Explore every episode of the podcast Extrology: Mastering People, Performance & Purpose
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Reinvention, Resilience & The Revival of Creativity with Fasthosts MD, Rupert Bedell #127 | 10 Apr 2025 | 00:54:49 | |
Creativity is dead and 5 year plans are now quarterly sprints, but in today’s commoditised world Rupert Bedell dares to lead differently. Rupert has reinvented himself many times over the years, from AmEx & HSBC’s marketing master to now leading Fasthosts in an MD role he was never destined to take on. If you’re serious about building a lasting legacy, leading with integrity, or reigniting your creativity, join us on Extrology for an insight into Rupert’s remarkable journey. Lee and Rupert discuss:
Rupert Bedell: https://www.linkedin.com/in/rupert-bedell-7006aa13/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Learning Life-Saving Healing Techniques with Director of the Institute of Pranic Healing UK & Ireland, Les Flitcroft #126 | 26 Mar 2025 | 01:14:16 | |
For over 20 years Les Flitcroft was an aerospace engineer. A double arm break and series of life-altering events later, he has embarked on a journey of discovery, leading him to tutoring countless people in the art of Pranic Healing. From overcoming initial skepticism of alternative therapies to embracing the unique way in which Pranic Healing combines Eastern and Western medical philosophies, the immense challenges that Les has overcome have demonstrated admirable resilience and resolve. Find out more about how he’s been touching so many lives and sharing his passion for helping others, on this episode of Extrology. Lee and Les discuss:
Les Flitcroft: https://www.linkedin.com/in/les-flitcroft/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Grit, Resilience and Unapologetic Truth with Michael McLean #117 | 22 Jan 2025 | 01:20:49 | |
Michael McLean is not your typical entrepreneur - he’s turned a bankrupt ice hockey club into a championship team, tripled the profits of his family business, and inspired thousands to embrace bold action.
Michael McLean: Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Digital Education’s Global Revolution with CEO of Kortext, James Gray #30 | 24 Nov 2021 | 00:54:22 | |
James Gray has over 25 years’s experience as CEO & Director in the digital content industry, watching the world’s accelerating digitisation in every facet of today’s world. With aggregation playing a huge role in how we consume media nowadays, it was a matter of time until someone found the key to revolutionise how we access learning content. Coutts Information Services may have been his first foray into streamlining written content in 1991, but with his latest venture, Kortext (@kortextonline), James is bringing a huge selection of educational texts to over 80 countries globally. We delve into the takeaways from James’ extensive career to date, and where he sees the digitised future of the industry in the coming years, on this week’s episode of Extrology. Lee and James discuss:
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Former-Pro Tennis Player & CEO of Voly, Ian Flanagan on Topping Tennis Rankings & Transforming Yacht Accountancy #29 | 10 Nov 2021 | 00:52:18 | |
With a Youth Olympics gold medal to his name, Ian Flanagan’s drive and motivation is indisputable, and as his bespoke accounting software solution Voly prepares to expand industries from yachting to music, his business acumen is equally apparent. Ian, a Welsh former-professional Tennis player with incredible international sporting experiences as one of the world’s best, joins Lee Cooper on episode 29 of Extrology to discuss transitioning his determined mindset into a budding business venture. We hear how Ian’s built business relationships that are more akin to friendships, why you should avoid rushing and chasing short-term money, and the invaluable lessons learned from a round of golf with Michael Jordan... Lee and Ian discuss:
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Executing Exceptional Business Ideas with Serial Tech Entrepreneur & CEO at Goodlord, William Reeve #28 | 25 Aug 2021 | 00:58:29 | |
It’s been said that no idea is truly original, so bringing value to business is all about an ability to execute those ideas. With an incredible track record to show from his decades as a serial tech entrepreneur & angel investor, there’s no doubt that William Reeve possesses that ability in abundance. Having run the largest technology consumer research programme in Europe, Co-Founded the UK's leading online DVD rental brand - which eventually became LOVEFiLM - and holding Non-Executive roles in Secret Escapes, Graze and Dunelm, William has no shortage of tales and takeaways from his experiences. Joining Lee on this week’s Extrology, William recalls the pain points that became progress on his business journey, which now sees him as the CEO of Goodlord. Lee and William discuss:
