Podcast Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast by Carli LeBlanc | Content Creator & Social Media Marketing Strategist Episodes

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	Title	Pub. Date	Duration
	25. How to Market Your Local Business to Get More Clients with Novi Leon \| Side Hustle Tips	27 May 2025	00:52:33
Send us a text In this episode of The Side-HustlHER Podcast, I’m joined by one of my favorite local entrepreneurs and content space owner, Novi, founder of 201 LoftHaus in Houston! We’re pulling back the curtain on what it really takes to market a local business — and it’s not just about posting and hoping! If you’ve been feeling stuck trying to get your local brand more visible, this episode is packed with gems that will help you rethink your entire marketing strategy. We dive into: How 201 Loft House got started (spoiler: it started with a real need!) Why marketing a local business is different from an online business The power of in-person networking, local ads, and community building Content strategies that actually attract local clients (not just views!) Why consistency beats perfection every time How Novi is expanding her brand by focusing on experience and community If you’re building a local business, trying to grow your visibility, or wanting to create a loyal fanbase in your city — this episode will give you the roadmap. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	24. Systems I Use to Make Money in My Business While Having a 9-5	20 May 2025	00:28:09
Send us a text If you're balancing a full-time job and building a business, this episode is about to bless you! Today, I’m pulling back the curtain and sharing the exact systems and tools I use to keep my brand running smoothly — even while working my 9-5 and chasing my little one around. I'm diving into the behind-the-scenes structure that helps me stay consistent, organized, and sane as a side-hustling entrepreneur. From content creation and client management to email marketing and finances — I’m giving you the real rundown. In this episode, we cover: My favorite tool for email marketing and building my community (hello, Flodesk!) How I manage clients, contracts, invoices, and proposals all in one place using HoneyBook The recording and hosting tools I use to keep my podcast workflow simple The content creation apps that save me HOURS every week Automation tools that help me run my business while I’m at work (or sleeping!) How I track my business finances without drowning in receipts Plus — the website platform I swear by for building beautiful, functional sites (even if you're not tech-savvy) If you've been feeling overwhelmed trying to “do it all,” this episode will show you how the right systems can change everything — without needing a big team or endless hours at your desk. — Mentioned in this Episode: Try Flodesk and get 50% off your first year: Click Here Check out HoneyBook for client management: Click Here Record your podcast interviews with Riverside: Click Here Host your podcast with Buzzsprout: Click Here Automate your workflows with Zapier: Click Here Set up your DM automations using ManyChat: Click Here — P.S. If this episode helped you, take a second to send it to a side-hustlin' friend who could use some support too! And don’t forget to subscribe + leave a review — it helps us get this show in front of more amazing women building their dreams. 🖤 ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	15. How to Balance a Side Hustle, Full-Time Job & Motherhood with Courtney Darden	18 Mar 2025	00:58:49
Send us a text In this episode of The Side-HustlHER Podcast, I sit down with my friend and fellow entrepreneur, Courtney Darden, a Houston-based makeup artist, educator, and mompreneur, to talk about what it really takes to balance a full-time job, motherhood, and a thriving beauty business. Courtney’s story is so inspiring because she’s been in the beauty industry for over 10 years, growing her business from the ground up—without relying on a huge social media following. She shares how she built a loyal clientele, mastered time management, and learned to set boundaries to avoid burnout. If you’ve ever wondered how to juggle it all while still growing your business, this episode is for you! Here’s What You’ll Learn in This Episode: ✔️ How to start and grow a beauty business without needing a huge social media following ✔️ Time management tips for side hustlers balancing a 9-5 ✔️ The secret to building a loyal client base and keeping repeat customers ✔️ How to set boundaries and avoid burnout while growing your brand ✔️ The power of faith, mindset, and discipline in business success ✔️ How content creation helps position you as an expert in your field ✨ Meet My Guest, Courtney Darden: Courtney shares how she built a thriving beauty brand through word-of-mouth marketing, how she manages her time as an educator, entrepreneur, and mom, and the lessons she’s learned over the past decade in business. She also introduces her Beyond the Artistry Learner’s Guide, a must-have resource for aspiring beauty entrepreneurs who want to start and grow their business the right way. If you’re ready to take your side hustle to the next level, you don’t want to miss this conversation! 🔗 Connect with Courtney Darden: Instagram: @imperishablebeautybar Beyond the Artistry Learner's Guide: Beyond the Artistry 🔗 Let’s Connect! Instagram: @carlidorlynn Podcast Instagram: @thesidehustlherpodcast Website: www.cdcreativecoagency.com 🎧 Subscribe & Leave a Review! ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	14. How to Pivot Your Content with Purpose with Soraya Orelien \| Side Hustle Tips	11 Mar 2025	01:15:59
Send us a text What happens when life throws you a curveball that completely shifts your path? Do you fight it, or do you surrender to the unknown and trust where you’re being led? In this episode of The Side-HustlHER Podcast, I sat down with Soraya, a content creator, and NICU mom who turned one of the most challenging seasons of her life into her biggest breakthrough. From being laid off from her six-figure job to navigating an unexpected pregnancy and the heartbreaking loss of her son, Soraya shares how faith, surrender, and obedience helped her step into a purpose she never saw coming. We get real about: How losing her job pushed her to fully pursue content creation Why pivoting in your brand and purpose is not failure—it's alignment The role of faith in navigating seasons of uncertainty How Soraya built a thriving online community after surrendering her own plans Why showing up as your real self will always open the right doors This episode is a must-listen for any woman feeling lost, unsure, or stuck in transition. If you’ve been waiting for a sign to trust God’s timing, this is it. Follow Soraya on Instagram: @sheissolarya Follow me for content and marketing tips: @carlidorlynn Join the Free 30-Day Social Media Challenge! Struggling with social media? Not sure what to post or how to grow your brand? Join the Social Media Made Easy: 30-Day Challenge for Side Hustlers—a free, step-by-step challenge to help you learn how to use social media for your business. Sign up here: https://cdcreativeco.myflodesk.com/challenge ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	13. How to Monetize Your Content and Land Brand Deals with Laurin Jo \| Side Hustle Tips	04 Mar 2025	00:58:19
Send us a text Have you ever wondered what it really takes to balance motherhood, marriage, business, and content creation—and still build a life you love? This episode is for you! I sat down with my friend Laurin Jo, content creator, travel enthusiast, and the queen of affordable travel, to talk about her journey from single mom to content creator and entrepreneur. Laurin shares how she started out blogging and pitching brands (before she even knew what she was doing!) and how she’s been able to land major partnerships with brands like Disney, Target, and more. We also dive into: How to start creating content—even if you have zero followers The power of pitching: How Laurin landed her first brand deal The shift from influencer to UGC (and why it’s the future of content creation) How to balance marriage, motherhood, and business without losing yourself If you’re feeling stuck or overwhelmed in your content journey, this episode is a must-listen. Follow Laurin on Instagram: @laurinjo Follow me on Instagram: @carlidorlynn Join the Free 30-Day Social Media Challenge! Struggling with social media? Not sure what to post or how to grow your brand? Join the Social Media Made Easy: 30-Day Challenge for Side Hustlers—a free, step-by-step challenge to help you learn how to use social media for your business. Sign up here: www.cdcreativecoagency.com/challenge Challenge starts March 1st! Sign up now and let’s make social media simple. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	12. How to Avoid Costly Legal Mistakes When Starting Your Small Business with El-Elyon \| Side Hustle Tips	27 Feb 2025	00:54:55
Send us a text Starting a business is exciting, but ignoring the legal side of things can cost you big time. Many entrepreneurs make costly mistakes simply because they don’t know what they don’t know. In this episode of The SideHustlHER Podcast, I’m joined by El-Elyon, Esq., a trademark and business attorney who specializes in helping small business owners protect their brands, secure trademarks, and navigate contracts with confidence. If you’re serious about protecting your brand and setting up your business the right way, this episode is for you. The difference between a trademark and a business name registration The most common legal mistakes entrepreneurs make (and how to avoid them) Choosing the right business structure (LLC, sole proprietorship, etc.) Why contracts and agreements are essential for every business owner Tools and resources to legally protect your brand El’s expert advice for new entrepreneurs navigating business law Join the Free 30-Day Social Media Challenge! Struggling with social media? Not sure what to post or how to grow your brand? Join the Social Media Made Easy: 30-Day Challenge for Side Hustlers—a free, step-by-step challenge to help you learn how to use social media for your business. Sign up here: https://cdcreativeco.myflodesk.com/challenge Challenge starts March 1st! Sign up now and let’s make social media simple! Not sure what legal steps to take when starting your business? Download this Legal Checklist & Guide to get a clear roadmap of what to do, when to do it, and how to protect your brand. Download it here: Legal Checklist & Guide Need legal help for your business? Connect with El-Elyon for personalized legal guidance.www.elelyonesq.com ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	11. How to Set Goals That Actually Move Your Business Forward \| Side Hustle Tips	20 Feb 2025	01:00:40
Send us a text Setting goals is easy. Achieving them? That’s where most people get stuck. If you’ve ever felt overwhelmed by your big business dreams and unsure where to start, this episode is for you. I’m joined by Clarissa, a web design and business consultant who helps entrepreneurs turn their ideas into action. We’re breaking down how to set clear, realistic goals, turn them into small, actionable steps, and track progress without stress or overwhelm. If you’ve been struggling to stay consistent, make progress, and actually hit your goals in 2025, grab your notebook because this episode is full of real strategies you can use right now. The difference between dreams vs. goals (and why you need both) How to turn a big goal into smaller, actionable steps The role of mindset and flexibility in reaching your business goals Clarissa’s top goal-setting strategies for side-hustlers and entrepreneurs Struggling to stay on track with your goals? Download this free Goal Setting & Habit Tracker to help you map out your business idea and stay accountable in 2025. Download it here: Goal Setting & Habit Tracker Clarissa's Instagram: @clarissascreativeconsulting Clarissa's Website & Coaching :www.clarissascreativeconsulting.com Struggling with social media? Not sure what to post or how to grow your brand? Join the Social Media Made Easy: 30-Day Challenge for Side Hustlers—a free, step-by-step challenge to help you learn how to use social media for your business. Sign up here: https://cdcreativeco.myflodesk.com/challenge Challenge starts March 1st! Sign up now and let’s make social media simple. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	10. From Side Hustle to Main Hustle: How to Build a Business You Can Go All-In On	13 Feb 2025	00:43:28
Send us a text Are you dreaming of turning your side hustle into your full-time business? You’re not alone! Many entrepreneurs struggle with knowing when and how to make the leap. In this episode of The SideHustlHER Podcast, I’m joined by Chelsea Lester, a commercial realtor, law student, and co-founder of Bloom, a faith-based community for women. Chelsea took her real estate business from a side hustle to her main hustle, and today, she’s sharing the real, honest truth about what it takes to do the same. We’re covering the financial, mental, and strategic steps to transition into full-time entrepreneurship, plus lessons on time management, avoiding burnout, and creating a business that truly supports your lifestyle. If you’re stuck in your 9-5 and ready to go all in on your business, this episode is for you! In This Episode, We Cover: How Chelsea went from an HR Manager to a full-time real estate entrepreneur The biggest fears & challenges of leaving a stable job How to financially and mentally prepare for full-time entrepreneurship Finding clients and growing a profitable business Balancing multiple roles—entrepreneur, student, and faith-based community leader Avoiding burnout while scaling your business Chelsea’s best advice for side-hustlers ready to take the leap The Time Toolkit – Master Your Schedule & Productivity Struggling to balance all the moving pieces in your life? Chelsea created The Time Toolkit to help entrepreneurs and career-driven women stay productive, manage their time, and turn ideas into action. Grab your copy here: The Time Toolkit ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	9. Tax Tips for Side-Hustlers – What You Need to Know Before You File	06 Feb 2025	00:42:22
Send us a text Tax season is here, and if you’re a side-hustler, content creator, or small business owner, you need to know how to maximize your deductions and avoid costly mistakes. Filing your taxes doesn’t have to be stressful—as long as you’re prepared! In this episode of The Side-HustlHER Podcast, I’m joined by Takara Broussard, a tax advisor and founder of KAJN Tax Services, to break down everything you need to know before you file. We’re covering key deductions, expense tracking, and common tax mistakes that can cost you money. If you’ve ever wondered what you can write off, how to stay organized, or whether you should file your side hustle as a business, this episode is for you! In this episode, we discuss: The most overlooked tax deductions side-hustlers should know What personal brands and content creators can write off The difference between business vs. personal expenses (and how to categorize them correctly) The best ways to track expenses year-round and stay organized The biggest tax mistakes side-hustlers make—and how to avoid them How to separate business and personal finances for an easier tax season Want to make sure you’re not overpaying on taxes? Takara has created an exclusive tax reduction checklist just for side-hustlers and content creators! Download it here: Side Hustlers & Creators Tax Reduction Checklist Takara also has some amazing Q1 offers for this tax season, that you don't want to miss. Early filers get rewarded! Inquire now:www.kajntaxservices.com⁠ 📲 Follow Takara on Instagram:@takarabroussard_ ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	8. How to Keep Going When You Feel Like Giving Up	30 Jan 2025	00:25:50
Send us a text We’re at that point in the year where the excitement around our goals starts to wear off. Motivation dips, obstacles creep in, and suddenly, pushing forward feels harder than ever. We’ve all been there—you start something new, whether it’s a business, a project, or a personal goal, and at first, you’re all in. The energy is high, the vision is clear… until one day, it’s not. The excitement fades, the work feels heavier, and doubt starts creeping in. You begin to wonder if it was even a good idea in the first place. Sound familiar? In today’s episode of The SideHustlHER Podcast, we’re getting REAL about what happens when the initial excitement disappears—and more importantly, how to keep going when you feel like giving up. I’m sharing 4 practical strategies to help you stay committed, push past self-doubt, and stay the course, even when things feel tough. In this episode, we will discuss: Why it’s NORMAL to lose excitement and motivation How to recognize when God is using the ‘in-between’ phase to prepare you Why giving up too soon could mean missing your breakthrough 4 practical strategies to keep going, even when you don’t feel like it The power of discipline, perseverance, and obedience in your journey Sis, I know it’s hard. I know you’re tired. But please don’t give up now. This season is preparing you for something greater. Keep showing up, keep trusting God, and keep believing in the vision He gave you. Your breakthrough is on the other side! ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	7. Content Strategy in 2025: How to Plan and Stay Consistent	23 Jan 2025	00:29:32
Send us a text Feeling overwhelmed by content creation? You’re not alone, sis! In Episode 7 of The SideHustlHER Podcast, we’re tackling content strategy in 2025 — what it is, why you need one, and how to create a plan that works for you. Whether you’re balancing a 9-5, a side hustle, or motherhood, this episode will help you show up consistently online without feeling burned out. If you’re ready to grow your brand, reach your goals, and finally stop scrambling to figure out what to post, grab your notebook and dive into this actionable episode. In this episode, we're talking about: What a content strategy is and why it’s a game-changer How to create a simple, effective content strategy in 7 steps Ways to stay consistent — even with a full-time job and a busy life Practical tips to repurpose content and save time How to use tools and batch creation to streamline your content process. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	6. 6 Things You Shouldn’t Waste Money on When Starting Your Side Hustle	15 Jan 2025	00:24:03
Send us a text Let’s talk about money mistakes! It’s so tempting to throw money at all the fancy tools and shiny things when starting your personal brand, but trust me—there are some things you just don’t need right away. In this episode, I’m sharing 6 things you shouldn’t waste your money on when building your brand. These are the things I wish someone had told me when I first started, and now I’m here to help you avoid them! If you’ve ever found yourself wondering whether you really need a fancy website, or expensive equipment to get your brand off the ground—this episode is for you. Save your hard-earned money and focus on what actually moves the needle in your business. Grab a notebook and tune in as I walk you through how to start your personal brand without breaking the bank. ✨ Why you shouldn’t rush to invest in a professional logo ✨ When you actually need a website (and when you don’t) ✨ The truth about paid ads and why they aren’t necessary right away ✨ How to create amazing content without expensive equipment ✨ Why business cards are outdated and what to do instead ✨ The dangers of buying followers—and how it can hurt your brand ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	23. Social Media Audit: Helping a Beauty Pro Clarify Her Brand and Boost Her Visibility	13 May 2025	00:25:31
Send us a text In this week's episode of The Side-HustlHER Podcast, I’m sitting down with Rockie, a licensed esthetician and makeup artist who's shifting her business toward skincare and self-care essentials. ⁠ Rockie came to the audit feeling stuck on what to post, how to position her services, and how to make her page actually work for her. In this live social media audit, we walked through exactly how to clean up her Instagram profile, strengthen her messaging, and start attracting the right clients — without feeling overwhelmed. If you've ever felt confused about how to brand yourself when you wear many hats (or struggled to figure out what your audience really wants to see), you’re going to love this conversation! ⁠ In this episode, we cover: How to clarify your main offer and niche without limiting yourself Why your profile name and bio matter so much for visibility What keywords you should be using in your Instagram bio to actually get found How to clean up your services list so you don’t confuse potential clients Easy content ideas for beauty pros and service providers (even if you hate being on camera!) How behind-the-scenes content, testimonials, and simple branding tweaks can level up your page Bonus tips for long-term growth like email marketing and collaborating with local influencers If you want your social media page to not just look good but actually generate more business, you’ll want to grab a notebook for this one! Resources Mentioned: → Sign up for a FREE Social Media Audit: cdcreativecoagency.com/audit → Join the Weekly Marketing Newsletter: cdcreativecoagency.com/newsletter Connect with Today’s Guest: Follow Rockie on Instagram → @skinloungebyrockie_ ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	5. What’s Next? 2025 Social Media Predictions	09 Jan 2025	00:25:09
