Brandfetti – Details, episodes & analysis

Podcast details

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Brandfetti

Anita Siek

Business

Frequency: 1 episode/5d. Total Eps: 417

A real talk no fluff podcast dedicated to helping brands stand out through copywriting, clever content marketing, and the understanding of consumer psychology. Join Anita Siek - founder and Director of Wordfetti, a strategic copywriting and communications house - as she sharp-shoots to your ears weekly practical copywriting, content, social media and online marketing advice and gives you a peek behind the curtains of how some of the best known brands in the industry have built their stand out brand through their language and copywriting.

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Apple Podcasts

🇨🇦 Canada - marketing
15/08/2026
#73
🇨🇦 Canada - marketing
31/05/2026
#98
🇨🇦 Canada - marketing
30/05/2026
#60
🇬🇧 Great Britain - marketing
06/02/2026
#73
🇬🇧 Great Britain - marketing
05/02/2026
#40
🇬🇧 Great Britain - marketing
13/01/2026
#95
🇬🇧 Great Britain - marketing
12/01/2026
#63
🇬🇧 Great Britain - marketing
12/12/2025
#78
🇩🇪 Germany - marketing
04/05/2025
#100
🇩🇪 Germany - marketing
03/05/2025
#59

Spotify

No recent rankings available

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https://wordfettigroup.com/freebie
34 shares
http://wordfettigroup.com/freebie
8 shares

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RSS feed quality

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Score global : 63%

Publication history

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Latest published episodes

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What makes a successful flash offer campaign

Season 6 · Episode 362

Tuesday, October 8, 2024 • Duration 19:54

Black Friday and Cyber Monday - how can you ensure that these campaigns, or flash offers in general, can be a mega success for your business?

In this episode, I dive into:

the 5 key elements that make up a "successful" flash offer campaign;
Ways you can stand out during a flash offer (especially during a busy period like Black Friday);
Missed opportunities (that could be leavin' money on the table) for businesses when it comes these campaigns;
A break-down of a proposed email sequence you can send out for your flash offer

Stuck with the emails part of Black Friday? We got chu.

We have one VERY exciting one-time-only offer comin' right up in the next week to help you get it up and ready in literally hours - be sure to sign up to our email list so you do NOT miss out:

https://wordfettigroup.com/signup

*FREEBIE*

Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie

Make sure you follow me on @anitasiek and the team at @wordfetti

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6 ways to Black Friday without having to discount

Season 6 · Episode 361

Tuesday, October 1, 2024 • Duration 09:41

When you think Black Friday, it's likely you think of MEGA discounts, right?! Well, it doesn't have to mean you have to bulk slash your prices. In this episode, I'll share with you 6 not so traditional ways you can still #BlackFriday this year, without having to discount.

Stuck with the emails part of Black Friday? We got chu. We have one VERY exciting offer comin' right up in the next week - be sure to sign up to our email list so you do NOT miss out:

https://wordfettigroup.com/signup

*FREEBIE*

Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie

Make sure you follow me on @anitasiek and the team at @wordfetti

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How this e-comm biz owner increased her sales and scored a dream collab with Maddy Murray

Season 6 · Episode 352

Tuesday, August 27, 2024 • Duration 43:20

In today's #WordfettiClubCaseStudy episode, I'm excited to introduce you to an incredible e-comm biz founder, Maddy Murray of The Sunday Club. Maddy joined us only 2 months ago feeling completely stuck, down and lost in her business. In fact she left me the most heartwarming message (played at the beginning of this episode) which will forever remain in my memory bank about how she felt joining the Club.

Fast forward 2 months later, by implementing some of the strategies in the club, and in our most recent 14 day visibility challenge not only did she increase her sales but also scored a dream collaboration.

In this episode, she shares the key strategies she implemented, what shifted for her in the 2 months, and simple actions you can take too, to turn things around.

___

Want to learn the system that Maddy is using too?

I'm hosting our ever-popular annual workshop "Caption Formula Workshop" LIVE next week, and you're invited.

Give me 90 mins, and I'll show you a simple system to know EXACTLY what to write to connect, compel and convert your audience.

You'll walk away with:

a repeatable content system;
a bank of tailored content ideas for your business (through an activity I'll walk you through)
the anatomy of a killer high converting caption
how you can take one piece of content and turn it into 10 (and do it faster with ChatGPT)

Grab your ticket now for just $67.

How I Never Run Out of Content Ideas

Season 5 · Episode 262

Tuesday, July 18, 2023 • Duration 14:11

How do I NEVER run out of content ideas? It's a good question and one I often get asked. In this episode I shared the 3 ways as to how I generate a never ending flow of content ideas that's strategically aligned for us and our clients.

Want to walk away with your bank of content ideas? Join us next week for our Live Caption Formula Workshop. This is our most sought after workshop with over 600+ students and raving fans.

