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Explore every episode of the podcast Woman Owned: The Growth Podcast for Women Entrepreneurs

Dive into the complete episode list for Woman Owned: The Growth Podcast for Women Entrepreneurs. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
The CEO Who Trains Like An Athlete And Why Your Business Needs You To09 Dec 202500:35:18

Eleanor is training for the Grand Canyon rim-to-rim this May: a legendary hike that's 25 miles, 11,000 feet of elevation change, all in one day. But here's the thing: she's not doing this simply because she loves to hike. She's doing it because her business cannot afford anything less than a well-rested, deeply recovered CEO.

 

This week, Eleanor is sharing why she's creating her body like a business operating system in 2026. This isn't a health journey episode - it's about what happens when a CEO becomes the weakest link in her own company.

 

Tune in today to understand why your under-recovery might be the real reason your scale pathway isn't working. Eleanor shares her 2026 health plan, which mirrors exactly what she's building inside Jewel OS for her clients. Most importantly, you'll learn about deload weeks and get Eleanor's exact protocol that allows her to protect elite recovery while running a multi-seven-figure company.

 

Get full show notes and more information here: https://safimedia.co/WO78

 

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

https://www.instagram.com/eleanorbeaton/?hl=en

The Most Undervalued Hire in a Scaling Company: Your Executive Assistant feat. Anna Dearmon Kornick25 Nov 202500:46:11

Are you secretly wondering if you're the bottleneck in your business? If you're hovering around the $250K-$500K mark and feeling overwhelmed, here's some good news: it's not you. You just don't have the infrastructure yet.

 

One of the most misunderstood - yet most catalytic - hires that creates that infrastructure is an executive assistant. This week, Eleanor is joined by time management expert and host of the It's About Time podcast, Anna Dearmon Kornick. Anna runs a successful business with just one full-time employee (herself!) while managing programs, clients, and her family, just to name a few. How? Through the strategic use of her executive assistant.

 

Listen in this week as Anna breaks down why your EA is not an administrative nice-to-have but part of the core infrastructure of scale. You'll learn Anna's system for working with her assistant, and the key tools and documentation that allows her business to run smoothly whether she's speaking, coaching, or spending time with family.

  

Download The Founder's Playbook now to learn exactly how the Executive Assistant role transforms from a time protector at $300k in revenue to a strategic Chief of Staff at $30 million. Get your free guide by clicking here: https://safimedia.co/assistant

 

Get full show notes and more information here: https://safimedia.co/WO77

 

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

https://www.instagram.com/eleanorbeaton/?hl=en

8 Beliefs I Had to Shift to Build a Multi-7-Figure Business23 Sep 202500:27:49

Your business plateaus not because you lack marketing skills or sales expertise, but because you're operating with beliefs that worked perfectly when you were smaller. 

 

The strategies that got you to six figures are the exact ones keeping you from seven figures and beyond. Every entrepreneur faces this invisible ceiling where working harder stops producing better results. And as someone who's built a multi-seven-figure business, Eleanor can tell you that the journey required her to completely rewire how she thought about growth, quality, and leadership.

 

Tune in this week as Eleanor pulls back the curtain on the 8 limiting beliefs she had to overcome to scale past seven-figures. 

 

Get full show notes and more information here: https://safimedia.co/WO68

Uncover Intellectual Property Goldmines To Scale & Sell Your Service-Based Business Featuring Andrea Henry12 Dec 202300:51:17

To scale your business without working harder and without unnecessary complexity, you must create scalable offers. To do that, you have to package your knowledge into assets, also known as intellectual property. And when it comes to packaging, protecting, and leveraging your business's intellectual property, Eleanor's guest this week is the expert.

 

Andrea Henry is a Cambridge-educated lawyer with over 15 years of experience working with business owners at every stage of the entrepreneurial journey. Through innovative legal structures and a wealth of experience, she helps entrepreneurs leverage their intellectual property to create the life and legacy they want. Tune in this week to learn how to package, protect, and leverage your business's intellectual property.

 

Get full show notes and more information here: https://safimedia.co/ai21

AI Procrastination, Personal Alarm Systems & Doing Work That Really Moves the Needle28 Nov 202300:22:28

Are you currently working on the big projects that you know will set you up for long-term success? Or are you distracting yourself by prioritizing the little bitty things that feel predictable and safe, but leave you exactly where you are?

