Talk'n Shopify with Zyber - eCommerce – Détails, épisodes et analyse

Join Felipe Zapata, Product Owner at Recharge, in a riveting discussion on the transformative power of subscribable bundles in e-commerce. Uncover how bundling subscribers show a remarkable 33% increase in product exploration willingness and enjoy a staggering 2x higher lifetime value. From strategic insights to customer experience enhancement and future trends, discover the secrets to success in this rapidly evolving landscape. Plus, gain exclusive tips on incentivising customer loyalty and optimizing LTV with innovative flows. Don't miss out on this game-changing conversation!

https://rechargepayments.com/

In this episode, we tackle the challenges of scaling ecommerce operations with insights from Tim Regan and Timothy Dick, leading the charge for Peoplevox in ANZ. Dive into discussions about common pitfalls faced by up-and-coming brands, signs to scale up with a Warehouse Management System, and innovative strategies for warehouse optimization.

Ready to revolutionize your ecommerce operations? Click here to explore the efficiency solutions with Descartes and elevate your business game today!

https://www.descartes.com/home

Join us on Talk'n Shop as we welcome Aaron Roper from Rebuy. Delve into the power of personalizing upsells and cross-sells to boost your Shopify store's sales and customer lifetime value. Discover the versatility of Rebuy's tools, from AI-assisted product recommendations to streamlined checkouts, along with strategic insights from their success team.

Learn about the 'Smart Cart' feature, incentivizing customers with free shipping and gifts. We wrap with a nod to our partnership with Rebuy and the silver linings of remote work culture. An enlightening listen for any e-commerce entrepreneur!

https://rebuyengine.com/?ref=7

 How Important Is Paid Advertising for your eCommerce Store?

This week we had two powerhouse guests from Reload Media join us. Emily Forrest (Head of Business Development) and Amy Scott (Digital Strategy Director) sat down (virtually) with us to talk about what is important when it comes to nailing a digital marketing strategy and meeting your customer where they are at every stage of the buyer’s journey.

This episode is a goodie and as Waldo says at the end “I could talk about this all day with you guys’.

Main topics covered this week were;

• The importance of meeting your customer where they are
• Changes to paid advertising and consumers as a result of COVID.
• Why you should be using paid social media ads to reach your customers
• PPC advertising trends for 2021
• The trends for instore vs online shopping and how you can capitalise on the shopper no matter where the transaction takes place.

For a link to the 2021 Retail Playbook - https://bit.ly/2021-retail-playbook

For more information about Reload Media - https://www.reloadmedia.com.au/

Want to get in touch with us at Zyber Digital?

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq

 This week we were joined by True Blue Aussie - Rhys Furner, Head of Partnerships & Sales Development at Shopify Plus APAC Region.

Rhys Joined us from the Sunshine Coast of QLD to talk about the year that was and the future ahead for Shopify Plus in the APAC Region. We loved recording this episode and look forward to catching up with Rhys again soon!

The topics that we covered in this episode include;

• BFCM - Rhys shared some phenomenal stats out of the 2020 BFCM week.
  
• Growth of Shopify in APAC, why were Australia and New Zealand such early adopters?
  
• What has been the feedback from Partners in APAC?
  
• What does 2021 look like for merchants and for Shopify?
  
• How is APAC growing?
  

Some of the amazing statistics Rhys mentions in regards to Australian BFCM

• 88% growth YoY, slightly higher than the global average 48% growth YoY of consumers in Australia purchasing through Shopify merchants
  
• 25 minutes was the average time from start to checkout
  
• 10:00 AM AEDT on Black Friday we hit peak sales
  
• Melbourne was the top-selling city followed by Sydney, then Brisbane, then Byron Bay
  
• $143.27 was the average cart price
  

You can find Rhys on LinkedIn here  https://www.linkedin.com/in/rhysfurner/

And for more information about Shopify Plus - https://www.shopify.co.nz/plus

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq

This week we were joined in studio by one of our favourite people. Julian Bartram is our local go-to man for all things Shopify. Often referred to as ‘The Shopify Guy’, Julian is the New Zealand Shopify Community Manager. He is also a Shopify Merchant, running his own successful eCommerce store Body FX with his wife Yolanda.

Julian is a Shopify native and has been connecting with other NZ merchants helping them succeed and grow. We knew having Julian on our podcast was a must, and we ended up with our longest episode to date as Julian was sharing absolute gold with us.

In this episode, you can expect to hear;

• Advice from Julian as both a Shopify Community Manager and as a merchant.
• He shares his top Shopify apps and which ones are making him the most money.
• New changes within Shopify
• Updates on the Shopify Subscriptions

You can find Julian through his website

Shopifynewzealand.co.nz

Shopifyguy.co.nz

The apps Julian mentioned,

Rewind

Klaviyo

Orderly

Judge Me 

Stampd

Smile

Frankie

Carro

Privy

Want to know more about Zyber?

https://www.zyber.co.nz/

The Zyber team are always looking for the best apps to work with in order to optimise the merchant experience and in turn drive sales and revenue. That's why, when we discovered Gorgias we knew it was an absolute must-have solution for anyone with an eCommerce store. Over the last few weeks we've been in touch with Jackie Yap having her showcase Gorgias to our team and clients, and she's already one of our favourite people - that's why we had to have her on the podcast.

Gorgias is a leading eCommerce helpdesk where businesses can manage all their customer communication channels in one platform – email, social media, live chat, reviews, and more, and automate up to 30% of commonly asked questions for increased productivity. Using machine-learning functionality takes the pressure off support and marketing teams and gives them the tools to manage a large number of inquiries at scale.

Gorgias works with over 4,5000 eCommerce brands that include Steve Madden, KOOKAI, Merrell, Fjall Raven, Honey Birdette, Oatley, Timbuk2,  and have a deep integration with Shopify, BigCommerce, and Magento where you can view customer information, automate responses, and segment leads through our platform to drive customer engagement, conversion, and retention.

On any other helpdesk? No worries. They'll buy your contract out. 

Sign up here for a complimentary demo and your second month of access for free.

• https://gorgias.grsm.io/zyberoffer
• https://gorgias.grsm.io/zyberpodcast

Want to know more about Zyber?

https://www.zyber.co.nz/

Leo and Waldo catch up again this week and have broken down the key tools every eCommerce, Shopify and Shopify Plus merchant needs to be using in order to increase average order value for both existing and new customers.

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq

In this episode of Talk’n Shopify with Zyber - We had the pleasure of sitting down with the Samantha Clarke - Marketing manager for BedsRus New Zealand. 

Samantha Clarke has led the Marketing team at BedsRus for just over two tears and in that time has achieved great things.   For Sam, getting into the eCommerce sphere early was game-changing for BedsRus and the Beds industry.  Thanks to Zyber and Shopify Plus, BedsRus have been on a journey to success.  Sam shares some of her industry insights and why it was so important to introduce eCommerce to the business. 

We also discuss how BedsRus have been riding the wave and uncertainty from Covid and how their strategy has changed throughout the year. 

 A massive thanks to Sam for joining us on the podcast, we are sure that our listeners will learn a lot from your insight.   

https://www.bedsrus.co.nz/ 

SUBSCRIBE to this podcast on 

Anchor - https://anchor.fm/zyber-digital/episodes/Talkn-Shop-with-Zyber---Introduction-ellma4

Spotify - https://open.spotify.com/episode/3Zfel5U16E6fbsLNxtOaA2 

For more information about Zyber Digital

Visit our website - www.zyber.co.nz 

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups 

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq

Whilst Black Friday is traditionally a US holiday, it undoubtedly influences eCommerce merchants and online shoppers on a global scale. 2020 has been an unusual year, to say the least, but the question remains as to whether this year's events will have an impact on the consumer shopping behaviours during the holiday season. Will demand increase, or will the impacts of Covid 19 reduce the number of shoppers this holiday season? How should merchants prepare and what steps should they already be taking to gear up for the coming months?

In this week’s episode, Waldo (Senior Digital Strategist) and Leo (General Manager) deep dive into some key stats from Shopify Plus about the anticipated shopping behaviours of US holiday shoppers for 2020, how these stats will be reflected for APAC shoppers and how eCommerce merchants should prepare.

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

https://www.facebook.com/groups/shopifynz/

https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq