Marketing Careers Uncovered - Dave Heywood

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https://www.toptal.com/
2 partages
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'Making an impact' with Prabhjyot Kaur, Fractional CMO and Startup Growth Specialist

Saison 2 · Épisode 8

mardi 24 septembre 2024 • Durée 40:13

With a background spanning business development, operations, training and development, and community development, Prabhjyot has always been attracted that roles where she can have a lasting impact. As she turned her sights to marketing we discuss how she:

Turned the skills she developed in other roles towards marketing
Learned from other marketers and people around her
Developed a freelancing career, how she was able to compete and win new clients

Additional links to resources mentioned:

'The Fractional CMO Method' book by Casey Stanton: https://cmox.co/book/
The Fractional CMO Community: https://www.facebook.com/groups/fractionalcmo/
Toptal freelance talent platform https://www.toptal.com/

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Can you leave a quick review?

Saison 2 · Épisode 7

jeudi 19 septembre 2024 • Durée 01:26

We finally have a jingle of our very own! Have a listen...

With more great conversations lined up, could you spare a minute to leave a review?

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'A peek into Public Relations' with Stacey Cockram, Senior Account Director at Aspectus Group

Saison 1 · Épisode 10

vendredi 3 mai 2024 • Durée 35:37

Stacey discusses her route into public relations, how she's progressed and rose through the ranks at Aspectus, and her work running the Aspectus Academy, an apprenticeship program focused on social mobility in the PR industry. We touched on:

Whether PR really is just for extraverted party people?
Why culture fit and the freedom to run with your ideas is so valuable when choosing where to work
Learning lessons about collaborating, asking questions, and understanding different marketing channels, even when working in specialist roles

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PART 2 - 'Curiosity never killed a marketer' with Carolyn Bowick, Marketing Consultant and Director of Marketing Communications

Saison 1 · Épisode 9

mercredi 17 avril 2024 • Durée 36:43

Part two continues the conversation with Carolyn, focusing on

Her work in crisis management, and the broader skills developed
What candidates can learn from her experiences as a hiring manager, and how to position yourself for success
Navigating performance management processes, especially when your goals aren't rapid progression or moving into management

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PART 1 - 'Curiosity never killed a marketer' with Carolyn Bowick, Marketing Consultant and Director of Marketing Communications

Saison 1 · Épisode 8

jeudi 11 avril 2024 • Durée 45:01

In the first of our two part episode, Carolyn takes us through her first steps and challenging her perceptions of what marketing was all about, before moving to the US - and back again - while building a successful career supporting institutions including The University of Houston, Glasgow Caledonian University and the NHS, picking up on:

Why curiosity is an essential characteristic
How communications is often the 'universal translator' for businesses
Learning to manage people and teams effectively

Part 2 will continue the conversation - picking up on Carolyn's experience in crisis management, what her role as a hiring manager can teach us as candidates looking to progress and why being a manager and leading a team isn’t the only option on the table if you want to progess.

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'My equation for success' with Wendy Melville, Fractional Marketing Director

Saison 1 · Épisode 7

jeudi 7 mars 2024 • Durée 50:10

Wendy shares her journey and learnings along the way, from her beginnings studying international trade, and having the marketing spark lit during one fateful module...

As we walk through her steps towards bigger and better roles, and ultimately her work with multiple firms on a 'fractional' basis, we pick up on:

How all important networking skills aren't limited to extroverts, and ways to develop confidence.
The importance of resilience, what it actually means and how to strengthen it
Her self-inflicted 'gap analysis' and the approach to filling them

(apologies for some slight audio aberrations this time round, thanks in part to coming out the other end of the flu, and carpet fitters who still manage to make their presence known from the other side of the house... bonus points if you can spot them all!)

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'From the theatre to marketing ops' with Blaine Tetterton, Senior Manager at Vasion

Saison 1 · Épisode 6

jeudi 25 janvier 2024 • Durée 46:06

Blaine shares her journey from theatre management to marketing operations supremo, the role her function plays in supporting the wider business and marketing teams, and how she's kept the learning up at each stepping stone.

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'Changing course' with Sofia Tyson - SEO Content Editor and Content Strategy Lead

Saison 1 · Épisode 5

mardi 12 décembre 2023 • Durée 51:18

Realising half-way through a law degree that marketing was where her passion really lay, Sofia shares how - despite a global pandemic - she managed to change course and kick-start a flourishing marketing career.

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What's on my reading list?

Saison 1 · Épisode 4

vendredi 17 novembre 2023 • Durée 08:19

In between interviews with aspiring and developing marketers, I'll be looking at what's on my reading list between now and the end of the year. I'll be sharing some mini-reviews as I go, with some of my key takeaways.

Let me know if there's anything I should be adding to the book pile 🙂

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'Maintaining a learner mindset' with Ashley-Kate McCann - Commercial marketer and entrepreneur

Saison 1 · Épisode 3

lundi 30 octobre 2023 • Durée 48:17

Ashley-Kate talks us through how she started her career, the joy of creating, why developing a commercial lens is so important, and her focus on always learning something new as she continues to progress.

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Marketing Careers Uncovered – Détails, épisodes et analyse

Détails du podcast

Classements récents

Apple Podcasts

Spotify

Liens partagés entre épisodes et podcasts

Qualité et score du flux RSS

Historique des publications

Derniers épisodes publiés

Podcasts Similaires Basées sur le Contenu

Apple Podcasts

Spotify

Podcasts Similaires Basées sur le Contenu

Marketing Careers Uncovered – Détails, épisodes et analyse

Détails du podcast

Classements récents

Apple Podcasts

Spotify

Liens partagés entre épisodes et podcasts

Other7

Qualité et score du flux RSS

Historique des publications

Derniers épisodes publiés

Podcasts et contenus similaires

Podcasts Similaires Basées sur le Contenu

Apple Podcasts

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Other7

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