SEO for Established Entrepreneurs: The Basic B – Détails, épisodes et analyse
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SEO for Established Entrepreneurs: The Basic B
Brittany Herzberg | SEO Coach & Lead Gen Strategist
Fréquence : 1 épisode/5j. Total Éps: 163

As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a better, more sustainable way to market your business—using SEO!
This show delivers actionable tips to help you maximize your marketing efforts, attract more of those warm-to-hot leads, & (finally) get your questions about SEO answered!
We’ll cover questions like:
- How does improving SEO help me get found online?
- How often should I update my SEO strategy?
- How do I know my SEO strategy is working?
- How frequently do I have to post blogs?
- What’s the first step to doing SEO?
- Does SEO require coding?
- How much time is SEO going to take?
- How long does SEO optimized content last?
- Is SEO still relevant with the rise of AI & SGE?
- Does SEO also apply to Instagram, podcasts, & YouTube?
- If I start doing SEO, can I ditch social media marketing for good?
After becoming an accidental SEO expert, Brittany Herzberg started applying this strategy to everything—not just her website, but copywriting projects she was booking. Before she knew it, SEO was her thing & people were calling her the “SEO Queen.”
Word on the street is she consistently makes a really complicated subject approachable and exciting!
With a mix of solo episodes and guest interviews, you’ll hear exactly how SEO gives you time back so you can simply live life vs chasing leads around Instagram.
It’s time to press play & discover the magic of SEO! 🪄
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489 partages
- https://keysearch.co/?via=copybyb
436 partages
- https://www.threads.net/@brittany_herzberg
305 partages
- https://www.instagram.com/natalia_benson
603 partages
- https://www.instagram.com/brittany_herzberg
410 partages
- https://www.instagram.com/erinollila
330 partages
- https://www.linkedin.com/in/brittany-herzberg/
371 partages
- https://www.linkedin.com/in/gisellpaula/
3 partages
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3 Steps to Get Found on Google (NO Posting on Social for Sales Req’d)
Épisode 134
vendredi 26 décembre 2025 • Durée 10:11
If you’ve been with me & the podcast through 2025, you might’ve noticed this shift—I’ve gotten really clear on what the process is that I take my clients through, the results they get, AND just how quickly this process works.
And today? We’re digging in deeper so I can show you the exact 3 steps my clients & I are taking to get found on Google—ZERO posting on social required!
Remember → DM me “SEO” to see which is the best fit for you & your needs! (You’re not locked into anything by DMing me.)
And yes, I have a no-charge discovery call which you can get booked by going to my Contact page & filling out the form.
📝 Note:
Prices are going up on January 1, 2026—BUT—you can lock in 2025 rates when you book your support before then!
→ Get the full show notes here!
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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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Why SEO & Grow Students are FINALLY Getting Leads from Google
Épisode 133
vendredi 19 décembre 2025 • Durée 15:45
In SEO & Grow 🌱, I get to work closely with business owners to help them understand, implement, and learn how to maintain their SEO, so it can actually be that sustainable marketing strategy it's built to be.
I really love teaching! It's the biggest reason why I started this SEO group coaching program.
And the peeps in the program? They ask really good questions. In this episode, I'm sharing some of the questions and answers with you so you can get a taste of the experience.
Buckle up, grab a notebook, and save this episode so you can come back to it easily in the future!
💬 I’d love to know what aha moments you had during this episode. DM me on Instagram or use the text button below to share them with me!
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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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SEO Q+A :: Get Good Leads and What to Optimize on Websites
Épisode 124
vendredi 17 octobre 2025 • Durée 16:37
I’m back with another very popular Q+A episode. This is where I pull Q’s I’ve been answering in Voxer/DMs/coaching calls/emails & answer them for the whole class!
If you like this type of question-answer situation & you want to do this in a 1:1 or even a group capacity, take a look at my SEO Strategy Session for 1:1 or explore SEO & Grow 🌱 (enrolling for Nov) for the group vibes.
Ask your own question!
👉 Send a DM on Instagram
…or click the button up top to “text me”
📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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The Sacred Money Archetypes w/ Kelly Marshall
Épisode 37
mercredi 15 mai 2024 • Durée 44:20
Ever heard of The Sacred Money Archetypes? Yeah, me neither—but it’s changed my life. Money was a big, bad, scary topic for me—until I got the right people & tools in my corner. And today you get to meet my incredible bookkeeper (who’s SO much more than “just a bookkeeper”), Kelly Marshall! Tune in to learn about the various money archetypes & how this info can even assist you in your business & personal life.
With this episode you’ll be able to:
- Get an in-depth look at the 8 Sacred Money Archetypes.
- Uncover the positives and pitfalls of each money archetype.
- Learn how to use the info about your money archetypes in other areas of your life.
Let us know your top 3 sacred money archetypes! Find Kelly or me on Instagram & share with us!
Get the full show notes here: https://brittanyherzberg.com/blog/the-sacred-money-archetypes
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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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Self-Care Tips & Tools for Entrepreneurs
Épisode 36
vendredi 10 mai 2024 • Durée 12:02
You must take care of YOU in order to take care of anything or anyone else—especially your business. Period. End of story. Everything mentioned in the show is linked below, which is why I’m keeping this part of the show description nice & short. 😉
Get the full show notes here: https://brittanyherzberg.com/blog/self-care-tips-and-tools-for-entrepreneurs
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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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Nervous System Regulation for Business Owners w/ Kathleen Booker
Épisode 35
mercredi 8 mai 2024 • Durée 35:56
Breathwork for business owners? Really, B? Yes! And it’s not just because I understand the importance of breathwork since I’m a licensed massage therapist. It’s because I, as an entrepreneur, have learned I must take care of me in order to take care of business. Ya feel me? And that is precisely why I’m so stoked to have Kathleen Booker (AKA Jedi of Calm) with us on the podcast today! I know you’re going to enjoy this real, raw, & relatable conversation about stress, anxiety, grief, & a whole host of other tough emotions that we all face. (Don’t miss the very special treat at the end of the show!) Go on—get your calm on!
With this episode you’ll be able to:
- Discover the power & benefits of the breath in your business.
- Learn the subtle signs of a dysregulated nervous system.
- Learn a simple nervous system regulation technique you can use 24/7!
Get the full show notes here: https://brittanyherzberg.com/blog/nervous-system-regulation-for-business-owners
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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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How to Improve These 4 Important On-Page SEO Factors
Épisode 34
vendredi 3 mai 2024 • Durée 21:05
There are 4 critical pieces you must have in place on every single page on your site in order to improve your SEO ranking. Following best practice guidelines enables you to show up in search results—right where your ideal clients are looking for you! With these quick fixes, you’ll elevate your copy, market more easily, & convert people more easily (to podcast listeners, blog readers, paying clients, & more)! Get your notebooks ready—and press play!
With this episode you’ll be able to:
- Learn what 4 parts of EVERY website page are absolutely necessary for SEO.
- Discover how to incorporate keywords in these SEO factors.
- Uncover how to prioritize your time & effort with these important SEO factors.
Get the full show notes here: https://brittanyherzberg.com/blog/important-seo-factors
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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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LinkedIn Frequently Asked Questions w/ Salina Yeung
Épisode 33
mercredi 1 mai 2024 • Durée 34:06
Spoiler: LinkedIn does NOT need to be such a scary social platform! It’s actually a really powerful place to be—once you know what to do. In this episode, I’m asking Salina some Frequently Asked Questions—some submitted by you, some Qs she gets on the daily, & some questions I not-so-secretly wanted to ask her for myself. (What? You can’t blame me! 😂) Plan to listen to this one twice, friend! You’re gonna want to take notes. Ok—press play!
With this episode you’ll be able to:
- Discover the 3 ways to build relationships on LinkedIn—in a genuine way.
- Learn which 5 questions to ask yourself to determine if you should accept a Connection Request.
- Uncover how frequently you really should be posting on LinkedIn.
Get the full show notes here: https://brittanyherzberg.com/blog/linkedin-frequently-asked-questions
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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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Jess Brooks’ Case Study Training Experience as a Copywriter
vendredi 26 avril 2024 • Durée 31:43
UX & Conversion Copywriter Jess Brooks is the reason we’re all here. Early one November morning in 2022 I got a message from Jess.
“I’m about to hop on this interview for a copywriting project & I want to know—what questions should I ask? By the way… ever thought of creating a training to show other business owners how to do what you do & write case studies?”
The rest is history. (And is called The Case Study Training Program.) If you’re curious about offering DFY case studies as a copywriter—press play now to hear about it from Jess!
With this episode you’ll be able to:
- Learn which case study resource is Jess' favorite.
- Discover how to use case studies on sales pages (2 examples).
- Learn how Jess wrote a case study in less than 1 week!
- Uncover why case studies are the ultimate show note tell.
Get the full show notes here: https://brittanyherzberg.com/blog/case-study-course-review-with-copywriter-jess-brooks
———
📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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[Case Study] DFY Case Study Copywriting w/ Ashleigh Chanél
Épisode 32
vendredi 26 avril 2024 • Durée 36:33
One type of case study we haven’t featured on the podcast is the “Failure” Case Study. (That’s in quotes for a reason!) But that’s exactly why I’m introducing you to my client, Ashleigh Chanél. You might be surprised to see 1. That I'm inviting her on to discuss this “fail” and 2. That there’s a completed case study for you to check out. Yeah—the project wasn’t a complete bust after all and I was able to take what I learned & use it to improve my client experience. But you gotta press play to get the goods!
With this episode you’ll be able to:
- Learn what was different about how Brittany was creating case studies.
- Discover what epic fail during Ashleigh’s case study Brittany was able to learn from.
- Uncover how Ashleigh has used her case study in her marketing funnel.
Get the full show notes here: https://brittanyherzberg.com/blog/case-study-copywriting-ashleigh-chanel
———
📲 Text me! (Add your email or IG handle in the message if you want a response 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝
———
Find B: Instagram, Threads, LinkedIn
SEO & Grow 🌱
Private SEO Podcast 🎙️
SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)
Podcast brought to you in partnership w/ Leah Bryant Co.
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