valuable advice, all on today's episode of The Healthy, Wealthy & Smart Podcast. Key Takeaways "A budget is not a financial plan." "You've got to have intangible financial freedom before you have tangible financial freedom." "If you focus on one thing, you're going to achieve it much faster." "Keep saving." More about Joseph Reinke Joseph Reinke is a Chartered Financial Analyst (CFA) Charterholder and is the founder of FitBUX. In the past 5 years, FitBUX has helped 15,000 rehab therapist manage over a $2.2 billion in debt and assets using their innovative financial planning technology. Suggested Keywords Healthy, Wealthy, Smart, Financial Freedom, Student Loans, Planning, Finances, Budgeting, Cash Flow, To learn more, follow Joseph at: Website: www.fitbux.com. Instagram: @fitbuxofficial. Facebook: FitBux Official Group. Financial Freedom Webinar: Sign up here using my affiliate link. Subscribe to Healthy, Wealthy & Smart: Website: https://podcast.healthywealthysmart.com Apple Podcasts: https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264 Spotify: https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73 SoundCloud: https://soundcloud.com/healthywealthysmart Stitcher: https://www.stitcher.com/show/healthy-wealthy-smart iHeart Radio: https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927
Drs. Jennifer Hyer & Krystyna Holland : Optimizing Outcomes for Gender Affirming Vaginoplasty12 Dec 202200:50:07

In this episode, VP of the APTA Connecticut Chapter, Dr Stephanie Weyrauch, CEO of Inclusive Care, Dr Krystyna Holland, and Obstetrics and Gynecology faculty member at Denver Health, Dr Jennifer Hyer, talk about bottom surgery and gender-affirming care.

Today, we talk about vaginoplasty complications, pelvic floor goals post-vaginoplasty surgeries, and setting post-operative expectations. What are the barriers that trans people face when trying to access gender-affirming healthcare?

Hear about pre-operative education, hysterectomy versus vaginoplasty outcomes, trauma-informed care, and hear their advice to healthcare providers, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "You only have one time in your life to be post-op."
  • "The only way out of this is through."
  • "Give yourself grace, because you need to heal."
  • "Trauma-informed care is a commitment to continuing to try to reduce our own propensity for perpetuating harm."
  • "Once you start, you're going to see a lot of folks that need this care."
  • "Be honest about who you can help and what feels good for you."
  • "Not everyone currently is a safe person for trans and non-binary people, and that's okay. We are not all for everybody."
  • "We are seeing patients who are gender-diverse, and we need to be able to provide good care to people."
  • "If you don't change your environment, it'll change you."
  • "The hard work is always worth it."

 

More about Dr Stephanie Weyrauch

Dr. Stephanie Weyrauch is employed as a physical therapist at Physical Therapy and Sports Medicine Centers in Orange, Connecticut. She received her Doctorate in Physical Therapy and Master of Science in Clinical Investigation from Washington University in St. Louis.

Dr. Weyrauch has served as a consultant for a multi-billion dollar company to develop a workplace injury prevention program, which resulted in improved health outcomes, OSHA recordables, and decreased healthcare costs for the company's workforce. She has served on multiple national task forces for the American Physical Therapy Association (APTA)—most recently, she was elected to the APTA Nominating Committee—and actively lobbies for healthcare policy issues at the local, state, and national levels of government.

She currently serves as Vice President of the American Physical Therapy Association Connecticut Chapter and is a member of the American Congress for Rehabilitation Medicine. Dr. Weyrauch has performed scientific research through grants from the National Institutes of Health and National Science Foundation at institutions including Stanford University and Washington University in St. Louis.

Her research examining movement patterns and outcomes in people with and without low back pain has led to numerous local, regional, and national presentations and a peer-reviewed publication in Archives of Physical Medicine and Rehabilitation, a top journal in rehabilitation.

 

More about Dr Krystyna Holland

Krystyna Holland, DPT (she/her) is the founder and CEO of Inclusive Care, a physical therapy office in Denver, Colorado specializing in the provision of trauma informed pelvic floor care to individuals across the gender identity spectrum. Krystyna's journey as a provider started as a patient. Traumatic experiences in her own medical treatment inspired her to open Inclusive Care.

In addition to helping folks feel confident in their ability to live without leaking and have intimacy without fear, Krystyna aims to change the fundamental patient-provider relationship from one that centers the provider as a problem solver to one that focuses on collaboration between the patient and the provider.

She is a well-known Instagram educator (@Krystyna.Holland), an instructor of trauma-informed care trainings, and a healthcare consultant.

 

More about Dr Jennifer Hyer

Jennifer Hyer, MD joined the Obstetrics and Gynecology faculty at Denver Health in 2007. She is an Associate Professor of Clinical Practice in Obstetrics and Gynecology at the University of Colorado School of Medicine. She completed medical school at the University of Tennessee Health Sciences Center and completed her Obstetrics and Gynecology residency at the University of Colorado. She is a Fellow of the American College of Obstetrics and Gynecology and a Diplomate of the American Board of Obstetrics and Gynecology. She is a member of the 2017 class of the Association of Professors in Gynecology and Obstetrics (APGO) Academic Scholars and Leaders Program. In 2022, she joined the Denver Health Medical Staff Executive Committee. 

In 2021, she was honored by her peers with the Denver Health Outstanding Clinician Award. Her clinical activities include full scope practice of Obstetrics and Gynecology at Denver Health Medical Center as an attending physician. She has been providing surgical management for transmasculine patients since 2016. In 2018, she expanded her surgical skill set under the direction of Dr. Marci Bowers and Dr. Chris Carey to include vaginoplasty for transfeminine patients. She continues to provide these surgical services and is the only transfem bottom surgeon at Denver Health. She has presented Denver Health gender affirming surgical data at both national and international conferences. She hopes to expand the Denver Health Gender Affirming Surgical Program and participate in research opportunities to improve care of all LGBTQ+ patients. 

She also has a research interest focused on maternal mental health, and she has presented on this topic at both the national and international level. She has received grant funding from the Denver Health Foundation and Zoma Foundation to support integration of behavioral health into obstetrics clinics. Additionally, she has partnered with colleagues at academic institutions within Denver to collaborate on projects to improve maternal mental health and access to support services. 

Suggested Keywords

Healthy, Wealthy, Smart, Gender, Transgender, Surgery, Gender-affirming care, Education, Advocacy,

To learn more, follow Drs. Weyrauch, Holland, and Hyer at:

Website:          www.inclusivecarellc.com.

                        Dr. Stephanie Weyrauch.

                        www.denverhealth.org.

LinkedIn:         Krystyna Holland PT, DPT.

                        Stephanie Weyrauch DPT.

Twitter:            @TheSteph21.

Instagram:       @thesteph21.

                        @krystyna.holland.

 

Subscribe to Healthy, Wealthy & Smart:

Website:                      https://podcast.healthywealthysmart.com

Apple Podcasts:          https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264

Spotify:                        https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73

SoundCloud:               https://soundcloud.com/healthywealthysmart

Stitcher:                       https://www.stitcher.com/show/healthy-wealthy-smart

iHeart Radio:               https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927

 

Corey Hiben: How to Get More Clients Through Website Design05 Dec 202200:33:55

In this episode, Founder of Andro Brands, Corey Hiben, talks about marketing and websites.

Today, Corey talks about the website do's and don't's, optimal website design, and creating an offer. What should you look for when having a website built?

Hear about the value ladder, building relationships, and get Corey's advice to his younger self, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "Be 90% clear and 10% clever."
  • "What do you do, what problem do you solve, and what action do you want them to take next?"
  • "Confused customers don't buy."
  • "As long as your intentions are pure of trying to help people, you should never have resistance around marketing yourself, building a site, or any of the things you're trying to do."
  • "You have the option to choose yourself and to do what you want to do, regardless of what other people tell you."

 

More about Corey Hiben

Corey Hiben is the host of The Health Hustle Podcast. He is also the founder of Andro Brands, which is a marketing agency for health & fitness professionals.

Corey used to work as both a personal trainer and a healthcare professional and so he understands the challenges of providing incredible service to your current customers while also trying to attract new customers.

Through many years of trial and error he realised that he is best suited to put all of his time and attention in helping other health & fitness professionals grow and market their businesses.

His mission is to help as many of his fellow health & fitness entrepreneurs to build a business that fits their lifestyle.

 

Suggested Keywords

Healthy, Wealthy, Smart, Marketing, Website, Offers, Value, Niche, Entrepreneurship, Business,

 

Resources:

FREE GIFT: From Followers To Clients in 7 Easy Steps.

 

To learn more, follow Corey at:

Website:          www.coreyhi.com.

LinkedIn:         Corey Hiben.

Instagram:       @coreyhiben.

Facebook:       Corey Hiben.

Podcast:          The Health Hustle.

 

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Read the Full Transcript Here: 

00:03

Hey, Cory, welcome to the podcast. I'm happy to have you on today to talk all things marketing and website, which is something that is not intuitive for a lot of healthcare and fitness professionals because we didn't really go to school for that. So thanks for coming on and talking us through it. Yeah, that's exactly how I got into it is I solved a problem I had myself and now I help other people with it. So yeah, yep, that's always the way. So we're going to talk about website design, and we'll kind of see where it goes. But can you give the listeners, maybe some must haves and maybe must have nots? I don't even think that's a word on when it comes to website design. So let's talk about things that one should have, or maybe what a site what a good site should have, that will want people to come to see you. Because that's the point of the website. Well, for starters, something very funny and quirky to begin with. No, I'm just kidding. But uh, but just to give people some context, like, Yeah, I'm an occupational therapist, by trade, I really got into this marketing, website design and development thing purely through just a place of pain is somebody who understands the challenges and the struggles of really trying to get new clients and leads and customers and how challenging that can be to both see patients, do your documentation, keep up with emails, do everything you have to do from a practitioners standpoint, or even a fitness practitioner standpoint, and then also trying to figure out how do I also Garner leads and get get attention. And I think so many of us have felt the pain and struggle of like, I don't feel like I have time to do this. And so that's really where I fell back on to okay, how do I create the systems and the marketing and all those pieces in place have to get leads and to get new customers and to keep people coming in the door and in the clinic, and still have time to treat patients at a really high level. And that's really where I landed on this, this pocket of website design development and why it became something that was so interesting, and become so passionate for me is because like, I always tell people that your website is really, it's your mothership, it's your home base, it's your backbone, it's the thing that like, if you can get a lot of traffic and a lot of attention to that place, specifically, assuming it's designed correctly, which we'll talk about in a second, then you can essentially take all these people that are paying attention to you into somewhere down the road, hopefully clients and customers or even referral sources, because like all the other platforms out there, whether you use tick tock or Facebook or Instagram, or whatever your thing is, is you don't own any of them. The only ones that you own, or the ones that are on your email list are the ones that you have phone numbers to, or even maybe an address to if you want to write them a letter if people still do that today. But to answer your question of like, what are the must haves and shouldn't do is have a website? I would say first and foremost is

 

02:43

you have to have a compelling reason for somebody to want to reach out to you is the biggest mistake that I see is that so often people think if they just build a website and throw a contact form on there, that there's somehow going to get somebody to reach out to them. And I can tell you very unlikely, if not, will they ever reach out to you or ever fill out your contact form if you don't give them a compelling reason to do so. And that's why like the topics of like freebies and offers are something that you can offer a value to somebody is so so important, because the the pushback that I always get from people is that will I'm just asking for their email address, it doesn't cost them anything to give me their email address wrong, it costs them a lot to give somebody an email address. And what I mean by that it costs them their trust, it costs them their attention, it cost them the risk of maybe you spamming them. So if you're not giving them something of value in return for that email address, there's no way they're gonna give it to you unless it's your mom or your sister, or somebody that already knows and trust you. But if it's some random person perusing the internet, it's very unlikely. Or if you built up a lot of trust on your social media platform, and have some sort of ask them there that drives them back to it, that might be a way to get it. But I'd say that'd be the number one biggest thing is having a compelling reason for somebody to reach out to you. And unfortunately, I can't just tell you what that is that comes down to really tapping into a really deep layer of empathy of understanding the people that you're working with and how you're ultimately trying to help them. Because like, if you can really speak their language and understand who you're talking to you and have something that's very specific to their needs, then that offer becomes very obvious to you. And that's really what I tell people is like you want it to be a no brainer. It should be they're gonna look at it, they're gonna see this as an offer, and they're gonna go, Oh, my God, that's free. How is that free? Why would I not do this? Right? It's a no brainer offer. That's the biggest one. The one I would say the thing that people get wrong the most is that are the don'ts of a website is they try to do too much. They try to put all their photos and all the copy and they have the world's longest backstory about themselves, not even the person going to the website. And they have all these pages that are redundant and irrelevant and they have way too many colors and way too many buttons and it just becomes ugly and sloppy. And whether you like it or not, people have a judgment on you based on your website, no matter what. And if see

 

05:00

If you've a see a sloppy website or website that has really just way too much wording or something that just doesn't resonate with them, they're gonna assume that you're also sloppy or wordy or don't have a lot of structure into this. And so they will judge you on your website no matter what. And so like if you can have something that shows your authentic self, and I'm not saying it should be professional, I'm just saying, it should show up authentically as you and the people that you want to work with. And on top of that, it shouldn't even really be about you, it should be about them. That's the other mistake that I say, I see as well is that we, when we build sites, we really use what's called the story brand model, which I'm sure you're familiar with. So essentially, it's understanding that the client is the hero of the journey. That's the whole point of a website, right? It's for them to come to that to that site and go, Oh, they get me they understand me. Now there's a compelling offer that I can reach on connect with them. Kind of a long winded answer to your question, but those are some of the biggest things. Yeah, no, that wasn't long winded at all. That was great. When someone is looking to design a website, right? What advice do you have for people? If they're looking, let's say they're looking to hire someone to do their website for them? Are there questions I shouldn't? Let's say I'm the therapist, and I'm looking to have someone design my website. Are there things that I should be looking out for? From the designer before I hire them? Great question. I would say like most things in life, you get what you pay for. And so I think you if you wanted to go, the more simple or an easy route, obviously, there's always the Upwork or the the fibers where you can go on there and hire somebody. But I think what's really important for people to get from your question is that it's one thing to have a website, it is something completely different to have a website that actually attracts and converts customers, right. And that's where we get into the whole game of like SEO ranking on Google, having a compelling offer. Walking a person through a story, like these are all very intricate things that people don't fully recognize and understand. And so like, I would say, the first thing I would do is I'd be asking for referrals and references is like, there's obviously going to be people in your network that you know, that have had good experiences with it. Like, for example, I have a really good friend of mine here in town, I live in Austin, Texas. And she her whole thing, she's a PT, but she does purely pelvic floor in Austin, Texas. And basically, we're able to get her to rank very high specifically in Austin, Texas for the practice on that keyword search term, because we understand who her target market is, and how we're going to actually help her Garner and get leads from that specific population versus if you go to Fiverr and Upwork, which are totally fine, it's very unlikely that they're going to take that level of understanding of like how to actually build a site that actually gives you value to your business. Because like, just so people know, like a really, really good converting website, which people don't realize, is actually roughly maybe 5%. At most, right. And so like most people who have websites, I would argue if they either did it themselves, or they just kind of went the cheap route, which is fine, just so they have a presence on the Internet, are probably converting less than 1%. And if you understand just like basic statistics of how big of a difference that can make, do, how much more leads, you can get into your business from 1% to 5%. If you're getting, on average 1000 views a month, or whatever it is. That's a massive difference, right? And so like when you're researching people I, I've always told people to is like, if you if you don't have a reference to somebody that has shown proven results through data, which is very easy to prove the data, like you can look up Google Analytics, you can look up how well the website is converting, like if they can't show you that they're actually getting people results. That's probably a red flag.

 

08:48

Yeah, that's, that's great. So because I think it's important that the listeners know like, What do I look for? Do I just pick someone and ran at random? Or what questions you have. So that was really great. Okay, let's get back to the website design itself. So everybody wants to have a good user experience, right? Like you said, you don't want to have a million buttons where you don't know what's going on. Let's talk about when people first get onto your website, right? They're going to see live there. Let's say you're on a computer, and they're going to see kind of what's above the fold. Right? So above the fold is what you see before you start scrolling down. So what needs to be above the fold? Because some people might go on and what be on your website? For what three seconds? Yep. And be like, Nope, it's that quick. Right? So what do we need? When people first get onto that website? It should answer three questions, and it should answer them very clear. I always tell people be 90% clear and 10% Clever. And so like people always try to do like the quirky thing like me, as a web designer in the world. People are always like, I'm a website wizard. And it's like, cool, that's clever. But what the hell does that mean? That doesn't really give any context what you actually do.

 

10:00

So to answer your question is three things specifically, it's what do you do? What problem do you solve? And what action do you want them to take next? Those are by far the most important things you could do. And so for you, for example, it could be

 

10:13

physical therapy in Where do you live, New York City, New York City. So physical therapy in New York City, we help females with pelvic floor issues, click here to schedule a consultation, right? Very straight to the point, you could get a little bit more clever, quirky with it. And you can sit down a little bit, but it's pretty straight to the point. Like if you don't answer those questions right away, people are already going to leave. And I see that my own searching behaviors, if I land into a website of somebody that like refers me to their site. And if I can't figure out what it is they even do, there's no way I'm sticking around to continue to check out their content. I will say the other thing, too, that isn't often talked about is how important the, the image slash or maybe video at the top of the website is, is like this goes back to my original point is that people are going to judge you based on your website, whether you like it or not. And so like, if you have, let's say, some background video of people working out at what looks like a CrossFit gym, what does that tell people about? It's gonna it and that may turn off a lot of people 100% Right, just fine, right? If you only want CrossFit people, that's great. But that's a slim amount of people, even in a city as big as New York City. Exactly. It's not a lot of people. Exactly. Which could be a good thing, right? Because like, you equally want to turn people on as you do want to turn them off. Right? Is because like, not only are you trying to attract leads and get customers, you're also filtering the people that aren't a good fit for you. Right? Like if you right, you don't want to work with, for example, the 60 year old grandma, which I'm sure is a wonderful human, then probably having a CrossFit type workout in the background is a good thing, you're gonna filter out that human because she's gonna go there, and she's gonna go, oh, no, this isn't for me, right? So it always comes back to back to just like, really deeply garnering empathy, which PTS OTS trainers are all really great at in that realm. And so like, the more you can understand them, and the more you can build this, this home shipper, this backbone to talk to them and to understand them as a human, the more likely you'll be to convert somebody into a lead or a customer. Right? Yeah. And can you I want you one more time to repeat those three things that everybody must have above the fold. I really want to drill this in. What do you do? What problem do you solve? And what action do you want them to take? Next? Right, exactly. And that action is normally in the form of a button. Right? So it's either schedule here, call here, something like that. But it should be really clear. And it shouldn't be a teeny, tiny little thing off to the side. You want you want people to notice it.

 

12:57

Yeah, you definitely want people to notice it. So if you can answer those three questions, when you look on your website, kudos to you, if you cannot figure it out,

 

13:07

Figure Figure out how you can answer those three questions. Because I know when I redid my website a couple of years ago, it was like a total, like I had a website that I kind of did myself on Squarespace, which is fine. You know, in the beginning, I understand like, everyone's got a budget, and certain things need to be budgeted in a certain way.

 

13:30

But then when I hired people to do it, it what it also did for me is it forced me to look at my business and do a deep dive into that, and dive even deeper into the people that I want to work with. So that things became a lot clearer for me as well. So I think it's important for whether you're a therapist or healthcare or a fitness professional, when you're doing your website, it's your turn, it's your chance to really do a deep dive into who you are as a business owner, who you want to be the people you want to attract and how you want to present yourself to the world. Yeah, I think it's important to just be as authentic as possible to is like, that's the very first thing we do with every project with every client that we work with is that we really get to your point, we understand exactly who we're talking to. We go through all the exercises to dive really deep into who they are as a business who we're trying to attract. And how can we differentiate so ourselves in the market because there's of course, there's millions, if not, I don't even know billions of websites, maybe at this point. And if you're not finding your uniqueness, whether it's funny or quirky or weird or you like doing workouts with cats, in cat sweaters, whatever whatever your thing is, is like as long as you can be authentic to who you are and who you want to attract. That's the most important thing and so like really understanding like, who you jive with and how you help them is so important. Right right and and a website doing a deep dive into website is a great way to figure all that out. And and then what will happen is like

 

15:00

You said, You'll filter out people. And all of a sudden the people that you really like to work with will be coming to you. And it'll just make your life so much better.

 

15:11

Yeah, it's always fun when you get a contact message or somebody signs up in a newsletter, and you recognize that they're like, they're your people. And they're like somebody that you get, and they get you. And it's like, oh, okay, this is fun. Like, that's where things honestly get. So fun is like, when you start building that community via through your website, and contact forms, or however else you want to build it. It's like, that's where things get really fun. It's like when you realize you're connecting with the right people, because again, even to that original point of like, you could garner a lot of tension from people that you're not a great fit for. And that's not fun, right? Is that like, then you got to refer them to other people, which is great for other people. But at the end of the day, like, if you're a PT, or training or whatever, like you're really trying to build a community, honestly, right, and the throw everything at the wall and steel, see what sticks marketing technique is not a good one is that what I'm hearing you say? I literally just today actually finished a whole article about that entire topic, I had somebody have a podcast show as well. And I had somebody on that show recently, that just reminded me of, I think that there's a stage in most people's journeys, where that's kind of the initial part of where you have to throw some stuff at the wall. But really, the whole spray and pray approach is not a useful method to getting people. Like I always, I always compare it between, like, the difference between being a hunter and a farmer, is that as a hunter, you're just like, you're going out and you're shooting everything and you're attacking everything, and you're trying to get them and you're going over here and you're throwing spears this direction, versus a farmer just waters their seeds in their area of the people that they're trying to nurture and connect with and have relationships with. And I feel like the farmer approach is way more fun and way more fruitful. And way more. Just no pun intended. Yeah.

 

17:00

Exactly. Just way more helpful for everybody involved in that entire situation of like, so I always give people grace of like, yeah, there's a stage of prayer, spray and pray. But like, if you came to me, and you talked to me, and I was consulting you, I'd probably be like, not probably not right approach to this. But Right, right. Not, not the best. Not that not the best, not the best way to go. So is there anything else about websites? Let's talk about like maybe what you see, that drives you insane, that you're like, oh, my gosh, I want to jump through the computer or my phone. And I need to change this. And actually, for me, it's non responsive websites. So websites that are that when you look on your phone, you're like, Come on, man, like make this this this should be better. Right? So when I say like non responsive, it means they didn't like optimize it for a phone or an iPad. It's only on the computer. That is like one of my biggest pet peeves. What are yours? Yeah, considering the fact that I think it's now 70% of people that browse the internet, use it on a mobile phone. And so like we we design every website now with mobile first knowing that the majority of traffic is going to come from there. So for anybody listening, keep that in mind and to your earlier point of like, if you are somebody listening, and you're in that situation, where doing it yourself is kind of the avenue you want to go. I think to your point about Squarespace is a good option, because they have a lot of great templates that make that very simple for people to just write on their own. So anybody in that situation, that's usually where I refer them if they're not ready to invest in something like that.

 

18:32

But other than exactly what we're talking about, of not knowing who you're talking to. That is my number one pet peeve. But other than that one, because obviously I feel like we beat that one. Yeah, I would say that the other one is, is

 

18:47

they tried, like I was saying before is they try to do too much is that they have multiple buttons, multiple offers multiple links to things is like, just understanding just to help people from context of basic human psychology is confused, customers don't buy. And so if you go to your website, and if it's confusing at all, if it's confusing to a seven year old, if a seven year old goes to your website, and they don't know what to do, that's a problem. They should then we need to talk about what is the one no brainer offer that you can present to this audience that will get them to actually make a connection and to make a decision. They've done so many studies on it, we don't have to beat it down. But basically less choices is better. It's the same reason why we get like, what is it called? Analysis paralysis. It's like, you go to the shopping aisle in the grocery store, and there's 8000 cereals. And so you choose the one that you've always chosen because you don't want to have to make a decision on a new one. Right? This is true for the websites and the internet as well. Right? It's like if there's too many options, you don't make a decision. And that's not what you want on your website. And so don't make the mistake of having too many offers have one very straight and simple offer.

 

20:00

And then even just repeat it is like I think people feel like this, I see this in marketing all the time is people feel like they're saying the same things over and over again, and they're being redundant. And it's like, you gotta understand the first 10 times you said it, they probably didn't even notice it, it's very unlikely that they even noticed it. And so like, if you feel like you're being redundant, you probably need to say more, honestly. And so like, if you can repeat that offer, again, multiple times throughout the course of the website, that'll one increase the odds that they'll even see it in the first place. And two, it'll make it very clear to them. This is what I want you to do. This is how we can continue to move forward. This is the next step in the process of how we can even start a conversation, whether it is signing up for a contact, whether it is a newsletter, a freebie or whatever it is, but like, make it very clear on what your one offer is. And be a little redundant about it, honestly. And yeah. Thanks for elaborating a little bit more on what the offer is. Because that's because when people hear offer, they're like, What do you mean? Would I have to like, does it? Is it a video? Is it can it just be like book with me? Can it be? So when you say an offer? Can you be a little more specific on maybe some different options that people can use as that offer on their website? Yeah, great. I'm glad you brought that up. Because like that is a whole discussion and of itself is like understanding even how to create an offer. I think so often, that's the thing. The problem that I see in marketing just in general as well is that

 

21:29

people often think that they have a marketing attention problem when really they have an offer problem. And so really an offer at its core level is it's whatever is going to compel them to click to say Yes, right. And so that could be that could be a freebie, like we talked about, it could be an ebook, it could be a free course, it could be an email chain, it could be an email chain, it could be, it could be actually buying the product, depending upon what it is, if you're some sort of product based service, it could be you see it in SAS companies all the time, it could be like, try this free trial for 14 days, I actually have a trainer, a good friend of mine here in town who's doing two weeks for free. And then at the end of the two weeks, you can decide if you want to work them with him or not. And it's actually for any other trainers out there. It's worked out great for him. Because then they get to experience what it's like to work with them for a few weeks, and they often choose to buy but that's his offer right now. Right? says two weeks free, no charge to you. To me, that's a no brainer if you're somebody that concerning our trainer, right? And so like the best piece of advice I can give to anybody who's considering what sort of offer I should do, and I'm stealing this quote from the guy that everyone seems to know about these days is Alex from Mozi. But basically,

 

22:45

it should be so good. People would say dumb to say no to it.

 

22:49

Right? Like, yeah, two weeks for you with a trainer. If I'm looking for a trainer? Hell yeah. Why would I not do that? Right? Like something that something?

 

22:58

Yeah, that's definitely a no brainer. Now when it comes to, let's say, healthcare professionals, where maybe we can't kind of, we can't really give away our services, because as you know, we're a little more regulated than the personal training business.

 

23:15

So what have you found that works best to convert? People, let's say convert emails for wanting to get people on our email list? What have you seen in your experience that works really well is like a lead magnet or an offer? Yeah. And so I want to frame this so that this can be helpful for everybody listening to the show. And I think what's important to first understand is the basics of what a value ladder is. And so a value ladder is essentially like the lowest possible hanging fruit is the thing that you want to offer first, and then you work your way up the ladder. So for example, it could be something of free. And then your next offer is like a $20. Offer, your next dollar is like your $200 offer. And then your next offer is like I buy three months for $2,000. Right, is that you work them up the ladder, you never it's very rare that it works to start at the top and go the other direction. That is That is a thing. It's called an ascending model. But we don't talk about that. But like it's really about understanding, okay, what is my premium offer, and everybody should have a premium offer. If you are listening to the show, and you don't at this point in your business have a premium offer you need to start thinking about that right now today, you need to know is like what is the ultimate crazy priced thing that you could offer somebody that if somebody was willing to buy it, you'd be like, hell yeah, that would be an awesome thing for me to sell to this person, whether it's like a six month package, if you're a trainer or whatever it is like some sort of very high premium style offer. And now what you do is you basically take that and you work backwards from there to get to what is that smallest piece within that giant premium offer that if if your ideal client came to you, and they were like, Oh, I just want this one little tiny problem solved. That's what you love.

 

25:00

Looking for like, for me, for example, I'll just use myself as an example, is that somebody who does marketing, website design development, that's essentially what I do for business, is that my premium offer is like the whole package, right? It's the funnel. It's the website. It's the newsletters. It's the marketing campaign. It's the content. It's everything, right? That's a very big premium package. Right? Well, within that, when I distill it all the way down to its very base level is one little tiny thing in there that people often get wrong, is how to define your niche.

 

25:31

Right. And so my little tiny, very just stepping stone offer for people, which we can talk about at the end of this episode, is like, it's how do you define your niche, right. And so I created this tiny little thing, it's totally free, I can give it to your audience for free. It's called the niche test, there's three pieces that go into it that really talks into, it's not as simple as just picking your niche because everyone in their mom just says, just like pick a niche, and then they'll throw money at you. And unfortunately, it's not that easy. There's actually a lot that goes into it. And but I basically broke down how to do that. But that's my tiny little offer just to get people into my community and very transparent. That's purely the reason that I built it was that just to get them onto my newsletter so that I can obviously continue to offer and garner value to their inbox and continue to talk about marketing things specifically for the health and fitness professional. And through that, we work up the funnel, right. And so for anybody listening to the show, is understand just to break it down really quickly, when we're last time is like understand your premium offer, break that all the way down to the micro thing within that that you can offer your ideal clients. And then that's your freebie. That's your offer. That's you're getting them into the door just to start a conversation, essentially. I love it. Thank you for that. And now, as we kind of start to wrap things up here, what would you what are the main points you want the listeners to take away from this discussion around websites and marketing and how to make them work for you.