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Leading a Revolution in Female Health with Founder of MPowder, Rebekah Brown #27 | 18 Aug 2021 | 00:54:41 | |
Very few businesses consider half of the entire globe as a target market, but in lieu of woefully absent education and funding around female health issues, MPowder is breaking barriers and making menopause an issue that can be tackled together. MPowder’s success is driven by the creative mind of Rebekah Brown, a Founder whose experience spans several successful businesses, as well as the process of menopause that they’re working so hard to cater towards. Discover how Rebekah achieves such strong backing for an issue that’s under-represented, the roles that have seen her expand teams in the face of imminent closure, and why MPowder represents so much more than an entrepreneurial opportunity... Lee and Rebekah discuss:
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Influencing the Future of Journalism with Lead Author of Reuters Institute Digital Report, Nic Newman #26 | 28 Jul 2021 | 01:03:26 | |
The BBC’s coverage of news events is an institutional mainstay, and journalism would be bereft with its absence. Playing a key role in shaping their internet presence is one Nic Newman, now a Lead Author of the Reuters Institute Digital Report. Clearly, Nic’s dedication to quality journalism delivered effectively is a trait demonstrated throughout his career, from the demanding training grounds of local radio, to playing an instrumental role in the formation of the BBC’s news website, to now heading up the world’s largest annual report in his field. Joining Lee Cooper on this week’s Extrology podcast, Nic shares the exciting advancements that paved the way for the BBC’s digital presence, some incredible findings from his work with the Reuters Institute, and the balance to be found between technological advancements and retaining human connection. Lee and Nic discuss:
Links & references at: https://www.extrology.com/ Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Comedy, Curiosity & Creating QI with BAFTA-Winning Producer John Lloyd CBE #25 | 14 Jul 2021 | 01:32:11 | |
The chances that your life has been completely devoid of content without John Lloyd CBE’s involvement is slim-to-none. With a roster of work reading like a memoir of British cultural phenomena through sound and screen (QI, Blackadder, Spitting Image, and No Such Thing As A Fish to name but a few), his dedication to creating engaging content shines in lieu of career changes and runs of misfortune. In a truly captivating discussion with Lee Cooper, John ponders many of life’s tribulations and the lessons to be learned from every hurdle that most would call “failure”. From the closed door of straight acting that opened up the opportunity to produce radio shows, right through to earning his rightful reputation as an industry icon, we’re taken on a journey through his highest highs and toughest challenges. Lee and John discuss:
Links & references at: https://www.extrology.com/ Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| The Race to Revolutionise Non-Alcoholic Drinks with Founder & MD of The Driver’s Tipple, Hamish Gordon #24 | 30 Jun 2021 | 01:10:59 | |
Following idols like Nigel Mansell, Jackie Stewart and Graham Hill, Hamish Gordon’s talent and passion for racing has led him to podium glory and competing against accomplished drivers like Jenson Button. Hamish’s latest feat, however, sees a Graham Hill-esque mascot adorning the label of a unique, innovative, non-alcoholic gin brand - The Driver’s Tipple. Having launched in 2018, the truly remarkable alternative to regular gin - as host Lee Cooper will attest to after an on-air taster in this podcast - has grown through the strength of Hamish’s network, quality of the product, and customers’ connection to the tongue-in-cheek brand & loveable mascots Miles and Ophelia. Discover the story behind The Driver’s Tipple’s arduous development and progression since their successful launch on this episode of Extrology. Lee and Hamish discuss:
Links & references at: https://www.extrology.com/ Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Launching Europe’s Fastest Growing Tech Firm with Co-Founder of Spyrosoft, Andrew Radcliffe #23 | 16 Jun 2021 | 00:59:15 | |
Andrew Radcliffe’s passion for technology, like many, began with pushing the limits of early Amstrad computers at a young age. Fast forward to the modern day and in an impressive 5 year journey of expansion, his business Spyrosoft has gone from very humble beginnings to Europe’s fastest growing tech company. On that path to realising a long-time dream of his, Andrew has evolved from a developer to learning how best to manage a team of them, capturing the importance of data in technological advancements and the vital emphasis on building your business with the right people. Lee and Andrew discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Creating the ‘Netflix of Health’ with CEO & Co-Founder of Champion Health, Harry Bliss #22 | 02 Jun 2021 | 00:58:58 | |
