DELIVERING ECOMMERCE – Details, episodes & analysis

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DELIVERING ECOMMERCE

DELIVERING ECOMMERCE

Chris Parsons

Business

Frequency: 1 episode/9d. Total Eps: 37

Buzzsprout
DELIVERING ECOMMERCE is a weekly podcast & live stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way. My Bio: Chris is a digital marketing expert with notable success in launching Canadian brands online. With 20 years’ experience, Chris was a key member of leadership for Walmart Canada Corporation during the launch of Walmart.ca. Chris' accolades include working in the Pets Category where he significantly increased Big Al’s and Ren's Pets online sales while working cross-functionally with store teams. He worked for newegg.ca as the National Manager and launched 8 Global Markets for the organization. As Director, eCommerce, Chris is responsible for the Home’s strategic direction and online digital strategy
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  • 🇨🇦 Canada - marketing

    27/09/2024
    #87

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Score global : 63%


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Delivering eCommerce Season 2 EP4 Jay Siemens

Season 2 · Episode 4

mercredi 9 mars 2022Duration 35:53

DELIVERING ECOMMERCE is a weekly podcast & live-stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way. 
#influencer #eCommerce #YouTube

Please join me as I have the pleasure of interviewing Jay Siemens!

Merge an ex-fishing guide with a professional cinematographer and you have Jay Siemens. On an endless search for the perfect shot, Jay takes you on his outdoors adventures across the globe while teaching and sharing his story along the way.

https://www.jaysiemens.com/

https://www.youtube.com/c/JaySiemens/about

https://www.catchandcook.net/
https://www.youtube.com/channel/UCPhpex3TTbayUWmwzrVNOBw

Jay Siemens and Josh McFaddin are two seasoned digital marketers in the outdoor realm who sport many badges of honour in support of brand and community growth.
These two enthusiastic and inspiring creators, who have grown their friendship over the years, decided it was time to toss all of their various skills in entertainment, business development and outdoor knowledge all into one basket and offer the world a delicious interactive line of products in a space that has been overlooked.
Catch + Cook is who we are.
We dwell within and make our living by sharing our passion for the natural world and food with others. Catch + Cook coatings, fish and wild game batter, spices and the other products we make is our way of sharing what we love, with you!


Host Chris Parsons 
Chris is a digital marketing expert with notable success in launching Canadian brands online. With 20 years’ experience, Chris was a key member of leadership for Walmart Canada Corporation during the launch of Walmart.ca. Chris' accolades include working in the Pets Category where he significantly increased Big Al’s and Ren's Pets online sales while working cross-functionally with store teams. He worked for newegg.ca as the National Manager and launched 8 Global Markets for the organization. As Director, eCommerce, Chris is responsible for the Home’s strategic direction and online digital strategy
https://www.linkedin.com/in/chrisaparsons/

https://deliveringecommerce.buzzsprout.com/

Delivering eCommerce EP 3 Michelle Read Kulig

Season 2 · Episode 3

mardi 1 mars 2022Duration 33:52

DELIVERING ECOMMERCE is a weekly podcast & live-stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way.

Please join me as I interview Michelle Read Kulig

https://www.linkedin.com/in/michellereadkulig/


#eCommerce #Customerexperience #consulting

A results and people focused marketing executive who thrives when leading teams through transformation informed by insight. Deep experience in digital, social media, loyalty program design and customer relationship management. 

I deliver value through breaking down silos and building processes and plans that align company, product, service and brand informed by data and insights. I ask 'why' and 'why not' and am willing to take chances, to test and learn to improve performance, gain efficiencies and build better customer experiences, products and brands which align to organizational priorities.

I have progressive experience across industry verticals, on both the agency and client side serving BtoC and BtoB audiences.

Chris Parsons 

https://www.linkedin.com/in/chrisaparsons/

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Live Q&A with Chris Parsons and Johnny Russo and Joesph McConelloque

Season 1

mercredi 6 octobre 2021Duration 01:04:50

Live Q&A with Chris Parsons and Johnny Russo and Joseph McConellogue 
#eCommere #digitalmarketing #omnichannel

Chris Parsons
Director of eCommerce for Home Hardware

Chris is a digital marketing expert with notable success in launching Canadian brands online. With 20 years’ experience, Chris was a key member of leadership for Walmart Canada Corporation during the launch of Walmart.ca. Chris' accolades include working in the Pets Category where he significantly increased Big Al’s and Ren's Pets online sales while working cross-functionally with store teams. He worked for newegg.ca as the National Manager and launched 8 Global Markets for the organization. As Director, eCommerce, Chris is responsible for the Home’s strategic direction and online digital strategy.