Send us a text Social media is constantly evolving — so how do you stay ahead of the trends and make sure your brand stands out in 2025? In this episode of SideHustlHER, I’m sharing the top social media predictions for 2025 to help you plan your content strategy and show up consistently without feeling overwhelmed. If you're tired of scrambling to figure out what to post, or if social media feels like another full-time job, this is your sign to work smarter — not harder — in 2025 In this episode, we will discuss: The biggest social media trends to expect in 2025 How AI will change the way you create content Why video content is still king (but there’s a twist!) How to build a community that sticks with your brand What platforms you should focus on to grow your brand ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	4. How to Create and Share Content That Builds Your Brand \| Side Hustle Tips	26 Dec 2024	00:10:19
Send us a text Hey Side-HustlHERs! Welcome back to The Side-HustlHER Podcast! In this episode, we’re talking about something every personal brand and business owner needs: content that connects. If you’ve ever felt like you’re posting just to post, or you’re stuck wondering “Is anyone even seeing this?”—this episode is for you. I’m breaking down how to create intentional content that builds your brand, connects with your audience, and turns followers into loyal customers. What You’ll Learn: How to Create Purpose-Driven Content: Stop posting just to post. Every piece of content should solve a problem or serve your audience. The Power of Consistency: Create a realistic content schedule that works for you. It’s about quality and showing up regularly. Streamline Your Content Process: Use simple systems to plan, create, and share content without the overwhelm. Actionable Content Tips: Get practical advice on crafting content that inspires, informs, and converts. Building a brand with content isn’t about doing it all. It’s about doing what matters most consistently and with purpose. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	3. Master Your Time: How to Balance Work, Family, and Your Side Hustle	19 Dec 2024	00:14:12
Send us a text Hey y’all! Welcome back to The SideHustlHER Podcast! In this episode, we’re diving into one of the biggest struggles every side-hustling woman faces—time management! If you’ve ever felt pulled in a million directions trying to balance work, family, and building your brand, this episode is for you. I’m sharing the exact time-management strategies that keep me sane while managing my 9-to-5, business, family, and everything in between. What You’ll Learn: How to Set Themes for Your Days: Create a schedule that works with your energy and lifestyle. Time-Blocking Secrets: Manage your time with purpose and avoid burnout. Family-First Priorities: How to balance your hustle without sacrificing precious family moments. Productivity Tools & Hacks: Outsource, automate, and free up your time. Managing your time is all about being intentional and creating systems that fit your life. Stop chasing perfection and start making small, consistent changes that lead to big results. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	2. How to Start a Side Hustle in 2025 Without Quitting Your Job	12 Dec 2024	00:12:23
Send us a text In today’s episode, we’re talking about how to start a side hustle in 2025 without quitting your job. If you’ve been dreaming about building something meaningful while still working your 9-to-5, this one’s for you! Starting your side hustle doesn’t have to be overwhelming. You just need a clear plan and the courage to take action! I’m breaking down each step in a way that’s easy, actionable, and encouraging. 💡 What You’ll Learn: ➡️ How to figure out what makes you unique (your Zone of Genius) ➡️ Why building a personal brand can be your financial safety net ➡️ How to create valuable content and build authority on social media—even with limited time Starting your personal brand doesn’t mean quitting your job overnight. Use what you already know, solve a specific problem, and show up as the expert consistently. Progress is better than perfection—start where you are! Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here: cdcreativecoagency.com/content ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	1. Why Side Hustles Matter: Building Your Brand While Balancing It All	04 Dec 2024	00:10:02
Send us a text In this very first episode of The Side-HustlHER Podcast, we’re diving into the heart of why side hustles matter. If you’ve ever felt stuck in your 9-to-5 or wondered how to turn your passion into something meaningful, this episode is for you! I’m sharing my journey of starting a side hustle while juggling work, family, and life—and how it helped me rediscover my purpose. We’ll talk about: ✨ Why side hustles are more than just extra income ✨ How they can help you reclaim your identity and build a legacy ✨ The myths about side hustling that might be holding you back This is your sign to stop waiting and start building your dream—one step at a time. Tune in, grab your favorite drink, and let’s get to work, sis! ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	22. How to Attract Clients to Your Social Media Profile \| Side Hustle Marketing Tips	06 May 2025	00:31:21
Send us a text If you’ve ever wondered why your dream clients aren’t finding you—even though you’re posting consistently—this episode is for you. In today’s conversation, I’m diving deep into how to make your social media profile fully SEO-friendly. Not just your website or your blog—your Instagram, TikTok, LinkedIn, and even Pinterest profiles can (and should) be optimized to show up when your ideal audience is searching for you. I’m breaking down: What it really means to have an SEO-friendly profile How to find the right keywords your audience is already searching for The exact spots to add keywords (name field, bio, links, and more!) How to make your link in bio actually work for you Bonus SEO tips for your captions, hashtags, and overall content strategy Visibility isn't just about posting more. It's about being found when it matters most. If this episode helped you, don’t forget to subscribe, leave a review, and share it with a side-hustling friend who needs to hear it too! ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	21. Lead Generation Strategies to Grow Your Business: How to Attract More Clients and Increase Sales with Ro Shah \| Side Hustle Tips	29 Apr 2025	00:46:09
Send us a text In this episode of The Side-HustlHER Podcast, I chat with the incredible Ro Shah, a former McKinsey consultant and software engineer turned full-time entrepreneur. Ro has made over $500,000 in sales within just three years and specializes in helping women of color entrepreneurs create systems to scale their businesses successfully. If you’ve ever felt like posting on social media and waiting for clients to come isn’t working, this episode is for you! In This Episode, You’ll Learn: The difference between proactive and reactive lead generation. How to use simple systems and automations to consistently generate new leads. Why waiting for clients to come to you is hurting your business. The power of collaboration and networking for growing your business. How to build a sustainable strategy that doesn’t leave you burnt out. Connect with Ro Shah: Instagram: @theroshah Website: www.theroshah.com Special Offer: DM Ro with the code "CARLI" for a special lead generation and automation offer! ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	20. How to Increase Your Brand Visibility & Get in Front of the Right People \| Side Hustle Marketing Tips	22 Apr 2025	00:36:10
