BlueCollar.CEO (Ryan Redding, Blue Collar.CEO)

BlueCollar.CEO –
Edward McFarlane is the Co-founder of Schedule Engine, a nationwide service that equips contractors to deliver a modern, connected, and engaging customer experience. He’s a trainer for the HVAC home service community, a Member of the Board of Trustees for North American Technician Excellence, and the Vice-Chair Board of Directors of Air Conditioning Contractors of America (ACCA). 

In this episode, Ryan and Edward discuss the reasons behind the skills gap in the home services industry, how the industry can attract more talent, the upside impact of the trades, current challenges in the industry, and more. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Brian Cohen is the Business Strategist for SF&P Advisors, a CPA firm that does mergers, sales, and acquisitions with HVAC, Plumbing, mechanical, and industrial contractors. Before joining SF&P, Brian ran a small home improvement organization with more than 100 employees in 4 locations.  

He is well-versed in sales and marketing strategy and has consulted dozens of clients in many industries. He is particularly adept at project management and client relations.

In this episode, Ryan and Brian talk about mergers and acquisitions and what it means for home services business owners, how to plan to exit your business, and more.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Dan Zawacki is the Founder of Lobster Gram, a company that sold and delivered live lobsters and seafood around the U.S as gifts. He was the first person to do it back in 1987, which became his claim to fame. 

Three decades later, Dan sold Lobster Gram and now runs THE 4 MORES℠, where he is a Certified EOS Implementer that helps companies implement the Entrepreneur Operating System (EOS). He helps owners and leadership teams get the most out of their companies using his unique approach — through structure, growth, profit, and fun. He also is a speaker and a coach.

As an entrepreneur himself, Dan has 30 years of knowledge and knows exactly what it’s like to own and operate a business. His passion is to help entrepreneurs succeed and have fun running their own businesses.

In this episode, Ryan and Dan discuss what Dan learned about lobsters, the gruesome way to kill them, and how they can help your home services business. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Cassie Pound is the Vice President of Quality Heating & Cooling, LLC, a full-service HVAC and plumbing company in Glenpool, Oklahoma. She has a heavy human resources and management background, having worked in HR for a trucking company and handling operations for a retail chain. She and her husband Oscar founded Quality Heating & Cooling in 2014, and Cassie handles the marketing side of the business. They have six beautiful kids. 

On this episode of Blue Collar.CEO, Ryan and Cassie talk about people as the number one secret to growing a trades company, how to measure success, getting culture and core values right, and the dynamics of co-owning and running a business with your spouse and still maintaining a healthy marriage.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Nancy O'Hare-Zika is the Owner of Yellow Dog Creative (formally Swick Media), a full-service marketing agency with a strategic focus on companies in the skilled trades. They offer videography, audio production, graphic design, animation, brand development, creative writing, media strategy, and buying services. Previously, Nancy was the General Manager of Swick Home Services. She is also the Owner and CEO of Gavel Marketing.

In this episode of Blue Collar.CEO, Ryan and Nancy talk about the struggles of hiring great people for the trades, why the problem exists, the internal changes to make at your company to attract talent, the role of marketing, attracting the spouse of a technician, and other strategies.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Travis Smith is the President, and Heather Bargender-Wavra is the Chief Financial Officer (CFO) of Sky Heating, AC & Plumbing, based in Walton, Oregon. 

Sky Heating, AC & Plumbing was initially founded in 1979 by Travis' father, William Smith. Travis has spent his entire life working with the company, climbing the ranks from office worker to technician, and now he’s the owner. He serves on the board of the Oregon Air Conditioning Contractors of America and the Home Builders Association Home Performance Council.

Heather manages financial and business-related matters for Sky Heating, AC & Plumbing. She joined the company in 2015 as a Financial Controller and rose to become the CFO in 2018. Heather has an extensive background in the construction industry and has held financial roles in various companies. 

In this episode, Ryan Redding, Travis, and Heather discuss financial training and planning for teams in the trades, the 50/20/30 rule, and how workers in the trades can become financially independent.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Cassie Pound is the Vice President of Quality Heating & Cooling, LLC, and Leslie Harpole is the Co-owner of Champion Plumbing.

Quality Heating & Cooling, LLC is a full-service HVAC and plumbing company in Glenpool, Oklahoma. Cassie has a heavy human resources and management background, having worked in HR for a trucking company and handling operations for a retail chain. She and her husband Oscar founded Quality Heating & Cooling in 2014, and Cassie handles the marketing side of the business. They have six beautiful kids. 

Champion Plumbing is a residential plumbing service business that Leslie and her husband, Brent, started. They service Oklahoma City and the surrounding areas. When Leslie left her job as a Land Technician at a petroleum land and surface services company in 2015, she channeled her passion for her community and other local businesses to start Champion Plumbing.

In this episode, Ryan Redding sits down with Cassie and Leslie to talk about what it is like being a woman in the trades industry. They explain the stresses women feel in this type of business dealing with customers and vendors while balancing managing the family.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Mark Stepowoy is the Owner of a couple dozen Roto-Rooter Plumbing & Drain Service franchises, and Rachel Cross is a Senior Growth Product Specialist at ServiceTitan.

Mark’s franchises are located throughout Ohio and Illinois. Mark is also a partner in a few other locations. He’s been in the Roto-Rooter business for a quarter of a century. 

At ServiceTitan, Rachel helps establish solutions around customer-specific setups and workflows, building relationships, and training users on growth products. Before that, she worked with her dad, Mark Stepowoy, as Enterprise Administrator across the various locations of his Roto-Rooter Plumbing & Drain Service franchises. 

In this episode, Ryan Redding, Mark, and Rachel discuss the generational differences in running and leading a trades business and the challenges and successes and the ups and downs of working with your family members. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Rodney Bailey is the President of Magothy Electric Company, a family-owned and operated company providing quality electrical services to improve the lives of homeowners in Glen Burnie and the Baltimore metropolitan area. Rodney started the company in 1996 with a vision of changing the world in the electrical industry.

In this episode, Ryan and Rodney discuss the importance of reviews and maintaining the customer experience, from answering the phone to after the technician leaves the client's house. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Brian Cohen is the Business Strategist for SF&P Advisors, a valuation, accounting, research, and financial analysis company for HVAC and plumbing businesses and mechanical and commercial contractors. 

Before joining SF&P, Brian ran a home improvement organization with more than 100 employees in four locations. He is well versed in sales and marketing strategy and has consulted dozens of clients in various industries. He is adept at project management and client relations.

In this episode, Ryan and Brian talk about some of the top mistakes people make and the most common reasons people fail when trying to exit their home services businesses.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Brian Cohen is the Business Strategist for SF&P Advisors, a valuation, accounting, research, and financial analysis company for HVAC and plumbing businesses and mechanical and commercial contractors. 

