On this week's episode of Hashtag Managed, we break down the BIG difference between an audience and a community. Spoiler: One watches, while the other truly connects. If you’re building a brand or marketing a business, knowing the difference is everything.

Save your free seat now for the content webinar!

This week'sR.E.P.O.R.T. is covering everything fromHarry Potter to budgeting apps and self-care must-haves. Join us at theWatercooler on why 2025really starts in February and our what’s on our feed segment—think Rare Beauty’s latest campaign and an interview you don’t want to miss.

P.S. Join us for the sales challenge!

From location and props to content — in this episode, we’re sharing how we planned our Friendsgiving and Friendsmas content shoot. Find all the insights into what it looks like to plan our content shoot days, and all the details behind it.

Topics:

1. Choosing our words of the year

2. The Watercooler: Gradually pivoting business and to what

3. Emailing clients that you're OOO for the holidays

4. Taking breaks for the holidays

5. Planning a content shoot - concept, content, location, props, and everything in between.

Do you have a magnetic brand?

You have the skills, you have the passion, and you have... well what makes you unique.

In this episode, we're going to use that to define your magnetic social media management business brand. We're re-airing our exclusive content from the 5-day challenge, the Social Boss Sprint for this week's episode!

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Do you have a niche?

Riches are truly in the niches!

This week we are diving into niching down to scale up in your social media management business. In this episode, we’re going to dive into what is a niche, why you need one, and of course, we’re going to get actionable with how you can pick a niche and exactly how specific it needs to be.

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

The ultimate question that any service provider has is how do I find clients?

In the ideal world, clients could come searching for us, our optimized, pretty profiles would make us easy to find, and boom, we'd have our ideal clients right at our fingertips!

Unfortunately, that's not usually how it goes - even though it can happen and it will as your business grows, and you’re consistently marketing your business online.

We know there are plenty of people that could use our services, but how in the world do we find them?

Tune into this week's episode to hear our list!

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Are your systems in order?

In this week's episode, I'm joined by Alexis Fortier, a certified Director of Operations who is dedicated to empowering impact-driven business owners with the tools they need to succeed.

It is so important to have systems in place so you can work smarter and not harder! Where should we get started with putting systems in place? Tune in to find out!

Meet Alexis Fortier

Meet Alexis Fortier, a certified Director of Operations who is dedicated to empowering impact-driven business owners with the tools they need to succeed.

As an expert in strategic planning, consulting, and retainer OBM services, Alexis works with entrepreneurs at every stage of business growth to help them shift from a reactive to a proactive approach in their business.

Whether you're looking for all-hands-on-deck support or just need help mapping out your next steps, Alexis is here to guide you towards a sustainable and successful business!

Connect with Alexis

Connect with Alexis online here, and on Instagram here! Get your FREE 7 Pillar Business Assessment here! This guide will walk you through how to use the 7 pillars to audit your business so you can eliminate friction and scale with ease.

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Selling services and products? Pshhhhh, that's easy!

When it comes to promoting our own abilities… now that might be a different story. However, when it comes to being a freelancer, entrepreneur, and even in job interviews, it's so essential to be able to confidently promote ourselves and all our skills because that's how we secure the bag.

So how do we take the awkwardness out of promoting your accomplishments and services? Listen in for a few tips to help!

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Are you asking the right questions during your onboarding process?

The onboarding process is all about getting to know your client and figuring out how you're going to work best together. Onboarding sets the tone for the entire customer relationship (no pressure or anything), so it's essential to ask meaningful questions that are going to help you in the long run.

What do those questions look like? Tune in!

https://www.socialsavvyhq.co/resources/9-questions-to-ask-your-clients-in-the-onboarding-process

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Do you have a portfolio for your social media management services?

Today we’re going to dive deep into creating a social media management portfolio that attracts dream clients, books out your business, and positions you as an authority among other social media managers.

