Brandwidth On Demand – Details, episodes & analysis

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Brandwidth On Demand

Brandwidth On Demand

David Martin & Kipper McGee

Business
Business
Business

Frequency: 1 episode/14d. Total Eps: 200

Captivate
Every episode, radio's top hosts, PD's and media thought leaders share tips, tools, and tradecraft secrets on remaining relevant in our ever-evolving mediascape. Hosted by veteran manager and 2nd generation broadcaster David Martin and recovering radio programmer and author of "Brandwidth, America's Digital Branding Coach " Kipper McGee.
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Apple Podcasts

  • 🇨🇦 Canada - management

    13/09/2025
    #89
  • 🇨🇦 Canada - management

    20/04/2025
    #93
  • 🇨🇦 Canada - management

    19/04/2025
    #65
  • 🇨🇦 Canada - management

    06/09/2024
    #83

Spotify

    No recent rankings available



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Score global : 53%


Publication history

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Engage And Retain: 5 Steps Revealed - David Moore, KSLX, Phoenix

Season 5 · Episode 202

lundi 19 août 2024Duration 19:46

In this episode, David Moore, Brand and Content Director/Operations Manager for KSLX/KDKB/KAZG, Hubbard Radio Phoenix, shares insights from over three decades in radio.

He discusses the essential skills needed to thrive in today’s rapidly evolving industry, the importance of staying "plugged in," and the evolving role of radio program managers.

David also highlights the power of talent in creating engaging content and offers strategies for overcoming challenges and fostering collaboration with sales teams. A great episode for valuable advice and strategies from one of the industry’s most experienced professionals.

Visit: David Moore - LinkedIn KSLX - Facebook KSLX - X (Twitter)

Hubbard Broadcasting/Phoenix

One Minute Martinizing by David Martin

Please help us thank these BRANDwidth on Demand supporters:


Get the FREE BRANDwidth newsletter HERE

Check out previous BRANDwidth episodes HERE

Mentioned in this episode:

visit: www.throwbacknation.com

AI and Radio: Tracy Johnson's 7 Tips and 1 Secret Weapon

Season 6 · Episode 201

lundi 29 juillet 2024Duration 25:41

Legendary radio consultant Tracy Johnson joins hosts Dave Martin and Kipper McGee to share his insights on the critical need for radio to become more provocative and emotionally engaging.

Tracy emphasizes the necessity for boldness and innovation, but addresses the challenge of balancing innovation with risk, urging stations to listen to and empower younger programmers -- and LISTEN to them!

Tracy also discusses the importance of changing our revenue models, suggesting that radio stations move away from traditional ads and explore alternative streams

He envisions the evolution of traditional radio by leveraging unique strengths and adapting to digital platforms and podcasts, providing a roadmap for staying competitive in a rapidly changing media landscape.

Additionally, Tracy introduces Radio Content Pro, a groundbreaking tool that uses AI to enhance radio programming by curating targeted content and significantly boosting audience engagement. This episode is packed with forward-thinking strategies and practical advice, making it a must-listen for anyone interested in the future of radio and media.

See Tracy's AI Webinar HERE

Check out Radio Content Pro today!

One Minute Martinizing by David Martin

Please help us thank these BRANDWIDTH ON DEMAND supporters:


Get the FREE BRANDwidth newsletter HERE

Check out previous BRANDwidth episodes HERE

Adapt or Fade: Corey Dylan's 7 Takes on Radio Resilience

Season 6 · Episode 193

mercredi 13 décembre 2023Duration 16:09

Corey Dylan, the morning host of 100.7 Big FM in San Diego, Corey discusses her passion for radio, her career journey, and the importance of embracing new technologies like AI in the industry.

She emphasizes the need to adapt to changes, learn about AI, and use it to enhance rather than replace human creativity. Corey also shares advice she received from George Clooney and Bryan Cranston about approaching auditions with confidence and viewing them as an opportunity to solve the employer's problems.

Overall, the conversation highlights Corey's commitment to community engagement, personal branding, and staying relevant in the evolving media landscape.

Her insights offer valuable lessons for aspiring radio professionals, emphasizing authenticity, community engagement, and adaptability as key pillars in radio success.

One Minute Martinizing

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Keeping Radio REALLY Real | Guest: Josie Dye/Indie 88, Toronto

Season 3 · Episode 108

lundi 30 septembre 2019Duration 16:20

Josie Dye is among Canada’s best well-known radio and TV hosts, currently hosting mornings on Toronto’s Indie 88 since March, 2017.  Previous stops include 14 years at 102.1 The Edge and creator/host of “Josie’s Top 20”, a nationally syndicated Top 20 show. Josie’s TV experience includes eight seasons of “Oh So Cosmo” on Cosmo TV and host of Canada’s W Network.

Throughout her career, Josie has interviewed a diverse list of celebrities including Oprah Winfrey, Drake, and Dave Grohl. In a 2014 interview, Nirvana producer Butch Vig shared some unheard stories of his experience working alongside Kurt Cobain

Josie, with co-hosts Matt and Carlin reflect Toronto’s music, audience lifestyle, and are not afraid to tackle their life struggles, failing at adulting, how they interact in this city, their curiosities and their love for music.

With 70,000-plus followers on her social media channels, Josie is a Canadian voice that indie music fans trust ─ and a tremendous example of BRANDwidth in action!