Before joining SF&P, Brian ran a home improvement organization with more than 100 employees in four locations. He is well versed in sales and marketing strategy and has consulted dozens of clients in various industries. He is adept at project management and client relations.

In this episode, Ryan and Brian continue their conversation about some of the top mistakes people make and the most common reasons people fail when trying to exit their home services businesses.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Stephanie Postell is the Co-Owner and Chief Operating Officer of Anchor Heating and Air, a company that provides service, maintenance, and installation of HVAC systems. She is also the Contractor Success Coach for Contractor Commerce, the first and only plug-and-play e-commerce solution for contractors. 

In this episode, Ryan and Stephanie talk about the developments in e-commerce, customer behavior related to the trades, and why it's a good decision to sell trade business supplies from your website.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Crystal Williams is the Founder and Creative Director of Lemon Seed Marketing, a comprehensive marketing company that manages the strategic efforts of companies that want to see growth. 

With over a decade of marketing and employee engagement experience under her belt, Crystal has an out-of-the-box way of thinking that draws attention to her marketing strategies and community involvement. 

In this episode, Ryan and Crystal discuss the most common things that contractors do that get in the way and impact their company's ability to grow.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Caleb Guilliams is the Founder and CEO of BetterWealth, a company that shows people how to take control of their money and turn it into unprecedented wealth. Caleb began his journey into wealth creation at an early age by reading every financial book he could get his hands on. He was fascinated with the idea of ordinary people being able to achieve extraordinary wealth. 

Fast forward to his college days. Caleb took over the investment department of a bank by the age of 19, where he saw firsthand how 98% of Americans were financially failing despite "professional" financial advising. He traveled across the country for over two years to learn from the most successful financial minds. 

Leaving his prestigious position at the bank, Caleb founded BetterWealth, authored the best-selling book The AND Asset, became the Host of the BetterWealth Podcast, and speaks to thousands worldwide. He is quickly becoming the new face of finance.

In this episode, Ryan and Caleb discuss how to understand the financial position of your business, how your tax spend is being leveraged, and how much money you can save. Caleb encourages you to take a step back and ask yourself what  "wealth" is to you. 

Caleb has also given our listeners the fantastic opportunity to access the BetterWealth X-ray, a process to see exactly where you are at financially. Make sure to visit The BetterWealth X-Ray , click "get your xray", and type in the coupon code- dpmarketing. You have to take advantage of this opportunity!!

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Colleen Keyworth is the Director of Sales and Marketing for Online-Access, an HVAC web marketing company located in Michigan. Working in her family’s HVAC and plumbing business gave her a clear understanding of what contractors face when they own and operate a profitable business. Online-Access originated out of her family’s business to meet their own marketing needs, but today works with hundreds of HVAC, plumbing, and electrical contracting companies across North America.

Colleen is the President and a Member of the Board of Directors at Women in HVACR, where they improve the lives of their members by providing professional avenues to connect with other women growing their careers in the HVACR industry. Colleen also serves on the Southeast Michigan Air Conditioning Contractors Association board.

In this episode, Ryan and Colleen discuss her journey in the HVAC industry, her role in representing women in the trades through the Women in HVACR organization, what the group is about, and how you can be a part of the work they're doing. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Danielle Putnam is the President of The New Flat Rate, a flat rate menu pricing system for residential contractors that does the selling for you by giving your customers choices. When given choices, customers buy more. 

When Danielle is not talking to contractors nationwide about how they can double, triple, and even quadruple their sales, she's training for the next 1/2 marathon or traveling to a quiet beach with a good book. 

In this episode, Ryan and Danielle Putnam discuss how contractors can benefit from The New Flat Rate and how menu pricing will increase their profits, attract and hire better people and more by giving the customer options. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Michael Claudio is the Owner of WinRate Consulting, a construction sales consultancy and recruitment company. Michael has taken nine years of corporate sales training success and paired it with five years of construction sales success across several companies to create a proven process and procedure that increases revenues and profits by solving the biggest complaints in the industry.

He started his sales and management career in retail with Verizon Wireless before working in their enterprise business-to-business sales team. During his time in Corporate America, Michael was given some of the best training in the world and developed obsession-like energy for consistency, communication, and the client experience. 

 Michael has proven his system and processes to Identify, Target, Qualify and Acquire clients works. With a heavy focus on communication, follow-through, and follow-up Michael believes any company can increase sales and profits and he wants to be the one to help you do that!

In this episode, Ryan and Michael discuss the importance of character, consistency, mission, vision, values, and how to hire better people. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Dan Dowdy is the Founder of Built for the Trades, an executive leadership coaching, training, and mastermind community explicitly built for the trades. He is also a second-generation master plumber, certified John Maxwell Coach, trainer, and speaker, with over 20 years of experience as an entrepreneur in the home services space. 

He dedicates his life to giving back to the trades all he’s learned, believing that success in life and business starts within — working on yourself first before focusing on what’s around you. Dan is transforming home services business owners through leadership development coaching that helps them break through the growth ceiling that’s common in most home services businesses. 

In this episode, Ryan and Dan discuss the struggles trades business owners face with leadership development, hiring top talent, and the difference it makes if you get both things right.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Stephen Dale is a Trainer and Coach at Power Selling Pros, a training and coaching organization that turns disorganized, overwhelmed CSRs, Technicians, and Leaders into confident well-oiled machines that make more money. 

He boasts 15 years of experience as an operations manager for three Dallas-area companies. As a trainer and coach, Stephen specializes in putting strategic plans into action through exceptional presentation and public speaking skills, with a solid ability to inspire and lead others to achieve their personal and professional goals. 

In this episode, Ryan and Stephen discuss why your skill set and experience are not the only essential things for your business and why you need to harness every opportunity to create a fantastic experience for your customers and employees. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Johnny Wenzel is a Marketing Consultant at ServiceTitan, and Dylan Kessler is the Principal Product Manager at ServiceTitan. ServiceTitan is a platform that delivers a seamlessly integrated experience that enables thousands of trades business owners to accelerate growth, drive operational efficiencies, and provide a superior customer experience.

Before joining ServiceTitan, Johnny worked at a marketing agency focused on the trades, where he managed all of the PPC. Dylan spent the last 15 years building marketing technology and business collaboration tools on product teams at various other organizations before working for ServiceTitan.

In this episode, Ryan, Johnny, and Dylan discuss how companies in the trades business are wasting money on marketing and why connecting marketers and business owners together enables them to leverage shared data and make them more profitable.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Judson Burdon is the Founder and President of Asphalt Kingdom, a source for asphalt seal coating equipment and asphalt products. He created the company to help property owners maintain their asphalt surfaces cost-effectively, increasing property value and curb appeal. 

