Drop The Mic with Jason Hunt – Détails, épisodes et analyse

Pete McPherson is an entrepreneur, AI strategist, and the founder of TopicalMap.ai, with a deep understanding of SEO and content strategy. With a background in building multiple SaaS products and over 75 websites, Pete shares his journey of trial and error in entrepreneurship, along with insights on AI’s role in SEO, creating topical authority, and scaling digital projects.

Episode Highlights:

[00:44] - Pete’s journey from accounting to becoming an entrepreneur.
[05:56] - The failures that shaped Pete’s entrepreneurial career.
[12:58] - Building resilience and avoiding the stress of failure.
[23:13] - What is Topical Map AI and how it helps content creators.
[26:41] - Understanding topical authority and its impact on SEO.
[37:24] - The future of AI in content creation and SEO.
[40:52] - How AI is transforming various aspects of life and business.

Pete also offers valuable insights on how to pivot in business, how AI can streamline SEO research, and actionable tips for anyone looking to leverage AI and SEO strategies in their digital marketing efforts. This episode is packed with real-world advice and tools to help you grow your business through content strategy and AI integration.

SUPPORT AND CONNECT:

Facebook: https://www.facebook.com/huntspeaks

Instagram: https://www.instagram.com/jayhuntofficial

TikTok: https://www.tiktok.com/@jayhuntofficial

Twitter: https://twitter.com/jayhuntofficial

LinkedIn: https://www.linkedin.com/in/socialmediaspeaker/

Website: https://jayhunt.social

https://merged.ca

George Sutherland is an SEO recruitment specialist with a background in IT and a deep understanding of artificial intelligence. With extensive experience in helping companies find top SEO talent, George shares his insights on AI’s role in recruitment, maintaining human touch, and the future of digital workplaces.

Episode Highlights:

[00:01:30] - George’s journey from IT to becoming an SEO recruitment expert.

[00:04:00] - The role of AI in modern recruitment.

[00:07:00] - Differentiating tasks between AI and humans in hiring.

[00:10:30] - How AI can streamline administrative tasks in recruitment.

[00:14:00] - The importance of maintaining a human touch in hiring.

[00:17:30] - Strategies for effectively finding SEO talent.

[00:21:00] - Tips for navigating LinkedIn and avoiding spam.

[00:24:30] - The power of referrals in SEO recruitment.

[00:27:30] - Challenges and limitations of using AI in recruitment.

[00:30:00] - AI’s role in content creation and editing.

[00:33:00] - Must-have tools for SEOs in 2024.

[00:36:00] - Predictions for the future of AI in recruitment.

George also delves into his personal experiences, offering valuable insights and practical advice for anyone involved in SEO, recruitment, or interested in the future of AI. This episode is filled with actionable strategies and real-world examples to help you navigate the evolving landscape of digital recruitment.

SUPPORT AND CONNECT:

Facebook: https://www.facebook.com/huntspeaks

Instagram: https://www.instagram.com/jayhuntofficial

TikTok: https://www.tiktok.com/@jayhuntofficial

Twitter: https://twitter.com/jayhuntofficial

LinkedIn: https://www.linkedin.com/in/socialmediaspeaker/

YouTube Video: https://youtu.be/sTwlhT2otrg

Website: https://jayhunt.social

https://merged.ca

Dennis Yu is a digital marketing virtuoso, renowned for his expertise and mentorship in the field. Dennis shares insights from his extensive career, highlighting collaborations with clients like the Golden State Warriors and Nike, and his pioneering work in social media marketing and data analysis. He explains the power of niche specialization, the effectiveness of the "Dollar a Day" strategy, and the evolving role of AI in marketing. From his early days navigating controversies on Facebook to speaking at global conferences, Dennis's journey offers invaluable lessons on adapting and thriving in the digital space. This discussion provides a roadmap for leveraging AI and innovative strategies in marketing, emphasizing the importance of authenticity and strategic thinking in today’s fast-paced digital landscape.

Timestamps:

(05:31) - Dennis Yu's Speaking Experiences

(06:14) - The Importance of Niching Down in Marketing

(10:50) - AI in Marketing and the Rise of Personalized Agents

(25:42) - The Relevance of the Dollar a Day Strategy

(32:46) - Ad Strategies: TikTok vs. Other Platforms

(37:57) - Financial Freedom Movement and the Future of AI

Dive into this compelling conversation that bridges the gap between current digital marketing trends and the future of the industry. Whether you're a marketing professional, a business owner, or simply intrigued by the power of digital strategies, this episode offers a treasure trove of insights and foresight into the ever-evolving world of marketing. Listen to Jason's first conversation with Dennis Yu on The Merged Marketing Podcast.

SUPPORT AND CONNECT:

Facebook:  https://www.facebook.com/huntspeaks

Instagram:  https://www.instagram.com/jayhuntofficial

TikTok: https://www.tiktok.com/@jayhuntofficial

Twitter: https://twitter.com/jayhuntofficial

LinkedIn: https://www.linkedin.com/in/socialmediaspeaker/

Website: https://jayhunt.social

YouTube Video link: https://youtu.be/A7NnrumPvq8

Mentioned in This Episode:

• George’s email: george@torok.com
• George’s podcast: Your Intended Message

What You Will Learn:

• George’s story (2:07)
• Challenges with presenting virtually (4:12)
• How to give off passion in your virtual presentation (5:45)
• Think TV
• Virtual background choice (8:33)
• Mentally preparing for a presentation (11:21)
• Know the value you bring
• How to use slides (14:57)
• Don’t forget the face-to-face
• How long should a virtual presentation be? (19:10)
• Live vs playback
• The art of closing (22:06)
• Get in touch with George (24:40)

George Mentality - Quotes From the Show

“Effective presentation is all technique”

“See a person through the camera”

“You don’t have to be perfect”

“Get rid of the distractions”

Sam Parvin helps senior-level brand marketers to use music strategically and execute with ease, so that they are contributing value to their consumers and simultaneously creating a stronger brand. She is passionate about sharing her very specialized expertise in navigating the music licensing space to help people inspire the world through their marketing communications. She is a globally-awarded music supervisor for brands such as Coca-Cola, Maker’s Mark, Corona, and GMC.

Mentioned in This Episode

• Sam’s email: samparvin@gmail.com
• Sam’s website: https://parvin-music.com
• Barilla Pasta

What you will learn:

• Sam’s story (2:44)
• Why senior-level brand marketers should care about music (7:52)
• What’s the right music for your brand? (10:56)
• What value do you bring?
• Filling the music void (13:35)
• Targeting the right audience
• How effective is music?
• Industries that can benefit from incorporating music into their strategy (26:10)
• Be more effective in your music use (29:39)
• Putting music on the list
• Get in touch with Sam (33:01)

Sam Mentality - Quotes From the Show

“We need music in our world”

“Everybody feels connected to music”

“Have someone in charge of music from start to finish on your project”

“Meet your audience where they are”

110 | How to Consistently Attract More Money - With Jodielynn Craven

For a decade, Jodielynn Craven has served in the role of a financial advisor, financial educator, and creator of Abundance Consciousness ™  and the Fluid Money BluePrint ™ . With approximately 10 million under management and managing a team of financial advisors, Jodielynn has advanced knowledge, experience, and expertise in modern financial structures and alternatively the mindset and energy behind money.

Her work in the energetics behind money, application of alternative money modalities and her signature process Fluid Money BluePrint ™ (a step by step guide for entrepreneurs who want to learn How To Consistently Attract Money) has brought her into the spotlight among clients all over the globe.

Mentioned in This Episode:

• Check out Jodielynn’s free training that teaches you How To Consistently Attract More Money and never feel like you’re running out again
• Instagram: @jodielynncraven

What You Will Learn:

• Jodielynn’s story (2:29)
• Are you deterring money? (6:47)
• Attracting more money (11:14)
• What does your day look like?
• Using a list properly (16:25)
• The Fluid Money Blueprint (20:24)
  • Phase 1 - Unearthing negative belief systems
  • Phase 2 - The CAST method
  • Phase 3 - Becoming magnetic
• How Jodielynn markets herself (24:26)
• Marketing through teaching
• Get in touch with Jodielynn (27:04)

Jodielynn Mentality - Quotes From the Show

“It usually has nothing to do with money itself”

“The things on my list that I prioritise are the things of highest joy”

“You attract who you are in this moment”

“Money can come from a billion different possibilities”

“Everything always works out for me, and it always works out for the better”

Eve is an organizational psychologist, CCF Certified Coach, 3x founder with 2x business transition success. She works with leaders to better understand themselves, their culture and their people.

Mentioned in This Episode:

• Elleboard - Canada Snowboard
• Episode 97 with Scott Duke
• Eve’s website - Selkirk Performance

What You Will Learn:

• Eve’s journey (2:16)
• Owning and selling two businesses
• Morning mindset (10:22)
• Taking control
• Work with yourself (17:45)
• Keeping your momentum (23:10)
• The work day routine (25:54)
• Creating good habits (31:20)
• Planning and visualization
• Finding your trigger
• Get in touch with Eve (35:05)

Eve Mentality - Quotes From the Show

“You deal with money, and you deal with humans”

“Control the day before the day controls you”

“Work with what works for you”

“Habits are 40-45% of our day”

“Pay attention to where you get off the rails”

Darryl is the Managing Lead for Digital Main Street, a non-profit organization that supports small businesses with digital transformation. To date, they’ve served over 50,000 businesses without charging them a single dollar!

Mentioned in This Episode:

• The Legends League - Toronto boutique
• John Kiru - founder of Digital Main Street
• ShopHERE powered by Google
• Partnered with the CIRA
• Email - info@digitalmainstreet.ca

What You Will Learn:

• Darryl’s journey (2:05)
• What is Digital Main Street (4:11)
• A non-profit help system
• Serving main street and more (11:39)
• Going through the process (15:29)
• Getting the help you need
• Advantages of using Digital Main Street (19:56)
• Helping you understand the digital space
• Get in touch with Darryl (25:48)

Darryl Mentality - Quotes From the Show:

“It’s not what we do, it’s how we do it”

“We’re just trying to help out as many businesses as possible”

“It’s about providing a safe space”

Josh Dittmer is the Marketing Director at The Valuegraphics Project, an organization devoted to changing the world by changing the way we look at the world.

Mentioned in this episode:

• We Are All the Same Age Now - book by David Allison, founder of The Valuegraphics Project
• Josh’s LinkedIn and email

What you will learn:

• Josh’s journey (1:57)
• The Valuegraphics Project (2:55)
• Not just a number
• Collecting data on the audience (7:37)
• Putting data to use
• Using data to predict what people will do next (14:40)
• (Bonus: Japan talk)
• Target audience of the Valuegraphics Project (21:17)
• Get in touch with Josh (22:33)

Josh Mentality - Quotes From the Show:

“We look at what people care about, and we give them those things”

“Our values decide everything that we do”

“There’s 56 things that drive every single human being”

“Everywhere in the world we see the ‘togetherness’ values - family, community, friendship, relationships, and belonging”

Andy Splichal was recently named to the Best of Los Angeles Awards’ 2021 Fascinating 100 List. He is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series, host of the Make Each Click Count Podcast and founder of Make Each Click Count University.

Mentioned in This Episode:

• Frank Kern
• makeeachclickcount.com

What You Will Learn:

• Andy’s story (2:19)
• Google Ad mistakes (3:23)
• Getting your paid ads ready for 2022 (6:09)
• Google Ads and Analytics
• Developing your customer avatar (7:52)
• Where are your conversions?
• Blocking negative keywords - the “Who done it” list
• Successful Google Ads (11:55)
• Know your busy season
• ROI with Google Shopping (15:18)
• Make Each Click Count (19:48))
• Get in touch with Andy (24:06)

Andy Mentality - Quotes From the Show

“You really need to understand the platform”

“Nobody’s going to understand your market like you do”

“Know your busy season”

“You never want to be solely reliant on one marketing channel”