Wealthy and Well-Known Podcast – Details, episodes & analysis

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Wealthy and Well-Known Podcast

Wealthy and Well-Known Podcast

Rory & AJ Vaden

Business
Education

Frequency: 1 episode/4d. Total Eps: 649

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Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and trusted BBG partners. You'll hear directly from the minds behind some of today's most influential personal brands. Subscribe and turn on notifications — because your message matters, and the world needs to know your name.
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Score global : 68%


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Lead with Generosity: How to Build Influence Through Authentic Relationships with Keith Ferrazzi

Episode 620

mardi 4 novembre 2025Duration 31:24

What if the fastest way to get ahead… is by giving more than you take?

In this powerful conversation, Rory Vaden sits down with Keith Ferrazzi, legendary author of Never Eat Alone, Leading Without Authority, and Never Lead Alone, to unpack the timeless principles that made him one of the world's most connected and trusted thought leaders.

Keith shares his five packets of generosity, the seven Ps of preparation, and the mindset shift that turns networking into something far deeper — a life of meaningful connection, impact, and influence.

If you've ever wondered how to authentically connect with high-profile leaders, open doors without manipulation, or build a personal brand rooted in generosity and service — this episode is a masterclass.

You'll Learn:
  • The difference between transactional networking and transformational relationships

  • Why leading with generosity is the ultimate competitive advantage

  • The secret to getting warm introductions to the world's most influential people

  • How to build trust and loyalty that compound for decades

  • How AI will change relationships — and how to stay human in the age of automation

Mentioned in This Episode

From $25 to $1 Million a Month: The Marketing Machine Behind a $300M Exit with Lee Pepper

Episode 619

mardi 28 octobre 2025Duration 53:22

What if marketing wasn't a mystery—but a machine? In this power-packed episode, Rory Vaden sits down with one of the greatest marketing minds he's ever met: Lee Pepper—U.S. Army veteran, marketing strategist, and author of Never Outmatched. Together, they unpack how Lee helped scale a behavioral healthcare company 60x and sell it for over $300 million—driven by a war room of data, precision strategy, and relentless testing.

Lee reveals why most businesses are measuring the wrong metrics, the truth about paid traffic vs. organic, and the secret military-inspired strategies that make marketing predictable, scalable, and wildly profitable. You'll learn how to stop chasing trends and start building an unstoppable revenue engine. This isn't theory. It's battlefield-tested insight from someone who's been in the trenches—and won.

If you're serious about building a marketing function that fuels real growth, you don't want to miss this conversation.

"Building Your Brand (And Your Business) With Your WHO In Mind" with Jess Connolly

Episode 610

mardi 26 août 2025Duration 52:10

In this episode, we're joined by Jess Connolly—author of over a dozen books, including Breaking Free from Body Shame and Tired of Being Tired, founder of Go + Tell Gals, and lead coach for women building God-centered influence—for an inspiring conversation about calling, clarity, and living out your mission in multiple arenas. 

Jess and her husband, Nick, planted Bright City Church in Charleston, South Carolina, where they live with their four children. She is also the host of The Jess Connolly Podcast, where she inspires women to live missionally, love God deeply, and run their race with endurance. 

With a calling that spans speaking, writing, and coaching, Jess is living proof that you can pursue multiple streams of work while staying anchored to a single heartbeat for your audience and a deep passion for God's Word. 

If you've ever felt the tension of having more than one lane to run in—or wondered how to keep it all connected—this conversation is your roadmap. Jess shares how identifying and staying passionate about her "who" has given her the focus, freedom, and stamina to build a body of work that leaves her generation more in awe of God than she found it. 

Our Entire Digital Marketing Strategy

Episode 519

vendredi 6 septembre 2024Duration 12:19

Our entire digital marketing strategy is deceptively simple: teach everything you know in small, bite-sized chunks, in random order, for free. Now, you might be asking 'But then what will people pay me for?' Today, we reveal the answer to this question, and much more, as we take a quick, informative dive into our complete digital marketing strategy and why it works. Join Rory as he unpacks why you should share your knowledge for free, the expertise that people will pay you for, how to apply the three E's of content creation, key tips for producing and distributing content, and much more. Tune in now to unlock the secrets to effective digital marketing and transform your strategy!

How to Build a Huge YouTube Channel with Sean Cannell

Episode 518

mardi 3 septembre 2024Duration 41:28

Sean Cannell is, without a doubt, one of the world's leading authorities on YouTube strategy; building your influence, income, and impact with video. He believes that YouTube will work best for those users who think of it not as a tactic but as a lifestyle! Sean is one of the OGs in this space and as the CEO of Think Media, the host of the Think Media podcast, a YouTuber, an international speaker, and a coach, he helps entrepreneurs build their influence and income with online video. Sean's YouTube channels have over a million subscribers, his videos have been viewed over 100 million times, and he has been featured in the "20 Must Watch YouTube Channels That Will Change Your Business" by Forbes. Join the conversation as we dive into how he got into the YouTube game, why it's not too late to start your YouTube adventure, his thoughts on the admission price, and why you need to build your content-creating muscles! This is truly an insightful episode, filled with golden nuggets of wisdom, so be sure not to miss out. Thanks for listening!

6 Traits of a Great Salesperson | Dr. Cindy Recap

Episode 517

vendredi 30 août 2024Duration 17:01

The sooner you embrace the fact that everyone is a salesperson by nature, the sooner you will become better at sales! Today we are recapping AJ's discussion with Dr. Cindy, a bestselling author and consultant, and sharing six traits of a great salesperson. Tuning in, you'll hear about why you need to consider yourself a salesperson, the lessons we can learn about sales from children, why you need to know exactly what problem you solve, and more. We delve into the importance of being aware of any sales opportunity and having the courage to engage, why 'no' is a research opportunity and a gift, and why you need to be grateful for everyone who has trusted you enough to do business with you. Finally, AJ stresses the importance of relationships in business and sales and reminds us to be diligent with all follow-ups in order to become better salespeople. You don't want to miss this one so be sure to press play now and if you haven't already, listen to AJ's interview with Dr. Cindy!

Why Everyone is in Sales with Dr. Cindy

Episode 516

mardi 27 août 2024Duration 40:16

Everyone is in sales, even if you don't know it! Today on the Influential Personal Brand Podcast, bestselling author, keynote speaker, and CEO of Orange Leaf Consulting, Dr. Cindy joins us to discuss all things sales. Dr. Cindy finally embraced her identity as a saleswoman when she realized that every single verbal and non-verbal exchange we have in life is a sale! In this conversation, you'll hear all about Dr. Cindy's life and career, why the negative perception of sales is incorrect, how she freed herself from that stigma, and so much more! We delve into how to reframe how we see sales before Dr. Cindy shares some examples of sales we make unconsciously every day. She also walks us through universal sales skills that she believes everyone needs to develop to improve their communication skills. We even learn that getting a 'no' is a gift and learn how to embrace rejection. Finally, our guest describes 'the unofficial sale' and tells us where we can find her incredibly educational sales books. Thanks for listening in!

Turn Stage Fright Into Spotlight

Episode 515

vendredi 23 août 2024Duration 11:17

How can you turn anxiety into confidence when stepping onto the stage? In this recap of our inspiring conversation with Terri Sjodin, we unpack our main takeaways and explore how to transform presentation nerves into star power! Rory sheds light on the preparation process behind his public speaking events and practical tips and resources to help you look like an expert every time you step on stage. Tuning in, you'll discover how to customize a presentation for your target audience and learn the steps for planning content effectively with your client. For valuable insights into the secret to aligning your presentation with your client's values, how to grab an audience's attention, and much more, don't miss this episode!

The Science of Persuasive Presentations with Terri Sjodin

Episode 514

mardi 20 août 2024Duration 30:27

Have you ever wondered about the secret sauce behind those presentations that close deals and grow businesses? In today's episode, we sit down with Terri Sjodin to uncover the science behind creating content that captivates audiences as a personal brand. Terri serves as the Principal and Founder of Sjodin Communications, a company specializing in public speaking, sales training, and consulting services. And is one of the country's most sought-after sales, communications, and speaking consultants. Terri is also the author of the hit book Small Message, Big Impact; a guide to crafting concise and compelling messages, particularly for business professionals. In our conversation, we delve into the art of communication through the lens of her new book, Presentation Ready. Discover the top presentation pitfalls, insightful results from the research conducted for her book, and the power of speaking to people directly. Gain insights into the difference between concluding and closing a deal, why the hardest product to sell is the one you don't believe in, the role of a persuasive mindset, technology and demonstration failures, and much more. Tune in as we learn to unlock the hidden potential of persuasive presentations with Terri Sjodin!

On the Other Side of Fear | Victoria Jackson Episode Recap

Episode 513

vendredi 16 août 2024Duration 17:28

Worrying is part of the human condition. It is based on the universal experience of fear and cannot be escaped by anyone. But what if you could challenge that worry and find a way to get to the other side of it? Today on the Influential Personal Brand Podcast, we are recapping AJ's conversation with the incredible Victoria Jackson and discussing the beauty that lies on the other side of fear. Tuning in, you'll hear some highlights from AJ's conversation with Victoria, how you can get past fear, the relief and joy that lies at the end of that journey, how taking action in your fears will not only bring you joy but will inspire others to do the same too, and so much more! AJ even shares one of her fears, how she overcame it, and why she is better for embracing that part of herself. Finally, listeners are challenged to identify something that plagues them with worry, figure out what fear lies behind it, and take the first steps to overcome it. Thanks for listening in!

 

Key Points From This Episode:

  • A brief overview of Victoria Jackson and her life filled with high highs and low lows.
  • The relief and joy on the other side of fear and how to get past fear.
  • AJ shares some of her traumatic experiences and how her faith got her through them.
  • Why she worried about sharing her faith throughout her youth and how that changed.
  • How taking action in your fears and worries will empower others to do the same.
  • What embracing the beauty on the other side of fear has done for AJ.
  • A challenge to figure out the worry consuming you and how to get to the other side.

 

Links Mentioned in Today's Episode:

Victoria Jackson

No Makeup Makeup

We All Worry, Now What?

AJ Vaden on LinkedIn

AJ Vaden on X

Rory Vaden
Rory Vaden on LinkedIn
Rory Vaden on X

Take the Stairs

Brand Builders Group

Brand Builders Group Free Video Short Course

Brand Builders Group Free Call

The Influential Personal Brand Podcast on Apple

Email Your Review to Brand Builders Group


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