Add To Cart: Australia’s eCommerce Show, podcast de Nathan Bush - Statistiques, épisodes et classements

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https://campus.addtocart.com.au/feed
1144 partages
https://www.shopify.com/plus
245 partages
https://esuitetalent.com.au/
195 partages

https://au.linkedin.com/in/nathbush
965 partages
https://www.linkedin.com/in/nathbush/
215 partages
https://nz.linkedin.com/in/jason-greenwood-digital-expert
25 partages

https://www.buzzsprout.com/twilio/text_messages/2521371/open_sms
569 partages
https://www.buzzsprout.com/2521371/support
569 partages

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Delivering Sleep Like Uber: Inside Ecosa’s Lean Ecommerce Machine | #569

Épisode 569

dimanche 2 novembre 2025 • Durée 48:41

Ringo Chan, Co-Founder and CEO of Ecosa, has spent nearly a decade transforming how people buy mattresses: and now, how they sleep. What began as a bold move into the DTC bedding space has evolved into a global sleep brand with operations spanning Australia, New Zealand, Hong Kong, and beyond.

Today, we’re discussing:

How to build an edge competitors can’t replicate - even in a copycat market
What Ecosa learned from a 15-month product flop (and why Ringo calls it a win)
The AI tools cutting Ecosa’s product development time in half
The real secret to staying lean while still blowing customers away
Why genuine word-of-mouth will always beat referral codes

Connect with Ringo
Explore Ecosa

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Support the show

Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

Connect with Nathan Bush
Contact Add To Cart
Join the Community

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How to Train the Machine: Lessons in Optimising for AI Search 568

Épisode 568

jeudi 30 octobre 2025 • Durée 12:50

While most retailers are still wondering how to “show up” in ChatGPT or Perplexity, Heather’s already doing it -and seeing results.

Instead of chasing SEO hacks, she’s using Shopify’s Knowledge Base to train the machine. That means teaching large language models (LLMs) exactly how to understand her store, from product details to reviews and policies, so when customers ask “where can I find this near me?”, Nutrition Warehouse appears as the answer.

In Today’s Playbook:

How Shopify’s Knowledge Base can train AI models to understand your store
Why structured, transparent product data is your new growth engine
The lessons from HealthPost, she wear, and StudioHawk on building AI-ready systems
How to make your brand discoverable across ChatGPT, Perplexity, and Gemini
Why clean data, structure, and speed matter more than hacks

Connect with Heather
Explore Nutrition Warehouse
Heather’s Main Episode #551
Abel Butler’s Episode
Stacey Head’s Episode
Harry Sanders’ Episode

The 25% Rule: David Chinn on How Lexer Helps Retailers Find Their Best Customers | #567

Épisode 567

dimanche 26 octobre 2025 • Durée 56:59

David Chinn, CEO and Co-Founder of Lexer, knows better than most that retailers are drowning in data but starving for insight. Since 2015, he’s been helping brands like Cotton On and Rip Curl unify their customer data and use it to drive measurable growth. From tackling TikTok Shop duplicates to using AI for smarter segmentation, David and his team are showing what’s possible when retailers actually take control of their customer data.

Today, we’re discussing:

How first-party data is reshaping ecommerce in a cookieless world
The messy side of marketplaces like TikTok Shop and how to fix duplicate data
Why the smartest retailers focus on their top 25% of customers
Zero-party data done right (and when to ask for it)
How Lexer is using AI to turn insights into real-time action
What’s next for data-driven retail and where brands should focus in 2025

Connect with David
Explore Lexer

SMS us to request a guest!

Support the show

Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

Connect with Nathan BushContact Join the

How To Turn Emerging Payment Options Into Your Next Growth Channel #566

Épisode 566

jeudi 23 octobre 2025 • Durée 12:23

Most brands still see payments as a cost centre: something to minimise rather than optimise. Caroline Tran from Hello Clever is flipping that mindset. Her approach transforms the payment rail itself into a driver of growth by connecting real-time payments with real-time rewards. “Cashback feels like a gain, whereas discounts feel like a loss.” That simple shift is redefining how merchants view both margin and loyalty.