Send us a text In this episode of The Side HustlHER Podcast®, we dive into the power of visibility and how it directly impacts your business growth. If you've been feeling like your marketing efforts are going unnoticed, this episode is a must-listen. I will be breaking down the difference between visibility and marketing, sharing actionable strategies to increase your brand’s visibility, and explaining why being consistent and intentional with your approach matters. In this episode, you'll learn: What is Visibility and Why It Matters The Difference Between Visibility and Marketing Strategies to Increase Visibility Other Marketing Channels Beyond Social Media How to Leverage Paid Ads for Visibility ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	19. How to Be More Productive with a Side Hustle and Full-Time Job \| Featuring Coach Lee	15 Apr 2025	00:47:48
Send us a text In this episode of The Side-HustlHER Podcast®, I sit down with Coach Lee, a productivity and accountability coach who also works as a full-time criminal defense attorney. If you’ve ever wondered how to juggle your corporate job, business, and personal life without feeling completely overwhelmed, this episode is for you! What You’ll Learn: How to uncover hidden time in your day to work on your goals. The biggest time-wasting habits that are holding you back. How to set boundaries and build a schedule that actually works for you. Why productivity isn’t just about doing more but being intentional with the time you have. The importance of consistency and building systems to support your productivity. Resources Mentioned: Connect with Coach Lee: Legally.Me Book a 20-Minute Productivity Audit with Coach Lee: Book Here ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	18. How to Prepare Your Business To Go Viral: What I’d Do Differently Before Going Viral \| Side Hustle Tips	08 Apr 2025	00:30:12
Send us a text Going viral sounds like a dream! More eyes on your content, a flood of new followers, crazy engagement. But here’s the truth: Going viral doesn’t guarantee success or sales—and I learned that the hard way. In this episode of The SideHustlHER Podcast, I’m sharing what happened when I went viral TWICE! Both videos racked up millions of views. And guess what? I made $0 from them. It was a wake-up call that virality alone won’t build your business. You need to be prepared to capitalize on that attention. Here's what you’ll learn in this episode: Why Going Viral Isn’t Always Beneficial: What happens when you go viral for content that doesn’t align with your brand. The Mistakes I Made: Not having my business ready to capture and nurture new followers. What I’m Doing Differently Now: How to be prepared to convert new attention into clients and sales. Creating A Workflow: Why you need to have a lead magnet and an automated workflow to capture leads. Building Community Over Followers: Why building relationships matters more than numbers. Using Email Marketing Effectively: How to nurture new followers even if you don’t go viral. If you've ever told yourself, “I just need one viral video to blow up my business,” then this episode is definitely for you. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	17. How to Get More Clients Without Overextending Yourself \| Side Hustle Tips	01 Apr 2025	00:28:24
Send us a text Feeling overwhelmed by your marketing strategy? In this episode of The SideHustlHER Podcast, I'm breaking down my Q2 marketing strategy and revealing what I'm stopping, starting, and prioritizing to grow my business in a more intentional and sustainable way. If you’ve been feeling stretched thin, overwhelmed by all the platforms, or just tired of doing too much and not seeing results, this episode is for you! In This Episode, You’ll Learn: Why Vanity Metrics Don't Matter: How I’m ditching the obsession with likes, views, and follows to focus on real connections and sales. Cutting Out What Doesn’t Work: Why I’m letting go of trying to be on all platforms and focusing only on what’s effective for my business. Narrowing Down My Marketing Channels: Why I’m choosing to focus on Instagram and podcasting over all other platforms. Creating A Referral Program: Why word-of-mouth marketing is gold and how I’m incentivizing referrals with cold hard cash. Pitching My Offers Directly: The power of reaching out directly to potential clients rather than relying solely on the algorithm. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	16. How to Increase Your Sales Without Social Media with Andria Singletary \| Side Hustle Tips	25 Mar 2025	01:00:06
Send us a text If you’ve ever felt drained by social media but still want to grow your business, this episode is for you! In this conversation with Andria Singletary, a visibility strategist and podcast expert, we dive into how to market and grow your business without being social media dependent. Andria shares her personal journey—how she built her business, pivoted from podcast management to visibility strategy, and created a marketing system that allows her to reach the right audience without the constant pressure of social media. If you’ve ever felt like you "have" to post constantly to attract clients, Andria is here to tell you—there’s another way! Here’s What You’ll Learn in This Episode: ✔️ The biggest downsides of relying on social media for leads ✔️ The power of SEO-driven platforms like blogging, YouTube, and podcasting ✔️ How to leverage collaborations, networking, and speaking opportunities to grow your business ✔️ Why referrals are one of the most underrated marketing strategies ✔️ How to build an email list that actually converts into sales ✔️ The key to creating a marketing system that doesn’t burn you out ✨ Meet My Guest, Andria Singletary: Andria is a wife, mom of two, and visibility strategist who helps women grow their businesses without relying solely on social media. After pivoting from podcast management, she now teaches entrepreneurs how to increase visibility through SEO-driven marketing strategies, podcasting, and collaborations. If you're tired of chasing algorithms and want a sustainable way to market your business, this episode is for you! 🔗 Connect with Andria Singletary: Podcast: Marketing Without Socials for Moms Threads: @MamaTurnMompreneur ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	27. How to Stop Wasting Money When Starting Your Business: Budgeting + Financial Habits for Side Hustlers with Abby Sarage	10 Jun 2025	00:47:03