At the humble age of 27, Harry Bliss is a CEO revolutionising the health and wellbeing space, Co-Founding Champion Health in 2018. In the wake of the loss of his friend and mentor, Harry has set off on a mission which is changing and saving lives, revolutionising the offerings for employee health and wellbeing. Speaking on his incredibly noble motivations, Harry shares the story that details his relationship with mental and physical health, the massive ambitions to achieve real positive impact, and shifting from a reactive to a proactive methodology. TRIGGER WARNING - This episode of Extrology does contain conversations raising awareness around the sensitive topics of self-harm and suicide. If you or someone you know is in need of immediate support, Samaritans are available on 116 123. Lee and Harry discuss:
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Finding Success in Societal Change with Founder & CEO at Mintago, Chieu Cao #21 | 19 May 2021 | 01:04:40 | |
Chieu Cao’s career has demonstrated a dedication to championing happier workplaces. The sources of his business acumen and life lessons are varied; coming from small business owners like his parents as much as his considerable stints at tech giants like Microsoft and Amazon. Now the Founder & CEO of Mintago, Chieu is implementing end-to-end financial wellbeing that affords its clients a happier life and advocates a level of financial education currently lacking in our schools.
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| From Trauma to Triumph: Revisiting the Remarkable Story of Shaka Surf Founder, Mark Reeves #116 | 15 Jan 2025 | 01:03:30 | |
RE-RELEASE: WATCH FULL VIDEO EPISODE NOW ON YOUTUBE > https://youtu.be/DOkJP8s3_3o
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Learning Life-Saving Healing Techniques with Director of the Institute of Pranic Healing UK & Ireland, Les Flitcroft #20 | 05 May 2021 | 01:14:12 | |
For over 20 years Les Flitcroft was an aerospace engineer. A double arm break and series of life-altering events later, he has embarked on a journey of discovery, leading him to tutoring countless people in the art of Pranic Healing. From overcoming initial skepticism of alternative therapies to embracing the unique way in which Pranic Healing combines Eastern and Western medical philosophies, the immense challenges that Les has overcome have demonstrated admirable resilience and resolve. Find out more about how he’s been touching so many lives and sharing his passion for helping others, on this episode of Extrology. Lee and Les discuss:
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Breaking into a multi-billion dollar gaming industry with CEO & Game Director at Zap Pop Pow, Stuart De Ville #19 | 21 Apr 2021 | 00:58:37 | |
The multi-faceted business of game development has seen an ever-growing presence in the spotlight in recent years, especially in lieu of an increasing range of free, open source development tools. At a time where blockbuster studios claim the lion’s share of the industry’s worth - upwards of $77bn for mobile gaming alone - Stuart De Ville has seen considerable success with his indie studio, Zap Pop Pow. Sharing his experience as a creative leader in game design, fine art, book illustration, graffiti art and Founder of Game Dev London, Stuart explains how he directs a varied creative team to achieve a vision, the low barriers to entry for budding game developers, and boldly taking the first steps to working for yourself. Lee and Stuart discuss:
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Entertaining the Nation with Award Winning Producer and MD of ModestTV, Andrea Hamilton #18 | 07 Apr 2021 | 01:07:06 | |
With a list of credits that include Strictly Come Dancing, The Voice, Little Mix: The Search, and This Morning, there’s no doubt that Andrea Hamilton has earned her stripes in the TV industry. Behind her success as an accomplished Executive Producer is an admirable display of commitment and determination to follow her instincts, which led her from journalistic aspirations to television success. In this episode of Extrology we take a look at Andrea’s award-winning career, her views on how the industry has evolved since she started, and where her latest venture, ModestTV, promises to make its mark on the small screen. Lee and Andrea discuss:
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| How the mindset makes the man with Award-Winning Adventurer, Jordan Wylie #17 | 24 Mar 2021 | 01:12:16 | |