 

26:50

I think it's really easy to complicate a lot of it. And I think that the biggest thing I really want people to take away from it, though is that like, if,

 

27:00

in the years that I've been doing marketing, what I've realized time and time again, is that all it is, is another way of saying building relationships. That's really literally all it is, at the end of the day, if you look at all good marketing, for that matter, not your spammy, annoying, slamming at your door, I literally just had to deal with this the other day, it was like some auto deal. It's always auto dealers. But like that type of marketing does not build or Garner relationships. And that's not fun for me. And that's not fun for them. And it's very unlikely that I would buy from them. Right? He's world, it's all built on the back of like, how can we build relationships, and that's really all marketing is, is it's how can I put things out into the world, that's a value to my audience, or that your audience or whoever's listening to the show, that's helpful for them, that will help us build a relationship to support and help each other. That's all it is. And we can complexify it all we want. But like, as long as your intentions are pure, of trying to help people, you should never have resistance around marketing yourself or building a site or any of the things that you're trying to do as long as your intentions are pure of like, I'm just trying to help people and build relationships. That's really all it is. Yeah, it takes out the creepy marketing the slight, you know, because people are like, Oh, I don't want to feel like just slime ball being like marketing to people. But like, if you're not a slime ball in real life, you're probably not going to be slimy with your marketing either. You know, like, if your intentions are pure, you're okay. I always tell that to people. So thanks. I love that now. Last question. It's when I ask everyone and that's knowing where you are now in your life. And in your career? What advice would you give to that young guy ran out of OT school, I would have chose myself sooner. And what I mean by that, just to give people context is I like I said, I used to be an occupational therapist. And there was a point in my career in my journey, where I was very burnt out on patient care, I was struggling with this whole marketing thing, the website thing, all this stuff, I had no idea what I was doing. It didn't know where I wanted to go. And there was a really a point in my career where I was actually trying to get into the tech industry and into the marketing industry and actually get out of being an OT, because I was just so burnt out on insurance model health care, which anyone listening to show can obviously understand. And it's it took the I was in a spot where the pain outweighed the fear of the unknown. And I read a book at that time was called choose yourself by James all teacher. And the title basically says it all is that I was like I was looking for permission. I was asking tech companies would you hire me or I was like reaching out to other facilities or other entrepreneurs or whatever it was that people have like hire me or take me out or metro me or whatever. And I realized after reading that book is like, I can just choose myself and decide to start putting myself out there and start doing what I ultimately want to be doing, regardless of what anybody tells me and it's the greatest thing about modern day society in the world that we live in today is that anybody now can step up and grab the microphone, no pun

 

30:00

intended and choose themselves right and start putting value out in the world, the very first person I ever started building website for I did it for completely free. I helped her for $0 because I just wanted the relationship and I just wanted to show her that I could help her. And so talking to my younger self, or anyone fresh out of school, or whatever it is early stages is like you have the option to choose yourself and to do what you want to do regardless of what other people tell you. Right. Great advice things first time I heard that one. And I've been I've been doing this for a long time. So I thank you so much. That was great. Now where can people find you? And where can they get the free offer you alluded to earlier? Sure. So it's on my website. It's Cory high.com/niche is where the offer would be. You can find me and Cory had calm I'm most active on LinkedIn and Instagram. I also have a podcast show called The Health hustle. I talked to a similar audience that you do is other health and fitness entrepreneurs, specifically little people in Austin, Texas. So if anybody's listening to show in Austin, Texas and you want to grab a coffee, by all means, let me know I love connecting with people in your in town. It's my favorite place in the world. But yeah, that's my plug. Excellent. Well, thank you so much, Cory, for coming on and giving us your time and your information. I really appreciate it. Thank you so much. Appreciate it. Thanks for having me. And everyone. Thanks so much for listening. Have a great couple of days and stay healthy, wealthy and smart.

Jamey Schrier: Perfect Pricing: How to Price, Charge and Get Paid for What You Do29 Nov 202200:46:00

In this episode, CEO of Practice Freedom U, Jamey Schrier, talks about pricing your services appropriately.

Today, Jamey talks about the guilt surrounding pricing, accessibility and luxury, and the 3X model. How should we express the outcomes of our services?

Hear about job security, pricing according to the market, and get Jamey's advice to his younger self, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "You don't strengthen the weak by weakening the strong."
  • "We need to charge appropriately for not what we do but benefits that we provide."
  • "Always get paid for R&D."
  • "People will pay for your results."
  • "I would've gotten help from an outside source sooner."

 

More about Jamey Schrier

Jamey Schrier, P.T., is a best-selling author, business coach, speaker, and CEO of Practice Freedom U, a business training and coaching company. Jamey has helped hundreds of private practice owners Treat Less, Earn More, and live a life of prosperity and fun.

 

Suggested Keywords

Healthy, Wealthy, Smart, Pricing, Money, Quality, Experience, Value, Business,

 

Resources:

FREE GIFT: PT Practice Quiz.

 

To learn more, follow Jamey at:

Website:          www.practicefreedomu.com.

LinkedIn:         Jamey Schrier.

Instagram:       @jameyschrierpfu.

Facebook:       Jamey Schrier.

 

Subscribe to Healthy, Wealthy & Smart:

Website:                      https://podcast.healthywealthysmart.com

Apple Podcasts:          https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264

Spotify:                        https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73

SoundCloud:               https://soundcloud.com/healthywealthysmart

Stitcher:                       https://www.stitcher.com/show/healthy-wealthy-smart

iHeart Radio:               https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927

 

Read the Full Transcript here: 

Unknown Speaker  0:02  
Hey, Jamie, welcome back to the podcast, one of my most frequent guests, and I love you for coming on. It's so great. I love seeing you. If only your wife would were here, that would make it so much better.

Unknown Speaker  0:14  
Well, thank you so much, Karen. And she couldn't be here. But I think she's having fun with her friends, because it's around the holidays. And that's what she does.

Unknown Speaker  0:23  
Oh, wow. Next time she's coming on. So let's see, last time we saw each other was that PPS in Colorado? And you had you did a pre con there, right? What was that pre con about just kind of tell the audience in case you do it again, we can get some you know,

Unknown Speaker  0:44  
it's it's one of my it's one of my best pre cons. It's one of my best workshops, it's five steps to additional five figures. And what I do is just grab, like, a few key areas in every business needs these. So for this one, we did a lot of foundational stuff around vision and values. We then went into messaging like, actually, how do you communicate what you do we always complain, no one understands what we do. Chad went into a whole thing on you know, how to develop your message and how to put this message everywhere. So people actually understand what you do. And let's see, we did delegation. Who not you. So to get that stuff off your plate that we all hate doing. You and I are talking about behind the scenes, video editing, it's, we all have things that we hate doing, you hire someone else. And we did some other things around development of systems. So it was four hours, and it was awesome. And it went like just like that.

Unknown Speaker  1:52  
I'm sure it did. Well, it sounds great. And if you do it again, hopefully at PPS people you'll get I know you had like a sellout crowd, right?

Unknown Speaker  2:02  
Well, yeah, I mean, we had it sold out in like a few days. And I thought that we're going to expand it, because we had plenty of room but there was some mix up or whatever. So I'm hoping I can get back there next year and literally do the same talk. I think we could probably get 150 people in there without without a problem. Because it was it was great. I got people still reaching out to me saying, oh my god, I did what you said I, I tweaked my my ad and all of a sudden people reached out to me, they want to work for me. Amazing. There's no secrets, but there's definitely some certain principles that can can always help us. Right, right.

Unknown Speaker  2:38  
Absolutely. And so today we're gonna talk about pricing our services. So this is a question I get a lot, I'm sure it's something you get a lot. And I have a feeling it's what a lot of people struggle with is how do I price my services appropriately? So what is your best advice? Let's just start with that. So how do we how do we properly price our services? And before we even start, I'll also say, I think a lot of physical therapists, maybe you may disagree, are uncomfortable around this conversation of pricing. Because

Unknown Speaker  3:19  
therapists are uncomfortable around the conversation of money. Right?

Unknown Speaker  3:23  
Right. So let's start. Let's start. Let's start with that. So what do you say to those people who are like, Oh, I don't know, I feel bad. I feel bad charging people for what I do. How many times have you heard that?

Unknown Speaker  3:37  
A lot. I heard today, I had three conversations. One too, with clients, current clients and one with someone that was interested in our program. And they all brought up the same word guilt. Guilt is a word I hear so often. And it's the guilt of whatever making money, the guilt of what I should be charging the guilt of, you know, I feel like it should be in with my team and working all the time with them. Or, you know, it's just this idea of this guilt is a motion that isn't a rational emotion. Right. It's an irrational emotion. And that kind of leads us to making some decisions that aren't beneficial for anyone. So, you know, when people say, you know, I, I feel bad about charging and, you know, my, my response back is, you know, what, specifically do you feel bad about? And that's when they kind of stop and it's more of, well, why don't really know, like, they don't know why they feel bad. It's almost like a default mechanism. Right? It's just, it's if you say you feel bad, it's, I kind of refer to it almost like I feel bad. So I'm a good person. Like if I feel bad about charging people, I'm a good person. Now you and I would do a reframe on that. If I don't to charge you, then you don't get to experience my services in a way that you get to pay and feel the value of what I deliver, like that reframe all of a sudden changes the whole relationship. But we don't look at it from that way, a lot of times, I mean, obviously, if we really wanted to become multimillionaires, we probably wouldn't have gone into physical therapy. So we would be, you know, right down the street from in Wall Street. So, you know, many of us do have this idea that helping people and doing good in the world somehow means we shouldn't make money or can't make money. I mean, there's some deep money blocks that that are going on there. And I think that's what interferes, when we try to determine how much do we charge for our services?

Unknown Speaker  5:50  
Mm hmm. Yeah. 100%. And, you know, I think early on in my career, I had those feelings of like, wow, I don't know, I don't feel right about this. And then, and then you realize you have that mind shift of like, well, wait a second. If I am not charging appropriately, to keep my doors open, then I'm doing a disservice to my community, because I can't reach the people I need to reach.

Unknown Speaker  6:20  
Yeah, I mean, I say this all the time. It's, you don't, you don't strengthen the weak by weakening the strong, we are the strong, the business owner is the strong, we're the one that's taking this risk. We're the ones that is, you know, trying to create this vision is something that we want to do and help other people. And yet, we're the ones that work more hours than anybody in our business. Typically, if you add up the hours, you work by what you pay yourself, you're making less than your therapists that you're that you're paying. And you're stressed out, it affects your relationships at home, it's like you give your best to the people that you work with. And you give whatever energy is leftover to the people that you love and that are at home. Right, the whole model screwed up. And it has a lot to do with kind of kind of going back to either our childhoods or what schools kind of teaching us or whatever our influences are, that is screwing us up when we go into this business of physical therapy.

Unknown Speaker  7:24  
Right, right. Because, for me, what was the biggest aha moment or a change in mindset, if you will, is going from being a physical therapist who happens to own a business, to being a business owner, who happens to be a physical therapist. So once you're in that business owner mindset, you need to keep your doors open, you need to know what you need to make to turn a profit to gosh, I mean, at least pay your bills, right. But you should want to pay your bills and turn a profit. So you know, when it so let's talk about when it comes to pricing. Is there a formula? Is there something that people can look at or can plug and play? That gives them a better idea on what they can charge?

Unknown Speaker  8:18  
Yes. So I like to share a little story with you. Um, New York has some beautiful hotels, right? What's What's the nicest hotel you know, of in New York? What's the peninsula?

Unknown Speaker  8:33  
Peninsula, you're like, I don't know. flippin insula.

Unknown Speaker  8:36  
I don't know. Okay, the peninsula. Pretty

Unknown Speaker  8:38  
nice place, right? Right charges. Who knows how much per night but it's not. It's not like 150 bucks. And then there's the opposite end of the peninsula, there's probably, you know, maybe a red roof or something floating around there, maybe a small little Fairfield inn or whatever the case is. Right now, the peninsula probably does pretty well. And I know the Red Roof Inn, they do pretty well as it also. So these are two hotels. These hotels have to make a decision about what is your avatar? What are you about? What do you stand for? And if the peninsula thinks that they're trying to be a red roof in and do some of the things that the Red Roof Inn does, then you as someone that loves peninsula will be turned off. And of course, if the Red Roof Inn starts charging $20 for water in the room, which I imagined the peninsula will do minimum, then you're going to turn off that ideal client. So it is not about what you charge, you first have to answer the question, Who is the audience you're trying to track? And even before you answer that, you have to go in too, what are you about? Where do you put yourself from the peninsula, the high end, Four Seasons Hotel even higher, and the Red Roof Inn, because it isn't bad and isn't good. They're just very different in how they identify their avatar, and how they deliver deliver services and how they market and how they deliver the experience of the Avatar, they both have an avatar, and they both do financially very well. That's where we have to begin, we have to begin with identifying well are we going to be more of a place that might be, hey, we're a little bit more of a volume business, we accept insurance, we're only getting paid 50 bucks a pop, we got to see three people an hour, we do pretty good service, the beds are clean, the pillows work, you know, we keep the place clean, we keep the lights nice, but it is it's like you're going to stay the night and it does the job. Versus Are you going to be a high end boutique, high touch kind of place, you're going to do things that most places don't, you're gonna get that call, the person is going to have your cell number they're going to reach out to it's just a different experience. Each of those places has to charge a different amount they have to write this is really an exercise on clarity. This is an exercise on you looking in the mirror and saying what is this place about? And you have to be honest, because if you're like, well, we deliver the greatest care in New York and where the best work, okay, then that means you have to align your business to demonstrate that don't say you're the greatest, and you got a leak in the ceiling. Your carpet hasn't been changed in 20 years. Right? You know, you got some water fountains sitting outside. One of my one of my clients, he's in Brooklyn, he, you know, we did this exercise years ago, and I said, Lou, what are you about, and he goes on Equinox, I go, um, hi. And he does PT he does ot he does, you know, a little bit of rehab stuff. And by golly, you walk into his place, it is high. And that is his whole way of doing things from the towels he gives in the bottle of water in the art, everything is for that person that appreciates that. And yes, many of his non insurance prices reflect that. So that's, that's where you have to start, you have to determine where you are on that spectrum, let's say make it easy. Let's just say it's one to five. All right, the wine is solid, nice. Probably a little more volume ish, lower price, the high end Peninsula, that's where you have to start.

Unknown Speaker  13:06  
Yeah. And that's when I sort of started my business, I sort of coined the phrase like a concierge practice, because I patterned my business after a high end concierge is like at the peninsula, or at the Four Seasons, or at the, I don't know, the Andaz or something like that, right, these very high end, hotel chains that go above and beyond, you know, they go the extra mile. And so that's how I created my practice and what my practice is, you know, we're all about excellence in every sense of the word.

Unknown Speaker  13:47  
And if you said that to me, and I'm like, Oh, my God, that's great. I love that because I'm status, right? Yeah. When someone tells me the peninsula, it's not because the beds are really that much better. They probably are. But it's not because of that. Let's face it, Seth Godin talks about this all the time, it's connecting with status on a certain status. Now, if you said, I'm the greatest, and you told me you charge $75 a visit, I wouldn't go to you, right? Because that's not enough. I need to be connected with the best, right? Let's face it, the best usually has the biggest price tag. That's why Mercedes, that's why BMW are a different level than some of the other car companies, right. That's what people expect, even if they pay a lower amount, because they started bringing their prices down to fit a different type of it still has that element of oh, I drive a Mercedes.

Unknown Speaker  14:43  
Right. And I think it also comes down to you know, you're looking at that word luxury. Right. So I and I often wonder, I do I think physical therapy is a luxury item. I don't I mean it Well, it could be, but I do think physical therapy should be accessible to everyone. But why can't you be accessible and be luxury at the same time?

Unknown Speaker  15:11  
Well, that's interesting. So you're going to start now moving towards a little bit of the heartstrings that you and I have talked about many, many times. This is where people get into trouble, right? I'm working with a client right now. And he's coming out of a really bad situation for the last couple of years, because he made a decision and impulsive financial decision to accept Medicaid, his businesses, typical outpatient, ortho, you know, one of those types of places, whenever be a half hour type of thing. And he did this because he said, Oh, my God, there's nobody doing Medicaid. The money's not too bad. And we don't even have to mark it, we can get a million people. Well, what he failed to really go through is realize that this population didn't align with everything else that he's doing. It was a completely separate population. It doesn't mean he couldn't have them in, but it was just mixing everything up. almost cost him his business. So he realized, oh, yeah, it was it was seven figures, it was costing him. So he realized, Oh, my God, this is a disaster. Now, he said, like you said, I wanted to try to help and serve more people. So I can help them serve more people. It was easy to generate a referrals. And we can see the population. But the population that came in the type of services that were delivered, the type of culture, not bad or good, it was just very different. What they had, so it caused a lot of internal strife. And of course, the amount of work it took to actually get paid from the government.

Unknown Speaker  16:56  
Right, right. Yeah.

Unknown Speaker  16:59  
So when you start doing things out of alignment, just like our spine, when your spine is out of alignment, it starts to create a problem, it starts to break down. So this this a question about what should I charge? The question is, what are you about? What do you believe in? And then you start to do research, not comparing yourself what someone else is charging. You do research around? I'm similar to Karen. I feel like I'm that place. What is Karen charge? She charges 250 a visit? What is someone else? HR 300. This purchase this person charges? Two. So now, you know, anywhere from two to 300 is in that world?