 

Join Eleanor on this episode to discover what doing the work that truly moves the needle entails, and how a certain type of procrastination is preventing you from putting big projects into motion. You'll hear the role of personal alarm systems in per-day and per-project procrastination, and Eleanor's tips for putting an end to procrastination that's keeping you stuck.

 

Get full show notes and more information here: https://safimedia.co/ai20

Permission to Speak Featuring Samara Bay14 Nov 202300:46:40

What does powerful leadership sound like to you? Is it loud and booming? Can it sound soft and steely? Are you using your voice as an instrument of communication in your leadership?

 

This week, Eleanor is speaking with vocal coach and author of Permission to Speak, Samara Bay. Samara has been a Hollywood dialect coach for over a decade with clients all over the world, and she joins Eleanor to discuss why most of us have learned to speak from a fear-based place, how to harness a love-based approach in using and trusting your voice, and the powerful leader you become when you anchor in your message.

 

Get full show notes and more information here: https://safimedia.co/ai19

Goal Side Effects31 Oct 202300:24:18

Join Eleanor on this episode to discover the three main side effects of pursuing a big goal. You'll hear why setting goals you don't always achieve isn't a problem in business, how you might be making the experience of not hitting goals more painful than necessary, and the major wins you'll experience just by pursuing goals.

 

Get full show notes and more information here: https://safimedia.co/ai18

The Habits That Fuel Elite Performance Featuring Rebecca Rusch17 Oct 202300:45:09

We often talk about high performance in terms of winning, having more money, and experiencing success, but that leaves out a big piece of the puzzle. Eleanor's guest this week is the perfect example of how high performance is about more than just what you achieve. Rebecca Rusch is an American ultra-endurance professional athlete, seven-time world champion, author, entrepreneur, speaker, and Emmy award winner. Her career has spanned a bunch of different adventure sports, and she's here this week to walk you through the habits of high performance.

 

Tune in today to discover how, whether you're a CEO, mom, or athlete, taking care of your body is the key to unlocking your mind, creativity, and longevity. Rebecca is sharing the habits that fuel elite performance, why play and community are crucial when it comes to your health protocol, and how the mind, body, and spirit are connected to each other.

 

Get full show notes and more information here: https://safimedia.co/ai17

7 Money Beliefs from My Top Earning Clients03 Oct 202300:21:05

Having a really solid money mindset is critical when it comes to scaling your business. Eleanor has seen a few common money beliefs among her highest-earning clients, and she's sharing them with you on this episode.

 

Listen in to discover the importance of harnessing the right money mindset and the consequences of not being aware of your money beliefs. Eleanor is walking you through seven money beliefs from the women entrepreneurs she's personally worked with who have generated the fastest revenue growth, biggest profitability, and made swings not only in business revenue but in their personal financial wellbeing too.

 

Get full show notes and more information here: https://safimedia.co/ai16

Scaling Secrets Featuring Caitlin MacGregor19 Sep 202301:02:00

What skill is non-negotiable when it comes to growing revenue and building a company that lasts? As a CEO, you know that it takes pretty much everything you've got. However, the entrepreneurs with the most staying power know that there is one skill that is irreplaceable, and that's the ability to sell.

 

This week's episode is a masterclass anchored in one CEO's experience of scaling sales in a sustainable way. Caitlin MacGregor is the CEO and co-founder of Plum: a talent assessment provider that has revolutionized how companies hire, grow, and retain talent with the power of psychometric data. She's here to discuss the importance of product market fit, and how it's the secret to making sales effortless.

 

Get full show notes and more information here: https://safimedia.co/ai15

How To Build Power05 Sep 202300:27:32

In a world where ambitious women feel like they're drowning every single day in all the things they could and should be doing professionally, layered with the additional burden of chores and childcare that typically falls on them, time stress is not just a mindset issue. It's real. And it's leading to a power leakage in your life.

 

Listen in this week to discover how to rewrite your story on power, and one habit that will stop overwhelm from running your life. You'll hear why you might be reflexively downgrading your goals in response to stress, how to upgrade your power instead, and what becomes possible when you build the necessary muscles that fuel true power.