Sir Ranulph Fiennes describes Jordan Wylie as a determined, fearless adventurer and an inspiring man. A former soldier, best selling author, extreme adventurer and one of the stars of the award-winning TV shows Hunted and Celebrity Hunted, his expeditions - including a staggering number of world firsts - have raised more than £1m for charity. Having achieved two world records, 10 years of military service, one unfathomably difficult climb of Mount Kilimanjaro and years of tireless campaigning to remove the stigma around mental illness, this episode of Extrology uncovers the incredible mindset behind a man who truly lives by the mantra: Be the difference that makes a difference. Lee and Jordan discuss:
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Amazon before its Prime with Former VP of Amazon Music and Prime Video, Bill Carr #16 | 10 Mar 2021 | 00:58:47 | |
At the height of the Dot-com Bubble in the late 90s, Bill Carr came across a rare opportunity to be a part of internet-giant, Amazon. After a hugely successful career spanning 15 years as Vice President of Prime Video, Amazon Studios and Amazon Music, he stepped down to reflect on his experience. Bill is now co-author of the newly published ‘Working Backwards’, a first person account of Amazon’s revolutionary principles and processes, which catalysed the launch of such businesses as Kindle, Prime, and AWS. In this episode, Bill shares his once-in-a-lifetime opportunity to become part of one of the fastest growing internet companies in the world, the lessons he took forward from Procter & Gamble, and how your long term success is forged not on easier roles, but on the resilience you grow through challenging times. Lee and Bill discuss:
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Building a global brand by revolutionising home baking with Managing Director of Bakedin, Joseph Munns #15 | 24 Feb 2021 | 01:10:55 | |
In 2013, one morning commute which turned into a discussion around a shared love of baking spawned a home baking subscription business which has been named one of The Independent’s top 15 food subscriptions two years running. The last 8 years has seen the meteoric rise of Bakedin, the brainchild of one Joseph Munns. Joseph joins Lee Cooper to share the intimidating leap that saw a career change from 15 years with IBM, to curating a team who have since developed recipes with a world-leading chef, and have facilitated an incredible expansion to their D2C channel amidst the past year’s tumultuous times. Lee and Joe discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Trailblazing innovation within the hospitality industry with Mark Cribb, Urban Guild, Managing Director #14 | 10 Feb 2021 | 01:24:07 | |
With the hospitality sector in a state of relative disarray in lieu of the past year’s developments, and the government’s somewhat misguided response trying to help the industry, there are swathes of people begging to return to the kind of experiences and venues that incubate moments of genuine human connection. One man who hopes that his brand, and sector as a whole, emerge stronger than ever with a focus on facilitating the ‘touchpoints of humanity’ is Mark Cribb, the Managing Director of Urban Guild. Joining Lee Cooper to detail the steps on his business journey and years of travelling which renewed his interest in creating moments that people cherish and enjoy, Mark shares his entry point to business ownership and the lessons he carries forward from running a market stall at an early age. He also elaborates on some ‘creative’ business expansion methods, and the importance of taking the first step into entrepreneurship without fear or, as Mark calls it, ‘the paralysis of analysis’. Lee and Mark discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Building a multi-million pound cycling empire with Hot Wheels Founder, Former-MD of Cycling Sports Group & New Owner of Break Fluid, Russell Merry #13 | 27 Jan 2021 | 01:11:25 | |
There is no age too early to encourage an entrepreneurial spirit, as evidenced by Russell Merry, whose story takes him from selling newspapers aged 5, to growing cycling company Hot Wheels from £1m to £13.5m annual revenue with 26 employees before selling the brand in 2009. Russell then doubled the revenue of the business continuing as Managing Director at Cycling Sports Group, distributors of Cannondale, Charge, GT, Mongoose & Wethepeople Bikes. Now in 2021 he’s embarking on a new venture to prove to himself that the term ‘One Trick Pony’ does not apply, Russell tells us of his ambitions for Brake Fluid, a caffeine-based sports brand, while explaining the incredible drive and passion which has seen success both sides of the Atlantic Ocean, and spurred him on to find pastures new, at a time where many would simply settle. Lee and Russell discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Making football accessible globally and launching a multi-national agency in a pandemic with Co-Founder of Topodium Group, Chris Sharman #12 | 13 Jan 2021 | 01:12:58 | |
