Creative Business Rebellion: Anti-Strategy & Sorcery for a Wildly Successful Small Business – Details, episodes & analysis
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Creative Business Rebellion: Anti-Strategy & Sorcery for a Wildly Successful Small Business
Amy Eaton
Frequency: 1 episode/37d. Total Eps: 58

Creative Business Rebellion is about taking back control and following your very own "anti-strategy", based on what feels good to YOU, while focusing on meaningful connection with your target audience in ways that will actually reach them. Strategy is out. Connection is in. Authentic expression (genuinely authentic - not the buzzword that some equate to something as surface level as brand colours you like) is critical in 2026 and beyond - as AI becomes increasingly present in our worlds, being human, being real, and standing firm in who we are is what will stand out in a sea of sameness. That's what the anti-strategy is.
I'm Amy, former photographer turned digital entrepreneur in 2017, making multi-six-figures a year with my online business while living like I'm semi-retired. I bought into all those "strategies" once too - until I realized that they only work for a short time before they fizzle and die, leaving me scrambling for what's next. Now, I follow my own script - no forced posting on Instagram, no huge high stakes launches, no marketing sleaze. Just me. Following what I love to do. Serving the creatives who inspire me and who deserve to be wildly successful without selling their soul.
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Apple Podcasts
🇨🇦 Canada - entrepreneurship
29/01/2026#89
Spotify
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Publication history
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Welcome to the Creative Business Rebellion
mercredi 28 janvier 2026 • Duration 05:05
You ready, Rebels?! We're so over following someone else's script, strategy, or formula. We're doing business our way, on our terms, and guess what? It's gonna be GREAT.
Because when we shed all the pressure put us on to do or be certain things and start following our own path? That's where the magic really starts to happen.
We enjoy our running our businesses more. We connect better with our target audiences. We're less vulnerable to burnout. We make more money. We're happier human beings and live fuller, richer lives.
Welcome to the Anti-Strategy. I'm your guide, Amy, and I'm a multi-six-figure creative business owner and mentor. Let's get weird and blaze our trails, shall we?
Happy Summer!
mercredi 22 juin 2022 • Duration 04:02
Hey, Amy here! The Bold Company podcast is going on hiatus for the summer. But never fear! We'll be back in the fall with new guests, new insights, and lots more to share.
Over the summer, we'll be busy working with our course creators on Brioka to get their courses ready to launch. Want to join us? Sharing your craft with the world is not only fulfilling, but a great way to make your creative business more profitable and sustainable. Plus, there are zero startup or monthly fees.
Learn more and join us at www.brioka.com.
Follow Amy on Instagram 👉 @amy.takes.pictures
Follow Brioka on Instagram 👉 @createwithbrioka
Email Marketing For Creatives
mercredi 20 avril 2022 • Duration 30:57
Listen in to hear Amy's best recommendations for content, frequency and building your email list. Plus she talks about which program she uses now and why she recommends it so highly.
Thanks to Ayla at Ruya Creations for the question. And if you want to submit your own question to be answered in a future episode you can send Amy a DM or submit it at the link below. We'd love to hear from you.
Links:
Ruya Creations Website: www.ruyacreations.com
Question Submission: www.amytakespictures.com/submitaquestion
Shine Bright Registration: www.amytakespictures.com/shinebright
Amy's Website: www.amytakespictures.com
Amy on Instagram: www.instagram.com/amy.takes.pictures
Brioka's Website: www.brioka.com
Brioka on Instagram: www.instagram.com/createwithbrioka
Hiring Your First Assistant
mercredi 13 avril 2022 • Duration 29:31
In this episode Amy answers the first of the questions listeners have submitted! Melissa asked "How did you approach hiring your assistant and how did you know it would be a good fit? Where did you start looking and where did you find her?"
Listen in to hear how Amy hired Megan, who started out handling her customer service but has grown into Amy's invaluable right hand assistant. Amy talks about how you know it's the right time to hire a Virtual Assistant (VA), what it can do for the growth of your business and her most important tips for how to go about finding and hiring the right person!
