Looking to start or grow your boutique business? Tune in to Emily Benson's podcast! With 18 years of retail experience and a no-nonsense teaching style, Emily shares strategies and interviews experts to help you succeed. Whether you have a brick-and-mortar, online, pop-up, or mobile boutique, this podcast provides valuable insights to boost your business. From owning a mobile boutique called The Fashion Truck to being Associate Merchant for Girls' Accessories at Abercrombie & Fitch, Emily has turned her success into your success. Don't miss out on the secrets, tips, and best practices to grow a 7 or 8 figure boutique business.
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If you want to build a profitable boutique business in 2025 and beyond, you need to have a plan. This episode is an update for boutique owners on the state of the boutique industry right now. Whether you own a women's clothing store, children's boutique, gift boutique, Etsy store, or more, you'll want to tune in to this episode to learn the boutique tips and boutique advice you need to grow a successful boutique business in 2025.
Join my Inner Circle: https://www.boutiquetrainingacademy.com/circle
Join Profit Power Tools: https://www.boutiquetrainingacademy.com/power-tools
Comment below or email me at hello@boutiquetrainingacademy.com
Disclaimer: This is not a sponsored video. Some links are affiliate links. Thank you for watching!
#EmilyBenson #BoutiqueBusiness
Which POS System For Boutiques is Best in 2025? Shopify vs. Square vs. CommentSold
Saison 8 · Épisode 861
lundi 8 septembre 2025 • Durée 17:29
Which POS System for Boutiques is the best choice as a boutique owner in 2025? If you’ve been wondering how to choose between Shopify, Square, and CommentSold, this video is your complete guide to choosing the best point of sale system for your boutique.
As a boutique owner, your POS system is more than just a way to ring up sales! It’s the backbone of your business. From inventory management to customer tracking to online integration, the right boutique POS system can save you time, money, and stress.
In this video, I break down:
Which POS system for boutique businesses is the best in 2025
Shopify POS for boutiques: pros, cons, and when to use it
Square POS for boutiques: strengths, weaknesses, and best fit
CommentSold POS for boutiques: who it works for and who it doesn’t
The best POS system for boutique owners who sell in-store vs. online
What to look for when comparing boutique POS systems
The best POS system for boutique businesses in 2025 comes down to your unique needs — Shopify vs. Square vs. CommentSold each has its place. I’ll walk you through real-world examples so you can make the right choice for your store.
If you’ve been searching for:
best POS system for boutique 2025
Shopify vs. Square vs. CommentSold
how to choose a boutique POS system
boutique POS system comparison
retail POS for small business boutiques
…then this video is for you!
👉 Watch now to find out: Which POS system is best for boutiques in 2025? Shopify vs. Square vs. CommentSold.
How to Choose a Name For Your Boutique Business, Retail Store, or E-Commerce Site
Saison 8 · Épisode 860
dimanche 31 août 2025 • Durée 17:20
How do I name my store? How do I name my boutique business? The name of your store is one of the most important things to consider as when you’re starting a new boutique business. Your name is going to be everywhere - on your e-commerce site, on your storefront, on your packaging... so it's important to get it right!
In this video, you’ll learn how to choose a name for your boutique business, retail store, and/or e-commerce site that will help you stand out, attract your ideal customers, and set the right perception of value. You’ll learn:
How to name your retail store, your online boutique, or your e-commerce site
What not to name your boutique business (and common mistakes to avoid)
How to decide on a name for your boutique that customers remember
Why the right boutique name can actually help you charge more
Too many boutique owners pick names that are hard to spell, hard to say, or simply confusing. In this video, I’ll walk you through what makes a boutique name strong, share examples of names to avoid as a new boutique, and give you the tools to feel confident naming your store.
If you’ve been searching “how to name your online shop” or “how to name your new boutique,” this video is the guide you need! By the end, you’ll know how to choose a boutique name that feels authentic to you, connects with your dream customers, and builds long-term brand value.
Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher
Summer To Fall Boutique Strategy: How to Plan Promotions & Time Your Fall Launch
Saison 8 · Épisode 859
lundi 11 août 2025 • Durée 19:21
The strategy to transition from summer to fall in your boutique is all about timing your fall launch and planning promotions that drive sales, and in this video, I’ll show you exactly how to do it!
From tax-free weekends and Labor Day events to shifting your color palette and clearing old stock, this seasonal transition strategy for boutiques will help you end summer strong and start fall with momentum. You’ll learn how to plan promotions that excite your customers, when to introduce fall inventory, and what to expect in the months leading up to the holiday rush.
Whether you’re navigating the summer slowdown or gearing up for your biggest boutique sales this fall, this video will help you boost profits and make smart inventory moves.
Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher
https://bit.ly/boostyourboutique
Join the Facebook Group: https://www.emilyfbgroup.com
Website: https://www.boutiquetrainingacademy.com
Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1
Questions?
Comment below or email me at hello@boutiquetrainingacademy.com
Disclaimer: This is not a sponsored video. Some links are affiliate links. Thank you for watching!
Mentioned in this episode:
Work on Your Shop Event- September 21, 2025
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward
What Inventory to Buy For Your Boutique This Fall | Summer To Fall Profit Plan Part 2
Saison 8 · Épisode 858
samedi 26 juillet 2025 • Durée 10:17
If you’re wondering how to buy boutique inventory for fall, how to plan your boutique assortment for Q4, or how to avoid overbuying while still making strong profits, this episode is for you!
Emily Benson walks you through how to plan boutique inventory for profit, including how to use past data to guide your buys, how to create an effective budget, and how to buy boutique inventory with confidence this fall.
Whether you’re just getting started or you’re an experienced boutique owner prepping for your most profitable season yet, this boutique inventory buying guide will help you take action now.
In this episode, you’ll learn:
How to plan your boutique product assortment based on past sales
Where to buy inventory for fall (in person or online)
How to set a smart buying budget by category
When to buy boutique inventory and when to hold funds for trends
Tips to turn inventory faster and avoid cash flow problems
How To Boost Boutique Summer Sales (Should You Run a Semi-Annual Sale?!)
Saison 8 · Épisode 857
vendredi 18 juillet 2025 • Durée 16:25
If you're wondering how to boost sales in summer for your boutique, or sales have been slow this summer in your boutique and you want a boost to get you through the rest of the summer before the fall season hits... this episode is for you! If you want to clear old boutique inventory that's still sitting around from spring and make the J months in your boutique the most profitable it can be, you need to have a strong boutique summer sale strategy! Should I run a semi-annual sale? Should I do some deep discounts? How can I make more sales when nobody seems to be shopping? This episode will answer these questions and more. Surviving summer as a boutique owner is possible. The slow months don't have to be a struggle - let's get you set up for profit!
This episode is Part 1 in our 3 Part series: Summer to Fall Profit Strategy. Make sure to subscribe so you don't miss out on the next 2 episodes in the series!
Boutique Pricing: A Deep Dive on How To Price Clothing in Your Boutique (Step-By-Step Guide + Profit Formula)
Saison 8 · Épisode 856
dimanche 6 juillet 2025 • Durée 24:02
If you've ever struggles with how to price clothing in your boutique or how much to charge for products in your boutique, then you’ll want to listen to this entire episode to learn my step-by-step process to price your inventory for profit. If you want to price boutique items in a way that sells and also leaves you profitable, then you need to learn a boutique pricing strategy that has profit in mind from the start. There are certain markups and margins in your boutique that you need to have in order to properly price inventory for your boutique.
In this episode, you’ll learn:
The biggest mistake most of boutique owners make when pricing products, and how to avoid it
The difference between markup and margin—and how both impact your boutique’s profitability
Emily’s proven strategy to create a pricing structure based on your target customer and product assortment
How to choose sweet spot pricing for each product category in your boutique
The real cost of your inventory (spoiler: it’s more than just wholesale)
When to adjust prices vs. when to walk away from a product that won’t sell
How to build confidence around your pricing—so customers stop questioning it
…and so much more!
This episode is Part 3 of our 3 Part Series on How to Build a Profitable Product Assortment for Your Boutique!
Smart Inventory Management for Boutique Success: Boost Sales and Maximize Cash Flow
Saison 8 · Épisode 855
lundi 30 juin 2025 • Durée 17:40
Inventory management can make or break the success for your boutique! If your racks are full of inventory, but your bank account feels empty, it's time to rethink your inventory management strategy. In this video, you'll learn how to plan your boutique inventory to turn inventory faster, sell through inventory within 4-6 weeks, and increase cash flow in your boutique. Whether you’re a new boutique owner or scaling your online or brick-and-mortar store, this video will help you plan your inventory better, sell faster, and make more profit in your boutique business.
In this video, you’ll learn:
Why inventory is not the same as profit — and how that mindset shift changes everything
How to evaluate your current inventory for cash flow leaks
The difference between buying deep vs. buying wide (and which is better for your boutique)
What to do with old or unsold inventory that’s just sitting on your shelves
How to plan your product assortment for steady, predictable sales
Real strategies I’m using with boutique clients to keep cash flowing year-round
Common mistakes boutique owners make when buying inventory — and how to avoid them
Simple shifts that lead to smarter buying decisions and stronger profit margins
… and so much more!
