Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared – Détails, épisodes et analyse

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Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared

Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared

Jeremy Biron, Gen Furukawa

Business
Business
Business

Fréquence : 1 épisode/10j. Total Éps: 95

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Do you want to know how today's best ecommerce marketers are actually driving growth? Yeah, so do we! So we set out to start this podcast to find out the WHO is making big things happening, and HOW they are doing it. Join Gen Furukawa as he learns and shares actionable tactics that you can implement in your eCommerce marketing game today!
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Score global : 48%


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From Planning to Profit: Using TikTok to Boost Sales for DTC Brands with Bianca Wilmott of Plann

Épisode 95

mercredi 15 février 2023Durée 24:01

Plann Website: https://www.plannthat.com/

The Future of Digital Advertising: Insights from Purple Mattress & Stoic Yeti w/Chris Knudsen and Dan Bischoff

Épisode 94

mercredi 8 février 2023Durée 34:26

StoicYeti is an agency started by the guys who built up Purple Mattress from a Kickstarter campaign to a public company with $700 million/year in revenue in just four years. 

 

After spending over $400 million and testing thousands of ads, we’ve developed a proprietary model that combines direct-response video with smart paid media and real-time data feedback. This profitable, rapid-growth formula has resulted in more than $2 billion in sales and 3 billion video views for our clients.

 

Stoic Yeti's website: https://www.stoicyeti.com/

How Two Seasoned Entrepreneurs Are Launching A New DTC Brand…..And Sport

Épisode 85

mercredi 21 septembre 2022Durée 26:09

HIGHLIGHTS: 

5:35: How Tim & Joe discovered the idea for PaddleSmash

11:35 How to maximize a limited budget and resources to launch PaddleSmash

17:21 What the hardest challenges at the early stage are, and how they are addressing them.

21:37 How affiliate and community building are core marketing strategies.

 

Get your PaddleSmash set! https://paddlesmash.com/

How Strategy Sprints Can Accelerate Your Business Growth with Simon Severino

Épisode 84

mercredi 7 septembre 2022Durée 24:55

HIGHLIGHTS

03:07:  Overview of how Strategy Sprints are organized over 90 days

12:08 How to accelerate the customer journey from from Awareness To Purchase

17:06 How to avoid falling into the weeds as a leader and stay focused on the big picture


NOTES:

Learn More About Strategy Sprints: https://www.strategysprints.com/

Simon on Linked In: 

https://at.linkedin.com/in/simonseverino/en

How To Scale A 4th Generation Family Business Into a DTC Lingerie Brand with Anne Zuckerman

Épisode 83

mercredi 31 août 2022Durée 17:45

Find Anne Online: 

  • https://annezuckerman.com/
  • https://beziwoman.com/ 

How Andrew Maff Scaled an 8 Figure ecommerce Brand as a 1-person Marketing Team

Épisode 82

mercredi 24 août 2022Durée 31:40

HIGHLIGHTS: 

02:11 -  How Andrew Scaled To 8 figures as a one-person team

08:24 How to do keyword research to identify easy organic traffic opportunities

15:11 How to approach omnichannel marketing to improve the customer experience

22:03 How to capture customer data from an Amazon purchase

LINKS: 


 

The New Tactic Empowers Jordan West Scales His Clothing Brand on Autopilot

Épisode 81

mercredi 3 août 2022Durée 31:01

Highlights: 
04:08 -  The framework to understand your Customer Value Journey

12:20 - Why Performance Max is the future of paid marketing

22:57 - How Jordan leveraged SMS Marketing for a $109k campaign

28:31 - Why Ambassadors are still a huge arbitrage opportunity


LINKS: 

upGrowth Commerce - https://upgrowthcommerce.com/

The Kindred Studio - 

https://shopthekindredstudio.com/

Jordan on Linked In - https://www.linkedin.com/in/jordan-west-marketer 

How To Create ROI-Driven Email Marketing That Grows eCommerce Brands

Épisode 80

vendredi 8 juillet 2022Durée 37:42

Daniel is Founder at Email Composed, a leading email agency focused on helping eCommerce brands boost their revenue, customer lifetime value and engagement, by utilizing advanced email marketing strategies and automations. Daniel shares tactical approaches to extracing more revenue from email marketing, while maintaining a cutsomer experience that keeps LTV high. If you’re looking to boost your email revenue with a bigger impact and greater scale, this is a great episode to get started! Email Composed: https://www.emailcomposed.com/

How To Nail The Fundamentals of Influencer Marketing, with Brad Hoos

Épisode 79

mercredi 9 mars 2022Durée 40:34

Find Brad on Twitter: https://twitter.com/bhoos

The Outloud Group: https://www.outloudgroup.com/

How To Launch Shoppable Live Streams that Convert, with Sarah Williams

Épisode 78

jeudi 17 février 2022Durée 27:51


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