At Home Startup – Details, episodes & analysis

I have some exciting news to share with you all! Can you believe it? We're expecting baby number five! 

Now, I know some of you might have seen this coming, but trust me, the decision-making process was far from easy. In fact, I spent months searching for a sign that would help me determine which direction to take. And you know what? I finally found my answer, but little did I know, there was a curveball waiting for me that I could never have anticipated.

Join me as I share my story of unexpected challenges and newfound joy. I'll take you through my decision-making process, some of the unforeseen lows where I began to question my ability to handle it all, as well as the highs of peace and complete surprise. While it didn’t go as planned, through it all, I found the strength to appreciate what I had and stay true to my purpose. So, whether you're a mom of one or six, or even if you're still figuring out your own story, I promise you'll find inspiration in this episode. 

In this episode, I talk about…..

• How we made the decision to have a fifth child.
• Dealing with feelings of uncertainty and fear during the decision-making process.
• Coping with unexpected depression and anxiety.
• Getting that big fat positive!
• Finding my role and purpose for our family.

Affiliates & Resources

Curious about whether or not to have more kids?  This episode might help you in making that decision! How to Know Whether You Should Have More Kids or Not? My Opinion

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Struggling to grow your online business because you don’t have a huge following? Listen up! Hannah Reese is here to share her expertise on how to strategically market your product or service without even needing a following! 

Hannah is a bonus mama, new mom, and marketing agency owner who is dedicated to helping female-owned businesses grow. After growing her own stationery business to 6 figures in just 7 months, she knew she had to help others achieve the same success. 

In our conversation, Hannah explains more about her process of working with clients to nail down their messaging and get into the mind of their audience. She offers amazing tips to moms who are starting out on their own business ventures, and encourages them to keep showing up “even if you’re half-dressed.” With her help, you can connect with your audience, expand your reach, and make marketing magic happen to achieve your business goals. 

In this episode, we talk about…..

• Starting her stationary business and growing it to 6 figures.
• Selling on emotion.
• First steps in helping clients towards success.
• Tips for thinking like your audience.
• How to run ads to a cold audience.
• Which is better - Instagram ads or Pinterest ads?

Affiliates & Resources

Writefully Yours: Website | Instagram | Facebook

Work with Hannah! Use the code: MAMABROOKE for 30% off!

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Self-discipline and passion are the hallmarks of any successful entrepreneur, and Erin Oprea definitely embodies these qualities. With her strong commitment and drive to succeed, Erin has made a name for herself as a highly sought-after fitness trainer helping numerous celebrities, including the legendary Carrie Underwood, achieve their fitness goals and transform their bodies.

Erin's journey to success is an inspiring one. She has always had a love for physical fitness and eventually chose to serve in the marine corps for nine years. After leaving the marines, she worked tirelessly to make her way back to the fitness industry. Through her hard work, determination, and zeal for life, Erin has built an incredible career as an entrepreneur, living the life she always dreamed of.

In this episode, we talk about…..

• Erin’s journey from the marines to the fitness industry.
• The power of self-discipline.
• Growing her business.
• Training celebrity clients.
• Social media and handling criticism. 
• Inside look at her book, fitness app, and clothing line.
• Her secrets to leaning down and making those abs pop!

Connect with Erin!

Website: https://erinoprea.com/ 

Instagram: https://www.instagram.com/erinoprea/?hl=en 

Facebook: https://www.facebook.com/ErinOprea/ 

Shop Erin’s Products!

Pretty Muscles App

EO Basics Clothing Line

The 4x4 Diet

Affiliates & Resources
Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Nothing intimidates me more than accounting and taxes. But we all know they’re not really optional, especially for a business owner. If you’re anything like me, you want to do a thorough job come tax season and save a buck whenever possible. But DIYing your taxes can feel so overwhelming! I had some serious questions, and I suspected you might as well, so I’ve brought on Khalil Dabaja to enlighten us.

Khalil is the founder of CommonWealth, an advisory firm dedicated to serving entrepreneurs by offering concierge accounting and tax services exclusive to business owners across the USA. I discovered him on Instagram and was blown away by the valuable information he is sharing, so I know you’ll find our conversation incredibly helpful!

In this episode, we talk about…..

• The history of CommonWealth and his career in accounting.
• The difference between tax preparation and having a tax strategy.
• Easy steps for beginning entrepreneurs. 
• My questions about tax deductions relating to the influencer industry.
• Creative ways to reinvest your money back into your business.
• How to pay yourself as a business owner.

Connect with Khalil!

Website: https://www.thecwealth.com/ 

Instagram: https://www.instagram.com/khalilidabaja/ 

Facebook: https://www.facebook.com/TheCommonWealthGroup 

Affiliates & Resources
Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Lori Bush is a beauty industry expert and former CEO of Rodan + Fields where she took the company from its founding stages to becoming a billionaire dollar business. Throughout her career, Lori has always had the entrepreneurial mindset of finding a problem and working to create a solution. So when breast cancer led her to Dr. Ritu Chopra, and they discovered a gap in the skincare industry, the answer was to develop Solvasa Integrative Beauty. 

In our discussion, Lori shares more about her career, the creation of Solvasa, and the many pieces of advice she’s picked up along her journey. You’ll love hearing how she’s moved through her career to finding success, but in a way that’s naturally evolved with the rest of her life. Our conversation is jampacked with encouragement for entrepreneurs at any stage, so I hope you find wisdom in her story!

