Welcome to the show!

I hear this all the time...I'm great when the people are in the program but I'm not when I'm trying to get them in the program.

Sound familiar?  This is really costing you!

Today, I'm talking about what I call circumstantial authenticity.

I think you are going to love this episode.

 

Also, want to attend my next free Masterclass?  go to https://www.captivatetheroom.com/legacyapril/

Want to listen to my Secret Podcast on Authenticity?

https://www.captivatetheroom.com/secretpod/ 

 

Interview Summary: The transcript appears to be a recording of a podcast episode hosted by Tracy Goodwin, an expert on voice and communication. [00:41] The main topic discussed is the challenge that entrepreneurs and business owners face in being authentic and connecting with potential clients before they have made a sale or joined a program. [04:33] The host discusses how the internal psychology and "voice masks" that people use to protect themselves can lead to inauthentic and off-putting communication that repels potential clients, even though the person may be able to connect better once the client has already made a purchase. [12:11]

Interviewee Background: This is not an interview transcript, but rather a solo podcast episode hosted by Tracy Goodwin, who is described as an internationally known voice expert, award-winning speaker, and someone who has taught hundreds of people around the world to make a bigger impact with their voice. [00:41]

Key Points

• Entrepreneurs and business owners often struggle to be authentic and connect with potential clients before they have made a sale or joined a program, even though they are able to connect better once the client is already in the program. [04:33]

• This is due to the "voice masks" and internal psychology that people use to protect themselves, which can lead to inauthentic and off-putting communication that repels potential clients. [12:11]

• The host believes that at least 30% of potential sales are lost due to this issue, as potential clients are turned off by the inauthentic communication before they make a purchase. [11:56]

• The solution lies in doing the internal work to "unearth, unmask, and unleash" the authentic voice, which requires addressing the underlying wounds, fears, and stories that are driving the inauthentic communication. [15:51]

Notable Quotes

"I think a lot of times people think about voice. [03:26] Well, I'm not a podcaster. Well, I'm not a speaker. Well, I don't sell anything. Your relationships will dramatically improve when you rewrite the psychology of your voice." (02:00) [03:45]

"If people won't listen to you, you won't get to share your message." (02:30) [15:29]

"We have to do the psychology of the voice triangle, unearth, unmask, unleash. [13:25] And in that unleashing process, that's where all the real sounds of you are. [13:27] They can't get through right now because they've got six layers on top holding them down in an effort to protect you." (12:30)

Kicker Quotes

"Now more than ever, the data shows me that your buyer must connect with you within seconds. [15:51] They must know who you are. How are they going to know who you are or the revelation of the sounds that are buried in layer seven?" (15:30) [13:41]

"This is the work that we do. This is the work that we do in psychology of the voice. We unearth, we unmask, we unleash. And I encourage you, if you are feeling like, well, I'm great when I get 'em in the offer, when I get 'em in the program or when they buy, but before then it's hard. [04:35] It's not really me. It just doesn't work. It doesn't click. It's so much effort. I know I'm pretending. I know I'm faking. Then we need to fix that because it is hurting your sales, it is hurting your connection, and it's not going to just go away." (16:30) [11:56]

Detailed Insights

Main Arguments:

• Entrepreneurs and business owners often struggle to be authentic and connect with potential clients before they have made a sale or joined a program (01:07, 05:00). [04:33]

• This is due to the "voice masks" and internal psychology that people use to protect themselves, which can lead to inauthentic and off-putting communication that repels potential clients (06:30, 10:00). [12:11]

• The solution lies in doing the internal work to "unearth, unmask, and unleash" the authentic voice, which requires addressing the underlying wounds, fears, and stories that are driving the inauthentic communication (12:30, 16:30). [15:51]

Supporting Evidence:

• The host has heard this issue brought up multiple times by people in the last week or 10 days (01:07).

• The host believes that at least 30% of potential sales are lost due to this issue (07:00).

• The host provides examples of how the inauthentic communication can manifest, such as talking really fast to hurry through the sales process (11:00). [12:29]

Themes and Trends

Recurring Themes:

• The importance of authenticity and connecting with potential clients (01:07, 02:00) [15:51]

• The role of internal psychology and "voice masks" in driving inauthentic communication (06:30, 10:00) [12:03]

• The need to do the internal work to "unearth, unmask, and unleash" the authentic voice (12:30, 16:30) [15:51]

Emerging Trends:

• The increasing importance of making a strong connection with potential clients within seconds, as buyers have less patience and attention spans (15:30) [15:51]

• The growing recognition that traditional voice coaching or confidence-building is not enough, and that deeper psychological work is required (02:30, 03:00) [15:51]

Interview Dynamics

Interview Flow: This is not an interview, but rather a solo podcast episode. The host maintains a consistent and engaging tone throughout, moving seamlessly between explaining the problem, providing examples, and outlining the solution.

Question Analysis: Not applicable, as this is a solo podcast episode without any questions from an interviewer.

Context and Background

Contextual Information: The host, Tracy Goodwin, is described as an internationally known voice expert and award-winning speaker who has taught hundreds of people around the world to make a bigger impact with their voice. [00:41]

Related Events: The host mentions that she has a TED Talk on "voice masks that determine our reality" (02:30), which provides additional context on her expertise and perspective. [03:07]

Potential Impact: The insights and strategies shared in this episode could have a significant impact on the sales and success of entrepreneurs and business owners who struggle with authenticity and connection before making a sale. [17:00]

Follow-Up Questions:

• What specific techniques or exercises does the host recommend for the "unearthing, unmasking, and unleashing" process? [13:25]

• How can someone assess the depth of their own "voice masks" and internal psychology that are impacting their communication?

• Are there any case studies or examples the host can provide of clients who have successfully transformed their communication through this approach? [04:15]

• What are the key mindset shifts or paradigm changes that are necessary for someone to truly embrace this approach and see results?

• How can someone integrate this work on a daily basis, beyond just a one-time transformation?

Welcome to the show!

Today, I've got a former student and powerhouse of a woman with me.  Unyime Oguta is here today and we are talking all about permission slips, leadership and why it's hard for women to fully step into their power.

You certainly don't have to be a woman to get a ton from this episode but no doubt, Unyime and I discuss the social implications around women's voices and how we as female leaders stand in our power and authority.

This was a unique and thoughtful episode that I know you are going to love. Unyime and I go deep on questions and answers that matter when it comes to propelling our lives forward and serving our purpose well.

 

BIO: Unyime is a firm believer that having it all is simply a by-product of the woman you become through daily empowered decisions. By blending her background in project management, health, and leadership, with mindset and somatic coaching, she guides clients to reclaim their voice and power, while thriving and leading fulfilled lives.

Life coaching with Unyime is deeply transformative, with results that create a ripple effect of thriving, fulfillment, and legacy. Her personal journey from burnout to thriving, coupled with her professional background, has equipped Unyime with the unique ability to guide women through their own transformations that break generational cycles of seeking worthiness through achievement, and foster a legacy of empowerment, satisfaction, and impactful living.

As a trauma-responsive and anti-racist coach, Unyime offers collaborative, bespoke experiences to every client, underpinned by principles of simplicity, fun, and self-mastery, that will leave them leading a life that feels rewarding on the inside as it looks successful on the outside.

When Unyime is not leading her team at work or coaching, you can find her curled up reading a book, getting beaten at a game of UNO by her kids, or painting a new piece of artwork.   LINKS:  

• Website: Unyime Oguta
• Instagram: Login • Instagram
• LinkedIn: https://www.linkedin.com/in/unyime-oguta/
• Permission Granted - a mindset, career, and life-focused show for ambitious, purpose-driven woman who is ready to create a life where her career success, inner peace, and fulfilling personal relationships are the vibe. https://podcasts.apple.com/ca/podcast/permission-granted-with-unyime-oguta/id1540673480

 

Welcome to the show!

Today I'm bringing you a conversation around confidence vs. arrogance.  This is one I see almost daily.  People are afraid to step into confidence because they don't want to sound arrogant.

If this is you, you are going to really benefit from this episode.

I'll be covering why if this is your concern it will never happen along with the difference of the two and how to deliver with confidence and now sound arrogant.

 

If you want to get my use your voice to command any space audio you can get it at https://www.captivatetheroom.com/command

 

Welcome to the show!

Today I'm talking about assumptions and your voice.  Everyone knows about assumptions but do you realize just how much the assumptions you make are coming out in your voice in a way that isn't working for you!

Assumptions are leading to bad voice habits that are repelling listeners and potential buyers and misrepresenting your real authenticity.

 

If you haven't gotten your copy of the Command the Room with your voice audio you can get it here:  https://www.captivatetheroom.com/command

 

Welcome to the show!

Today my guest and I are talking all things podcasting.

Andrew Hellmich has built a fantastic business with his podcast and he's using his voice in big ways.

I've never thought about the approach that Andrew has taken and in our conversation he shares how he delivers amazing content with a wide reach to his ideal clients'.

Podcasting is a fantastic way to use your voice, I know you will enjoy our conversation and if you've ever thought about starting your own show or creating a viable business out of your show then you don't want to miss this episode!

   

Guest Bio

Andrew Hellmich hosts the number one photography business podcast PhotoBizX. An interview based, weekly podcast, where Andrew has photographers from around the world revealing their marketing, advertising, pricing and business secrets in detail so listeners can improve and build a more successful photography business.

 

 

Website: https://photobizx.com   On iTunes: https://podcasts.apple.com/au/podcast/photobizx-ultimate-portrait-wedding-photography-business/id620299393   On Spotify: https://open.spotify.com/show/3aNSKb0Wtd4KaCLhJOOZ24 https://www.shure.com/en-US/products/microphones/sm7b?variant=SM7B — suer duper podcasting mic. Expensive.    https://www.audio-technica.com/en-us/atr2100-usb — perfectly good mic for podcasting and being interviewed.     Link to your podcast episode on PhotoBizX: https://photobizx.com/tracy-goodwin-control-the-conversation-to-increase-sales-in-your-photo-business or https://photobizx.com/542  

 

 

 

What an incredible conversation I had with Elizabeth Yang!

Welcome to this weeks show where my guest I will discuss all the things money and voice and building wild success.

My guest today is Elizabeth Yang and she is a monetization queen and her work certainly has a wonderful intersection with Psychology of the Voice. 

She is an expert when it comes to getting people in the right position to significantly increase their revenue.  By right position I mean doing the internal work and rewriting the problematic beliefs that are costing her clients their next level of success.

I know you are going to gain so much from this very special conversation around voice and beliefs and money!  Elizabeth and I talk about connection, confidence and find your voice so you can sell with ease, establish strategic partnerships and build your business!

 

Guest Bio

Elizabeth Yang is a social monetization strategist, high ticket sales mindset coach, and certified hypnotherapist that specializes in helping businesses with wild sales success on social media by turning engagement into booked conversations to monetize with more bookings, partnerships, business development, and online expansion. 

She’s the founder and CEO of Better With Company, a high-touch business coaching and consulting agency. She specializes in high ticket sales and lead generation, charging more, high performance, leadership, and talent & team optimization. She has 10 years of experience in innovation and product marketing with Fortune 10 companies.

Others describe her as an energetic and passionate speaker, trainer, mentor, and powerhouse. Most recently she was called the "Monetization Queen" thanks to her ability to help clients charge 2X-25X more creating premium brands.

If you are ready to explode your business, don't miss this conversation.  Your authentic voice plays a key role in your business success!

Ever wonder what it's like to do the deep work of Psychology of the Voice but afraid to ask?

In today's episode of the Captivate the Room podcast, you'll hear the transformational story of an incredible student of mine, Megan Blacksmith.

Her story is powerful and while some of it has been challenging, she can speak to the value of this work like no other.

Tune in to hear Megan's story of a voice experience.

 

#sales #leadership #entrepreneuership #entrepreneuer #speaker #podcast

Welcome to the show!

Today you are in for a treat and you are going to have your mind blown.  Jill Foubister, a former student of mine is with me today.  I knew Jill's work but I had no idea how much overlap there was in our work and it's super exciting.

In today's episode Jill and I talk about raising your vibration and finding your greatest frequency to success but what's really cool is that all the points she teaches on, we link the role of the voice.

Your voice is a frequency and many of the things that I teach in relation to how the subconscious processes the sound, well, I learned today that I was really talking about frequencies that draw people in get you more of what you want or not.

You are going to love this episode, I know I did!

 

Guest Bio

Jill Foubister is born and raised in the beautiful Laguna Beach, CA where she raises her two kids, dogs and chickens. She is a certified yoga teacher, Metratronia and Reiki Master, Jill Foubister, has been honing her intuition since the age of 5. She decided to follow her soul’s calling, and now impacts women around the world through her podcast, signature program, and sold-out retreats. She helps her students increase their frequency so they can strengthen their intuition and manifest their goals and dreams faster.

Learn easy to implement mindset shifts from her Intuitive Frequency podcast, and dive deeper into spirituality and manifestation mastery in her signature program, Raise Your Vibration.

Find Jill on Social Media and Beyond!

https://www.instagram.com/jill_foubister/

https://www.jilltrainings.com/jill-trainings-links

https://podcasts.apple.com/us/podcast/the-intuitive-frequency-podcast/id1700536928 

 

Welcome to the show. 

Wow, what an incredible conversation I had with Dr. Christine Li.

Christine has been on the show before and she always brings so much wisdom and practical experience to the conversation.

When we sat down to talk today, I couldn't have been more delighted to hear the direction our conversation went.

If you ever wondered how to find your real self, your real voice, your authenticity...this is the episode you don't want to miss.