The style of football exhibited by England’s teams has undoubtedly evolved, in part due to a shift in the types of training offered to our rising stars. One man whose contributions to introducing samba-style futsal to the masses have likely shaped some of our current sporting talents is Chris Sharman. Throughout his decades of sports and leisure experience, Chris has made incredible efforts to professionalise working with kids, and demonstrated remarkable resilience dealing with vastly different management scenarios. Now the Co-Founder and Chief Marketing Officer of Topodium Group, a new sports, health and leisure agency that’s weathered the storm of 2020, Chris has had an incredible journey, into which we delve on this episode of the Extrology podcast. Lee and Chris discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Streaming a music festival over dial-up with Owner and MD of Reactor15 and Re-flow, Michael Saunders #11 | 30 Dec 2020 | 00:59:08 | |
With the advent of website creation tools like Wix and Squarespace, making an impact online now is far easier than in the late 90s, where a young Michael Saunders - fresh from a degree in Film & Video Directing and Producing - began a ‘side job’ which formed the basis for an incredibly prolific digital agency celebrating its 16th year in business. Besides his more explicitly successful fiscal endeavours, on episode 11 of Extrology we hear how Michael was a part of what may have been the first multicam music festival live stream, the lessons he’s picked up from running a business with a large number of freelancers, and why learning to handle problems by yourself can be simultaneously a blessing and a curse. Lee and Michael discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| How to Unlock Your Peak in 2025 with Founder of ONTO, Dave Callan #115 | 08 Jan 2025 | 00:57:46 | |
After years in the C-suite, Dave Callan’s transition into personal performance coaching has seen him conquer a 250km ultra-marathon in Namibia.
Dave Callan: https://www.linkedin.com/in/dave-callan-3bb94413/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Managing the world’s top talent with YMU’s Global CEO & Former MD of Fulham FC Neil Rodford #10 | 16 Dec 2020 | 00:58:32 | |
Becoming MD of a football club emerging from the throes of their lowest ever final league position at the mere age of 26 is both a great privilege and an intimidating prospect. Now celebrating his 20th year at YMU, Group CEO Neil Rodford has demonstrated an incredible work ethic to make the most of the opportunities offered to him. On episode 10 of Extrology, Neil explains how working harder than everyone else in the room formed the basis for his chemistry with Kevin Keegan, the transferable skills learned from football that he applied to talent management, and learning to take a step backwards to make the right kind of progress. Lee and Neil discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Conquering the world’s greatest expeditions with "The Adventure Psychologist" Paula Reid #9 | 02 Dec 2020 | 01:09:34 | |
Amassing a wealth of life experiences is important to equip you with the tools to face the next challenge that life throws at you. Having achieved feats that most will never consider attempting, few people know this better than "The Adventure Psychologist" Paula Reid. From camping in India among tigers at the mere age of 15 to completing the 1000km trek to the South Pole, with every challenge Paula faces she continues to live her life to the full. In this truly awesome episode of Extrology, Paula joins Lee Cooper to recall some of her most gruelling expeditions, how they taught her to live her life to the fullest, and what to expect from her next philanthropic endeavour. Lee and Paula discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Leading the evolution of women’s sport with CEO of Fearless Women & Trustee at Women’s Sport Trust, Sue Anstiss #8 | 18 Nov 2020 | 00:57:47 | |
Sue Anstiss has been championing change for over 30 years, as CEO of Fearless Women, Founding Trustee of the Women’s Sport Trust and Podcast Host of The Game Changers, even earning an MBE in 2018 for her services to grassroots and women’s sport. She now helps other brands and organisations to help drive change in women’s sport with engaging content, communications, campaigns and consultancy working with sports governing bodies, teams, charities, major events and brands. In episode 8 of Extrology, Sue joins Lee Cooper to consider the current status of women’s sport, the support being channeled into creating more opportunities for women, and the lessons she’s learned from sport which have bestowed her with the confidence to thrive in the business world. Lee and Sue discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Creating the UK’s largest on-demand TV streaming service with Chief Product Officer at DAZN, Ben Lavender #7 | 04 Nov 2020 | 00:57:02 | |