 

Get full show notes and more information here: https://safimedia.co/ai14

The Gender Biases that Devalue Women's Innovation Featuring Katrine Marçal22 Aug 202300:43:59

If you're a woman creator or entrepreneur, you've likely faced the universal experience among women of having your ideas ignored, brushed off as a natural creative project, or generally having people diminish the gravity of what you have to offer. It's time to explore the gender biases that devalue women's innovations, and why women are excluded, underpaid, undervalued, and undercited when it comes to technical innovations.

Financial journalist and best-selling author on women and innovation, Katrine Marçal discusses the core themes exposed in her book, Mother of Invention: How Good Ideas Get Ignored in an Economy Built for Men. Katrine paints a devastating picture of how women's ideas and contributions have been ignored to the detriment of our planet, why failing to recognize the gender lens has created catastrophic consequences, and how women can begin recognizing and releasing their full human potential within.

 

Get full show notes and more information here: https://safimedia.co/ai13

The Psychology Behind Making People Care About Your Social Mission Featuring Andrea Feigl01 Aug 202300:47:02

If your business is anchored in driving social change like ours is at Safi Media, you'll resonate with the challenge that exists around using your business as a container to drive systemic change in the world. Eleanor's guest this week is a powerful example of a woman entrepreneur who is using the vessel of entrepreneurship to right a global wrong, specifically, the wrong that is chronic disease.

 

Dr. Andrea Feigl, PhD MPH, is the founder and CEO of the Health Finance Institute, a former researcher at Harvard Chan School of Public Health, and a former health economist with the Organization for Economic Cooperation and Development. Her work is all about solving some of the thorniest issues that continue to plague the world, and she's here this week to share how she's using her business to make a difference in the international development space.

 

Get full show notes and more information here: https://safimedia.co/ai12

How She Turned a Viral TED Talk into a 7-Figure Speaking Agency feat. ASHLEY STAHL16 Sep 202500:33:00

What if a single talk could generate 90% of your business leads, create passive income for years, establish you as the go-to expert in your field, and help you build an unshakeable personal brand? Sound too good to be true?

 

Ashley Stahl's journey from national security to founding Wise Whisper Agency reveals how speaking can be the most powerful personal brand-building tool available today. After her viral TED talk generated 90% of her business leads and eliminated the need for traditional marketing, she recognized something crucial: while everyone else was writing blog posts and creating endless content, she had gone "to the moon" with one talk.

 

Tune in this week as Ashley shares how her viral TED talk transformed her entire business trajectory and became her most valuable marketing asset. You'll discover why speaking remains unmatched for establishing authority, how to create that sense of awe that makes you unforgettable, and the exact systems Ashley uses to run a high-ticket agency.

 

Get full show notes and more information here: https://safimedia.co/WO67

The Price Women Pay To Be Good Featuring Elise Loehnen18 Jul 202300:47:02

Modern feminists talk a lot about "the patriarchy," but what is it really? Where did it come from? How is internalized patriarchy showing up in and impacting modern women? And what's the true cost of women being on our best behavior in the name of enduring and thriving in a structure not meant for us?

 

Eleanor is discussing this with writer, editor, and podcast host, Elise Loehnen. Among many accolades, Elise is the author of instant New York Times bestseller, On Our Best Behavior: The Seven Deadly Sins and the Price Women Pay to Be Good. Elise is sharing her thoughts on the policing women perpetuate onto themselves and other women, the price women pay to be good in our society, and how the more we discover who we are, the more women can be unleashed and unfurled in the world.

 

Get full show notes and more information here: https://safimedia.co/ai11

The Dark Side of Business Featuring Jenny Radcliffe04 Jul 202300:57:38

Jenny Radcliffe is a world-renowned social engineer, a.k.a people hacker. She's well-known in the cybersecurity community globally, and has been called a mind reader, human lie detector, and even likened to a Jedi knight. She joins Eleanor this week to discuss the dark side of business.

 

Hear what Jenny's expertise in social engineering entails, and how she uses her skills to help her clients who range from global corporations and law enforcement organizations to poker players and politicians. She shares fascinating insights on how we can keep ourselves secure online, her tips for remaining calm under pressure, and how to detect when we're in the presence of a liar.