Unknown Speaker  17:42  
Yeah, you're in the right ballpark,

Unknown Speaker  17:44  
you're in the right ballpark. Now that number can be I don't know, I mean, people that say, Well, I charge 125 of this, like, Okay, the first question is, is that number going to get you what you want? And that's a hard question to ask, right? Why would you want to make? Well, I want to make 200,000 I go, Well, 125 an hour is not gonna get you there. I don't care where you live. Right. Right, right. These are really difficult questions that we have to answer. But the idea is, value is not about. It's not about the techniques. It's not about all that stuff. You're learning all that stuff that our profession sells us, you got to learn more about this stuff, you got to have the fancy technique. It's not about that values, really about the big result. You help people plus the benefits that you add the result or the outcome, and the ancillary benefits. That's ultimately what we're selling, all of us are selling. And if you do this exercise, right, you really start looking at Karen, well, what is the big result that we're giving people? Yes, we're getting them out of pain. But what are they getting back to? They're getting back to running, they're getting back to work. They're getting back to living their life in full. You tell me what that's worth. Because if you dig down deep enough, guess what it's worth? It's priceless. Right? If you truly think about what we do, it's priceless. Because of our health because we only have one body. And you know, if you don't feel good, it's just a miserable, miserable way. So if the value that we provide is really priceless. Then we're just using the the hotel model to figure out where we want to be. And then we align our business and we align everything else we're doing in that way. Right the alignment that's the biggest issue. Because we all say we want to be the boutique, especially the cash base programs, we want to be boutique but our heartstrings, in the way we run our business is the red roof in one's not bad ones not good. It just doesn't aligned. And that creates stress.

Unknown Speaker  20:10  
Right, right. Yeah. So I think if, as when you're thinking about pricing, and correct me if I'm wrong here, but I think you want to look at quality, like, what is the quality of the product you're delivering? What kind of experience and reward are you creating for your patients? Is it through like a controlled sort of channel? Or is it chaos? That makes a big difference? Nobody wants chaos. And then finally, is it a personalized service? Or is it cookie cutter? And I think you have to think about all of those things before, as you're thinking about your pricing. Don't you think?

Unknown Speaker  20:56  
I'll push back a little bit on that? Yeah. I've never met anyone that told me they had a cookie cutter practice, ever. We everyone knows people. But when you look at yourself, right, says they have a cookie cutter practice. Right. Right. So you know, you said you said something about experience. I'll push back on that. I don't really care how much you know, I know. I

Unknown Speaker  21:22  
don't I don't mean, my experience. I mean, greens for the patient. Oh, their experience? Yeah. Have creating a good experience for your customer? I've heard that before. Yeah, that's my experience. No, no, no,

Unknown Speaker  21:36  
I got 10 years and 20 years. I'm like, No, it's the value you provide?

Unknown Speaker  21:41  
Yeah, no, I mean, the, like the patient experience, I should have been more specific the experience that you provide for for them?

Unknown Speaker  21:50  
Exactly. I mean, you know, look, if you're providing if you feel you're providing a higher service, and part of that higher service is creating an experience that really meets people where they are and meets their physical needs, their emotional needs, and all these other needs that they have, then you need to price it appropriately. So you need to look at other places that do something similar, and get an idea of where you should be. Right. I can tell you right now, nobody does that. What they do is they just pick a number out of the hat based on their internal guilt system. Am I feel okay with this number, or if I feel too guilty with it, it's a completely irrational system. And that's how they do because I've seen people people come in our program, and I go, how much you charge? And I like 121 30. I'm like, is that what you're worth? They're like, No, I'm worth 180. I go in charge 180. They're like, really? I can do that. I'm like, Sure can. And then you start getting into, well, what if they say no, what? Every single time very few people ever lead, they just gave himself a massive raise. And now they feel better about the services are providing, right? Let's face it, I guarantee when you were a little younger, as a therapist, you charge less, there's a slight little resentment, I care and just a slight, just a little resentment, like, I'm so freaking good at what I'm doing. And I'm only charging this amount. I know with me there was because I spent a fortune on my education, continuing it hours upon hours learning to get paid the worst paying insurance that I accept it. Right. I mean, it's it's a tough thing. But you need to really look at, you know, a great exercise I like to do is what are the benefits your service or program provides? Like, if you're trying to figure out what are the benefits? What is what is the model? Like, what is the treatment model? We refer to it as the business model. You know, this is the revenue you make for the program or for the service. And then what does the market charge for a similar thing? Now I know people listening will be like, well, no one does it quite like me. No one will ever do it quite like you. But let's face it, there's other people that do something similar to the outside public. It may not be similar to you, but if you're looking outside, it's similar. That will give you an idea of where where you can play, whether you get the high end, the middle end or the low end, not service or anything, just the lower end of what you're going to build for the services. And typically, like you said before, the lower end you charge, you're going to have to do more volume. I just did a masterclass and financial unit We're talking about this yoga program around financials and financial statements and how to look at what's a profitable model. And I like to use the three times model, meaning whatever you charge, per, whatever you charge, whatever you make per hour, has to be three times of what you're paying the person to deliver it. So if you're paying someone $50 an hour, that person has to generate at least $150 an hour. If not, there's not enough money for profit, and for overhead, and salaries and labor costs and all that. So that three times model was always a good model, you can use that really easily in the cash base model, right? Because typically, in a cash base model, you're literally just paying because a lot of cash base is an hour. But hey, if you're paying the person $50 an hour, you can charge less than 150. That makes it really easy to figure out. But I know your model, you're like, I'm not doing three times my models five times, even better. And as long as people are willing to pay it, and you feel good, and they feel good. This is more of a mind a mindset. What do you value, your own services. And the challenge we all have Karen is, once we learn all this stuff, once we go through all the heartache, once we go through all that stuff, all the money and everything, we typically forget about how much we put into doing this. And we only look forward, we only look at other people that we think are better than us. And they know more, and who am I to charge more, they don't even charge that much. When we get into that whole world. And that's tough. We need to to charge appropriately for not what we do, the benefits that we provide. Right? Right. That's what we're billing out. We build out outcomes benefits results.

Unknown Speaker  27:02  
100%? And how do you? What do you advise people to? Or how do you advise people sorry, to? To express that, to whether that be on their website? Or when they're talking to a patient on a sales call? How do they express what they do for them? So what those outcomes would be? Because in the end, everyone's always like, How much is it? Which is normal? Like if people are coming for your services, they should know how much it is right? So how do you so now we're getting

Unknown Speaker  27:41  
into the sales conversation? Well, you know, my favorite topics. Yeah.

Unknown Speaker  27:48  
It's up to you how deep of a dive you want to go on this.

Unknown Speaker  27:51  
But I love I love the sales conversation because it can be really, really simple. Right? I don't have a complicated sales process. I had three calls today. They're the most genuine, authentic just conversation, here's the thing. Step one, identify where the person is, what trouble what pain, what difficulty, are there have it step one be? What are those? What are the problems that they're having? How are they affecting their lives? So in our world, in the marketing world, it's called pain points. What are their pain points. This is not just physical pain points. These are emotional pain points. It could be spiritual pain points, it could be financial pain points, think about financial pain points for a second. So you're working with someone, and you're helping them potentially to avoid a $35,000 back surgery. So there's huge benefits to this, right, you're also potentially avoiding them because they don't want to take medication. So they're now not going to be hooked on oxy. So what's the benefits of that? What's the results of that? So you always start with where people are, have the problem that they're having. So we call them you start in the pain. And then you transition to their desires, their aspirations, their wants, what do they want? And I've had people say to me, well, Jamie, of course, they want to be out of pain. I go, No, they want more than that. Getting out of pain is one part of it. But to do what, like I've had chronic back pain for 30 years. Now when my back pain flares up. First of all, I'll write a check. I don't care how big 100% Right Second of all, what I want is not to get out of pain, necessarily. I want to go back and play basketball. Now of course, it's a hell of a lot easier to play if I'm not in severe pain. Now the question was, or the question is, so what is it about basketball? Well, it's social. It's physical. I stay in shape. I stay connected with my friends. What happens if you can't play basketball? Well, frankly, I'll get a little depressed. I'll just be a slob. I you know, a walk around the neighborhood but that's I'd like to talk smack with my buddies. So you get people into this emotional place of where you are now. And where they want to be where they want to be. The only thing that you need to provide, besides a sense of trust, which is, what's the biggest thing you provide, is you're providing a bridge from what I like to refer to as the House of Pain. Because I like to house the pain. Sure, jump around to play. Yeah,

Unknown Speaker  30:30  
of course, that was that was House of Pain, right? jump around,

Unknown Speaker  30:33  
I know you you got the House of Pain, to Pleasure Island, are going from pain to pleasure. The thing that gets us there, the bridge that gets us from pain to pleasure. That's what you provide. Now, if they want to know the specifics of what you do, then you can share the specifics you could share Well, step one, we do an intake evaluation, and we go through ABC, step two, we determine what's going on step three, we turn the player of the plan, step four, we get you better. So 1234, that's our plan. So because when I trust you caring, if I trust you, I don't need to know every little thing that you're going to do. I really don't care. All I care about is can you help me get what I want? And get me out of this place that I'm at right now. This is the, quote, sales conversation. I have. I mean, I tell people what the sales conversation because people think this is like some bait and switch, some coercive, the best sales conversation in the world are the ones that are most authentic, most genuine, and you actually care and you want to understand where they are. And you want to understand where they want to go. And you have confidence in what you do. If you don't have confidence. You show up weak weaknesses in something people trust, and you show up. I don't know if you're gonna be they really helped me. So if I asked you well, how much do you charge? Well, I don't I mean, kind of I mean, is 100 too much? I mean, I mean, I'll see you a couple of visits, like, you start almost apologizing, right? I've done it.

Unknown Speaker  32:21  
I've done it. I've done it a million times. 100. Yeah, absolutely.

Unknown Speaker  32:26  
But I've gotten over my emotion towards money, because that was my issues. And now it's just very clear. Well, here's what the program is, here's what we do, here's how much it costs. Hey, whatever, you know, credit card, check, whatever worried. And, yeah, I mean, this, this is where, you know, when we do an exercise around sales, you come out of this, not thinking twice about it. But we have to appreciate the fact that we went into physical therapy, we do have some money issues, we do have some guilt issues. But we can address those, because those aren't helping us get create the life that we want. And that's not going to serve the people we want to serve. And that's not going to attract the people that want to work for us either. Right? Because your staff, as much as we like to say, well, the generation, whatever generation we're on Z, Y, whatever, they don't want to work, they don't want to do anything they don't want to nobody wants to work for a boss who's broke. Because you know, why selfishly speaking? Karen, if you're broke, that means my job's unstable. My security is unstable, right? I want you to do well. So it's not that I don't want you to do well. But let's face it, it's it's it's expensive out there. And I want to make sure that I'm secure. So most of the people that bitch and complain about the people out there, they volunteer about his money. Well, the problem is, why can't you afford to pay them? And it's because you're not running an efficient business. Because of some of the things we talked about. Your services aren't priced correctly, you don't know actually how to position and sell your services. But those are skills. Those are skills you can learn there's nothing magic about it.

Unknown Speaker  34:15  
Right. And you can practice those skills. Absolutely. You have

Unknown Speaker  34:19  
to practice Yeah, well, how many when I worked with my, one of my first coaches in this business and in the coaching and training business on my nine years ago, he had me do this extra because he I had so much damn money stuff in my head. He goes, what what's the most you've ever sold in a program is like $500 Like, okay, so you're gonna charge $5,000 for your upcoming 90 Day Program. This This was the first thing I sold. I didn't sell a $97 program or $7 The first thing I was selling despite that I was sweating. And I go what do I say because you say exactly this. You ask them about this, you ask smell that. And then you say, here's what the price is, and you shut up. And I was scared I was sweating up for people said, Yes, I made more money in that thing. And they ended up being clients for a long time. Right? So what he had me do here was the exercise. He goes, I want you to practice doing the sales on your phone. And then I want you to send it to me. I'll give you some feedback. You do it again. So I practice 10 times. give me feedback. I practice 10 more, I knew the sales close. Right? Hey, so what are your thing? All right. So this, what do you that? So I kind of practice that, that thing. And by the end, I'm not saying I still didn't have some issues and butterflies when I said it, but it was a lot less emotional for me. And, of course, the people came on and they they loved it, they did well. So this is what we get to do we get to increase our skill levels and capabilities by practicing for sure.

Unknown Speaker  36:06  
Right, right. And and it's okay to not be perfect right out of the gate.

Unknown Speaker  36:12  
You're not going to be perfect, you're gonna screw this up, of course, you're gonna mess it up. And you know what, they're still going to pay you.

Unknown Speaker  36:20  
That's right. That's right.

Unknown Speaker  36:22  
Another mentor of mine told me always get paid for r&d. And everything's r&d. In other words, everything we're doing, we're just practicing, right, we're gonna practice this, you might as well practice it on people that can write new checks and come in as, as a patient. So, lean into the fear, lean into the worry, practice the the conversation and all that figure out where your price point is, and be confident people, people will pay for the results. Now, that's not your population. If your population is $125 a visit, that's fine, that's fine. People will pay for the results. That's right, you get to choose where your thing is, the only advice I would give you is just make sure you're at that three times multiple, do not charge and we're not talking about you because nobody pays themselves. We're talking about if you are someone if you're just a solopreneur. If you are someone to deliver services, just make sure what you're charging is three times what you pay them. If not, you're gonna you're gonna buck up on some on some issues there.

Unknown Speaker  37:38  
Right, right. And I think that's really good advice, and kind of a one. One have a really good solid takeaway from our conversation. Are there any other takeaways that you want the audience to remember?

Unknown Speaker  37:54  
Decide whether you're the peninsula or the red roof. Look for the people in that level of your market. Look at where they are and what their services are, and charge and price accordingly. Absolutely,

Unknown Speaker  38:11  
yeah. Yeah. I couldn't agree more great advice. Did we miss anything in our conversation? I feel like we hit a lot of really solid points. Was there anything that you were like I really wanted to get this point in? And we didn't hit it?

Unknown Speaker  38:26  
No, I don't think so. I mean, you know, you and I have lots of conversations around this. wish this was more complicated. It's not. It's not complicated. We make

Unknown Speaker  38:38  
it complicated.

Unknown Speaker  38:39  
I don't want to make it more complicated. Because I'm really good at doing that. I don't want to make this complicated. By giving all this other stuff. Here's the biggest problem we have with this. It's not that we're great at delivering what we do. The problem is we have our own internal issues around money around pricing around guilt. That's the part we have to address. No amount of fancy strategy, this subnet is going to change that. So the thing I gave you with the hotels with the this and that, it gives you an idea where you feel comfortable, make sure it's three times what you would have to pay someone to do it and try it. See they'll thank you. They'll thank you for doing that because your issues your own stuff is all in your head. So the only way you can address it is by addressing it so you don't need any more fancy stuff. It's just figure out where you are who you are. Charge it and go get

Unknown Speaker  39:43  
it right kiss keep keep it simple, stupid, right?

Unknown Speaker  39:47  
Keep it simple.

Unknown Speaker  39:48  
Keep it simple. absolute love it now. I know you know this question. So what advice would you give to your younger self? You've given plenty of advice here to your younger self, and I feel like it's a never end Doing well, sources. So give us another one.

Unknown Speaker  40:03  
What advice would I give to my younger self? Um, I probably I would have, I would have gotten help from an outside source sooner.

Unknown Speaker  40:19  
I love it. I just said that the other day, I think that's great advice.

Unknown Speaker  40:23  
You and I, you and I have a value system very similar when it comes to learning. You and I are lifetime learners. Mm hmm. And I wasn't always like this, I learned in my profession. But when it came to the business of physical therapy, I did not invest one 100 of what I invest in my, you know, manual skills and stuff, I, I wouldn't, I wouldn't, I would buy a book. And my younger self, I would have invested much more in my business acumen, I would have hired a coach, I would have went through the uncomfortableness of writing a check to my coach, which I eventually did. But then on the other side of that, you know, you get so much back of that, because you have to go through the fire, all of us have to go to the fire, even the overnight successes, which there's no such thing goes through the fire. So I would have gone through the fire sooner so I could get on the other side instead of through the torment that I did for for pretty much nine years.

Unknown Speaker  41:27  
Right? Right. I couldn't agree more. And now where can people find you? And what is your free gift for the listeners? Because I know there is one here. So they can you can follow me quiz. Ah, your PT practice quiz.

Unknown Speaker  41:46  
Yeah, I mean, look, the first thing you want to do is really understand kind of where you are in your business, you might think you understand where you are. But this this, this pte practice quiz and I have asked you questions that you're not asking yourself. So there's it only takes about five minutes to do it gives you a score kind of rates you where you are in your business, and then I provide resources to help you overcome those challenges that you're having. Because business really comes for most of us, you're really in three different areas of your business, you're in a Stage One Business stage two, stage three. And really what that means is where your income is your your total revenue, whether it's zero to 400,000 400,000 to a million or million to 3 million, that's where 90% of all of us are. So this quiz kind of will ask you some questions and really kind of teach you a lot about your business. So that's definitely something that I would highly recommend taking you want to reach me you know, best way to do is just follow me on LinkedIn. You know at Jamie Schreier. You can reach out for my you know, shoot me an email if you want to shoot me an email Jamie at practice freedom you. I'm all over the place. I'm like you, Karen. I'm all over social media. I tried to get myself out there and try to deliver good, good resources for people to try to help them.

Unknown Speaker  43:07  
Cool and I'll just remind people of the website it's practice freedom you the letter u.com

Unknown Speaker  43:14  
Yeah, practice u.com And then yeah, there's there's a quiz right there or you can leave the link to the quiz.

Unknown Speaker  43:20  
Yes, everything will all of Jamie's information will be at the podcast, website at podcast at healthy wealthy smart.com. In the show notes under this episode, one click will take you to anywhere you want to go. Jamie Schreier related. So I think that's pretty good, right. That's great. Great. So Jamie, thank you so much for coming on. Again, as always a great conversation. I really appreciate you. So thank you so much. Thank you, Karen. And everyone. Thanks so much for listening. Have a great couple of days and stay healthy, wealthy and smart.

Julie Bee: Leveraging Burnout to Fuel Success22 Nov 202200:37:24

In this episode, Award-Winning Entrepreneur and Speaker, Julie Bee, talks about leveraging burnout.

Today, Julie talks about her experience with extreme burnout, how burnout affects business owners, and how to document your burnout. What is the good side of burnout?

Hear about how to explore burnout leverage points, accepting the fact of burnout, preventing burnout, and get Julie's advice to her younger self, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "Burnout forces you to really evaluate what is most important to you."
  • "You've got to go through it. There's no going around it."
  • "The big things come from big work."
  • "When you get to the other side of something really hard, you realize how resilient you are and how powerful you are."
  • "If you're not taking care of yourself, who's going to take care of everybody else when you're not there?"
  • "Embrace burnout. Accept that it's probably going to happen to you at some point, if it hasn't happened already."
  • "Schedule time to read and time to think, at least once a week."

 

More about Julie Bee

Julie Bee is an award-winning entrepreneur, compassionate and empathetic leader, and engaging storyteller. Julie has spoken for 14+ years on topics including leadership, management, employee engagement and morale, workplace culture, small business ownership, and entrepreneurship. Julie's leadership insights have been featured on FastCompany, Forbes, Thrive Global, and many more.

Her forthcoming book with Matt Holt Books, The Business Owner's Guide to Burnout, is scheduled to hit bookshelves in early 2024. Matt Holt Books is an imprint of BenBella Books, publishers ofTraction.

 

Suggested Keywords

Healthy, Wealthy, Smart, Burnout, Priorities, Leverage, Resilience, Entrepreneurship,

 

Resources:

FREE GIFT: 30 Ways To Say No Guide.

Join the Key Employee Coaching Program.

Julie's VIP Consulting For Business Owners.

Watch Julie's Speaker Reel.

Read: Addressing the Risks of Manager Burnout.

Read: A Founder's Journey Requires Prioritizing Sleep and Defining What Success Looks Like, with Julie Bee.

Read: 10 Crisis Communications Do's and Don'ts During Covid-19.

Read: How To Ask For More Support As You Return To The Office.

Read: The Ultimate Guide To Succeeding in the New Workplace.

Read: Why Successful Entrepreneurs Need To Be Calculated Risk Takers.

Read: Should Companies Take A Stand On Social Issues?

 

To learn more, follow Julie at:

Website:          www.thejuliebee.com.

Podcast:          They Don't Teach This in Business School.

YouTube:        Julie Bee.

LinkedIn:         Julie Bee.

Instagram:       @thejuliebee_.

Facebook:       @Thejuliebee.

Twitter:            @thejuliebee.

 

Subscribe to Healthy, Wealthy & Smart:

Website:                      https://podcast.healthywealthysmart.com

Apple Podcasts:          https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264

Spotify:                        https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73

SoundCloud:               https://soundcloud.com/healthywealthysmart

Stitcher:                       https://www.stitcher.com/show/healthy-wealthy-smart

iHeart Radio:               https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927

Dr. Nick Schmit: Exploring New Revenue Streams in Physical Therapy30 Oct 202500:39:52

In this episode of the Healthy, Wealthy, and Smart Podcast, host Dr. Karen Litzy welcomes Dr. Nick Schmidt, a practicing physical therapist and founder of PT Assist and the Physical Therapy Project. Dr. Schmidt shares his journey from a pre-pharmacy student to a passionate advocate for innovative revenue streams in physical therapy. The conversation delves into the importance of cash-based services, the potential of retail sales in clinics, and the creation of a supportive community for physical therapists. Dr. Schmidt emphasizes the need for sustainable business practices and the role of physical therapists as musculoskeletal experts.

 Takeaways

 

  • The transition from traditional to cash-based models can enhance revenue.
  • Retail sales in clinics offer a viable revenue stream with the right products.
  • Building a community among physical therapists fosters growth and innovation.
  • Understanding the market and patient needs is crucial for success.
  • Integrating new technologies requires careful consideration and planning.
  • Consistency and passion are key to professional growth.
  • Collaboration with other practice owners can provide valuable insights.
  • The importance of aligning new revenue streams with clinic capabilities.
  • The role of physical therapists as primary musculoskeletal care providers.
  • The value of connecting with like-minded professionals in the field.

Chapters

 

      [00:00] Introduction and Welcome

·       [02:15] Dr. Nick Schmidt's Background and Journey

·       [05:30] Exploring Cash-Based Services

·       [10:45] The Role of Retail Sales in Clinics

·       [15:20] Building the Physical Therapy Project Community

·       [20:00] Innovative Technologies and Their Implementation

·       [25:30] Challenges and Opportunities in Revenue Streams

·       [30:15] Advice for Practice Owners

·       [35:00] Closing Thoughts and Contact Information

More About Dr. Schmidt:

Nick Schmit is a practicing physical therapist and the founder of The PT Assist and The Physical Therapy Project community on Skool. Throughout his career, Nick has developed a deep passion for helping practice owners build sustainable businesses while reinforcing the role of physical therapists as the musculoskeletal experts. 

This passion led him to create The PT Assist, a platform that helps clinic owners successfully integrate retail sales into their practices. His newest venture, The Physical Therapy Project, is both a community and a resource hub for physical therapists exploring cash-based services and modalities such as dry needling, saunas, shockwave therapy, laser, retail offerings, wellness services, and more. The community provides guidance on what services are available, how they work, which might be the best fit for a clinic, and practical strategies to implement them smoothly and effectively. 

Nick grew up in central Minnesota, earned his bachelor's degree in Zoology from North Dakota State University, and went on to complete his Doctor of Physical Therapy at the University of Nebraska Medical Center in Omaha. He now lives in North Dakota with his wife and their growing family. 

Grounded by his faith and family, Nick is grateful for the many blessings in his life. His mission is to add as much value to the profession as possible and to connect with others who are boldly pursuing their dreams and passions.

 

Resources from this Episode:

Nick's email: nick@theptassist.com

The Physical Therapy Project Website

Nick on LinkedIn

 

Jane Sponsorship Information:

Book a one-on-one demo here

Mention the code LITZY1MO for a free month

 

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Maia Monell: Nav.it Creating Lasting Behavioral Change Around Money Habits14 Nov 202200:44:01

In this episode, Co-Founder of the Nav.it Money App, Maia Monell, talks about entrepreneurship and navigating finances.

Today, Maia talks about the shortfalls in financial education, planning business KPI's, and the results of financial inequity. How does the Nav.it App address these concerns?

Hear about financial planning in the world of instant gratification, success milestones, how to keep financial stress low, and get Maia's advice to her younger self, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "Healthcare doesn't understand finances, and finances doesn't understand healthcare."
  • "Money is dollars and cents. Anybody can figure it out."
  • "The biggest quality of an entrepreneur is adaptability."
  • "You still have to work to be lucky."
  • "The results of financial inequity are far-reaching and persistent."
  • "Patience and adaptability are key."
  • "Do not act on a TikTok influencer."

 

More about Maia Monell

Maia is the Co-founder and Chief Growth Officer of the Nav.it Money App. Nav.it is the fitness app for finances, providing personalized financial coaching to build good habits and live financially well.

When she's not pitching, selling, and creating for Nav.it, Maia is working with her family's two foundations. She's devoted to closing wealth gaps perpetuated by a system not built for the majority of America, and believes that financial wellbeing is an integral part of creating a healthier and more equitable society.

She's an avid tennis player, skate skier, and runner, with an obsession for physical, nutritional, and financial health.

 

Suggested Keywords

Healthy, Wealthy, Smart, Entrepreneurship, Finances, Inequity, Patience, Adaptability,

 

Download the Nav.it App on iOS and Android.

 

To learn more, follow Maia at:

Website:          navitmoney.com.

LinkedIn:         Maia Monell.

Instagram:       @letsnavit.

 

 

Subscribe to Healthy, Wealthy & Smart:

Website:                      https://podcast.healthywealthysmart.com

Apple Podcasts:          https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264

Spotify:                        https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73

SoundCloud:               https://soundcloud.com/healthywealthysmart

Stitcher:                       https://www.stitcher.com/show/healthy-wealthy-smart

iHeart Radio:               https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927

Scott Colby: Creating A Happy Workplace With Gratitude31 Oct 202200:36:02

In this episode, Founder of Say It With Gratitude, Scott Colby, talks about creating a happier workplace through gratitude.

Today, Scott talks about the 5 languages of appreciation in the workplace, staying connected with handwritten notes, and how gratitude affects the bottom line. How can you infuse gratitude in the workplace?

Hear about gratitude journaling, the gratitude toolkit, and get Scott's advice to his younger self, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "It starts with you first."
  • "Find out how each teammate likes to be appreciated at work, and then appreciate them in that language on a consistent basis."
  • "Write down one thing that you're grateful for each day."
  • "Almost 50% of workers choose Words of Affirmation as their first way that they like to receive appreciation at work."
  • "61% of all US employees are lonely."
  • "Start now. Do something. Compliment somebody. Flash somebody a smile. Do something different."
  • "Do some of this unplugged."
  • "Don't take things personally."

 

More about Scott Colby

After an eye-opening experience in Guatemala, during which Scott witnessed firsthand the power of gratitude, even in poor living conditions, he launched Say It With Gratitude, which helps companies create happy workplaces by having gratitude as a core value.

In addition to delivering his message of gratitude around the world, Scott promotes the power of thank you notes, leads gratitude adventures in the wilderness, authored a book called The Grateful Entrepreneur, and developed The Grateful Deck, a card game consisting of questions that spark meaningful conversations.

 

Suggested Keywords

Healthy, Wealthy, Smart, Gratitude, Appreciation, Connections, Affirmation, Quality Time, Service, Gifts, Touch,

 

Recommended Reading:

The 5 Languages of Appreciation in the Workplace.

 

FREE Gift: Gratitude Toolkit.

 

To learn more, follow Scott at:

Email:              scott@scottcolby.com.

Website:          sayitwithgratitude.com.

Facebook:       Scott Colby.

Instagram:       @scottcolby.

 

 

Subscribe to Healthy, Wealthy & Smart:

Website: https://podcast.healthywealthysmart.com

Apple Podcasts: https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264

Spotify:                       https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73

SoundCloud: https://soundcloud.com/healthywealthysmart

Stitcher: https://www.stitcher.com/show/healthy-wealthy-smart

iHeart Radio: https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927

 

Read the Full Transcript Here: 

00:05

Welcome to the healthy, wealthy and smart podcast where healthcare meets business with your host me, Dr. Karen Litzy. And just as a reminder, the information in this podcast is for entertainment purposes only, and is not to be used as personalized medical advice. Enjoy the show. Hey, everybody, welcome back to the podcast. I am your host, Karen Litzy. And today's episode is all about gratitude. So often we talk about gratitude in the context of our personal life, which is great, there's nothing wrong with that. But today, in this episode, we challenge you to start practicing gratitude in the workplace. So to talk us through is Scott Colby. After an eye opening experience in Guatemala, during which Scott witnessed firsthand the power of gratitude even in poor living conditions. He launched say it with gratitude, which helps companies create happy workplaces by having gratitude as a core value. In addition to delivering his message of gratitude around the world. Scott promotes the power of thank you notes, leads gratitude adventures in the wilderness, authored a book called The Grateful entrepreneur and develop the grateful deck a card game consisting of questions that spark meaningful conversations. So into the in today's episode, we talk about the five languages of appreciation in the workplace. So if you are a manager, or a CEO, or you own your own practice, you're gonna want to know what those five languages are. Because that's how you're going to want to speak to your employees, how to stay connected with handwritten notes, and how gratitude gratitude affects the bottom line. So I want to give a big thank you to Scott for coming on and talking about gratitude in the workplace. And so I'm very grateful for him. Everyone enjoyed today's episode. Hey, Scott, welcome to the podcast. I'm happy to have you on today.

 

02:01

Hey, Karen, thank you for having me. Looking forward to a great conversation.

 

02:06

Yeah, it's my pleasure. And today we're going to be talking about happiness and how to create a happier workplace through gratitude. So before we get into the meat and potatoes of our conversation, can you let the listeners know a little bit more about why you came across this topic? Why this is like your expertise. So go ahead and give the listeners a little bit more backstory, if

 

02:31

you will? Yeah, certainly. So back in 2014, I took a trip to Guatemala, I was there to build schools with an nonprofit called hug it forward. And we were building schools out of plastic bottles. And one of my first memories of that volunteer experience, it was about a week long experience was I was riding a bus with 25 other volunteers. And we pulled up to the site. In a community called Chinook stay in Guatemala, we pulled up to the site where we were going to be volunteering, and I didn't know really what to expect. And I looked out the window of the bus. And it looked like the entire community had come out to greet us. And there was people of all ages, kids and parents and grandparents. And as I stepped off the bus with the other volunteers, the community had formed two lines. And we walked in between the two lines of people. And we felt like rock stars, or at least I did, walking down the red carpet, there were people waving the American flag, there was music blaring over the loudspeaker, just they were hugging us and just had smiles all over their faces. And I really learned that they were just being grateful for the volunteers that we had taken time out of our schedule to take that trek to Guatemala. And the other thing that I learned over my week long experience there in genetics day, was that the community had very little, very little clean water. They don't have the smartphones and the internet that we take for granted very little food, cramped living conditions. But they had community they had each other. And again, they had gratitude and appreciation for just other human beings. And as I thought to myself, when I got back, I was living in Denver at the time, when I thought to myself, after I return home, like cash, like how am I living my life, I'm living a life filled with complaining, thinking about all the things that I don't have. And in stark contrast to just what I experienced, and also looking at my life and other people around me, are always on our phones and we're always have our head buried in screens, and we're anxious and we're overwhelmed and we're not making deep connect actions anymore. It seemed like so that was kind of the first start that I had in my head, that, hey, I wanted to do something different in my life to make, to really live in gratitude, and to live with an attitude that I learned from the community and nginx de Guatemala. And then also, I think, and we'll probably get to this a little bit later in the conversation, just my experience in the corporate world of, yeah, you know, I've had jobs where I don't feel appreciated in the workplace and how much of an impact that made to my to my happiness, we spend a lot of time at work. And if you're not happy with your job, and a lot of that is not feeling valued or not feeling listened to that can really impact your your mood and your attitude. And really, whether you want to stay with a company or not. So kind of putting all that together that led me to start a brand called, say with gratitude. And it started with thank you cards, and now it's morphed into where I speak on the topic of workplace gratitude.

 

06:05

And you alluded to this, but I want to dive right in. So how does this translate into the workplace? How does that action of gratitude, that feeling of being appreciated? How do you translate that into a corporate setting, or, in my case, I'm a physical therapist, so maybe into a healthcare setting where people right now are really stressed out and burnt out. And, you know, and carrying a lot of student debt, and empathetic loads, and everything else? So how do you infuse gratitude? What are your recommendations? Yeah, and

 

06:46

that's a lot. And I, I'm glad you brought that up, I actually just came back from Wisconsin, where I was speaking at a healthcare conference on this very topic. I'm a big believer that it starts with you first. So start with the person before we can maybe bring it into the workplace, because we need that. We need to have that right attitude. It's hard to it's hard to spread gratitude around the workplace, if you're feeling, let's say, depressed and overwhelmed and stressed. So what can you do to start your own personal gratitude practice? I also have a health and fitness background. So I love that you're in, in physical therapy. And yeah, so I, I always talked about the analogy of, you know, when you're on an airplane, and they're given the safety instructions, if the oxygen mask comes down, please put it on yourself first, before helping others. And I talked about that, because if you're passed out, how are you going to help other people, but we can maybe not literally get passed out. But we can have the feeling of like, Hey, I just can't do it anymore. So I think we have to take care of ourselves first with self care. And there's a lot of different ways you could practice self care, but for this conversation, what how can you practice gratitude, and help you feel better gratitudes got that kind of magical powers that it can help you be more optimistic, feel less stress, more energy and things like that. So where do we begin here? There's various ways to practice gratitude. Probably the one that people maybe, you know, they think of when they think of the term gratitude, just keeping a gratitude journal and writing down what you're grateful for. I've got a tip there, though. I know a lot of people that do do that just kind of go through the motions. And then you don't really feel that difference. Like if you're just saying like, Hey, I'm grateful for my cat Oliver, which we now know as parents cat's name. I'm grateful for all of her my health and my job. And then you turn the page and you fill out the gratitude the next day. What does that actually mean? It probably is not going to get you into a frame of mind where you're living in gratitude. So we're, I suggest people take it further is if you're writing down, you're grateful for somebody or some something in your life. Follow that up. By writing down why you're grateful for those things, or that person, what is it about that person that you appreciate that you love? And then I take it even deeper and I teach people think about what your life would look like without that person? Or that that thing without that job without your teammate? What would life look like then? And then when you do that, you say what, why and what would your life look like without then it creates a more emotional response. So I'll have people do this in my breakout sessions. And that's usually the hears, people have tears because they start to think, oh my gosh, my life without this person, I couldn't even imagine it. So I think that is one way to start a personal gratitude practice. So you're actually like, Okay, you're, you're reminding yourself of the good in your life. And then what does that mean for work and work, we could talk about two different things. One is like, leading with gratitude, which, in a sense, I take that to mean creating a culture of gratitude and kindness. So in healthcare, trading, treating your patients, like real people, and that have a heart and not just transactional. So I like to, you know, give examples, so people can really think about what this might look like in the real world. So I my favorite coffee shop in Denver, when I lived, there was a coffee shop called fluid. They, they got to know me by asking questions. I went there on a regular basis. So it wasn't just like, hey, here's your coffee, give us money. It was people that took the time to get to know me a perfect example. There was one day when one of my other cats we had talked about cats before we hit record. My other cat, Nomar who who's not with us anymore. He was having two teeth pulled. And so I was a little bit anxious and the barista the manager there, she asked me like, hey, you know what's wrong? I told her, her cat was having a tooth pulled that day as well, just coincidentally, and she just said here, your coffee is on the house today. And it was just just a little thing. But something like that can go a long way. Chewy. Speaking of animals, they're a company that sells pet food and pet accessories to pet owners. I know a lot of pet owners will get their food from chewy on an auto order subscription basis, they automatically send the food every month, and they take money out of your credit card. So there's a lot of stories, but it goes like this. A lot of times when a pet owners, dog dies, let's say or a cat dies, and they'll call you and say hey, please stop my shipment, my dog has passed away. Chewy, of course will express sympathy. And then they'll say, okay, all those unopened bags that you may still have, we will refund your money for all of that. Don't send the food back, we will, we would love for you to donate that food to a local shelter. And then a lot of times in a few days, sympathy flowers and a sympathy card will show up on the doorstep in just as a as an expression of condolences. So chewy is a company that leads with gratitude. So they're not saying like, we need your money back or we need the food back or we can't send these flowers because it costs too much. They're treating their customers like human beings that have a heart.

 

13:06

And then we've got appreciation in the workplace in the sense of all right, we need to appreciate our teammates, right? There's an interesting statistic. This is kind of a old statistic, Karen, but it's still relevant and maybe worse today. 79% of people in a research study a few years ago said that they left their job, in part because they didn't feel appreciated at work. So it wasn't like, hey, we need more money. Or we need to be you know, get promoted. It was really just not feeling valued, not feeling heard or listened to and not feeling like they mattered. So that's why I like to talk about Okay, starting with yourself first and then spreading it to other people like your customers or patients but also your team. And a great book is the five languages of appreciation at work. It's kind of a follow up book to the five love languages, which is was a popular book that talked about relationships, personal relationships, and we all have a preferred way that we like to receive love. We also have a preferred way that we like to receive appreciation at work. And the languages are the same five languages as the original five love languages book. So think of things like words of affirmation, quality, time, acts of service, tangible gifts and physical touch. We all have a way that we like to be shown appreciation at work usually follows one of those five. And so basically the idea here is find out how your each teammate likes to be appreciated at work, and then appreciate them in that language on a consistent basis. So somebody likes words of affirmation. So you want to appreciate that person, by affirming them with words that can be written, it can be verbal, the idea is to do it consistently. Be very specific. Don't always make it tied to performance. Maybe make it you know, give them a shout out on why you like them, kind of like we talked about earlier, when we write down like, Why do you like somebody's work? Somebody that is loves words of affirmation will love hearing good things about them? So yeah, so that's just kind of a basic rundown. I know, that was a long answer. But I think it's important to, to get all three of those in personal gratitude, leading with gratitude, and then spreading appreciation to your team. Yeah,

 

15:46

that's three, kind of an easy framework for people to follow. And circling back to that gratitude list or gratitude journal. I used to keep one and then I did it. And then I did and now you know, it kind of goes in cycles. Do you have any advice for people on how to be consistent. And as a follow up, I think it's important for people to know that it doesn't always have to be really big things. I remember when I started, the coach that I was working with was saying, Well, you know, it doesn't always have to be big, grand things. It could be like, I'm grateful that I have an umbrella because it was raining today, or I'm grateful I have a warm jacket, because it's 30 degrees today. So it doesn't have to always be a person or an animal or a relationship.

 

16:39

Yeah, yeah. Great point. You want to keep it simple, right. So don't get overwhelmed. So I love your point there. So my first thought to your question was, you know, you've mentioned that you weren't super consistent with your gratitude journaling. I know, I'm not I'm actually not either. You know, I'm seen as gratitude guy. But gratitude journaling never has been something that I've been consistent at. So what I do want to I'll give a tip on how to be consistent. But before I do that, I do want to encourage the listeners to find something gratitude related that you do enjoy doing. So maybe your thing isn't keeping a gratitude journal, but maybe like complimenting somebody. So that is a sign of gratitude. Or a way to show somebody gratitude. Gratitude could be just sending a quick video to somebody. So maybe like, I'm not really much with written but I'll send them a video or an audio. And that could be your thing, or writing handwritten notes, could be your thing. But in terms of if you did want to start with gratitude journaling, and trying to figure out a way to be consistent with that right off the bat, you could do some things that can help you form a new habit, much like forming a new habit to exercise or something like that. setting yourself up for success. So breaking down the habit into the smallest thing possible. So maybe you just write down one word each day instead of trying to form an entire sentence. So that could be a way to break it down in a small, small miniscule habit. But also think about something that you're already doing, and stacking this habit on that and creating a trigger point. So suppose you make coffee every single day. And that's kind of a routine you're already in. So maybe you leave your gratitude journal by your coffee pot or your coffee maker, and just have that next to it as a reminder that oh, yeah, because a lot of times not keeping a habit is just we forget about doing it. So create a way that you will remember to do the habit by having something that you already do be that trigger that reminder, right.

 

19:02

So your habit, habit stacking.

 

19:05

Exactly, yeah, habit stacking. Yep. So you've heard of that. If you're doing something like if you're doing something like writing a handwritten note, I've tried to do like, writing handwritten notes every day, which I've been successful at for a while. That is a little bit more involved. But what I could do is think about the night before who I want to write the note to find the address, get the envelope out, get the card out, get the pen out, get the stamp out and put it all out. So I'm actually see it and everything's not like hidden away in a drawer. So make things visible. So I think yeah, those are my best advice to find something that you like doing so it might not be a gratitude journal. Once you find it breaking down in the smallest component possible. So it's one word versus a list of 10 things and then finally have it stack you know, do Do it while you're doing something that you already do every single day anyway.

 

20:05

Got it? Yeah, much easier makes it much more digestible than like, well, I don't know if I can write the journal and then write the why. And gosh, take me 30 minutes. And do I have time for this? And yeah, so that makes a lot of sense. And I can also, I should also say, like, you can do it on your phone, too, like the notes section of your phone? Yeah. Yeah. You know. So that's, that's a possibility as well. So if you have like, a commute after work, where you're not driving, you can, you can like make that a habit at the end of your day to just throw something into your phone or something like that.

 

20:42

Yeah, I got one more. Yeah, it's similar to a gratitude journal to gratitude jar, which is huge. It's just take any jar. And you can just cut out slips of paper and just write down one thing that you're grateful for. Each day in the paper, maybe you have a family, and you get the whole family involved. And I like this idea. Because the jar can be visible. And it's fun. It's almost fun to watch the stacks of the slips of paper grow in the jar tilde, Giorgio stuffed, filled with gratitude, then you could pick a day, Thanksgiving Day, New Year's Day, maybe go and bring your family together, you sit in a room, on the sofa in the living room, and you go through like hay who said they were grateful for you know, chocolate, and then somebody raises their hand. That was me. And then you said, then you can go into more of the Hey, why did you pick chocolate? What is it about it? And then you can have these amazing conversations as a family. Or you could even do something like this at work as well.

 

21:50

Yeah, I was just thinking that if you have, you know, maybe a smaller to medium size, like a small company, or I know a lot of physical therapy offices. They don't have hundreds and hundreds of people in the same office. So this is something that's actually like, doable. You know, because I think if you had like, if you're in an office with like, 300, people, like it might be a little overwhelming. But most, I think healthcare offices, you know, if you have 20 people, I think that would be like quite a bit. So if you're in a smaller office, it's a great way to stay connected with your co workers. And another way of staying connected is and you'd mentioned this here, and there are handwritten notes. So how do you incorporate handwritten notes in the workplace? And are you only doing this if you're the boss?

 

22:44

Yes, I so handwritten notes I love it's how I started my company, say with gratitude, I, I had kids draw pictures. And I turned them into thank you cards that I sold to individuals and companies. But I love handwritten notes because it provides a connection point between you and the recipient of the note. So it's a way to not only appreciate somebody but actually connect to them on a deeper level. So whereas you know, writing in a gratitude journal, you might be the only one that sees that a handwritten note to people can see it or maybe even more in the workplace. You can use it a couple of different ways. One could be if you start to learn, who in your company likes words of affirmation, right, we talked about the five languages of appreciation. If you find out who likes words of affirmation, then you can make it a point to write a handwritten note to those people and know it doesn't need to only be the boss. I think if you're creating a culture of gratitude, I think everybody should be involved. If you're trying to figure out like, hey, I want to start this gratitude at work thing, not sure where to start, handwritten notes, I think can be a great place to start before you kind of fine tune your your appreciation, tools that you want to use. The kind of latest research shows from the authors of the five languages of appreciation and workplace that almost 50% of workers choose words of affirmation as their first way that they like to receive appreciation at work. So it's a great place to start. Of course also, you can easily write handwritten notes to your, your your patients to appreciate them. We talked about appreciating your customers patients, more is more than just a transaction, like make them feel good. And there's a company that I interviewed the HR had a few years ago, I love what they do every week, like once a week, they would, as a team, they would get together at lunchtime for about an hour. And they would write handwritten notes to their customers. And I liked it two reasons. One, they were expressing gratitude to their team, or excuse me, to their customers, but to they were bonding over the act of writing gratitude notes as a company. So just imagine there's a few people in a room, they're grabbing lunch, they're writing notes, they were being creative, they were putting stickers on the notes. And they were able to kind of chat with their the co workers on a level that they don't normally do, because they're normally just focused on work. So they got to know their team, on a deeper level, just having these conversations as they were writing note to their customers. So it could be a great way to, to bring your team together to just bonding over the act of writing handwritten notes.

 

26:02

And here's the question that I think a lot of business owners are going to want to know. And you may, you may have an idea of what I'm going to ask here. But what does this do for the bottom line of a company? So you're spending this time you're bringing in people from your company? How does does this improve the bottom line? Will this help the company make more money?

 

26:28

Yep. So that one statistic that I mentioned that 79% of people left a job because they didn't feel appreciated at work? Turnover finding new workers as a high cost of business for a company. So anyway, the Yeah, the the research is showing that. Doing things like infusing gratitude at work, appreciating your team, connecting with them on a more deeper level. So a lot of people feel disconnected at work, because they've got a lot of emotional stuff, you know, in their lives are overwhelmed or stressed. But when they get to work, they don't chat about any of that. So there's a lot of research now that shows workplace loneliness is high. Six, up to 61% of all US employees are lonely. So lonely workers and workers that don't feel appreciated, they're disengaged, they're not as productive. They're calling in sick, they're stress. They're thinking about leaving their job, or they're actually leaving their job. And connecting with a team and showing appreciation to your team can change all of I don't know that there's actually hard numbers that are out there yet, but just know that there are studies have shown there's productivity increases, turnover decreases, sick days decreased. So all of this leads to companies that can actually save more money.

 

28:10

Yeah, no, I understand that. Yeah, that makes sense. But I had to ask that question, you know, because people are going to be like, Well, this sounds great. But what's it gonna do? Yeah, it's

 

28:20

the biggest probably, you know, obstacle in doing something like this, because a lot of businesses are like, well, you know, I know if I spend, you know, $100 on Facebook ads, I'm gonna get this exactly. Yeah. Right, and $1 for dollar return. And for something that's more of a soft skill like this, you might not exactly have that data, but just know that there's a lot of money being lost due to low productivity and high turnover. Yeah. And with appreciation and connecting can really solve a lot of this. Yeah,

 

28:56

no, that makes perfect sense. And now, before we wrap things up, I want you to one more time. Yes. Do you mind repeating the five languages of appreciation in the workplace?

