What The Luxe – Details, episodes & analysis

Podcast details

Technical and general information from the podcast's RSS feed.

What The Luxe

Matter Of Form

Business

Arts

Frequency: 1 episode/15d. Total Eps: 97

What makes something worth more than the sum of its parts? Why do certain brands command belief whilst others struggle for attention? What does 'luxury' even mean? What qualifies? Investigating the minds, mechanics and mythologies of modern luxury, What The Luxe is a series of conversations with the founders, directors and creatives behind modern marques. Together, we unpack the psychology of value, the business of brand, and the spirit that drives today's best-in-class. Expect founding stories, bold positioning calls, and the messy truths behind polished brands. Because whether it's craft, commerce, psychology or lore—all roads lead to value. A bi-weekly podcast from Matter Of Form. Hosted by Anant Sharma & Fred Moore.

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Apple

Data updated on 11/09/2026

Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇬🇧 Great Britain - Marketing
14/09/2026
#32
🇬🇧 Great Britain - Marketing
11/09/2026
#49
🇬🇧 Great Britain - Marketing
04/09/2026
#55
🇬🇧 Great Britain - Marketing
03/09/2026
#28
🇬🇧 Great Britain - Marketing
27/08/2026
#62
🇬🇧 Great Britain - Marketing
24/08/2026
#80
🇬🇧 Great Britain - Marketing
23/08/2026
#60
🇬🇧 Great Britain - Marketing
15/08/2026
#56
🇬🇧 Great Britain - Marketing
09/08/2026
#75
🇬🇧 Great Britain - Marketing
08/08/2026
#52

Spotify

No recent rankings available

Shared links between episodes and podcasts

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http://www.originaltravel.co.uk/
1 share
https://aboardtheworld.com/?utm_source=pr&utm_medium=article&utm_campaign=The+World+Residences+PR
1 share

RSS feed quality and score

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RSS feed quality

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Score global : 43%

Publication history

Monthly episode publishing history over the past years.

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Latest published episodes

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97. Building Hoper: The World's Helicopter Platform with CEO, Dimitris Memos and CCO, Dimitris Kossyfas

Tuesday, September 1, 2026 • Duration 22:15

Dimitris Memos built MarineTraffic into the world's leading maritime intelligence platform before turning to the sky. Dimitris Kossyfas brought deep knowledge of the Greek islands and a storyteller's instinct for the brand. Together they co-founded Hoper after Memos nearly missed a friend's wedding on Patmos and realised Greece needed a faster way to connect its islands.

In this episode, Fred Moore speaks to the duo about building Greece's first helicopter airline: scheduled routes, bookable seats, 40+ connections across Athens and 14 islands. They discuss why the idea took 50 years to work, what it takes to run a fleet of helicopters day to day, how they think about luxury versus accessibility, and where vertical mobility goes next as flying taxis move from demonstration flights to reality.

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96. Sonic Branding: The Neuroscience of Sound with Aifric Lennon, Managing Director at father

Monday, August 17, 2026 • Duration 35:40

Aifric Lennon began her career in neuroscience, researching how music affects the brain at Goldsmiths before becoming managing director at Father, a music and sound design studio. In this episode, Fred Moore sits down with Aifric to unpack why sound is still "grossly undervalued" by brands, and how a landmark IPA study she led found that music perceived as surprising or distinctive drove measurable uplift in brand fame and sales. They also discuss what separates luxury sound from mainstream branding, and why AI-generated music still fails to move listeners emotionally even when they can't tell it's AI-made. A conversation about memory, distinctiveness, and what it takes for a brand to actually be heard.

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95. Aja Raden on Diamonds, Luxury and Lies

Monday, August 3, 2026 • Duration 44:47

Aja Raden began her career designing engagement rings before turning to writing, using books like Stoned and The Truth About Lies to trace how objects come to be considered valuable, and what happens when that agreement breaks down.

In this episode, Anant Sharma sits down with Aja to unpack the myth-making behind the modern diamond industry, how De Beers and N.W. Ayer engineered scarcity where none existed and tied it so tightly to love that "diamonds are forever" became gospel.

They also discuss the panic now gripping the Natural Diamond Council as lab-grown diamonds undercut the very story the industry built itself on and the origin story of the beads that bought Manhattan.

A conversation about scarcity, storytelling, and what happens when an industry gets trapped by the mythology it invented.

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94. Ritual and the Rise of 0% Wine with Luke Hemsley, Founder of Wednesday's Domaine

Monday, July 20, 2026 • Duration 39:17

In this episode, Luke Hemsley, Founder of Wednesday's Domaine, joins Fred Moore to unpack the behavioural tension driving the alcohol-free wine movement, the desire to participate in the ritual of drinking without overdoing it, and why that shift has as much to do with psychology as it does with taste.
From sourcing high-quality base wines to using vacuum distillation to strip out alcohol without stripping out flavour, Luke breaks down what it takes to make a 0% wine that tastes like wine. The conversation covers the wine industry's resistance to the category, the awkward social codes around not drinking, and how design and premium cues shape the ritual of pouring a glass, whether or not there's alcohol in it.
This is a look at what happens when a category built on heritage is forced to adapt to modern life, and why choice, not abstinence, might be the thing that reshapes wine for a generation drinking differently.

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93. Operational Complexity in Luxury Hospitality with Barbara Muckermann, Group CEO of Kempinski Hotels

Monday, July 6, 2026 • Duration 39:33

Barbara Muckermann has led at nearly every altitude of the travel industry, from PR and trade through Silversea Cruises, MSC, and Loro Piana, to her current role as CEO of Kempinski Hotels, one of the oldest independent hotel groups in Europe.

In this episode, Anant sits down with Barbara to unpack the operational complexity behind luxury hospitality, comparing the economics of running a cruise ship against running a hotel, the wildly different booking cycles for each, and how metrics like ADR and TREVPAR actually shape the business.

They also discuss the shift toward brand-led leadership in hospitality, why so few luxury hotel CEOs still come up through pure hotel operations, and the origin story of Kempinski itself, a brand built on the idea that life is simply better lived well.

A conversation about scale, judgment, and what it takes to run luxury at every size.

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92. Wellness for the C‑Suite with Mattheos Georgiou, Head of Global Operations, One&Only, SIRO and Rare Finds

Monday, June 15, 2026 • Duration 39:48

Mattheos Georgiou has spent three decades in luxury hospitality, working across Tokyo, Moscow, Dubai and beyond, shaped by crises as much as by calm. As Head of Global Operations for One&Only, SIRO and Rare Finds, he now oversees brands with very different ambitions, but a shared conviction that hospitality should help you perform at your best.
In this episode, Anant and Mattheos get into what it means to build a wellness brand with genuine substance, why the guests turning up to SIRO aren't who anyone expected, and what the hospitality industry still hasn't fixed since 1985. They also talk leadership through crisis, lobbying for ideas in Tokyo, and the Ottoman mansion in rural Greece that started a second obsession.

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91. The Gold Standard, with Bob Donofrio, Former CEO of Roberto Cavalli

Monday, June 8, 2026 • Duration 40:10

Bob Donofrio has spent more than three decades at the summit of luxury, leading some of the world's most storied maisons, including Bulgari, Roberto Cavalli, and Asprey. But it was a question he'd never thought to ask that changed everything. Where does gold actually come from?
In this episode, Anant sits down with Bob to trace that question to its source. From small-scale miners using mercury in Papua New Guinea, to the UN's Minamata Convention, to Futura, the jewellery house Bob founded to prove that ethical sourcing and exceptional design aren't mutually exclusive.
They discuss why the luxury industry has been slow to act, what recycled gold gets wrong, the leadership rotation problem inside heritage houses, and why provenance is becoming the defining measure of value in fine jewellery.
A conversation about responsibility, craft, and what it really means to build something that lasts.

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90. Interface as Craft: How Polestar Rethinks the In-Car Experience with Pär Heyden, Head of Brand and Executive Creative Director

Monday, June 1, 2026 • Duration 38:05

Pär Heyden has spent his career at the intersection of precision design and brand building, from the tactile engineering of Hasselblad cameras to the industrial heritage of Volvo, and now as Head of Brand and Executive Creative Director at Polestar. In this conversation, Anant sits down with Pär to explore what it really means to build a considered brand from the ground up.

They discuss why restraint is a competitive strategy in a sector defined by feature escalation, how Polestar approached the redesign of the in-car interface with the same craft typically reserved for physical materials, and why the automotive industry has consistently underestimated the intelligence of its customers. Pär also reflects on the role of retail space in shaping perception, the thinking behind some of Polestar's most distinctive brand moments, and where enduring value sits as mobility becomes increasingly software-defined.

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89. The Oldest Bottle in the Room with Claudia Stebbings, Director of Marketing & Experiences at Berry Bros. & Rudd

Tuesday, May 26, 2026 • Duration 35:09

Berry Bros. & Rudd has been trading from the same address on St James's Street since 1698. It was founded by a woman, holds two Royal Warrants, and today offers more than 5,000 wines selected by five Masters of Wine. Claudia Stebbings, Director of Marketing & Experiences, joined in 2019 bringing a background in media and television to one of Britain's most storied businesses.
In this conversation, host Fred Moore and Claudia explore what it means to be a merchant, the link between producer and drinker, and why trust is at the centre of everything Berry Bros does. They talk about wine as a passion asset, the collector's mindset, and how a bottle can outlast the person who bought it. They also get into how new generations are discovering wine, why the category is less intimidating than it once was, and what a 328-year-old business still has to learn.

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88. 165 Years of Frette with CEO, Filippo Arnaboldi

Monday, May 18, 2026 • Duration 48:53

Filippo Arnaboldi joined Frette in 1999 as one of six employees in the US. Twenty-five years later, he leads the brand globally, having grown it from a small European heritage business into one of the world's most recognised names in luxury home textiles. Founded in 1860, Frette has supplied royal households, grand hotels, and private residences for over a century and a half, and under Filippo's stewardship it has expanded well beyond the bedroom into a broader expression of how people live at home.
In this episode, Anant talks to Filippo about what long-term stewardship of a heritage brand actually looks like, why service is the real product, and how the convergence of retail and hospitality is reshaping the way Frette reaches its customers. They also get into the discipline behind expanding a brand without overstretching it, what it means to frame quality beyond thread count, and why in a world of endless distraction, the hours you spend at home might matter more than ever.

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What The Luxe – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

What The Luxe – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other2

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Other2

Apple Podcasts

Spotify