With streaming services increasing their viewership by 71% this year, the likes of BBC iPlayer and DAZN have kept viewers around the world entertained through some particularly trying times. Who better to offer insight into the world of online video content than the creator of iPlayer and Chief Product Officer at DAZN - Ben Lavender. Having changed the way that most of us consume our online media, Ben gives us a look behind the curtain on how TV streaming was born, the resistance he had to overcome along the way, and what it’s like to be at the forefront of sports streaming at DAZN. All this and more on episode 7 of Extrology. Lee and Ben discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Conquering the world’s largest online marketplace with CEO of Tambo, Paul Adams #6 | 21 Oct 2020 | 00:57:34 | |
With an annual revenue of $280bn last year, it’s fair to say Amazon is a permanent fixture in the business world, and it’s here to stay. Navigating the marketplace as a customer is simple, but as a seller it presents a daunting challenge. Paul Adams aims to help navigate this gauntlet, as CEO of Amazon Marketplace Services platform Tambo. His experience on the digital teams for the likes of BA and many others has positioned him perfectly to understand the steps businesses should take to find success on digital platforms. Paul shares the unique developments he’s made in the world of online sales, and the lessons learned from playing competitive tennis at a young age which carry over to his business. Lee and Paul discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Turning setbacks into success with Commonwealth Cruiserweight Boxing Champion Chris Billam-Smith #5 | 07 Oct 2020 | 01:18:20 | |
With the recent defence of his Commonwealth cruiserweight boxing title, Chris Billam-Smith is a man who has known both the ecstatic highs that come from mastering his craft, and the pain of defeat on the long road to the top. His incredible professional boxing record is a testament to the resilience he’s built through complete commitment to the sport, and the mental strength required to overcome injury and losses at amateur level. In this insightful episode of Extrology, Lee Cooper discovers Chris’ ethos when it comes to the psychology of sport, training the body right, and the importance of failure in achieving success at the highest level. Lee and Chris discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Building a global beauty powerhouse with Founder and Director of Bespoke Advantage, Janet Milner-Walker #4 | 23 Sep 2020 | 00:54:44 | |
Having launched beauty products for brands including Crabtree & Evelyn, M&S, Harvey Nichols, Boots and Body Shop, Janet Milner-Walker is an expert in the global beauty industry. Now Founder & Director of Bespoke Advantage, Janet works with clients to develop purposeful brands that have a positive impact on people’s health, beauty and wellbeing on an international scale. In episode 4 of the Extrology podcast, Janet joins Lee Cooper in exploring the shift from face-to-face collaboration to the online tools with which we have now become well acquainted, as well as looking at the future of the high street, and the beauty industry’s increasing demand for eco-friendly products. Lee and Janet discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| How ejecting mid flight across the desert as an RAF pilot led to a career in property investment with Dave Ashley #3 | 09 Sep 2020 | 00:53:12 | |
Dave Ashley is the definition of life experience. He's experienced multiple tours of combat operations, broken his back ejecting mid flight across the desert, transitioned from pilot to flight instructor and made the successful switch to civvy street with his business, the Ashley Property Group that he runs with his wife Heather, specialising in portfolio building, property sourcing, land development and project management. In episode 3 of Extrology, Lee Cooper interviews Dave, who takes us on his journey from a boy with a dream to flying in F 18, the incredible stress of combat, the transition from military to civilian life, the reality of a life turned upside down by a broken back, and the challenge of starting your own business from scratch. They discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Building the largest sports & music festival in the world with Bournemouth 7s Founder, Roger Woodall #2 | 26 Aug 2020 | 01:20:07 | |