 

Get full show notes and more information here: https://safimedia.co/ai10

The Science of Getting Unstuck & Pursuing Big Goals Featuring Britt Frank20 Jun 202300:44:46

Have you ever been in a situation where you know exactly what you have to do, and yet, you're not doing it? The reality is that none of us live in a world where we constantly feel confident in our ability to mobilize our dreams. However, we are experts at beating ourselves up when we get stuck in pursuit of big goals.

 

Britt Frank is a clinician, educator, and trauma specialist. She speaks and writes widely about emotional wellness and healing, and her book, The Science of Stuck, has been named a must-read. In this conversation, Britt is providing super practical ways to get through your stuckness. She's offering her insights on what we can do on our collective quest against stuckness, and how to become someone who does hard better, rather than wishing it was easy.

 

Get full show notes and more information here: https://safimedia.co/ai9

Act With Urgency06 Jun 202300:15:30

Urgency and immediacy are critical in an entrepreneurial business. Learning how to balance long-term slow growth initiatives with what you can do today to drive the business forward is an essential skill all entrepreneurial CEOs and intrepreneurs need, and this is the power of GSD: Getting Shit Done.

 

Eleanor shows you why mastering the art of GSD is a key skill to develop as an entrepreneur and leader. You'll hear what often stands in the way of bringing urgency to your work, and her top tips for staying laser focused on how you can drive your business forward right now.

 

Get full show notes and more information here: https://safimedia.co/ai8

The Art of Rapid Growth Featuring Nicole LeBlanc23 May 202300:52:55

If you're an entrepreneur, working in a high-growth company, or simply a human being going through a period of rapid transformation in some area of your life, chaos is something you're probably well-versed in. While chaos doesn't feel great, it produces a ton of innovation.

 

Eleanor is speaking to seasoned venture capitalist Nicole LeBlanc to explore the controlled chaos of high-growth companies. Nicole is walking us through her career path, and offering her insights on the art of rapid growth, why women secure so little of venture funding, and the transferrable lessons you can apply from VC-backed companies.

 

Get full show notes and more information here: https://safimedia.co/ai7

How Are Men Doing In The Age of Women Featuring Connor Beaton09 May 202301:02:00

Gender equity, particularly on the advancement of women, is a topic that is discussed often on this show. However, is it possible that in our commitment to advance one gender, we've ignored, demoralized, or shamed another?

 

Eleanor is speaking to Connor Beaton, a coach, teacher, and speaker who has been working for almost a decade to help men and women walk through their darkness and grow in the realms of mental clarity, relational communication, and actualize their potential and sexual intimacy. They're exploring how men are really doing in the age of women, why the narratives young men are being fed are concerning, and how we can partner with them to create more cohesion.

 

Get full show notes and more information here: https://safimedia.co/ai6

A PRACTICABLE Skill That Will Make You More Money Featuring Dr. Ellen Peters25 Apr 202300:57:49

Numeracy is the foundational skill at the heart of so many of the money-making decisions you make every single day as an entrepreneur. From figuring how much to pay your staff, interpreting financial statements, to pinpointing whether you're getting any ROI on your expensive hires, this is the skill that not only helps you make more profit, but live a better life.

 

Eleanor is speaking to Dr. Ellen Peters, the Philip H. Knight Chair and Professor in both the School of Journalist and Communication as well as Psychology at the University of Oregon. She's also the Director of the Center for Science Communication Research, where her research largely looks at the basic building blocks of human judgment and decision-making: emotions and number abilities. She's sharing why we cannot leave our numeric ability behind in the classroom, the consequences of being functionally innumerate, and what happens when we become more numerate.

 

Get full show notes and more information here: https://safimedia.co/ai5

What Everyone Gets WRONG About the Gender Pay Gap Featuring Dr. Claudia Goldin11 Apr 202301:05:10

Modern women receive a lot of instructions about how to address the gender pay gap. We are told to fight harassment. We are encouraged to "know our worth." We are instructed to negotiate hard for more money. But the difficult truth is that closing the gender pay gap is moving slower than we want. So, what is really driving it?

 

As one of the world's foremost experts on the gender pay gap, Dr. Claudia Goldin's work is behind many of the studies and ideas we talk about when it comes to global gender equity, and she's here to give you a taste of decades of research she's done in this area. She's sharing what everyone gets wrong about the gender pay gap, and some of the most important levers we can pull to begin eradicating it.

