<p>The outfit you're wearing right now took more water to make than you'll drink before you turn 40. Mina Guli has spent a decade running to make that water visible.</p>
<p>Mina Guli is a water advocate and ultrarunner. After a 15-year career in law, finance, and climate change, she founded Thirst Foundation, a nonprofit focused on changing how we think about water. This summer she ran Keep the River Running: 2,000 miles along the Colorado River, all the way to where the water runs out in Mexico and on to Los Angeles, starting at 2 a.m. to beat 120-degree heat. Through the Grand Canyon, she ran with Sunny Stroeer (full disclosure: Sunny is also the executive director of the GEA Alliance, which presents this podcast).</p>
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<p>Mina and Angie talked about:</p>
<ul>
<li>Why the clothes you're wearing took more water to make than you'll drink before age 40</li>
<li>"If climate is a shark, water is the teeth"</li>
<li>Why the Colorado River: 40 million people, $1.2 trillion in economic activity, and 90% of winter leafy greens</li>
<li>Building a pie factory instead of dividing up the crumbs: fragmentation, financing, and future-proofing</li>
<li>Planning a 2,000-mile summer run around wildfires, drought, and 150-degree sun</li>
<li>Choosing 25 kilos of water over pack rafts at the top of the Nankoweap Trail</li>
<li>Crying on a flat rock halfway down, and what Mina realized there</li>
<li>The viral Deer Creek video and what the comment section missed about two women in their 50s</li>
<li>Why adventure media rewards the scariest-looking clip over the useful how-to</li>
<li>Running 200 marathons in 32 countries, hearing crickets, and redesigning the campaign around outcomes</li>
<li>How Keep the River Running secured $32 million from the Coca-Cola Foundation, Amazon, and Grundfos</li>
<li>What you can do about water without lacing up</li>
</ul>
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<p>Check out these resources:</p>
<ul>
<li><a href="https://www.minaguli.com/">Mina Guli's website</a></li>
<li><a href="https://keeptheriverrunning.com/">Keep the River Running</a></li>
<li>Mina on Instagram: <a href="https://www.instagram.com/minaguli">@minaguli</a></li>
<li><a href="https://the-cairn-project.kit.com/sisterhood">Trail Running Sisterhood interest list</a> (applications open November 2)</li>
<li><a href="https://www.instagram.com/thecairnproject">The Cairn Project on IG</a></li>
<li><a href="https://cairnproject.org/email-signup">The Cairn Project's newsletter</a></li>
<li><a href="https://cairnproject.org/trailblazers">Become a Trailblazer</a></li>
<li><a href="https://www.summitscholarship.org/">Summit Scholarship Foundation</a></li>
</ul>
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<p>Like this episode? Leave a 5-star rating and review on your podcast app!</p>
<br>
<p>You can help us close the gender gap outdoors and beyond:</p>
<ul>
<li><a href="https://cairnproject.org/trailblazers">Become a Trailblazer</a>. Your Adventure Fundraiser makes wilderness experiences possible for girls and women.</li>
<li>Check out the <a href="https://www.summitscholarship.org/">Summit Scholarship Foundation</a>.</li>
<li>Send this episode to a friend who keeps saying "I could never do that."</li>
</ul>
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