Today, Christine and I don't just throw out words, we define them and have real, powerful talk around what it takes to show as your real self in today's world AND how it's no longer negotiable.

I know you are going to love this episode!

 

Here is Dr. Christine Li's first podcast interview on the Captivate the Room podcast

https://www.podbean.com/eas/pb-4xhu3-1230eae

 

Guest Bio

Dr. Christine Li is a clinical psychologist in New York for the past 20 years and who has been online as “Procrastination Coach” for the past 10 years. She helps people who are struggling with underperforming at work and at home to work smoothly and with high levels of productivity.

Her unique coaching process is a blend of mindset strategy, time and emotion management tips, and a deep belief in the power we each have when we treat ourselves with love and good self-care. Dr. Li is the author of the book “5-Minute Self-Discipline Exercises: Stay Motivated, Cultivate Good Habits, and Achieve Your Goals” and the host of the podcast “Make Time for Success.”

Follow Dr. Li to learn how to ditch the guilt, judgment, and self-sabotaging and unhelpful habits so that you can feel focused and fulfilled in your life!

 

Instagram: https://www.instagram.com/procrastinationcoach/

Make Time for Success Podcast: https://www.maketimeforsuccesspodcast.com/ 

Sign up for the Re-Energize Your Home Challenge

https://procrastinationcoach.mykajabi.com/re-energize-your-home-2024

 

Welcome to the show!

In today's episode, I'm talking about a statistic that I hear weekly and sometimes daily being quoted.  The statistic is, that only 7% of the message is interpreted via words and the balance is through voice and nonverbals.

It's not accurate, it was never meant to be used as a research point the way it is being used.

What is my problem with that you ask? 

People are not doing their due diligence on what they teach, this is a problem when it comes to buyer trust which is at an all time low.

The people that are just taking this statistic and teaching to it would not be doing it if they knew the data was seriously flawed and it is.

You can't quantify a statistic like that with on 32 participants in the study and they were given limitations on words which would sway the study.

The point though is that people need to take more accountability for doing the work instead of the easy and lazy way out of just posting something and not doing the work behind it.  It's not fair to the consumer to be told information that is not true.

It's a problem, it's a big problem and all of us will reap the fallout from it.  Do the work, honor the buyer enough to do the work.

Yes, voice plays a HUGE role in the delivery of the message, in fact I've reflected on this statistic before from the perspective of how it's inaccurate because voice holds more weight.

Truth be told, you may not like this episode and you may not like my take on it.  That's okay.  Integrity, delivering quantifiable information to best serve my listener's and students is everything to me.  Being liked is just a bonus!

 

 

Welcome to the show!

Today is one of my favorite conversations I've ever had on the Captivate the Room podcast.  Today, I've got my former client and entrepreneur Christina Jandali with me.  I've had the pleasure of working with Christina and helping the students in her program so I can say with full integrity, she delivers. 

In fact, that is one of the big things we are talking about today, the expectation of the buyer in 2024 and how people are seeking higher touch. 

We also have an excellent conversation around why buyer trust is shot and Christina has some incredible insight on this. 

But, the best part is she shares a communication strategy on the episode that is very similar to what I teach companies around the world.

I know you are going to gain so much insight from this episode!

 

Guest Bio

Christina is a confidence boosting, cash creating Business Growth Strategist who helps coaches and course creators start, grow and scale their digital business online.   From college dropout to real estate investor and corporate wealth advisor, she became a self made millionaire in her 20s. After going through a divorce, experiencing the housing and stock market crash and losing it all, she managed to rebuild her wealth over again. Since then, she’s on a mission to help others create wealth and financial freedom through entrepreneurship by monetizing their knowledge.   After leaving the corporate golden handcuffs, Christina grew her own coaching business from ground zero and struggle to 7 figures in just 5 years. 

Welcome to the show!

Today I want to talk about a former client of mine that made a few specific shifts and yielded incredible results.  I believe the process here in Psychology of the Voice is key and ultimately what delivers results.  However, many times one or two specific things we shift become the lynchpin for shifting everything when it comes to making more money, having more confidence and commanding the space.

Today, I'll tell you specifically about a few things that I shifted in my client's voice and the results he yielded were unparalleled!

 

Don't forgot to join me and Sara Connell for the Your $1 Million Dollar Talk on February 7th.

You can register here: https://www.saraconnell.com/your-1m-talk-masterclass-feb-2024

Welcome to the show.

The work I do is not about adding technique, it's about healing wounds that have created masks of sounds that are costing you.

Masks are sounds, masks come from stories, stories come from wounds.

It's the sounds that are ultimately costing you but in order to truly eradicate them and find your authentic voice we have to go to the why behind the why behind the why...that's where we find the wound.

That's what I'm talking about today, this is the work!

 

Follow me on Instagram: @captivatetheroom

Follow me on Youtube: https://www.youtube.com/@CaptivateTheRoom

 

Welcome to the show!

Today I'm talking about quantifiable evidence and responsibility.  My most recent research study made something clear that I already suspected.  Buyer trust is shot.  It's gone.

The primary reason for this is because everyone became an expert overnight but they couldn't deliver results.  Buyers have been burned.

Today I'm talking about how important it is as consumers to ask to see the data, to stop seeking a silver bullet and to ask better questions.

As service providers to be able to explain, not justify, quantify and deliver whatever is they are selling.

Maybe you aren't expert yet and that's okay, but you are doing the work to become one, that's what matters.

 

Are you interested in a 20 minute speaking audit?  Send an email to tracy@captivatetheroom.com

Welcome to the show.

Today, I've got a coaching call episode for you.  I've moved some of the coaching calls from my Psychology of the Voice podcast over for you to hear.  In today's episode I'm working with Cherry May and she has an interesting situation that many of my client's find themselves in...authority getting in the way.

The ability to command the space is a good thing but often times we can use our power and authority to keep people out, as sort of a protection mechanism.  In this episode as I work with Cherry, that is what we focus on, strength vs. feeling.

I'd love to know if you like these episodes over here on the Captivate the Room podcast.

 

Make sure you are following me on social media!

LinkedIn  https://www.youtube.com/watch?v=IQioOqzYMp4&t=11s

Instagram https://www.instagram.com/captivatetheroom/ 

Welcome to the show!   You are in for a great treat today.  I've never had anyone on the show that comes to voice from a singing perspective.  All that changes today with Michael Maresca and our conversation about different approaches to finding your voice.     You are going to love the similarities in how Michael talks about voice and how you hear me talk about voice.   Michael understands the concept deeply, as I do that what we've always been told from a technical perspective may not be what gets us the result we want.    I talk about this from the Psychology of the Voice perspective for speaking and captivating the room, Michael talks about this from the perspective of One Voice when it comes to singing.   Get ready for a great conversation.   Last call for my last small group coaching program.  We start next week so hit reply and message me back if you are interested. https://www.captivatetheroom.com/next-level   Bio: From a struggling singer to a voice guru who’s taught more that 25k singers world wide, to speaking on the “red dot,” Michael has seen… heard it all. He’s changed how we fundamentally understand the human voice, broken century old barriers regarding voice range/type, and field-tested never-before-seen tools and theories that are producing rapid measurable results in singers. Today, Michael helps aspiring and established voice teachers across the globe, making him THE “Vocal Coach for Vocal Coaches.”   Other Speaking Engagements      -     TEDx Texas State University at the Marc Theater - Texas      -     International Thespian Conference - Nebraska      -     One Voice Masterclass NYC - New York City      -     The Performing Arts Project - North Carolina      -     Broadway Theatre Project - Florida      -     TXST MT Program Recruitment Masterclasses - Texas      -     Tennessee Arts Academy for Teachers - Tennessee       -     Nexus at TXST - Texas      -     Texas Musical Theatre Workshop - Texas

Welcome to the podcast.

Today I've got a very special guest that I know you are going to love hearing from.

 Amy Lang is a former student of mine and while her work is quite different from mine, it intersects significantly.

In this episode Amy and I talk about voice, habits and why we do the things we do, where our mindset gets off track, how we take action that will never get us the results we want and so much more.  

This episode is for you if you want to shift your reality and get more of what you want faster!

 

Guest Bio

Amy Lang is a master health coach, certified personal trainer, and host of the Happy & Healthy with Amy podcast. Also known as the Habit Whisperer, she helps chronic dieters free themselves from diet culture, create deep health and rediscover joyful eating. You can find her at www.moxie-club.com.

Instagram: https://www.instagram.com/habitwhisperer/

 

Welcome to the show.

With me today is one of my former students, Dr. Clarissa Castillo-Ramsey.  Our conversation covers so many valuable topics relating to creating a life you love, finding your own creativity and walking a path designed perfectly by you.  We also talk about her exit from the corporate world and how she helps others create their path while leaving and after corporate.  We also discuss finding your own voice and then losing it momentarily as we discuss her recent voice diagnosis.

Clarissa is inspiring and brilliant and you don't want to miss a minute of this episode.

 

Guest Bio

Clarissa Castillo-Ramsey, PsyD is an award-winning transformational coach for creatives, author, and abstract artist. Her top-rated podcast, Painting Your Path, helps multi-passion mid-life creatives start living life on their terms.  Popular episodes include overcoming imposter syndrome, creating a life you love, and moving past perfectionism.  

 

A trained organizational psychologist from The California School of Professional Psychology, Clarissa is fascinated by the people that continue to bring their dreams and goals to reality no matter what their circumstances. Over her multi-decade career, Clarissa worked with hundreds of leaders and teams in various industries like healthcare, HR consulting, food and beverage and retail. The heart of her work beats at the intersection of leadership development, creativity, and wellness. When she’s not coaching or making art, you can find Clarissa hiking in the San Gabriel mountains or shopping at Anthropologie. 

Welcome to the show!

Ouch, that hurts, it's not about you right in the title.  But, hear me out.  Your voice does not work as well when all the focus is on you and how you sound, what you are saying, if you are doing a good job etc...

In today's podcast I'm talking about a topic that I've been teaching my students for a long time which is the more you pour into your listener, the more you make it about them, the better you sound, the more successful you'll be.

I think you will love this episode!

Make sure if you live near Chicago that you join me for my upcoming full day small group event on 10/17.  I have 4 spots left, it's a small group, hands on coaching all day.  I don't want you to miss it!

https://www.captivatetheroom.com/retreat

 

You are in for a treat today! 

One of my favorite people on earth is with me today, Sara Connell. 

You are going to love our conversation about breaking generational patterns around poverty, creating a legacy, taking action, creating a million dollar business and so much more.

Sara and I have collaborated on a number of projects and I have loved working with her.  Her story is very moving and her drive to make a difference in this world is like nothing I've ever seen.    Plus, she is rock solid when it comes to being of service, walking her talk and making a big, BIG impact with her voice.  Her body of work is stunning, exciting and incredibly inspiring.   Plus, she reads her audiobook in such a way...well, it's the most captivating book I've ever heard.  Sara is a best selling author, a multi-million dollar business owner and someone I hope to collaborate with for years to come.   Tune in and learn from Sara, your life will never be the same!     Guest Bio

Sara Connell is a bestselling author and founder of Thought Leader Academy where she helps coaches, writers and entrepreneurs become successful, published authors and in-demand speakers.

She has been featured on The Oprah Winfrey Show, Good Morning America, The View, FOX Chicago, TEDx, The Today Show, and Katie Couric. Her writing has appeared in: The New York Times, Forbes, Good Housekeeping, and Parenting. Her books have been nominated for a national book award and ELLE magazine Book of the Year.

 

You can find Sara here:

Instagram: https://www.instagram.com/saraconnell/ 

Facebook: https://www.facebook.com/saraconnellauthorspeakercoach 

Website: https://www.saraconnell.com/

 

Welcome to the show!

Today I've got a very special guest with me, Mary Lou Kayser is here today.  In today's episode, we have a wonderful conversation about playing your position, legacy and the supports we need to move past some of the invisible challenges in our lives so we can reach our goals.

Mary Lou shares her 4 point bespoke framework that she uses to support her clients in moving past fear, uncertainty, indecision and self-doubt and it's truly brilliant.  You don't want to miss this episode!

 

Make sure you take a look at my upcoming workshop in August where I'll be teaching and coaching how to unlock your full potential.  https://www.captivatetheroom.com/unlock-your-potential/

 

Mary Lou's Bio

Mary Lou Kayser is a keynote speaker, bestselling author, blogger, and the Executive Director of Kingfisher Media Publishing. She mentors and teaches strategic communications and branding to both individuals and corporate organizations.

Drawing upon her love of poetry and her own experiences with writing and self-publishing, Mary Lou has created a bespoke personal development framework that guides clients through some of the most common roadblocks to success including moving past fear, uncertainty, indecision, and self-doubt. 

Mary Lou’s work has helped thousands of people build brand equity, improve their communication skills, and differentiate themselves as leaders in a competitive, noisy marketplace.

You can learn more about Mary Lou on her website at maryloukayser.com

 

The Far Unlit Unknown https://www.amazon.com/Far-Unlit-Mary-Lou-Kayser/dp/B0BWWRW9J1

 

LinkedIn https://www.linkedin.com/in/mlkayser/

Instagram: https://www.instagram.com/maryloukayser/

Podcast: https://playyourpositionpodcast.com/

 

Welcome to Captivate the Room!

I’m so glad you are here. If you are looking to make a big impact with your voice and step onto a bigger stage then this is the place for you. In this first episode you’ll hear my story, how it all started when I lost my voice and the journey that has helped me help hundreds of people around the globe with their voice and speaking. I’m Tracy Goodwin and I’ve been training voices to make a big impact for over 25 years. Today, you’ll hear my story.

