Welcome to the 51st episode of The BRAND New You show THE podcast dedicated to helping you OWN your BRAND.
Each week we meet here to learn how you can use today’s technology to own your career, grow your influence and build your personal brand.
In honor of Thanksgiving here in the United States, today's show is about Gratitude, specifically the differences between a scarcity mindset and an abundance mindset.
THE SCARCITY MINDSET
A lot of people I talk to about owning their brand always seem to have an excuse, or I guess it’s a reason in their mind, why they think they can’t do something or why they don’t believe personal branding is a real thing.
Most of the time, these folks exhibit what I would say is a deeply engrained Scarcity mindset.
Unfortunately for them and for us, they tend to see life as having only so much, and there's not enough to go around. Using the analogy from my discussion with Jared Easley, it might help you think of the scarcity mindset as a pie.
The scarcity mindset tells us there is only one pie in existence. Therefore, if someone were to take a big piece of the pie, it would mean there is less available for everybody else.
In this way, people exhibiting a scarcity mindset often have a difficult time sharing recognition and credit and being genuinely happy for the success of other people. When they see someone taking what they feel is their piece of pie, they become very self-centered and will do anything they can to keep you from getting a piece of pie.
Sadly this is the mindset that exists in many corporate cultures and I'm guessing this reminds you of someone you know?
The truth is, I think under certain circumstances we all can develop a scarcity mindset.
For example, do you ever take things too seriously?
Have you ever thought that if you tried something new and failed, the sky might fall so to speak?
Have you ever been concerned about what others might think about you if you do that thing you've always wanted to do, whatever the thing might be?