Not many successful business owners advise on how not to launch a business, but Roger Woodall openly does. Financial struggle, sleepless nights and major factors outside of his control, Roger talks honestly about the pressures (as well as the positives) of building the largest sports & music festival in the world. Beyond festivals, Roger has a wealth of business knowledge; from his early days of selling event tickets at profit within his parent’s London pub, to years later, creating an innovative sportswear brand and now mentoring others. In episode 2 of Extrology, Lee Cooper interviews Roger about his experiences as a founder, the realities of entrepreneurship and what it really takes to become successful. Lee & Roger discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Extraordinary entrepreneurship with CEO of Benefex Matt Macri-Waller #1 | 26 Aug 2020 | 01:13:27 | |
Matt Macri-Waller impacts the lives of millions of people at work every day. He is a global thought leader in the employee experience space, specialising in bridging the gap between a company and it’s employees. Matt is the CEO of Benefex, part of the advisory board for KPMG’s Global FinTech 100 Business, Barclays entrepreneur ambassador & advisor, had been nominated as a “Business Hero” by The Times and secured a place within the Reward 100 most influential leaders in the industry. In episode 1 of Extrology, Lee Cooper interviews Matt about his own experiences as a young founder, the realities of entrepreneurship and how the landscape has changed over the past 10-20 years. They also dive into ways to improve your health and productivity as a Founder as well as the future of technology in business with developments such as AI & AR. They discuss:
Links and references at: https://www.extrology.com/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| 2025 A Year of Growth and Endless Possibilities | 01 Jan 2025 | 00:02:22 | |
Happy New Year Extrology listeners! As we step into 2025, I want to take a moment to reflect on what's ahead: a year full of growth, endless possibilities and the opportunity to create something truly extraordinary. We’ve plenty in store on Extrology this year to keep you inspired, motivated, and focused on your purpose, so join our community as we strive to make 2025 extraordinary. Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Celebrate the human spirit with Extrology - Trailer | 03 Aug 2020 | 00:01:44 | |
Hi I'm Lee Cooper; recruiter, connector, business owner, sport's junkie, coffee snob and best of all, Dad. I'm fascinated by what drives the human spirit, and am fortunate to enjoy a job which for 25 years has afforded me the opportunity to interview literally thousand's of inspiring people, from all walks of life. So rather than keep all the good stuff to myself, I figured, why not share the insight, the education and inspiration that can be gained from listening to those who've defied the odds to achieve the extraordinary. But success is such a subjective concept, the extraordinary even more so. It means different things based on different measures, to different people. The odds vary, as do the circumstances widely. The stories are unique, I wanted to understand what I could learn from those who have overcome their own unique odds, to achieve their own uniquely personal goals and to share that learning with you. That is how Extrology was born. Expect to hear from people across the spectrum, people who have risen to the challenges of life, family, community, education, health, business, sport, the arts, science, I am to ensure as wide of mix of the extraordinary as the 7.5 billion of us on this planet can muster. Come and celebrate the human spirit at https://www.extrology.com/ - I look forward to welcoming you there. Get in touch: lee@extrology.com Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| A Message of Thanks | 25 Dec 2024 | 00:02:22 | |
2024 has been a stellar year for the Extrology community, and we’ve been graced with so many inspiring stories from the world’s most extraordinary people. I wanted to take a moment to express heartfelt gratitude for all who have embarked on this journey with us, exploring resilience, courage and purpose together. For now, I wish you and your loved ones a very Merry Christmas, and we’ll return in the new year with a truly remarkable lineup of guests. Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Best of 2024: Revisiting My MS Journey - A Personal Story of Resilience #114 | 18 Dec 2024 | 00:27:22 | |
This week’s Extrology episode is one of the most personal I’ve ever shared. Earlier this year, I went public with my MS diagnosis—a moment that was as challenging as it was freeing. Sharing my story allowed me to connect deeply with so many of you and it’s a conversation I’m proud to revisit. The blog post supporting this episode will also go live on 18th December - offering further reflections and lessons from this journey: https://www.extrology.com/blog Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Best of 2024: Courage to Thrive #113 | 11 Dec 2024 | 00:23:36 | |
How big would you dream if you knew you couldn’t fail? That simple question lies at the heart of the greatest achievements we’ve explored on Extrology this year.
