Explore every episode of the podcast Branding Personal
| Title | Pub. Date | Duration | |
|---|---|---|---|
| How Personal Branding Landed Us Our Jobs | 25 Mar 2025 | 00:37:50 | |
Welcome to episode one of Branding Personal! The podcast for marketers who want to build their personal brand, grow their network and get ahead in their careers.Ā In todayās episode, weāre kicking things off with our first segment: Youāre Doing Amazing, Sweetie. We chat to our boss and Agency Owner, Shelley Friesen, about how building a strong personal brand can actually help bolster a candidateās application and give you an edge in a competitive market. šŖ The Challenge: š§ Got a personal branding dilemma? Join our closed ā Facebook Groupā Follow Branding Personal on ā TikTokā Follow Branding Personal on ā Instagramā Connect with ā Rosieā , ā Ebonyā and ā MSC ā on socials! | |||
| Welcome to Branding Personal | 19 Mar 2025 | 00:01:23 | |
Welcome to Branding Personal, the podcast for marketers who want to build their personal brand, grow their network and get ahead in their careers. SUBSCRIBE/ FOLLOW so you don't miss an episode! Join our closed Facebook Group Follow Branding Personal on TikTok Follow Branding Personal on Instagram | |||
| Three Ways to INSTANTLY Elevate Your Personal Brand | 08 Apr 2025 | 00:28:20 | |
In todayās episode, we share three ways you can instantly elevate your personal brand! BUT FIRST... youāre doing amazing, sweetie! āØ Rosieās loving ā Chanel Clark and her community-based approach to growing on Linkedin. āØ Ebony NEEDS to talk about Jaz Hand and how she has leveraged her personal brand to create her thriving jewellery brand Jaz Hand Made. š§ Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ā ebony@melbournesocialco.com.auā and we might feature it on the show. Join our closed ā ā Facebook Groupā ā Follow Branding Personal on ā ā TikTokā ā Follow Branding Personal on ā ā Instagramā ā Connect with ā ā Rosieā ā , ā ā Ebonyā ā and ā ā MSC ā ā on socials! | |||
| Balancing a 9ā5 and Your Personal Brand | How to Do it All! | 17 Jun 2025 | 00:39:45 | |
Coming up on todayās show, weāre diving into a big What Would You Do segment. A listener wants to know how we juggle a full-time job while building our personal brands. Weāre sharing the real talk on avoiding burnout, creating balance, and the times weāve absolutely not nailed it. But firstā¦ Youāre Doing Amazing, Sweetie: āØ Rosie is obsessed with Nina YouĆ©, whoās documenting the journey of building a brand behind her boyfriendās back (iconic). š§ Got a personal branding dilemma? This weekās challenge: ā ā Join our closed Facebook Groupā ā ā Follow Branding Personal on ā ā ā TikTok ā ā ā Ā Follow Branding Personal on ā ā ā Instagramā ā ā . Connect with ā ā ā Rosieā ā ā , ā ā ā Ebonyā ā ā and ā ā ā MSCā ā ā on socials! | |||
| TikTok Growth Secrets with Grace Grimshaw | 03 Jun 2025 | 00:55:36 | |
Welcome back to Branding Personal! On todayās show, we are sitting down with Grace Grimshaw to learn how to build and sustain a thriving personal brand on TikTok... BUT FIRST... youāre doing amazing, sweetie! āØ Rosie loves how Jo Bird is nailing her LinkedIn presence āØ Ebony can't stop watching The Hondrou Twins and their Tanning THUUUURSDAY videos š§ Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ā ebony@melbournesocialco.com.auā , and we might feature it on the show. The Challenge: The challenge for this week was chosen by Grace! If you are that person who really wants to post but is feeling held back. Start a separate account, one that nobody you know will see (you can even block them) and start posting! This is an amazing way to embrace the cringe without the fear of what those closest to you will think. Follow Grace on ā InstagramĀ ā and TikTok Connect with Grace on ā LinkedIn ā ā Join our closed Facebook Groupā ā Follow Branding Personal on ā ā TikTok ā ā Ā Follow Branding Personal on ā ā Instagramā ā . Connect with ā ā Rosieā ā , ā ā Ebonyā ā and ā ā MSCā ā on socials! | |||
| How We Monetise | Biggest Paydays & Brand Deal Horror Storiesš° | 23 May 2025 | 00:53:28 | |
Welcome back to Branding Personal! On todayās show, we are spilling the tea on how we have monetised our personal brands, including the most we have been paid for a singular brand deal and some of our own horror stories.Ā BUT FIRST... youāre doing amazing, sweetie! āØ Rosie shouted out Kate Gatfield-Jeffries, Co-Founder of Moodi BlendsĀ āØ Ebony loved the pre-launch strategy from the Founder of Gracieās Wine Room, Kelsie Grace š§ Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ā ebony@melbournesocialco.com.auā , and we might feature it on the show. The Challenge: The challenge for this week, since we have shared our stories on monetisation, we are challenging you this week to create your very own price list for your services, whether youāre a creator, founder or freelancer.Ā ā Join our closed Facebook Groupā Follow Branding Personal on ā TikTok ā Ā Follow Branding Personal on ā Instagramā . Connect with ā Rosieā , ā Ebonyā and ā MSCā on socials! | |||
| Gen Day on Career Moves & Mum Life (The Juggle) | 08 May 2025 | 00:44:02 | |
Welcome back to Branding Personal! On todayās show, we have a listener question about monetising your personal brand. We are sitting down with award-winning business owner, Author and Mother, Genevieve Day, to hear how she manages building a personal brand alongside owning a business and motherhood.Ā BUT FIRST... youāre doing amazing, sweetie! āØ Rosie is loving ā Piper Phillips, a NYC-based self-employed content creator and founder.Ā āØ Ebony had to shout out a friend of the pod, Grace Grimshaw! A masterclass in creating recognisable content that stands out.Ā š§ Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ā ebony@melbournesocialco.com.auā , and we might feature it on the show. The Challenge: The challenge for this week, sit down and analyse your content and ask yourself, why do people follow you, and what content is currently resonating? From there, write down 10-20 post ideas based on what is already performing.Ā Follow Day Management on InstagramĀ Connect with Gen on InstagramĀ Buy Genās book, The JuggleĀ ā Join our closed Facebook Groupā Follow Branding Personal on ā TikTok ā Ā Follow Branding Personal on ā Instagramā . Connect with ā Rosieā , ā Ebonyā and ā MSCā on socials! | |||
| Let's give your LinkedIn a MAKEOVER | 23 Apr 2025 | 00:29:45 | |
Welcome back to Branding Personal! In todayās episode, we have a brand new segment & we deep dive into how you can finally upgrade and update your LinkedIn profile so it stands out.Ā BUT FIRST... youāre doing amazing, sweetie! āØ Rosie is loving Sophie Miller and her evolution of growing Pretty Little Marketer to a community of over 450K āØ Ebony canāt get enough of entrepreneur Olivia Mae Hanlon - founder of Girls in Marketing š§ Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ā ebony@melbournesocialco.com.auā and we might feature it on the show. The Challenge: Now that your LinkedIn page has had a makeover, itās time for a FRESH post! Reintroduce yourself to your audience, use the points you have used to craft your about section and make sure to hashtag Branding Personal so we can engage with your post.Ā Join our closed Facebook Group Follow Branding Personal on TikTok Ā Follow Branding Personal on Instagram | |||
| Confidence, Virality & a Genius Social Strategy | Amy Dickinson | 01 Jul 2025 | 00:45:50 | |
Coming up on todayās show, we are sitting down with Amy Dickinson to hear how she approaches content and has leveraged her online presence to build the Social Summit alongside her sister.Ā BUT FIRST... youāre doing amazing, sweetie! āØ Rosie shouted out Agency Owner and Chilli Oil Brand founder, Hayley Westoby.Ā āØ Ebony is obsessed with the creator Ailish Silvester , a 27-year-old 9-5 marketer from Sydney. This weekās challenge is inspired by Amyās confidence and willingness to do the things that feel scary (like randomly signing up for stand-up comedy). Do one thing in the next fortnight that feels scary but exciting!Ā Get your tickets to the Social Summit 50% OFF with code MSC50Ā Follow Amy on TikTok Follow the Social Summit on InstagramĀ ā Join our closed Facebook Groupā Follow Branding Personal on ā TikTok ā Ā Follow Branding Personal on ā Instagramā . Connect with ā Rosieā , ā Ebonyā and ā MSCā on socials! | |||
| The Secrets to Scroll-Stopping Content with Hannah Coombs | 29 Jul 2025 | 00:41:18 | |
Rosie is off this week, but stepping in is Melbourne Social Coās very own Head of Production, Hannah Coombs , and sheās bringing the goods. Han has been with MSC for almost 6 years and has worked across everything from global campaigns to behind-the-scenes on major TVCs. Today, sheās here to share her top content creation hacks, tips, and tricks to help you show up online and seriously uplevel your personal brand. Follow Hannah on TikTok Join our closed Facebook Groupā Follow Branding Personal on ā TikTok ā Ā Follow Branding Personal on ā Instagramā . Connect with ā Rosieā , ā Ebonyā and ā MSCā on socials! | |||
| The Worst Hate Comments Weāve Ever Received | Is Showing Up Even Worth It? | 15 Jul 2025 | 00:43:27 | |
Welcome back to Branding Personal! On todayās show, we are sharing the worst hate comments we have ever received, how we handle them, whether it has ever gotten to us, and if putting yourself out there is even worth it. We also answer a listener's question about the hardest part of personal branding and how to overcome it.Ā BUT FIRST... youāre doing amazing, sweetie! āØ Ebony loves how Shan Kerr has built a community on TikTok through inclusive and engaging contentĀ š§ Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ā ebony@melbournesocialco.com.auā , and we might feature it on the show. The Challenge: The challenge for this week is to start your Confidence File. Itās a folder, a note in your phone, or even a screenshot album where you save kind feedback, wins youāre proud of, or messages that made you feel seen. This is a great reminder if you get hate or criticism online, and it brings you back to your why.Ā ā Join our closed Facebook Groupā Follow Branding Personal on ā TikTok ā Ā Follow Branding Personal on ā Instagramā . Connect with ā Rosieā , ā Ebonyā and ā MSCā on socials! | |||
| How to Get Noticed at Work | Your IRL Personal Brand | 26 Aug 2025 | 00:52:27 | |
Welcome back to Branding Personal! On todayās show, we are taking our conversation offline and chatting about your personal brand IRL. Sharing how you can increase your visibility, gain more trust and respect. BUT FIRST... youāre doing amazing, sweetie! āØ Rosie shouted out Crust by Carson āØ Ebony is obsessed with Miranda Davidson š§ Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ā ebony@melbournesocialco.com.auā , and we might feature it on the show. The Challenge: This weekās challenge is about identifying your gaps, and understanding how you want to make tweaks to your own personal brand to obtain the perception in the workplace that you want. | |||
| Q+A How to Find Your Niche and Grow Your Personal Brand | Ask Us Anything | 12 Aug 2025 | 00:38:56 | |
Welcome back to Branding Personal. In this episode, we answer your personal branding questions, from growing on new platforms to finding or changing your niche. ā Join our closed Facebook Groupā Follow Branding Personal on ā TikTok ā Ā Follow Branding Personal on ā Instagramā . Connect with ā Rosieā , ā Ebonyā and ā MSCā on socials! | |||