This podcast is for anyone who wants to learn how to get a voice that makes people listen, present and communicate so they captivate the room. But, if you are an entrepreneur, in sales (that’s all of us), a podcaster, public speaker or thought leader then you don’t miss this. Learn valuable voice and speaking techniques in a way you’ve never learned them before and learn from other business people how they deal with confidence, fear of speaking, getting on camera and stepping onto a bigger stage day in and day out.

Take a listen here on ITunes:  Episode #1

Find out more about how I can help you make a big impact with your voice! https://www.captivatetheroom.com

Facebook: https://www.Facebook.com/captivatetheroom/

www.captivatetheroom.com

A New and Noteworthy Podcast

Welcome to the show!

This week I go back to the beginning, the beginning of my story and the story of how I created Psychology of the Voice.

In this episode, I share how I was beaten up in a play and how that affected everything in my voice.

The story is not graphic but it I was beaten.

If you find that you need assistance with any kind of violence, domestic or otherwise, I've listed several resources below.

Every voice matters and everyone needs to be heard.

If 2025 is the year you are ready to find your voice, send me an email tracy@captivatetheroom.com or check out these resources below.

Follow me on Social: Instagram @captivatetheroom   Facebook https://www.facebook.com/captivatetheroom  Tik-Tok https://www.tiktok.com/@captivatetheroom  LinkedIn https://www.linkedin.com/in/tracyagoodwin/ 

 

Violence resources

https://www.thehotline.org/

VictimConnect Resource Center by phone or text 1-855-4VICTIM (855-484-2846) or chat online.

 

Welcome to the show!

Today I'm doing a micro voice audit with Ashley M.  I love this conversation because this is so common for so many of my students.

I think I sound like X or I want to sound like X but I sound like Y.

This is huge and the VERY reason you can't just go think your way through changing your Psychology of the Voice. 

This is the deep work. 

The really deep work and it's important work. 

Now more than ever because your ideal clients are seeking sounds, they are seeking connection and authenticity, they are seeking you.

 

Would you be interested in a 20-minute micro voice audit to find out how you are being processed in the subconscious of your listener?  Just send over an email to tracy@captivatetheroom.com

 

Welcome to the show!

Today's consumer is seeking real connection and authenticity in an AI world.  What I find is, people understand the concept of connection and authenticity but often don't know how to dish it up or that it actually happens in their voice...or not.

In today's episode I'll be addressing the why behind the critical need to connect and reveal your authentic voice.  Stay tuned, I'll do a part two to tell you much more about the how.

Join me live on June 12th at 1pm EDT for my next free masterclass.

https://www.captivatetheroom.com/experience 

Welcome to the show!

You've done the work, and it's been hard and you have moved your life forward and here I come telling you I can hear a wound.  It's infuriating for many of my client's.  But, here's what I want you to know...you can do the work, that's clear to me but the wound healed or unhealed MUST be moved out of your voice as well.

 

In Psychology of the Voice, I look at the internal and the external, they are connected and both must be dealt with.  In today's episode I'm working with Mica on the healed wounds that are still in her voice.

 

If you want to make a bigger impact with your message and move the wounds out of your voice, then join me for the upcoming Voice Experience https://www.captivatetheroom.com/experience 

 

Welcome to the show!

Today you are in for quite a treat as I've got something totally different for you.  In today's episode I'm doing some live coaching with Rosalyn Rourke on her audio book. 

Audio book sales are a huge part of the overall revenue when it comes to selling book but having a voice that makes people want to listen is critical. 

The number of times I've heard from people that they could not listen to the audiobook of a book they longed to hear but they just couldn't because of the reader's voice. 

When I coach someone in putting a book on audio it is the same methodology, Psychology of the Voice. 

If a reader performs, or has no inflection people won't be able to connect or listen.

  If a reader is over or under done, the audience won't be able to stay with them.  There are a million nuances I find in a voice but especially in doing work like I'm doing today with Rosalyn. 

I know you are going to love this episode!

 

Make sure you join me and Sara Connell for our upcoming Your $1 Million Dollar Talk Free Training on 2/7/24

You can register here: https://www.saraconnell.com/your-1m-talk-masterclass-feb-2024

 

Guest Bio

Best-selling author Rosalyn Rourke, MSW, has worked deeply in the field of mental health and trauma therapy as a psychotherapist. With a Master's degree from Smith College School for Social Work in 1973, she embarked on a distinguished career that included supervisory roles in Yale Psychiatric Facilities. Her expertise further expanded as she immersed herself in trauma work, particularly Eye Movement Desensitization Reprogramming (EMDR), a highly effective PTSD treatment. In 1995, she pursued advanced training in eating disorders, focusing on binge eating and body dysmorphia.

An avid learner, Rosalyn's professional and personal journey into transformation led her to the Enneagram, where she studied under renowned mentors such as  Tom Condon, Don Riso and Russ Hudson, among others. Her influential work extends to the literary realm with her best-selling book, "When Wisdom Arrives: From Imagined Unworthiness to Freedom." Rosalyn continues to inspire and empower individuals on their path to self-discovery and freedom as a Oneness Coach. To join Rosalyn in breaking free from intergenerational trauma, contact her at rosalynrourke.com

 

You aren’t a people pleaser?  You'll still learn a ton in this week’s episode including what sounds are working against you when it comes to connecting with your buyer, how they are processing you, and the experience you will create for them... plus so much more.

If you are a people pleaser, listen up…  there are sounds that are coming out of your voice that are costing you revenue.

A number of specific sounds I hear in people pleaser’s voice actually tell the buyer not to buy.

If you are the expert, why are you asking my permission?  You aren’t… well, there is a sound in your voice that lilt’s up at the end of your sentences and that makes me think you are asking me.

Bothering people?  Is that a concern of yours?  Well, it’s in your voice.

What people don’t realize is that selling is not just about the words, the offer, it’s about the connection, the feeling, the experience and ALL of that happens in the voice.

In this week’s episode of the Captivate the Room podcast, I’ll be breaking down how the people pleasing mask hurts your sales.

Welcome to the show!

Today, I'm walking you through the entire TEDx experience from start to finish.  How did I get a TEDx, what was it like to write the talk, how was it standing on the red circle and so much more.  My experience was phenomenal but there are some unexpected twists and turns that I'm sharing with you.

If you've ever thought about doing a TEDx you don't want to miss this episode but honestly, if you ever have to give any kind of presentation or update or do a video, this episode has plenty for you!

 

If you'd like to watch my TEDx talk 6 Voice Masks that Determine Your Reality you can listen here https://www.youtube.com/watch?v=FKuWYgAYsXg 

 

Did you grab your copy of the Use Your Voice to Command Any Space you can get it at https://www.captivatetheroom.com/command

 

 

Owning Your Greatness with Shaina Richardson

What if the thing quietly sabotaging your launches, content, and sales… isn’t your strategy — but your voice?

In this episode of Captivate the Room, Tracy Goodwin sits down with Shaina Richardson, hypnotherapist and founder of Magnetic Queen, to unpack the unseen shifts that changed everything in Shaina’s business.

Shaina Richardson is a hypnotherapist who specializes in helping career driven women activate their feminine magnetism so they can find and build and healthy life-long partnership. She is passionate about personal development and leads women through incredible transformations in her program, Magnetic Queen

Shaina shares how subtle self-doubt — thoughts like “Is this good enough?” — was leaking into her voice and unconsciously repelling clients, even when the words sounded right. Through voice work, she uncovered a performative “cheerleader” mask that didn’t match her grounded nature — and what happened next was immediate.

After aligning her voice with who she actually is, Shaina experienced explosive growth:

• A jump from hundreds to over a thousand launch sign-ups

• Over $50K in revenue in just three weeks

• A sold-out luxury retreat sparked by one unscripted, authentic video

But this conversation goes deeper than metrics. Shaina reflects on what it truly means to own your greatness — letting go of scripts, trusting yourself, and speaking with the kind of grounded authority that people feel instantly.

This episode is a powerful reminder that your voice isn’t just how you communicate — it’s how people decide whether to trust you, follow you, and say yes.

🎧 Listen if you’re ready to stop performing… and start being heard.

 

The Sound of Wealth Masterclass teaches you the exact voice principles that boost authority, credibility, and trust in every conversation, presentation, and offer.

Reserve your seat today at https://www.captivatetheroom.com/wealthmasterclass

Welcome to the show!

 

In Today's Episode You'll Learn:

• True authority was not the same as performance, which she described as a loud, ramped-up display of energy.
• Buyer trust had been decimated, leading consumers to listen more intently to a person's voice to gauge authenticity and trustworthiness.
• The rise of AI was presented as a catalyst accelerating the need for genuine human connection, which is primarily conveyed through the voice.
• The "performer mask" as a common but ineffective strategy used to project authority, arguing it was actually a bypass for insecurity and blocked real connection.
• Genuine authority was found in nuance, ease, ownership of expertise, and the ability to hold space without needing applause or external validation.
• Introverts and quieter individuals were often wrongly advised to mimic extroverted performance, a move that she claimed erased their natural power.
• Achieving true vocal impact required removing protective masks and expressing oneself from a place of honesty and integrity.

 

Welcome to the show!

Today, I've got Rachel Coons with me and we are breaking down authenticity and taking it to the next level.

I recently saw Rachel at a business conference and she told me she did one of the tactics I told her to do and it didn't work...and here's why...

 

Don't miss signing up for my next Masterclass.  Head over to https://www.captivatetheroom.com/voicereclaim

Interview Summary

Tracy Goodwin interviewed business owner Rachel Koons to demonstrate the nuances of voice coaching. [45:28] They began by revisiting a previous live coaching session where minor adjustments to Rachel's vocal delivery on a video led to significantly higher conversions. The core of the conversation focused on analyzing a recent, unsuccessful voice message campaign Rachel ran. [15:45] Tracy identified that Rachel's tone sounded rushed, detached, and apologetic for selling, which created a disconnect with potential customers. Through a live workshop, Tracy helped Rachel uncover the underlying mindset of feeling like she was "bothering" people and guided her toward a more authentic, confident, and caring vocal approach to use in her upcoming launch. [15:56]

Interviewee Background

Rachel Koons is a wife and mother of four who, two years prior, founded a business to help other mothers with their finances. [07:12] She started with a membership focused on a grocery-saving method she created and later expanded to cover budgeting, investing, and making money from home. [08:17] At the time of the interview, her membership community had grown to nearly 1400 members.

Key Points

• Rachel explained that her first coaching session with Tracy helped her realize her online persona did not match her true self, and that shifting to a more authentic delivery felt better and was more effective.
• She learned that "talking head" videos, while receiving lower surface-level engagement, generated warmer leads and higher conversions because they fostered a genuine connection with her audience. [13:38]
• She shared her disappointment with a recent voice message campaign where she contacted 50 potential customers but only converted two, despite feeling she had been authentic. [15:45]
• Rachel admitted that during that campaign, she was rushed and focused on completing a checklist, which contributed to a tone of disconnect. [17:52]
• She revealed her core discomfort stemmed from not wanting to pressure people, which inadvertently came across as vocal indifference and a feeling that she was "bugging" her audience. [19:12]
• After hearing her own message analyzed, she recognized it lacked personal connection and sounded generic. [23:47]
• Rachel identified that she often wore a "mask" of being a serious coach, fearing her naturally fun and "cheerleadery" personality would not be taken seriously on the topic of money. [37:22]
• By the end of the session, she expressed renewed excitement to use voice messages in her next launch, with a new focus on creating a genuine, caring connection rather than simply making a sale. [39:42]

Notable Quotes

• "Honestly, that experience for me was just realizing that what I was saying and how I was portraying myself online wasn't matching up with what I thought I was doing... [11:36] It didn't feel like I was showing up as a showman. [11:52] It felt like I was showing up as Rachel Koons helping." (11:22) - This was said as she reflected on the impact of her first live coaching session with Tracy, where she was coached on a viral video.
• "Who cares about engagement if you're connecting with your followers and you're increasing conversions?" (13:35) - Rachel said this while recalling a key piece of advice from Tracy that shifted her focus from vanity metrics to the quality of connection, which ultimately drove sales. [13:38]
• "I felt in these voice messages was like I was popping in, I was intruding on them... [20:41] it was like me bugging almost." (20:33) - She offered this as an explanation for her mindset while sending the low-converting voice messages, which directly influenced her apologetic and disconnected tone. [17:27]
• "I want people to know that I can be super fun, but I also can get to the deeper stuff as well. [37:22] So I put on this mask of I can't be that fun cheerleader." (37:12) - This quote came during a moment of self-realization, where she explained why she suppressed her natural personality, fearing it would undermine her credibility as a financial coach. [37:22]

Kicker Quotes

• "Now I'm like, oh, I'm so excited to do launch because I feel like it's going to feel better for me... [40:03] and I don't care if people join or not. That's not the end goal here. It's that I feel like I am helping the people that I'm meant to help."
• "I do feel like I'm at a point in my business where I'm over the numbers. [43:28] I'm over just the masses. I am way more focused on the right people calling in the right people, connecting with those individuals than I was before." [44:08]
• "This is the solution that you've been looking for and I know that, and I am committed to helping you on your journey." [33:46]

Welcome to the show! Today, I've got Kath Patrick with me and you are going to be blown away how she sees the voice as the deal breaker with her clients and so much more!

 

Kath Patrick

https://www.nonprofitpowerpodcast.com  www.linkedin.com/in/kathpatrick-strategicsense

Kath Patrick helps non-profit leaders solve the problem of chronic under-investment in their work. Her clients learn how to turn the money and policy decisionmakers in their world into willing investors who are happy to pay for the full value of the results you create.