Send us a text Are you leaking money in your business without even realizing it? In this episode of The Side-HustlHER Podcast, I'm joined by my business bestie and financial coach Abigail Sarage of Tailored Financial Solutions. Together, we pull back the curtain on the financial habits that make or break your business in the first year — especially if you're building your brand while still working full-time. We talk about: The money mindset shifts you must make before launching your business Why separating personal and business finances is non-negotiable How to avoid shiny object syndrome and budget smarter from day one Ways to financially prepare before you go full-time in your business Common money mistakes side hustlers make (and how to fix them) How to use your 9-5 income to fund your business goals strategically We also dive into the power of stewardship, how to avoid going into debt for your business, and what it really looks like to track your finances as a founder (yes, even if you hate spreadsheets 👀). Abigail also shares a free downloadable resource that’s helped so many women get clear on their money: “Where is My Money Going?” Budgeting Spreadsheet: https://tfsjourney.com/budget Take her “Do I Need a Financial Coach?” Quiz to find out where you stand: https://www.tfsjourney.com/quiz Bonus: Mention “Side-HustlHER Podcast” when booking a discovery call with Abby and receive 20% off your service! 🔗 Connect with Abigail: Instagram: @tfsjourney Website: www.tfsjourney.com ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	26. How I Doubled My Monthly Revenue with These 5 Marketing Strategies \| Social Media Marketing Tips	03 Jun 2025	00:28:17
Send us a text In this solo episode, I’m taking you behind the scenes of my own business and giving you a cozy, unfiltered look at what’s actually working in my marketing right now. I recorded this in my pajamas (yes, seriously) because I didn’t want to miss the chance to pour into you while everything was fresh on my mind. If you’ve been feeling overwhelmed with your marketing or unsure about what to prioritize, I’ve got you. In this episode, I’m sharing the five marketing strategies that are currently moving the needle in my business — no fluff, just the real stuff that’s working. Here’s what I’m breaking down: Why in-person events (both attending and hosting) are helping me consistently book new clients How paid ads are helping me reach new people without exhausting myself creating endless content Why email marketing still outperforms social media in my business (and probably yours too!) How I’m using SEO and Google reviews to boost my visibility and show up in more search results How I’m rewarding client referrals and turning happy customers into repeat clients Whether you’re just getting started or looking to refresh your strategy, this episode will help you cut through the noise and focus on what really matters. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	29. How to Use ChatGPT to Save Time & Simplify Your Business	24 Jun 2025	00:35:42
Send us a text If you’ve been feeling overwhelmed by how to actually use ChatGPT in your business — this episode is for you. In today’s conversation, I’m joined by Irena, a ChatGPT educator and small business strategist helping solopreneurs work smarter, not harder. We talk about how she built her business teaching solopreneurs how to use ChatGPT to simplify everything from content creation to business systems. What You’ll Learn in This Episode: How solopreneurs can use AI to create time freedom The real reason your ChatGPT results don’t sound like you (and how to fix it) How to train ChatGPT with your tone, voice, offers, and values How to use ChatGPT for SOPs, email automations, FAQs, and beyond How to overcome your fear of AI and use it ethically and effectively Why she says ChatGPT is just as revolutionary as the invention of the internet Tools & Resources Mentioned: Irena's Instagram: https://www.instagram.com/the.sologenius/ ChatGPT Solopreneur Club: https://www.thesologenius.com/the-chatgpt-solopreneur-club ChatGPT Brand Builder (FREE template): https://subscribepage.io/vYogyw ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	28. Social Media Audit: Helping Keiyana Turning Her Content into Clients	17 Jun 2025	00:27:27
Send us a text Is your Instagram working for your business — or just sitting pretty? In this live social media audit episode of The Side-HustlHER Podcast, I sat down with Kiana (@CaladoraXBeauty), a luxury hairstylist and brow artist based in Connecticut, to give her content strategy a complete glow-up. Kiana's goal? To grow her brand beyond the chair by launching her own hair extension line, hosting henna brow trainings, and building a business that actually gives her more freedom. But like many beauty pros, she was struggling with how to show up online in a way that attracts dream clients and drives bookings. We covered: How to optimize your Instagram bio for search and conversions The one tweak that can instantly improve your profile’s SEO What type of content helps you stand out in a crowded market How to inject more personality into your page (without being cringey) The secret to rotating hashtags so you don’t get shadowbanned Why email marketing might be your most slept-on strategy Creative ideas to boost engagement and build trust with new followers Whether you're a hairstylist, beauty pro, or side hustler looking to improve your content strategy, this episode is packed with practical tips you can apply today. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	35. How to Build a Business Built on Purpose with Haley Thomas	05 Aug 2025	00:41:36
Send us a text What if your business could feel good again—and still be profitable? In this episode of The Side-HustlHER Podcast®, I’m sitting down with business strategist, podcast host, and founder of The Passion Pursuit, Haley Thomas—someone who truly gets what it means to build a business from a place of alignment instead of anxiety. Haley is known for helping multi-passionate creatives turn the dreams they’re scared to say out loud into businesses that are rooted in joy, not just hustle. And trust me, this convo is packed with permission slips to slow down, get clear, and finally take purpose-led action. We’re diving into: ✨ What it really means to build a business from purpose—not pressure ✨ How to navigate pivots when your passion shifts ✨ Why mindset is the thing that pushes you forward ✨ The clarity you need to get unstuck and start moving again Whether you’re just dreaming or knee-deep in the what now? phase of your business journey, this episode is your reminder that you don’t have to grind your way to success—you can pursue it with intention. 🔗 Episode Links & Resources Follow Haley on Instagram: @thepassionpursuitco Listen to The Passion Pursuit Podcast: https://podcasts.apple.com/us/podcast/the-passion-pursuit-podcast/id1679569909 Learn more about Haley’s mentorship and programs: https://thepassionpursuitco.com/ ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	34. How to Run Meta Ads That Actually Convert with Emma Atlas	29 Jul 2025	00:48:35
Send us a text Thinking about running Meta ads but unsure where to start? In this episode, I sit down with Meta Ads Strategist & Agency Owner, Emma Atlas to break down the real tea on running Facebook and Instagram ads that actually move the needle. From the difference between boosted posts and real ads to understanding your customer journey, setting your budget, and optimizing for ROI—this conversation is packed with no-fluff strategies for small business owners ready to grow. We talk about: The major difference between a boosted post and a Meta ad How to prep your brand before you spend money on ads Budgeting basics and how to calculate your client acquisition cost Common mistakes that waste your ad spend Why knowing your audience is everything What makes a winning ad (and how to test your content) The one tool every founder should be using before hitting “publish” Resources Mentioned: Emma's Free Profitability Calculator: https://atlas28.myflodesk.com/profitabilitycalculator Follow Emma on Instagram: https://www.instagram.com/atlas28inc Connect with Emma on LinkedIn: Emma Atlas ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	33. How to Set Up Systems That Save You Time, Money & Your Sanity with Jennifer Skinner	22 Jul 2025	00:45:18
