Explore every episode of the podcast Field and Garden with Lisa Mason Ziegler
| Title | Pub. Date | Duration | |
|---|---|---|---|
| #414: The Forgotten Flowers of Spring | 29 sept. 2026 | 00:26:36 | |
What happened to the flowers that once filled our spring gardens? Lisa shares the story of cool-season hardy annuals, why so many of these beautiful flowers were forgotten, and how learning when to plant them can bring an entirely new season of blooms back to your garden. Mentions Cool Flowers resources: Book, Online Course, Planning Tool Lisa's book, The Cut Flower Handbook Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #413: Have We Met? Lisa’s Flower Farming Story | 22 sept. 2026 | 00:37:09 | |
How did a flower farmer with limited land, no greenhouse, no tractor, and no cooler build a successful flower farming business and eventually The Gardener’s Workshop? Lisa shares her story, the challenges that shaped how she grows and teaches, and some of the lessons she learned through nearly three decades of flowers, business, and figuring things out as she goes. Mentions Free Resources: All About Soil Blocking Lisa's Book, Growing A Beautiful Life Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #412: How To Stop Overplanting | 15 sept. 2026 | 00:36:09 | |
More flowers aren’t always better! In this episode, Lisa shares why overplanting can lead to weeds, missed harvests, broken succession plans, and garden burnout — and how growing less can actually help you create a healthier, more productive, and much more enjoyable cutting garden. Mentions Lisa's Book, Growing A Beautiful Life Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #411: Birthing the Cool-Season Cut-Flower Planner | 08 sept. 2026 | 00:33:32 | |
Cool-season flowers can be confusing because they don’t follow the same rules as warm-season flowers. In this episode, Lisa shares the story behind the new Cool-Season Cut-Flower Planner and explains how it can help you grow gorgeous spring blooms with more confidence. Mentions Lisa's Book, Cool Flowers Lisa's Book, The Cut Flower Handbook Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #410: Ask A Florist, with Ellen Frost | 01 sept. 2026 | 00:24:52 | |
This episode of Field & Garden is a replay of a recent Ask Me Anything event with guest host Ellen Frost, one of our online instructors and the owner/head designer of Local Color Flowers in Baltimore, Maryland. Ellen shares practical floral design advice for working with seasonal, locally grown flowers — including favorite foliage for September weddings, how to keep hydrangeas hydrated, reliable flowers for fall boutonnieres, ways flower farmers can practice designing with what they grow, and why fall can be a great time to connect with florists. Mentions More from Ellen: Website, Email, Instagram, FlowerMore Ellen's online courses: Preparing to Sell to Florists, Growing Your Business with Local Flower Sourcing Ellen's recommended books: Cultivated: The Elements of Floral Style by Christin Geall Color Me Floral: Stunning Monochromatic Arrangements by Kiana Underwood Life in Bloom by Graeme Corbett Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #409: Fall Blooms Worth Planning For | 25 août 2026 | 00:44:03 | |
Fall flowers deserve more attention — especially if you want rich color, useful texture, long vase life, and blooms that customers are excited to buy in September and October. In this episode, Lisa shares 13 standout flowers and foliage for the fall cutting garden, plus simple planning tips to help you time them well for next season. Mentions The Flower Farmer Club, presented by The Gardener's Workshop Baker's Dozen Fall Flowers (find them here) Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #408: How to Ask for the Review | 18 août 2026 | 00:38:34 | |
Happy customers are one of the best marketing tools a flower business can have, but they often need a simple invitation to share their experience. In this episode, Lisa explains why reviews matter, when to ask for them, and how to make it easy for customers to help others discover your flowers. Social Media suggestion Mentions Preorder Lisa's Book, Growing A Beautiful Life Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #407: Landscape Tips From A Flower Farmer | 11 août 2026 | 00:37:49 | |
A beautiful landscape does not have to feel like one endless chore. In this episode, Lisa shares practical flower-farmer habits — like planting in groups, planning before buying, choosing the right season, and feeding the soil — that can help create a more peaceful, low-maintenance garden. Mentions Preorder Lisa's New Book, Growing A Beautiful Life Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #406: Top 5 Mistakes, Cool Flowers Edition (Encore) | 04 août 2026 | 00:19:30 | |
Cool Flowers can bring some of the earliest, strongest, and most rewarding blooms of the season — but only when their timing and needs are understood. In this episode, Lisa walks through five common pitfalls that can trip up gardeners and flower farmers, plus the simple shifts that can set you up for cool-season success. Mentions Plug Suppliers: Farmer Bailey, Ball Hort/Colorlink Cool Flower Seeds from The Gardener's Workshop Lisa's Book, Cool Flowers Online Course: Cool Flowers from Seed to Harvest TGW Phone App/Live Shopping Show Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #405: Cool Flowers, Unveiling the Truth (Encore) | 28 juil. 2026 | 00:32:29 | |
If you are a Southerner or a Northerner, you may think the Cool Flower concept doesn't work for you. Nothing could be further from the truth! When you find your planting time sweet spot, you will be the envy of all your grower friends, and your customers will think you are nothing short of a miracle worker! As a Southerner, I spent years at the farmers market watching customers love on my sweet peas and tell me why they can't be grown here - Ha! Meanwhile, I hear from my northern flower farming friends that they have become driven to find ways to get this plant family in the ground earlier and earlier each year to reap the benefits! Cool Flowers are for everyone. Myth busted, truth unveiled! Enjoy this week's episode for my best Cool Flower tips and recommendations for Southerners and Northerners. Mentions Online Course: Cool Flowers from Seed to Harvest Request the FREE webinar: 3 Foolproof Steps to Success with Cool Flowers Lisa's Book, Cool Flowers Request the Cool Flowers video book study Lisa's Book, The Cut Flower Handbook TGW Phone App/Live Shopping Show Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #404: July Check-In: Spring Flowers Start Now | 21 juil. 2026 | 00:26:21 | |
It may be hot outside, but now is the time to start thinking about spring flowers. In this episode, Lisa shares why July planning is the key to earlier blooms, stronger plants, and a spring garden that’s already set up for success long before winter arrives. Mentions Register for a Free Live Webinar: When Do YOU Plant Cool Flowers? The Garden Club of Virginia's Historic Garden Week Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #403: When Everything Blooms at Once | 14 juil. 2026 | 00:27:56 | |
What do you do when the garden bursts into bloom all at once — and then leaves you with buckets of flowers, wasted stems, or an empty-looking garden a few weeks later? In this episode, Lisa shares how simple succession planting can help spread out the work, extend the harvest, and keep flowers coming through the season. Mentions The Cut Flower Handbook: Hardcover, Spiral-Bound Plant-It-Pink Video Series (on YouTube) Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #402: When Flower Sales Drop: What to Do Next | 07 juil. 2026 | 00:32:55 | |
Summer slowdowns can feel discouraging when the flowers are blooming, but sales suddenly go quiet. In this episode, Lisa shares practical ways to make the most of the season: using extra flowers for marketing, creating simple offers, preparing for fall sales, and making smart decisions instead of panicked ones. Mentions Book, The Flower Farmer by Lynn Byczynski Amy's Organic Garden on Instagram Rooster Pepper Seeds (for fall wreaths) The Flower Farmer Club, Presented by The Gardener's Workshop Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #401: Good Flower Farming Advice Doesn't Expire | 30 juin 2026 | 00:21:07 | |
Trends, tools, and growing seasons may change—but the advice that builds successful flower farms remains remarkably steady. In this episode, Lisa shares the timeless lessons that help growers make wiser choices, protect their time and money, and build confidence season after season. Mentions Publication: Growing for Market Frank & Pamela Arnosky (Website) Dave's Course: Bulbs, Perennials, Woodies, and More Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #400: Top 3 Perennials That Pull Their Weight with Dave Dowling (Encore) | 23 juin 2026 | 00:54:46 | |
Which perennials truly earn their space on a cut flower farm? In this episode, Lisa and Dave Dowling reveal three standout crops that deliver lasting value through dependable harvests, manageable care, and strong sales potential.