 

Kath’s journey as a lifelong advocate and nonprofit leader at the local, state and national level has taught her what works and what doesn’t to deeply engage decisionmakers and build powerful influence with them. In the process, she’s discovered that a lot of the things leaders were taught to do, really don’t work. She helps her clients let go of what’s not working, and build the skills they need to deeply engage decisionmakers and get them fully invested in the life-changing work you do.

 

Kath is also the host of The Nonprofit Power Podcast, where every week she explores the secrets to building powerful influence with the decisionmakers that matter.

Episode Overview

Guest: Kath Patrick Host: Tracy Goodwin Theme: How voice, delivery, and human connection directly impact influence, funding, and results in the nonprofit and leadership space.

This episode dives deep into how nonprofit leaders unintentionally “lose the deal” — not because of weak data or logic, but because of how they sound. Kath and Tracy unpack how tone, pace, vocal masks (Professional, Needing to Prove, Foreshadowing), and lack of emotional connection derail influence with decision-makers. It’s a conversation that bridges the Psychology of the Voice® with policy, power, and persuasion.

Core Themes & Insights 1. The Real Reason Nonprofits Lose Funding

Kath reveals that the downfall isn’t poor programs — it’s miscommunication. Leaders assume decision-makers understand their world, when in reality, they don’t. The result: data dumps, jargon, and monotone delivery that fails to inspire action.

“Facts and data don’t engage… until the decision-maker understands why it matters.”

2. The Voice as the Hidden Dealbreaker

Tracy connects Kath’s experience to voice psychology — the way tone and subconscious habits sabotage outcomes:

• Foreshadowing mask: expecting rejection before speaking.

• Needing-to-Prove mask: over-explaining and overperforming to earn approval.

• Professional mask: stripping away humanity to sound “credible,” which instead kills connection.

“They’re brilliant with donors — and they crumble in front of decision-makers, turning into a walking PowerPoint.”

3. Connection Beats Data

Both emphasize that storytelling, emotion, and presence win the deal — not rapid-fire facts. Decision-makers engage once they feel the transformation and visualize the impact.

“If you don’t connect, why would they care at the level you do?”

4. High Stakes = Old Habits

Under pressure, even seasoned leaders revert to protective habits:

• Speaking faster to “get it over with”

• Reading the room reactively instead of adjusting intentionally

• Trying to sound impressive instead of authentic

Kath’s antidote: practice surprising them in the first two seconds — “Say something unexpected. Ask a question. Anything but a generic intro.”

5. Authenticity as the New Professionalism

Tracy and Kath dismantle the myth that being “professional” means being robotic or emotionally flat. True influence comes from being fully human — voice, emotion, and all.

“You’re not doing a keg stand on the conference table. You can be real and professional.”

Key Takeaways

• Voice determines trust and investment. The sound of authority isn’t about volume or polish — it’s about connection.

• Emotion is strategy. Decision-makers fund what they feel compelled by, not just what they understand.

• Speed kills impact. Talking fast signals nerves and causes disconnection.

• Authenticity converts. Bringing humanity into the room is what turns influence into partnership.

Timestamped Structure Time Segment Highlights 00:00–02:00 Intro Tracy’s voice philosophy + Kath’s alignment with her work 02:00–08:00 Kath’s mission The problem of chronic underinvestment + how decision-makers create barriers 08:00–16:00 Decision-maker psychology Why rules and control exist; how to influence from empathy 16:00–24:00 Voice mistakes Foreshadowing, proving, and professionalism explained 24:00–30:00 High-stakes behavior How stress reactivates protection habits and voice masks 30:00–35:00 Redefining professionalism “Professional ≠ disconnected” — authenticity as power 35:00–40:00 Kath’s origin story From teenage activist to policy strategist 40:00–47:00 Teaching influence Why connection and emotional storytelling secure investment 47:00–48:00 Closing reflection Tracy and Kath discuss how voice is the invisible thread behind success Memorable Quotes

• “Don’t take your 20-minute monologue and shove it into 10 minutes — surprise them in the first two seconds.”

• “Facts and data don’t convince anyone; connection does.”

• “Why would you try to sound more like AI when the only thing AI can’t do is make people feel?”

• “Professional doesn’t mean perfect — it means present.”

• “If they’re not listening, I don’t care how much data you give them — they won’t hear it.”

Welcome to the show!  I've got a great guest and a great episode for you today.

Dr. Stephanie Lopez with me today.

Dr. Steph is a former NASA Psychologist and the founder of The BRAVE Method. She’s known for guiding women to break through anxiety, heal, and get out of fight or fight for good.

Broken to Brave Podcast: https://brokentobrave.buzzsprout.com

Free Training: www.brave-method.com/anxiety

Instagram:  https://www.instagram.com/drstephanielopez/ 

 

Interview Summary

In this interview, host Tracy Goodwin spoke with Dr. Stephanie Lopez, a former NASA psychologist turned healing coach. [04:32] Dr. Lopez discussed her unique perspective on anxiety, defining it as the mismanagement of emotions that resulted from a lifetime of being taught to suppress feelings and cut short the natural emotional cycle. [08:39] She explained how this suppression led to anxiety, people-pleasing, and perfectionism. 

[27:35] Dr. Lopez shared her personal journey, which began with a transformational workshop at NASA, and outlined her approach to healing, which emphasized increasing one's tolerance for feeling all emotions, understanding the somatic nature of emotional regulation, and breaking free from limiting self-identities. 

[10:07] The conversation also explored the mechanics of people-pleasing, the importance of a nuanced emotional vocabulary, and the power of experiential work in creating lasting change. [25:23]

 

Key Points

• Dr. Lopez defined anxiety not as a permanent condition but as the result of mismanaging emotions, specifically by suppressing them and preventing them from completing their natural cycle. [08:49]
• She argued that from a young age, most people were conditioned to "cut off" their emotions, which led to a buildup of unprocessed feelings that manifested as anxiety, ruminating thoughts, and even physical pain. [11:01]
• She stated that "overthinking is under-feeling," explaining that attempts to control every outcome were driven by an unwillingness to feel potential negative emotions like embarrassment or incompetence. [15:34]
• The key to gaining control, she proposed, was to increase one's tolerance to feel all emotions. [14:36] When one was willing to feel anything, external circumstances and other people's reactions lost their power. [14:36]
• People-pleasing was described as an attempt to control others' feelings to avoid one's own discomfort, which paradoxically could erode trust in relationships. [25:28]
• She emphasized that true emotional regulation was primarily a somatic (body-based) experience, and that intellectual understanding alone was insufficient for deep, lasting healing. [24:01]

Welcome to the show!

You are in for a TREAT!  One of my favorite people on earth is on the show today, Alexa Junge.  You might not recognize her name but you will recognize her work.  Alexa was a writer on Friends, West Wing, Sex and the City and so many more shows you love.

Alexa is joining me because we are about to embark on a 2-day intensive to find the real stories that you are meant to tell and then be able to use your voice so that they land.

You can find out more here:  https://www.captivatetheroom.com/realstory/

 

Interview Summary

Tracy Goodwin, host of the "Captivate the Room" podcast, interviewed accomplished television writer and producer Alexa Yung. Alexa discussed her extensive career in Hollywood, sharing behind-the-scenes insights from writing for iconic shows like Friends and The West Wing. The core of the conversation focused on her philosophy of storytelling, emphasizing the importance of creating from the "inside out" by focusing on character, emotional truth, and authentic connection. She argued that these principles of dramatic writing are directly applicable to entrepreneurs, speakers, and anyone looking to create compelling content. The interview concluded with the announcement of an upcoming collaborative workshop hosted by both Alexa and Tracy, aimed at helping entrepreneurs find their authentic voice and story.

Interviewee Background

Alexa Junge was presented as one of the most accomplished showrunners and executive producers in television. Her credits included acclaimed series such as Friends, Sex and the City, The West Wing, and Big Love. Her work has earned numerous awards and nomination. She was noted for her unique voice and range, with her Friends episode "The One Where Everybody Finds Out" being named one of Rolling Stone's best TV episodes of all time. The interviewer, Tracy Goodwin, is an internationally known voice expert and award-winning speaker.

 

Key Points

• Effective storytelling must originate from an "inside out" approach, rooted in the emotional core and motivations of the characters, rather than being built on external formulas.
• The most successful humor and dialogue came from the specific character's personality. On Friends, a joke was discarded if any character could have said it, ensuring authenticity.
• Creating a genuine emotional connection with the audience was paramount. A story that affects someone on a physical, emotional level becomes memorable and impactful.
• Authenticity was more powerful than imitation. Copying what seems successful for others leads to generic content, whereas embracing one's unique perspective and story helps to stand out.
• The goal was not to be liked, but to be compelling. Letting one's true, "sparkly" self show through was more interesting than trying to please everyone.
• Understanding a character's (or one's own) "original wound" or "secret agony" was a vital tool for creating depth, even if that information was never explicitly revealed in the final story.
• The structural and emotional principles of screenwriting could be directly applied to business presentations, social media content, and sales pitches to make them more engaging.

Notable Quotes

• "If you lose track of what you are interested in, it isn't going to be successful." (00:01) - Said at the very beginning, this quote established Alexa's core thesis that personal passion and interest are the foundation of any successful creative or business endeavor.
• "The jokes came from character. And we would say, is this a joke that any of them could make? And if the answer was yes, we would keep working." (15:42) - Alexa stated this while explaining the meticulous, character-driven writing process on Friends, highlighting why the show's humor felt so specific and authentic.
• "If it isn't connected to the characters underlying question of their life, it's kind of the like, why are we even writing this?" (23:40) - In this quote, she criticized formulaic storytelling that ignores deep character motivation, arguing that plot is meaningless without a personal stake for the protagonist.
• "If somebody's pushing or doing what they think they should be doing, you feel bad for them." (33:45) - She said this while discussing the palpable feeling of inauthenticity in presentations and marketing, noting that it evokes pity rather than engagement from the audience.

Welcome to the show!  I've got a great episode for you today.  One of my students, who is a master at writing and delivering speeches with me today!

  Let me tell you about Laurie-Ann  

Laurie-Ann Murabito, Speaking & Visibility Coach, reformed painfully shy gal who accidentally became a professional speaker. She works with motivated coaches and consultants to write and deliver captivating presentations to establish credibility, attract ideal clients, and monetize their authority. She combines her years as an award winning professional speaker, executive leadership coach and her obsession with neuroscience.

Laurie-Ann is the best selling author of Rethink Leadership and Rethink Your Leadership and the host of a Top podcast, Be In Demand. A few of her clients are Johnson & Johnson, American Cancer Society, Bay State Wealth and Bali Mastermind by Sabrina Philipp. To learn more, visit her website at SpeakAndStandOut.com.

 

60min Speaker Spotlight: https://speakandstandout.com/speaker-spotlight

IN Demand Signature Speaker (waitlist): https://speakandstandout.com/indss-waitlist

IN Demand Signature Speech: https://speakandstandout.com/ss

Be IN Demand podcast: https://Podcast.SpeakAndStandOut.com

 

Interview Summary: This was an interview on the "Captivate the Room" podcast, hosted by Tracy Goodwin, with her guest and former student, Laurie-Ann Murabito who is a speaking and visibility coach, discussed her journey from being painfully shy to becoming a professional speaker. She shared her expert insights on the modern speaking world, including the post-COVID shift to virtual and hybrid events and the importance of connecting with audiences regardless of the format. Laurie-Ann detailed common mistakes speakers made, such as being too "in their head" and overwhelming audiences with data, and she contrasted this with the more effective approach of serving from the heart.

She outlined her "in-demand signature speech methodology," a structured approach to creating captivating and converting presentations. The conversation also covered the effective use of storytelling, the abundance of speaking opportunities, the strategic use of free speaking gigs, and why human connection would always be superior to AI in public speaking.

Welcome to the show!

Today, I'm talking about the thing that you need to let go of that you think you can't because you think it's the thing that is creating your success.

In a solo episode of the "Captivate the Room" podcast, host Tracy Goodwin discussed how certain personality traits that people believe are the source of their success—such as being no-nonsense or outcome-driven—were often protection mechanisms. She argued that these traits created vocal "masks" and microscopic sounds that subconsciously kept people at a distance, limited future success, and prevented potential clients from buying. Goodwin used anecdotes from her work, including a study on A-type personality women and her experience with receiving "hate mail," to illustrate how the fear of judgment caused people to hold onto these limiting beliefs and sounds. She explained that letting go of these protective mechanisms was essential for reaching the next level of success.

Key Points

• The speaker asserted that personality traits people credited for their success were frequently just protection mechanisms designed to mask insecurity and avoid judgment.
• She explained that these internal defense mechanisms manifested as subtle, negative sounds and barriers in the voice.
• These vocal sounds were often misinterpreted by potential buyers or clients, causing them to feel inadequate or to distrust the speaker, ultimately leading to lost sales.
• Goodwin noted that many people resisted changing these vocal patterns because they were deeply attached to the belief that these specific traits were essential to their identity and past achievements.
• She argued that true progress and reaching the next level of success required the willingness to let go of these protective masks and reveal one's authentic self.

Welcome to the show!

• In this powerful conversation, Tracy Goodwin and Dr. Christine Lee unpack the hidden connection between clutter, identity, and voice—particularly for women in midlife. Dr. Lee reveals how physical clutter often masks deeper emotional patterns, representing outdated identities and stagnant energy. Midlife transitions such as empty nests and aging parents bring new stressors that spotlight the need for a stronger, more authentic voice.

  The discussion explores how the act of decluttering can be transformative, helping individuals reclaim energy, presence, and personal power. Tracy and Dr. Lee also delve into how subconscious vocal habits—like filler words—often re-emerge in high-pressure moments, acting as defense mechanisms. The interview blends psychology, voice, and life transitions into a call for women to let go of the past, step into their power, and speak up with clarity and confidence.

  About Dr. Christine Lee

  A clinical psychologist and productivity expert based in New York, Dr. Lee is known as "The Procrastination Coach" and host of the Make Time for Success podcast. With over 25 years of experience, she helps women overcome clutter, self-doubt, and overwhelm through her signature program Simply Productive. Her work has been featured in Oprah Magazine and emphasizes mindset, productivity, and reclaiming energy.

• http://procrastinationcoach.com/ 

•  

  Key Insights

  • Clutter as a Mask: Physical clutter often conceals unresolved emotional stories and past versions of self.

  • Decluttering as Transformation: Letting go of objects restores energy, clarity, and personal agency.

  • Midlife Voice Activation: Life shifts in midlife surface the need to claim one’s voice, set boundaries, and express needs.

  • Subconscious Vocal Patterns: Protective speech habits—like “just” or “right?”—often return during upleveling, subtly undercutting authority.

  • Emotional Attachment to Stuff: Guilt, identity, and scarcity often keep people stuck in accumulation patterns that can be unlearned.

  Standout Quotes

  • "There are identity masks hidden in the clutter… people find their energy when they deal with it."

  • "What does that old life stuff do to your present-day energy? It keeps it divided and stagnant."

  • "We know how to want things, but not how to let them go."

  • "This all used to be money."

  •  

Welcome to the show!

I've got a great episode for you today on working smarter not harder with my former student Maeve Ferguson.

Maeve Ferguson

Your business should amplify your brilliance, not demand your constant presence.

If you're an expert, author, or thought leader ready to scale without sacrificing integrity, Maeve Ferguson helps multi-six, 7, and 8-figure entrepreneurs turn their intellectual property into lead-generating, authority-building infrastructure.

Using her proprietary Thought Leader’s Pathway™ and Diagnostic Assessment Ecosystems, Maeve helps you evolve from being just another expert… ➡️ to The Answer your audience is searching for, ➡️ to The Spotlight where your voice is visible and valued, ➡️ to The One: the undisputed authority your industry trusts, follows, and buys from.

This isn’t bro-marketing. This is strategic IP activation. Through deeply customized frameworks, automated segmentation, and score-based insight, Maeve transforms your ideas into scalable systems that attract right-fit leads, convert trust into revenue, and position you to lead without burnout.

https://maeveferguson.com As featured in Forbes - Featuring Maeve Ferguson https://www.impactscoreassessment.com/ https://www.linkedin.com/in/maeveferguson/   General Overview

Conversation Summary: This conversation covers the speaker's journey from a corporate background to becoming an entrepreneur focused on building quiz funnels and assessment-based lead generation for thought leaders and expert entrepreneurs. The discussion touches on the importance of nurturing leads, the shift in the online marketing landscape, the value of quizzes and assessments, and the need for personalized, high-touch experiences.

Interviewee Background: The interviewee, Maeve Ferguson, is an architect of the industry's most elegant client-converting assessments. She has a background in private equity, managing global teams and leading transformation projects across continents. Maeve now works with seven and eight-figure thought leaders, bestselling authors, and expert entrepreneurs to codify their frameworks and create diagnostic assessments that attract, qualify, and convert ideal clients.

Key Points

• Maeve's journey from a corporate background to becoming an entrepreneur focused on building quiz funnels and assessment-based lead generation.
• The importance of nurturing leads and not giving up on potential clients, even if they don't convert immediately.
• The shift in the online marketing landscape, including the rise of the "noise economy" and the need for value-driven offers and personalized experiences.
• The value of quizzes and assessments in qualifying leads, gathering market insights, and building personal connections with potential clients.
• The importance of doing the work, executing quickly, and not getting bogged down in perfection or fear of rejection.

Notable Quotes

• "If you don't make offers, you will not make money. It's as simple as you will not make money if you don't make offers." (20:16)
• "There are no push a button and be a millionaire. It doesn't exist." (42:24)
• "If you don't have water going through the pipes, it's just a really pretty thing sitting on the internet. It's not going to do anything." (42:24)

Kicker Quotes

• "If you don't make offers, you will not make money. It's as simple as you will not make money if you don't make offers." (20:16)
• "There are no push a button and be a millionaire. It doesn't exist." (42:24)

Detailed Insights Main Arguments

1. The online marketing landscape has shifted, and the "noise economy" requires value-driven offers and personalized experiences to stand out. (22:01)
2. Quizzes and assessments are powerful tools for lead qualification, market insights, and building personal connections with potential clients. (35:56)
3. Executing quickly and not getting bogged down in perfection or fear of rejection is key to success as an entrepreneur. (41:52)

Supporting Evidence

1. Maeve's own experience of generating a $10,000 sale from a client she had been nurturing for 6 years. (26:54)
2. The data and insights Maeve's assessments provide, allowing her clients to refine their messaging and offers. (40:33)
3. Maeve's transformation from being self-conscious about her voice to becoming a confident presenter and thought leader. (55:47)

Themes and Trends Recurring Themes

• The importance of nurturing leads and not giving up on potential clients.
• The need for value-driven offers and personalized experiences in the online marketing landscape.
• The power of quizzes and assessments for lead qualification and market insights.

Emerging Trends

• The rise of the "noise economy" and the need for entrepreneurs to cut through the clutter.
• The increasing demand for high-touch, personalized experiences in the online space.
• The growing importance of data and market insights in shaping effective marketing strategies.

Welcome to the show!

Today I've got one of my favorite people on earth with me!  My former student Sherry Quam Taylor is here and we are talking all things communication, vision and voice!

Sherry Quam Taylor

Website: www.QuamTaylor.com

Headshot: https://drive.google.com/file/d/1AcElBmPx43g4C-bpR63LIsEXrXYFZ3f5/view?usp=sharing

Logo: https://drive.google.com/file/d/14Xgxe1OJKUq1VatxHBuK4ptIAqO1AucS/view?usp=sharing

Main Social Media Outlet: LinkedIn

Sherry Quam Taylor works with business-minded Nonprofit CEOs whose Strategic Plans require expansive budgets and larger amounts of unrestricted revenue for growth and infrastructure.

As a result of learning her methodology, Sherry’s clients become sustainable, diversify revenue, and know how to add significant amounts gen-ops revenue to their budgets. But mostly, their development departments and boards transform into high-ROI revenue generators – aligning their hours with relational dollars and are set free from time-consuming transactional activities like events, appeals, and campaigns. Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two college-aged daughters.

General Overview

Conversation Summary: This is a conversation between Tracy Goodwin, a voice and communication expert, and Sherry Quam Taylor, a nonprofit fundraising consultant. They discuss Sherry's background and journey into the nonprofit sector, the mindset and skills required for successful fundraising, the importance of confidence and self-worth, and strategies for effective communication and sales.

Interviewee Background: Sherry Quam Taylor is a nonprofit fundraising consultant who has helped organizations scale their revenue and impact. She previously worked in the corporate world before transitioning to the nonprofit sector, where she found her passion for helping organizations achieve their goals through strategic fundraising and communication.

Key Points

• Sherry emphasizes the importance of mindset and overcoming the "invisible scripts" that nonprofits often have about fundraising, such as the belief that they should not ask for large donations or invest in their own professional development.
• She discusses the need to own one's value and expertise, and to confidently present financial needs and growth plans to donors, rather than being apologetic or hesitant.
• Sherry and Tracy highlight the importance of building a strong pipeline of potential donors and clients, and the ability to pivot and move on when a prospect is not a good fit.
• They emphasize the value of investing in one's own professional development and coaching, as it can significantly impact the growth and success of a business or organization.
• Sherry and Tracy discuss the importance of effective communication, both in terms of email outreach and in-person interactions, and the need to avoid common pitfalls like small talk and unnecessary pleasantries.

Notable Quotes

"We are telling ourselves these scripts of we must do galas and we must do golf outings, appeals and events, and all these things that are not relational sales. And so we are doing the wrong things and then our minds are telling us, just be thankful for what you have." (Speaker 1, 00:01)

"I think it's all of that. And it is tying back to being confident enough to say, well, I work differently than others. I'm asked all the time, what is your hourly rate? I'll send you the RFP, which I don't do. I don't have an hourly rate. I don't. I've never had that. What deliverables do you have? No, I'm advising you. I am your partner." (Speaker 1, 29:01)

Kicker Quotes

"My biggest advice is if I would've invested in myself how I do now, the first year, the second year, even though that would've been even scarier to push the button, who knows what it would be? Because it is critical. It's not optional." (Speaker 1, 27:49)

"I think then people trust me, she must know what she's doing because of that ownership. I own it because it's like I'm not hedging here. No, this is what it is. And you're standing on the rock of the value of the work that you deliver." (Speaker 3, 24:34)

Welcome to the show!

I've got a great guest today, Nick Demos is with me!

I've put Nick's bio and the links to find him below.  Make sure you check out all the amazing things he has going on!

IG: https://www.instagram.com/thenickdemos/

https://go.thenickdemos.com/storyselling

https://link.optimafunnels.com/widget/bookings/ndm30

 

Bio:

From Broadway's bright lights to ancient ashrams, Tony Award-winning producer Nick Demos has mastered the art of transformative storytelling. As the founder of The Impact Academy, he draws on his three decades of entertainment industry expertise to help visionaries find their authentic voice on stage.   Nick's journey spans producing acclaimed Broadway shows to creating award-winning documentaries, giving him a unique perspective on what makes audiences lean in. Today, he channels this wealth of experience into helping entrepreneurs and thought leaders craft magnetic presentations that not only captivate rooms but dramatically boost their revenue and influence.   By combining theatrical prowess with deep business acumen—having built and run a multi-million dollar enterprise—Nick teaches his clients to turn their expertise into unforgettable performances that leave lasting impressions and offer real results.   General Overview

Conversation Summary: The conversation covers a range of topics related to storytelling, public speaking, and personal development. The speakers discuss the importance of authentic, relatable storytelling over polished, superficial narratives. They explore the differences between "true stories" and "real stories", and how to effectively incorporate stories into presentations and talks to connect with an audience. The discussion also touches on overcoming fear of vulnerability, the value of discipline and practice, and finding one's unique voice and style.

Key Points

• Authentic, relatable storytelling is more powerful than polished, superficial narratives.
• There is a difference between "true stories" and "real stories" - real stories have a deeper personal connection and lesson.
• Incorporating stories strategically into presentations and talks can help engage and connect with an audience.
• Overcoming the fear of vulnerability and being your authentic self is key to effective public speaking.
• Discipline, practice, and embodying your message are essential for delivering impactful talks and presentations.
• Finding your unique voice and style, rather than copying others, is the path to originality.

Notable Quotes

"There's good stories and there are better stories. And for me, the difference is, is there wisdom in the story? Is there a lesson? Is there a golden nugget?" (00:01)

"It's never story for the sake of story. That is a turnoff. Why are you wasting my time?" (31:19)

"I had to very carefully craft it so that I started with super relatable stories and slowly, and I began to dissect what I was doing in sort of met away as I was doing it and slowly go deeper and deeper and deeper until I got to the heart of my speaking of sexual abuse, my sexual abuse as a kid." (56:41)

Kicker Quotes

"Self-actualization is freedom." (43:35)

"Originality comes from origin, which comes from creation, which comes from the creator. So really it's like channeling something. The way we channel something new is by taking two old things and bringing them together in a unique way, and that uniqueness, that channel is you." (48:32)

Detailed Insights Main Arguments

1. Authentic, relatable storytelling is more powerful than polished, superficial narratives. (00:01, 31:19)
2. There is a difference between "true stories" and "real stories" - real stories have a deeper personal connection and lesson. (36:15, 38:32)
3. Incorporating stories strategically into presentations and talks can help engage and connect with an audience. (49:41, 56:41)

Supporting Evidence

• The speaker's personal experiences of feeling numb after winning a Tony Award, despite it being a "true story" of success. (39:15)
• The speaker's story of being a paperboy and learning the value of selling subscriptions over hard labor. (52:00)

Themes and Trends Recurring Themes

• The importance of authenticity and vulnerability in storytelling and public speaking.
• The value of discipline, practice, and embodying your message.
• Finding your unique voice and style rather than copying others.

Emerging Trends

• The shift away from polished, superficial narratives towards more relatable, real stories in the entrepreneurial and corporate spaces.
• The growing desire for genuine connection and meaningful content over flashy, inauthentic presentations.

Interview Dynamics Interview Flow

The conversation flows naturally, with the speakers building on each other's ideas and exploring the nuances of effective storytelling and public speaking. The tone is conversational and engaging, with both speakers sharing personal anecdotes and insights.

Question Analysis

The questions asked by the host are thoughtful and well-structured, guiding the discussion to uncover the speaker's expertise and experiences in a way that is valuable for the audience.

Context and Background Contextual Information

The speaker, Nick Demos, has a background in Broadway and the entertainment industry, which provides a unique perspective on the art of storytelling and public speaking.

Related Events

The speaker references his experience as a Tony Award-winning producer, which provides context for the discussion on the difference between "true stories" and "real stories".

Potential Impact

The insights shared in this conversation have the potential to help entrepreneurs, thought leaders, and public speakers improve their ability to connect with their audiences through authentic, impactful storytelling.