In 90 mins, I'll teach you:

the system to know EXACTLY what to say and share with your audience to get them to connect and convert
a 15 min fast thinking activity to generate a bank of strategic content ideas
copy formulas backed by psychology to help you write epic content and
an over the shoulder look on how you can tun 1 piece of content into 10 (and how you can leverage ChatGPT to help you do it faster).

Grab your ticket for only $67 now and get a bonus Live Q&A with me to answer all of your content, and social media questions

www.wordfettigroup.com/theworkshop

____

Make sure you screenshot and tag me @anitasiek so I can say hello.

***Want to uplevel your copy game in only 10 minutes a day over 5 days?*** Of course you do!

Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more.

wordfettigroup.com/freebie

_____

Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU:

The Different Types of Content Styles For: LinkedIn, Instagram, TikTok

Season 5 · Episode 261

Thursday, July 13, 2023 • Duration 20:56

LinkedIn, Instagram, and TikTok. Whilst these are all social media content channels, each of these platforms demand a different "style" of content. Perhaps one of the biggest questions I get asked often is what type of content goes on these platforms? So in this episode I'll be throwing down the psychology behind why we use these platforms and the TYPE of content that work well on them.

Enjoyed this episode?

Make sure you screenshot and tag me @anitasiek so I can say hello.

***Want to uplevel your copy game in only 10 minutes a day over 5 days?*** Of course you do!

Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more.

wordfettigroup.com/freebie

_____

Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU: anitasiek.com/askanita

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6 Content Strategies That Are Working Right Now

Season 5 · Episode 260

Tuesday, July 11, 2023 • Duration 23:32

A lot has happened in the last 2 years (hello pandemic! hello economic wobbles!) and this has also impacted how WE like to consume our content as consumers. In this episode, I throw down the 6 strategies that are working right now in terms of content marketing.

Enjoyed this episode?

Make sure you screenshot and tag me @anitasiek so I can say hello.

***Want to uplevel your copy game in only 10 minutes a day over 5 days?*** Of course you do!

Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more.

wordfettigroup.com/freebie

_____

Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU: anitasiek.com/askanita

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I’m Back! Brandfetti New Look and What’s Been Going On

Season 5 · Episode 258

Thursday, July 6, 2023 • Duration 27:11

Guess who's back! Back again. After a lil reset, Brandfetti is BACK for a brand new delicious season. In this episode, I'll share with you what's been going on the last 2 months, what to expect, and how YOU can contribute to what you hear on these episodes.

It's great to be back in your ears.

Make sure you screenshot and tag me @anitasiek so I can say hello.

***Want to uplevel your copy game in only 10 minutes a day over 5 days?*** Of course you do!

Sign up to our 5 e-copy lessons below, where every day I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more.

wordfettigroup.com/freebie

_____

Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU: anitasiek.com/askanita

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How Targeted Messaging x3 Our Recent Email Campaign

Season 5 · Episode 259

Thursday, July 6, 2023 • Duration 16:16

In this episode, I'm going to take you behind the scenes of a recent email campaign we did at Wordfetti. We've ran campaigns like this before, but this time around, we ended up tripling (x3) our results by doing something a little bit different. I'll share with you our exact strategy here.

Enjoyed this episode?

Make sure you screenshot and tag me @anitasiek so I can say hello.

***Want to uplevel your copy game in only 10 minutes a day over 5 days?*** Of course you do!

Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more.

wordfettigroup.com/freebie

_____

Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU: anitasiek.com/askanita

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Marija Duka Interviews Me on Building a Personal Brand and Finding Your Voice

Season 4 · Episode 257

Thursday, April 27, 2023 • Duration 48:51

This is a rebroadcast episode where I was interviewed on Marija Duka's podcast: The Career Confidence Podcast. We talk about some uber-powerful topics such as:

My transition from Lawyer to Copywriter
Creating your personal brand
Finding your unique voice
How to navigate around the wobbles you get when writing copy
What "career confidence" means to me.

In this episode, Marjia and I do talk about the 3 Day Copy Confidence Challenge.

At the time of recording, this was yet to occur, but at the time of rebroadcasting, we are proud to say this has been an epic success filled with so much transformational stories from our challengers. If you'd like to purchase the replay, you can do so for $97.

Simply DM me on Instagram, @anitasiek with the words: "3 DAY COPY CONFIDENCE" and I'll send you the link.

Keen to join us next time we relaunch Wordfetti Your Words? Join the waitlist here: wordfettigroup.com/wywwaitlist

Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

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Why Copywriting Will Always Remain To Be a High Income Skill

Season 4 · Episode 256

Tuesday, April 25, 2023 • Duration 16:26

The ability to write copy gives you what I like to call? The quadruple threat in 4C's. Sure, writing copy means you yep, save cashola, and save time, but beyond all that? It equips you with the 4C's to what I believe gives a business the ultimate advantage.

Find out what the 4C's are in this episode.

This is the final chance to join us in WYW. Doors close at 11:59pm AEST 27th of April!

***Join us here: wordfettigroup.com/wordfettiyourwords***

___

Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

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Brandfetti – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Brandfetti – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other99+

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Other99+

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