Explore every episode of the podcast Your First Digital Product
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Season 3 Recap β Reflections, Challenges and Plans for the Show | 18 Jun 2024 | 00:14:10 | |
At the end of every season, I ask myself four questions. What happened? What went well? What didn't go well? And what's next? In this episode, I'll share ALL the answers to those questions, plus some specific financial information on the brand and why this episode will likely be the last. | |||
| Why accessibility in your product and business is so important with Erin Perkins | 11 Jun 2024 | 00:43:36 | |
There's no better time to start thinking about accessibility than today! Erin talks about the why and how to make your digital products (and business) more accessible. | |||
| Start here on the path to your digital product | 09 Apr 2024 | 00:28:03 | |
There's a lot that goes into creating a digital product, but a common question that people ask is, where do I even start? | |||
| Digital products can help you find your people with Deanna Seymour | 02 Apr 2024 | 00:59:54 | |
Deanna and I are all over the place today talking about her audio courses and private podcasts, how digital products can help you connect with people, how her teaching background has helped her as a product creator and figuring out exactly what you want and need as an online business owner. Share a link to this episode π https://yfdp.show/ep56 | |||
| How to make your digital product more accessible | 26 Mar 2024 | 00:13:48 | |
Accessibility is the quality of being able to be reached, entered, used, or understood by everyone, especially people with disabilities. | |||
| Marketing your product with pillar content with Abby Herman | 19 Mar 2024 | 00:42:59 | |
We're mixing it up today and instead of talking about Abby's digital products, she came on the show to talk about all things marketing. From creating pillar content to getting in front of other people's audiences, Abby answers all of my marketing questions! Share a link to this episode π https://yfdp.show/ep55 | |||
| Why should I spend time on a $50 product when my services are thousands of dollars? | 12 Mar 2024 | 00:13:05 | |
I love this question because on the surface it makes sense. It looks like a valid comparison, but if you really look at it, the comparison is just not there. In this episode, I dive into many ways that you can look at this. | |||
| Incorporating print on demand into your suite of products with Tim Krywulak | 05 Mar 2024 | 00:44:10 | |
Have you ever thought about print on demand products as part of your offerings? Tim shares why and how he added these to his product list which also includes a few templates available on Gumroad. Share a link to this episode π https://yfdp.show/ep53 | |||
| If I have a lead magnet, do I have a digital product? | 27 Feb 2024 | 00:10:33 | |
A new connection recently asked, If I have a lead magnet, do I have a product? And the answer is YES. | |||
| Turning her lead magnet into a paid product with Hollie Arnett | 20 Feb 2024 | 00:47:42 | |
Hollie created the Ultimate Branding Checklist as a lead magnet for her list. After seeing a lot of success, she decided to expand on it and now offers three additional paid options. | |||
| Whatβs the best sales platform for my digital product? | 13 Feb 2024 | 00:11:56 | |
There are tons of sales platforms out there for your digital product β how do you know which is the best one for you? Let's talk about a few questions to ask when vetting sales platforms. I'll also share a variety of options and talk a bit about each. | |||
| You may already have a digital product with Debbie Campbell | 06 Feb 2024 | 00:25:31 | |
We don't all have an idea for a product β sometimes it takes a friend or colleague to show us that we already have something to sell! Debbie had been maintaining websites for many years, communicating with clients using email templates and snippets from Google docs. She was looking for a better way to clearly let her clients know what was and wasn't included in her care plans (and to upsell additional services). Once she created a comprehensive document, she also had a product to sell to her peers. | |||
| Launching a product before you have a big audience with Brionna Ned | 04 Jun 2024 | 00:47:48 | |
"Build an audience" is one of the biggest pieces of advice in the online world, but what if you create a product first? Brionna created her Contracts Foundations course knowing that because it was so valuable, people would find it. She also recommends the course to new leads when they can't afford her 1:1 services or just to get up to speed with the fundamentals of contracts before they start working with her. | |||
| Advice you're not hearing about digital products | 30 Jan 2024 | 00:10:00 | |
Everything you think about digital products is wrong. | |||
| Reviewing season 2 and how you can review parts of your life and business | 12 Dec 2023 | 00:11:43 | |
Join me as I walk through my four question framework (what happened, what went well, what didn't go well and what to try next time) as it applies to season 2 of the show. We'll also talk about how you can use this framework in any area of your life. | |||
| Offering value in each part of a sales funnel with Kathleen Celmins | 05 Dec 2023 | 00:40:48 | |
Kathleen has been creating digital products for 10 years and most recently launched Quizillionaire, a toolkit to create a high-converting online quiz that attracts your ideal customer. We talk about the pieces of Kathleen's sales funnel along with creator mindset blocks and shifts. | |||
| Ongoing marketing for your digital product | 28 Nov 2023 | 00:19:49 | |
There are two types of marketing when it comes to digital products β launch marketing and ongoing marketing. Today we'll talk about several things that you can do to market your product ongoing, beyond that initial launch period. From showcasing your products in easy-to-get-to places to creating content for your audience to leveraging other audiences, I share a number of ideas that you can try. Share a link to this episode π https://yfdp.show/ep45 | |||