 

Welcome to the show!

https://www.captivatetheroom.com

 

General Overview

Conversation Summary: In this solo podcast episode, host Tracy Goodwin discussed the concept of authenticity as the highest frequency of sound. She critiqued the popular but, in her view, unsubstantiated claims circulating online about the "Spain scale of emotion" proving this. Instead, she argued that authenticity's power stemmed from the pure alignment of one's sound with their true feelings and intentions. Goodwin explained that achieving this alignment was difficult due to psychological barriers she called "voice masks" and "voice stories," which caused people to hide or fabricate emotions. She asserted her ability to hear these misalignments and nuances in what she termed the "seventh layer of sound." She used examples to illustrate how inauthentic sounds created a disconnect with listeners and argued that revealing all shades of emotion, not just positive ones, was the key to genuine connection and success.

Key Points

• Authenticity was described as the most powerful frequency not because of a specific study, but because it represented a pure, unadulterated sound that was in perfect alignment with a person's true feelings.
• The speaker argued that it was not simple to "just be authentic" because most people had layers of "voice masks" and "voice stories" that caused them to cover up, fabricate, or misrepresent their true emotions.
• Misaligned sounds, such as pretending to be excited or fabricating sadness, were said to create a disconnect that repelled listeners because the subconscious mind could detect the inauthenticity.
• The speaker claimed she possessed a unique ability to hear every nuance and shade of feeling in a person's voice, which she called the "seventh layer of sound," allowing her to identify what was real and what was a mask.
• True vocal power and the ability to connect with others came from unearthing these psychological barriers and learning to express the full spectrum of one's emotions, not just a single, fabricated, or socially acceptable one.

Welcome to the show!

 

General Overview

Conversation Summary: The speaker discusses common pieces of advice that are often given but are actually ineffective or counterproductive. She provides research-backed insights on why these tips should be avoided, and suggests more effective alternatives.

Key Points

• Don't talk to your "ideal client" when doing video or sales calls, as this can bring up fears and insecurities that negatively impact your voice and connection.
• Don't come out of the gate "ramped up" and overly excited, unless that is truly your natural speaking style. Instead, open in a way that is authentic to who you are.
• Don't speak quickly in an attempt to keep people's attention or prevent them from disengaging. Fast speech is actually one of the weakest elements of vocal variety and can cause people to tune out.

Notable Quotes

"Don't talk to your ideal client. Now, let's talk about another big one that makes me crazy..." (11:13)

"Stop coming out of the gate. You have to get everybody hyped up. You have to get everybody ramped up in order for them to want to stay and listen to you. It's just not true..." (16:00)

"The fastest way to get people to disengage is fast. Why? We don't know what. And so you're the expert or you're talking about something and you firing it off and I'm like, 'She lost me.'" (21:31)

Kicker Quotes

"Stop doing what everybody's doing. Stop doing what they're telling you to do. Point blank, research it. Ask me, find an expert that really can bring in the nuance because now more than ever, I have to hear you. I have to connect with you. I have to know who you are, and going fast and ramping up and talking to people that you're trying to get things right over is not going to get me to the real you." (23:23)

Detailed Insights

1. Main Arguments:

   • Talking to your "ideal client" can bring up fears and insecurities that negatively impact your voice and connection (07:14 - 11:13).

   • Coming out of the gate "ramped up" and overly excited is inauthentic unless that is your natural speaking style (11:17 - 16:00).

   • Speaking quickly in an attempt to keep people's attention is actually one of the weakest elements of vocal variety and can cause people to tune out (20:23 - 22:56).

2. Supporting Evidence:

   • The speaker cites her own research and experience working with clients to demonstrate the ineffectiveness of these common pieces of advice (10:59, 20:23).

   • She provides examples of how these tactics have negatively impacted her clients' results and connection with their audience (14:00, 21:31).

Themes and Trends

1. Recurring Themes:

   • The importance of authenticity and speaking in a way that is true to oneself (07:14, 11:17, 23:23).

   • The need to move beyond common, broad-stroke advice and instead seek out expert, nuanced guidance (07:10, 23:23).

2. Emerging Trends:

   • The speaker's emphasis on the subconscious impact of vocal choices and the psychology behind ineffective speaking habits (20:34, 22:48).

   • Her recommendation of a "voice audit" to help identify and address problematic vocal patterns (24:00).

Interview Dynamics

1. Interview Flow:

   • The speaker starts by establishing the context and her expertise, then methodically addresses three specific pieces of bad advice (01:16 - 11:13).

   • She then transitions to discussing a fourth piece of advice, providing more in-depth analysis and examples (11:17 - 22:56).

   • The conversation concludes with a summary of the key points and a call-to-action for the voice audit (23:23 - 25:13).

2. Question Analysis:

   • This is not an interview, but rather a solo presentation by the speaker. She effectively structures the content to address common pieces of problematic advice and provide research-backed alternatives.

Context and Background

1. Contextual Information:

   • The speaker is a voice expert who has conducted extensive research on the psychology and nuances of vocal delivery (07:10, 20:23).

   • She is addressing these topics within the context of her "Captivate the Room" podcast, which focuses on helping people make a bigger impact with their voice.

2. Related Events:

   • The speaker references a previous episode on the "Seventh Layer of Sounds" and how it relates to the current discussion (01:16).

   • She also mentions an upcoming opportunity for listeners to participate in a "voice audit" (24:00).

3. Potential Impact:

   • By addressing these common pieces of ineffective advice, the speaker aims to help her audience avoid common pitfalls and instead develop a more authentic, impactful vocal presence (23:23).

Welcome to the show!

Get on the waitlist for my new digital ultimate experience:  https://www.captivatetheroom.com/ccc

 

Want to have your voice dissected to discover what sounds are costing you?  https://www.captivatetheroom.com/million/

 

General Overview

Conversation Summary: The speaker discusses the importance of authenticity and the seventh layer of sound in effectively connecting with and captivating one's audience, particularly in the current business landscape where people are more cautious about trusting claims and promises. The speaker emphasizes the need to move beyond simply providing information and instead focus on revealing one's true, authentic self through the nuances of one's voice.

Interviewee Background: The speaker is Tracy Goodwin, an internationally known voice expert and award-winning speaker who has taught hundreds of people around the world to make a bigger impact with their voice. [25:08]

Key Points

• People have become more cautious about trusting claims and promises due to being "burned" by false experts and AI-generated content. [06:09]

• Authenticity, as represented by the "seventh layer of sound" in one's voice, is crucial for effectively connecting with and captivating one's audience.

• Individuals often try to protect themselves by neutralizing or accommodating their voice, which can inadvertently repel their ideal clients or audience.

• Revealing one's true, authentic self through the nuances of one's voice can help establish trust, ease, and connection with the audience. [16:35]

• Mastering the first two pillars (dealing with fear and wounds) is necessary before the authentic seventh layer of sound can be revealed. [21:31]

Notable Quotes

"The experience of you is everything right now. That's what I'm talking about today." (00:01)

"People can hear through that. And so they're leaning in and listening like never before." (08:23) [21:40]

"We've got to get to these sounds because this is where trust happens. [19:14] This is where ease happens. This is where connection happens." (19:26)

Kicker Quotes

"This is when everything changes is when you stop repelling the wrong people by trying to save yourself and sending your people searching." (20:54) [20:00]

"We have to master pillar one and two before these sounds can come out. [21:23] I hear seven layers of sound and in the seventh layer, those sounds are there." (21:54)

Detailed Insights

1. Main Arguments:

   • The game of attention and trust has shifted, and people are now more cautious about trusting claims and promises (01:34). [03:10]

   • Authenticity, as represented by the "seventh layer of sound" in one's voice, is crucial for effectively connecting with and captivating one's audience (01:11).

   • Individuals often try to protect themselves by neutralizing or accommodating their voice, which can inadvertently repel their ideal clients or audience (14:23). [20:00]

2. Supporting Evidence:

   • The speaker's personal experience of being "burned" by a $17,000 scam (03:38). [05:25]

   • The rise of "experts" in 2020 who did not have the necessary expertise or ability to deliver results (03:38).

   • The limitations of AI in capturing the nuances of the human voice (08:12). [07:30]

Themes and Trends

1. Recurring Themes:

   • The importance of authenticity and the "seventh layer of sound" in one's voice (01:11, 19:26).

   • The need to move beyond simply providing information and focus on revealing one's true, authentic self (12:35). [22:55]

   • The impact of fear and wounds on one's ability to be authentic (15:23, 21:54). [15:15]

2. Emerging Trends:

   • The increasing caution and skepticism of audiences towards claims and promises (01:34). [04:00]

   • The growing importance of video and audio content in establishing trust and connection with audiences (08:12). [08:00]

Interview Dynamics

1. Interview Flow:

   • The speaker starts by introducing the topic of authenticity and the "seventh layer of sound" (01:11). [21:34]

   • The conversation then shifts to discussing the changes in the business landscape, the impact of AI, and the need for authenticity (01:34). [02:04]

   • The speaker delves deeper into the concept of authenticity, the fear and wounds that prevent it, and the importance of revealing one's true self (14:23).

   • The speaker concludes by emphasizing the importance of this work and the opportunity for those who are ready to do it (24:32). [23:46]

2. Question Analysis:

   • The speaker appears to be delivering a monologue rather than responding to specific questions, though the content suggests the speaker is addressing the needs and concerns of their audience.

   • The speaker effectively uses examples, personal experiences, and analogies to illustrate their points and make them more relatable. [08:34]

Context and Background

1. Contextual Information:

   • The speaker is discussing the importance of authenticity and the "seventh layer of sound" in the current business landscape, where people are more cautious about trusting claims and promises (01:34).

   • The speaker references their past research on casting directors and entrepreneurs, which has informed their understanding of the importance of voice and authenticity (12:35). [09:47]

2. Related Events:

   • The speaker mentions the rise of "experts" in 2020 and their personal experience of being "burned" by a $17,000 scam (03:38). [05:06]

   • The speaker also discusses the limitations of AI in capturing the nuances of the human voice (08:12). [07:30]

3. Potential Impact:

   • The speaker's insights on the importance of authenticity and the "seventh layer of sound" could have a significant impact on how individuals and businesses approach communication and connection with their audiences. [16:35]

   • By addressing the fear and wounds that prevent authenticity, the speaker's work could help individuals and businesses overcome these barriers and more effectively captivate their audiences. [16:35]

Follow-Up Questions:

• How can individuals and businesses practically apply the concept of the "seventh layer of sound" to their communication and marketing efforts? [11:10]

• What specific strategies or techniques can be used to reveal one's authentic self and overcome the fear and wounds that prevent authenticity?

• Can the speaker provide more examples or case studies of individuals or businesses who have successfully implemented the principles of authentic communication and the "seventh layer of sound"?

• How does the speaker's work on the "seventh layer of sound" relate to or build upon other theories or frameworks in the field of communication and personal development?

Welcome to the show!

Find out more about Eliza and her work below:

Eliza Kingsford is a licensed psychotherapist and nervous system specialist who helps clients understand and regulate their nervous system so they can get out of their own way, remove obstacles and overcome self-sabotage. Eliza’s work has been featured on Dr. Phil, Dr. Oz, NBC Health, CNN Health, Health Magazine, MindBodyGreen and many more; she’s the author of Brain-Powered Weight Loss and holds advanced certifications in neuroscience, neurobiology, trauma and stress resilience. Eliza combines cutting edge science with effective interventions to create transformation with her clients. She believes true healing only comes when we utilize the mind-body connection.    Freebies: Master Your Nervous System Guide   Stress eating guide   http://www.elizakingsford.com/    https://www.instagram.com/elizakingsford/     

Conversation Summary: The conversation covers the importance of the nervous system in understanding and regulating behaviors, particularly in the context of weight loss and body image struggles. [08:13] The guest, Eliza Kingsford, explains how the nervous system plays a key role in interpreting experiences as safe or unsafe, and how this shapes our responses and coping mechanisms, such as turning to food. [35:20] The discussion also touches on the concept of trauma and how even seemingly minor events can have a significant impact on the nervous system. [20:26]

Interviewee Background: Eliza Kingsford is a licensed psychotherapist and nervous system specialist who helps clients understand and regulate their nervous system to overcome obstacles and self-sabotage. [03:30] She has been featured in various media outlets and holds advanced certifications in neuroscience, neurobiology, trauma, and stress resilience. [04:02]

Key Points

• The nervous system is constantly interpreting experiences as safe or unsafe, and this shapes our behaviors and coping mechanisms.

• Trauma is not limited to major events, but can also stem from seemingly minor experiences that the nervous system perceives as unsafe. [20:36]

• Food can become a "drug of adaptation" - a coping mechanism that the nervous system learns to turn to when experiencing negative emotions or feeling unsafe.