Johnny Russo   
Vice President, Marketing & Ecommerce at The Kersheh Group – Ecommerce, Digital, and Marketing Leader and Learner

A passionate leader who thrives in motivating and building teams for growth, Johnny has worked with retailers to drive global Ecommerce sales in excess of $450 million with over 1.5 billion website visits and industry-leading conversion rates for leading retailers like Mark’s, Canadian Tire, Bentley, Mexx, and Buffalo, while also overseeing the Omni-Channel and Customer Experience aspects of the organizations.

Currently, Johnny is Associate Vice-President of Digital Marketing and Ecommerce for Mark’s and L’equipeur (part of the Canadian Tire Corporation), responsible for the company’s Digital Transformation and driving Ecommerce and Omni-Channel growth for one of the top apparel retailers in Canada.

Johnny’s work in the Marketing, Digital, and Ecommerce fields has been recognized with awards in website experience, Ecommerce, branding, paid search, and email. Johnny has also been nominated for Avenue Magazine’s Top 40 Under 40. Johnny is a public speaker, having spoken at over 20 events on various Leadership and Marketing topics. He also blogs about Leadership, Marketing, Ecommerce, Retail, and Digital Transformation. His blog can be found at www.johnnyrusso.com/blog

Johnny is or has been a board member or advisory member for the Calgary Marketing Association, Etail Canada, Mtl + Ecommerce, the Retail Council of Canada (Digital Council), the National Retail Federation (Digital Council), Listrak, and ForeSee, A true believer in helping others attain career and personal growth, Johnny routinely mentors about 4-5 individuals per year.

A graduate of Concordia University, Johnny has continued to supplement his education and continuous learning, with certificates from The University of Toronto and The Kellogg School of Management at Northwestern University. As an avid competitor, Johnny has represented Team Canada 4 times at the World Ball Hockey Championships, winning gold twice.

Joseph McConellogue   
Managing Director @ RoundTwo Digital - P4P Focused Ecommerce Agency - Driving growth via DTC & Marketplaces.

High-performance leader with quantifiable results in areas of digital sales leadership, strategy design and execution, agency leadership, business development, and more. Demonstrated ability in building and managing dynamic groups of Sales and Accounts teams, and increasing revenue and profit contributions from a portfolio of Fortune 500 accounts. Adept at developing sales strategies to drive new and organic business growth, ultimately exceeding targets and increasing market share. Distinguished record in forging C-Level relationships to understand the 'Why' behind the 'What' before delivering win‐win solutions. Respected as a change agent and dependable partner able to make decisions that produce bottom-line impact.

Delivering eCommerce EP 23 with Irfan Kermally and Jay Pizzo from ClickShip.

Season 1 · Episode 23

samedi 18 septembre 2021Duration 40:42

Delivering eCommerce is a weekly podcast & live stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way.

Today's interview is with Irfan Kermally and Jay Pizzo from ClickShip.
ClickShip is an innovative, easy-to-use shipping solution for eCommerce stores that manage your shipping process and provides exclusive discounted carrier rates.
Click, Ship, Save.
#delivery #ecommerce #clickship


https://www.clickship.com/


Freightcom is an all-inclusive web-based system that is built to automate your shipping process. We utilize strong relationships with over 30 nationally recognized LTL and Courier carriers to help you grow your business, all which are backed by our different service and support levels. Our online platform allows customers to get rates and book freight instantly without having to contact numerous carriers. We offer our customers an easy-to-use system that will help you maximize time and cut costs, saving on average 20-30% off your annual shipping expenses. Our objective was to provide a “one-stop-shop” website that allows our customers to quote, ship, and track all in one platform.

Freightcom has grown exponentially over the years. Initially, we were focused on the implementation of our technology and rating structures with our carriers. Since then, we provide our customers with extremely aggressive rates and a Tier 1 system that is being updated in real-time. Our team consist of fresh faces and industry vets. We pride ourselves with our focus on customer service and back-office support for agents, station and customers.

https://www.linkedin.com/in/irfan-kermally-103a105b/


https://www.linkedin.com/in/jay-pizzo-073505134/


https://www.linkedin.com/company/freightcom/

Delivering eCommerce EP 22 Karen Hawkins Certified Accessibility Professional

Season 1 · Episode 22

mardi 14 septembre 2021Duration 21:45

Delivering eCommerce is a weekly podcast & live stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way
#essential #accessibility #usability  Please enjoy my interview with Karen Hawkins and the topic of eSSENTIAL Accessibility!

https://www.linkedin.com/company/essentialaccessibility/

Karen Hawkins 
https://www.linkedin.com/in/karen-hawkins-cpacc-4a721119/

Chris Parsons 
https://www.linkedin.com/in/chrisaparsons/

Thanks to our sponsor Clickship 
https://www.clickship.com/

Karen HawKins 
I am a User Experience (UX) Designer by craft who holds an honours Industrial Engineering degree, with a specialty in Human Factors. I am a certified accessibility professional (Certified Accessibility Professional in Core Competencies {CPACC}) who regularly presents at conferences like AccessU, TechAccessOK, and Accessing Higher Ground.

