The Internal Marketing Podcast – Détails, épisodes et analyse

In this 50th episode, international bestselling author and thought leader, Seth Godin, shares profound insights on why internal marketing is crucial for sustained employee engagement and performance; the difference between management and leadership; and the cost of getting new customers versus the importance of treating frontline employees well. Tune in to learn how to market to your employees effectively, why employee enrollment matters, and the actionable steps you can take to transform your organization from the inside out. Through engaging stories and valuable insights, Seth explains why treating work as voluntary can significantly change the dynamics within an organization. This episode is a must-listen for business leaders, marketers, communications, HR professionals, and anyone interested in understanding how to create an engaging and empowering workplace culture.  

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT SETH GODIN - Featured Guest

SETH GODIN is the author of 21 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow. His book,  This Is Marketing, was an instant bestseller around the world. Recently, he organized the all-volunteer community project, The Carbon Almanac. In 2023, he wrote, The Song of Significance, which is already a bestseller. In addition to his writing and speaking, Seth has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “seth” into Google) is one of the most popular in the world. His podcast is in the top 1% of all podcasts worldwide. In 2018, he was inducted into the Marketing Hall of Fame. More than 40,000 people have taken the powerful Akimbo workshops he founded, including the altMBA and The Marketing Seminar. You can also learn more about Seth's community, Purple Space, here.

ABOUT KERRY-ANN STIMPSON - The Internal Marketing Podcast Producer and Host

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also a member of the Forbes Communication Council; and is the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful ambassadors) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann via her website or on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

Delve into the transformative impact of internal marketing on employee engagement and company success. Workshop's VP of Marketing, Jamie Bell, reveals powerful strategies and real-world examples of aligning internal and external brand efforts. Discover how creating an engaging employee experience can elevate your brand and drive business growth, with actionable insights that can enhance your organization's approach to marketing from the inside out.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT JAMIE BELL - Featured Guest

Jamie is the Vice President of Marketing at Workshop. She has spent the last decade leading content and growth teams and spearheading digital marketing initiatives across a variety of industries, whether it be SaaS, e-commerce, retail, or media. She is passionate about the link between internal and external marketing and believes that the employee experience and customer experience are undeniably connected. She also wears a lot of jumpsuits and overuses the sparkle emoji. You can connect with Jamie via her LinkedIn page. And, looking for a friendly place to connect with communicators from around the world, share tips and templates, and tackle your troubles (with actual advice)? Join Workshop's community CommsChat on LinkedIn! 

ABOUT KERRY-ANN STIMPSON - The Internal Marketing Podcast Producer and Host

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also a member of the Forbes Communication Council; and is the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful ambassadors) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann via her website or on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

Having employees with strong personal brands on LinkedIn, goes a far way in helping to grow the brand of the companies that they represent. With less than 10% of LinkedIn users sharing content, there is still a huge opportunity for anyone wanting to grow their personal brands on that platform. Certified personal brand strategist and author, Michelle B. Griffin, shares how employees can build their personal brands, on LinkedIn.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT MICHELLE B. GRIFFIN - Featured Guest

Michelle B. Griffin, "The Brand Therapist," is a PR strategist, author, podcaster, and founder of Standout Women, a training platform positioning professional women into visible authorities and industry thought leaders.

With more than two decades in communications and marketing and a master's degree in PR, she is a sought-after personal branding expert, speaker, and contributor on leadership branding, LinkedIn for Leaders, self-advocacy for women, professional visibility, and human connection in the age of AI.

Michelle authored "The LinkedIn Branding Book," hosts the "Ask The Brand Therapist" podcast, co-hosts "The LinkedIn Branding Show," and leads a LinkedIn branding community of 1,700+ professionals. Learn more at MichelleBGriffin.com.