 

Get full show notes and more information here: https://safimedia.co/ai4

How To Think Like A World Class Innovator Featuring Julia Rivard Dexter28 Mar 202300:53:02

Whether you're experiencing low sales, poor product-market fit, or inefficiency, the root of the problems you're facing in business might be anchored in a lack of innovation. In the midst of massive change in our post-crisis world, the ability to devise smart new solutions to pesky or long-standing problems is especially vital, and it's a sign that innovation is needed.

 

Eleanor's guest this week is Olympian, entrepreneur, innovator, and mom of four, Julia Rivard Dexter. Julia competed in the 2000 Summer Olympics before transitioning into the world of innovative tech and leading several successful technology ventures. She's here to share her transition from the world of elite sport into tech, her thoughts on the value of competition, and her top tips for nurturing your drive as a competitive, creative entrepreneur.

 

Get full show notes and more information here: https://safimedia.co/ai3

How to Create Products That Millions Will Love Featuring User Research Expert Ximena Vengoechea14 Mar 202300:50:53

One of the biggest fears entrepreneurs face is that their offers won't sell, and it's not an entirely irrational fear. When your service, consulting or coaching offers aren't designed with users in mind, you can experience low to no sales, especially on group programs. This is where the discipline of user research comes in, and Eleanor's guest today is a legitimate pro. 

 

Ximena Vengoechea was a UX researcher, mentor, and manager at LinkedIn, Twitter, and Pinterest. She shares the biggest mistakes entrepreneurs make when designing new offers and the kind of mistakes that result in low or no sales. Ximena walks you through a simple approach to conducting effective user research so you can speed up sales by tweaking or creating offers customers actually want, and the best practices when it comes to conducting user interviews.

 

Get full show notes and more information here: https://safimedia.co/ai2

7 Keys to Compete in the "Oversaturated" $7.3B Coaching Industry09 Sep 202500:22:29

Are you worried that the coaching industry is too crowded to succeed in?

 

The coaching industry has exploded from 71,000 certified coaches in 2019 to over 167,000 today - a 130% increase that's got everyone wondering if the market is completely oversaturated. 

 

Tune in this week as Eleanor breaks down the real data behind the coaching and consulting boom, and more importantly, what this maturation means for your business. She's sharing 7 research-backed keys to thriving in this $7.3 billion ecosystem so you can engineer your place in the top tier of this booming industry.

 

Get full show notes and more information here: https://safimedia.co/WO66

Evidence-Based Tools for Setting and Achieving Goals Featuring Dr. Emily Balcetis28 Feb 202300:58:14

As an ambitious, high-achieving leader, you're likely in the habit of setting goals. However, it's also highly probable that you don't always achieve them. Why is that? Is it a lack of discipline or motivation? Are you aiming too high or too low? Do you need to be setting different goals altogether?

 

American social psychologist and Associate Professor of Psychology at NYU Dr. Emily Balcetis is here to offer her expertise on goal pursuit and her take on striving. She's sharing evidence-based tools for setting and achieving goals, so listen in to hear how the powerful work and research she's done in this area will completely shift how you pursue your goals.

 

Get full show notes and more information here: https://safimedia.co/ai1 

EP540: Foundations: How to Dramatically Increase Your Sales Conversion21 Feb 202300:39:02

Even the most smart and successful founders would love to be able to increase their sales conversion, and it all boils down to setting up your business ecosystem in a way that maximizes your ability to do so. Eleanor is identifying the core problems that are blocking you from growing your sales conversion to freakishly high levels and the structural changes necessary to create a seven-figure business that generates sales.

 

Listen in for the ultimate one-two punch to help you dramatically increase your sales conversation anywhere from 30% to 80% in under eight months. She's breaking down four key pieces that will help you understand the psychology of sales conversion so you can boost your sales to explosive heights.

 

Get full show notes and more information here: https://safimedia.co/540

EP539: Foundations: The Million Dollar Social Media Marketing Plan14 Feb 202300:43:19

At best, social media platforms are fun, vibrant, and high energy. At worst, they're crowded, loud, and overwhelming. As a result, even the most brilliant and experienced women founders struggle to figure out how to use them effectively to drive legitimate business results, feel exhausted, and aren't seeing ROI from their efforts.

 

Tune in this week to learn a powerful three-step approach that will help you build a million-dollar social media marketing plan from scratch, without using algorithms or trends. You'll hear why this method leverages timeless marketing principles and deep personal leadership, and how to start developing your own seven-figure social media marketing plan.

 

Get full show notes and more information here: https://safimedia.co/539

EP538: Foundations: Scale to 7 Figures with Deep Niching07 Feb 202300:26:36

If you want to experience growth in your business without overworking, having to hire more team members, or come up with new offers, all while you as a leader have more open time in your schedule than ever before, you need to practice the art of deep niching.

 

Discover three micro lessons about deep niching, and why the key to growth isn't about working harder, but focusing harder. You'll hear how to practice deep niching, and how it'll grow your time, revenue, and profits to seven figures and beyond.

 

Get full show notes and more information here: https://safimedia.co/538

EP537: Foundations: How to Find Your Riches in the Niches31 Jan 202300:21:14

You might have heard the term, "The riches are in the niches" thrown around in business. But what does that really mean for you as CEO of your company?

 

Listen in to discover how to increase your sales philosophy and speed up the flow of money by unlocking your riches in your niches. You'll hear how having the courage to refine can change your life and business, how to get clear on what your Most Valuable Buyers want, and why this process is all about studying the gold that's already in your business right now.

 

Get full show notes and more information here: https://safimedia.co/537

EP536: Foundations: Why You Need to Nail Your Brand Position24 Jan 202300:33:55

If you think about the most successful companies in the world, they've all invested in building unforgettable brands that emblazon their presence in the marketplace. They deliver that X factor that calls to their most valuable buyers, and it's reinforced by their brand promise.

 

Join Eleanor this week as she's walking you through the what and the how of embodying brand promise as a leader, why your brand promise provides clarity around your company's purpose, presence, and positioning, and some powerful examples of brand promises that are working in the marketplace today.

 

Get full show notes and more information here: https://safimedia.co/536

EP535: Foundations: The 7 Figure Service Business Ecosystem Part 2: 3 Phases of Growing a PPAM Business17 Jan 202300:17:29

If you currently run a service-based business, or run a product-based business but want to add new revenue streams by offering services, listen up. Tune in to discover what the three phases of building a PPAM business are, what to expect as you move through each stage, the foundational pieces you need in place to grow, and the milestones and specific tasks you'll be aiming for in each phase.

 

Get full show notes and more information here: https://safimedia.co/535

EP534: Foundations: The 7 Figure Service Business Ecosystem Part 1: What is PPAM?10 Jan 202300:23:49

For over a decade, Eleanor ran an extremely successful consulting business. However, the downside of this model was that if she stopped working, so did the money. So eventually, she decided it was time to create something that was more lasting, leveraged, and had higher income potential.

 

In this episode of our Foundations series, Eleanor is introducing you to a business structure called PPAM or Premium Priced Ascension Model. She's walking you through why you need to build this kind of ecosystem, and the core milestones that need to be in place to take your business from where it is today to a thriving seven-figure service business that delivers cash, influence, and autonomy.  

 

Get full show notes and more information here: https://safimedia.co/534

EP533: Foundations: Declutter Your Business and Apply 7 Figure Constraint03 Jan 202300:41:15

Discover how to declutter your business and apply seven-figure constraints to create a sustainable business that is custom made for you. You'll learn what happens when you don't apply constraints, and how being intentional about the constraints you're going to put in place will create a cash machine that can build wealth, impact thousands of people, and grow well beyond you.

 

Get full show notes and more information here: https://safimedia.co/533

EP532: Foundations: How to Give Yourself Space to Grow27 Dec 202200:25:26

If you want to be a powerful, visionary leader who can step into the fullness of her mission, you need space. The problem is that women have historically been denied space. Therefore, it's a revolutionary act for a woman to give herself space, and Eleanor is showing you how on this episode. Discover how to offer yourself space so you can build your big, bold, and beautiful business with Eleanor's three practical strategies.

 

Get full show notes and more information here: https://safimedia.co/532

Your Guide to Freakishly High Sales Conversions02 Sep 202500:31:31

Ever look at your sales conversion rate and wish it were higher? Most business owners feel the same way, and it's often because they're stuck in a cycle of confusion and indecision. But what if there was a way to break free and achieve a freakishly high conversion rate?

 

This week, Eleanor breaks down the psychology behind freakishly high sales conversion and shows you exactly how to build a business ecosystem that naturally generates higher close rates. This goes way beyond sales scripts or tactics - we're talking about fundamental structural changes that create clarity at every level of your business.

 

Get full show notes and more information here: https://safimedia.co/WO65

EP531: Group Coaching VS 1-1 Coaching20 Dec 202200:20:21

As you think about your professional development in 2023, you might be considering what you're going to invest in as part of your plan. As a coach, Eleanor has led both group mastermind experiences as well as one-on-one coaching containers, and she's here to share insights that may surprise you about the relative value of each. You'll learn how to identify which one you might need, and why the group coaching experience is the way to go if you're ready to be challenged.

 

Get full show notes and more information here: https://safimedia.co/531

EP530: How to Build Your Brand with Op-Eds, Media Features and More with Shari Graydon of Informed Opinions13 Dec 202200:41:11

70% of the voices of authority heard in Canadian media as experts and commentators are men, compared to the 30% share women have. This is a statistic found by Informed Opinions, a non-profit that is all about amplifying the voices of women and gender-diverse people for a more equitable society. Eleanor's guest today is Shari Graydon, the catalyst and director of this organization, and she's here this week to explore the topic of amplifying women's voices.

 

Get full show notes and more information here: https://safimedia.co/530

EP529: How to Be the Partner of Choice for Large Corporations with Christianne McMartin06 Dec 202200:54:09

One of the big themes we've been exploring here at Safi Media is how women entrepreneurs can grow their businesses by tapping into the power of corporate supply chains. This is a huge topic with so much to explore and unpack, and this week, you get to listen in to a powerhouse conversation Eleanor had with an expert in this arena.

 

Christianne McMartin is the National Small Business Lead for The Scotiabank Women Initiative: an initiative created with the goal of advancing and supporting women entrepreneurs. Chris lives and breathes corporate partnerships for women entrepreneurs, so get ready for a masterclass on this topic because there is a huge power in thinking broadly about how you can partner with corporate entities.

 

Get full show notes and more information here: https://safimedia.co/529

EP528: Coaching vs. Mentoring vs. Thought Partnership29 Nov 202200:16:35

In the Power + Presence + Position Business Accelerator and The Incubator, coaching, mentoring, and thought partnership are key components that are interwoven into how Eleanor delivers these programs. She believes all three are required for you to perform at the highest level as an entrepreneur, but what are they really?

 

Tune in this week to discover the differences between coaching, mentoring, and thought partnership. Eleanor is breaking down what they are, how they work, and the pros and cons of each so you can decide which of these you need right now.

 

Get full show notes and more information here: https://safimedia.co/528

EP527: Scaling a Jewel Business (aka The 500K Offer) with Moe Carrick22 Nov 202201:03:12

Over the last two decades, Moe Carrick has created a lucrative consulting company that has served an incredible roster of high-caliber clients. However, being time-starved proved to be unsustainable, both in her career and family life.

 

This week, hear Moe's journey of scaling a Jewel business, and how her case study was our inspiration for the 500K Offer. She's sharing the pivotal moment she decided it was time to make the required changes that her life, business, and impact deserves, and her evolving relationship with time as a precious commodity.

 

Get full show notes and more information here: https://safimedia.co/527 

EP526: How to Position Your Company for Corporate Deals with Devon Girard15 Nov 202200:47:06

Tapping into major global supply chains and major export markets might be something you're working towards in your business. To do that, you need to learn how to effectively partner and do business with big corporations, and Eleanor's guest today is an accomplished strategic communications expert with years of experience in government, community, and media relations.

 

Devon Girard is the co-founder of the StrikeUP Conference and program lead at Women Entrepreneurship Strategy, and she's here this week to share five lessons every woman entrepreneur needs to know when it comes to working with corporate clients and partners.

 

Get full show notes and more information here: https://safimedia.co/526

EP525: Replay: Growth VS Scaling and Why It Matters08 Nov 202200:24:48

Join Eleanor in this episode to discover the difference between growth and scaling, and how to intentionally decide which you're working towards. Eleanor is sharing why you might currently feel conflicted about growth, how to design your business based on scale, and why doing so will inject simplicity into your mission and produce more cash, influence, and autonomy.