Everyone discusses portfolios, but let’s go back a few steps and discuss how to actually create them! In the world of social media management, portfolios are so necessary to have to showcase your work to potential clients.

Portfolios are so essential in our career path, especially as freelancers and consultants. Let's be honest, there are so many people out there that are in marketing, but we all have our own creative edge. Portfolios are a way to advertise and celebrate that edge and connect us with our ideal customers. Let’s dive into a few tips to help you create an amazing social media portfolio!

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Do you know what your secret sauce is?

This week on Hashtag Managed, we are joined by Gina DeFord, Founder + Leader behind Babe Crafted, to discuss how you can build confidence as a female entrepreneur, leverage your secret sauce to connect with dream clients on social media, and how we just need to keep showing up in business.

Meet Gina DeFord

Gina DeFord is the founder and leader behind Babe Crafted’s thriving membership for creative, ambitious Fempreneurs.

She launched her membership in 2018 because she saw a need in Tampa Bay for a business development club that a) helped women entrepreneurs build relationships with fellow women entrepreneurs, and b) gave women a platform to promote their business and try new things like video, without investing a ton of time and money figuring things out on their own. Today Babe Crafted’s membership serves over 150 women across the United States, Canada & the U.K.

You'll find Gina hosting Pinterest-worthy member events around the Tampa Bay area or coaching entrepreneurs online on how to reach & resonate with their dream clients by sharing their story and expertise authentically.

Connect with Gina

Connect with Gina online at https://www.babecrafted.com/, and on Instagram at https://www.instagram.com/babecrafted/.

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

How can you start out from everyone else?

In this week's episode, Cindy share's how you can create a brand as unique as you are, how to stand out in a crowded market as a service provider, and advice for starting your business.

Meet Cindy Chang

Cindy is a brand strategist who helps you break free of industry norms and become fully expressed… so you can build your brand, be true to yourself, and make MONEY!

With over 7 years of experience building and scaling brands (some to multi-million dollars), Cindy partners with female entrepreneurs to create custom growth strategies that will work for unique businesses.

Connect with Cindy

Connect with Cindy at her website here and on Instagram here,

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

How can we find balance in our life through Feng Shui?

In this week's episode, we're joined by Lia Menna Gross, a Certified Feng Shui Consultant. We talk about how we can see our spaces through a fresh set of eyes, and how that can bring more joy into your life and business. If you are feeling "stagnant" or “stale” in your career right now, learning the basics of Feng Shui might actually be the thing to help you.

Lia shares how you can get started with Feng Shui right now to find more harmony in your life.

Meet Lia Menna Gross

Lia is a former corporate gal turned Feng Shui Mama. She helps women see their spaces through a fresh set of eyes and bring joy and harmony into their hearts and homes.

Lia studied Interior Design at the International Academy of Design & Technology and Feng Shui under Laurie Pawli.  She’s a license real estate broker, a Reiki Level 1 and Emotional Freedom Technique (EFT Tapping) practitioner.  Lia is also a member of the International Feng Shui Guild.

Connect with Lia

Connect with Lia on Instagram here, and visit her website here!

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Do you know what the first social media platform was? How about what Snapchat originally was called? We are discussing social media then & now on today's episode and ending with a few fun questions. What was one trivia question that surprised you? Let us know in the comments!

Topics:

1. Who has the best Christmas album of all time?

2. Wrapping our Spotify Wrapped…(you’ll never guess what Jessica’s top song is!)

3. Chewy Claus campaign

4. Alex Cooper’s Unwell Hydration Drink

5. How social media has changed over time and some throwback trivia questions for you!

What's trending in social media this year?

With a new year comes new trends in social media marketing. In today's episode, we’re going to dive into all of the trends that we foresee happening in this new year at Social Savvy and how we can tailor these trends to our social media management clients.

We’re going to look at five trends for the new year, and how you can adapt them to your social media marketing clients.

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

What leads to burnout in an online business?