Mentions Dave's Course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More Flower Farming School Online: Growing Cut Flower Crops in Hoop and Greenhouses Ball/Colorlink: plant broker Walter's Gardens: perennial wholesaler Association of Specialty Cut Flower Growers Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #399: Random Tips, or Roadmap? | 16 juin 2026 | 00:32:54 | |
Flower farming advice is everywhere! But more information doesn’t always mean more clarity. In this episode, Lisa talks about the difference between collecting random tips and following a real roadmap, and why learning in the right order can save new growers time, money, and frustration. Mentions Lisa's Course: Flower Farming School Online Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #398: Choosing Crops that Make (and Save) You Money (Encore) | 09 juin 2026 | 00:46:10 | |
Want to make more money (and avoid wasting it) on your flower farm? In this episode, Lisa shares her hard-earned tips for choosing the best crops to grow for profit. From low-cost annuals to succession planting and market-smart decisions, get practical advice to help you grow a thriving flower business. Whether you're just starting out or refining your crop plan, this episode is packed with insights you can use right away! Mentions Lisa's Course: Flower Farming School Online Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! Originally aired as episode #346 on 6/10/25 | |||
| #397: Buckwheat, A Speedy Summer Cover Crop | 02 juin 2026 | 00:28:27 | |
Empty summer beds can turn into weedy messes fast—but buckwheat is a simple cover crop that can step in while you wait. In this episode, Lisa shares why buckwheat is one of her favorite warm-season tools for suppressing weeds, feeding pollinators, building soil, and keeping the garden working between crops. Mentions Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! Shop the TGW Online Store for all your seeds and supplies! | |||
| #396: The Power of Community (Encore) | 26 mai 2026 | 00:19:01 | |
Today, I am here to share my thoughts on something that has had a big impact on my flower farming journey personally: community. A community is powerful, no matter where you are on your flower farming journey. I created The Flower Farmer Club to be a safe place for us all to be motivated and encouraged, and to be a place for learning, inspiration, and exploration! I am so eager to join you on your adventure, and I look forward to seeing you in the club. Mentions Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #395: Just Don't Quit! | 19 mai 2026 | 00:29:49 | |
When flower sales suddenly go quiet, it can feel scary — especially when you’re new in business. In this episode, Lisa shares encouragement and practical next steps for slow weeks, reminding flower farmers to stay steady, keep finding customers, and just don’t quit. Mentions Download our FREE phone app for live shows and great deals! The Flower Farmer Club, Presented by The Gardener's Workshop Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #394: Bringing Joy Through Flowers - Meet Tricia of The Simple Sunflower (Encore) | 12 mai 2026 | 00:29:08 | |
Today we're thrilled to share an inspiring story! Meet Tricia from The Simple Sunflower, an organization that’s making a big difference in our community by repurposing flowers for those in need. In this interview, you'll learn what they do, how they do it, and ways to apply this in your own community as well. Together, we can bring a little more joy into the world, one bouquet at a time! MENTIONS The Simple Sunflower: Website, Instagram Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #393: Early May Garden Check-In | 05 mai 2026 | 00:23:31 | |
Early May is the perfect moment to pause, take a clear look at your garden, and make smart adjustments before the season gets away from you. In this episode, we walk through what to evaluate right now—from cool flowers to warm season plantings—so you can stay on track for a smoother, more productive season. Mentions June 27, 2026: Open Farm & Warehouse Tour Info Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #392: How Flower Farm Spending Makes or Breaks You (Encore) | 28 avr. 2026 | 00:31:01 | |