| Allowing your products to evolve with your energetic capacity and circumstances with Maggie Gentry | 21 Nov 2023 | 00:44:14 | |
Maggie joins me to talk about her Solo Business Retreat Planning Guide and how this low-priced product is an offering for anyone at any point in their journey. | |||
| Balancing existing client work with creating a new digital product | 14 Nov 2023 | 00:16:02 | |
You may be wondering (like Roy on Threads) how to actually find time to work on a new digital product when you have client work and other obligations. In this episode, I share some questions around mindset to make sure you're in a good place, plus a few strategies for planning and time management. Share a link to this episode π https://yfdp.show/ep43 | |||
| Affiliate marketing alongside your digital product with Angela Markham | 07 Nov 2023 | 00:45:59 | |
Angela talks about her first product, The Flourishing Affiliate and how the process was much different from her new product, The Affiliate Ascent. I also ask all of my burning questions about using affiliate marketing with your digital products. | |||
| Maximizing your website for converting digital products | 31 Oct 2023 | 00:16:21 | |
I posted a question on Twitter and Threads recently that I was planning solo episodes. I asked, what are you interested in learning about digital products? Fatima responded and said, maximizing your website for converting digital products. I love to talk about websites and have a ton of tips for you in this episode. Share a link to this episode π https://yfdp.show/ep41 | |||
| Continuous learning and experimentation in business with Kim Doyal | 24 Oct 2023 | 01:00:33 | |
Kim has been a serious student of marketing for as long as she's been in business. She also walks her talk and gets "clarity through the doing." In this episode, Kim also shares her love of physical products and how she's been offering those from the very beginning. Links π | |||
| Exploring the wheel of emotions on your journey to your first digital product | 17 Oct 2023 | 00:13:45 | |
In the last solo episode, I talked about dealing with disappointment in your digital product, but that's not the only emotion you may feel. In this episode, I explore the wheel of emotions and identify others you may encounter on your journey. Share a link to this episode π https://yfdp.show/ep39 | |||
| What if your digital product was easy and fun with Liz Wilcox | 28 May 2024 | 00:41:05 | |
Digital products don't have to be so hard! Listen to Liz's story of selling her first product, then creating it and how she continues to create and sell with relative ease. | |||
| Living her mantra, "Action Creates Clarity" with Shawn Fink | 10 Oct 2023 | 00:47:41 | |
Shawn is a business coach who advises her clients to act because action creates clarity. Learn how she has embodied this mantra with her first and second businesses and the digital products she's created over the years. In 2013, she built a 6-figure membership business that helped her build a village of women around the world. | |||
| Dealing with disappointment in your first digital product | 03 Oct 2023 | 00:10:57 | |
Digital products are not all rainbows and bubbles and baskets of kittens and buckets of money. There are a couple of different ways that you may experience disappointment with your digital product and in this episode, I talk about three of them. | |||
| Prototypes and passion projects to overcome the fear of producing with Bridget Willard | 26 Sep 2023 | 00:23:59 | |
Bridget started with a prototype/passion project, an Amazon book, before diving into other Amazon books, a free content planner and her premium product, Launch With Words.Β Her WordPress Plugin βLaunch With Wordsβ is a value-add for developers who focus on niche marketing. To equip small business owners, she writes, teaches, presents to small groups, and creates tutorials. | |||
| Traveling on the path of least resistance to your first digital product | 19 Sep 2023 | 00:09:09 | |
Many times we hold the "hard path" in high regard; if it's not hard, it's not worth it. But I think that taking the path of least resistance is your best bet to your first digital product. | |||
| Using your digital product as a gateway into a relationship with Kristina Romero | 12 Sep 2023 | 00:43:31 | |
Kristina Romero has created a wide variety of products over the years and has used those products to create ongoing relationships, often with recurring revenue.Β Links π | |||
| Moving past imposter syndrome to create, launch and market your first digital product | 05 Sep 2023 | 00:09:36 | |
If imposter syndrome has been holding you back from creating, launching or marketing your first digital product, check out this episode where I share a few strategies for moving past it. Share a link to this episode π https://yfdp.show/ep33 | |||
| Taking small steps and big leaps thanks to business support with Kay Peacey | 29 Aug 2023 | 00:53:11 | |
Each step of the way, Kay has felt resistance getting to the next level. By asking for help, she's been able to break through barriers and has created a digital product and membership community that she's excited about. | |||
| Permission to launch a small, imperfect product that's not overly designed | 22 Aug 2023 | 00:09:51 | |
I had an amazing conversation last week with someone who has not launched a product because of a few misconceptions. In this episode, I share four things that your product does not have to be. | |||
| Including your audience when creating products to foster community with Paul Charlton | 15 Aug 2023 | 00:56:41 | |
In this episode, Paul shares how he uses his email list, validation, pre-selling and a community approach to creating and selling digital products. | |||
| Selling templates, the story of my second digital product | 08 Aug 2023 | 00:18:12 | |