In this week's episode of Hashtag Managed, we're joined by Tara Reid a multi-passionate business and marketing coach for introverted service providers. She loves helping fellow introverts learn new ways to market their business and how to use social media in a way that works for them.

We're covering what can lead to burnout, what marketing tactics are "in" for 2023 (and what's out!), and what an Instagram hiatus looks like for an online business.

Meet Tara Reid

Tara Reid is a multi-passionate business and marketing coach for introverted service providers. She loves helping fellow introverts learn new ways to market their business and how to use social media in a way that works for them.

Connect with Tara

You can connect with Tara on Instagram at https://www.Instagram.com/introvertcoach and on Facebook at https://www.Facebook.com/TheIntrovertCoach.

You can visit Tara's website at https://thetarareid.com/everything and see EVERYTHING that she has to offer here https://thetarareid.com/everything. (If you ask us - we love this landing page with ALL of her offers in one spot. Genius!)

Listen to the Introvertpreneur Podcast here: https://thetarareid.com/podcast/.

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

How powerful are the connections that you're making?

In this episode of Hashtag Managed, I'm joined by Erin Ollila where she shares her story of being a conversion copywriter in her sixth year of business.

Erin shares that yes, socials are important, but you need a website to really carry the nurture part of the funnel. We cover how to convert your followers with the link in bio on social media, a powerful framework for a one-page website, and the power of strong testimonials.

Take 40% off Erin's Testimonial Toolbox with the code HASHTAG, or you can just use this link to automatically take 40% off.

Meet Erin Ollila

Conversion copywriter. Copy Coach.Wing Woman. Word slinger. No matter what you call her, Erin Ollila  believes in the power of words and how a message can inform—and even transform—its intended audience.

When she’s not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing.

Connect with Erin

Reach out to her on Instagram at @ErinOllila, or visit her website https://erinollila.com

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Setting your prices is arguably the most challenging part of starting your social media management business.

There are so many different factors to consider when choosing one of the most critical aspects of your new business. It's challenging to decide how you're going to price your services! Luckily, there are so many different options for charging, such as packages, retainers, hourly rates, and project-based rates, so you can pick the best option for your services, niche, and target audience.

In this episode, we are going to look at a list of the five most common ways to price your social media freelancing, plus the pros and cons of each!

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Are you allowed to pivot your business?

Maybe you're wondering if there is the "right" time to pivot in your business.

In this episode of The Hashtag Managed podcast, I'm sitting down with Angelica Ross to talk about how she pivoted from a social media manager into a persuasive copywriter. There wasn't a massive pivot in her business, but many small, strategic pivots that led to where she is today in business.

Today, she is a persuasive copywriter for creative entrepreneurs and coaches. We're diving into how everyone can be a great writer (even if you don't think you are!), how practice makes you a better writer for your sales pages and marketing materials, and her signature PBR Method (what is the problem, what are the benefits and what is the result) to help you write any sales copy for your business.

Learn the strategies firsthand from a persuasive copywriter to get rid of the blinking cursor on your Google Doc.

Meet Angelica Ross

Angelica Ross is a copywriter for creative entrepreneurs and coaches. She is the founder of Angelica Ross Copywriting and Untitled Self-Discovery and Journaling Cards. Angelica specializes in writing website copy that helps bold, brazen, change-making entrepreneurs tell their story and write content that’s true and powerful.

Through writing for and coaching countless clients, she’s seen firsthand how sharing the right word at the right time can make a true connection with your audience.

When she’s not wrangling words for clients, Angelica can be found with her nose in a book, counting her endless supply of Post Its, and indulging her dog in belly rubs. She believes in the power of a new notebook, the healing properties of cinnamon rolls, and that she’s four people according to the serving size of most recipes.

Connect with Angelica

Find Angelica at www.AngelicaRoss.co and Untitled Journaling & Self-Discovery Cards at www.UntitledCards.com.

Connect with Angelica on Instagram at https://www.instagram.com/heyangelicaross and https://www.instagram.com/untitledjournalcards.