Judson started Asphalt Kingdom in 2004 at the age of 21 after selling his paving company and relocating from Canada to Anguilla in the British West Indies. 

In this episode, Ryan and Judson discuss Judson’s journey in the trades, starting the business from scratch, growing it, and exiting for multi-millions of dollars within a couple of years. Judson also shares what it's like running an eight-figure business that helps other people build and scale their trades businesses and reach their dreams.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Michelle Van Beek is a business coach and the COO of ServiceRocket Group, and she was also a part of Service Hero Academy. In her coaching, Michelle impacts businesses positively, fulfilling her passion for helping people on a mass scale. She offers online and on-site training for contractors to help improve their operations and grow their business.

In this episode, Ryan and Michelle discuss the secret sauce to success in the trades business — which many plumbing and HVAC home service companies struggle with.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Ryan Redding is the Owner of DP Marketing Services, an agency that is based in Tulsa, Oklahoma, and provides digital marketing solutions for home services companies so they can produce quality leads and generate higher profits. They specialize in websites, SEO, PPC, social media, and reputation management.

Ryan is the host of the Blue Collar.CEO podcast, which is all about helping companies build a better, more profitable, and more sustainable home services business.

In this episode, Ryan talks to Boris Clemente, Sales Account Executive with DP Marketing Services, about the many hats he's had to wear over the past year, how he serves clients at DP Marketing Services and why he started the Blue Collar.CEO podcast. Ryan shares the lessons he's learned over the past year, what the new year holds, and a lot of exciting side attractions like flying radio-controlled airplanes.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Ryan Matthews is the Owner of MyGuy Plumbing of Toms River. Ryan cut his teeth in the industry doing new constructions and remodeling before founding his company. When he was in a vocational technical school, Ryan was into construction but decided not to be a one-trick pony. At the beginning, he found it hard to build clientele, so he took on a lot of remodeling jobs and grew his repertoire from there. 

In this episode, Ryan Redding and Ryan Matthews discuss the latter's journey into the service business, his biggest mistakes, how he has grown to owning six trucks in under five years, and the learning curve of the industry. Click here to learn about Ryan's plumber marketing company that he uses. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jennifer Clements is the Co-founder of Clement's Electric and the Founder of League of Contractors, a lead generation app by contractors for contractors. Through League of Contractors, Jennifer helps home service professionals become referral partners and generate leads to grow together. On the app, contractors can refer others and get paid for it, and only one contractor receives a referral per time, eliminating competition for leads.

Homeowners use the app to request services, select the top-ranked contractor, or put their request in the marketplace where only one contractor can pick up the order. That means no bidding wars between contractors, so homeowners are not bombarded with phone calls. 

In this episode, Ryan and Jennifer discuss Jennifer's experience in the trades, how she started helping contractors generate referrals, and her thoughts and tips for growing a trades business.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Michelle Van Beek is a business coach and the COO of ServiceRocket Group, a trusted software partner to thousands of enterprises, including Atlassian, Workplace, and Digital.ai. She was also a part of Service Hero Academy before transitioning to her current role. In her coaching, Michelle impacts businesses positively and fulfills her passion for helping people on a larger scale. She offers online and on-site training for contractors to help improve their operations and grow their business.

In this episode, Ryan and Michelle discuss the shoulder season, aka GRIND season that all companies will face.  Regardless of the speciality, there is seasonality because there is always a peak season. Michelle shares the how seasons affect your home service business, preparing for peak periods, and how to keep clients coming all year round in this episode. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Kathy Nielsen is a business development consultant popularly known as "The Chicken Lady." She owns Chicken Lady Speaks, where she coaches business owners on establishing standard operating procedures. She also helps them to run more efficiently and offers ServiceTitan/Quickbooks training.

Kathy has been working in trades for years. She was once the Office Manager at 72 Degrees Heating and Air, General Manager at Schaal Heating and Cooling, and Operations Coach at The Blue Collar Success Group. She's also been married to a technician for 26 years and counting. 

In this episode, Ryan and Kathy discuss why trade businesses struggle with operations, the shocking reason some team members fail to carry out their tasks, how to improve your business operations, and much more.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Chad Peterman is the President of Peterman Brothers Heating, Cooling & Plumbing. It is a family-owned-and-operated service company that has worked in the Indianapolis area for over 29 years. They specialize in residential service and replacement along with multi-family construction and rehab projects. 

Chad is proud of the opportunity to lead a company his father started in 1986. He and his brother have taken the business to the next level by expanding to different parts of Indiana. Chad is also the Founder of Peterman Top Tech Academy and Host of the Can't Stop the Growth Podcast. 

In this episode, Ryan and Chad talk about Chad's journey into leadership in the service business in his 20s, the painful lessons along the way, how the industry has changed since the COVID pandemic hit, and much more.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Joshua Crouch is the Founder of Relentless Digital, a marketing company for the trades. Josh comes from an HVAC background, having worked nine years in the industry at three different contracting companies before starting his own company. 

Crystal Williams is the Founder and Creative Director of Lemon Seed Marketing, a whole brand marketing company that manages the strategic efforts of companies that want to see growth. She also comes from an HVAC background, as her family has owned an air conditioning company in East Texas for 47 years. 

Stephen Christopher has been in digital marketing since 2007. He is the founder of Wit Digital, where they make websites for home services companies, and has seven years of experience serving that niche.

In this episode, Ryan, Stephen, Crystal, and Joshua discuss how to get more leads, the best source of ROI, leadership, working with your vendors, the truth about running PPC ads, and more. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Nate Henry is the Vice President of Channel Resellers for BirdEye, a customer experience platform that enables businesses to acquire and retain customers. He has held leadership roles in sales and business development departments for various digital marketing software and services companies. 

In this episode, Ryan and Nate talk about the importance of customer experience and the customer’s journey. They discuss how these are some of the crucial elements most companies ignore but have a massive impact on their bottom line.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Armando Ramos is the Owner of Plomero en Phoenix, a leading plumbing company in the Phoenix valley. Armando has been plumbing for about 12 years but started his company seven years ago. He has learned to leverage his massive following on TikTok to create a geographical influence for both Spanish and English speaking communities.  With the help of rebranding, a memorable jingle, company values, and even one of the tiktoks having about 60 million views- Plomero En Pheonix has created an accountability and trust within the Arizona community. 

In this episode, Ryan and Armando discuss social media for the trades and why you should think differently about leveraging social media for your business.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Kate Cinnamo is the Executive Director of Explore The Trades, a non-profit focused on bridging the technical talent gap in the plumbing, heating, cooling, and electrical trades. The organization is committed to developing the next generation of a skilled workforce by changing the perception of the trades. 

Before joining Explore The Trades, Kate was in the senior housing and healthcare industry for over 10 years. She was the Director of Community Relations for Ebenezer, an adult healthcare facility.