Send us a text If you’re still out here sending manual emails, chasing clients for payments, or trying to run your business off vibes and voice notes... this episode is for you. I sat down with Jennifer Skinner, founder of Day to Day Assist, who is a beast when it comes to building systems for service-based entrepreneurs. Jen shares how she went from juggling jobs in college to becoming the go-to operations expert for helping overwhelmed business owners get their back-end together. Whether you’re just getting started or you’re trying to get out of the chaos of doing everything yourself—this convo will help you finally put some structure in place without feeling like you need a tech degree to do it. We talked about: The 3 systems every business needs to run smoothly How to improve your client experience without adding more to your plate The first step to take when you’re ready to get your systems together Why people aren't coming back (hint: it's probably not your pricing) How to stop doing everything manually and start automating like a boss And how systems can actually help you stand out in a crowded industry If you're tired of dropping the ball, feeling behind, or just doing too much—this one’s a must-listen. Links & Resources: 💡 Take Jen’s FREE Profitable Systems Quiz: https://www.daytodayassist.com/profitable-systems-quiz 🧠 Jen's Operations Advisory: https://www.daytodayassist.com/systematize-your-business-course 📲 Follow Jen on IG: @daytodayassist 🌐 Website: daytodayassist.com ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	32. How to Build a Profitable Email List (Even with Less Than 300 Subscribers!) with Dawn from Flodesk	15 Jul 2025	00:50:35
Send us a text If email marketing feels overwhelming or you think you need thousands of subscribers to see results — this episode will shift your perspective in the best way. I’m joined by my friend Dawn Richardson, Product Education Manager at Flodesk and founder of Tech Savvy Creative, to break down how she turned a small, segmented email list into a six-figure revenue stream. Whether you're brand new to email marketing or looking to improve your strategy, this episode is packed with actionable gems. In this episode, we cover: How she built a six-figure business with just 250 email subscribers Why segmentation is the secret to email marketing success How to build a high-quality email list The best opt-ins to use to grow your list Best practices for sending, warming your domain, and analyzing your metrics The surprising truth about open rates, click-throughs, and unsubscribes Creative lead magnet ideas you can try this month Links Mentioned: 👉 Try Flodesk free + get 50% off your first year with my link: www.cdcreativecoagency.com/flodesk USE THE CODE: SIDEHUSTLE 👉 Connect with Dawn on Instagram: @techsavvycreative Tag us on IG if you tune in! @carliann.creative + @techsavvycreative ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	31. How to Build Wealth From Your Side Hustle with David Pack	08 Jul 2025	01:05:20
Send us a text In this episode, I sit down with someone who has played a huge role in my journey into entrepreneurship — Mr. David Pack, founder of Trinity Financial Consulting. From retired Army officer to banking executive to full-time entrepreneur, Mr. David Pack shares how he prepared for the leap, why he believes in Kingdom-led wealth, and what it really looks like to build a life and business rooted in stewardship. We talk about: How to know when it’s time to leave your 9-5 The principle of seed, time, and harvest (and why most people skip the “time” part) How to move from survival mode to an abundance mindset What true wealth means The importance of preparation, budgeting, and reducing consumption Why owning 100% isn't always the win — and how partnerships multiply purpose If you’ve ever felt the tug to do more with your gifts but didn’t know how to prepare financially, this episode is your blueprint. Guest Info: David Pack is the founder of Trinity Financial Consulting, where he helps churches across the country secure financing and build financial infrastructure. He also teaches Kingdom principles for wealth building through his second initiative, Kingdom Living & Wealth Building. 📧 Contact: dpack@trinityfinancialconsulting.com 🌐 Website: trinityfinancialconsulting.com ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	30. How to Build A Six-Figure Business Through Networking & Visibility with Michelle Thames	01 Jul 2025	00:39:20
Send us a text What do you do when life forces you to pivot? In this episode, I’m sitting down with digital marketing expert, podcast host, and visibility queen Michelle Thames. We’re diving deep into how she went from unexpectedly getting fired to building a thriving six-figure business by leaning into her network, showing up authentically, and trusting God every step of the way. If you’ve been trying to figure out how to market your business, build visibility, or just get clarity on your many passions — this episode is your masterclass. In this episode, we cover: How she used networking to land major brand deals and build her agency The difference between marketing and visibility (and why it matters) What to focus on when you’re just getting started with your brand How to monetize your multiple passions the right way Tips for confidently networking — even if you're introverted The faith and mindset shift required to stay in your lane and block out distraction Links & Resources Mentioned: 🎧 Connect with Michelle on Instagram: @michelleLthames 📣 Join her FREE 7-Day Audio Visibility Challenge: https://bitter-haze-8573.kit.com/121e29e7ac 🎙️ Listen to her podcast: https://bleav.com/shows/social-media-decoded/ ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	36. How to Use Systems to Create Capacity & Stop Leaving Money on the Table with Kenniqua Lewter	12 Aug 2025	00:42:37
Send us a text Ever feel like you're drowning in client work or constantly doing the most manually in your business? In this episode of The Side-HustlHER Podcast®, I’m joined by systems strategist and HoneyBook pro Kenniqua Lewter—someone who helped me majorly in the early days of my business. From her YouTube tutorials to her podcast, Systems Rehab, Kenniqua has built a reputation for helping service-based business owners finally get their back-end organized so they can serve dream clients without the burnout. Inside this conversation, we’re diving into: ✨ How systems do way more than make life easier like creating capacity and cashflow ✨ What most service providers get wrong about streamlining ✨ How to stop leaving money on the table (even if you’re not tech-savvy) ✨ How to serve clients better with the right tools If you’re stuck in hustle mode and want to start operating like the CEO you know you are, this episode is your permission slip to do business better. 🔗 Episode Links & Resources Follow Kenniqua on Instagram: @kenniqua.lewter Listen to The Systems Rehab Podcast: https://podcasts.apple.com/us/podcast/systems-rehab-systems-and-strategies-for-online/id1780786191 Need help setting up HoneyBook? Learn more about Kenniqua's services: https://www.yoursystemspro.com/home ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	37. Social Media Audit: How to Show Up on Consistently on Instagram with Dejeune Harris	19 Aug 2025	00:44:06