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Are you setting up your business intentionally?

In this episode of the Hashtag Managed podcast, I'm joined with Carly Merryweather to talk about her journey and the evolution of her business —  from starting out as a social media manager to living in Bali to where her business is headed.

Carly's goal in becoming a VA is to have more freedom with her schedule and her life. She's missed way too many farmers markets, festivals and pints with friends from having to work a traditional job.

She has been virtual assisting since 2019 and has fallen in love with the craft. Carly never saw herself as an entrepreneur and would always follow the herd growing up. After moving out in 2017 and -as cliche as it sounds- falling in love with traveling, Carly searched for a way to be able to travel sustainability. She wanted to find a way to work online, and be able to make decent money while traveling, without having to post her face all over the internet.

She wanted a way where she could travel without the usual routine of saving up money for months, take as much time off work as she could, travel until she had $0, come home, rinse, repeat. She wanted something where she could take her years of customer service experience and make money wherever she wanted to.

Meet Carly Merryweather

Carly is the founder of Carlyita Co. Carly helps creative entrepreneurs to feel empowered in their business by unleashing their full potential and creating a sustainable, potent business.

Get ready to onboard and off-board your clients seamlessly and efficiently to get you more leads and more income with ease with Onboarding and Off-boarding like a Badass: https://carlyitaco.podia.com/on-boarding-like-a-badass

Learn all of the tools that you need to start outsourcing in your business with the How To Hire + Utilize a VA in Your Business Master Training for only $22: https://carlyitaco.podia.com/how-to-hire-and-utilize-a-va-in-your-business

Connect with Carly

Follow Carly on Instagram: https://www.instagram.com/carlyita.co/

Join her FREE Facebook Community, Business Integration: For The Modern Entrepreneur: https://www.facebook.com/groups/837089926949531

Listen to the Wildly Balanced Podcast: https://www.wildlybalancedpodcast.com/

Grab her freebies: https://www.carlyita.com/tools-resources

Check out her website: https://www.carlyita.com/

Connect with Social Savvy

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Packages, Pricing, and Procedures, oh my! We’re covering all of the tools and systems you need to set up to: land clients, get paid for your work, and deliver an exceptional experience that builds lifetime dream clients.

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

A profitable social media management business does not stem from offering EVERY. Single. Service. that exists. shrug We’re going to uncover your signature service, a.k.a. what you do best. Then we’ll turn that into what your dream clients know to turn to you for.

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

Posting on Instagram stories that your accepting clients is not going to fill your client books and your pocket… we’re going to uncover crucial mindset shifts you need to make to step into your CEO role and how you can become an in-demand social media manager.

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

You have the skills to be a social media manager, but how can you turn them into a profitable business? Or a business that leaves a legacy? In this episode, I'm sharing the six steps to our signature roadmap to building a booked-out social media management business. Learn how to build a sustainable social media business with the exact steps that I took to build my six-figure agency.

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

We are sharing our personal, podcast, and business goals going into 2025, come manifest with us! Plus, we may or may not be talking about Target Chris Kringle...aka the Sexy Santa campaign, Wendy's social media game, and what to post during holiday season slowdowns. Listen now!

Welcome to Hashtag Managed, the podcast that takes you behind the scenes of building a booked-out social media business. Tune in every week for transparent conversations from a six-figure social media agency owner sharing the highlights and lowlights of being a business owner and episodes featuring industry experts to help you start, scale, and book out your own social media management business.

Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq

Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective

Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap

For show notes and more, go to https://www.socialsavvyhq.co/podcast

If you found value, I would appreciate it if you could leave a rating and review to support the show!

In this episode, we’re sharing our ultimate favorites—from beauty must-haves to office essentials and home items that keep us going. These are the items we love, use daily, and can’t stop raving about. Whether you’re looking for inspiration for your next purchase or just curious about what we’re obsessed with, this episode has it all!

Do you ever miss circa 2016 Instagram? There are so many features that have been added to Instagram AND so many that have been taken away since then. On this week of Hashtag Managed, we are living on those nostalgic vibes and discussing which features we'd bring back to IG. Plus...

Topics:

1. What we are reading, eating, playing, obsessing over, recommending, and treating ourselves to.

2. 4 the Mems Pajamas

3. The smallest man who ever lived…iykyk

4. Bringing back Quizzes on IG stories, "swipe up", customized question color, and more on Instagram!

Pull up a chair because this week we are breaking down Trader Joe's seasonal branding and marketing strategies that make them the holiday go-to.

Topics:

1. What's the superior Thanksgiving side dish?
2. Martha on Netflix
3. Template and Graphic ownership with clients
4. The Importance of Founder Content
5. How WishingWellWashing is taking over our TikTok Feeds
6. Six Surprising Facts That Explain Trader Joe's Secrets To Success (Forbes 2018)
7. Trader Joe's podcast?!
8. How Trader Joe's didn't join Instagram until 2017 relying mainly on word-of-mouth marketing

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On this week's episode, we are saying goodbye to all things Halloween and channeling our holiday spirit, as we start discussing holiday marketing. Find how our advice on what gifts to give clients, Black Friday promotions, and 2024 holiday campaigns.

Topics:

• Which Hogwarts House are you?
• Should Hashtag Managed do a live event?
• Madeleine and Jessicas weekly reports
• Social media management client holiday gift inspiration
• Client DM management
• What's on our feed this week? How much we love SKIMS holiday campaigns and Wicked's brand collaborations
• Tailoring Black Friday Strategies to your audience
• Holiday Marketing

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Since it's Halloween week, let's gather around and tell some scary social media management client stories!

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We’re spilling the tea on how to market a franchise location on social media. From defining franchise marketing, to the pros & cons - and every challenge in between. Tune in to learn how effective franchise marketing strategies are if you ever find a franchise location as a new social media client!

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We've spilled so much in our water cooler segment. We have talked about everything from dealing with narcissistic clients to content ideas for different industries, and today we are pulling our BEST watercoolers over the past 100 episodes to give you all the value you need packed into one episode.

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Jess and Maddie are kicking off the episode with some fun weekend chatter and bold Super Bowl predictions. Who’s snagging the first commercial spot? Could we see ads for Wicked Part 2, Skims, or maybe even ChatGPT? And what about Taylor Swift—is this the perfect moment for a surprise announcement?

Next up, this week's R.E.P.O.R.Ts are hot off the press — find out what Jess and Maddie are reading, eating, playing, obsessing over, recommending, and treating themselves to. Our watercooler chats about the Instagram grid shake-up—is the 4:5 aspect ratio here to stay?

Then, we’re getting strategic with sensory marketing! Learn how leveraging the five senses—sight, sound, taste, touch, and smell—can create unforgettable customer experiences that build trust and loyalty. Want even more tips? Don’t forget to check out our blog for a deep dive!

Celebrate 100 EPISODES of Hashtag Managed with us! We are announcing the official winners of the first-ever, Hashtag Managed awards and you are not going to want to miss this it!

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Love listening? We would appreciate it if you would leave a rating and review to support the show!

We are counting down the days to the 100th episode of Hashtag Managed by reflecting on the past 99 episodes and the stats that go along with them. Celebrate with us!

Connect with the Hashtag Managed Community

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On this week's episode of Hashtag Managed, we are discussing all the strategies behind marketing a luxury brand — from branding to marketing strategy. Tune in!

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This week on Hashtag Managed, Jessica and Madeleine are joined by our podcast producer, Harmony, as they discuss the best of the best social media accounts for the first-ever Hashtag Managed Awards. Join in on voting for your faves!

Connect with the Hashtag Managed Community

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Connect with Jessica Sheehy

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Part two of Emily in Paris is coming out THIS week, Jessica and Madeleine decided to share their insights on what this show gets right and wrong about being a social media manager, and how they would rewrite it!

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

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It's almost election time, so Jessica and Madeleine are sharing their top tips for navigating politics as a social media manager; plus, there might be some mention of a new Instagram feature, Taylor Swift, and their weekly R.E.P.O.R.T.s.

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

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Connect with Jessica Sheehy

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Connect with Madeleine Digan

Connect with Madeleine on Instagram: https://www.instagram.com/thebuzzingblonde

Love listening? We would appreciate it if you would leave a rating and review to support the show!

On this week's episode of the Hashtag Managed podcast, Jessica and Madeleine discuss their weekly R.E.P.O.R.T.s, broadcast channels, and networking!

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

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Connect with Jessica Sheehy

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Join Jessica and Madeleine this week on Hashtag Managed as they discuss all their top tips for email etiquette in business.

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Love listening? We would appreciate it if you would leave a rating and review to support the show!

On this week's episode of the Hashtag Managed podcast, Madeleine and Jessica share their R.E.P.O.R.T., insights on social media engagement, and are checking in on their 2024 trend predictions.

Connect with the Hashtag Managed Community

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Connect with Jessica Sheehy

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On this week's episode of Hashtag Managed, we discuss entering our influencer era, who should be the face of your brand on socials, and...should ketchup really go on hot dogs? Tune in!

Connect with the Hashtag Managed Community

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In this episode of Hashtag Managed, Maddie takes us on a personal journey into cycle syncing and how it’s transformed her approach to productivity and business. From her first experience with tracking her cycle to using it as a tool to align her work schedule, Maddie shares practical tips and insights for syncing your cycle with your social media business. Whether you’re curious about how hormones impact focus, looking for ways to combat burnout, or just want to feel more aligned with your natural rhythms, this conversation is packed with actionable advice to help you find balance and grace in your workflow. Tune in and discover how to work with your body, not against it! Connect with the Hashtag Managed Community Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/ Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective Connect with Jessica Sheehy Connect with Jessica on Instagram: https://www.instagram.com/jessssheehy Connect with Madeleine Digan Connect with Madeleine on Instagram: https://www.instagram.com/thebuzzingblonde Love listening? We would appreciate it if you would leave a rating and review to support the show! Connect with the Hashtag Managed Community Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/ Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective Connect with Jessica Sheehy Connect with Jessica on Instagram: https://www.instagram.com/jessssheehy Connect with Madeleine Digan Connect with Madeleine on Instagram: https://www.instagram.com/thebuzzingblonde Love listening? We would appreciate it if you would leave a rating and review to support the show!

On this week of Hashtag Managed, Jessica and Madeleine are discussing everything from how to create an email newsletter, to the Lilly Pulitzer rebrand, to how to handle rejection as a business owner.

Connect with the Hashtag Managed Community

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Love listening? We would appreciate it if you would leave a rating and review to support the show!

On the week's episode of Hashtag Managed, Jessica and Madeleine are covering what they are reading, eating, playing, obsessing over, and treating themselves to; plus, what makes marketing "stick," the Vera Bradley rebrand, and more!

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

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Love listening? We would appreciate it if you would leave a rating and review to support the show!

On this week's episode of Hashtag Managed, we discussed our weekly R.E.P.O.R.T.'s, master resell rights, brat summer, children influencers, and the Summer Olympic Games.

Connect with the Hashtag Managed Community

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On this week's episode of Hashtag Managed, we discuss confidence in video marketing, faceless Instagram accounts, Poppi Cosmetics x Olivia the Intern, Limited Too's comeback, and our social media icks.

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On this week's episode of Hashtag Managed, Madeleine discusses the importance of aesthetics on Instagram and why prioritizing the look and feel of your feed matters.

Connect with the Hashtag Managed Community

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Connect with Jessica Sheehy

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Connect with Madeleine on Instagram: https://www.instagram.com/thebuzzingblonde

Love listening? We would appreciate it if you would leave a rating and review to support the show!