In this episode, Ryan and Kate discuss closing the technical skills gap of the trades and how to gain exposure. They also talk about maximizing your influence in local schools so that more people will consider the trades.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jessica Woodruff Smith is the Process Manager at AirWorks Solutions, a company providing HVAC services to Ventura County with a focus on customer service. She’s been in the trades for sixteen years, including her father’s HVAC business where she worked in every position until the company’s acquisition. 

Jessica is a Co-founder of LadyTitans, a group designed to empower women in their careers and help others see women's value in the trades. 

In this episode, Ryan and Jessica discuss the value of networking in the trades, how to get started, and other fun topics like how to pronounce GIF. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Ken Rusk is the President of Rusk Industries, a multi-million dollar construction company in two separate locations with over 200 employees. He is also a best-selling author and blue-collar advocate showing that there’s no degree required for comfort, peace, and freedom.

Ken spent his younger years digging ditches and working in construction. As a blue-collar entrepreneur, he never went to college but instead models an alternative career path to success without university degrees and student loan debt. He mentors and coaches young people in goal setting, life visualization, career paths, and sound financial planning.

In this episode, Ryan and Ken discuss the comfort, peace, and freedom of being a blue-collar entrepreneur, why Ken wrote the best-seller Blue-Collar Cash, and much more. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Dan Antonelli is the President and Chief Creative Officer of KickCharge Creative, a branding agency in New Jersey for home services companies. They do everything from naming, tag lines, truck wrap design, brochures, collateral, billboards, uniforms, and some web design.

Dan oversees all aspects of brand design and development for KickCharge clients. He relishes helping small businesses crush competition with disruptive brands integrated on wraps. He is a wizard when it comes to creative branding and is also the author of a book on the subject: Building a Big Small Business Brand.

In this episode, Ryan and Dan discuss people's big misconceptions about branding their home services businesses, its impact, and the mistakes to avoid when branding your business. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jennifer Frith is a Customer Experience Coach at Nexstar Network, where they help the world's best tradespeople become the world's best business people. At Nexstar Network, Jennifer helps business owners succeed by empowering their frontline team members through coaching and training to deliver exceptional customer experience. 

In this episode, Ryan and Jennifer discuss tactical empathy, developing relational skills, and a framework to help you train your customer reps and technicians for quality customer experience. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Paul Adams is the Chief Growth Officer and Founder of Royal House Partners, a residential and commercial contractor specializing in HVAC, plumbing, and electrical services. He previously worked as the former Owner/Executive with Service Experts LLC, developing a deep expertise as an executive in home services and business development.

In this episode, Ryan and Paul discuss what makes a home service business attractive for acquisition, whether you should consider selling your business, whether a growth partner is right for your company, and more. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Paul Olsen is the Operations Manager at 1st Home & Commercial Services, a company providing cost-effective repair and maintenance for plumbing, heating, air conditioning, and electrical services in Austin, Texas. 

Paul started his career as a plumber but has spent the last 15 years in management positions for various home services companies. He has made it his mission for the past couple of years to transform his company's culture in Austin, Texas from the ground up.

In this episode, Ryan and Paul discuss why culture is one of the most critical aspects of your business and how to improve it.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

 BlueCollar.CEO –
Kelly Presgrave is the CEO and Co-founder of Work With Your Handz, an agency that offers recruitment solutions specifically for residential services, commercial services, and construction companies. 

Kelly is a graduate of George Mason University with a BA in finance, a graduate of Cornell University’s Talent Management and Acquisition program, and a member of SHRM. She continues to gain insight into the constantly evolving recruitment industry, and her background in finance helps her in both business development and client management. 

In this episode, Ryan and Kelly discuss her journey into offering recruitment solutions to home service businesses. She shares her experience on the best practices to attract and keep high-quality employees. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

 BlueCollar.CEO –
Brian Campbell is the General Manager of Campbell & Company: a heating, cooling, electric, and plumbing company in Washington state. He began his career at the company as the Vice President of Operations.

Brian grew up loving the company and waiting for his chance to contribute to the family HVAC business, started by his father over 40 years ago in a garage. He earned an MBA from Boise State University before joining the company in 2013 to drive operational improvements. 

In this episode, Ryan and Brian discuss the power of consistent improvements in trade operations. They also discuss how these improvements helped the 40-year-old Campbell & Company continue to evolve.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

 BlueCollar.CEO –
Joshua Page is the Owner and President of three electrical companies: JP Electric and Son, Inc., Patriot Electrical Contracting & Service Corp, and Ruel Electric. Joshua is also a TEDx Speaker and Author of the children's book, What Does Your Daddy Do? He is the mastermind of Contractor Money Blueprint where he helps small contractors be more profitable through how-to videos and worksheets. 

In this episode, Ryan and Joshua talk about how everything in the trades changed after 2020 and the importance of having a persistent mindset. They also discuss Josh’s book, the importance of free markets, and why you always need to answer the phone.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

 BlueCollar.CEO –
Amanda Powell is the Director of Training at Power Selling Pros. She trains customer service representatives at home service companies across the United States and Canada to help them win more moments and book more calls. She has trained hundreds of companies across her extensive career.

In this episode, Ryan and Amanda discuss the three things that you can do today to dramatically improve your customer experience through your representatives. Amanda also talks about her own experiences with customer service and how she has applied them to her training.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

 BlueCollar.CEO –
Dale Sorrell is the Principal and Owner of Advantage Plumbing Heating and Cooling, a company that serves the Stillwater region with complete HVAC and plumbing services with green options. Dale has operated in the HVAC and plumbing business for the past 19 years. 

Instead of retiring, Dale decided to expand into larger markets at the age of 58, still having fun while building a network of top performers in the trades. He acquired H&M Heating and Cooling three years ago and recently took over Comfort Incorporated Heating and Cooling as well.

In this episode, Ryan and Dale discuss growing through acquisitions, the importance of structure for a team, and letting other people lead with their skills and strengths. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

 BlueCollar.CEO –
Jenn Shue is the General Manager of Barbosa Plumbing and Air Conditioning, a company that has served the Dallas area with plumbing, heating, and cooling services for over 40 years. She’s been with the company for over four years and in the HVAC industry for 17 years. 

Jenn began her career in the HVAC business as a Customer Representative, answering the phone and filing papers. She has since risen through the ranks and garnered a wealth of experience. 

In this episode, Ryan and Jenn talk about the critical KPIs for your company that helps motivate your technicians, why you need to document your processes and the power of the right mindset. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

 BlueCollar.CEO –
Olga Carr is a Territory Manager at Insco Distributing, Inc., a family-owned air conditioning wholesaler serving Texas and Oklahoma for more than 60 years. She's a high-achieving saleswoman, passionate about growing small businesses and recruiting people into the AC and heating industry. She is a South Texan and Mexican American with a vision to create a successful plan for other family-owned companies.

