Wellpreneur: Wellness Marketing and Mindset – Details, episodes & analysis

This is a personal episode about Amanda's business journey from 2011 through today. You may have noticed a lot of changes in the past year, and now I'm ready to share the behind-the-scenes of what's going on!

This episode is my personal business journey, where I'll share lessons learned along the way. You might recognize yourself in some of the moments. Long-time listeners will especially enjoy this - the behind-the-scenes of what was happening during some of those years!

If you're new to the podcast, and you're specifically looking for wellness business marketing advice, I suggest starting with any of our other 200+ episodes especially about that topic!

I recorded this on the day of release, and didn't want to wait for audio editing so I did it myself (eek), so please forgive any lesser quality than usual :)

Get updates & experience 5 days to align your life at work here:

https://amandacook.me/realign

“You can’t create a successful group if you’re trying to appeal to everyone. You need to understand who your target and focus are.” Charlie Edge

This week on the podcast we are talking all that you wanted to know about Facebook groups. Everybody knows they can be a fantastic marketing tool to attract and nurture the audience, and so many new Wellness entrepreneurs use them, but – is it the same for everyone?

If you’re just starting and wondering if the Facebook group is the right thing for your business, stick around! We got 3 key questions you need to answer before starting a group and opening a new chapter for your Wellness business. Take your audience on the journey to know you, like, and trust you!

And that’s not all! Here at Wellpreneur, we’re taking a group of new Wellness businesses through our Wellpreneur Marketing Bootcamp program, and you can find all about that in episode links. So, here we go!

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links:

https://wellpreneur.com/?p=29097

Connect with Wellpreneur:

• Wellpreneur Facebook & Instagram
• Wellpreneur Facebook Group

Copyright 2012-2021 Wellpreneur Ltd. All Rights Reserved.

In today’s episode, we are joined by Charlie Edge, Head of Growth here at Wellpreneur. This week Charlie is sharing the 5 types of content every wellness business should be creating..

Listen to learn about the tools, tips, and tricks to create excellent wellness business content. Find out where you should start, what you need to keep in mind, and how to introduce yourself to the audience & build trust. You will learn how to overcome the fear of being judged and improve your organizational skills!

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links:

https://wellpreneur.com/?p=28925

Connect with Wellpreneur:

• Wellpreneur Facebook & Instagram
• Wellpreneur Facebook Group

Copyright 2012-2021 Wellpreneur Ltd. All Rights Reserved.

Today I’m talking with super inspiring wellness entrepreneur Sadie Lincoln, the founder of Barre3. Sadie came up with a workout concept that embodies Ballet Bar workouts, Yoga and Pilates. She is teaching her classes online and in-person and openly shares about growing this type of fitness business, and how her previous experience in scaling fitness business helped her find her place in her industry. We touch on various topics like the biggest surprise for her when starting out, how yoga helped her get more aligned with her inner self and find happiness in what she does, daily routines, the myth of multitasking. Our conversation also takes an interesting turn when mentioned on social media, especially the importance of being offline and staying authentic to yourself. I’m also announcing a great Marketing Bootcamp Launch that started today, and if you want to learn more about this week’s special early-bird offer, tune in!

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links: https://wellpreneur.com/scaling-fitness-business-with-sadie-lincoln-of-barre3/

Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.

Target market – love it or hate it, it’s a fact that you’ll get traction faster with your new business if you’re super specific about who you work with and what you do.

Since this is such a common stumbling point for many wellpreneurs, this week, I’m running a 4-day challenge dedicated to helping you nail your niche once and for all! Even if you have a target market, go through this process with us to refine it and get inside your ideal client’s mind, to make your marketing even more magnetic.

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links: https://wellpreneur.com/target-market-myths/

Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.

Start where you are. That’s the overarching message I took away from today’s conversation with health coach Elizabeth Rider. Although now Elizabeth has led more than 10,000 people through online courses and has a show on FMTV she started with a blogger site and zero audience – and it took time to grow. During our conversation today we talk about how Elizabeth’s business has evolved (including the first products she sold and her first website!), how she’s continued to build a community through blogging, whether it’s worth it to invest in SEO, and the advice she’d give herself just starting out.

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links: https://wellpreneur.com/start-where-you-are-with-elizabeth-rider/

Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.

New installment of the Real Wellpreneur series is here! In this week’s episode I’m speaking with wellness coach Corinne Dobbas about how her wellness business has evolved over the past decade. She shares her first job in wellness working at a health center, to creating her own programs and putting them online, and talks honestly about how she either had a full time or part time job for many years to take the pressure off her growing business. We talk about authentic growth in your business, trusting your path, and her favorite tools, podcasts, audience building and program promotion strategies and the importance of putting your coaching business first.

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links: https://wellpreneur.com/real-wellpreneur-corinne-dobbas/

Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.

This week I’m speaking with Dr. Benita Perch about using genetic testing for health. I’ve been really interested in DNA analysis after doing the Ancestry.com test for genealogy purposes. So in this episode we talk about the various ways genetic testing can be used in holistic health, especially to understand your predispositions so you can nourish and support your body accordingly! If you want to find out what methylation is and how genes are being used to determine inflammation levels – stick with us! Dr. Perch describes that lot of people do have autoimmune conditions that would push their body towards inflammation point, so depending on their DNA results and more importantly person’s current lifestyle an expert can help determine proper ways to detox and balance their health. We also touch on personal routine and self-care and how Dr. Perch stays healthy with her busy schedule (as a health expert and a mom of two little boys). Have your notebooks ready as we are scratching onto the scientific surface of DNA analysis and it’s application in nutrition and wellness coaching in general.

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links: https://wellpreneur.com/genetic-testing-with-benita-perch-nd/

Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.

Who doesn’t feel overwhelmed by email from time to time? In this week’s episode, I share a conversation with conscious business coach Willo O’Brien about how we manage our work and personal email, including loads of process and tool recommendations – and some mindset shifts, to make the email feel easy again! We talk about what helped us take the pressure off by simply accepting that when running your own business getting your inbox to zero shouldn’t really be your top priority. And that an email overwhelm comes from us and our current mindset, so we talk about how we changed that first, and then we get into the strategies for email management. Tune in 🙂

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links: https://wellpreneur.com/email-overwhelm-with-willo-obrien/

Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.

How do you make decisions in your business: with your mind or with your gut? In this week’s episode, I’m speaking with Holly Worton about how to incorporate more intuition into your business. And if you feel like you don’t have it in you and if your overly academic mind is not allowing you to tune into your body and what it’s trying to tell you, you’ll find this really interesting. As someone who was not really in tune with her body, Holly shares how she awakened her own intuition, small practices you can do to start listening to your inner self, and how to distinguish a good intuitive feeling from making impulsive decisions that feel right but are actually awaken by fear. We talk about how nurturing business intuition can really make a positive impact on your business and your life and make taking action in your business so much easier. And all it takes is to start trusting yourself and your feelings.

This episode originally aired on The Wellpreneur Podcast.

Get the full show notes with links: https://wellpreneur.com/intuitive-business-with-holly-worton/

Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.