eCommerce Scaling Strategies by SalesGenomics – Détails, épisodes et analyse

NEW EPISODE 

How two elite eCommerce entrepreneurs secretly generated $25mln of dollars using a Market Bully Strategy - supply chain, product sourcing and close-out sales. 

Most of us Shopify entrepreneurs focus on building brands or finding winning products. What if I told you that there’s a group of guys who can take any product and scale it better and make more money anyone else? 

How?

• They know how to get this product cheaper at better quality
• They know how to set up their funnel in a way that gets 5%+ conversion rates
• They know how to trick Facebook into driving the lowest CPAs by ethically stealing the best customers from other advertisers 

In this podcast, The episode with I met with Nick & Nick, founders of Stacked SCM who generated over $25mln from their own own ecommerce stores and created an ecommerce syndicate that together processes about $100 mln USD per year.

These guys will teach you:

• How does the supply chain affect ROAS and scalability, profitability
• What most eCommerce owner do wrong in their sourcing & fulfilment strategy
• How they made $25mln using “Market Bully Strategy”
• Flash Sale Strategy to make 1mln in 10 days
• Tips for a high converting store
• Exact Facebook ads strategy for super fast scaling?
• What is an eCommerce syndicate?

And more!

It’s not a secret that in 2021, the quality of creatives and creative strategy is a no.1 element you will need to master if you want to be a few steps ahead of your competitors. This is because what would gain the attention of your target audience in 2018 will in many cases not be so relevant in 2021. 

While most dropshippers create their ads by buying stock videos or putting together free stuff found on the Internet, Jon Reyes from eComVids.com found another way. He came up with an idea to provide high-quality, custom videos as a service. 

In our latest podcast, you’ll find out what helped him build a thriving company hiring over 30 people in just two years. The topics we covered include:

Why it’s key to differentiate yourself from the crowd using video 

The No.1 strategy to keep yourself relevant in a dynamically changing market 

The most important aspect of the creative process that if you get wrong from the get-go, the rest of your work won’t even matter

What sets apart successful, attention-grabbing ad campaigns from those that don’t even stop the scroll 

A counterintuitive approach to create high-performing videos even if you don’t have a large budget 

Can the creative process be templated? 

One of the biggest mistakes made by advertisers when they go for long-form videos 

How important timing is when it comes to stopping the scroll 

What to look for when hiring specialists and why formal education or degrees aren’t the most important thing to have  

The team-building aspect that is crucial to creating an environment where creativity thrives 

….And much more! 

Enjoy and share your thoughts below. 

⏩ Would you like to have your store’s performance analysed for free by one of our strategists? Book your free traffic & conversions session here: https://salesgenomics.co.uk/mike/​ 

⏩ Need help scaling your eCom store /FB ads ? Get your FREE strategy session with one of our experienced growth strategists: https://salesgenomics.co.uk/mike/​

⏩ For more eCommerce growth hacks, strategies and discussions, join our Shopify Store Owner Community: https://www.facebook.com/groups/ecomm...​

For more information, visit: https://salesgenomics.co.uk

Stacy Morris is the Co-Founder of Pink Salad Ldn, an independent beauty eCommerce business that currently makes six figures with zero ad spend!

What’s the secret of their success? In less than a year, Stacy has built over 800,000followers on TikTok - which has brought huge traffic and sales to their store.

In this episode, Stacy reveals:

• How she started her own business
  
• What’s so special about TikTok
  
• The difference between TikTok and other Social Media platforms
  
• What type of content works on TikTok (and how it’s different from other platforms)
  
• How to get started on TikTok as an eCom brand with minimum effort & no investment
  
• How to use TikTok to boost  sales
  

P.S. For more actionable tips for eCommerce growth, join our Facebook Group: eCommerce Scaling Strategies by SalesGenomics

Damiano Raveenthiran, founder and CEO of web development and Shopify ecommerce agency StartupSlang with 10 years of experience working on eCommerce and Retail businesses.

Shopify is one of the most popular eCommerce platforms. Have you ever wondered why? Damiano explains the benefits of Shopify & how to make your Shopify store a conversion beast!

He also reveals:

• What are some common conversion mistakes Shopify stores make & how to solve them? 
• What are some useful tools & apps to use with Shopify to boost conversions & revenue?
• What are the common reasons why Amazon sellers move to Shopify?
• How to turn your Shopify store into a mobile app for less than $100 in minutes to boost lifetime value of your customers? 
• Latest secrets of Shopify website design.
• What is headless Shopify & why ecommerce owners are raving about it? 

To get in touch with Damiano, visit StartupSlang  website -> https://startupslang.com/

P.S. For more actionable tips for eCommerce growth join our Facebook Group: eCommerce Scaling Strategies by SalesGenomics

Omar Sinbawy - brand strategist and the founder of The Present Pixel - a company helping small and medium brands position themselves.Branding - some eCommerce owners neglect it and focus on pure direct-response marketing. Others spend way too much time perfecting their brand voice, which makes then less and less agile.In today’s podcast Omar reveals:

• What is branding? Why is it important for an eCommerce business?
• How does branding influence business’ bottom line?
• How does a business know they’ve got a problem with their branding? What are the symptoms?
• How to solve all branding problems?
• What is a good balance between branding and marketing?

To get in touch with Omar, visit The Present Pixel website -> https://www.thepresentpixel.com/

P.S. For more actionable tips for eCommerce growth join our Facebook Group: eCommerce Scaling Strategies by SalesGenomics

Chris Guzowski is a Principal at Polipo Ventures.
He is an active angel and early-stage investor, in a wide range of industries.
Their Venture Capital company invested in businesses like Koh, Booksy, F4s and Sundose. 

In this episode he answers various questions around investments in eCommerce businesses, such as:

• Why would someone consider taking an investment in an eCom business?
• How much money can an eCom business get?
• What are the benefits for both sides?
• What are investors looking for in eCom businesses?
• What are some red flags that investors look out for?
• What is the process of taking on investments like?
  

If you are considering taking on some interest-free capital to use for working capital or cashflow needs of your eCommerce business, you cannot miss this episode! 

Visit Polipo Ventures website - > https://www.polipoventures.com/

Bostjan -  the leader of Hustler Marketing, who is never afraid to get his hands dirty. He’s a badass copywriter himself, with an enviable knowledge of e-commerce sales, marketing and deliverability. Personal growth hacking is his obsession and he’s known to organize each minute of his day. He’s the ship-captain who leads by example and blasts away icebergs.

Hustler Marketing is Golden Klaviyo Partner within Klaviyo inner circle. They helped Shopify stores create more than $18 million in new revenue with advanced email marketing techniques. 

In this episode we asked:

• What’s his story with ecom and email marketing? 
• Why would anyone focus on email marketing? 
• What is a good benchmark for how much % of revenue should be coming from email marketing? 
• How does that break down between sequences and newsletters?
• Best email platform and why it’s Klaviyo?
• What are some of the most common mistakes ecom entrepreneurs make? 
• What are some basic and advanced email sequences with biggest leverage for eCom? 
• How to grow an email list? When is a good time to focus on email marketing? 
• How does he do Quality Assurance to avoid mistakes in sending emails? 
• Why would someone get an email agency instead of doing it themselves? 
• What synergies between ad campaigns and email can ecom guys exploit? 
• Favourite book/course on email? What’s his favourite email subject line? 
• What can our audience contact him about?

Check out our Facebook Group -> https://www.facebook.com/groups/salesgenomics

Visit Hustle Marketing -> https://www.hustlermarketing.com/

Branden Yamada for almost 4 years has been helping e-commerce business owners as the mediator when selling their stores. 

This time he explains:
Why sell and others buy e-commerce stores instead of opening the new ones 

What makes some stores not sellable 

How much is your Shopify store worth? What factors influence store valuation? 

Best tactics and strategies to make the e-commerce business more sellable 

Insights of the e-commerce business selling process

Martin is a successful dropshipping eCommerce entrepreneur who sold his men’s fashion online store for a very significant multiplier.

In this podcast episode he will reveal:

• Why he decided to sell his business
  
• Which broker sites to avoid and which ones he recommends
  
• What the process of selling a business is like
  
• How to set up an eCommerce business to be sellable
  
• What are the buyers looking for in an eCommerce business
  
• How to increase the valuation of an eCommerce business
  

Join our Facebook Group for more eCommerce scaling strategies:

https://www.facebook.com/groups/salesgenomics/

Emmanuel Friedrich: Serial Entrepreneur with over 8 figures in sales generated online, professional copywriter & media buyer will reveal:

• How he built a successful multiple 7-figures supplement business from scratch
• How do choose a business model
• How to do a rock-solid market research
• How to find a product and guarantee it will sell BEFORE investing a dollar into manufacturing
• How to plan a budget to start a supplement business
• eCommerce vs Service business
• Why recurring subscription is the best business model
• What is merchant processing and how to set it up for subscription business
• How to choose the ad network perfect for your product type
• 2 costly mistakes eCommerce entrepreneurs make and how to avoid them
• How to set up fulfillment operations when scaling
• Why advertising is only a part of the equation for explosive eCommerce growth
• 2 books that influenced him as a business owner
• What supplements to take for optimal health as an entrepreneur

Join our Facebook Group for more eCommerce scaling strategies:
https://www.facebook.com/groups/salesgenomics/