 

29:06

Yeah, the five languages of appreciation are words of affirmation. Quality time. So that's the second, the one that second most popular quality time. So two people basically, spending time together like you and I are acts of service. So that could be like helping somebody with a time sensitive project. Tangible gifts. So that could be somebody that actually likes to receive a gift. And that's how they like to be appreciated. The thing is, they're the best you can make the gift. It doesn't have to be expensive, but the more personal, you can make it the better. So a gift of a pair of socks with my cat's face on them is better than handing me a Starbucks gift card because somebody that knows I'd like my cats has done their homework and that would be a really meaningful gift to me. And then physical touches the last one That's not seen very much in the workplace that's like, you know, high five pat on the shoulder for obvious reasons. Yeah, yep. Yeah, that one is usually not somebody's primary way they like to receive appreciation. So the first four are the ones that most things, you need to focus on those four languages. Right,

 

30:19

right. And speaking of gifts, you actually have a free gift for our listeners. So it's gratitude. toolkit.com. Can you talk a little bit more about that?

 

30:28

Yeah, that's really a toolkit with a bunch of goodies. So what'd you get there? I wrote a book called The Grateful entrepreneur, which I know you mentioned in the intro, that you get a digital copy of that book, that's all about creating meaningful relationships at work. I've got something else that I created called the grateful deck, which is 120 questions to start meaningful conversations, great to use to start meetings at work to just get to know your team a little bit better. And then I've also got 47 ways to practice personal gratitude, and 29 ways to use gratitude to grow your business. So that's all in this all digital downloads in the gratitude toolkit.

 

31:15

Perfect. And that's awesome. So if you want to go a little bit deeper into what we've spoken about today, then you're going to want to check out that gratitude toolkit. And again, it's www dot gratitude toolkit. All one word.com. All right. So is there anything that we didn't touch upon that you want to hit on? Or is there something that you want the listeners to their big takeaway here?

 

31:43

Yeah, big takeaway, I think, is just to start now, do something, compliment somebody flash somebody a smile, do something different. If you want to go a little bit deeper than that, write a handwritten note. And do those three, do the three things that I talked about in the journal, do it for your note? Who do you appreciate? Why do you appreciate them? What would your life look like if they weren't in your life and read that note to them, it's even more powerful than just handed it to them is to read it to them, the connection will be amazing. And the one thing one thing that we didn't hit on, that's kind of near and dear to my heart. Do some of this unplugged. So don't you know if somebody is talking to you Don't be on your phones, pay attention to them. That's a form of gratitude, a form of connecting is just listening. So I if you want to start a gratitude practice, think about doing this, like write your note without like, put your phone in a different room, you'll be more engaged. And you're going to think more clearly. So yeah, that's a I think a good good takeaway for that for the audience. Yeah,

 

32:55

that's great. I love it. And now, I have one more question. It's a question I asked everyone. Okay. That's knowing where you are now in your life. And in your career? What advice would you give to your younger self?

 

33:07

Oh, that's a great question. Lots of advice. I could give my younger self. So I was thinking about this, I would say, and this is I was trying to think of what am I still working on? Because and there's a lot but I was I'm gonna go with don't take things personally. So good. Something I still work out. I don't think I'll ever be like completely perfect with that. But yeah, if I could give my younger self that advice. Because I do take things personally, I'm sensitive. If somebody you know, I could have 100 compliments, and one naysayer, and I'm focused on that naysayer, I think it's human nature. And I take it personally, but but I think like, we don't know, like, at least for me, personally, I know I'm doing good in the world. And I'm changing lives. And I need to not be sensitive and not read social media sometimes and take that own advice of unplugged right and just hanging out with the people that I love. And I know that love me and, and, and really, I think just continue to connect with other human beings in a meaningful way. Get rid of the technology. Don't let negative comments bring you down. Because then it can affect your day, your week thing that affects your performance at work that affects how you relate to your loved ones. And so yeah, so don't take things personally. Advice that I would give my younger self but I would also continue to take that in my older self.

 

34:54

Yeah, I love it. That's so good. And now where can people find you? Where can they connect with you,

 

34:59

too? your main website is saved with gratitude.com you can always email me Scott at Scott colby.com. And then even on Facebook, my most probably active social media platform at Scott Colby.

 

35:13

Perfect. And we'll have links to all of this over at the podcast at podcast at healthy, wealthy smart.com. So you can always hit up the podcast website, and one click will take you to all of Scott's info. So Scott, thank you so much for coming on the podcast and sharing with us how to have gratitude and how to infuse that into our workplace in our jobs. So thanks so much. Thank you, Karen. My pleasure. Anytime and everyone. Thanks so much for listening. Have a great couple of days and stay healthy, wealthy and smart. Thanks for listening. And don't forget to leave us your questions and comments at podcast dot healthy, wealthy smart.com

Matty Lansdown: How to Not Get Sick and Die24 Oct 202200:35:04

In this episode, Nutritionist, and Emotional Eating and Self-Sabotage Coach, Matty Lansdown, talks about dieting.

Today, Matty talks about emotional eating versus hunger, creating healthy and sustainable lifestyles, and the "Why x5". What alternatives are there to reproduce the "dopamine hit"?

Hear about how to create healthier emotional escapes, intermittent fasting, and get Matty's advice to his younger self, all on today's episode of The Healthy, Wealthy & Smart Podcast.

 

Key Takeaways

  • "Emotional eating is eating for any other reason than nutritional requirement."
  • "How you do anything is how you do everything."
  • "We can't undo the work of the past unless we know what created it."
  • "[intermittent fasting] can be different for everyone."
  • "That journey takes a little bit of time, and you'll fall off the bandwagon - that's also okay."
  • "Do you own research, learn, be open-minded, and move forward with absolute curiosity."

 

More about Matty Lansdown

Matty Lansdown is a scientist, nutritionist, and an Emotional Eating and Self Sabotage coach
that specializes in weight loss and self confidence for women and busy mothers.

Starting out in the field of nutritional epigenetics, and spending several years working in hospitals as part of a disease research team, Matty believes that most disease and illness is not due to bad luck but as a result of poor nutrition and lifestyle choices.

Matty's extensive experience allowed him to uncover the deeper challenge people have with
health which isn't about calories or kale, but in fact mindset and behavior change.

Having been on his own personal development journey, Matty is now super-passionate about showing people how to level up their health so that healthy habits and the best food choices are easy and natural. Likewise, Matty's weekly podcast "How to NOT Get Sick and Die", provides his followers and clients with a deep dive into nutrition and how to develop healthy habits that last.

 

Suggested Keywords

Healthy, Wealthy, Smart, Diets, Fitness, Nutrition, Emotional Eating, Food Addiction, Sustainability, Food,

 

Recommended Reading:

Atomic Habits, by James Clear.

FREE Gift: How to Turn Food into Self-Confidence.

 

To learn more, follow Matty at:

Website:          mattylansdown.com.

Facebook:       Busy Mothers FB Group.

                        Matty Lansdown.

Mailing List:     Join the Mailing List.

Podcast:          How to Not Get Sick and Die.

 

Subscribe to Healthy, Wealthy & Smart:

Website:                      https://podcast.healthywealthysmart.com

Apple Podcasts:          https://podcasts.apple.com/us/podcast/healthy-wealthy-smart/id532717264

Spotify:                        https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73

SoundCloud:               https://soundcloud.com/healthywealthysmart

Stitcher:                       https://www.stitcher.com/show/healthy-wealthy-smart

iHeart Radio:               https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927

 

Read the Full Transcript here: 

00:02

Hey Maddie, welcome to the podcast. I am happy to have you on today to talk about the D word. And we'll get into that in a second. But welcome to the podcast.

 

00:11

Hey, Karen, thanks so much for having me on.

 

00:13

Yeah. So like I said, we're going to be talking about the D word. dieting. Right? Yeah. Why does everyone go on a diet? Why do we think we always have to be on a diet? And of course, ultimately,

 

00:27

why a lot of them just don't work? Right? Yeah. It's such a good question.

 

00:32

Yeah. And I'm sure a lot of it, it has to do and we'll get into this, the psychology behind it, and why we eat and why we do the things that we do. And I know one of the things that you're really passionate about is working with people to understand their emotional eating. So can you talk about kind of what is emotional eating? And why do we do it?

 

00:55

Yeah, that's like the understanding that is really the the answer to possibly all health questions, I think, I think emotional eating to sort of classify it in like a textbook fashion, would be eating for any other reason than nutritional requirement. And then we get into the weeds instantly with what is nutritional requirement. Because we're in this world, unfortunately, that has, you know, anything in a bag, a box, or a can, is food that is somehow manipulated and changed and altered in a way that doesn't resemble the type of food that our genetics and our body is expecting to receive or familiar with receiving. And so that's why, you know, people are always looking for diets, because we've been consuming this food and living these very westernized lifestyles, which have led to bodies that are sadly, really unhealthy and really unwell. Whether that be through the lens of I've got access body fat, or whether that be through the lens of diabetes, or just any type of dysfunction in the body. It there's the diet is going to be a part of that in some way. And so we've created this Yeah, unfortunate reality where everybody wants to be on a diet, because they're marketed and sold to us as being the answer to basically getting your bikini body back, or pretending that a woman that's 55 can now be 21. Again, you know, and that marketing it, like, it appeals to everybody. Because of course we want, we all want our youth back. We all wish we could, you know, go back in time and be there where we thought we were fat then. But actually now in retrospect, we're like, oh, I wasn't bad at all. I wish I had that body. Or it might be in the case of like physical wellness and disease, which is like, yeah, I've eaten myself into some really significant health problems. And it's not just food, it's important to acknowledge stress, sleep, relationships in your life, the house that you live in toxins that they're all a part of the equation. But yeah, I think it's really important for people to I guess first understand, yeah, what is emotional eating, eating for reasons that are not nutritional requirement? And then second, why would I be eating foods, not for nutritional requirement? And then that's where we get into emotions?

 

03:03

And how, so how can people understand if they're eating is emotional eating? Does that make sense?

 

03:11

Makes perfect sense. Every single one of my clients asked the same question in the beginning. So the way that we sort of get to realizing that is, like, has have the diets you've tried in the past? Did they work for a short period of time? And then you went back to how you were eating before? Or did you you know, you couldn't wait, use lots of willpower for maybe 612 weeks, and you just couldn't wait for week 13 When he got the wine back, the chocolate back the pizza back. And if any of that stuff is a feature of the way that you've gone about food nutrition in the past, then it's highly likely that those foods that you were looking forward to putting back into the diet were consumed from an emotional standpoint, if you're thinking about the food that you're consuming six months or three weeks, that's not your hunger right now. That's definitely emotional. You are looking forward to having an experience that will bring you pleasure. So the way to sort of ascertain it in your day to day life is to sort of do an internal check in when you go to the pantry or to the fridge. If it's not mealtime, approximate mealtime. And that looks different for a lot of people. And you're not actually like, yeah, I've got genuine hunger in my stomach. And it's been a while since I've eaten it kind of makes sense that that now's the time. And you get there and you realize, I actually kind of don't feel that hungry, but I really want the thing. Want the chocolate want the nuts, want the muesli want the yogurt, whatever it is, but I'm not really hungry. There's definitely an emotion driving that behavior. So it's basically Yes, you got to check in with yourself and you've got to take a really conscience conscious 10 to 20 seconds to really check in with your body. And you might even do a little bit of breath work in that time just to calm your nervous system down to be like, am I actually hungry? And probably if you're listening to this, it's likely you're in a very privileged, wealthy country. It's probably very likely that you're going towards that Food for emotion rather than hunger?

 

05:03

And how can what can we do in those moments? So I need to like take a minute breathe. But if it is this emotional eating, how do we get to the sort of root cause of these emotions that are causing us to eat more?

 

05:17

Yeah, well, and that's a that can be a really confronting and heavy answer for some people. And like everybody that jumps into the work that I do a, I don't sugarcoat it in any way, I say this might make you cry. You know, we've been using these tools often to hide from, or cover up feelings that we're uncomfortable with, or situations, that might be a situation with our partner, that instead of having the difficult conversation that's been there for 15 years, we just get wine and chips every night. And I use that example, because I've had clients in that situation that when we removed that, some problems from a long time ago, we're able to be dealt with. And so the, I guess, the way that you want to navigate that is you don't want because we were essentially in that moment, we're using food as an escape, right? We're escaping an uncomfortable emotion or trying to move towards a pleasurable emotion. So if we ascertain the motivation, like, which is that first question, am I trying to escape? Or am I trying to move towards? Once we've answered that question, we can figure out, okay, we need a list of other alternative escape options, other than food, because sometimes we have to escape, because expressing your inner child's worst moment from when you were, you know, hurt, as you know, 1520 30 years ago, in the middle of a board meeting on Wednesday, is a really bad idea. Right? So it's not that we shouldn't always escape, sometimes we need to escape those feelings, because they're not practical to be dealt with in the current moment. So we need a healthy, what I call them routine swap outs. So it's like the eating the food is this ingrained routine or pattern that's automated. And through through this process, we bring it out of automation and into your sort of manual awareness. And then from there, we figure it out right? Now I know what I'm getting for this, from this escaping the pain or moving towards pleasure, what is a list of things that I can put together to change this routine, to be able to then create a more favorable outcome where I'm not punishing myself with food in the process. And then there's, of course, there's the, that's the escape, but then we also need to put a list of things together about how we might actually process because processing is really important. Otherwise, we're on this roundabout forever, hence, the yo yo diet cycle that many people have been on. And some recent research says that most women have been on 17 years of dieting and spent $40,000, only to be left with a problem that they never solved, basically. And so, so yeah, we've got to we've got to actually process so distinguishing the motivating factors, why it's there. And I call it the why times five. And it's kind of like just why am I hungry? It's like the surface level thing might be because I want food. That's like, Okay, let's go a little deeper. Why do you want food? Because I'm bored, bored of my work. I got up from my desk, and I moved to the kitchen. Why are you bored from the from your work? And it might be like, Well, I hate spreadsheets. Why do you hate spreadsheets, I don't feel super confident actually doing them. Like, I kind of feel a bit lost. And, and it's like, you know, I kind of just fumble through the task. And then the why that inevitably is at the bottom of that is I don't feel good enough, right? I don't feel capable enough, right. And it's and it might be one of those things. And that's, that's the little routine that we get people to go through every time they find themselves in a situation where they would be snacking, or even in the middle of a snack, or a binge or an Uber Eats order that you know isn't for hunger. And we dig down that little rabbit hole and you can see how very rapidly it can become very deep and confronting. But once we're there now we've finally confronted or met with the cause of the reason that these yo yo diets have cycled around for years and years and years, because most of those diets never deal with that piece.

 

08:59

Right? They just deal with, you know, eat, eat less food, eat this food, not that food, write everything down, keep a journal, all that kind of stuff, which works in the short term for many people. Yeah. And it comes back again, because I guess you're not really addressing some deeper things. Is that

 

09:21

accurate? Totally. Yeah, totally well, and the other thing is to like, where we're driven by dopamine humans are driven by the hormone dopamine, which is the happy hormone, the pleasure hormone, and it's the reason the species exists that drives us to procreate and have sex. It drives us to hunt food. But the catch is, because in the last 100 250 years, social evolution moved so rapidly along with technology is that we're now in this modern day world where we have access to dopamine. Keep in mind getting dopamine used to be risking your life hunting a buffalo, you know, or a wildebeest and there was a huge cost risk, like In order to get that dopamine, or it was like impressing a woman in much more traditional setting, in order to have sex for both parties, to engage in sex, the man would have to improve, you know, impress the woman, and vice versa. And again, it was a long Costas significant allocation of time before you got your dopamine. Now, we can wake up at 2am and pull our phone out and get a dopamine hit from our Facebook update, Instagram, Tik Tok, or even in most cities in the world, now you can get sugar, which massively like hits the dopamine button in a massive way, from a 711, around the corner that's open 24/7, or a service station or gas station. And so we have to put no effort in to get this hormone that we're driven to seek. So understanding sort of the science and the psychology behind dopamine drive, because many people actually go on this why times five exercise and they're like, I can't really find a belief for a trauma in my past that's driving this. And it can simply be biological addiction to the sugar, which then addicted to the dopamine, the happy hormones, because every single day of our life, we're trying to create situations where dopamine is available to us because it makes every human on the planet feel good.