This video is PART 2 of our 3 Part Series on: How to Build a Profitable Product Assortment For Your Boutique or Clothing Brand. Click here for part 1: https://youtu.be/2G_t5DwQxxc
Boutique Owner Real Talk: Summer Chaos, Fall Forecast & Why Women Deserve More
Saison 8 · Épisode 854
lundi 16 juin 2025 • Durée 37:40
Emily Benson kicks off the Boutiqueland Digest with insights on women’s sports, community-driven retail, and preparing your boutique for the next season—all while balancing business and motherhood.
Welcome to the first episode of the Boutiqueland Digest, hosted by Emily Benson—retail strategist, boutique whisperer, and your biggest cheerleader in business and life.
In this kickoff episode, Emily dives into what’s really happening in the world of boutique retail—from the rise of women’s sports and its impact on product trends, to how boutique owners can prepare for the seasonal shifts ahead. She shares honest reflections on balancing motherhood with business, creating authentic community, and building support systems for women entrepreneurs.
This episode is a mix of inspiration, strategy, and empowerment—perfect for boutique owners navigating summer chaos while trying to build a profitable and purpose-driven business.
🔍 What You’ll Hear:
Why women’s sports are influencing the retail space (and how to get ahead of the trend)
Building a business that supports you—especially in the hard seasons
Creative ideas to bring your community together through events and conversations
How to actually prepare now for a successful fall season
Real talk on motherhood, burnout, and what it takes to keep showing up
⏱ Episode Chapters:
00:00 – Introduction to Boutiqueland Digest
00:42 – The Rise of Women's Sports
02:25 – Investments in Women's Athletics
03:06 – Innovative Facilities for Female Athletes
04:56 – Support Systems for Women in Business
07:17 – The Evolution of Athleisure Wear
09:25 – Community-Centric Retail Experiences
14:09 – Creating Community Through Conversations
Plan Your Boutique Inventory: How to Plan Your Product Assortment and Price for Profit
Saison 8 · Épisode 853
mercredi 11 juin 2025 • Durée 18:05
If you’re serious about growing a profitable boutique business, planning your inventory isn’t optional—it’s essential. In this video, you’ll learn exactly how to plan your boutique inventory with strategy and confidence, so you can stop guessing and start buying like a boutique CEO.
Whether you’re just getting started or looking to improve your margins, this episode breaks down how to create a boutique buy plan that works. We’ll cover everything from how to price products in your boutique, what inventory to buy, boutique product assortment planning, and how to turn inventory faster for better cash flow.
✅ Stop buying based on emotion
✅ Start using data to guide your decisions
✅ Learn the markup formula every boutique owner should know
✅ Discover how to sell through seasonal inventory in 4–6 weeks
If you’ve ever wondered how to price boutique items, how to manage inventory better, or how to create an inventory plan that actually helps your boutique grow—this video is for you.
👉 Be sure to subscribe for Part 2, where we’ll dive deeper into inventory management and making your business more profitable, one product at a time.
Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher
https://bit.ly/boostyourboutique
Join the Facebook Group: https://www.emilyfbgroup.com
Website: https://www.boutiquetrainingacademy.com
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Disclaimer: This is not a sponsored video. Some links are affiliate links. Thank you for watching!
#EmilyBenson #BoutiqueBusiness
Mentioned in this episode:
How To Start A Clothing Boutique Business: Free Webinar
To register for the free, on-demand webinar enter your details here: https://www.boutiquetrainingacademy.com/registration-page
Work On Your Shop Event- September 21, 2025
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward
Comment below or email me at hello@boutiquetrainingacademy.com
Disclaimer: This is not a sponsored video. Some links are affiliate links. Thank you for watching!
#EmilyBenson #BoutiqueBusiness
Mentioned in this episode:
Work on Your Shop Event- September 21, 2025
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward
Transform Your Boutique's Profitability with Our Fall Planning Training
Are you ready to revolutionize your boutique's buying strategy? Join Emily as she shares her proven method to create a buying plan that guarantees increased sales and profits. In this 90-minute training,...
Comment below or email me at hello@boutiquetrainingacademy.com
Disclaimer: This is not a sponsored video. Some links are affiliate links. Thank you for watching!
#EmilyBenson #BoutiqueBusiness
Mentioned in this episode:
Work on Your Shop Event- September 21, 2025
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or
Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1
Questions?
Comment below or email me at hello@boutiquetrainingacademy.com
Disclaimer: This is not a sponsored video. Some links are affiliate links. Thank you for watching!
Mentioned in this episode:
Work on Your Shop Event- September 21, 2025
Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.
You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward
