AI Six – Détails, épisodes et analyse

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AI Six

Joanne Sweeney

Business & Entrepreneuriat

Éducation

Technologie

Fréquence : 1 épisode/3j. Total Éps: 9

Introducing the AI Six Podcast: Learn AI on the Go

Artificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning manageable and relevant.

What Is the AI Six Podcast?

The AI Six Podcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a public sector marketing expert, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.

Why Six Minutes?

Marketers often have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.

What to Expect

Here’s what the podcast includes:

Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.
Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.
Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.

Who Is This Podcast For?

This podcast is ideal for marketing professionals who want to:

Learn how AI can streamline marketing tasks.
Find tools that improve efficiency and creativity.
Understand how to incorporate AI ethically and effectively.
Stay informed about developments in AI for marketing.

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🇨🇦 Canada - marketing
12/02/2025
#75

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https://publicsectormarketingpros.com/
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Score global : 63%

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Ep 8: The Klarna Experience – Replacing People with AI

Saison 1 · Épisode 8

mardi 11 février 2025 • Durée 06:28

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Klarna, the ‘shop now pay later’ app is one of the first big companies to embrace AI. So much so it’s customer service agent is now doing the work of 700 people.

AI-powered customer service is nothing new, but Klarna has taken automation to the next level. As their CEO Sebastian Siemiatkowsk says, it’s a game-changer, so are we witnessing a dangerous over-reliance on AI at the cost of human jobs?

According to Klarna, their AI-powered bots now manage two-thirds of their customer service queries, representing 2.3 million conversations. It’s available in 23 markets, 24/7 and communicates in more than 35 languages dealing mainly with refunds, order issues, and general inquiries.

And they do it with lightning speed, cutting response times from minutes to seconds.

So, the real question is: Will Klarna’s AI-first model become the norm, or will companies realise the value of keeping humans in the loop?

Need More Support?

If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

https://publicsectormarketingpros.com

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Ep 7: DeepSeek, the AI Model That Shook the Tech World

Saison 1 · Épisode 7

lundi 10 février 2025 • Durée 05:33

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DeepSeek has sent an AI shockwave across marks, industry, and media for its capabilities, speed, and potential to disrupt AI. But what is it, and why is everyone talking about it?

DeepSeek, is a large AI model with advanced reasoning and problem-solving abilities. Unlike some AI models that focus on text or images, DeepSeek is multimodal, meaning it can handle multiple types of data, like text, images, and code.

So what is unique about it? Well, it’s its speed, efficiency, and its ability to generate highly coherent responses. It is categorically another step in AI’s rapid evolution.

But more than that, DeepSeek’s model outperformed Meta’s Llama 3.1, OpenAI’s GPT-4o, and Anthropic’s Claude Sonnet 3.5 in accuracy, ranging from complex problem-solving to math and coding.

Understandably it’s making the early adopters nervous. But for marketers, it means that this technology will be able to do more and cost less. So we are watching it with great interest.

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Ep 6: Long Listen with Atif Malik Chief AI Officer of Zarori

samedi 8 février 2025 • Durée 22:51

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In this first long-listen episode I speak to Atif Malik Chief AI Officer with Zarori.

Atif and I talk about:

The state of AI in the world right now
Why government investment is driving AI evolution
How can organisations get ahead and what are the first steps they need to take
How to lead with AI when there is fear among staff?
Advice for leaders who have AI apprehension and do not want to be early adopters
Advice for organisations that are slow to adapt to AI
The risks of not adapting to AI
Advice for leaders who want to be AI trailblazers?
I ask Atif for his 2025 AI prediction

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Ep 5: The US and Britain’s Ambitious Plans to Rival OpenAI

Saison 1 · Épisode 5

vendredi 7 février 2025 • Durée 06:20

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Both the United States and Britain are stepping up their AI game, and both nations are setting their sights on building a homegrown rival to OpenAI. But can they really become AI superpowers by 2030?

AI is not just reshaping industries; it's changing the geopolitical landscape as well. As countries position themselves to lead in AI, understanding the strategies they’re implementing is crucial.

In today’s episode, I’m looking at the US and Britain’s ambitious push to rival AI giants like OpenAI. With bold plans to expand infrastructure, foster innovation, and redefine regulations, this move could reshape the global AI landscape. But what does it take to create an AI superpower?

From Britain’s investment in infrastructure to the US government’s executive orders, AI is rapidly becoming a critical national asset. Let’s break down how these moves affect both the tech industry and marketing.

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Ep 4: AI Governance: How the Law is Shaping the Tech

Saison 1 · Épisode 3

jeudi 6 février 2025 • Durée 06:28

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Who's governing AI, and how is the law shaping its application in real life?

