The Podcast Therapist: Simplifying Podcast Marketing, Tech News, and Promotion Tips – Détails, épisodes et analyse

In today's episode I will be sharing with you an extended version of my YouTube video that I published last week. However, this podcast goes further into my own personal process for podcast production and editing.  You may want to take notes in this episode--especially if you want to learn how I edit my podcasts.

In this episode, you will learn:

• How to identify the different styles of podcasting.
• How different styles affect the amount of time it takes to edit a podcast.
• How long it really should take to edit a podcast. 
• How to become an active podcaster while recording your episodes.
• How to use the Effects Rack inside of Adobe Audition
• Whether or not you should record voice recordings in mono or stereo.
• ...and much more.

I hope you find today's episode useful.  Please go back and listen to it again if you didn't catch it the first time.

If you have any questions about my editing process, hit me up on the Contact Me section on my website at http://www.thepodcasttherapist.com
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Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Last week's episode was left on a bit of a cliffhanger when I started asking Jimmie Whisman about sponsorship pros and cons.  

This week, Jimmie shares insight into the pros and cons of podcast sponsorships and what podcasters need to be aware of.  This conversation is a nice setup to the following topics that we discuss:

• When you should start a Patreon account.
• What Patreon tier structuring looks like along with the bonus content.
• Whether cross-pollinating your podcast is as effective as you hear it be.
• How live podcast opportunities present themselves and what to expect from a live audience.
• Jimmie's take on sound quality.
• What podcasters should do when they reach milestones in their podcast.

I hope you are able to learn something from Jimmie's experience from creating a successful podcast.

Also, there's a bonus episode in my ad-free version over at http://www.thepodcasttherapist.com/adfree. 

This week's topic: "What To Prepare Before Filing Your Taxes For Your Podcast Business."

You can subscribe here.

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You can reach out to Jimmie and James on the following social media sites:

Jimmie Twitter: http://www.twitter.com/whismansucks
James Twitter: http://www.twitter.com/jimmypisfunny
Crime in Sports Twitter: https://twitter.com/CrimeInSports
Small Town Murder Twitter: https://twitter.com/MurderSmall

Jimmie Instagram: https://www.instagram.com/whismansucks
Small Town Murder Instagram: https://www.instagram.com/smalltownmurder/


Crime in Sports Facebook: https://www.facebook.com/Crimeinsports
Small Town Murder Facebook: https://www.facebook.com/smalltownpod

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Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Get started with Second Nature here:
http://www.thepodcasttherapist.com/secondnature

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

In this episode, I am answering questions that have been submitted to me via voicemail, email or questions through my YouTube channel.

If you have a question for me, leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/.  Scroll down to the Contact Me section of the page and you can leave a message there.

Today I want to share with you why my podcasts have gone from 1.5 hours to and hour or less. There's a strategic reason behind this and it's something that you should consider whether you are a creating a podcast that is educational or filled with entertainment value. 

Today I will discuss:

• How to move your podcast off Anchor.fm if you are finding that you are not getting the service you deserve from Anchor.
• Whether or not you should start a podcast or a blog if you think the niche is too small.
• Give a brief history lesson on why podcast hosting service providers became businesses and how podcasters syndicated their program for people to listen.  This lesson shares the key behind why you don't want to host your audio on your website.

I hope you enjoy today's episode. If you have any questions or want to say hi, connect with me on the website!

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Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Amanda Valentine is a former Cincinnati radio show host-turned-podcaster.  Her podcast, Pound This, is a health and nutrition podcast that seeks to inform and inspire those who are finding exercise and nutrition a challenge.

While Amanda is accomplished as a radio show host, never in her wildest dreams did she imagine that her podcast would have the positive impact it has had with her listeners--which had given a return on the investment in time and money.

In today's podcast, I sit down with Amanda as we discuss:

• How and why she started her podcast.
• The pros and cons of releasing a podcast once a week or 5 days a week.
• Uncovering the one thing that is holding you and your podcast back from being successful.
• Lessons from radio that translate to podcasting.
• Whether or not you should create an unintentionally bad episode and release it.
• Thoughts on audiograms and whether or not they give your podcast the boost it needs. 
• Why your podcast is entrepreneurship.

Enjoy the episode today. I hope it inspires you to build upon what you are creating or opens up doors that you thought were always going to be closed. 

Need help and want me to answer a question on a future episode?  Click here to leave me a voicemail.  Your voicemail can be up to 5 minutes.

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Have a question for me?  Leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/podcast

Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Get started with Second Nature here:
http://www.thepodcasttherapist.com/secondnature

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

This follow-up episode takes a deeper dive into the TSL statistic I mentioned in the previous episode. I recommend listening to the previous episode before you dive into this episode to get the full scope of what I'm talking about in this episode.

But if you've already listened to last episode, here's a breakdown of what will be covered in this episode:

• A recap of last episode and some notes on how to absorb my podcast.
• What to expect when you are implementing my instructions in all my episodes.
• Picking back up with the ACQUISITION portion of a sales funnel and defining what an acquisition looks like. 
• Identifying what "acquisition" looks like in real life and how it applies to you as the customer and the podcaster.  I will give you a plan of action to start thinking about what you can create to acquire new listeners.
• How to utilize the assets you create or obtain to create auditory markers within your podcast to know how someone has listened. 
• The ADVANCED marketing technique that podcasters MUST implement in order to turn a listener into a listening customer. 
• Why advertising your podcast on platforms like Facebook or Instagram is worth it for you and your listeners.

Enjoy today's episode and if you have any questions, use the link below to leave a voicemail or email. I'm happy to answer and help you out in a future episode.