• Overcoming these patterns requires addressing the underlying nervous system regulation, rather than just focusing on surface-level behaviors like calorie restriction. [36:58]

Notable Quotes

• "Anything can become traumatic to the system if it is repeated or if the emotion is large enough, anything can become to the system." (20:53)

• "Everything we do is for a function. And sometimes this is hard for people to wrap their minds around because it feels like manipulation, or it feels like you're doing it on purpose, or it feels like my kid is trying to manipulate me. [31:31] They're not. They're trying to get a need met." (37:19)

• "When that safety signals on the nervous system is much too powerful for anything in our cognitive capabilities." (38:30) [17:43]

Kicker Quotes

• "Food got wired in as a coping strategy or an adaptive strategy when the nervous system was on high alert." (34:03) [34:16]

• "We fixed all of that through where you first started this, which is safety first, we have to safety to the nervous system, and then it will allow us to change all of our patterns." (38:30) [17:45]

Detailed Insights Main Arguments

• The nervous system is the driving force behind our thoughts, feelings, and behaviors, particularly in response to perceived safety or danger. [16:31] (09:10, 10:47)

• Trauma is not limited to major events, but can stem from seemingly minor experiences that the nervous system interprets as unsafe. [20:26] (20:53)

• Overcoming patterns like emotional eating or weight struggles requires addressing the underlying nervous system regulation, rather than just focusing on surface-level behaviors. (37:19, 38:30)

Supporting Evidence

• The guest provides examples of how the nervous system learns patterns from early childhood experiences, such as a mother's tone of voice or body language. (20:53)

• The guest explains how food can become a "drug of adaptation" - a coping mechanism that the nervous system learns to turn to when experiencing negative emotions or feeling unsafe. [35:20] (34:03)

Themes and Trends Recurring Themes

• The importance of the nervous system in shaping our behaviors and experiences (throughout) [09:29]

• The concept of trauma and how it is not limited to major events (20:53) [15:13]

• The role of safety and regulation in the nervous system (38:30) [16:31]

Emerging Trends

• The growing recognition of the nervous system's impact on weight loss, body image, and other psychological and behavioral patterns (throughout)

• The need for holistic, nervous system-based approaches to addressing these challenges, rather than just focusing on surface-level behaviors (37:19, 38:30) [13:48]

Interview Dynamics Interview Flow

The conversation flows naturally, with the guest providing clear and detailed explanations of the nervous system's role in shaping our experiences and behaviors. [42:12] The host effectively guides the discussion, drawing connections to her own work and experiences.

Question Analysis

The host's questions are insightful and help the guest delve deeper into the key concepts, providing valuable context and examples. The questions demonstrate a strong understanding of the topic and a desire to explore it in depth.

Context and Background Contextual Information

The guest's background as a licensed psychotherapist and nervous system specialist provides important context for the discussion, highlighting her expertise and the clinical relevance of the topics covered. [02:58]

Related Events

The discussion touches on the guest's own experiences and struggles with authenticity and self-expression, which provides additional context and relatable insights for the audience. [45:03]

Potential Impact

The information shared in this conversation has the potential to significantly impact the audience's understanding of the role of the nervous system in shaping behaviors and experiences, particularly in the context of weight loss, body image, and self-sabotage. [08:03] This could lead to a greater appreciation for holistic, nervous system-based approaches to addressing these challenges. [13:48]

Follow-Up Questions:

• How can individuals begin to recognize and address the patterns and cues in their own nervous system that may be contributing to unhealthy behaviors or self-sabotage? [13:48]

• Can you provide more specific examples of how the nervous system can be "re-wired" or re-regulated to support more positive, adaptive behaviors and experiences? [13:48]

• What are some of the key factors or experiences that can lead to the nervous system becoming "dysregulated" in the first place, and how can these be addressed? [19:31]

• How can the principles and insights discussed in this conversation be applied to other areas of life, beyond just weight and body image struggles? [07:30]

Sign up for the Rise of the Digital CEO here:

https://www.jameswedmoretraining.com/a/2148113050/287FXNuz 

Sign up for my next live Masterclass here:

https://www.captivatetheroom.com/stay 

General Overview

Interview Summary: This is not an interview transcript, but rather a monologue from a voice expert named Tracy Goodwin. [00:42] She discusses the concept of authenticity as the "highest vibration" or frequency of sound, and how this relates to the nuances and layers of vocal expression. [10:20] She emphasizes the importance of aligning one's true feelings and emotions with one's vocal delivery in order to be truly authentic and impactful.

Key Points

• Authenticity is not just about "being authentic" - it is a multilayered and nuanced concept that involves aligning one's true feelings and emotions with one's vocal delivery. [10:20]

• Tracy Goodwin has the ability to identify the subtle layers and shades of emotion in a person's voice, and can help them become more aligned and authentic. [00:49]

• The "Spain scale of emotion" study is often misinterpreted, as it does not actually state that authenticity is the highest vibration of sound. [07:30] However, Tracy believes authenticity can be a higher vibration than love when one's vocal expression is truly aligned. [10:20]

• Inauthenticity and vocal "masks" often arise from psychological factors and societal pressures that prevent people from fully expressing their true feelings. [13:10]

• Revealing the full range of one's emotions and feelings through vocal expression is key to being truly authentic and impactful. [20:26]

Notable Quotes

"Authenticity, the most powerful vibration, the most powerful frequency of sound there is, but we can't just leave it as just be authentic. It's multi multilayered. It's nuanced beyond anything you could ever imagine and I can hear every tiny fragment of sound that tells me the truth of who you are."

"True alignment is I am revealing to you exactly how I feel and I'm playing all the notes and all the shades of all the different feelings. [11:58] That's true alignment." [12:14]

"There are so many shades of you and the feelings that you experience, and none of them are being played, none of them, and that is what I call missed prime real estate." [19:36]

Kicker Quotes

"This is why when people say to me, I'm going to make more money and then I'm going to come back and work with you, it frustrates me because this would make you more money. What do you want to establish in the marketplace, at the job, in the relationship as the truth of who you are because it's playing out everywhere?" [20:26]

Detailed Insights

1. Main Arguments: Tracy Goodwin argues that true authenticity goes beyond simply "being authentic" and involves aligning one's vocal expression with the full range of one's feelings and emotions. [00:01] She believes that this level of authenticity can be a higher vibration than even love. [10:20]

2. Supporting Evidence: Tracy cites her own ability to identify the subtle layers of emotion in a person's voice, as well as her experience working with clients to help them become more aligned and authentic. [00:49] She also references the "Spain scale of emotion" study, though she notes that it does not actually state that authenticity is the highest vibration. [07:30]

Themes and Trends

1. Recurring Themes: The importance of authenticity, the nuances and layers of vocal expression, the psychological and societal factors that prevent people from being fully authentic. [03:36]

2. Emerging Trends: The growing interest in and discussion around the concept of authenticity as the "highest vibration" of sound, though Tracy cautions that this is often misunderstood. [10:20]

Interview Dynamics

1. Interview Flow: This is not an interview, but rather a monologue from Tracy Goodwin. She maintains a focused and passionate delivery throughout, with occasional references to her notes. [15:12]

2. Question Analysis: Not applicable, as this is not an interview.

Context and Background

1. Contextual Information: Tracy Goodwin is a voice expert and the host of the "Captivate the Room" podcast. [00:49] She has extensive experience in helping people become more authentic and impactful in their vocal expression. [00:15]

2. Related Events: Tracy mentions an upcoming free training by her former client and mentor, James Wedmore, as well as her own upcoming free masterclass on "speaking so they stay."

3. Potential Impact: Tracy's insights on the nuances of authenticity and vocal expression could have a significant impact on her audience, helping them to become more aligned and impactful in their communication. [00:49]

Follow-Up Questions

1. Can you provide more details on the "Spain scale of emotion" study that Tracy references, and how it relates to the concept of authenticity as the "highest vibration"? [07:30]

2. What specific techniques or exercises does Tracy use to help her clients uncover and express the full range of their emotions and feelings through their vocal delivery? [00:42]

3. How does Tracy's approach to authenticity and vocal expression differ from or build upon other frameworks or methodologies in this area? [00:42]

4. Can you share any specific case studies or examples of how Tracy's work has helped her clients achieve greater authenticity and impact in their communication? [00:49]

5. What are some of the key psychological and societal factors that Tracy has identified as barriers to authentic vocal expression, and how does she help her clients overcome these challenges? [00:42]

Sign up for the Rise of the Digital CEO here:

https://www.jameswedmoretraining.com/a/2148113050/287FXNuz

Follow James on Instagram

https://www.instagram.com/jameswedmore/ 

General Overview

Conversation Summary: The conversation covers a wide range of topics related to business, entrepreneurship, and personal growth. The speakers discuss the importance of finding one's purpose and passion, the role of effort and process over outcomes, the potential of AI in business, and the responsibility that comes with having intuitive gifts. [07:39] The discussion also touches on the upcoming "Rise of the Digital CEO" training event hosted by James Wedmore.

Interviewee Background: James Wedmore is an experienced business mentor and coach who has helped many entrepreneurs build successful online businesses. [01:27] He is known for his holistic approach to business and his emphasis on personal growth and development. [37:28]

Key Points

• Focus on the process and creating value rather than just chasing money or outcomes. [21:30]

• Importance of having a nightly routine to complete and let go of the day's events. [06:19]

• The potential of AI in business, but the need to use it responsibly and not as a replacement for one's authentic voice.

• The responsibility that comes with having intuitive gifts, and the need to be impeccable in using them. [53:12]

Notable Quotes

• "Money is on the effect side of the cause and effect column. So what causes money to land in your bank account and it's not Skip the work, take the easy route and try to trick people." (00:01) [21:48]

• "If you can complete your day, that's the best gift you can give your life. [06:06] Complete your day means whatever did happen today, it's done and you ain't taking it to the pillow and it's not going to be there with you tomorrow." (06:06) [06:06]

• "The name of the game, my friend, is that you just have to be wherever the market level of sophistication is once step ahead. [13:39] That's it." (11:08)

• "With great power comes great responsibility. Well, you can abuse that power. You could abuse those gifts and that responsibility, but you don't, and I think if people do, those gifts don't last very long for them." (54:08) [53:42]

Kicker Quotes

• "If today was it, how did I do? And take a moment to evaluate." (05:48)

• "The moment everyone becomes multimillionaires is in the best shape of their life and they're all married to their soulmate, yeah, we might have another problem, which is we don't have a problem to solve anymore." (14:57) [14:35]

Detailed Insights Main Arguments

1. The importance of focusing on the process and creating value rather than just chasing money or outcomes (00:01, 22:45). [21:24]

2. The need to have a nightly routine to complete and let go of the day's events (06:06).

3. The potential of AI in business, but the need to use it responsibly and not as a replacement for one's authentic voice (49:30).

Supporting Evidence

• Examples of people who have sacrificed to pursue their passions (03:33).

• Statistics on the growth of the online education/e-learning market (09:05). [09:05]

• Explanation of the difference between market saturation and market sophistication (10:57). [11:36]

Themes and Trends Recurring Themes

• The importance of finding and pursuing one's purpose or passion (03:33, 05:46). [22:49]

• The need to be responsible and impeccable when using intuitive gifts (54:08).

Emerging Trends

• The increasing role of AI in business and the need to use it responsibly (49:30).

• The growing demand for authentic, high-touch experiences in the online business space (20:42). [08:42]

Interview Dynamics Interview Flow

The conversation flows naturally, with the speakers building on each other's ideas and exploring various tangents related to the main topics. There is a good balance between the interviewee sharing insights and the interviewer asking follow-up questions.

Question Analysis

The interviewer's questions are effective in eliciting detailed and insightful responses from the interviewee. The questions are well-timed and help to guide the conversation in a productive direction.

Context and Background Contextual Information

The conversation takes place against the backdrop of the "Rise of the Digital CEO" training event hosted by James Wedmore, which is a comprehensive program covering various aspects of building and scaling a successful online business. [36:56]

Related Events

The discussion references the interviewee's past experiences, including his podcast and the evolution of his content over the years (16:58). [15:38]

Potential Impact

The insights and strategies shared during the conversation have the potential to significantly impact the listeners' approach to business and personal growth, particularly in the areas of finding purpose, using AI responsibly, and developing intuitive gifts. [07:39]

Follow-Up Questions:

1. Can you provide more specific examples of how you have incorporated AI into your business operations and workflows? [44:56]

2. What advice would you give to someone who is struggling to find their true purpose or passion? [23:01]

3. How can someone develop their intuitive gifts in a responsible and impeccable manner? [53:07]

4. What are some of the key mindset shifts or paradigm changes that you have seen in the online business space over the past few years? [37:28]

5. Can you share more about the process and journey of building your team and delegating tasks effectively? [44:57]

Don't miss the Rise of the Digital CEO Starts May 29th 

Register here: The Rise of the Digital CEO

General Overview

Interview Summary: This is a two-part interview with James Wedmore, a successful online business coach and entrepreneur. [05:04] The conversation covers Wedmore's background and journey in building a multi-million dollar online business, as well as his insights on the changing landscape of online marketing and the importance of personal growth for entrepreneurs. [07:07]

Interviewee Background: James Wedmore is an online business coach and entrepreneur who has built a multi-million dollar digital product business over the past 18 years. [05:04] He started his first online business as an online bartending school and has since expanded into various niches, helping thousands of entrepreneurs build and scale their own online businesses. [06:57]

Key Points

• Wedmore emphasizes the importance of personal growth and reclaiming one's personal power as the foundation for business success. [15:50]

• He discusses the shift in the online landscape, where content alone is no longer enough and authentic personal brands that deliver results are becoming more valuable. [37:42]

• Wedmore stresses the need to transcend just providing content and instead focus on delivering tangible value and solutions that help clients achieve their goals. [38:41]

• He shares his own journey of overcoming insecurities and using busyness as a coping mechanism, and how that led him to develop a more purposeful approach to business.