In today’s episode, I’m unpacking AI law—specifically, who and how AI is being governed across the world and how these laws are shaping the way AI is developed, implemented, and used across industries. As AI technology continues to evolve rapidly, governments around the world are working to create frameworks that ensure AI is used ethically, transparently, and responsibly.

But as exciting as AI is, it brings with it a host of legal and ethical questions. From data privacy to accountability, the legal landscape surrounding AI is critical to understand. In this episode, I’ll take you through the key regulations and laws that are starting to shape AI's future and discuss how these laws impact us in both the tech industry and beyond.

AI law isn’t just a matter for tech companies or legal experts—it’s something that affects everyone involved in working with AI. Whether you’re developing new AI tools, using AI in your business, or creating AI-driven content, understanding the legal implications is essential.

I take a look at how different jurisdictions are introducing AI laws which will have lasting effects on how AI is regulated, its governance, and its application. By the end of this episode, you’ll have a clearer idea of the global AI law landscape and how these regulations can influence your AI strategy.

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Ep 3: AI Explained: Key Terms and Concepts You Need to Know

Saison 1 · Épisode 3

mercredi 5 février 2025 • Durée 06:15

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AI can feel like a foreign language, but today, I’ll break down the tech terminology so you can stay ahead of the curve.

Today, I’m tackling something that might seem overwhelming at first: AI terminology. Understanding the key terms and concepts is crucial to using AI effectively in your marketing work.

Once you fully understand the terminology and what the technology can do, you are then better equipped to apply it to your work. Think about how you are going to influence internally—you’ll need to have the language and understanding, whether for your clients, management, or peers. Understanding AI is not just about using it in your marketing, it’s also about explaining it to others in a way that makes sense. So, take your time to grasp the concepts we’re discussing today. If it helps, listen back to this six-minute podcast until it clicks. And of course, if you still have questions, send me a DM on the social network of your choice.

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Ep 2: How AI is Redefining Marketing and Communication

Saison 1 · Épisode 2

mardi 4 février 2025 • Durée 06:10

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AI is not just enhancing marketing—it's fundamentally changing how we engage with audiences, create content, and drive results.

In this episode, I’m exploring how AI is transforming marketing and communications. It’s reshaping everything from content creation to customer interaction, and for marketers, that means we need to adapt and start integrating AI into our strategies.

But AI is more than just a tool for efficiency—it’s becoming a key driver of innovation. So, let’s break down how AI is making an impact and how we, as marketers, can harness its power to improve our campaigns and results.

So, take your time to grasp the concepts we’re discussing today. If it helps, listen back to this six-minute podcast until it clicks. And of course, if you still have questions, send me a DM on the social network of your choice.

Need More Support?

https://publicsectormarketingpros.com

EP1: The Rise of AI: Faster, Smarter, and Surpassing Humans

Saison 1 · Épisode 1

lundi 3 février 2025 • Durée 05:58

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AI is evolving faster than any technology we've seen. How will it reshape industries and our lives?

Welcome to the AI Six, my new podcast that commits me to educating you, and hopefully inspiring you into AI action. My friends, if you don’t embrace this revolution, I am afraid you will be left behind. AI is something that’s not just on the horizon anymore—it’s now embedded into our world, and it’s moving faster than any technology we’ve ever seen. It's bigger than the Internet itself!

AI is reshaping industries across the board, from healthcare to law, finance to manufacturing, and yes, marketing too. But the real story is how quickly it’s evolving and how much of an impact it’s having across the globe.

AI is changing how we do business, how we live, and how we think. And today, I want to dive into what this means for us as marketers and the world at large.

AI is not just a buzzword—it’s a powerful tool being used to reshape every industry. I know we, as marketers, tend to think about AI through the lens of our work, but let’s not forget how much of an impact it’s having across the entire economy. Afterall, marketers work in all industries, so from that perspective, we need to keep a broad view.

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Trailer

Saison 1

jeudi 16 janvier 2025 • Durée 02:47

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Learn AI on the Go

Artificial intelligence is changing marketing, disrupting marketing process, content creation, analytics and more! As a marketer, I want to take advantage of the value it delivers for me but also my clients. And I want to teach you how to too!

So to help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning accessible and relevant.

What Is the AI Six Podcast?

The AI Six Podcast is a six-minute daily weekday podcast tailored for marketers looking to understand and use AI effectively.

Who is the Host?
Hosted by Joanne Sweeney, a marketing expert, three-time author, and global consultant and trainer with over two decades of experience in digital transformation.

Why Six Minutes?

Marketers have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning coffee break, working at your desk, listening in the car, or on your commute. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.

What to Expect

Here’s what the podcast includes:

Daily Episodes: Monday to Friday updates and advice on AI tools, trends, and how to use them in marketing.
The Long-Listen: On Saturdays, a 20-minute interview featuring experts and professionals sharing their experiences with AI in marketing.
Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.

Need More Support?

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