Are you an activated lifelong learner, or just a lifelong learner?

In this insightful clip, we dive into the mindset that separates the top ten per cent of the world from the rest.

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In this episode I sit down with award-winning TEDx speaker and business coach Katrena Friel to unpack how a devastating $30,000 scam became the best thing that ever happened to her — and how it launched a 25-year career helping SME owners become recognised experts in their field.

Katrena shares her "Becoming the Expert" program, a 12-month done-for-you journey that takes experienced professionals and turns their knowledge into a published book, a signature talk, and a high-value signature program — all in 90 days of build time.

In this episode you'll learn:

Why building a business is the greatest personal development program you'll ever do

How to identify your unique "field of excellence" and package it correctly

Why writing a book is the #1 confidence and positioning tool for new coaches and consultants

The truth about online courses (and why high-touch 1-on-1 programs convert better)

How Katrena has helped 100% of her clients hit #1 bestseller on Amazon

Whether you're a consultant, coach, or service-based business owner with 1–10 staff, this episode is packed with practical insight on how to stand out, charge your worth, and build a business that reflects who you truly are.

🌐 Find Katrena at: https://becomingtheexpert.com.au

🌐 Find Mike at https://mikesonlineacademy.com

In this episode, Ginette dives into the challenges of entrepreneurship, the art of designing impactful online courses, and strategies for pricing and audience engagement.

Ginette introduces her initiative, 'Get That Course Online,' and explores how AI is shaping the future of digital education.

Perfect for aspiring course creators looking to make a meaningful impact!

Contact Ginette here: gt@getthatcourseonline.com

https://www.linkedin.com/in/ginettetessier1/

Want to learn about Google Ads and Meta Ads for free?

Join my Skool community: https://mikesonlineacademy.com/skool

Join me for an inspiring conversation with Bridget Long, a global business owner and motivational speaker, as she shares her journey from starting a business in Paris to becoming a renowned TEDx speaker.

Discover the challenges she faced, the lessons learned from her entrepreneurial father, and the principles that have guided her success. Learn about the importance of clarity, mindset, and leveraging technology in building a sustainable business. Whether you're an aspiring entrepreneur or seeking motivation to overcome setbacks, this interview is packed with valuable insights and practical advice.Connect with Bridget here: https://linktr.ee/bridgetjanelongMore about Let's Talk Digital Marketing and Mike's Online Academyhttps://mikesonlineacademy.com

Join us on "Let's Talk Digital Marketing" as we welcome Lenny Woods from Marketing Outsource.

With over 29,000 hours of marketing experience spanning 17 years, Lenny shares his journey from graphic design to marketing management.

Discover how the landscape of marketing has evolved, the impact of GDPR and DMARC on email marketing, and the resurgence of direct mail.

Learn about Lenny's transition from employee to entrepreneur during COVID-19 and his secrets to effective networking and building valuable business relationships.

If you're a small business owner or a marketing enthusiast, this episode is packed with actionable tips and invaluable insights.Connect with Lenny here: https://www.linkedin.com/in/lennywood/Visit Lenny's website: https://marketingoutsource.co.uk/More about Let's Talk Digital Marketing and Mike's Online Academyhttps://mikesonlineacademy.com/

Join me in this insightful episode of "Let's Talk Digital Marketing" as we sit down with Jason Fisico, the dynamic CEO of Fizzi Media a trailblazer in digital marketing and revenue generation. Joining me from sunny Las Vegas, Jason shares his journey from a freelancer to leading a top-tier marketing agency that consistently delivers millions in client revenue.Discover the crucial roles of copywriting, tailored landing pages, and strategic ad placements in transforming your digital marketing campaigns. Jason also debunks common myths about online marketing and reveals why focusing on high-quality copy is the key to substantial ROI. Whether you're looking to refine your marketing approach or explore the effectiveness of AI in advertising, this episode is packed with valuable insights and practical tips for business owners and marketers alikeConnect with Jason here: https://www.linkedin.com/in/jasonnoelfisico/Visit Jason's website:

https://www.fizzimedia.com/More about Let's Talk Digital Marketing and Mike's Online Academyhttps://mikesonlineacademy.com

Join us on journey with Cara Bedford, CEO and Founder of Infinite Marketing, as she shares her path from starting in psychology and video production to establishing a groundbreaking marketing talent pool service.