In this episode, Ryan and Olga talk about the Inflation Reduction Act and everything about the federal government's tax credits, rebates, and incentives that you can use to help your customers save a lot of money.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Michelle LaFrance is the Owner and Founder of Ductless Directory. Previously, she ran a digital agency, Smarty Pant Web, and started working with ductless contractors in 2008. She helps them grow their ductless business with a unique and effective methodology. Some clients have called her program a “secret weapon” while others have named her the “Duchess of Ductless.”

In this episode, Ryan and Michelle discuss her secret to standing out, how SEO is like a symphony, and other expert tips to grow your ductless business.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Justin Pollack is the President of Perfect Home Services: a heating, cooling, and plumbing company in the Chicago area. He joined the company as a salesperson in 2018 where he rose to president in just over five years. He is a high-performing and strategic sales leader who has consistently delivered revenue and profit growth. 

In this episode, Ryan and Justin discuss improving your sales process, how your mission impacts your bottom line, the essence of culture, and the three things you need to focus on to grow your business. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Corey Hickmann is the Owner of Comfort Matters Heating and Cooling, located in Maple Grove, Minnesota. Corey started the company with his wife in 2005. Comfort Matters has enjoyed steady growth in sales, profitability, and people over the years. Corey and his team have a long list of awards including being listed twice on the Inc. 5000 Fastest-Growing Private Companies. Corey is also a Service Nation Advisory Board Mentor.

In this episode, Ryan and Corey discuss DISC personality profiles, finding the right team member, how to plan team growth, and why you should hire and promote lazy people.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
John Akhoian is the Founder of Rooter Hero Plumbing, the largest privately held residential plumbing and HVAC company in California. John started the company in 2011 with a single truck servicing the Orange County, California area. Today, the company stretches as far as Phoenix with over 250 trucks.

In this episode, Ryan and John talk about the different skill sets you need to scale your business, mistakes to avoid, the right mindset to have, and the importance of influence.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Joshua Page is the President of three electrical companies: JP Electric and Son, Inc., Ruel Electric, and Patriot Electrical Contracting & Service Corp. He is a TEDx Salon Speaker, a motivational speaker, and the author of the book, What Does Your Daddy Do? Joshua is also the creator of the Contractor Money Blueprint through which he helps small contractors under ten employees make more money and be profitable.

He is also a Coach/Speaker at Iron Lab LLC, where he helps married men find their purpose, live life with passion, and create financial freedom.

In this episode, Ryan and Joshua talk about the importance of having a mindset of persistence and how it helped Joshua build his businesses and turn a $97k IRS debt into an opportunity. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
David Loessberg is the CEO of Campbell's​ Plumbing & Heating in Bozeman, Montana. He is an experienced leader and process improvement expert with a focus on procurement, project management, contracts, supplier management, and data automation areas. He started his career in aerospace working for Boeing before transferring to tech. When David is not working, he is a husband, father of four, hunter, runner, and basketball referee. 

In this episode, Ryan and David discuss developing workforce culture in a home service company, the practical implications of a good culture, how the company's culture helps with attrition, and much more.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Erica Leonor is a Director of Business Development at GoodLeap LLC – a sustainable home solutions marketplace that provides point-of-sale technology for professionals serving millions of people. She primarily focuses on customer service and sales training. 

Erica also serves on the Board of Directors for Women in HVACR and was a Customer Service Trainer at Power Selling Pros. 

In this episode, Ryan and Erica discuss how her experience outside home services gives her unique perspectives on the value of CSR, sales, and financing for the trades. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Aaron Husak is the CEO of Balanced Comfort, a general HVAC and insulation contractor in California. Aaron started in the solar industry before transitioning to energy audits, inspecting heating and air conditioning contractors' work.

He worked for a few contractors in the San Diego area before moving back to Fresno to start Balanced Comfort. He continued to do energy audits on customers' homes for about four years while growing the company. 

In this episode, Ryan and Aaron discuss the secret behind Balanced Comfort’s fast and sustained growth, the plateaus they encountered, the importance of culture, and how they got on the Inc. 5000 list. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Danielle Putnam is the President of The New Flat Rate, a flat rate menu pricing system for residential contractors that sells for you by giving your customers choices. 

Danielle was a Board Member, a former President, and now an Advisory Board Member for Women in HVACR. She's also on the Board of the EGIA Foundation. When Danielle is not talking to contractors, she's training for the next half marathon or traveling.

In this episode, Ryan and Danielle discuss the struggle contractors have pricing their services to be profitable and how The New Flat Rate can help solve that problem.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Greg McAfee is the Founder and President of McAfee Heating & Air Conditioning Co. He is passionate about helping fellow business owners take their companies to new heights. In 1990, he started McAfee Heating and Air with $274 and a used truck. Today, it is one of the most successful companies in the Midwest. 

Greg is the author of the book ‘Build and Grow Your HVAC Business,’ and the inventor of the business game TOBGOB, an innovative board game that teaches teams how to act like an entrepreneur. He is often called upon to share his expertise with business owners throughout the United States. 

In this episode, Ryan and Greg discuss the latter’s 30 years in the trades business and what he has learned about growing a business in a recession, running a lean operation, and more!

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Max Rohr is the Education and Industry Engagement Manager at Caleffi Hydronic Solutions in North America. They are manufacturers of Italian brass components for plumbing and heating systems. Max has 20 years of experience in installation, design, and training and with customers and trade associations. He has also worked with co-development bodies and manufacturers to share the message about energy-efficient building and plumbing systems. 

In this episode, Ryan and Max discuss the value of energy efficiency and environmental impact, why hydronics are less prevalent in the US than in Europe, common misconceptions about energy efficiency, and more.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Zac Garside is the CEO of Power Selling Pros, where contractors have gone since 2015 to turn customer service into a profit center. He coaches CSR teams on how to book more calls and help more customers. He joined the company in 2015, rose through the ranks, and became the CEO after he shared his vision for the company.  Today, he and his team have trained more than 1100 CSRs across the home services industry. 

In this episode, Ryan and Zac discuss the fundamental principles of excellent customer service, the importance of consistency, the pillars of success, and much more! 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Evan Hoffman and Thaddeus Tondu are Co-founders of On Purpose Media, a digital marketing agency for home service businesses. They started the company out of frustration with their previous print media and marketing job and now work for clients in diverse niches. 

Evan and Thaddeus originally met doing direct sales for Cutco Cutlery before founding On Purpose Media to focus on offering website, SEO, and Google ad services to home care businesses. 