Let’s talk money—the kind that keeps your flower farm alive or quietly drains it dry. In this episode, Lisa digs into the tough truth about spending on the farm: what’s worth it, what’s not, and how to make choices that lead to long-term success instead of slow collapse. If you're ready to face your farm finances head-on, this one's for you. Originally published as episode #337 on 4/08/25. Mentions Free Phone App for Live Gardening Shows: Get the App Lisa's Course, Flower Farming School Online Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #391: Why Birds Matter In The Garden | 21 avr. 2026 | 00:30:20 | |
A simple moment in the garden can remind us of what really matters. In this episode, Lisa shares how birds bring balance, beauty, and natural pest control—and how easy it is to welcome them into your space. Mentions & How to Learn More Bringing Nature Home by Doug Tallamy Lisa's Book, Vegetables Love Flowers June 27, 2026: Open Farm & Warehouse Tour Info Video: Growing & Maintaining A Native Plant Border Merlin Bird ID phone app by Cornell Lab of Ornithology Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #390: Simplicity of a Cutting Garden (Encore) | 14 avr. 2026 | 00:31:31 | |
Today, we’re diving deep into the wonderful world of cutting gardens. Whether you’re a seasoned gardener or just starting out, this guide will help you create a cutting garden that brings joy and beauty to your life. Here, Lisa covers what you need to know to make your cutting garden thrive. Originally aired 5/13/25 Mentions [Register Here] Free Training with Lisa: The Secret to Big, Beautiful, Abundant Summer Flowers Online Courses: The Easy Cut Flower Garden, Cool Flowers from Seed to HarvestBooks: Cool Flowers, Vegetables Love Flowers, The Cut Flower HandbookSeed Collection: Cut-Flower Garden Sign up to receive our weekly Farm News! Shop the TGW Online Store for all your seeds and supplies! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #389: Restored By Nature | 07 avr. 2026 | 00:21:18 | |
Better flowers don’t always come from more effort—they come from better choices. Here, Lisa shares how working with nature, not against it, can transform your garden into something stronger, simpler, and more rewarding. Mentions Find locally-grown flowers: localflowers.org Lisa's book: Vegetables Love Flowers Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #388: Lisa Talks Seed Starting on the No-Till Flowers Podcast (Encore) | 31 mars 2026 | 01:19:02 | |
On episode 28 of The No-Till Flowers Podcast, Lisa Mason Ziegler joined host Jennie Love to discuss all things seed starting! Jennie's focus is on regenerative farming. She invited Lisa on the show to compare seed starting techniques and discuss methods that support superior seed germination and seedling growth sustainably and regeneratively. Both Lisa and Jennie share lots of great resources for additional research and learning, see below for some of those links. Podcast excerpts are published with permission. Originally aired as Field & Garden episode #228 in March '23. Mentions Link to the original No-Till Flowers episode on Apple Podcasts Lisa's Book: Cool Flowers Eliot Coleman's Book: The New Organic Grower (affiliate link) Dr. Deno's Book: Seed Germination Theory & Practice (free PDF) Jeff Lowenfel's Book: Teaming With Bacteria (affiliate link) Podcast Series: Seed Talk with Lisa & Layne Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #387: Follow Through to the Joy of Gardening | 24 mars 2026 | 00:25:50 | |
Starting a garden is exciting — but the real joy comes from following through on the small, important steps that make everything work. In this episode, Lisa shares how doing less, but doing it better, can completely change your garden and bring the joy back. Mentions Deer Repellent Sprays: Tree Guard, I Must Garden, Liquid Fence Book: The New Organic Grower by Eliot Coleman Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #386: Why Collaboration Beats Competition (Encore) | 17 mars 2026 | 00:30:33 | |
Today I'm diving into a topic that I've never really talked about before: collaboration versus competition. Why are we so afraid of competition? Let's explore why collaboration can actually be more beneficial. Mentions Amy's Organic Garden on Instagram Online Workshop: Collectives101 The Flower Farmer Club, presented by The Gardener's Workshop Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #385: Top 5 Steps to Start a Garden | 10 mars 2026 | 00:45:49 | |
Most garden problems start before the first seed is planted. In this episode, Lisa shares the five simple setup decisions that make a cutting garden easier to care for—and far more productive. Mentions Products: Garden Fork & Spade, TGW Seed Collections, Biodegradable Mulch Film, The BIG Calendar-Journal, The Cut Flower Handbook Online Courses: The Easy Cut Flower Garden, Flower Farming School Online Irrigation Suppliers: Dripworks and Berry Hill Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #384: Flower Farming Do's & Don'ts (Encore) | 03 mars 2026 | 00:37:31 | |
