UNBOXED – Détails, épisodes et analyse

Hey, I'm Jordan, and I’m the manager of the Sidemen.

Welcome to Unboxed. In this series, I'll become the manager you never had, aiming to help you navigate your career to build a personality brand that lasts. How? By unboxing the biggest stories from the world of talent to find lessons that will help your growth.

In this episode, I'll be unboxing the Sidemen’s cereal brand BEST, and how (I think) it’s been able to succeed at scale early on.

Got questions? Want to share your thoughts? Please drop a comment below. I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week.

Stay tuned, and let's keep the conversation going.

Hey, I'm Jordan, and I’m the manager of the Sidemen.

Welcome to Unboxed. In this series, I'll become the manager you never had, aiming to help you navigate your career to build a personality brand that lasts. How? By unboxing the biggest stories from the world of talent to find lessons that will help your growth.

In this episode, I'll be unboxing the story behind why TikTok may be banned and cover what that ban will mean for you as a creator.

Timestamps:
0:00 - Why is TikTok going?
3:50 - Why you need to pivot 
6:04 - Find your value proposition
8:00 - Create a LinkedIn Presence 
8:50 - Get networking 
9:30 - Own your data 


Got questions? Want to share your thoughts? Please drop a comment below. I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week.

Stay tuned, and let's keep the conversation going.

This week on Unboxed, we are joined by Grace Andrews, the Marketing Director for Steven Bartlett's personal brand and podcast, Diary of a CEO.

In this episode, Grace reveals:

Why 50% of the DOAC's guests cry
The tools the DOAC team uses to stand out
The secret to creating good content
The most common mistakes marketers make on social media
The importance of social proofing yourself
Time stamps:
0:00 - Intro
1:00 - How Grace Started at DOAC?
2:30 - Story of DOAC
3:55 - Biggest Mistakes?
9:55 - How to build a community in 2024
13:00 - Sustainability
16:12 - Tools to keep ahead
19:33 - What does good content look like?
22:44 - Which platforms should you be using?
26:00 - How to market a podcast?
30:00 - How long it takes to grow to the size of DOAC?
33:30 - What's next for DOAC?
40:15 - Unboxing 1: Why 50% of DOAC's guests cry?
45:25 - Unboxing 2: Why DOAC is more than just a podcast?
47:00 - Unboxing 3: What makes DOAC trailers special?
49:30 - Unboxing 4: The importance of social proofing
52:20 - Unboxing 5: DOAC Book Launch
55:55 - What you should do when starting out?
57:40 - Outro

Sign up here for my weekly newsletter and get a dose of inspiration every Friday: Jordan Schwarz Newsletter

Connect with Grace on:
LinkedIn
IG

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Brought to you by Arcade Media, in collaboration with Listen.

This week on Unboxed, we are joined by Sam Uwins (Your favourite Creator's accountant) for part 2 of our 3-part series.

In this episode you'll learn:
- Whether you should rent or buy?
- Where is best to be a digital nomad?
- Is the cost of university still worth it?
- The best paying skills of the coming decade


This insightful series is brought to you by Starbox Accountants, your ally in navigating the financial landscape.

Discover more at Starbox Accountancy

Time Stamps:

0:00 - Trailer
0:45 - How to survive the economic climate
3:30 - Is the Cost of University still worth it?
7:48 - Ad: StarBox Accountants
8:12 - How do student loans actually work?
14:25 - Where should I work abroad?
17:09 - Rent or Buy?
21:35 - Best paying jobs for the next 10 years?

Sign up for my newsletter for a weekly dose of inspiration every Friday — ⁠here

Connect with Sam Uwins on:
LinkedIn

Follow me on:
IG
Twitter
LinkedIn
TikTok
Brought to you by Arcade Media, in collaboration with Listen.

This week on Unboxed, we are joined by Kimberley Wilson the clinical psychologist, nutritionist and author of 'How the Food We Eat is Fuelling Our Mental Health Crisis'.

In this episode you'll learn:
- How you can increase your IQ by 15 points
- The effects of coffee intake
- How to get past brain fog
- The diet you need to be the most productive you can be

Time Stamps:
0:00 - Trailer Introduction
0:46 - Impact of Food on Health and Brain: How Nutrition Slows Brain Ageing
3:06 - Key Nutrition Facts: The Disregard of Health by Brands
5:10 - Poor Food Habits and Decision Architecture
8:40 - Message to Regular Coffee Drinkers
12:30 - The Importance of Sleep
16:30 - Consequences of Long-Term High Sugar Levels
21:50 - The Problems with Processed Foods
25:30 - Processed Foods vs. Whole Foods
29:40 - Affordable Nutrition Tips
36:00 - How Nutrition Influences Your Behaviour
39:50 - Nutrition and Poverty: The Impact on Babies and later life behaviour
43:20 - Unboxing 1: Brain Fog
46:20 - Unboxing 2: Potential 15-Point IQ Reduction Due to Iodine Deficiency
49:10 - Unboxing 3: The Problem with Processed Foods Like Huel
56:30 - Unboxing 4: Most are cells are not Human
58:20 - Nutritional Advice for People in Their 20s

Connect with Kimberley:
IG

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IG
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LinkedIn
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Sign up for my newsletter for a weekly dose of inspiration every Friday — ⁠here
Brought to you by Arcade Media, in collaboration with Listen.

This week, we take Unboxed to Max Fosh's kitchen! We hope you enjoy this follow-up interview. Thank you, Max, for letting us use your house, and a big thank you to the rest of the team for making this happen.

Find Max:
IG
Twitter

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IG
Twitter
LinkedIn
TikTok

Sign up for my newsletter for a weekly dose of inspiration every Friday — ⁠here

Brought to you by Arcade Media, in collaboration with Listen.

This week on Unboxed, we are joined by Sam Uwins (Your favorite creator's accountant) for part 2 of our 3-part series.

In this episode you'll learn:

- How to manage your money as a business
- Why working a 4-day week might be financially smarter
- About hidden tax traps
- What you need to do to get ready for the new tax year

This insightful series is brought to you by Starbox Accountants, your ally in navigating the financial landscape.

Discover more at Starbox Accountancy

Don't miss this indispensable guide for the entrepreneurial creator:

0:00 - Intro
0:35 - How do I organise my money?
5:30 - Should I be VAT registered?
7:00 - Why should you open a USD account?
8:30 - Tax bracket secrets
11:30 - Sponsor: StarBox Accountancy
12:00 - Why should you have your own company?
14:25 - How do I prepare for the new financial year?
17:00 - Common mistakes business owners make
20:20 - Outro

Sign up for my newsletter for a weekly dose of inspiration every Friday — ⁠here

Connect with Sam Uwins on:
LinkedIn

Follow me on:
IG
Twitter
LinkedIn
TikTok

Brought to you by Arcade Media, in collaboration with Listen.

Hayden Hillier-Smith is the former editor to Logan Paul and Mr Beast.

In this episode Hayden gives us the full master class on how to become a millionaire YouTube editor.

He reveals:
- How to become the top 1% of editors
- How much money a YouTube editor can make
- How important film school is
- What's it like working for Logan Paul and Mr Beast
- How to deal with difficult managers/clients

I really hope you got as much form this conversation as I did!

Time Stamps:

0:00- Trailer
0:41 - Is it still possible to
5:15 - Who is Hayden Hillier-Smith?
10:30 - Haydens editing philosophy
14:00 - How to edit for YouTube?
17:50 - How much can an editor make on YouTube?
22:20 - How to get to the top 1% of editors
25:50 - Should you go to film school?
30:00 - What Hayden would do if he started again?
38:00 - How to manage tough conversations with clients?
43:00 - How to get the most out of your editor?
46:20 - What are the main mistakes managers make?
49:55 - Why managers have to run a business like football coach?
54:44 - Old Logan Paul
55:14 - The problem with Mr Beast
57:00 - Will AI replace editors?
59:55 - What is the best editing software
1:03:25 - One piece of advice for aspiring editor
1:04:28 - Outro

Sign up for my newsletter for a weekly dose of inspiration every Friday — ⁠here

Follow me on:
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Keep up with Hayden Here:

YouTube
Instagram

Brought to you by Arcade Media, in collaboration with Listen.

This week on Unboxed, as we dive into the world of youth culture with Cora Deleany, founder of EYC Ltd. Cora, a visionary in brand consultancy, launched her agency in 2019. Her company EYC Ltd is known for its diverse clientele, including luxury giants like Gucci, Louis Vuitton, and Fendi, alongside influential musicians and content creators such as Aitch and Lola Clark.

In this episode we explore the strategies behind her success in creative consultancy, event planning, and connecting next-generation creators with global audiences.

Get an exclusive look at how EYC Ltd's team of young professionals from fashion, music, and entertainment industries are redefining industry norms. Cora will share insights into the agency's commitment to staying ahead of trends and their dedication to crafting tailor-made services that resonate with today's youth.

Time stamps:

0:00 - Intro
0:50 - Who is Cora Delaney
2:20 - Starting in the Industry
3:30 - Starting EYC
4:30 - EYC's Client
6:20 - How to get into the industry
7:55 - How to attract high end fashion
9:18 - How to go viral
10:50 - Cora's favourite brand launches
14:00 - What makes a good party
16:40 - Aitch
19:49 - How important is University for getting into the industry
21:10 - How to put on a great campaign
23:00 - Fashion week
24:50 - Unboxing 1
25:50 - Unboxing 2: EYC Valuation
26:45 - Unboxing 3: GullyGuyLeo
27:17 - Unboxing 4: Why fashion brands should put influencers in charge
28:43 - Advice for young people wanting to get into the fashion industry

Sign up for my newsletter for a weekly dose of inspiration every Friday — ⁠here

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Brought to you by Arcade Media, in collaboration with Listen.

This week on Unboxed, join Sam for the first instalment of a thrilling three-part series exploring the origins of arcade gaming and its profound influence on the creator economy.

Dive into the monetization strategies of top content groups like the Sidemen, and gain practical tips for financial success as a creator. Sam sheds light on talent management, offering guidance for assembling a team that supports lasting achievement.

This insightful series is brought to you by Starbox Accountants, your ally in navigating the financial landscape.

Discover more at ⁠Starbox Accountancy⁠:

Don't miss this indispensable guide for the entrepreneurial creator:

0:00 - Trailer
0:33 -Sam Uwins
1:18 - Getting started in the Creator Economy - Marcus Butler
6:55 - AD: Starbox Accountants
7:19 - Who are Starbox's clients: KSI, ChrisMD & many more
10 - The importance of good management
11:58 - How Arcade got the Sidemen as clients
15:30 - The Sidemen's long-term strategy
19:30 - How creators can make their business a reality
22:10 - How creators can get corporate finance for their business
25:15 - How to choose a good manager
30:22 - How protect yourself financially in 2023/24
32:55 - Outro


Sign up for my newsletter for a weekly dose of inspiration every Friday — ⁠here

Connect with Sam on:
LinkedIn


Follow me on:
IG
Twitter
LinkedIn
TikTok

Brought to you by Arcade Media, in collaboration with Listen.