My professional aim is to teach as many people as I can about designing digital experiences, wherein digital accessibility is considered throughout the entire design process, such that we all start designing thoughtfully meaningful accessible digital experiences. The outcome of which is to improve the ease with which we ALL interact with digital experiences.

I have a decade of UX design and digital strategy experience, leading and mentoring multi-disciplinary teams in creating world-class user experiences and determining complex omnichannel digital solutions for leading global companies in the automotive, financial, telecom and eCommerce spaces. I believe in data-driven and content-first design, and am passionate about eCommerce specifically.

Clients: FCA, Hyundai, RBC, KPMG, Loblaws, Harley Davidson, Mopar, Rogers, Shaw, M&M Food Markets, Home Hardware, and many others.

Speaking Engagements: AccessU Conference, Virtual, May 2020 || TechAccessOK, Oklahoma City, OK, June 2019 || AccessU Conference, Austin, TX, May 2019 || Accessing Higher Ground Conference, Denver, CO, November 2018

Delivering eCommerce EP 21 Peter Bakhit and Nick Romeo of PICKUPS

Season 1 · Episode 21

jeudi 9 septembre 2021Duration 34:55

Delivering eCommerce is a weekly podcast & live stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way
.
Nick Romeo  CEO & Co-Founder at PICKUPS

We’re serious when we say we’re your everything on-demand delivery app. We’ll pick up your groceries, dry cleaning, documents, florals, and gifts, you name it. Enjoy the convenience of delivery on-demand. 

#lastmile #PICKUPS #deliveryservice

PICKUPS
https://www.linkedin.com/company/pickupscanada/

Nick Romeo 
https://www.linkedin.com/in/nickromeo11/

Peter Bakhit
https://www.linkedin.com/in/peter-bakhit-95b21bb/

Your Everything On-Demand Delivery App!!!
www.pickups.mobi
Follow us on Facebook and Instagram

Delivering eCommerce EP 20 Kent Allen Principal of The Research Trust and Co-Founder at GELF

Season 1 · Episode 20

jeudi 2 septembre 2021Duration 34:45

Delivering eCommerce is a weekly podcast & live-stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way. 

Today's show is with our Global eCommerce expert Kent Allen!
Check out https://www.globalecommerceleadersforum.com/

#GELF #eCommerce #Global

Today's podcast is sponsonsord by https://www.clickship.com/
ClickShip is a top-rated eCommerce shipping solution from Freightcom. ClickShip is an innovative easy-to-use shipping solution for online eCommerce stores that can manage the entire shipping process and provide the best exclusive discounted carrier rates. ... Seamless eCommerce fulfilment and easy click shipping.

Kent Allen LinkedIn
 https://www.linkedin.com/in/kent-allen-24938a2/

Global Leaders Forum
https://www.globalecommerceleadersforum.com/

Kent Allen Bio:
I help innovative digital companies tell their story and build relationships with prospective and established clients and partners. I've spent the last twenty years providing market analysis, research & thought leadership, market development and consulting services within the ecommerce technology and digital marketing community.

Current focus: Globalization via cross-border ecommerce, marketplaces and international retail expansion. Co-founded the Global eCommerce Leaders Forum to foster community among and provide education to digital professionals with international growth objectives.

My 20+ years of experience in the digital commerce and marketing industry and strong personal connections have provided me with opportunities to stay ahead of the curve and explore "what's next" for my clients and our audiences.

My research, content marketing & thought leadership skills coupled with my strong client interface skills allow me to define & execute next-generation marketing and commerce strategies & improve business performance.

Specialties/Skills: Market Research, Communications, Strategy, Planning, Best Practices, Trend, Data and Competitive Analysis, Public Speaking, Writing and Expression

Delivering eCommerce https://deliveringecommerce.buzzsprout.com/

Chris Parsons
https://www.linkedin.com/in/chrisaparsons/

 



Delivering eCommerce EP 19 with Logan Vadivelu and Robert Stuparyk from Google

mardi 24 août 2021Duration 41:18

Delivering eCommerce is a weekly podcast & live-stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way. I hope you can join the show.

Today's show is with our experts with Google Logan Vadivelu and Robert Stuparyk 
#Google #AI #Innovation #eCommerce 


Logan Vadivelu  Global Lead - Industry Solutions - Retail at Google
https://www.linkedin.com/in/loganvadivelu/


Thought leader, Trusted advisor to C-Level on digital transformation and innovation.
Global experience in driving clients strategy for emerging technologies (Cloud, AI/ML, Adv Analytics, App Modernization) across industry verticals.
Expert in business value building to help CxOs pursue strategies for innovation-driven growth.
Collaborative high performer, mentor and leader of cross-functional teams and partners.
Experienced in solution sales and consulting.
Speaker and blogger/author, and presenter at conferences. www.loganvadivelu.wordpress.com

Robert Stuparyk Enterprise Account Manager - Retail at Google
https://www.linkedin.com/in/robertstuparyk/

Over my 15+ year career selling information technology and channel partner management, I have always been passionate about embracing new solutions and services. I have been fortunate to have worked with major channels such as Bell and with high-profile Canadian brands helping them translate how technology will enable them to achieve their business goals. On the personal side, I am an avid geek who thrives on cultivating technology, growing vegetables in my garden and trying to perfect ribs on my smoker. I have combined my two great interests - both networking and technology - and now advise businesses on how they can leverage technology for digital transformation.

As an Enterprise Account Manager at Google, my focus is on building business through relationships - one at a time.

I've made it my mission to learn as much as possible about how technology can help solve Canadian retail challenges and now impart that expertise to my customers.

Please feel free to reach out to me if you are interested in learning how to use the cloud to grow your business.

Delivering eCommerce EP 18 with Raji Kalra Co-founder & CEO at Peopletail

mardi 17 août 2021Duration 51:31

DELIVERING ECOMMERCE is a weekly podcast & live stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way. I hope you can join the show.

Please enjoy Delivering eCommerce EP 18 with Raji Kalra Co-founder & CEO at Peopletail. We discuss a number of current topics. #Walmart #Google #eCommerce #Digital #InStoreTV 

Peopletail is a marketplace where everyone can shop, sell and earn.
https://peopletail.com/ca

Raji Kalra on LinkedIn
https://www.linkedin.com/in/raji-kalra/
https://www.linkedin.com/company/go-p...

Chris Parsons
https://www.linkedin.com/in/chrisapar...
https://deliveringecommerce.buzzsprou...
Raji Kalra, Co-founder and CEO of Peopletail, an innovative online product review platform, is a driven individual with a vision to change the retail/consumer industry as we know it. Entering into the retail industry in 2008, Raji and his team started working with the well-known company Whole Foods Market, who was looking for a team to manage in-store digital communications. This meant using flat panel TV screens to use as a communication medium in the store. Each department within the store was going to have its own TV station, in which they called the network “the marketplace station.” Faced with the challenge of creating a communication medium that followed the goals of keeping Whole Foods an environmentally “clean” store, and incorporating promotions throughout the store, Raji exemplified his innovative marketing skill set and successfully accomplished this task.

Full bio https://blog.peopletail.com/2021/02/24/raji-kalra-co-founder-and-ceo-of-peopletail/

Delivering eCommerce EP 17. Christophe Pilcher Head of Marketing. Teester and User Generated Content

Season 1 · Episode 17

lundi 9 août 2021Duration 29:57

DELIVERING ECOMMERCE is a weekly podcast & live stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way. I hope you can join the show.

Please enjoy Delivering eCommerce EP 17. Christophe Pilcher Head of Marketing. Teester as we discuss User Generated Content and how you can now easily leverage UGC based on a very interesting model from Teester.

Christophe Pilcher:
Online communications & marketing specialist with a proven track record in B2B and B2C organizations.

Skills: Inbound marketing, acquisition & lead generation, analytics, social media, SEO, Growth.

Fluent in French, English and Spanish

Christophe Pilcher - https://www.linkedin.com/in/christoph...

Teester - Teester is a User Generated Video Platform.  https://teester.com/en/
Our solution allows brands and retailers to generate authentic and relevant high-end videos made by consumers for consumers. These videos are automatically displayed on product pages, social media, websites, in-shop screens…
Our goal: Help you build trust and drive sales with fresh, relatable and engaging user-generated video content.

Chris Parsons https://www.linkedin.com/in/chrisapar...
Delivering eCommerce  https://deliveringecommerce.buzzsprout.com/





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