 

11:13

And so what can we do? When we're in the thick of it to feel good without having that hit of sugar or snack or muffin? You know, you're at your desk and you're not feeling great? And because you know, offices, there's always a muffin or a donut or some sort of sugary something laying around. So when we're in those moments, what can we do to get that, that dopamine hit? I use that in quotation marks? Versus having the sugar and feeding that addiction, if you will, because it is an addiction.

 

11:52

Yeah, no, I totally agree. It's, it's funny often get asked as an emotional eating coach, what's the difference between emotional eating and sugar addiction. And it's one of those things that if you ask an emotional eating coach, they will say it's, you know, they're both the same. If you ask a sugar addiction coach, the, I'll say they're both the same. So it's very much is in that realm. But this list of things that we need to do alternatively, to produce that experience is going to be different for every single individual. And it's, the other thing is to that we've got to have like a really practical list and a little bit later in the week list. Because if you're a mom, or if you've got, you know, super busy job, you can't just necessarily respond to it in that moment, it's like, you know, you might need a list of options that can be done under two minutes. And that might include a little bit of breath, work, a walk around the block 10 Push ups, you know, something that moves your body and we know produces dopamine, it can be simply hugging somebody, like, you know, a lot of people go towards food for love and connection and security and safety and predictability. So and we can get all of those things from hugging somebody that we love. And these might sound overly simplistic because I often tell my clients, we want to find something of equal or greater value. And they're like, Maddie ain't nothing more valuable than a glass of wine. And so then we do this thing, which James clear in atomic habits talks about, which is habit stacking, essentially, which is like, we might need to do two or three of our little swap outs that we've come up with, in order to feel appropriately satisfied, that we can, you know, now put ourselves in a position of power to say actually, now I'm not really not really wanting the chocolate anymore, or the the muffin or the wine or whatever it is. And it's it might even to be just to elapse the time. And they do that a lot in sugar addiction space as well. When you get to the meal or you get to the pantry, you say, if I want it, I'll have it at the next meal. And you do that for every single meal. So you take the stigma away of you definitely want to get away from the don'ts. No, avoid can't have because that triggers our inner rebel to be like, watch me, I'll do that. But But yeah, so we want to take the stigma away from it. But But yeah, that little list of things is gonna be different for everybody. And yeah, we want to explore what's available to us. I literally have a little indoor trampoline. That's one of my own little routine stop outs. And it's purposely on the way to the kitchen because I run my own show from home. And I jump on that for literally about three jumps. And I've totally forgotten about food altogether. So yeah, there's a lot of different ways we can go about it.

 

14:27

So it sounds to me like achieving weight loss goals, or even just being healthier and fit, right because we don't want to have to tie everything to weight loss because that's not necessarily the goal for everyone. I think like you said before, being being healthy being fit, avoiding chronic disease, which happens a lot in people who are overweight. So it sounds like it's not so much about food, but it's about the psychology behind what we attached to that food?

 

15:06

Yeah, you're totally right. And I think it's one of those things I believe in the idea of how you do anything is how you do everything. And the thing that underpins the way you do food, the way you manage the relationships in your life, the way you walk up to your job, and how you execute, it's all from your own mind. So if we can work on that, then there's going to be a positive flow through all areas of your life, but equally food and if you are trying to lose weight, weight loss as well.

 

15:34

Right, and you know, people, people love plans, right? So out of this conversation, you know, it we're talking about changing habits and psychology and dopamine, and a lot of people might be thinking, Okay, what's, what's the plan? Give me a plan here, you know, like, what, what do I need to do to get healthier to be fit and perhaps to lose weight? How can I do that and sustain it? So what is your answer to that question? What's the plan?

 

16:05

Yeah, so the first step of the plan has to be looking backwards, you cannot understand how the present came to exist if you don't understand the past. And I think that's one of the problems with fad diet culture, and yo yo diets is that on Monday, change everything about your life. Why? Because apparently, that's better. And we instead, we can't undo the work of the past unless we know what created it. So we have to reflect on our past, whether there'll be a big trauma there that we can find, or whether we just understand on a deeper level that we've been convinced by 45 years of marketing and advertising the sugar industry, which spends literally billions of dollars, purposely to to addict you and convince you. So we have to understand how did I came to be now? Because if we don't know the answer that question, then no diet is going to work? If we understand that question, then we can start moving forward with okay, how can I navigate that space in a different way, because currently, the way I'm navigating, it has meant that over the last 25 years, I've gained weight every year, or has led to a situation where I've got a cancer diagnosis or a diabetic diagnosis or whatever it might be. Because if we don't understand the driver behind our behavior, where it's very unlikely, we're going to change it because we're not dead. And that's literally how the core reptilian part of your brain operates. It says, if we're not dead, everything we've been doing up until this moment has been relatively okay, because it hasn't killed us. So we won't change unless we can find some kind of understanding as to how we got here, and then also be inspired to be like, oh, and I can do it differently. Which is, you know, a lot of people get their inspiration from social media, but you really need to find that inspiration within yourself. Because there's only so long that we can want to be like, the person on Instagram or Tiktok, that we get inspired by every now and then we need to want to be better for ourselves or our children every single day.

 

18:01

Right? And I love that, you know, you're presented with a situation. And you kind of have to make that conscious decision, like you said, of how can I look at this situation and react to it in a different way than I normally would? So I think first it's, it's confronting the situation and having that sort of internal drive to say, Okay, this is what happens, I can't control the situation. But you know, people say this all the time, you can control how you react to it. And so my question is, you know, if we're working off of psychology, we're working off of patterns within the brain, the more you respond to the similar situations by maybe not having that handful of candy, or the muffin or whatever it may be, will that change that patterning in our brain eventually, so that when we get into that situation, again, the brain is going to be like, Oh, we don't not not necessarily know how to handle this in a different way?

 

19:01

Yeah, absolutely. It won't change it permanently, because the body and the brain. And evolutionarily speaking, we've identified that these fast sugar sources, you know, survival techniques, basically to eat these foods, even though we often live in very privileged, abundant worlds. The brain still is knows that like, oh, there's fast energy, so we're never going to get rid of it forever. And if you ever talk to a drug addict, or a sugar addict, really, that's in recovery, they, they they're under no illusion that it feels good at the time. And that's, you know, whether it be heroin, cocaine, alcohol, they're like, yeah, when I'm in the middle of it, it feels amazing. The same when you put the chocolate in your mouth or the lollies or the candy in your mouth. Like in that moment, it feels great. But the catch is that, you know, triggers a cascade so you'll always have this knowing and this knowledge in your mind that that's the experience. And if you've done it for decades, that will definitely be you know, those new runs in your brain will be really thick. However, we can start building up an alternative set of neurons, which by default will take the sort of physical thickness out of the other ones, it's because the brain works on it, you don't, if you don't use it, you lose it. So we want to start building up the neurons in a different pathway. And we want to do it slowly, too, we don't want to, it's not day one, throw everything out by 400 kilograms of kale and live your healthiest life, I have this little mantra that I that I always use, which is one tweak a week, we want to make one change. And that might be just focusing on breakfast this week, you know, and this is once we've already done the reflective work. But we've just just breakfast forget about every other meal, every other snack, just work on, you know, working on breakfast and making it great, and whatever great looks like for you. And then once that feels kind of normal to your nervous system, your identity, your personality, your routine, then we move on to the next one.

 

20:56

I like that. So you're not kind of bombarding your system with this huge change. Because like you said, like, I'm gonna start this program Monday morning, and, and everything's gonna be great, and it's gonna be no problem. And that's why people start programs and don't finish them. Or maybe they finish them. And then a couple months later, they're kind of right back to where they started. Because they didn't make the slow changes over time. Instead, it was just like, yeah, a shock to the system. And so from what I'm hearing is that it takes time, and that's okay. And I think you also have to give yourself some grace, to know that it takes time. And it's not something that's going to happen. Like, if, if your plan is to lose, I don't know, 20 pounds, it's not gonna happen in two weeks. And if it does, I'd say that's pretty unhealthy.

 

21:45

Yeah, and, like, yeah, we get caught all get caught up in marketing and advertising. And, you know, the, the amazing thing that's just around the corner, but most of the people I work with are sort of in their 40s 50s 60s. And they've done so much of that, that they're like, I finally got enough evidence after doing this for 30 years, that it doesn't work that way. And so if you think about it, I get people to think about it like a mountain. It's like, if you've been walking up the mountain for 25 years, and you're on the top of the mountain, the idea that you can change 25 years worth of behavior in like a 28 day challenge at the gym, or you know, an eight week program is like, even just in basic logic, it doesn't make much sense. So the reality is 25 years up the mountain, we might need to walk down and my mom is a perfect example. She's in the process of walking down it, she's lost 30 kilograms, which is like 70 odd pounds. thing. Yeah. And that's taken up for years. And she's still got plenty to go. But she's been in the situation. She's been with her health for 35 years. So we have to, unfortunately, it's unsexy. And it's not good for headlines, or clickbait or anything like that. We have to, you know, accept that this is going to be a 1234 year journey. But the good thing is every day of that journey, you'll feel better, you're moving in the right direction, rather than going from one extreme to the other.

 

23:07

Absolutely. And I have a couple more questions here. Before we kind of start to wrap things up. But another thing that I see a lot in the headlines is intermittent fasting. So can you talk a little bit about that what it is, and why would we want to do that?

 

23:27

Yeah, sure. So intermittent fasting is just spacing out the times that you do and don't eat, basically, because I think, well, there's a research study that came out of the US last year 2021. And they found that currently in 2021, Americans were eating on average, six to 11 times per day. And I would say if you're eating 11 times per day, it's really just once it's just once that never ends,

 

23:51

when really long meal,

 

23:54

just a grazing day. But that but the point of intermittent fasting is to start winding back the frequency. And a lot of people understand that it's like oh, fasting, so just don't eat. That makes sense. I'll lose body fat. And I'm really sort of anti that message. Because especially for women, because women's hormones really need to be nurtured and looked after, especially if they've been on so many different diets, which smash their hormones around all over the place. And so it's not any defined period of time, it's gonna look different for everybody. But it's basically just making sure that when you're not eating, you're really not eating. There's no snacking, there's nothing in between. And that allows the gut to go into a repair mode. Because we eat so frequently in the Western world, you can live a full 5070 years without your gut ever really having a day off. And we want the gut to actually repair itself because that's where a lot of the immune system lives. That's where the food you know, interacts with our actual body. So it's not necessarily about having a whole day away from food, but it's just about it might be returning to breakfast, lunch and dinner only. But no Next, it could be 7am, midday 7pm That might be intermittent fasting for you. Some people, it might look like breakfast moves till 11am, and dinners at 7pm. So we've got that's kind of like the typical 16 hours fasting, eight hours eating. But it's definitely not about going hardcore deprivation on hunger, you don't want to be experiencing overwhelming hunger. There's some things missing, and you're maybe not doing it correctly. But you'll find a lot of people on YouTube and Instagram and Tiktok that talk about just the the longer the fast, the better. I strongly disagree with that, especially for women.

 

25:35

Thank you, and thanks for clearing that up. Because that is something that we see a lot on social media. And so you think, oh, okay, so I'll just like not eat for a day and then eat again and then take two days off from meeting and just drink water tea. And then it's like, so unrealistic. And it just isn't the

 

25:54

same thing as all the other fad diets, which is throw you all over the place.

 

25:58

Yeah, it just doesn't it doesn't make any sense at all. So every time I see them, I'm like, I don't get it. But like you said, marketing works. Right. And this is dieting is a billion dollar industry. And we've been bombarded by these claims for decades it for, for a lot of us our whole entire life.

 

26:18

Yeah. Well, and if you're not a nutrition or biology expert in any way, it makes total sense if because if you think of the body through a single dimension system of calories in calories out, or energy and energy out, it's like, so I don't put energy in. Of course, I lose weight. That's the whole thinking process for most people. And that's why I totally understand it makes sense. But unfortunately, that's not the reality the body is so intensely complex. Oh, absolutely.

 

26:45

I mean, we're more than one system and more than one dimension. So yeah, so thank you for clearing that up. And and hopefully the listeners have a better understanding of what intermittent fasting is, and that it can be different for everyone. And that you should probably work with a health coach or a nutritionist. If you're thinking about moving into certainly intermittent fasting, I think, or working with folks like you to help get people to their, their why their five, the y times five, to kind of get down and so that they can really understand, okay, this is why I'm doing this. And I need to to face some hard truths in order to get beyond what I'm doing, because it's not helping me and it's not healthy.

 

27:39

Yeah, totally. And yeah, that journey takes a little bit of time. And that's okay. And guess what, you'll fall off the bandwagon. And that's also okay.

 

27:47

Absolutely. And now, I have a couple more questions. I have a question that I asked everyone, but we'll save that for a second. But what would you like the listeners to walk away with if they could kind of encapsulate what we spoke about and what you want them to remember? What would that be?

 

28:09

So I have spoken in, I've been fortunate enough to speak in many countries, on many podcasts, different things, and I've never met somebody that didn't know what to eat. Like a lot of people say information, information information. Information is not like nutrition education. And science is not the transformational variable, it's highly likely that you need to spend about 10 seconds thinking about what you should be putting on your plate you already know. So you already have all of the tools in your mind. But if things are not working, then it might be your psychology, your emotions, your mindset. So it's highly likely you've got the tools for the nutrition. You know what to do there. We need to go a little bit deeper is the take home message I would want everybody to leave with.

 

28:50

Yeah, I never thought about that before. But you're totally right. I mean, I know what to put on my plate and still on like, I don't know, I think I'd rather that gummy bear. That's probably better.

 

29:02

That's yeah. That's not like chocolate good for breakfast. Nobody's ever asked me that. Like,

 

29:08

I think I think that would be a better dinner. Of course, it's not a better dinner. Like we know this. We total it up. Okay, so now where can people find you? If they have questions? Social Media website, all that fun stuff?

 

29:23

Yeah, sure. So, my website, Matty lansdown.com. So you can just check out stuff there. We got some articles and few different things there. We've got a Facebook group specifically for mothers. So it's called the Healthy mums collective. And that's for people that are wanting to end their emotional eating and feel good in their own skin again, and Facebook website podcast, how to not get sick and die is the name of my podcast. So yeah, we're just about to hit 200 episodes, which is amazing. So come and hang out there.

 

29:52

Awesome. Congratulations. That's a big milestone. And we'll have we'll have direct links to everything at this podcast web. site which is podcast at healthy, wealthy smart.com in the show notes for this episode, so one click will take you to everything that Maddie has going on. And you can learn more about him on his website. And if you want to work with him, you can also learn how to do that on his website. Okay, so Maddie, last question, and it's one I asked everyone is knowing where you are now in your life and career? What advice would you give to your younger self?

 

30:27

Oh, that's a good question. I know that my younger self would not believe I was this older self. He'd be like, you're like a drunk, hippie. But probably to be more open minded. When I started out in western medicine, where I worked in a cancer hospital, I worked in many laboratories. I just thought everything outside of that field was woowoo nonsense, and, and I was so solid in my convictions that science and medicine was the greatest thing ever. Because if it wasn't, then why would it exist? And that was before I really understood capitalism. So yeah, I would just say to people that there's you know, there's a little bit of truth in absolutely everything. And there's a do your own research, learn, be open minded, and just move forward with absolute curiosity. I was not curious enough as a younger scientist, and it led me to well just be delayed in the way that I executed my life and my success, I guess, but, but yeah, be open minded is what I would ask my younger self to be.

 

31:31

I think that's great advice. I love it. The listeners, I'm sure appreciate and love it as well. So Maddy, thank you so much for coming on and sharing all of this. And again, everyone, check out his website. And if you want to work with him, you can get all the information on his site. So Maddie, thanks so much.

 

31:48

Thanks, Karen. I appreciate you hanging out with me.

 

31:51

Absolutely. And

 

31:52

everyone. Thanks so much for listening and have a great couple of days and stay healthy, wealthy and smart.

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