STAYING at the Top - Mix 104.1 Boston's KARSON & KENNEDY

Season 3 · Episode 106

lundi 23 septembre 2019Duration 16:20

Some morning teams come, and some go ─ but since 2003, Karson and Kennedy have become a morning mainstay in every market they’ve been in. They started the show together at Hot 104.9 in Tallahassee. After about eighteen months, they were hired by Q107.5 (WHBQ-FM) in Memphis Then, in 2009 they got the call from Boston, where they continue to hold court at Mix 104.1 (WWBX-FM). The show is fast-paced and will have you laughing until it hurts one minute and then wiping tears away from your eyes the next. They are deeply involved in community events and run a program called Karson & Kennedy’s Cool Kids, where they bring amazing kids who have overcome adversity on fun adventures at no cost to the kid or their families. We can all learn a LOT from Karson Tager and Kennedy Elsey…Entercom Boston’s Karson & Kennedy!

Radio Survival UNPLUGGED | Guest: Mark Ramsey & Tom Asacker

Season 3 · Episode 105

mardi 3 septembre 2019Duration 17:16

Radio budgets continue to tighten. Positions keep getting cut. Meanwhile, online businesses thrive. Clearly something is missing.

Mark Ramsey and Tom Asacker help explain WHAT…and ways to think about keeping your brand relevant, and your career moving forward.

Tom is theee ‘go-to’ source for radically new practices and ideas for success in times of uncertainty and change. His widely acclaimed books including The Business of Belief is a road map to the future, putting him in demand for keynotes and presentations at many media, marketing and branding events.

Mark is a veteran media strategist, research and trend-maker who has consulted with and delivered projects for numerous media, publishing, and digital brands over his career, including Apple, iHeartMedia, Pandora, CBS, Bonneville, Sirius XM, EA Sports, and more. Mark also has written some notable books on radio, and together they host the popular podcast “MEDIA UNPLUGGED”.

 Show notes: www.brandwidthondemand.com

Winning ALL Dayparts, ALL Platforms: Amanda & Jesse, B105, Cincinatti

Season 3 · Episode 104

lundi 12 août 2019Duration 15:32

This time, Brandwidth on Demand guests Amanda & Jesse explore the increasing awareness that AFTERNOON radio shows like theirs are really EVERY BIT as important as mornings to a winning radio station. And they tell us how the “Brandwidth” approach of making the most out of ALL distribution platforms is no longer optional. 

Few stations get this as well as Hubbard’s B105, WUBE, Cincinatti...home of Amanda Valentine & Jesse Tack. You can see their individual bio’s, along with links to some of their interesting online items in the show notes.

Complete show notes: www.brandwidthondemand.com

This episode made possible by:

www.musicmaster.com 

http://throwbacknationradio.com/

 

The Best of Morning Show Boot Camp - Guest: Don Anthony

Season 3 · Episode 102

mardi 30 juillet 2019Duration 16:47

Don Anthony is the Founder and President of Talentmasters, Publisher of Jockline Daily and is the creator and host of Morning Show Boot Camp. Each August Don brings together hundreds of the top personalities from throughout the U.S. and abroad for his highly acclaimed Morning Show Boot Camp, radio's largest gathering of its type.

In 2018, the 30th annual event brought together a ‘who’s who’ of radio talent and the people who support and coach them.  In this episode, hear from notables like Ellen K, Mojo in the Morning, Angi Taylor, DeDe McGuire, BJ Shea, Jayde Donovan, Dennis Clark, Randy Lane, Mercedes Martinez, Rick Rumbles “Battle of the Bits” and more!

 Videos of MSBC 30 available by email: artvuolo@vuolovideo.com

 Complete show notes: 

www.brandwidthondemand.com

 

RE-Humanizing Radio | Guests: Tracy Johnson & Mike Shepard

Season 2 · Episode 102

lundi 15 juillet 2019Duration 15:48

You’ve just scored radio’s ‘Daily Double’!  Insights from two of radio’s top thought leaders! 

Tracy Johnson is widely regarded as one of the industry’s best management and talent coaches, specializing in developing high profile personality radio shows. One of the newest additions to the Tracy Johnson Media Group is longtime PD, researcher and media strategist Mike Shepard.

Together, they break down radio’s evolutionary state right now, where they see the audio industry going next, and steps smart radio people should be taking NOW to be ready for the next changes.

 

complete show notes:

http://www.brandwidthondemand.com

MOM-inating Morning Radio | Guests: Two Men and a Mom, Mix 101.5/WRAL-FM, Raliegh

Season 2 · Episode 101

lundi 8 juillet 2019Duration 16:15

MIX 101-5' s Two Men and a Mom (Kyle Smelser, Bryan Lord, and Sarah King) brings a whole new approach, attitude and energy to morning radio -- and have the success to prove it.

In this episode, they share not just the end result, but the HOW's and WHY's behind creating a leading morning show brand.


Key points you won't want to miss:


(1:49)  Kyle, Ryan and Sarah explain what their 3-person morning show has in common with “Braveheart”


(3:19)  The key to ANY great show is team chemistry. Hear how this team generated theirs and what they do to KEEP it growing every day.


(6:10)  You may be surprised at how this team overcomes “THOSE” moments, both on- and off-air! 


(8:10)  Brian shares the inspiration behind their daily “60 Second Summary” and the team shares other approaches to their online leadership. 


(11:55) Kyle, Ryan and Sarah share things they’ve learned that they WISH they could tell themselves when first starting out.


 


complete show notes at


www.brandwidthondemand.com


 


 


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