We would love to hear your questions - you can submit them at amytakespictures.com/submitaquestion
Amy's Website: www.amytakespictures.com
Amy on Instagram: www.instagram.com/amy.takes.pictures
Question Submissions: www.amytakespictures.com/submitaquestion
Brioka's Website: www.brioka.com
Brioka on Instagram: www.instagram.com/createwithbrioka
You, The Listener
mercredi 6 avril 2022 • Duration 23:15
In this episode Amy talks about what you, the listener can do to help shape future episodes and three things you can do right now to help grow your business.
Wondering how to expand your audience? How to grow your business and get people to buy your products or services as a small business? Listen to Amy's three biggest tips on how to show up authentically and earn that all important "know, like and trust" factor. It's all about YOU!
Have you got a question or a topic you'd like Amy to talk about? Feeling stuck in your business or creatively? Amy would love to help. You can send your questions or voice recording to hello@amytakespictures.com or via DM on Instagram
Link:
Amy's website: www.amytakespictures.com
Amy on Instagram: www.instagram.com/amy.takes.pictures
Brioka's website: www.brioka.com
Brioka on Instagram: www.instagram.com/createwithbrioka
Social Media for the Overwhelmed, Introverted, and Highly Sensitive
mercredi 30 mars 2022 • Duration 33:08
In this episode Amy talks about how to navigate social media as an overwhelmed, introverted or highly sensitive person. Because guess what, she's all three!
Social media can be exhausting and overwhelming, and we are all under this external pressure to post every day or to post a certain way. It feels like our businesses depend on getting it just right. But it's just not true. It's far more important to be true to yourself and to decide what works for you and for your business. So listen in to hear some of Amy's tips for cutting down on the mindless scrolling, setting boundaries and figuring out how to do social media your own way.
Links:
Amy's newly rebranded website: www.amytakespictures.com
Amy on Instagram: www.instagram.com/amy.takes.pictures
Brioka's website: www.brioka.com
Brioka on Instagram: www.instagram.com/createwithbrioka
Ch-ch-changes aka: Why I'm Changing My Business
mercredi 23 mars 2022 • Duration 28:04
In this episode Amy talks about the evolution of Amy Takes Pictures and the why behind the changes. It's an exciting time for the business and Amy shares some of her personal journey and how this new direction brings things more into alignment with who she is now. It's all about her motto "Creativity is Everything".
Listen in to hear her talk about Phase One of the rebrand and some of the changes you can expect to see in the short term, as well as some of the exciting new plans coming up down the road! She's on a mission to bring creativity to the every day and to help people fall in love with photography, not just teach them how to take a technically great photo.
Come join us on this journey, it's going to be amazing.
Links:
Amy's website (Rebrand coming March 28th!): www.amytakespictures.com
Amy on Instagram: www.instagram.com/amy.takes.pictures
Brioka's website: www.brioka.com
Brioka on Instagram: www.instagram.com/createwithbrioka
Creative Self Care with Jenni Kowal
mercredi 16 mars 2022 • Duration 47:08
In this episode I am chatting with Jenni Kowal of Anytime Creative. In addition to being a visual artist, Jenni is a self care and creative exploration coach. How cool is that?
Listen in to hear us talk about bringing joy and a sense of play into your creativity, running a successful Kickstarter campaign, and the importance of boundaries when it comes to self care. Plus we talk about her awesome Self Card Aventure Card Deck, which you are definitely going to want to check out!
About Jenni:
Jenni Kowal is a multi passionate, visual artist and personal development coach specializing in self care and creative exploration. Founder of Anytime Creative, she offers a variety of life coaching services, mindfulness support. Her flagship product is the Self Care Adventure Cards - an intuitive card deck that sparks inspiration for every step of your self care journey. Her mission is to help scattered and multi-passionate creatives use self care to fuel their creative expression, get out of their own way and spend more time in flow!
Links:
Jenni's Website: https://anytimecreative.com
Jenni on Instagram: http://www.instagram.com/anytimecreative
Amy's Website: https://www.amytakespictures.com
Amy on Instagram: http://www.instagram.com/amy.takes.pictures
Brioka's Website: https://www.brioka.com
Brioka on Instagram: http://www.instagram.com/createwithbrioka
Always Learning with Christine Marie
mercredi 9 mars 2022 • Duration 51:31
In this episode I am chatting with Christine Marie of Awāsis Boutique, an Indigenous artist who is passionate about educating others about Indigenous culture and about giving back to organizations that support babies and families.
Listen in to hear us talk about how she makes clothing that connects people with their language and culture, the importance of always learning and the power of community. Plus listen to me rave about her Reels on Instagram, she's definitely got them nailed!
About Christine:
Christine Marie, a Filipino/Indigenous Mom of two, launched Awāsis Boutique in Feb 2018 as an online shop. Awāsis means child in Cree. It was the first Indigenous inspired baby and kids fashion shop in Western Canada. After seeing a gap of Indigenous inspired clothing for babies/kids on the market in Canada, she set out to fill this gap. To not only provide little ones with fashion pieces that connect them with their language and culture, but to also educate others about the Indigenous culture.
Christine is passionate about making an impact beyond the business sector. To be able to do her part at revitalizing the Indigenous language, which was lost, be intentional about educating others about the culture, give back to organizations that support all things babies/families and act on the calls of reconciliation by engaging in relationships/business partnerships with non Indigenous people. As well as, giving proceeds back to organizations that are related to all things babies + their families.
Awāsis Boutique would have not grown like it has over the last few years without the incredible support of customers, suppliers and collaborations. Although she is the face behind the brand, Christine gives credit to the village who has joined her for the ride! In June 2021, she ran a successful "Every Child Matters" tee campaign. Within 45 minutes, 600 tees sold. Proceeds of $9,375 were donated to the Indian Residential School Survivors Society. By the end of September, an additional $15,000+ was donated to the Legacy of Hope Foundation + the SPSchools Literacy program.
Links:
Christine's Website: www.awasisboutique.ca
Christine on Instagram: www.instagram.com/AwasisBoutique
Christine on Facebook: www.facebook.com/AwasisBoutique
Brioka's Website: www.brioka.ca
Brioka on Instagram: www.instagram.com/createwithbrioka
Amy's Website: www.amytakespictures.com
Amy on Instagram: www.instagram.com/amy.takes.pictures
Who Doesn't Like Stationery with Stacy Fredericks
mercredi 2 mars 2022 • Duration 51:04
In this episode I'm chatting with graphic designer Stacy Fredericks
Just when everything was moving online and going digital Stacy made the bold decision to move toward print. Listen in as we chat about how she came to that decision, how she works with business owners to create physical items that will "surprise and delight" their clients and to hear us get a little bit nerdy about paper and the joy of getting cool stuff in the mail!
About Stacy:
Stacy Fredericks is a graphic designer and founder of Waypoint Creative Services. With 10 + years designing for print, Stacy helps female founders surprise and delight their clients with print assets that elevate their client experience. She has a knack for creating unique print pieces that keep you top of mind, heart, and wallet. When she's not nerding out on the latest paper swatch book, you can find her cosied up with her kiddos and kitties watching Disney movies or playing Minecraft. Connect with Stacy on instagram @waypoint_creative for all things paper and printspiration.
Links
Stacy's Website: www.designwithwaypoint.com
Stacy on Instagram: www.instagram.com/waypoint_creative
Brioka's Website: www.brioka.com
Brioka on Instagram: www.instagram.com/createwithbrioka
Amy's Website: www.amytakespictures.com
Amy on Instagram: www.instagram.com/amy.takes.pictures