In Today’s Playbook:

How Hello Clever is using real-time payments to power instant cashback and loyalty
Why cashback feels like a gain while discounts erode brand value
Why Sonia Friedrich says friction is the ultimate conversion killer
The key to turning payment rails into marketing assets that grow both margin and trust

Connect with Caroline Tran
Explore Hello Clever
Listen to Caroline’s main episode
Episode #392 with Sonia

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Support the show

Want to level up your ecommerce game? Come hang out in the . We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

Fixing Fit For Growth: How she wear Turned Women’s Frustration into High-Conversion Ecommerce | #565

Épisode 565

dimanche 19 octobre 2025 • Durée 50:58

In today’s episode, Stacey Head, founder and CEO, shares how she bootstrapped she wear from a side hustle into a multi-award-winning ecommerce brand: without investors, without mentors, and with a healthy dose of stubbornness. From surviving Meta’s algorithm shifts to launching virtual fittings that convert like crazy, Stacey’s story is one for every ecommerce operator who’s ever wondered how to build a niche into a movement.

Today, we’re discussing:

The scrappy early days of launching she wear with zero experience
The moment her website exploded
Why Meta’s changes are forcing authentic brands to rethink socials
How virtual fittings are driving trust and conversion online
The power of word of mouth for creating an engaged community
What AI could mean for the future of fit and personalisation
Becoming a leader in a male-dominated field

Connect with Stacey Head
Explore she wear

SMS us to request a guest!

Support the show

Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

Connect with Nathan Bush
Contact Add To CartJoin the

How to Turn Your Privacy Policy Into a Trust Builder #564

jeudi 16 octobre 2025 • Durée 13:34

Privacy policies might be the most ignored part of an ecommerce site, but they’re also one of the most important. In today's playbook, Marianne Marchesi, founder of Legalite, is turning the traditional approach on its head: “Don’t even bother with T&Cs and privacy policies if you’re not going to do the work in the background to make sure that you’re actually practicing what you preach.”

In today’s Playbook

How to write a privacy policy that reflects your real data practices
The simple audit every ecommerce brand should run before updating policies
Why “cleaning out your data” could save your business
How to get clear, explicit consent from customers before privacy laws change
What Legalite, Civic Data and IAB Australia all agree builds true trust

Connect with Marianne
Explore Legalite
Episode #119 with Civic Data
Episode #444 with IAB Australia

SMS us to request a guest!

Support the show

Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

B2B Meets D2C: How AS Colour Built a Global Ecommerce Engine with Joe Sharplin | #563

Épisode 563

dimanche 12 octobre 2025 • Durée 47:53

In today’s episode, AS Colour’s Head of Ecommerce, Joe Sharplin, takes us through his leap from product design into digital leadership and what it really takes to build an online experience that keeps both wholesale giants and everyday shoppers happy. We’re talking thousands of SKUs, colourways that could make your head spin, and the joys of rolling out new features across five different regions. Spoiler: it’s not easy. At all.

Today, we’re discussing:

How AS Colour scaled B2B eCommerce into a self-service global powerhouse.
Balancing wholesale and D2C without compromising brand experience.
The complexity of managing thousands of SKUs, colourways, and product variants.
Why BigCommerce became the backbone of AS Colour’s tech stack.
The role of loyalty programs and pricing tiers in B2B growth.
Global expansion into the US and EU, and the logistics behind it.

Connect with Joe
Explore AS Colour

SMS us to request a guest!

Support the show

Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

Connect with Nathan Bush
Contact Add To CartJoin the

More Than Paperwork: How To Treat IP As An Asset #562

Épisode 562

jeudi 9 octobre 2025 • Durée 11:06

When a product takes off, copycats are rarely far behind. The team behind memobottle learnt this early. Their slim, rectangular water bottle was designed to slip neatly into briefcases and handbags, instantly recognisable as their own. But uniqueness attracts attention from low-cost imitators. Today, Co-founder Jonathan Byrt explains how a manufacturing complexity became a quiet moat that kept poor-quality imitations at bay.

In Today’s Playbook:

How memobottle turned complex manufacturing into its best defence
Why Quad Lock’s brand recognition outperforms any patent
The operational moat behind Tinyme’s personalised production
What Legalite’s Marianne Marchesi says about auditing hidden IP assets
Why smart operators see IP not as paperwork, but as a foundation for growth

Connect with Jonathan & Jesse
Explore memobottle
memobottle’s main episode #545
Quad Lock episode #117
Tinyme episode #465

SMS us to request a guest!

Support the show

Want to level up your ecommerce game? Come hang out in the . We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

Obsess Over the Details, Win the Customers: Bon Maxie’s Clare Spelta on Smart Ecommerce Growth | #561

Épisode 561

dimanche 5 octobre 2025 • Durée 51:21

In today’s Add To Cart episode, Clare sits down with Bushy to reflect on Bon Maxie’s 10-year journey, from the early days of handcrafting in a sawdust-filled garage to manufacturing internationally. She explains how she’s built a customer-first brand while also shaping her business to suit her family’s needs, rejecting the traditional idea of what a “big” business should look like.

Today, we’re discussing:

How Clare transformed a jewellery storage frustration into Bon Maxie’s first cult product, and what it took to move from hand-drilled plywood to scaled manufacturing.
The obsessive product design philosophy behind Bon Maxie’s bags, wallets, and organisers: from strap lengths to zipper strength.
The reality of outsourcing production overseas: quality control, communication challenges, and why understanding the process before you delegate is critical.
How Bon Maxie built a fiercely loyal community through authenticity, from late-night pizza box photoshoots to Betty White gifs in Facebook ads.
Why Clare believes messy, radically honest marketing cuts through more than polished perfection in today’s ecommerce landscape.
The shift from serving repeat customers to acquiring new ones, and how Clare adjusted her ad strategy, content, and product range to match.
Redefining success: what it means to grow a business on your own terms, balance family priorities, and design a lifestyle that works rather than chasing traditional scale.

Connect with Clare Spelta
Explore Bon Maxie

SMS us to request a guest!

Support the show

Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

How to Use AI For Deeper Customer Connection

Épisode 560

jeudi 2 octobre 2025 • Durée 13:09

AI gets thrown around as the answer to cutting costs and speeding things up. Michelle Reeves, Co-founder and CEO of Zipline AI, has a different take. “AI should never replace the relationship”, she says. “It should free us up to focus more on what really matters to customers”. In other words, the real opportunity isn’t to automate customers out of the picture: it’s to pull them in closer.

In Today’s Playbook:

How Zipline AI helps brands like Disney, Gucci and Hugo Boss use co-creation to boost engagement
Why Gen Z spends billions of hours creating digital products and what it means for brand loyalty
How Pet Circle used semi-automation to turn a “dog on a diet” moment into customer care gold
Why Good Pair Days built a Spotify-style recommendation engine for wine lovers
The power of treating AI as a creative playground that secretly collects high-value customer data

Connect with Michelle
Explore Zipline AI
Michelle’s main Episode #543
Pet Circle Episode #396
Good Pair Days Episode #423

SMS us to request a guest!

Support the show

Come hang out in the . We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.

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Add To Cart: Australia’s eCommerce Show – Détails, épisodes et analyse

Détails du podcast

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Spotify

Liens partagés entre épisodes et podcasts

Qualité et score du flux RSS

Historique des publications

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Podcasts Similaires Basées sur le Contenu

Apple Podcasts

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Podcasts Similaires Basées sur le Contenu

Add To Cart: Australia’s eCommerce Show – Détails, épisodes et analyse

Détails du podcast

Classements récents

Apple Podcasts

Spotify

Liens partagés entre épisodes et podcasts

Other99+

LinkedIn99+

Buzzsprout2

Qualité et score du flux RSS

Historique des publications

Derniers épisodes publiés

Podcasts et contenus similaires

Podcasts Similaires Basées sur le Contenu

Apple Podcasts

Spotify

Podcasts Similaires Basées sur le Contenu

Other99+

LinkedIn99+

Buzzsprout2