Call Her Creator is a podcast for ambitious women who want more influence, more income, and more opportunity — and are ready to use social media as the tool to get there.
Hosted by Katelyn Rhoades, founder of Enfluence Marketing Studio, Call Her Creator breaks down how to grow visibility, confidence, and income using proven social media and digital marketing strategies built over more than a decade in business. What started as a podcast has become a lifestyle and a movement for women who know they are meant for more and are done waiting for permission to go after it.
Each episode blends real-world marketing strategy with honest conversations about visibility, identity, and growth. You’ll hear practical guidance on social media marketing, Instagram strategy, content creation, monetization, digital products, online business models, and personal branding — alongside unfiltered discussions about becoming visible, saying the thing, starting the business, and making money without apologizing for wanting it.
This podcast is rooted in action, not hype. There’s no fluff, no overnight-success promises, and no generic advice. Everything shared is based on lived experience from building a multi–six-figure business through social media, content, and digital offers. Call Her Creator teaches you how to use the tools available to you right now to create momentum, confidence, and real opportunity.
Inside the show, you’ll learn how to:
• Grow your visibility and influence on social media in a way that actually converts
• Turn content into income through digital products, services, and scalable offers
• Build a personal brand that attracts opportunities, clients, and revenue
• Create content that feels aligned, confident, and authentic to you
• Navigate the creator economy with clarity and realistic expectations
• Show up consistently online without burning out or shrinking yourself
Call Her Creator is for women who feel the pull toward something more — more growth, more freedom, more impact — and are ready to build it out loud, in public. It’s for creators, entrepreneurs, and business owners who want to stop overthinking and start taking aligned action using social media as leverage.
If you’re ready to expand your visibility, build confidence through action, and create income doing work that feels like you, you’re in the right place. Call Her Creator is powered by Stan.
Website: https://www.enfluencestudio.com/podcast
Instagram: https://www.instagram.com/callhercreator/
For ad inquiries, please reach out to: Network+CHC@yapmedia.com
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Données mises à jour le 11/09/2026
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193. How to Build a Personal Brand Without Showing Your Face Every Day
Épisode 193
jeudi 10 septembre 2026 • Durée 44:11
Think you have to constantly be on camera to build a personal brand? In this episode, I’m breaking down why your personal brand is not your face, your content format, or how entertaining you are. It’s the ideas, expertise, stories, and perspectives people associate with your name. I’m sharing how to choose sustainable formats that support your expertise, package one core idea in multiple ways, create content that drives business results, and stop feeding the content machine just for the sake of posting. Tune in to learn how to stop performing for the algorithm, package your expertise in a way people remember, and build a personal brand around what you want to be known for.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: http://shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: http://whatnot.com//
The essential toolkit for telling better storiesStoryblocks: http://www.storyblocks.com/chc
Quince: http://quince.com/chc
ShipStation: 60 days free using code: CHC http://ShipStation.com
Brevo- Get 50% off: http://brevo.com/creator
In this episode, you will learn:
00:00 Visibility without expertise can make you popular but not profitable.
02:00 How carousels helped me reach millions without relying primarily on video.
03:45 A look inside the Visibility Vault and its customizable Canva templates.
04:45 The moment I realized I was treating visibility like a performance.
08:30 Do you really need video to become known online?
11:15 The packaging problem that makes great expertise look forgettable online.
13:00 Why repeating your core ideas is what makes your personal brand recognizable.
15:30 What do you want people to say about you when you're not in the room?
18:00 The Visual Hook Story Action framework for creating stronger carousels.
20:30 What happened when my agency packaged Lori Harder's expertise for Instagram.
24:45 Why you shouldn't build your entire content strategy around a format you hate.
28:00 Virality, visibility, and being remembered are not the same thing.
33:00 What do you actually want people to know you for?
35:45 How one core idea can generate 25+ content posts.