Send us a text In today’s episode, I’m sitting down with Dejeune Harris, the founder of Your Style Is Forever and a personal stylist for high-achieving women and execs who want their wardrobe to match their purpose. She is super clear on who she serves and what she does, but like so many of us, she was stuck on how to actually show up online in a consistent and impactful way. We did a full Instagram audit: refining her bio, cleaning up her highlights, tightening her pinned posts, and mapping out how she can start showing up more powerfully without doing the most. If you’re a service-based business owner who knows you’re good at what you do, but you struggle with staying consistent online or positioning yourself clearly—this one is for you. Inside the episode, we break down: How to update your bio + pinned posts to actually convert profile views into leads What should (and shouldn’t) be in your highlights Easy ways to show up behind the scenes even if your work is intimate or client-based How to use things like quizzes + checklists to grow your email list on autopilot ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	40. How to Use Virtual Summits & Bundles to Grow Your Audience with Linda Mendible	09 Sep 2025	00:48:57
Send us a text If you’ve been wondering how entrepreneurs are using virtual summits and bundles to grow their email lists, increase visibility, and establish themselves as leaders in their niche—this episode is for you. I’m sitting down with my friend Linda Mendible, a web designer, marketing coach, and mama of three who helps entrepreneurs launch virtual summits and bundles that actually convert. Linda shares her journey into entrepreneurship and breaks down how these strategies helped her grow her email list by thousands while creating deeper connections with her community. ✨ In this episode, you will learn: What a virtual summit and a bundle actually are Why building a community first is essential before hosting one How summits and bundles can rapidly grow your email list and visibility The tech + tools you need to host them without overwhelm Common mistakes to avoid when collaborating with other entrepreneurs If you’ve been looking for a strategy that helps you build authority, grow your audience, and create lasting connections, this conversation with Linda will spark ideas you can implement right away. 👉 Connect with Linda: lindamendible.com and on Instagram @lindamendible 👉 Join her free Facebook Community: https://www.facebook.com/groups/227106297496478/?ref=profile_plus_visit_group ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	39. How to Batch a Month of Content in Just 4 Hours	02 Sep 2025	00:22:39
Send us a text If content creation feels like it takes too much time or you just don’t know where to start, then this episode is for you. I’m sharing a mini masterclass I originally taught for a colleague, walking you step by step through the exact process I use to plan and batch a whole month of content in just a few focused hours. This is the same system I use for myself and my clients, and it’s designed to help you simplify content creation even if you’re balancing motherhood, a business, and a 9–5. ✨ In this episode, you will learn: How to plan content that positions you as the go-to in your industry The four types of content themes to focus on each month How to batch create everything you need in three hours or less Simple editing tips that won’t overwhelm you How to schedule your content so you’re never scrambling to post again Whether you’re a side hustler, a busy mompreneur, or just ready to finally take control of your content strategy, this episode will show you how to create with ease and consistency. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	38. How to Train ChatGPT to Sound Just Like You with Kinsey Soderberg	26 Aug 2025	00:49:40
Send us a text You already know I’m deep in my AI era and today’s guest is one of the best when it comes to using ChatGPT in a way that actually feels authentic. I’m sitting down with Kinsey Soderberg, the founder of Authentic AI and the creator of the Genius Brand Blueprint, a tool that helps entrepreneurs train ChatGPT to sound like you, understand your offers, and create content that’s actually on-brand. We’re talking about how to turn ChatGPT into your digital mini-me, how to reclaim hours of time each week (without sacrificing your voice), and why it’s time for more women to embrace AI as a tool and not something to be afraid of. In this episode, Kinsey breaks down everything from: What the Genius Brand Blueprint is and how to use it to train ChatGPT The biggest mistakes people make when trying to use AI in their business How to save 15+ hours a week with AI while still sounding like YOU Overcoming guilt around using tools that make life easier How to use AI to write your emails, captions, show notes, and even fill out forms without the burnout This episode is part workshop, part pep talk, and all the way inspiring. If you’ve been curious about how to use AI in your business in a way that feels aligned, this is your episode. Follow Kinsey on Instagram: https://www.instagram.com/authenticaiforentrepreneurs/ Grab Kinsey's Brand Blueprint: https://authenticaiforentrepreneurs.com/ai-brand-blueprint/ ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!
	41. Social Media Audit: How to Position Your Brand for Growth with Leia Love	16 Sep 2025	00:42:41
Send us a text In this episode, I’m doing one of my favorite things — a real-time social media audit. I sat down with Leia Love, a salon owner and paramedical tattoo artist from Ohio, to walk through her Instagram page and help her refine her content strategy. Leah has over 20 years of experience as a cosmetologist and now specializes in 3D areola tattooing for breast cancer survivors, a unique and powerful niche. But like many entrepreneurs, she’s faced challenges in showcasing her work on social media from being flagged for nudity to balancing multiple pages and deciding how to niche down. Together, we worked through her bio, profile optimization, content strategy, and ways to create content that builds visibility without overwhelm. ✨ In this episode, you will learn: How to decide if you should focus on one page or multiple accounts Ways to optimize your Instagram bio so clients know exactly how to book you Why highlights matter and which ones every service provider needs Content tweaks that boost engagement, like captions, hooks, and testimonials Creative strategies to show your work while avoiding social media flagging If you’ve ever struggled with clarity on Instagram or wondered how to position yourself as the go-to expert in your niche, this audit will give you plenty of practical steps you can apply right away. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco \| @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📝 Book your FREE Social Media Audit: www.cdcreativecoagency.com/audit 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE today! 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here! 🎧 Don’t Forget to Subscribe & Leave a Review!

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