In this episode, Ryan, Evan, and Thaddeus discuss the common marketing struggles in the trades during current economic uncertainty, the importance of having a marketing strategy, how to keep your team small and lean, and more.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Ray Clark is the Head of Sales and a founding team member of Schedule Engine: a customizable online booking service. His life is dedicated to helping contractors bring customer experience to the next level through modern and online scheduling solutions. 

Ray’s an engineer by trade and got his MBA from Villanova University, where he studied consumer psychology and go-to-market strategy. He is determined to help contractors to meet the expectations of today's homeowners and grow their businesses.

In this episode, Ryan and Ray discuss why your home service company should focus on customer experience, how to use Schedule Engine to improve your business, and more!

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –

Rachel Fears is General Manager at Air Services Heating, Cooling, and All Service Professional Plumbing, one of the largest residential HVAC and plumbing companies serving Springfield and surrounding areas. She crossed over from insurance into the trades as a CSR in January 2015 and eventually grew to her current position. 

Through her position, Rachel pursues her passion for the inclusion and advancement of women in HVAC. She also educates her clients and team members on maintaining their significant investments in their homes. 

In this episode, Ryan and Rachel discuss why you should have external and internal customer service, the challenges of changing mindsets, taking care of the team while they take care of business, and more.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Sarah Ghirardo is a Senior Marketing Operations Manager at Service Titan and Matt Tyner is the Vice President of Brand Experience at MAX Service Group. She's been in the trades for about 7+ years, cutting her teeth in the industry as a director of marketing. She now helps manage Lady Titans, a free woman in the trades organization group. 

Matt has been in the trades for over 14 years and has been on the distribution, e-commerce, and contractor sides of the industry. 

In this episode, Ryan, Sarah, and Matt discuss the marketing mistakes companies in the trades make during a recession, why you need to maintain a top-of-mind awareness during uncertainty, customer acquisition and lead generation tactics, and more. Click here for a list of the best plumber marketing companies. 

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Michelle Jeppesen is the Director of Business Development and Customer Success at Jill's Office, a virtual receptionist firm that books over $2 million of work monthly for clients. Michelle has an MBA and behavioral science background and is obsessed with helping small businesses systematize and grow.

Michelle and her team are on a mission to help business owners create a phenomenal customer experience and gain their financial freedom.

In this episode, Ryan and Michelle discuss having a system to pick up the phone 24/7, the biggest challenges for receptionists, keeping communication lines open, and more!

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Michael Marvon is the Founder, Owner, and Operator of Lesco Plumbing, Heating & Cooling. They are a family-owned company that prides themselves on their honesty and sincerity.

From a young age, Michael had a fascination with how things operated and also enjoyed helping others complete mundane tasks. By 22 years old, he was one of the youngest to pass the New Jersey master plumbing exam and the New Jersey business law exam. With the purchase of his first van, he became his own boss and never looked back. 

In this episode, join Ryan and Michael as they discuss the fundamentals of a successful startup, Michael’s advice for young entrepreneurs, and the importance of following through on your intentions.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jim Bodine is the Owner of CJS Heating & Air, providing customers with HVAC maintenance, repairs, and installations in Ohio and Indiana. Jim is committed to providing quality service with integrity and transparency — the kind of quality he’d want his grandmother to receive. With 30 years of experience in the HVAC field, Jim continues his dream to build, buy, and rebuild residential HVAC businesses.  

In this episode, Ryan and Jim discuss the importance of truly knowing your operating expenses and pricing your services accordingly to turn a profit and grow your business.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Stephanie Allen is the Co-founder and Owner of Air Works Heating & Cooling, a family-owned and operated HVAC company servicing Camarillo and Ventura County in Southern California. Since launching the company in 2010, Stephanie and her husband, Kevin, have earned a reputation for being highly skilled and meticulous while maintaining honesty, integrity, and ongoing relationships with their customers.

Stephanie completed her MBA and JD in three years from the University of Alabama before moving back to California with Kevin to launch their business and start their family. As a visionary, she is an excellent leadership coach who believes the best way for leaders to learn is by making mistakes.

In this episode, Ryan and Stephanie discuss how being in business with your spouse influences your business, marriage, and family. Stephanie also emphasizes the role of leaders and why she allows them to fail.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jenny Benbrook is the Founder and CEO of Powerhouse Consulting Group, a company of ServiceTitan experts and HVAC software consultants helping maximize investment by building, operating, and maintaining accounts. Jenny is an HVAC sales and marketing expert motivated by results and exceeding expectations by inspiring trust. She is skilled at establishing professional relationships, identifying organizational inefficiencies, and building efficient teams. 

In this episode, Ryan and Jenny discuss implementing the ServiceTitan platform and why you would consider hiring a company to manage groundwork.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Ryan Fenn is the Founder and CEO of Chiirp, a platform designed to automate follow-up messaging for home service businesses that leads to increased ROI. Ryan founded Chiirp after scaling his windshield repair business from one location to nine due to implementing text messaging automation. Within a year of putting together his team, Ryan launched Chiirp’s first MVP.

In this episode, Ryan and Ryan discuss how automated messaging technology impacts your top line and allows you to maximize your bottom line.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Bob Muller is the CEO and President of Personal Plumbing Inc., a medium-sized plumbing business offering viable solutions to homeowners and businesses needing installations, upgrades, maintenance, inspection, and repairs. Bob’s entrepreneurial spirit, commitment to working hard, and passion for providing the highest quality service earned him top ratings on Google and Yelp. With 30-plus years of experience in the industry, his perspective on business has grown and endured in spite of an ever-changing economy. 

In this episode, Ryan and Bob discuss the importance of mentorship when starting a business and creative solutions for those struggling to find the right mentors.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Billy Stevens is the Founder and CEO of SERA Systems, a field service management software company implementing AI to help small to large-sized HVAC, plumbing, electrical, and home service businesses grow financially. Billy began his career in 1996 after purchasing an HVAC and plumbing business from his father-in-law. Incorporating time-saving strategies and scheduled weekly training sessions allowed him to stay ahead of his competitors. As a serial entrepreneur, licensed master plumber, and forward thinker, Billy is a leader in the industry in efficiency and probability. 

In this episode, Ryan and Billy discuss how integrating efficient strategies leads to profitability and the benefit of allowing teams to help run your business.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Rodney Koop is the Owner and CEO of The New Flat Rate, equipping contractors with a profitable menu pricing system to take the pressure out of sales and provide customers with more options. An electrician with 40-plus years of experience and 12 unrestricted electrical licenses, Rodney has proven himself as a knowledgeable entrepreneur and master at his craft.

In this episode, Ryan and Rodney discuss the phenomenon of the 15-second second window of decision-making and how to use it to your advantage.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jeremy Lewis is the President of Gleason Plumbing, Heating, Air and Electric, an HVAC company delivering professional service in a timely manner. With more than 10 years in the industry, Jeremy is a proficient problem solver and instructor. He is skilled in relationship building, supportive communication, and expectation-setting — improving productivity and business operations as a result. 

In this episode, Ryan and Jeremy discuss the transition from commercial contract work to residential services and the differences between business models.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Rusty Cochran is the President of We Care Plumbing Heating & Air, the premier residential and commercial plumbing, heating, and air conditioning company in Southern California. A former rock and roller, Rusty turned his passion for music into a passion for his customers and employees. Originally operating out of the family living room with two employees, the company has grown to employ 200-plus individuals and is steadily growing. Rusty believes the company’s success is attributed to its mission to “go the extra mile” for its customers and the dedication of its employees to make it happen. 

In this episode, Ryan and Rusty discuss the company’s history and how to leverage private equity partners.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Lori Tschohl is the Owner of Eagle Pipe & Mechanical LLC, a women-owned HVAC company providing commercial and residential services. After retiring a $10 million franchise for McDonald’s in 2011, Lori opened two Pandora jewelry stores in 2012. Since 2019, she has given her attention to developing her own company. She is a recipient of the 2010 Women of Influence Award from the New York Business Journal and has demonstrated that level of success in multiple industries.

In this episode, Ryan and Lori discuss transitioning between industries, the growing pains of new business ventures, and mentorship for women in the trades.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Bonnie Clymer is the Director of Marketing and Product Development at MRCOOL, a manufacturer designing DIY ductless mini splits that allows customers to save money by installing their own air conditioning unit. Bonnie’s experience in business, graphic design, social media marketing, and website management contributes to her insight into the marketing industry.

In this episode, Ryan and Bonnie discuss the shift in marketing strategies and leveraging social platforms for your company’s benefit.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Gary Elekes is the Co-owner of iMarket Solutions, a digital brand management firm specializing in website design for trade businesses, optimization post-sale, social media platforms, email strategy, and reviews management. Gary is also the Founder and CEO of EPC Equity, a private equity firm. With over 30 years of experience as a serial entrepreneur, he is passionate about sharing what he’s learned with young entrepreneurs. 

In this episode, Ryan and Gary discuss the importance of constructing marketing strategies and how to perceive shoulder seasons. To help with your marketing efforts, here's a guide to create your own customer personas.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Krystal Hobbs is the Owner of Reflective Marketing, a social media marketing agency helping local businesses dominate the market and scale their business. Believing that local businesses are the heartbeat of the community, Krystal is passionate about helping small trade businesses thrive. Her team has trained the top one percent of Facebook advertisers, making Krystal’s agency a leader in the North American market. She began her podcast, Beyond the Tools, to feature trade experts experienced in marketing as a resource for contractors working to grow their businesses. 

In this episode, Ryan and Krystal discuss how successful companies diversify their marketing strategies.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Christina Bazzel is the Managing Director at United Air Temp, an HVAC company providing dependable residential plumbing services. Christina is skilled in talent management, recruitment, corporate development, and networking. With 20+ years of hands-on experience, she has developed and led many highly competent teams.

In this episode, Ryan and Christina discuss the relevance of employee attraction and retention in business development.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Lynn Wise is the CEO and Founder of Contractor In Charge, an answering service and bookkeeping tool for plumbers, electricians, and HVAC professionals. Lynn has over 35 years of experience owning multiple small businesses and 20 years in corporate sales and management. She is passionate about empowering business owners to implement growth strategies and enjoy the benefits of running a small business. 

In this episode, Ryan and Lynn discuss AI and how technology will impact the future of the trades.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jackie Stark is the General Manager at Yellow Dog Creative, a full-service marketing agency specializing in marketing trade businesses. Jackie is passionate about leveraging marketing to grow the customer and talent base for trade companies. Handling the day-to-day tasks gives her insight into the industry and how companies can benefit from strategies she’s found effective. 

In this episode, Ryan and Jackie discuss the importance of building a community into your business brand.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Grant Bledsoe is the Founder and President of Three Oaks Wealth, a financial planning firm providing business owners with financial planning, advice, and investment management. Grant is passionate about helping business owners and entrepreneurs align their finances with their business interests. With more than 15 years of experience, his extensive knowledge of the financial service industry is an asset to his clients and listeners of his podcast, Grow Money Business.

In this episode, Ryan and Grant discuss how to make your money work for you, pay fewer taxes, and live the American dream.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Eric Light is the President and Owner of Precision Air Heating & Cooling, a heating and air conditioning company servicing Chester County, PA with timely service at a reasonable price. A former bank employee, Eric is passionate about building cultures within organizations that attract customers and encourage employee engagement. While the transition from banking to the HVAC industry appears dissimilar, he recognized that both focus on serving customers.

In this episode, Ryan and Eric discuss the importance of building a thriving culture within your organization.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Lawrence Castillo is the President of Brody Pennell Heating & Air Conditioning, Los Angeles’ most awarded HVAC company three years in a row. He is one of the industry’s top operators, generating record revenue growth for well-respected West Coast companies over the past 20 years. He has thorough experience in constructing and implementing blueprints for multiple operations. 

In this episode, Ryan and Lawrence discuss the necessary fundamentals to add revenue to a new business.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Lauren Acosta Huckleberry is the President of Acosta Heating & Cooling, a family-owned HVAC and electrical company providing service to Charlotte, NC. While in high school, Lauren helped her father on occasion with clerical tasks. In 2008 she decided to pursue the business more seriously and was hired on as a salesperson at the company. Since becoming president, Lauren has grown them from a $5 million business to a $10 million business. 

In this episode, Ryan and Lauren discuss developing trade technicians by growing skill sets to be the best in their industry.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Cynthia Adams is the CEO and Co-founder of Pearl Certification, a software services company that verifies and certifies home energy assets for property value. Cynthia is also the Co-founder of the Virginia Energy Efficiency Council. In both of her positions, she aims to focus on growing the cleantech industry. Cynthia is the recipient of the 2020 Charlottesville Business Innovation Council’s Entrepreneur of the Year award. She also received the Ville Linden Winnington Leadership Award from the Building Performance Association in 2018.

In this episode, Ryan and Cynthia discuss the Inflation Reduction Act, how it will impact contractors, and what the government is doing to provide necessary information to consumers.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –

Drew Roberts is the CEO of ProSource Plumbing Supply, a company providing plumbing supplies, luxury plumbing fixtures, lighting installments, and household hardware from reputable manufacturers. As an experienced executive, he has an elaborate history in the wholesale industry. He is knowledgeable in business development, negotiations, market planning, and operations management. His passion is prioritizing his team and putting others’ needs above his own.

In this episode, Ryan and Drew discuss servant leadership and how to develop the values in an organization.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –

David Crandall is the Owner of Crandall Heating & Air, offering residential and commercial HVAC repairs and installation. He is also the Owner and Principal Agent of Four Oaks Insurance Agency and the Executive Director of School Photographers of America. As an entrepreneur in three unique industries, David is passionate about mentoring and training leaders across each discipline.

In this episode, Ryan and David discuss topics such as leadership, culture, relationships, and the three kinds of people you need in your life to succeed.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –

Travis Smith is the second generation Owner of Sky Heating, AC, Plumbing & Electrical, providing quality services throughout Oregon and Southwest Washington. Initially founded in 1979 by Travis’ father, William Smith, he grew up surrounded by the trades. He started as an installer in 2001 and by 2014 he was serving as the company’s president.

In this episode, Ryan and Travis discuss the process of becoming a professional engineer and how to successfully retire from the industry.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jaime DiDomenico is the President of N&M Cool Today, providing air conditioning, heating, plumbing, and electrical services. Jaime started his career in the home services business in 1981 while working in a warehouse. After graduating with a degree in accounting, Jaime purchased a small company, growing it from $2 million to $40 million in 15 years.

In this episode, Ryan and Jaime discuss market domination and changing your perspective on the customer.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Rich Levert is the Owner of Allied Repair Company, an electrical and plumbing service company that focuses on 24/7 customer service. He started the company in 2012 with electrical services, and expanded to include plumbing services in 2017. Since launching the company, he has grown his business to accommodate 18 employees. Rich views each day as an opportunity to learn how to be a better husband, father, and employer. 

In this episode, Ryan and Rich discuss the early struggles of starting a business, the lessons learned along the way, and the success he has experienced as a result of his hard work.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jim Anderson is the Founder and President of J.L. Anderson Heating & Cooling, offering air conditioning services and products, knowledgeable replacement advice, and quality installations. Jim’s 30-plus years of experience in the industry have allowed him to grow his skills and abilities in value engineering, contracting, and business coaching. His top priorities are fostering a safe and reliable workplace for his team while simultaneously providing his customers with the best service. 

In this episode, Ryan and Jim discuss why technicians are not always the best business people.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jake Giffin is the CEO of HALO Home Services, a multimillion-dollar inspection company that specializes in termite, rodent, and pest control. With over 20 years of experience in business development and sales, Jake has led two companies to be named top 100 in the nation. He is passionate about people achieving their personal and professional goals, inspiring him to become a personal coach. His podcasts, GOAD and Hero Alliance, provide an outlet for him to exercise his creativity and serve others. 

In this episode, Ryan and Jake appeal to entrepreneurs looking to start their businesses and discuss how to hire employees and allocate cash reserves.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Ruth King is a profit and wealth guru, passionate about providing resources for contractors to establish their businesses, build their wealth, and give back to their communities. She helped two partners that were generating $750,000 grow to break $10 million — later sold for $9 million in cash. Ruth’s resources, including the Profitability Revolution Paradigm and her award-winning books, allow her to help businesses reach their full potential. 

In this episode, Ryan and Ruth discuss the three places in your financial statement where you can look for instant profitability.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Fallon Dyle is a Research and Development Chemist at Highside Chemicals, a chemical product manufacturer for HVAC purposes. Fallon is responsible for creating chemical solutions that combat common problems found in the field. Currently, she is developing a product to target and eliminate drain buildup caused by aluminum coils.

In this episode, Ryan and Fallon discuss why there has been an increase in drainage system clogs and how she plans to rectify the issue. If you're looking for an HVAC load calculator, click here.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Konrad Orzechowski is the President of Kay Plumbing Services, a residential and commercial plumbing company serving Richland and Lexington Counties in South Carolina since 2008. Konrad is a second-generation plumber with 20 years of experience in the industry. Before becoming a certified plumber, he graduated with a degree in physics from the University of Maria Curie — Sklodowska. His passion for the trade is seen in the quality service his company provides. 

In this episode, Ryan and Konrad discuss how providing service contracts helps build a loyal customer base, the secret to hiring the right employees, and the lifetime warranties Konrad offers.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Josh Teekell is the Founder and CEO of SmartAC.com, a member-based platform helping contractors sell smart maintenance, digitize their client interactions, and grow their customer base. Josh is passionate about his entrepreneurial endeavors and is eager to invest in promising companies. Before founding his company, he built a $50 million company selling outdoor amenities to Texas homeowners. His entrepreneurial spirit is elevating the HVAC industry for contractors and their customers alike.

In this episode, Ryan and Josh discuss why maintenance agreements are crucial to maintaining ongoing customer relationships and SmartAC.com’s strategy for improving conversion rates.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
David Johnson is the President of Covenant Services, a company offering plumbing, backflow testing, and excavating services. David, who formerly worked in pest control, bought into the plumbing company to expand his portfolio. As an experienced executive, he knows how to increase profit margins and implement strategies to aid in his business’s success. 

In this episode, Ryan and David discuss the idea of viewing your business as a nonprofit to ask yourself: Would anyone want to work for me?

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Allan Peschke, Michael Hutchins, and Chad Harrison are representatives at Authority Brands, a home service franchise company helping increase franchise owner’s, homeowner’s, and employees’ quality of life.

Allan Peschke joined the team as the Lead Development Representative after working as an electrician for the past seven years and is passionate about helping business owners achieve their dreams. 

As the Franchise Development Manager, Michael Hutchins has 20 years of experience building brands and growing companies. He works alongside entrepreneurs in the franchising industry, fueling his passion for helping business owners succeed. 

Chad Harrison serves as the company’s Franchise Sales Representative and is responsible for finding candidates to help launch their own business. With 15 years of experience in restaurant management and sales, Chad is equipped with the resources needed to assist rising entrepreneurs. 

In this episode, Ryan, Allan, Michael, and Chad discuss the process and benefits of owning a franchise.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Lucas Cellino is the President and CEO of Cellino Plumbing, a family-owned and operated plumbing and HVAC company servicing Buffalo, NY since 1995. Lucas started in the business at 12 years old, helping his dad on jobs between hockey practices. In 2002, he was hired on as a soil relocation engineer and by 2016 he was serving as the company’s President and CEO. Lucas is also the Managing Partner of Cellino and Wangelin Construction. 

In this episode, Ryan and Lucas discuss how community involvement can impact your company’s culture and your bottom line.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

BlueCollar.CEO –
Jim Bergmann is the President of measureQuick, a commissioning platform designed to help HVAC businesses generate revenue and increase productivity. Jim has experience as a technician, instructor, company owner, salesperson, technical writer, and design engineer. His background in multiple industries has honed his ability to communicate vision and long-term goals — providing insight into the challenges of the HVAC industry. 

In this episode, Ryan and Jim discuss how measureQuick’s technology adds value to your customer and increases your company’s revenue.

Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.