If I had the opportunity to restart my business today based on what I have learned since starting in 1998, these are some of the things that would change the course of my business. They seem so simple now, but when I was in the weeds-- I never even thought of these things! Hope they help! ~Lisa P.S. Listen through to the very end for an uplifting note from Jennifer! Mentions Lisa's Course: Flower Farming School Online Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #383: Smaller Is Better! | 24 févr. 2026 | 00:29:25 | |
If your garden (or your to-do list) feels too big, this episode will feel like a deep breath. Lisa shares how cutting back her growing space—on purpose—actually increased her productivity, lowered stress, and brought the joy back into her season. Learn why “smaller” can make you a stronger, more profitable grower, and the simple shifts that help you get more from the beds you already have. Mentions The BIG Calendar-Journal from The Gardener's Workshop Book: The New Organic Grower by Eliot Coleman Live Class with Lisa: "Where to Sell Cut Flowers: Finding the Best Markets for YOUR Farm" Lisa's Course: Flower Farming School Online Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #382: 3 Steps to Fail as a Flower Farmer (Encore) | 17 févr. 2026 | 00:29:37 | |
Today, I’m thrilled to share some important tips for anyone dreaming of starting a flower farming business. As I look back on my journey, I wish I had these resources when I started. This is about the three key steps that can lead to failure as a flower farmer. I’ve seen many passionate people vanish from the business, and it’s often due to skipping over some basic but crucial steps. I'd love to keep YOU from failing, and I hope these tips help you navigate the challenges of flower farming and keep your passion alive. ~Lisa Mentions The Flower Farmer Club, presented by The Gardener's Workshop Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #381: It's a Pull, Not a Push | 10 févr. 2026 | 00:33:55 | |
In this episode, Lisa shares the deeper truth behind nearly 30 years of growing, teaching, and building The Gardener’s Workshop: success didn’t come from pressure or perfection—it came from following the quiet pull toward the work she loves. From discovering gardening as a dyslexic learner to building tools and resources that help others succeed, this is a gentle, inspiring reminder to listen to the tug that keeps you showing up, season after season. Mentions Documentary, The Big Picture: Rethinking Dyslexia Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #380: Keep It Simple, Keep It Profitable (Encore) | 03 févr. 2026 | 00:14:24 | |
In this episode, Lisa shares a gentle but game-changing reminder: a focused plan beats a flashy one every time. If you're building a flower farm (or dreaming of one), tune in to hear why growing a few reliable crops, resisting the urge to overcomplicate, and sticking to your plan can lead to real, lasting success. P.S. Listen through to the end for a special note from Julia! Original air date 1/31/23 as Field & Garden #222 Mentions Arnosky Family Farms on Instagram Lisa's Course: Flower Farming School Online Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #379: A Superpower for Beginner Flower Farmers? | 27 janv. 2026 | 00:31:43 | |
Don’t Go It Alone: The Flower Farmer’s Superpower Dreaming of flower farming success? There’s one simple (but powerful) strategy that can save you time, money, and burnout: community. In this episode, Lisa shares why building a solid support network might be the most important decision you make as a beginner flower farmer. Mentions Lisa's Private Online Community: The Flower Farmer Club Lisa's Course: Flower Farming School Online Book: The Flower Farmer by Lynn Byczynski Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #378: Dave Dowling on "Ask A Flower Farmer" | 20 janv. 2026 | 00:24:56 | |
This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. It was guest-hosted by Dave Dowling of Ball/ColorLink, a former flower farmer and the instructor for our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More. Dave is always happy to share his knowledge with our listeners! Topics Covered:
Episode originally aired 12/17/25 on Instagram. Join Lisa and her guest hosts Wednesdays at 3:00PM Eastern time to get your cut flower growing questions answered by the experts! Mentions Association of Specialty Cut Flower Growers: ASCFG.org Dave's Course: Bulbs, Perennials, Woodies, and More! Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #377: Much to Learn from Dogs | 13 janv. 2026 | 00:32:41 | |
What Dogs Teach Us About Flower Farming, Business, and Joy If you love flowers and dogs, this one’s for you. In this episode, Lisa reflects on how the simple routines dogs love—like the same walk every day—can teach us powerful lessons about farming, business, and finding joy in repetition. Tune in to hear how consistency and calm can build not only better farms, but better lives. Mentions Mental Aspect account on Instagram Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #376: Ask A Florist, a Q&A with Ellen Frost | 06 janv. 2026 | 00:24:20 | |
Today’s episode features a takeover of our popular weekly live Q&A session on Instagram, with featured guest Ellen Frost of Local Color Flowers in Baltimore, MD. Ellen is a floral designer who creates exclusively with flowers and foliage purchased from local growers. She is also one of our course instructors here at The Gardener’s Workshop. In this Q&A, Ellen highlights the need for understanding florists' requirements, offers flower recommendations, and addresses challenges in winter sourcing. She emphasizes visual marketing and the power of storytelling to connect with others in the flower industry. Mentions Connect with Ellen: Ellen Frost Flowers (Instagram), Website Ellen Online Courses: Florist School Online, Preparing to Sell to Florists Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #375: (Best of '25) Planting Cool Flowers in Very Early Spring | 30 déc. 2025 | 00:29:52 | |
Encore: Our most popular episode of 2025! Original air date January 14, 2025 Today, I want to dive into the topic of cool flowers and the importance of planting them in very early spring. The basic idea is to plant these flowers in cool to cold conditions to get the best performance out of them, which can happen in fall, winter, or very early spring. Many people have been led away from planting during these unusual times. But I assure you, this is where the magic happens! For flower farmers, planting cool flowers can significantly boost your business. We’re talking about flowers like:
When planted at the right time, these flowers bloom earlier, grow taller, produce more stems, and are more resistant to diseases and pests. Listen in to learn who can plant in this window, when and what to plant, and more! Mentions Lisa's Book, Cool Flowers Lisa's Book, The Cut Flower Handbook Online Course: Cool Flowers from Seed to Harvest The Flower Farmer Club, presented by The Gardener's Workshop Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #374: Beginner Flower Farming Myths | 23 déc. 2025 | 00:34:54 | |
Ever catch yourself thinking, “I could never do that”? In this episode, Lisa Mason Ziegler unpacks the quiet assumptions that stop so many people before they ever plant their first row. Mentions ASCFG - Association of Specialty Cut Flower Growers Mimo Davis at Urban Buds: Website, Instagram Lisa's Course: Flower Farming School Online Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #373: 'Tis the Season…for Seed Starting! | 16 déc. 2025 | 00:35:12 | |
Why Starting From Seed Changes Everything for Your Cut Flower Garden Seeds are small but powerful! In this episode, Lisa breaks down why starting from seed gives you more variety, better timing, stronger plants, and huge savings. From common mistakes to simple rules that make seeds sprout reliably, plus why soil blocking is her go-to method, this episode will give you the confidence to start (or improve!) your own seed-starting routine. Mentions Lisa Talks Seed Starting on the No-Till Flowers Podcast Online Course: Seed Starting Made Easy Seed Starting Equipment Category Soil Blocking Mix Recipe & Instructions About Soil Blocking: Free Online Resources Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #372: Cool Flower Planting for Everyone | 09 déc. 2025 | 00:34:38 | |
Timing is everything when it comes to cool flowers! In this episode, Lisa explains the simple but crucial “very early spring” planting window — when to start, how to prepare, and why getting it right makes all the difference. Whether you’re growing sweet peas, snapdragons, stock, or others, this practical episode will help you plan, plant, and grow the gorgeous blooms you crave! Mentions Lisa's Book, Cool Flowers Spiral-Bound Edition: The Cut Flower Handbook Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #371: Serving & Being In A Community | 02 déc. 2025 | 00:33:20 | |