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Best of 2024: The Tech Entrepreneurs Cut #112 | 04 Dec 2024 | 00:28:49 | |
Extrology in 2024 has exhibited some of the most resilient, ingenious minds in tech, business and beyond - it’s high time we round up some of the year’s most powerful stories.
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| The Curated Resilience & Overcoming Challenges Playlist #111 | 27 Nov 2024 | 00:36:42 | |
Chris Billam-Smith’s journey to World Champion boxing, Claire Smith’s path from addiction to endurance athlete, Mark Reeves’ ability to turn trauma into a source of joy - each is a perfect example of our capacity to be resilient.
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| How to Lead Your Own Purposeful Growth Revolution with Bestselling Author and Purposeful Brand Builder, Mark Mears #110 | 20 Nov 2024 | 01:04:27 | |
There’s a duty of service that underpins Mark Mears’ illustrious history, which is punctuated by incredible work with huge brands like PepsiCo/Pizza Hut, McDonald’s and JCPenney.
Mark Mears: https://www.linkedin.com/in/markamears/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Rail Reimagined: Disrupting the Future of Transport with LE TRAIN’s Deputy-CEO, Catherine Pihan-Le Bars #125 | 19 Mar 2025 | 00:48:49 | |
What happens when a healthcare innovator decides to transform the entire rail transportation industry? Catherine Pihan-Le Bars is a visionary Deputy-CEO leading French rail operator Le Train on a fast-track to disruptive innovation. No industry norm will remain unchallenged… Her own journey is a masterclass in leadership, innovation and resilience, so join us to discover how you can shape your future, and the world around you. Lee and Catherine discuss:
Catherine Pihan-Le Bars: https://www.linkedin.com/in/catherine-pihan-le-bars-694980b0/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| The Curated Impact & Contribution Playlist #109 | 13 Nov 2024 | 00:33:53 | |
Welcome to the latest Extrology playlist, this week highlighting the staggering stories of those who’ve lived with a desire to make an impact, and share their contributions with the world.
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Turning Blindness Into Brilliance: How to Reframe Adversity with Chad E. Foster #108 | 06 Nov 2024 | 00:54:53 | |
At just 21, Chad E. Foster faced the life-altering challenge of losing his sight - he’s not just succeeded in spite of blindness… he’s succeeded because of it.
Chad E. Foster: https://chadefoster.com/extrology/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| The Curated Leadership & Vision Playlist #107 | 30 Oct 2024 | 00:21:46 | |
Welcome to another special edition of Extrology, this time bringing together some of the greatest minds in leadership, and their unique approaches to inspiring teams. From resilience and innovation, to values and purpose, you’ll hear from six remarkable entrepreneurs as to the qualities that’ve assured their success - and if your interest is piqued by any one of these guests, be sure to go back and listen to their full episode in the extensive Extrology back-catalogue. This episode covers:
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| The Curated Entrepreneurs Playlist #106 | 23 Oct 2024 | 00:36:18 | |
Welcome to the first in our series of special, curated playlist episodes of Extrology, bringing together the biggest lessons from like-minded, extraordinary people.
Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Familial Entrepreneurship and Finding Smart Money: A Business Masterclass from Founder of MyPetGo & VC Investor, Richard Nilsson #105 | 09 Oct 2024 | 01:07:23 | |
Being on the cutting edge takes smart moves and smart money, both of which are often hard to come by… unless you know where to look.
Richard Nilsson: https://www.linkedin.com/in/richard-nilsson-rpn/ Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||
| Extrology: Insights and Inspiration for a Life of Purpose | 02 Oct 2024 | 00:03:34 | |
A re-introduction to Extrology: Insights and Inspiration for a Life of Purpose by your host Lee Cooper. Get in touch: lee@extrology.com https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/ | |||