In this episode, we talk about…..

• Lori’s breast cancer journey and creating Solvasa Integrative Beauty.
• Holistic habits that have impacted her healing journey.
• Meditation and habit stacking.
• Mindfulness tips for the mom who is low on time.
• How she’s found entrepreneurial success.
• Her thoughts on network marketing.

Learn more about Solvasa Beauty!

Website: https://solvasabeauty.com/ 

Instagram: https://www.instagram.com/solvasabeauty/ 

Products Mentioned

• 360° Radiance
• Golden Moment Turmeric Elixir
• Crystal Energy Wand
• DeStressance® Serum

Affiliates & Resources

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Today I’m going to talk about something that’s been on my mind lately as a mom. I shared on social media the other day about how to know whether or not to have more kids. The feedback I received was so helpful for me as I approach this question and I wanted to share some of those responses with you! 

Remember that my opinion and even others’ opinions are just that - opinions. And they may not be what’s best for your situation. But as I break this down more about where I am at personally, I hope it helps you think through your own thoughts and feel empowered to make the best decision for you and your family! 

In this episode, I talk about…..

• Where I’m at with the question “do we add more kids or not?”
• Feedback from followers about this topic.
• How our family has chosen to add more children in the past.
• Dualing interests, mom guilt, and logistics of adding more kids.
• Other factors and questions to consider.

Affiliates & Resources
Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

In a recent social media post, I experienced some pushback regarding toxic positivity. This concept kind of got the wheels in my head turning and I was directed toward Justin Prince, an author, motivational speaker, and entrepreneur who spoke about so much I truly related to. 

I immediately knew that he would bring amazing value and wisdom to other stay-at-home moms, so he is joining the conversation to discuss the topic of holding yourself accountable for your own life.

Justin came from a divorced home as a child without much promise, then went on to eventually create the life he always wanted and built four multi-million dollar businesses. He is passionate about helping others to seize opportunities, build better habits, and create a better future version of themselves today.

In this episode, we talk about…..

• What led Justin on his entrepreneurship journey.
• The 5x5 rule for priorities.
•  Finding confidence in the face of self-doubt.
• Toxic positivity.
• Practices for finding the future version of yourself.
• Saying “no” to the victim mentality.
• Making money online.

Connect with Justin!

Website: https://iamjustinprince.com/ 

Instagram: https://www.instagram.com/iamjustinprince/ 

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Kristina Braly is a mom of two, a board-certified anesthesiologist and a digital content creator for 13+ years. She is also the CEO of Cloud9 Scrubs, a modern luxury performance brand, and the founder of AEMBR, a newly launched candle and home fragrance brand with products selling out in 90 seconds!

But being a multi-passionate individual, like Kristina, is no walk in the park, especially for moms. It’s easy to feel pulled in so many directions, and if we’re not careful, it’s likely that burnout will follow close behind. 

In our conversation, Kristina and I chat about what it means to be a multi-passionate entrepreneur, how to invest in the things that light you on fire, and specifically how to do that as a mom without succumbing to burnout and overwhelm. 

In this episode, we talk about…..

• Having ADHD as a multi-passionate entrepreneur. 
• How to balance multiple endeavors with regular life.
• Creating your own solutions.
• The importance of outsourcing.
• Burnout in motherhood.
• Brand first or product first?

Connect with Kristina!

Website: https://aembr.co/ 

Instagram | TikTok | Facebook | Youtube

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Something I’ve been interested in recently is digital products because they’re such a great way for stay-at-home parents to make a passive income. Well my guests, Sue and Manny Irven, are considered the experts in getting digital products into the marketplace through Amazon Kindle Direct Publishing (KDP). They’re here to tell you all about how to get started and help you sell!

In July 2020, Sue and Manny had both gotten laid off when they decided to start their online business. Through trial and error, they realized that Amazon KDP was the best and easiest way to make a passive income online. Now they’re making up to $17K a month by self-publishing digital products, specializing in 'low-content books' like journals and notebooks.

In this episode, we talk about…..

• Getting started with Amazon KDP.
• Choosing which products to sell.
• The creative design process.
• High-content books vs low-content books.
• Using SEO in your marketing strategy.
• Profit margins for selling through Amazon KDP.

Connect with Sue and Manny!

Website: https://sueirven.com/ 

IG: https://www.instagram.com/amazonkdpqueen/ 

Tiktok: https://www.tiktok.com/@kdpwithsue 

Learn how to get started on Amazon KDP with the Amazon KDP Complete Program!

Affiliates & Resources

Canva: http://partner.canva.com/AoOERK   

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

My guest, Hannah Simpson, is a 19-yr old entrepreneur who turned a fun Thanksgiving break craft in 2016 into a fully-fledged business! Coco’s Beads and Co began as a way to sell bracelets to friends and family, but it unexpectedly gained serious popularity, forcing Hannah to evolve and automate in order to keep up with the demand.

Join our conversation as we dive into what it means to be a young entrepreneur, what it’s like running a business while still in college, and the importance of looking forward to the future to achieve your goals.

In this episode, we talk about…..

• The origin of Coco’s Beads and Co.
• Expanding online into influencer marketing.
• Using Shopify and LTK to sell.
• Looking to the future while owning a business.
• Holding space for creativity in motherhood.
• What’s next for Hannah.

Connect with Hannah!

Website: https://cocosbeadsandco.com/ 

Follow her on Instagram | Facebook | Tiktok | Pinterest 

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl