Marketing Nuggets – Détails, épisodes et analyse

In a surprise season finale, I wanted to leave you with some of the more longer terms ways to help you gain confidence as a marketing lead. It's something that everyone battles with - whether you're one year into your career, or ten. Especially in an industry like marketing, where the landscape is constantly evolving, how do you smash through the imposter syndrome and have the confidence to be the marketing lead you've always wanted to be? Here are my top 10 ways that have helped me over the years.

Be sure to 'follow' Marketing Nuggets so you'll be the first to know when Series 6 starts.

Follow me on LinkedIn

For more episodes visit my website

Planning a successful event requires meticulous preparation and attention to detail. In this episode, I dive deep into a comprehensive checklist that covers every aspect of event planning - from the initial planning stages all the way through to post-event tasks.

One thing I've learnt after 10 years, is that there are WAY more steps than you think to creating successful events. Whether it's for clients, prospects, influencers or the public - I've had experience with them all and sometimes learnt the hard way!! So I've complied an easy to follow check list to help you organise your next event, no matter who the audience is so you don't have any last minute stresses.

Notebook at the ready for this episode!

Follow me on LinkedIn

For more episodes visit my website

The 2024 Super Bowl ads brought both hits and misses. Join me as I break down this year's most notable adverts and share my picks for standouts across 10 categories (made up by me, on Marketing Nuggets!)

• The Most on Trend (Pop Culture)
• The Classic One
• The Interception
• The Car One/The Tear Jerker/ The "It Could be a Christmas Ad"
• The Rookie
• The Most on Trend (Business/Product Marketing)
• The Pop Culture One
• The Funny & Authentic One
• The Best Celeb Booking
• The Biggest Let Down

We'll look at ads from Oreo, Verizon, Kia, T-Mobile, Doritos, Etsy and more. What made these ads sink or swim? I'll analyse the trends and techniques that made some ads shine while others fell flat.

You'll come away with insights you can apply to make your 2024 marketing and advertising more effective, no matter your budget. 

Follow me on LinkedIn

For more episodes visit my website

 Looking for your first or next job? This podcast I talk through the most common mistakes that I see on CVs which mean they don't even make it to an interview stage. I talk through the basics that I want to see on a CV that make me more likely to progress. Plus at the end of the episode I finish with 3 tips to set you up to go and write yours! 

Follow me on LinkedIn

For more episodes visit my website

One of my biggest passions, as it says it my intro is to help my team become superstars. So, one  of my biggest inspirations to starting this podcast was to help more, inspiring marketers. But moving from an exec to a manager is not just a change in day to day working but also in your approach and how you can effectively lead and inspire other people. Here, I take you through my top 5 tips to leading a team - particularly in this working from home season when being connected with your team is more important than ever and, as a manager a lot is on your shoulders to make happen.

Follow me on LinkedIn

For more episodes visit my website

These 4 absolute gems are my go to platforms; whether it's day to day use in my corporate marketing job or if it's when I'm helping my self employed family businesses who don't have access to any marketing department's resources. Over the years these 4 apps and websites have been game changing in different ways including levelling up my marketing, getting crucial information, giving things a professional look and feel or most importantly saving a whole load of money and time!

Follow me on LinkedIn

For more episodes visit my website

Event marketing meets live sport; one of the most exciting kinds of marketing that I have done. In this episode I walk you through a real life example of how we smashed all attendance records by focusing on a new audience niche and following my 4 step marketing path to get them to attend by addressing the pain points, finding them, talking to them in a way that they will take the desired action and finishing off the podcast with the secret weapon of event marketing that must be in place for long term growth.

Follow me on LinkedIn

For more episodes visit my website

I always think at university they never give you enough information into what it's really like doing day to day roles in marketing. Yes, there's a job spec but there's only so much you can get from that. So for any of you budding marketers, who like me wanted to achieve the goal of being Head of Marketing but not sure what that might look like; in this episode I take you on a whistle stop tour of what an average day in the corporate world of leading a marketing team.

Follow me on LinkedIn

For more episodes visit my website

 Today I am not only sharing the 3.5 tactics that will help your email marketing channel out perform the rest, but also I'm going through some mistakes that I have done to help you avoid in the future.  In this episode I intro & explain lead generators, the 2 automations emails you need from the get go, ad hoc emails & how they're not so ad hoc and finally the epitome of email marketing; we're talking segmentation & personalisation. Some email nuggets the whole way through this episode so get your notepad ready!

Follow me on LinkedIn

For more episodes visit my website

Is content really 'king'? A content professional Ruby, joins me to discuss her content marketing career & shares some marketing nuggets for budding content marketers and copywriters. As well as what she wishes her 20 year old self knew and what content to look out for in 2021...

Follow me on LinkedIn

For more episodes visit my website