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
192. How Rebecca Minkoff Built an Iconic Fashion Brand From the Ground Up
Épisode 192
mardi 8 septembre 2026 • Durée 50:46
What does it take to build a successful brand while navigating pivots, setbacks, and the pressure to keep growing? In this episode, I sit down with Rebecca Minkoff, founder and designer of Rebecca Minkoff and co-founder of Female Founder Collective, to talk about the lessons behind building an iconic brand, knowing when to pivot, and creating products people want. Rebecca shares the story of how Jenna Elfman helped turn one of her shirts into a must-have and the lessons she learned about following customer demand. We also dive into the common struggles women founders face and how to stay resilient through the highs and lows of entrepreneurship. Tune in to learn how to build, adapt, and keep moving forward through every stage of your business and life.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: http://shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: http://whatnot.com//
The essential toolkit for telling better storiesStoryblocks: http://www.storyblocks.com/chc
Quince: http://quince.com/chc
ShipStation: 60 days free using code: CHC http://ShipStation.com
Brevo- Get 50% off: http://brevo.com/creator
In this episode, you will learn:
00:00 Meet Rebecca Minkoff, founder and designer of Rebecca Minkoff and co-founder of Female Founder Collective.
05:00 How do you know when it’s time to pivot and change the direction of your life?
09:45 How Jenna Elfman helped turn Rebecca Minkoff’s shirt into a must-have.
13:00 Why your network is one of the most important things you can build.
14:00 What people often misunderstand about building a successful brand.
16:45 How can you use customer demand to create products people want?
22:45 Why unglamorous work can prepare you for opportunities you never expected.
25:15 What happens when a major opportunity doesn't go as planned?
31:15 Why women founders need more support, resources, and community.
34:15 What are the most common struggles women founders face when building a business?
36:00 How Rebecca protects her boundaries while building a business and raising four children.
38:45 Does success cost you too much?
40:00 The business rule Rebecca Minkoff will never break.
Resources + Links
Listen to Rebecca’s podcast, “Superwomen with Rebecca Minkoff” HERE
Learn more about Rebecca Minkoff and shop her latest handbags HERE
Learn more about the Female Founder Collective and apply for an upcoming cohort HERE
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Rebecca on IG: @rebeccaminkoff
191. Why I Stopped Saying Yes to Every Opportunity (And What I Do Instead)
Épisode 191
jeudi 3 septembre 2026 • Durée 32:50
What are you automatically saying NO to when you say YES? In this episode, I share a mindset shift that has completely changed how I evaluate opportunities, success, and what I choose to say yes to. I talk about opportunity cost, why money and visibility aren’t the only things worth considering, how to calculate the real cost of your time and energy, and the questions I’m asking before making big decisions. I also dive into how to tell the difference between fear and misalignment, why you’re allowed to outgrow old dreams, and how to evaluate opportunities based on what they require from your time, energy, focus, peace, and relationships. Tune in to learn how to make decisions that support not just the business you’re building, but the life you want to live.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: http://shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: http://whatnot.com//
The essential toolkit for telling better storiesStoryblocks: http://www.storyblocks.com/chc
Quince: http://quince.com/chc
ShipStation: 60 days free using code: CHC http://ShipStation.com
Brevo- Get 50% off: http://brevo.com/creator
In this episode, you will learn:
00:00 Why revenue is not the only currency in your life.
02:45 What happens when opportunities start coming to you.
04:00 The question that can change how you evaluate every opportunity.
07:30 Is what this opportunity gives you worth what it takes from you?
09:30 The costs behind every opportunity you say yes to.
12:15 Why time with your family can be worth more than revenue.
13:30 When is saying yes still the right move for your business?
16:00 A great opportunity can still be the wrong opportunity for you.
18:15 Ask yourself this question before turning down an opportunity.
21:15 The checklist for deciding what to say yes to.
24:00 Why you’re allowed to outgrow your old dreams.
26:00 Why your YES should become more expensive as you build your life.
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
190. The Content Strategy That Turned a Failing Startup Into a Million-Dollar Business with Natalie Barbu
Épisode 190
mardi 1 septembre 2026 • Durée 43:34
What if the piece of content you almost didn’t create could completely change your business? In this episode, I sit down with Natalie Barbu, founder and CEO of Rella, to talk about how one viral video helped save her company when she had just $25,000 left in the bank. Natalie shares how to create content that solves problems, turn views into customers, find the right niche, use AI to simplify your content strategy, and build a brand that creates relationships instead of just transactions. We also dive into pivoting when something isn’t working, building trust through in-person connection, and why following your curiosity can lead you to opportunities you never planned for. Tune in to learn how to create content that does more than get attention and start using it to build a business that actually grows.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Meet Natalie Barbu, founder and CEO of Rella.
06:30 How to know when an idea is worth pursuing.
08:15 What do you do when your business has just $25,000 left in the bank?
11:00 How Natalie raised $1 million after hearing hundreds of no’s.
14:15 The viral video that changed the future of Rella.
15:30 The content shift that can turn viewers into customers.
19:30 Why every growing business needs SOPs and better systems.
22:00 The systems that can make your content workflow easier to manage.
23:15 How can you organize your content so your team stays on the same page?
25:00 How Natalie uses AI to simplify her content strategy.
27:30 The content framework that turns pain points into customers.
29:30 Build meaningful connections that can open doors for your business.
32:30 Why niching down can help you grow faster online.
34:00 How often should you post on social media to grow your business?
36:15 What to do when you have an idea but don’t know where to start.
Resources + Links
Learn more about Rella HERE
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Natalie on IG: @nataliebarbu
189. The Art of Not Giving a F*ck When They Don’t Pick You
Épisode 189
vendredi 28 août 2026 • Durée 17:10
What if not everything that goes wrong deserves your energy? In this episode, I share the “oh well” mindset that helps you stop spiraling, release comparison, and move forward when things don’t go as planned. I break down how to catch yourself before overthinking takes over, reframe rejection as redirection, trust your own timeline, and create space for the opportunities that are meant for you. Tune in to learn how to protect your energy, let go of what isn’t aligned, and keep moving forward with more peace and confidence.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Are you giving too much energy to things that simply didn’t work out?
03:15 What comparison is making you believe about yourself.
06:00 How to use “oh well” in business, motherhood, and comparison.
08:30 The “oh well” mindset for moving through disappointment.
09:45 What to do when a dream client doesn’t respond.
12:15 Why you don’t need to chase what’s meant for you.
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
188. How to Know When It’s Time to Change Your Business Strategy with Morgan DeBaun
Épisode 188
jeudi 27 août 2026 • Durée 49:41
What does it take to keep growing when your old strategies no longer work? In this episode, I sit down with Morgan DeBaun, founder and CEO of Blavity Inc. and CEO of AfroTech, to talk about staying relevant, evolving your business, and knowing when it’s time to change the way you work. Morgan shares how to use AI as a strategic partner to reduce your mental load and prepare your business for what’s next. We dive into agent engine optimization, personal branding, delegation, visibility sprints, and recognizing when an old strategy is no longer working. Tune in to learn how to build the skills, systems, and mindset you need for what’s next.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Meet Morgan DeBaun, founder and CEO of Blavity Inc. and CEO of AfroTech.
06:30 What’s one rule you had to unlearn to grow?
09:00 How to know when you’ve reached your growth limit.
14:15 What to change when your business is draining your energy.
18:45 What should every entrepreneur start using AI for?
22:00 How to make your brand easier to find through AI search.
24:45 The skill that will matter whether you hire humans or AI.
29:15 What makes a personal brand stand out in a world of polished content?
34:30 When should you move forward even if you don't feel ready?
37:30 What success looks like when you stop chasing the next number.
41:15 What learning to make money can give you beyond financial success.
Resources + Links
Get Morgan DeBaun’s book Rewrite Your Rules HERE!
Learn more about Morgan DeBaun HERE!
Learn more about AfroTech HERE!
Learn more about Blavity Inc. HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Morgan on IG: @morgandebaun
Morgan on LinkedIn: @morgandebaun
187. How to Build a Business That Works With Your ADHD Brain with Angie Lee
Épisode 187
mardi 25 août 2026 • Durée 53:09
Could the parts of your brain you’ve always tried to fix be your biggest advantage in business? In this episode, I sit down with Angie Lee, co-founder and creative director of Soul, to talk about ADHD, neurodivergence, and what it really takes to build a business when your brain works differently. Angie shares how to use hyperfocus and obsession to your advantage, manage rejection sensitivity and emotional overwhelm, make space for creativity, and build routines that support your energy. We also talk about movement, money walks, showing up online despite negative feedback, and creating a business that works with your brain. Tune in to learn how to recognize your strengths and turn the way your brain works into an advantage in business and content.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Meet Angie Lee, co-founder and creative director of Soul.
03:30 How Angie turned her obsession with health and wellness into entrepreneurship.
08:15 The ADHD traits that can become your biggest strengths.
10:45 Can ADHD become a superpower for entrepreneurs and creators?
16:30 How rejection sensitivity affects the way you show up online.
19:30 Is there a connection between OCD and ADHD?
23:30 Routines that support your focus, energy, and creativity.
30:00 How to use your walks to spark creativity, learn, and get more done.
38:00 How to create a business and lifestyle that supports the way your brain works.
43:15 Angie answers questions about ADHD, business, and entrepreneurship.
46:00 What to do when you’re overthinking, doubting yourself, or afraid to take action.
Resources + Links
Learn more about Angie Lee HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Angie on IG: @angieleeshow
186. The Soft Girl CEO: Making More Without Losing Yourself
Épisode 186
vendredi 21 août 2026 • Durée 26:09
Can you build a thriving business without sacrificing your health, family, or the life you actually want? In this episode, I’m getting honest about the wake-up call that made me realize my ambition was costing me moments with my kids and why I decided to completely rethink how I work and live. I break down ways to protect your time, set boundaries, delegate more, simplify your business, and create income without having to be available 24/7. Tune in to build a business that supports the life you want instead of consuming it.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Can you be successful without sacrificing your family?
04:15 The moment I realized my business was costing me precious family moments.
07:00 What the “soft girl era” really means for ambitious women.
12:45 How to redesign your business around the life you want.
15:30 Tips for becoming a more present mom while running a business.
17:30 Why every yes comes with a no in your business and life.
19:15 Ways to create income without requiring your time 24/7.
20:45 Why simplifying your business helps you grow without the chaos.
21:00 Are you building a business that supports your family or steals time from them?
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
185. How to Turn Local Content Into a Profitable Creator Business with Michelle Thames
Épisode 185
jeudi 20 août 2026 • Durée 58:42
How can you turn your city into your biggest content opportunity? In this episode, I sit down with Michelle Thames to talk about how she turned local content, strategic visibility, and genuine relationships into a growing creator business. She shares how to make your city your niche, create content that gets discovered, use SEO and hooks to increase reach, and turn one piece of content into multiple opportunities across platforms. We also break down her approach to consistency, content planning, monetization, networking events, UGC, podcasting, and using AI to simplify your workflow. Tune in to learn how to become more visible, create opportunities from your content, and build a brand that keeps working beyond social media.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Michelle’s advice for creators who feel stuck or overwhelmed.
06:00 What social media looked like before Instagram Reels and Stories.
11:15 How to make your city your niche and become the go-to local expert.
16:30 How can you repurpose one piece of content across multiple platforms?
24:30 Michelle’s framework for creating high-performing videos.
31:15 The 3 things to focus on when editing a video.
34:15 How can Meta’s Creator Assistant help you decide what to post next?
36:30 The different ways to monetize one piece of content.
41:15 Why relationships can be the real ROI of a paid event.
48:30 Why you don't need expensive equipment or a big team to start.
50:15 Michelle’s rapid-fire creator and business recommendations.
Resources + Links
Michelle Thames' 7-Day Visibility Challenge HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Michelle on IG: @michellelthames
184. The Viral Content Strategy Behind Taylor Swift, Rihanna & 60B+ Views with Brendan Kane
Épisode 184
mardi 18 août 2026 • Durée 50:21
Could viral content actually be engineered? What does it take to make content go viral? In this episode, I sit down with viral growth expert Brendan Kane, whose work has generated 60+ billion views for brands and A-list celebrities including Taylor Swift and Rihanna, to break down the strategy behind high-performing content. Brendan shares the “3-Second Hook Point” framework, why repeatable formats make virality more predictable, and how creators use the “Generalist Principle” to make niche content more appealing to a wider audience. We also talk about his 15,000+ hours of content research, the “Gold, Silver, Bronze” method for analyzing performance, and how AI can help you create stronger hooks. Tune in to learn what the biggest creators understand about virality and how you can apply the same principles to your own content.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 What separates viral content from content that gets ignored?
02:30 The repeatable formats behind viral content.
06:00 How to find formats that work in your niche.
08:45 Is virality predictable or just luck?
11:15 What makes a viral hook?
13:45 The elements that make people stop scrolling.
16:15 The Generalist Principle for reaching more people.
18:45 How to make niche content interesting to everyone.
21:00 Brendan’s strategy for growing to 1M+ followers.
24:15 The Gold, Silver, Bronze method for analyzing content.
27:15 How many hooks should you use in one video?
29:30 How to use AI to create better hooks.
31:15 Why you should study other creators before your own data.
34:45 What would you do with a brand-new Instagram account?
35:30 How many content formats should you test?
36:30 What Brendan learned from working with Taylor Swift.
41:30 Brendan’s advice for common creator problems.
44:45 Where to learn more from Brendan Kane.
Resources + Links
Get Brendan Kane’s FREE Guide to Going Viral HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Brendan on IG: @brendankane
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