Related Article mentioned in this episode: Entrepreneur.com "LinkedIn Changed Its Algorithms" 

ABOUT KERRY-ANN STIMPSON - The Internal Marketing Podcast Producer and Host

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

Social selling has changed. With so many sales and marketing messages bombarding your target customers, your company needs to know how it can best stand out from the 'noise'. How can you empower employees and implement a winning social selling strategy for your company? Steve Watt, Director of Market Insights at Seismic, shares how.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT STEVE WATT - Featured Guest

Steve believes that old sales and marketing mindsets, playbooks, and metrics are reaching the end of their useful life, and that far too many leaders and practitioners are failing to adjust. People are done with being hunted. A new breed of client-centric social sellers are rising above the noise of an incredibly competitive world and becoming the professionals that people *actually want* to speak with.  Steve was an early employee at LinkedIn and has been a social selling and digital engagement practitioner, writer, podcaster and educator for more than a decade. He has spoken at dozens of industry and corporate events, dozens of colleges and universities, and his guidance in the field has been published by the American Marketing Association, DemandGen Report, the LinkedIn Sales Blog and more. Steve is Market Insights Director at Seismic, the world’s leading sales enablement platform. He works with customers around the world, and across multiple industries, to help them build transformational client-centric social selling and employee advocacy programs. You can connect with Steve on LinkedIn: https://www.linkedin.com/in/stevewatt/

ABOUT KERRY-ANN STIMPSON - The Internal Marketing Podcast Producer and Host

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

Being a thought leader can have a powerful impact on both employees' personal brands and the brand of the company that they represent. Marketer, writer and speaker Ashley Faus shares how employees can build their brands as thought leaders, and how the companies they represent can empower them to do so.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT  ASHLEY FAUS

Ashley Faus is a marketer, writer, and speaker by day, and a singer, actor, and fitness fiend by night. Her work has been featured in TIME, Forbes, and The Journal of Brand Strategy, and she's shared insights with audiences at Harvard Business Review, INBOUND, and MarketingProfs. She works for Atlassian, a collaboration software maker on a mission to unleash the potential of every team. Follow her on LinkedIn and Twitter (X), @ashleyfaus.

X (nee Twitter): https://twitter.com/ashleyfaus

LinkedIn: https://www.linkedin.com/in/ashleyfaus/

ABOUT KERRY-ANN STIMPSON (The Internal Marketing Podcast's Producer and Host)

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

If your company wants its employees to be great advocates/ambassadors of the brand, you'll need to have the  kind of company culture that will motivate them to do so. Sarah Goodall, CEO of Tribal Impact, will be sharing how you can foster the kind of company culture that will help to foster employee advocacy in your company.  

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT  SARAH GOODALL

Sarah Goodall is the CEO of Tribal Impact ( www.tribalimpact.com ) a specialist organisation that brings global B2B brands to life through digitally activating their employee voices on social media.  Working with companies such as ServiceNow, Panasonic and Henkel, Tribal builds digital confidence within employee communities, reducing reputational risk and scaling authentic influence in the market.  With over 25+ years in B2B marketing, Sarah and her team understand how to overcome the complexities around driving digital habits and connecting the dots between siloed programs including Social Selling, Employee Advocacy and Influencer Marketing.

You can follow Sarah on LinkedIn ( https://www.linkedin.com/in/sarahgoodall/ ) or Twitter ( http://www.twitter.com/sarahgoodall )

ABOUT KERRY-ANN STIMPSON (The Internal Marketing Podcast's Producer and Host)

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

Creating content, using video, is a unique way to build a stand-out personal brand. Why? Because video is the fastest growing form of content that audiences like to consume. For employees who want to build great personal brands, sharing valuable content with video is the way go, and Juma Bannister, Co-founder of Trinidad and Tobago-based Relate Studios, tells us how employees can get started and how the company brand can benefit.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT  JUMA BANNISTER

Based in Trinidad and Tobago, Juma is the co-founder and executive creative director of Relate Studios ( https://relatestudios.com/ ), a strategic marketing and production company. 