In this exclusive interview on the Let's Talk Digital Marketing podcast, Cara unveils her unique experiences, including her association with NASA and her strategic vision for transforming the marketing landscape for businesses of all sizes.Discover Cara's insights on:The evolution of marketing roles and the necessity of specialisation in today's digital age.The concept behind Infinite Marketing and how it provides a versatile, project-based talent pool for companies, eliminating the need for traditional agency models.The importance of embracing a global talent network to break barriers and create infinite possibilities for businesses.Cara's perspective on AI in marketing, promising an exciting mix of AI and human creativity for unparalleled marketing solutions.Plus, an exclusive offer for our listeners looking to explore Infinite Marketing's services.Connect With Cara on Linkedin: https://www.linkedin.com/in/carabedford780/Visit the Infinite Marketing Website: https://www.infinitemarketing.ca/More about Let's Talk Digital Marketing and Mike's Online Academyhttps://mikesonlineacademy.com

In this episode of the "Let's Talk Digital Marketing" podcast, we have the pleasure of welcoming Frank Marsh, from the Frank Marsh Center of Excellence.

Dive into Frank's extensive journey from his early days as a marine engineer to becoming a global sales expert.

Frank shares invaluable insights on the evolution of sales from door-to-door interactions to the digital age, emphasizing the significance of personal connection, adapting to change, and building trust in the online world.

Whether you're a seasoned professional or just starting out, Frank's experiences and strategies offer a treasure trove of knowledge to enhance your sales techniques and business growth.Connect with Frank here:

https://www.linkedin.com/in/frankmarshcoe/Book a 121 30 Minute Chat With Frank here:https://calendly.com/info-31012/30-minute-1-to1-chatDownload Your FREE 7 Step Plan To Maximise Your ROI From Online Advertising here:

https://mikesonlineacademy.com/online-ads-7-step-plan

Join us as we explore the revolutionary intersection of Artificial Intelligence and B2B marketing with none other than Nathan Schlaffer, a true visionary in the field.

Nathan shares his unique insights and predictions on how AI is transforming the landscape of B2B marketing, offering a glimpse into the future of innovative marketing strategies and technologies.

Connect with Nathan here: https://www.linkedin.com/in/nathanschlaffer/Download my Online Ads 7 Step Plan https://mikesonlineacademy.com/online-ads-7-step-plan

Whether you're just starting out or looking to enhance your current business to business marketing efforts, our conversation is packed with actionable advice on how to effectively reach and engage your business audience. Connect with Emir here: https://www.linkedin.com/in/emir-zecovic-074882166 Connect with Mike here - https://mikesonlineacademy.com/ Online Ads 7 Step Plan - https://mikesonlineacademy.com/online-ads-7-step-plan Book a free digital marketing consultation https://mikesonlineacademy.com/121 Get an extended free trial of Market Mate AI Voice https://www.marketmateai.com/marketmate-ai-voice-free-trial If you enter the promo code mikesonlineacademy when you sign up you get 4 weeks free trial instead of the usual 7 days.

In this podcast, I delve into various types of Google Ads, providing you with the knowledge to effectively use them in your digital marketing strategy. From Search Ads that appear in Google search results to Display Ads that show up on websites, and even the engaging Video Ads on YouTube.Learn about Shopping Ads for e-commerce, local Service Ads for local businesses. Plus, get insights on how each ad type can benefit your businessWhether you're a digital marketing newbie or looking to refine your skills, this video is your go-to resource for understanding and leveraging the power of Google Ads.

Learn more about how to run successful paid ads in my membership site:

https://mikesonlineacademy.com/skool

Customer service and a solid marketing strategy are vital for business success, starting with initial brand awareness to long after the transaction. During this interview Mike Sharp from Mike's Online Academy and Pierre Bauzee from Beyond Satifaction will be covering together the keys to success to build the best customer journey starting from a powerful marketing strategy to strong customer service methods. Here's what we will cover: -Relationship between marketing/advertising and customer service: Understand how intertwined these elements are and why one cannot succeed without the other. -Customer journey mapping: Dive deep into the path your customers take with your brand and how to optimize every touchpoint. -Marketing strategy: We will look into strategies that resonate, captivate, convert and attract the good clients with the correct expectations. https://www.beyondsatisfaction.co.uk/ 🔗 Links and Resources: Pierre's website - https://www.beyondsatisfaction.co.uk/ Mike's website - https://mikesonlineacademy.com/ Online Ads 7 Step Plan - https://mikesonlineacademy.com/online-ads-7-step-plan Book a free digital marketing consultation https://mikesonlineacademy.com/121

This is a recording from my presentation to the Cofi Business Network session.If you’re having issues with Google Ads, feel like you’re wasting money, not getting leads, or simply don’t understand what’s going on behind the scenes — this is a must-watch.I break Google Ads down in a clear, practical way for real business owners, covering what actually matters, what to avoid, and how to make your ads work smarter, not harder.Perfect for small businesses, founders, and anyone running their own marketing.