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Have a question for me?  Leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/podcast

Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Get started with Second Nature here:
http://www.thepodcasttherapist.com/secondnature

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Which podcasting statistic is the most important one to measure?

Today I'm going to go over some statistics that aren't really mentioned within your hosting provider platform.  Instead, I'm going to be diving into two platforms that share statistics to help you create better content for your audience.

But I'm going to take it a step further in this episode.

In this episode I'm going to correlate what your podcast metrics will mean for the growth of your podcast and how they have a direct impact on the actions that your listeners will make.

At the end of the day, are you creating podcast content just to create it for downloads or are you creating podcast content that is going to turn a listener into a valuable listeners who is going to actually pay for something that you offer.

Today I share with you the first part of which metrics matter and dive deeper into the concepts that work best for me.

Be on the lookout for the continuation of this episode in my Thursday special edition.

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Have a question for me?  Leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/podcast

Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Get started with Second Nature here:
http://www.thepodcasttherapist.com/secondnature

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Today's episode is based on a consultation call that fundamentally changed the way Jon Verno looked at the purpose of his podcast website.

Recorded on December 24th, 2020, this consultation call was over an hour long--and with Jon's permission I am able to share part of that consultation call with you here on this podcast.

Jon reached out to me to learn more about Electronic Press Kits (EPK) so that he could have people view it on his website for potential opportunities.  After speaking with me, he learned that a podcast website is more than jut having a static page to refer people to when looking for opportunity.

You're going to hear me refer to a website, http://www.balancedbites.com, and share which qualities of that podcast website are ideal for Jon's podcast.

This episode is perfect for the podcaster who is having a hard time growing their podcast as or have possibly plateaued.

Have a question for me?  Leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/podcast

Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Sometimes it feels like you just can't seem to get the words out the right way on your podcast. After you've recorded, you feel like you said something stupid or you just didn't communicate it very well.  

Today I talk with another radio friend of mine, Mac Watson, of the Mac Watson Talks Podcast (http://www.macwatsononline.com).  Mac has just as many years in the radio industry as I do, but he's done a fair majority in talk radio.

In this episode, you're going to learn:

• How Mac built his current podcast audience.
• The key differences Mac noticed between radio and podcasting.
• How to learn communication skills for podcasting.
•  What podcasters can do to relate to an audience.
• The secret behind scripting a podcast and when you should really use it.
• A brief understanding of Mac's monetization model.

As always, when you listen to today's episode, give it a listen and try to take notes if you are able to.  This is the best way to really grasp some of the concepts mentioned. 

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Have a question for me?  Leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/podcast

Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

What can podcasters learn from radio broadcasters?  Today I sit down with the "Digital Dot Connector", Seth Resler of Jacobs Media and he is going to share with us the correlations of radio broadcasting to podcasting and how it might impact you and your podcast.

In today's interview we will talk about:

• Revenue conversion and what it means for podcasters and what you can learn from radio broadcasters as they have faced revenue challenges.
• Understanding how numbers work and the metrics that matter most for your podcast.
• How to not feel overwhelmed when you are producing a podcast for audio and for web.
• How to find your aesthetic feel for your podcast.
• The first 30 seconds of your podcast and what it does for your listener retention.
• Local podcasts and whether they are worth creating.
• How radio broadcasters differ from podcasters when it comes to broadening/narrowing content to acquire an audience.

There is so much packed into this episode that it's impossible to put it all in the show notes. 

One recommendation that I do have is that you listen to this podcast, then listen again while taking notes. 

If you would like to learn more about Seth or chat with him, find him over on Jacobs Media's website at http://www.jacobsmedia.com.

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Have a question for me?  Leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/podcast

Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

ADDITIONAL LINKS MENTIONED IN THIS EPISODE:

Start hosting your podcast on Buzzsprout: http://www.thepodcasttherapist.com/getbuzzsprout

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

"What is your money truth?" This is a quote from today's podcast guest and Money Mindset coach, Karmen Reed. 

Now that we are inside of 2021, I feel it's important that we dive a little deeper into where you would like to see your podcast going for the next 6 to 12 months.  Having the right mindset is all about growing personally, professionally and financially. 

In my conversation today with Karmen, we explore these key points when it comes to shifting your mindset for your podcast as it relates to taking it to the next level:

• How clear you are with your podcast's vision.
• What is the money story that was taught to you and how can you reframe what you think about money?
• How to identify boundaries that will help shift you and your podcast into a better place.
• The POWER of consistency and how it affects aspects of your podcast and how you can see that income with your podcast. 
• Why investing in events like networking or conferences can help lift up your podcast.
• How much attention should you be giving to your money situation.
• The power of gratitude.

Download Karmen's Clarity Playbook to change the outlook of your year with podcasting here:  http://www.karmenreed.com

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Have a question for me?  Leave me a voicemail or send me a message at:
http://www.thepodcasttherapist.com/podcast

Today's episode was created and powered by Rocketbook, the reusable and environmentally friendly notebook.  Take notes, save to the cloud, erase notes, reuse notebook. Learn more here:
http://www.thepodcasttherapist.com/rocketbook

Want to know which equipment I used to create this podcast?  Download my Essential Equipment Guide to Starting a Podcast:
http://www.thepodcasttherapist.com/quickstart

Start editing your podcast in Adobe Audition. Learn more here:
http://www.thepodcasttherapist.com/adobe

Launching a podcast? Get my Podcast Launch Checklist here for 25% off the website listing price. Click here to download.

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)

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ADDITIONAL LINKS MENTIONED IN THIS EPISODE:

You Are A Badass At Making Money by Jen Sincero

Support the show (https://www.theshanman.com/contribute-to-my-youtube-channel)