Influencer Marketing Roundup – Détails, épisodes et analyse

Instagram made a slew of announcements, TikTok's still not banned, YouTube's on the offensive, and ESPN is going all in with creators. It was a busy month in the world of influencer marketing, so let's dive into the top social updates, best brand influencer activations and reports worth reading. 

We may have witnessed the two marketing campaigns of the year this month with American Eagle and Astronomer. And that was just the tip of the July spear. So let's take a look at the top social platform updates, best brand/influencer campaigns, and industry reports worth reading from a busy July

October brought a slew of social announcements including Digital Business Cards on Instagram, TikTok connecting creators and manufacturers to start brands on TikTok shop, YouTube testing AI powered comment reply suggestions, and more. Not to mention some killer brand influencer activations and three reports very much worth reading on the state of the industry. 

Google is now highlighting content creators as trusted sources in search results, TikTok introduced a new Delete and re-edit feature, Meta Unveils AI-Powered Video Avatars for Creators, and much more. These are the top stories in social media and influencer marketing from the month of September. 

August brought President Biden's White House Creator event, a slew of Instagram updates, some well executed brand influencer campaigns, and much more. Let's break down the top stories in social media and influencer marketing from the month of August.

July brought the Olympics, a White House invitation for creator economy experts, one of the largest influencer marketing acquisitions in history, some very well executed brand influencer campaigns and much more. So let's break down the top stories in social media and influencer marketing from the month of July.

June brought Cannes, VidCon, a slew of Instagram and TikTok release including AI avatars, some very well executed brand influencer campaigns and much more. So let's break down the top stories in social media and influencer marketing, the best brand influencer activations, and reports worth reading from the month of June. 

May brought the Upfronts, Newfronts, a host of new Instagram features, 60 minute TikTok's and much more. We are breaking down the top stories in social media and influencer marketing, best brand influencer activations, and reports worth reading from a busy month.  

From President Biden's singing of the TikTok ban bill, Meta looking to help Instagram influencers create AI bot versions of themselves, and YouTube shopping getting a glow up with 4 big updates -  we are breaking down all the top stories, best brand influencer campaigns and reports worth reading from a busy April.

March was another busy month in the world of influencer marketing. From Instagram's slurry of carousel news (they are getting longer with comments specific to frames), to the possible TikTok ban (It's not a ban just a question of ownership), to YouTube testing the ability to skip to the good parts with AI, and LinkedIn introducing a video feed and enabling company ads from all accounts. This episode we break down all the top stories, best brand influencer campaigns and reports worth reading from March.