 

Get full show notes and more information here: https://safimedia.co/525

EP524: The 3 Big Trends Shaping Your Marketing in 202301 Nov 202200:42:17

Discover the three big trends that will shape and inform your marketing throughout 2023. You'll hear how, without awareness of these trends, you will limit your own capacity to market and share your message in a way that is authentic, meaningful, and effective, and you'll also learn Eleanor's three-step process that will provide structure for how you approach marketing in 2023.

 

Get full show notes and more information here: https://safimedia.co/524

EP523: Why 7 Figures is a Worthy Goal25 Oct 202200:28:55

Social media is flooded with content about scaling to seven figures. However, without taking the time to articulate why scaling to seven figures is a meaningful metric, there's a danger of the million-dollar mark becoming the woman entrepreneur's version of 36/24/36 (the ideal bust to waist to hips ratio). Join Eleanor this week as she explores why seven figures in revenue is a worthy goal for women entrepreneurs to consider pursuing.

 

Get full show notes and more information here: https://safimedia.co/523

EP522: Learning as a Growth Metric with Anu Bidani18 Oct 202201:04:00

If you're ready to focus on finishing 2022 strong with a level of fearlessness that will allow you to meet the challenges of entrepreneurship with joy, listen in. Eleanor is talking with Anu Bidani, a graduate of her programs and an award-winning entrepreneur in her own right. Anu is the founder and CEO of STEM Minds, a company that offers cutting edge STEM programs to youth, and she is is offering her take on putting learning first and the impact that's had on the growth of her business and her development as a CEO.

 

Get full show notes and more information here: https://safimedia.co/522

The 15-Minute Daily Habit That Makes You Money26 Aug 202500:17:03

Are you really focused on the tasks that make you money? Most founders and entrepreneurs only have a couple of core activities that actually drive revenue. So, if you were asked to name them right now, could you?

 

In this episode, we're getting real about what Eleanor calls "$10,000 tasks" - the specific, high-value activities that bring in the cash. It's easy to get bogged down with busy work that doesn't move the needle, like focusing on the idea of sales instead of the actions that lead to them.

 

If you feel like you've tried everything to boost your revenue but nothing's working, Eleanor is challenging you to get down and dirty with the daily, cash-producing tasks that truly matter. You'll learn a simple, daily action you can take that plants the seeds for future revenue, and it only takes a few minutes every day.

 

Get full show notes and more information here: https://safimedia.co/WO64

EP521: Replay: Baller Moves11 Oct 202200:24:58

Business is a game of runs. Like in sport, if you want to be successful in the long term, you have to be able to play the game both when everything is going your way and you can't seem to miss a shot, and maintain your composure when it goes the other way and you just can't catch a break. This week, discover what baller moves are, and why it's time to take bold, decisive action that is going to commit you beyond the point of no return.

 

Get full show notes and more information here: safimedia.co/521

EP520: Replay: My Coaching Philosophy04 Oct 202200:32:59

At Safi Media, Eleanor teaches the importance of packaging your knowledge and expertise not just as a service, but as a piece of intellectual property. And to grow, you need to think deeply about the core philosophies that underpin your offers.

 

Listen in this week to discover the pillars of Eleanor's personal coaching philosophy, and why having a clear philosophy that governs your work is vital. You'll hear how developing your philosophy offers so much clarity for both you and your customers, why it distinguishes how you play the game and who fits into your business, and how to start uncovering what your core philosophies are. 

 

Get full show notes and more information here: http://www.eleanorbeatonpodcast.com/520

EP519: You, The Innovator with Katrine Marcal27 Sep 202200:48:56

This week, Eleanor is exploring the concept of You, The Innovator, and is joined by financial journalist and best-selling author on women and innovation, Katrine Marcal.

 

Katrine's newest book, Mother of Invention: How Good Ideas Get Ignored in an Economy Built for Men was an instant best-seller, so they're digging into the core themes around women and innovation that Katrine has uncovered and exposed.

 

Get full show notes and more information here: http://www.eleanorbeatonpodcast.com/519

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