• Wedmore encourages finding one's true desire and purpose, rather than just chasing external markers of success. [52:55]

Notable Quotes

"I have learned more about myself than I ever thought I would in 18 years of that journey. And the biggest thing I've learned is I have a lot to learn about myself." (06:57) [19:56]

"The more you grow, the more people more magnetic you're going to be, which means more people are going to follow, listen, pay attention and want to work with you." (17:27) [16:58]

"If there's a phrase you've heard me say and it's changed my life, it's a very simple, powerful capital T truth. [25:23] You are where your attention is." (26:11) [25:30]

Kicker Quotes

"If you just don't quit, you're going to get where you want to go. [28:41] Just might take some time, some effort, some heartbreak and some failures, but you'll inevitably get there." (52:23) [28:41]

"If I didn't have to worry about money, but I had to do something with this life, and no matter what I chose to do, it would be successful. [01:00:26] What would I most desire doing? [01:00:39] What would excite me the most? What would light me up about?" (01:00:52)

Detailed Insights Main Arguments

1. Personal growth and reclaiming one's personal power is the foundation for business success. [15:50] (06:57, 17:27)

2. The online landscape is shifting, where authentic personal brands that deliver results are becoming more valuable than just content alone. [37:42] (33:58)

3. Entrepreneurs need to focus on transcending just providing content and instead deliver tangible value and solutions that help clients achieve their goals. [40:02] (42:56)

Supporting Evidence

• Wedmore shares his own journey of overcoming insecurities and using busyness as a coping mechanism. (10:52)

• He emphasizes the importance of finding one's true desire and purpose, rather than just chasing external markers of success. [01:00:22] (01:00:52)

Themes and Trends Recurring Themes

• The importance of personal growth and reclaiming one's personal power [15:50]

• The shift in the online landscape towards authentic personal brands [33:46]

• The need to focus on delivering tangible value and solutions, not just content [37:42]

Emerging Trends

• The rise of AI-powered tools to help entrepreneurs create content and streamline their business processes [42:20]

• The growing demand for coaches and mentors who can guide entrepreneurs through the complexities of building an online business [16:44]

Interview Dynamics Interview Flow

The interview starts with a discussion of Wedmore's background and journey in building his online business. [06:57] It then transitions into a deeper exploration of the changing landscape of online marketing and the importance of personal growth for entrepreneurs. [16:26] The conversation flows naturally, with Wedmore providing insightful and thought-provoking responses.

Question Analysis

The interviewer's questions are effective in guiding the conversation and eliciting valuable insights from Wedmore. The questions are well-structured and allow Wedmore to share his expertise and personal experiences in a meaningful way.

Context and Background Contextual Information

Wedmore's experience and expertise in the online business space provide valuable context for the discussion. His insights are grounded in his own journey of building a multi-million dollar digital product business over the past 18 years. [16:26]

Related Events

The interview touches on the impact of the COVID-19 pandemic and how it has accelerated the shift towards more authentic personal brands in the online space. [33:45]

Potential Impact

Wedmore's insights and advice have the potential to significantly impact entrepreneurs who are looking to build and scale their own online businesses. [06:57] His emphasis on personal growth and delivering tangible value can inspire listeners to reevaluate their approach and strive for greater success.

Follow-Up Questions

• How can entrepreneurs effectively leverage AI-powered tools to streamline their content creation and business processes? [42:20]

• What specific strategies or frameworks have you found most effective in helping your clients reclaim their personal power and achieve greater success? [16:23]

• Can you share more about the evolution of your own personal growth journey and how it has shaped the way you approach business and mentorship? [16:23]

• What are some of the common pitfalls or mistakes you see entrepreneurs make when it comes to building their personal brand and delivering value to their audience? [39:56]

• How can entrepreneurs balance the need for personal growth and self-discovery with the practical demands of running a successful online business?

 

Welcome to the show!

Make sure you don't miss my next free Masterclass Speak so they stay!

You can register here:  https://www.captivatetheroom.com/stay/

General Overview

Conversation Summary: The speaker discusses the difference between "reps" and "practice" when it comes to improving one's speaking and presentation skills. [22:27] She argues that practice, where one repeatedly rehearses and drills content, can actually be detrimental and lead to being disconnected from the material. [25:49] Instead, she advocates for a "reps" approach, where one integrates the desired speaking techniques and tactics into their daily routine and conversations. [23:38] This allows the skills to become more naturally integrated and accessible.

Interviewee Background: The speaker is Tracy Goodwin, an internationally known voice expert and award-winning speaker who has taught hundreds of people around the world to improve their speaking and presentation skills. [29:25]

Key Points

• The speaker is not a fan of traditional "practice" where one repeatedly rehearses content, as this can lead to being disconnected from the material and put the speaker in "retrieval mode" when delivering. [22:27]

• Instead, she advocates for a "reps" approach, where one integrates the desired speaking techniques and tactics into their daily routine and conversations. [23:38]

• Reps help the skills become more naturally integrated and accessible, rather than feeling like a separate "practice" activity. [23:37]

• The speaker believes that warming up before a big presentation is also not necessary if one has properly integrated the desired speaking skills through reps. [10:01]

• She suggests that each person has an optimal number of "practice" reps, often around 2-4, beyond which additional practice can be counterproductive. [14:57]

Notable Quotes

"I believe warm ups the same when these big names have walked up to me wanting to know about working with me, wanting to know information. [08:57] It doesn't even have to be big names. It could be anybody. Anybody blindside me? What comes out of warming up? [10:35] Why would I not want that in my muscle memory all the time?" (13:15)

"I want you to stop telling yourself you have to practice. [26:29] I believe warm ups the same when these big names have walked up to me wanting to know about working with me, wanting to know information. [08:57] It doesn't even have to be big names. It could be anybody. Anybody blindside me? What comes out of warming up? [10:35] Why would I not want that in my muscle memory all the time?" (13:15)

Kicker Quotes

"I want my people to speak from the internal and be observers of the external." (28:44)

Detailed Insights

Main Arguments:

• Practice can lock in bad speaking habits and put the speaker in "retrieval mode" when delivering (13:15)

• Reps, where one integrates techniques into daily conversations, is a better approach than traditional practice (23:37) [23:37]

• Warming up before a big presentation is not necessary if one has properly integrated the desired speaking skills through reps (13:15) [10:01]

Supporting Evidence:

• The speaker's own experience with her TED talk, where she exceeded her optimal "practice number" of 2-3 reps (14:12) [14:57]

• A case study of a student who only practiced her talk 2-3 times and delivered an outstanding performance (19:50) [14:57]

Themes and Trends

Recurring Themes:

• The importance of integrating speaking techniques into one's daily life through "reps" rather than isolated practice (throughout)

• The limitations of traditional practice and warming up approaches (13:15, 14:12) [10:39]

Emerging Trends:

• The concept of an optimal "practice number" unique to each individual, often around 2-4 reps (19:50) [14:57]

• The idea of speaking from an "internal" place rather than relying on external cues (28:44)

Interview Dynamics

Interview Flow:

The speaker starts by introducing the topic of "reps vs. [23:37] practice" and then goes into a detailed explanation of her perspective, using examples and personal anecdotes to illustrate her points. The flow is clear and logical, with the speaker building her case methodically.

Question Analysis:

The speaker appears to be responding to a previous question or request from a client to discuss the difference between reps and practice. [23:37] She does an effective job of thoroughly addressing the topic and providing a clear framework for understanding her approach.

Context and Background

Contextual Information:

The speaker is a voice expert and presentation coach who has worked with many clients to improve their speaking and presentation skills. She is drawing on her extensive experience and research in this area.

Related Events:

The speaker references her TED talk experience as an example of when she did engage in more traditional "practice", but notes that this was an exception due to the specific requirements of that event. [14:55]

Potential Impact:

If listeners adopt the speaker's "reps" approach, it could help them become more naturally comfortable and confident in their speaking, without the potential pitfalls of over-rehearsing. [23:37] This could lead to more authentic and impactful presentations and conversations.

Follow-Up Questions:

• Can you provide more specific examples of how one can integrate "reps" into their daily routine and conversations? [23:38]

• How does one determine their optimal "practice number" for a given presentation or speaking scenario? [15:14]

• What are the key internal shifts or mindset changes that you believe are necessary to truly speak from an "internal" place rather than relying on external cues? [08:43]

• How can one overcome the tendency to want to over-rehearse and practice, especially for important speaking engagements?

 

 

General Overview

Conversation Summary: This conversation covers a wide range of topics related to entrepreneurship, personal growth, and the importance of authenticity and vulnerability in showing up. The speakers discuss the challenges of overcoming fear and self-doubt to take action, the loneliness that can come with being an entrepreneur, and the impact of past wounds and bullying on one's ability to fully express themselves. [15:15] They also explore the layers of the voice and how the voice can reflect our inner struggles. [22:18]

Interviewee Background: Hannah Boic is a marketing expert, online course creator, and business strategist who helps therapists, coaches, course creators, and entrepreneurs build profitable and scalable businesses. [02:56] She is the founder of Cued Creative and the creator of Scale Smart Academy, where she teaches service providers how to package their knowledge into scalable online courses.

Key Points

• Overcoming fear and inaction is a key challenge for entrepreneurs and those looking to step into a bigger version of themselves. [15:15]

• Loneliness is a common issue for entrepreneurs, and it's important to find ways to connect with like-minded individuals. [23:56]

• Past wounds and experiences, such as bullying, can deeply impact one's ability to show up authentically and be vulnerable.

• The voice is a reflection of our inner struggles and layers of protection, and working through these layers is crucial for full self-expression.

• Authenticity and vulnerability are essential for building meaningful connections, both in business and in personal relationships. [42:43]

Notable Quotes

• "We never know what we're doing at any point. And if you think somebody looks like they know what they're doing, all they're doing is taking action." (Speaker 1, 00:01) [15:02]

• "Inaction is fear. [15:08] Fear of rejection, fear of showing up, waiting to be ready, but you're never going to be ready because you can only learn if you're taking action." (Speaker 1, 00:01) [15:12]

• "The difference is inaction is fear. [15:08] Fear of rejection, fear of showing up, waiting to be ready, but you're never going to be ready because you can only learn if you're taking action." (Speaker 1, 00:01) [15:12]

• "We put a lot in that, that fear of being canceled." (Speaker 1, 18:47) [18:33]

• "If you think somebody looks like they know what they're doing, all they're doing is taking action." (Speaker 1, 15:50) [15:02]

Kicker Quotes

• "We never know what we're doing at any point. And if you think somebody looks like they know what they're doing, all they're doing is taking action." (Speaker 1, 00:01) [15:02]

• "Inaction is fear. [15:08] Fear of rejection, fear of showing up, waiting to be ready, but you're never going to be ready because you can only learn if you're taking action." (Speaker 1, 00:01) [15:12]

Detailed Insights Main Arguments

1. Overcoming fear and inaction is crucial for personal and professional growth. [15:15] (Speaker 1, 00:01)

2. Loneliness is a common challenge for entrepreneurs, and it's important to find ways to connect with like-minded individuals. [23:56] (Speaker 1, 25:11, Speaker 3, 26:09)

3. Past wounds and experiences, such as bullying, can deeply impact one's ability to show up authentically and be vulnerable. (Speaker 1, 37:09, Speaker 3, 38:37)

4. The voice is a reflection of our inner struggles and layers of protection, and working through these layers is crucial for full self-expression. (Speaker 3, 46:06)

Supporting Evidence

1. The speakers share personal experiences and insights about overcoming fear and inaction. (Speaker 1, 00:01, 15:50)

2. The speakers discuss the importance of finding community and connection as an entrepreneur. [26:29] (Speaker 1, 25:11, 27:18, Speaker 3, 26:09)

3. The speakers share their own experiences with bullying and the impact it has had on their ability to show up authentically. [35:34] (Speaker 1, 37:09, Speaker 3, 38:37)

4. The speakers provide a detailed explanation of the layers of the voice and how they reflect our inner struggles. [45:32] (Speaker 3, 46:06)

Themes and Trends Recurring Themes

1. The importance of overcoming fear and inaction to take action and grow. [15:12]

2. The challenge of loneliness and the need for community and connection as an entrepreneur.

3. The impact of past wounds and experiences, such as bullying, on one's ability to show up authentically.

4. The voice as a reflection of our inner struggles and the importance of working through the layers of the voice. [22:18]

Emerging Trends

1. The growing awareness and discussion around the impact of past wounds and experiences on our ability to show up authentically. [22:46]

2. The increasing focus on the importance of authenticity and vulnerability in both business and personal relationships.

3. The recognition of the voice as a powerful tool for self-expression and personal growth. [22:18]

Interview Dynamics Interview Flow

The conversation flows naturally, with the speakers building on each other's ideas and sharing personal experiences and insights. The tone is conversational and engaging, with the speakers exploring deeper themes and concepts as the interview progresses. [32:01]

Question Analysis

The questions asked by the interviewer (Speaker 3) are effective in guiding the conversation and eliciting meaningful responses from the interviewee (Speaker 1). The questions are open-ended and allow the interviewee to share their perspective and experiences in depth.

Context and Background Contextual Information

The speakers are both entrepreneurs and have a history of working together, which provides a deeper level of understanding and connection in their conversation. [29:25]

Related Events

The speakers reference the COVID-19 pandemic and its impact on loneliness and the shift to more online interactions, as well as the rise of "cancel culture" and its effect on people's willingness to show up authentically. [23:56]

Potential Impact

The insights and experiences shared in this conversation have the potential to resonate with a wide audience of entrepreneurs, personal growth seekers, and those struggling with authenticity and vulnerability in their lives and work. [55:29]

Follow-Up Questions:

1. How have you personally worked through the layers of your own voice and the protection mechanisms you've developed over time? [38:51]

2. What specific strategies or practices have you found most effective in building a sense of community and connection as an entrepreneur? [26:30]

3. What advice would you give to someone who is struggling with the fear of judgment or rejection when it comes to showing up authentically, whether in their business or personal life?

4. How have you seen the concept of "cancel culture" impact the way people approach personal growth and self-expression, and what can be done to counteract this? [18:12]

5. Can you share more about the process of writing your book and how you're navigating the challenges of being seen and vulnerable through that creative endeavor? [49:34]