Join my community on skool for free at https://mikesonlineacademy.com/skool

🚀 Enjoy this deep-dive interview with renowned YouTube Advertising Specialist @marcussvedin5063 from Titan Marketer In this exclusive session, we uncover the secrets to successful YouTube advertising and how to skyrocket your brand's presence on the world's largest video platform. 🎥 Please like and subscribe for more great digital marketing tips for success 🔗 Links and Resources Mentioned: Marcus's website - https://titanmarketer.com/ Mike's website - https://mikesonlineacademy.com/ Online Ads 7 Step Plan - https://mikesonlineacademy.com/online... Book a free digital marketing consultation https://mikesonlineacademy.com/121

In this enlightening episode of Let's Talk Digital Marketing we dive deep into the world of email marketing with none other than Josh Kropkof, a renowned email marketing specialist. Josh brings a wealth of knowledge and experience, sharing invaluable insights on how businesses can effectively leverage email to engage their audience, drive sales, and build lasting customer relationships.

Find out more about Josh here:

https://www.theemailagency.com/

Find out more about Mike's Online Academy here:

https://mikesonlineacademy.com

In this episode I virtually sat down with the lovely Melanie Perry producer of the multi - award winning move "Scootch". Melanie discusses with me how she helps brands communicate their message through video and shares some great tips with me.

Connect with Melanie here:

https://www.linkedin.com/in/melanieaperry/

https://poppyperrymedia.com/

And check out her film here:

https://vimeo.com/ondemand/scootch

Find out more about me here: https://mikesonlineacademy.com

In this episode I interview standout LinkedIn Content Creator and Ghostwriter Odessa Sherreard who has a knack for crafting compelling content on Linkedin..

So let's dive in and find out what makes her tick!

Connect with Odessa on Linkedin here:

https://www.linkedin.com/in/odessasherreard-ghostwriter-contentwriter/

Find out more about me here:

https://mikesonlineacademy.com

And please don't forget to share and subscribe!!

With an impressive track record of reviewing over 1500 websites Clayton has forged a coveted partnership with none other than Shopify.

In this interview he shares valuable insights about how to get more sales from your Shopify store.

Check out Clayton's website here: https://www.inspiresmallbusiness.com/

Download Your FREE 7 Step Plan To Maximise Your ROI From Online Advertising:

https://mikesonlineacademy.com/online-ads-7-step-plan

Listen to my fascinating interview with Transition Coach Debbie Hargreaves. Debbie has more than 40 years of experience in public relations including working for the KZN Sharks Board in South Africa!

Find out more about Debbie here: https://www.linkedin.com/in/debbiehargreavesconsulting/

Subscribe to my FREE 7-Step Plan To Maximise Your ROI From Online Advertising:

https://mikesonlineacademy.com/online-ads-7-step-plan

Have you ever thought about promoting your business or product using webinars? Or maybe you already have a webinar and are looking for a joint venture partner?

In the latest interview of Let's Talk Digital Marketing I discuss this with Lisa Richardson who is a sort of webinar matchmaker. Well I will let Lisa explain more:

Find out more about Lisa here: linkedin.com/in/lisa-j-richardson

Subscribe to my FREE 7 Step Plan To Maximise Your ROI From Online Advertising:

https://mikesonlineacademy.com/online-ads-7-step-plan

In this episode of Let's Talk Digital Marketing I catch up with On Camera Public Speaking Expert Sarina Mann. Whether you need help with your social media videos or virtual networking, Sarina gives us some great actionable tips during the interview.

I strongly recommend you check out Sarina's website here: https://breakthroughpublicspeaking.com/

To find out more about me and what I do check out my linktree here: https://linktr.ee/mikes_online_academy

In this episode of Let's Talk Digital Marketing, I catch up with customer service expert Pierre Bauzée From Beyond Satisfaction. Pierre shares great insights with me that will take your business and your marketing to another level!

Connect with Pierre:

Linkedin : https://www.linkedin.com/in/pierre-bauzee-233b058b

Website https://www.beyondsatisfaction.co.uk/

In this episode I catch up with award winning CIM chartered marketeer and marketing mixologist Sophie Comas from Rimu Marketing who shares her unique insights into the world of digital marketing.

Get your tickets for Sophie's 5 Day Marketing Challenge here: https://www.eventbrite.co.uk/e/rimu-marketing-free-5-day-marketing-challenge-tickets-144872871659

Download your free 7 step plan for Online Ads here: https://mikesonlineacademy.com/online-ads-7-step-plan

Posting daily but getting nowhere? Boosting ads but seeing no return?You don’t need “more marketing”.You need better strategy.Watch this talk delivered to the CR38IVES Club in February 2026

I break down how organic and paid marketing complement each other and how creatives can use both to build momentum without overwhelm.

Learn about paid ads in my community on skool:

https://mikesonlineacademy.com/skool

Visit CR38IVES Club:

Real talk. Real tactics. Real connections.

https://www.eventbrite.co.uk/e/cr38ives-club-online-networking-event-tickets-1975281842163

Best selling Author Cahill Camden discusses Web 3.0  and his brand new product Press Jockey which will revolutionise PR

Links:

Find out more about Cahill here:

https://www.linkedin.com/in/cahillcamden/

https://digitalvision.io/

https://pressjockey.com/ 

Find out more about the host Mike Sharp here:

https://linktr.ee/mikes_online_academy

The marketing funnel is key to growing a business but few businesses really understand the power of having a good marketing funnel.

This recording is an extract from a talk I gave to a local business group.

Find out more about me by visiting https://linktr.ee/mikes_online_academy

A big thank you to Brian Hilliard for being an amazing guest. You can contact Brian via the following links:

https://www.linkedin.com/in/brian-hilliard/

https://morepaidspeakinggigs.com/

Subscribe To My Newsletter here: https://morepaidspeakinggigs.com/

Subscribe To My Free Digital Marketing newsletter here: https://mikesonlineacademy.com/newsletter

In this episode of the Let's Talk Digital Marketing I interview Linkedin expert Tony K Silver. There are lots of features of Linkedin that are hidden from the casual Linkedin user. There is so much more to Linkedin than being an online CV. Enjoy!

Find Tony on Linkedin here: https://www.linkedin.com/in/tonyksilver

Find out more about Mike Sharp here: https://linktr.ee/mikes_online_academy

In this not to be missed episode Limarah Crathorne explains how to get your website converting to leads, sales and revenue!

Find out more about Limarah by visiting her website https://convert-more.com

Please subscribe so you don't miss an episode.

All enquiries please email mikesharp1970@gmail.com

This is a short presentation I gave to a local networking group about the Customer Value Journey.

Find out more about me by visiting my Linktree page https://linktr.ee/mikes_online_academy

In this episode, I interview Ruaraidh Macleod, a successful businessman and property investor and philanthropist whose success speaks for itself.

He has made millions from his business and property but he hasn't forgotten his roots and to his credit, he is helping others become successful too.

So Ladies and Gentleman Ruaraidh Macleod  Follow him on Instagram https://instagram.com/rurymac 

Follow me on YouTube  https://www.youtube.com/c/MikeSharp1

If you need help with Facebook ads check out my website - https://mikesonlineacademy.com/121

Earlier this year I interviewed the genial Simon Rigby who has been involved in many types of businesses over the years and learned some very important lessons in that time. Simon's latest venture is https://myflyerinserts.co.uk which helps eCommerce business owners promote their business and make some extra money too.

A big thank you to Uzair who is I would say is the top Google Ads marketer in the UK

Find out more about Uzair at https://www.sfdigital.co.uk/

If you would love to learn more about Digital Marketing please subscribe to my newsletter https://mikesonlineacademy.com/121

In this episode, I chat to Mick Betteridge MBE who forged his business skills in the forces, went on to be a successful businessman and is now a sought-after business coach and mentor. 

He also helps veterans transition to civilian life after leaving the forces.

Find out more about Mick at https://www.veteranentrepreneurs.org.uk/ 

Find out more about me by visiting my Linktree page https://linktr.ee/mikes_online_academy

In this episode of Digital Marketing 4 SME's my guest is business growth specialist Dan Sagar who discusses his journey into business coaching, the relevance of AI for small to medium enterprises (SMEs), and various AI tools that can help your business grow.

Dan emphasizes the importance of automating repetitive tasks, utilising CRM systems for client research, and the benefits of using AI for database reactivation.

He also introduces his software, Foundations AI, which helps businesses streamline their processes and improve efficiency.

Relevant Links:Dan's 90 Day Business Plan limited time offer is now live - expires 31st December 2025:

https://dsbusinessgrowth.co.uk/90-day-offer

Dan's Video on AI tools mentioned in the interview7 AI Solutions You Can Start Using In Your Business TOMORROW

https://youtu.be/b0cwlw8Hra8?si=UqYIgQR-bCBg5J0Q

Automate your business with Foundations.AI

https://mikesonlineacademy.com/foundations-ai-pro

Manage your ads campaign and track your leads with one tool:

https://mikesonlineacademy.com/foundations-ai-adsmanager

Email marketing, SMS And Whats app Marketing, Automated Lead Source Tracking And Business Phone Number:

https://mikesonlineacademy.com/foundations-ai-email

All Foundation AI products come with 24/7 Support

Get expert help with Meta and Google Ads for just £17

https://mikesonlineacademy.com/skool

Get free 30 day access to Entrepreneurs Circle:

https://mikesonlineacademy.com/ec-30-day-free-trial

Need help with Paid ads? Book a free 30 minute virtual coffee with Mike:

https://mikesonlineacademy.com/virtualcoffee

A big thank you to Gareth for the interview. He is a super helpful guy, and if you need help with your branding, he is well worth talking to.

Find out more about Gareth here: https://www.designpit.co.uk/.

For more about me visit https://linktr.ee/mikes_online_academy.

A big thank you to Paul for a great interview. We did have some sound glitches during the interview so apologies for that.

If you want to find out more about Paul check out his website https://mentaltheft.co.uk/

Also check out his podcast Newton's Nuggets on Spotify, iTunes and YouTube!

In this episode, I interview world-renowned Facebook advertising legend Jon Loomer who has been writing and educating about the Facebook advertising world pretty much from the beginning. He has been the go-to guy on Facebook advertising for over a decade. He is also a very down to earth and family guy, not your usual Facebook guru. In my opinion, what Jon doesn't know about Facebook isn't worth knowing.  So please sit back, relax and enjoy the Facebook master himself, Jon Loomer! Visit www.jonloomer.com to find out more about Jon

Who doesn't love a brownie! Like many of my guests and myself, the 2020 pandemic and lockdown were real game-changer, and I am sure you will find Adam's story inspiring.

Please do check out his website here: https://homemadebrownie.co.uk

Please subscribe to my Digital Marketing Newsletter here: https://mikesonlineacademy.com/newsletter

To find out more about Lee and Insightful UX, visit https://insightfulux.co.uk/

Subscribe to my newsletter here: https://mikesonlineacademy.com/newsletter

This is an excerpt from a presentation to the Trade2Business networking on the 8th March 2022 

Subscribe to my digital marketing newsletter here: https://mikesonlineacademy.com/newsletter

Jim Chetwode is a Shopify specialist who also runs several ecommerce stores.

Check out his website wearechain.co.uk

Subscribe to my newsletter

Download Alex's free Facebook ad templates here:

https://drive.google.com/drive/folders/1DLT06zI1GHrQ_iOVdervYu65hiYiIvvw?usp=sharing

Email alex@ajmcopywriting.com

Any feedback on the show ping me an email at mike@mikesonlineacademy.com

Subscribe to my newsletter

In this episode, I discuss the power of branding with graphic designer and brand strategist Daniel J Moore of Iron Dragon Design. Check out Daniel's website at www.irondragondesign.com.

In this episode of Let's Talk Digital Marketing, I get some digital inspiration from Salisbury based video maker Carlton Brunton from Brunton Media. I have been an admirer of his honesty, dress sense and amazing videos so let's hear it for Carlton Brunton!

Explore the dynamic world of AI content and its impact on Google's search algorithms in this insightful discussion with Madeleine from Originality.ai Discover how AI-generated content is reshaping digital landscapes, the challenges of maintaining transparency, and the evolving strategies to navigate search engine penalties. Whether you're a content creator, marketer, or tech enthusiast, this episode offers valuable insights into the intersection of AI and search technology.

Check out Originality.aI for free here: ⁠https://originality.ai

Enhance your Google Ads skills at Mike's Online Academy -

Try free for 7 days at ⁠https://mikesonlineacademy.com/skool

This is taken from a presentation to the Trade2Business group on the 8th February 2022!

In this podcast I explain why you should have the Facebook tracking code or pixel installed on your website.

Online networking can complement your offline networking

Brand awareness is vital to sales. Sales are vital too but brand awareness is essential for the long term expansion and viability of your business.