Big Fun, Small Business: An audio sketchbook for building a business that feels good – Details, episodes & analysis

I love creating connections and getting to know super cool people on my podcast, over years of different variations of my podcast. Recently, I have been experimenting with how much content I put out, and how many episodes I put out, and I am trying to decide what is crucial in supporting my business and what may be taking up a bit too much of my energy.

In this episode, I talk about:

• Your business should fit YOUR life, not the other way around!
• Does the podcast stir up business or is email where it's at?
• My new favorite thing. And guess what? You’re invited!
• Go to: deannaseymour.com/taking-a-break-from-the-podcast/ for the full show notes & transcripts

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Ever wondered what it takes to create a year's worth of podcasts? 365 episodes of commitment, content, and sprinkles of life lessons. Suzanne Culberg is doing just that, and she's sharing her take on podcasts, business "norms", and boundaries. Suzanne Culberg is the unstoppable force behind "The Nope Coach" podcast. She is bringing daily doses of wisdom, wit, and whatever she darn well pleases as she shares her experiences throughout the entire process, some of her favorite episodes, and some biggest "ah-ha" moments. 

In this episode, Suzanne and I talk about:

• Keep it simple. No elaborate production schedules, just raw content.
• Building a community that listens, engages, and doesn't need to be told what to do.
• Boundaries aren't just rules, they're about self-care in every aspect.
• Go to: deannaseymour.com/podcasting-with-suzanne-culberg/ for the full show notes & transcripts

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Colie James is teaching us how to style your automations to avoid being robotic, capture your personality, and bring your voice into all corners of your business.

I had so much fun with Colie on this episode, because she not only gives practical examples of how to personalize automations, but also shares about the intricacies of CRMs and technology without making it sound scary! (I'll admit I had my own doubts about automations)

In this episode, Colie and I talk about:

• Getting techy: talking about apps like Dubsado and TidyCal
• Personalizing your communication, just as you would in a face-to-face conversation, helps create a stronger connection.
• Test your automated systems and catch any potential glitches before they impact your clients.
• Maintain consistency in branding
• Go to: deannaseymour.com/custom-business-automations for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

Erin Olila shares practical tips on how to plan your entire year of content, launches, and collaborations without feeling stuck and overwhelmed.

Erin and I dive into details of brain-dumping big ideas, planning with purpose by finding themes and seasons for the upcoming year and staying focused on a strategy to stay ahead of the game (even if you're easily distracted by other fun tasks).

In this episode, Erin and I talk about:

• Creative ways to brainstorm content
• Filling up next year's agenda with launches, content, and events
• Creating content that compliments your strengths
• How to avoid overloading yourself, and keeping things simple
• Go to: deannaseymour.com/content-planning-strategies for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

I'm sharing 5 game-changing reasons why hosting a private audio series could be the secret ingredient you need to grow your business. 

If you're ready to grow your business, become an innovator in your industry, network with other cool kids, and get in front of a wider audience, you gotta check out this episode.

I'm giving you a peek behind the curtain when it comes to my experience with creating and hosting my private audio series, and why this could be the valuable asset that you might be looking for in your business.  My tips take networking techniques one step further so that you are making real connections with other bad-a$$ professionals in the biz and bringing communities together.

In this episode, I talk about:

• Why hosting a private audio series can be beneficial for your business
• Challenges of growing an email list
• Charging for access to the podcast & creating urgency for free access
• Differentiating yourself by presenting information in a new and exciting way
• Selecting guests based on their unique approach or different perspective
• Go to: deannaseymour.com/create-an-audio-series for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

Have you ever purchased something in a big launch, or a fun sale, only to never hear from the creator again... Until months later when you suddenly are on a list that you feel no connection to or engagement with? You've been ghosted 👻

Britney Gardner is here with me today to share some specific, simple strategies on how to keep content flowing from launches to the everyday, without disappearing from your audience.

In this episode, Britney and I talk about:

• What is Uncommon Content?
• Balancing launches with showing up sustainably on social media
• Adapt your content for different platforms
• Build relationships with your audience
• Go to: deannaseymour.com/how-to-repurpose-content for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

Becca Rich is here to talk about time management with a twist. Becca takes a holistic approach that considers our physical body, mind, emotions, spirituality, environment, privilege, and identity. It's all interconnected! She challenges the notion of traditional time management and instead focuses on putting ourselves first, understanding our capacity, and filling our time with what truly matters to us.

In this episode, Becca and I talk about:

• Holistic time management
• Creating a collaborative relationship with time
• Prioritizing yourself vs. trying to optimize every second
• Go to: deannaseymour.com/holistic-time-management/ for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

When I rebranded the podcast, I was ready for business to boom, my podcast to skyrocket, and my content to be off the chain. Instead, I got caught up in vanity metrics and forgot to take my own advice (whoops!).

So I'm switching it up! I have made the decision to go back to biweekly episodes, and the relief I feel is like a big ol' wave of calm. For me, it's not about being the biggest podcast out there, but rather making a real impact, connecting with amazing people, and sharing information I love and am passionate about.

Here's what I'm talking about:

• The traps of vanity metrics and mixed messaging
• Scaling back and prioritizing the good stuff
• Taking my own advice, taking a step back, and taking a big breath
• Go to: deannaseymour.com/biweekly-podcast-schedule/ for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

What if writing saucy SEO doesn't require sacrificing creativity or personality? SEO is like the extra credit for your business, and Brittany is going to tell you how to show up in the search, and how she works her case study magic.

In this episode, Brittany and I talk about:

• Testimonials vs. Case Studies 🧐
• Brittany's PET Process🐾
• Brittany's SEO basics checklist✔️
• Go to: deannaseymour.com/seo-and-case-studies/ for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

What if your content was a beautiful body of work? A collection of videos, blog posts, or podcast episodes that were so good people felt like they just found a hidden box full of treasure?

Put on your imagination caps for a moment and pretend that you're an artist making a gallery show, but it's filled with all of your content.  It needs to be visually appealing, fun for people to look at, and probably a little thought-provoking to keep people coming back, right? Every piece of the content can stand on its own, but together it's like, wow... *chefs kiss*

That is a body of work.  I want you to think of your content as a body of work. When someone lands on your blog or your podcast or whatever, they're seeing all this amazing work that you're doing and they see this sort of thread that goes through it like you're making the most curated, amazing little gallery show of your content.

In this episode, I talk about:

• My new fancy signature framework
• Finish this sentence, “You know what would be really cool if I _____________________.”
• How your content can be your body of work
• Go to: deannaseymour.com/feel-comfy-in-your-personal-brand/ for the full show notes & transcripts

Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.