Discover how serving your community can spark creativity, confidence, and real business growth. In this episode, Lisa shares simple, practical ways to connect, collaborate, and give back, and why those connections become one of your farm’s greatest strengths. Mentions: Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #370: My Flower Farm's Halo, My Native Border | 25 nov. 2025 | 00:41:44 | |
Discover how a simple idea—planting a native border—became a powerful living shield around Lisa’s flower farm. In this episode, you’ll learn why native plants matter more than you think, how a “halo” habitat can protect your land, and the practical steps to create your own wildlife corridor, no matter the size of your space. Mentions: Book: Bringing Nature Home by Doug Tallamy Field & Garden #368: Why & How I Use Leaves Video: Growing & Maintaining a Native Plant Border Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #369: Inside Sunny Meadows with Gretel Adams | 18 nov. 2025 | 00:45:40 | |
Dreaming of blooms beyond your field season? Join Sunny Meadows Flower Farm as they share hard-earned lessons from two decades of growing in hoop houses and greenhouses. Learn how season extension opens up year-round sales, supports your team, and transforms your flower business—whether you're just adding your first tunnel or leveling up your entire operation.
Online Course: Grow Cut Flower Crops in Hoop & Greenhouses Learn more about and connect with Steve & Gretel Adams and their business, Sunny Meadows Flower Farm. Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #368: Why & How I Use Leaves | 11 nov. 2025 | 00:39:07 | |
In this episode, Lisa shares her favorite secret weapon for building rich, living soil — leaves! Learn how Grandpa Ziegler inspired a lifelong practice that feeds the soil, saves water, reduces weeds, and supports a thriving ecosystem. Lisa explains when and how to collect leaves, what kinds to avoid, and simple ways to turn them into “leaf mold gold” for your own garden. Whether you have a small backyard or a flower farm, this episode will change how you see every leaf that falls. Mentions Download our phone app for your FREE course on building a trellis tunnel! Lisa's book, Vegetables Love Flowers Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #367: Lennie Larkin's October Q&A, Ask A Flower Farmer | 04 nov. 2025 | 00:27:20 | |
Flower farming is full of beauty, but turning that beauty into a profitable business takes strategy. In this episode, Lennie Larkin breaks down the real numbers behind a thriving flower farm, from understanding profit margins and valuing your time to pricing, marketing, and knowing when to pivot. You’ll learn practical, down-to-earth tips for making smart money decisions, avoiding common pricing traps, and building a farm that not only blooms but lasts. Whether you’re dreaming of your first acre or refining your current systems, this conversation is your roadmap to a more sustainable and rewarding flower business. Mentions Lennie's Upcoming Event (Nov 2025): Sell Your Flowers Summit Lennie’s Instagram: flowerfarming.forprofit Lennie's online course: Profitable Flower Farming Field & Garden #362: "What's Your Problem?" Mentorship Roundtable Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #366: When Fear Feeds on the Unknown | 28 oct. 2025 | 00:24:48 | |
Starting a flower business comes with its fair share of jitters — and most new growers face the same three big fears: Are my flowers good enough? Will I have enough to sell? How much should I charge? In this episode, Lisa shares her own early experiences as a new grower and the simple habits that transformed anxiety into steady progress. Whether you’re in your first season or thinking about taking the leap, this conversation is packed with real-world strategies to help you quiet the doubts and find your footing. Mentions Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #365: Missing the Start | 21 oct. 2025 | 00:29:26 | |
The hardest part of starting a flower farm isn’t growing, it’s getting past the fear that keeps you from beginning. In this episode, Lisa shares why fear shows up at the start and how to take simple, practical steps to finally move forward with confidence. Mentions Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||