I created some content in an area of interest for me and it got some traction. Here's the story of how I created some small digital products around it β templates and instructional videos β plus what I've learned. Share a link to this episode π https://yfdp.show/ep29 | |||
| Gaining clarity for a product by working closely with clients with Yasmine Salem Hamdan | 21 May 2024 | 00:47:14 | |
Tune in for a very meta episode! Yasmine shares the story of creating digital products (contract templates for service providers) but also talks about the contracts you need as a service provider and digital product creator. | |||
| Finding success in a second digital product with Sara Dunn | 01 Aug 2023 | 00:38:33 | |
Sara saw so many wedding professionals blogging incorrectly, so she created a product β a blogging guide. The guide wasn't overly successful because it wasn't a solution to an important problem in the eyes of her audience. Learn how she created her next product based on actual feedback, how it fits into her service offerings and how she's still able to use her first product. | |||
| Why youβre not marketing your productΒ and what to do about it | 25 Jul 2023 | 00:17:31 | |
In this episode, I share four reasons that you're not marketing your digital product then dive into how you can start marketing again. Share a link to this episode π https://yfdp.show/ep27 | |||
| Aligning your products with your services with Nathan Ingram | 18 Jul 2023 | 00:26:13 | |
Nathan Ingram joined me to share how he's able to create products and services for WordPress business owners based on his experiences as an agency owner due to the concept of alignment. | |||
| Getting support on the journey to your first digital product | 11 Jul 2023 | 00:14:40 | |
Doing something for the first time can be scary. In this episode, I share a few personal experiences and strategies on how you can get support on your journey. Share a link to this episode π https://yfdp.show/ep25 | |||
| Building her business with services and digital products with Karmen Kendrick | 04 Jul 2023 | 00:30:24 | |
In this episode, Karmen Kendrick shares how she's continually experimenting with digital products and how she offers both services and digital products in her business. Share a link to this episode π https://yfdp.show/ep24 | |||
| Making progress on important goals in your life | 27 Jun 2023 | 00:15:03 | |
In this episode, I talk about how I use The 12 Week Year framework to make progress on important goals in my life, a huge disruption that I'm currently experiencing and thoughts on how you can get back to making progress on your own important goals. | |||
| Creating for yourself and for your audience with Jolene Dames | 20 Jun 2023 | 00:54:06 | |
Artist Jolene Dames shares her experience creating her first digital product, a house-sitting guide and video from her travels. Concurrently Dames has committed the past 28 years of her life as an artist in her own right specializing in large-scale paintings. Dames is inspired based on the concept of navigation- literally and figuratively. She has an unrelenting curiosity for the true north in both dimensions. Although painting is her primary outlet, Jolene also documents her world travel via art, writing & moving images into a visual storytelling series. | |||
| Three realistic goals for your first digital product | 11 Jun 2023 | 00:07:37 | |
A few weeks ago I was on Instagram and saw an ad that read, βMy online course made nearly 200K in 1 year completely on autopilot with 0 audience.β | |||
| Experimenting and refining β a process for business and for life | 08 May 2023 | 00:07:32 | |
In this episode, I use my four reflection questions to recap season 1. What happened? What didnβt go well? What did go well? What can you try next time? | |||
| Protecting yourself and your digital product with terms and disclaimers with Hans Skillrud | 02 May 2023 | 00:34:57 | |
Typically I interview people who have launched digital products, but in this episode, I talk with Hans Skillrud about protecting yourself and your digital product with policies.Β
The three policies you need are:
Links π | |||
| Adapting your business around your life and knowing yourself with Laura Robinson | 14 May 2024 | 00:52:20 | |
Laura has gone through several evolutions of her business, from 1:1 work to a membership to a group cohort to courses and beyond. Her goal is always to build her business around her life, and she has developed a really great sense of self to know what works for her and what doesn't. Links π | |||
| Avoiding overwhelm in your digital product | 24 Apr 2023 | 00:07:07 | |
Today I share a story about being overwhelmed finding a place for brunch, plus knowing yourself and knowing your audience. | |||
| Scaling back high expectations of yourself to get your first digital product launched with Emily Ryan | 17 Apr 2023 | 00:42:28 | |
Emily shares her digital product experiments including a Mailchimp course that she didn't launch, paid workshops with replays and email templates. Together, we brainstorm some ideas on how she can scale back the expectations of herself and her products. On the show, Emily and I discuss:
Links π Share a link to this episode π https://yfdp.show/ep17 | |||
| Why youβre REALLY procrastinating on your first digital product | 10 Apr 2023 | 00:07:43 | |
Today letβs talk about four common reasons youβre REALLY procrastinating on your first digital product. | |||
| Expanding her customer base by creating non-1:1 offerings with Kristen Ricupero | 03 Apr 2023 | 00:31:50 | |
Kristen Ricupero, a business and personal financial coach, had more leads coming her way than she could handle. That, coupled with an even larger demand due to covid, led her to create her first signature course, Path to Profitability. Learn how she created a big course, then some smaller offerings after the fact. Kristen is fueled by her passion to help others succeed, make impact in their communities and become financially free. In her spare time, she is an avid runner and lifter. She lives in the suburbs of Pittsburgh, PA with her husband and two children. In this episode, Kristen and I discuss:
Links π | |||