He's been working in creative industries for over 21 years in print, graphic design, advertising, website design, photography and in recent years video creation and content strategy. Juma has also created  more than 400 videos and hosted over 70 episodes his live show; The Useful Content Creation show.

You can follow Juma on LinkedIn ( https://www.linkedin.com/in/jumabannister/?originalSubdomain=tt ).

ABOUT KERRY-ANN STIMPSON (The Internal Marketing Podcast's Producer and Host)

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

Alot of experts agree. Employees with great personal brands can also help benefit the company brand. But, many employees don’t know how to build their own personal brands. We're kicking off Season 4 with personal brand strategist, Christine Gritmon, who'll share how company employees can build their own personal brands, and how the company brand can win as well.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT  CHRISTINE GRITMON

Christine empowers professionals to step into their personal brands in a bigger, bolder way on social media. You CAN do it—she’ll teach you how! She’s spoken on stages worldwide and is a frequent expert guest on podcasts, live streams, Twitter chats, and blog posts, as well as hosting her own weekly Adweek Podcast, Let’s Talk About Brand, and its companion Twitter chat, #ChatAboutBrand. 

You can follow Christine on Twitter (@cgritmon) or on LinkedIn (https://www.linkedin.com/in/christinegritmon/?originalSubdomain=uk)

ABOUT KERRY-ANN STIMPSON (The Internal Marketing Podcast's Producer and Host)

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the brand and drive growth, by engaging and empowering company employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT  CHRISTINA GARNETT

Award-winning community builder and advocacy strategist Christina Garnett uses audience intelligence and social listening to learn more about audiences and determine needs and behaviors. Her work serves to help brands better connect with their current customers, potential customers, and fans.

Christina is featured in HubSpot Academy's Social Media Certification course and social listening courses, Semrush Academy's social listening course, and is a partner for On Deck's Community Builder Program, teaching a module on advocacy as a community growth lever. She has been a speaker for events like the Cannes Lions International Festival of Creativity (Hubilo-BizBash), INBOUND, Digital Summit, Social Fresh, Adapted Digital Media Summit, and MnSearch Summit. You can also find her featured in HubSpot, Social Insider, and Talkwalker ebooks and articles in Adweek, The Next Web, and Meltwater.

She is the Principal Marketing Manager - Offline Community & Advocacy @t HubSpot

You can follow Christina on Twitter (@ThatChristinaG) or on LinkedIn (https://www.linkedin.com/in/christinamgarnett/)

ABOUT KERRY-ANN STIMPSON (The Internal Marketing Podcast's Producer and Host)

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 3 Sponsor)

Workshop is an internal marketing and employee communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the brand and drive growth, by engaging and empowering company employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT  HALEIGH BROUILETTE

Haleigh Brouillette (she/her) is the Sr. Manager, Corporate Communications at Hudl. She graduated with her bachelor’s degree from the University of Nebraska-Lincoln in 2012. Her professional career brought her to Hudl in 2014 where she grew from a role in customer support to her current communications role. An Elkhorn, Neb. native, she now lives in Lincoln, Neb. with her husband, dog and young kids. You can connect with Haleigh on LinkedIn, via the link below.

https://www.linkedin.com/in/haleigh-brouillette-4527252a/

Hudl is a pioneer in performance analysis technology, now helping more than 200K teams in 40+ global sports prepare for and stay ahead of the competition. It's a provider of sports performance analysis software intended to study and improve athlete performance through insights with video and data. The company offers a complete suite of products and services including online tools, mobile and desktop applications, smart cameras, analytics and professional consultation to global sports teams at every level from grassroots to professional organizations, delivering better ways for coaches and athletes to prepare and stay ahead of the competition.

ABOUT KERRY-ANN STIMPSON (The Internal Marketing Podcast's Producer and Host)

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 3 Sponsor)

Workshop is an internal marketing and employee communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.