Explore every episode of the podcast Wealthy and Well-Known Podcast
| Title | Pub. Date | Duration | |
|---|---|---|---|
| 6 Traits of a Great Salesperson | Dr. Cindy Recap | 30 Aug 2024 | 00:17:01 | |
The sooner you embrace the fact that everyone is a salesperson by nature, the sooner you will become better at sales! Today we are recapping AJ's discussion with Dr. Cindy, a bestselling author and consultant, and sharing six traits of a great salesperson. Tuning in, you'll hear about why you need to consider yourself a salesperson, the lessons we can learn about sales from children, why you need to know exactly what problem you solve, and more. We delve into the importance of being aware of any sales opportunity and having the courage to engage, why 'no' is a research opportunity and a gift, and why you need to be grateful for everyone who has trusted you enough to do business with you. Finally, AJ stresses the importance of relationships in business and sales and reminds us to be diligent with all follow-ups in order to become better salespeople. You don't want to miss this one so be sure to press play now and if you haven't already, listen to AJ's interview with Dr. Cindy! | |||
| Why Everyone is in Sales with Dr. Cindy | 27 Aug 2024 | 00:40:16 | |
Everyone is in sales, even if you don't know it! Today on the Influential Personal Brand Podcast, bestselling author, keynote speaker, and CEO of Orange Leaf Consulting, Dr. Cindy joins us to discuss all things sales. Dr. Cindy finally embraced her identity as a saleswoman when she realized that every single verbal and non-verbal exchange we have in life is a sale! In this conversation, you'll hear all about Dr. Cindy's life and career, why the negative perception of sales is incorrect, how she freed herself from that stigma, and so much more! We delve into how to reframe how we see sales before Dr. Cindy shares some examples of sales we make unconsciously every day. She also walks us through universal sales skills that she believes everyone needs to develop to improve their communication skills. We even learn that getting a 'no' is a gift and learn how to embrace rejection. Finally, our guest describes 'the unofficial sale' and tells us where we can find her incredibly educational sales books. Thanks for listening in! | |||
| Turn Stage Fright Into Spotlight | 23 Aug 2024 | 00:11:17 | |
How can you turn anxiety into confidence when stepping onto the stage? In this recap of our inspiring conversation with Terri Sjodin, we unpack our main takeaways and explore how to transform presentation nerves into star power! Rory sheds light on the preparation process behind his public speaking events and practical tips and resources to help you look like an expert every time you step on stage. Tuning in, you'll discover how to customize a presentation for your target audience and learn the steps for planning content effectively with your client. For valuable insights into the secret to aligning your presentation with your client's values, how to grab an audience's attention, and much more, don't miss this episode! | |||
| How to Build a Huge YouTube Channel with Sean Cannell | 03 Sep 2024 | 00:41:28 | |
Sean Cannell is, without a doubt, one of the world's leading authorities on YouTube strategy; building your influence, income, and impact with video. He believes that YouTube will work best for those users who think of it not as a tactic but as a lifestyle! Sean is one of the OGs in this space and as the CEO of Think Media, the host of the Think Media podcast, a YouTuber, an international speaker, and a coach, he helps entrepreneurs build their influence and income with online video. Sean's YouTube channels have over a million subscribers, his videos have been viewed over 100 million times, and he has been featured in the "20 Must Watch YouTube Channels That Will Change Your Business" by Forbes. Join the conversation as we dive into how he got into the YouTube game, why it's not too late to start your YouTube adventure, his thoughts on the admission price, and why you need to build your content-creating muscles! This is truly an insightful episode, filled with golden nuggets of wisdom, so be sure not to miss out. Thanks for listening! | |||
| Our Entire Digital Marketing Strategy | 06 Sep 2024 | 00:12:19 | |
Our entire digital marketing strategy is deceptively simple: teach everything you know in small, bite-sized chunks, in random order, for free. Now, you might be asking 'But then what will people pay me for?' Today, we reveal the answer to this question, and much more, as we take a quick, informative dive into our complete digital marketing strategy and why it works. Join Rory as he unpacks why you should share your knowledge for free, the expertise that people will pay you for, how to apply the three E's of content creation, key tips for producing and distributing content, and much more. Tune in now to unlock the secrets to effective digital marketing and transform your strategy! | |||
| Using AI to Increase Human Connection with Matt Fornito | 10 Sep 2024 | 00:48:18 | |
You've heard lots about AI, you probably know a lot about AI too. But do you use it to create efficiencies in your business? Matt Fornito is known as the AI Guy. He is the Founder of the AI Advisory Group and a well-known expert and speaker on AI. He believes that the most important thing is having a transformative mindset, and he joins us today to share his philosophy of being people-first and AI-driven to allow everyone to spend more time on the things that they love. Sharing his journey into business ownership, he unpacks how to simplify your focus, what to do and what to avoid when you are using AI tools, and shares a whole host of tools that he and his team use daily. We also discuss the important principle of prioritizing strategy over tactics, especially when you are considering AI implementation. This conversation is going to add value to your life, whether you're an entrepreneur, business owner, salesperson, leading marketing operations, or someone aspiring to do any of those things. Thanks for listening! | |||
| How To Be Rich | Matt Fornito Episode Recap | 13 Sep 2024 | 00:10:22 | |
If you live in the United States, statistically speaking, you are already richer than most human beings on the planet. If you make more than $50,000 a year, then you make more than most people do worldwide. But if you want to learn how to be successful, which is a part of what being rich means, then this episode is for you! Join us as we consider what it looks like to apply extreme focus and intentionality to reaching our goals, how this translates to success, and the real-life results that come from identifying and prioritizing a limited list of priorities each day. Don't miss this bite-sized episode filled with life-changing practical advice! | |||
| How to Get Your Own TV Show with Ryan Serhant | 17 Sep 2024 | 00:32:55 | |
Have you ever wondered how to turn your personal brand into a thriving business? Join us as we dive into the success story of Ryan Serhant, the real estate mogul behind one of the biggest brands in the world. Ryan is an American real estate broker, bestselling author, and reality TV star of the two-time Emmy-nominated series Million Dollar Listing New York and its spin-off Sell it Like Serhant. He's also the founder and CEO of SERHANT., a vertically integrated tech-forward brokerage known for its cutting-edge innovation, extravagant listings, full-service media production company, and digital education platform. In this episode, you'll find out how Ryan turned his personal brand into a scalable business with serious enterprise value. More specifically, you'll discover what goes into creating a compelling TV show that is not only entertaining but good for business too. From crafting the perfect pitch reel to choosing the right streaming service and mastering the art of storytelling algorithms, we explore it all! Don't miss this captivating conversation with possibly the most famous real estate agent in the world. Tune in today to unlock the secrets to entrepreneurial success with Ryan Serhant! | |||
| 3 Ways to Get Mainstream Publicity | 20 Sep 2024 | 00:33:51 | |
When starting a new business venture or personal brand, one of the most important (and sometimes daunting) tasks is getting the right kind of media attention to promote it. Today on the Influential Personal Brand Podcast, we discuss three ways to get mainstream publicity. Tuning in, you'll learn why you need to connect your expertise to what is happening in the news and how you can do that. We delve into the importance of "becoming the media" and learn why the media needs us just as much as we need it. We also discuss why you need to build relationships before you need them and why hard work will always pay off! Finally, you'll hear all about Brand Builders Group's goal to shape the voices that will shape the world. | |||
| From Scrappy to Strategic: How to Grow an 8-Figure Business with Robin Robins | 24 Sep 2024 | 00:58:41 | |
When starting a business, being scrappy is how most entrepreneurs manage to get things done but there has to come a time when they focus on strategy instead. Today's guest on the Influential Personal Brand Podcast, the most in-demand IT consultant, Robin Robins joins us to tell us about her career and share how to grow an 8-figure business. Tuning in, you'll hear all about our guest and her career, how she started her business, why she decided to hone in on the micro-niche she serves today, and how to let go of clients who don't serve your company. Robin walks us through the importance of finding who you serve and starting with the smallest buyable audience before warning us about watering down our message to appeal to the masses. We discuss hiring leaders who are going to stay true to your mission, why you are going to be the best at selling your product most of the time, and knowing when to take control and step back as a business owner. Finally, our guest shares the most important lessons she has learned throughout her career as a business owner. You don't want to miss this episode so be sure to tune in now! | |||
| When Less is More | Robin Robins Episode Recap | 27 Sep 2024 | 00:16:12 | |
At some point, we've all fallen into the trap of believing that more is always better. Whether it's money, accolades, possessions, or accomplishments. In today's recap episode of AJ's interview with Robin Robins, she challenges this mindset, exploring how you can actually build more with less. She discusses how to grow a thriving business with a smaller, more engaged audience and how less can lead to greater impact and success. Thanks for tuning in! | |||
| How My Brother Transformed His Life with Randy Gale | 01 Oct 2024 | 00:42:23 | |
On this special episode of the Influential Personal Brand Podcast, listeners have the privilege of meeting Randy Gale, Rory's elder brother, whose pivotal role in Rory's upbringing has greatly shaped his character. Randy, a military veteran with service in two wars with the United States Navy, has instilled invaluable qualities such as discipline, perseverance, and resilience in Rory. Amongst other accomplishments, Randy is a dedicated volunteer coach for competitive women's high school softball teams in Colorado. The impetus for this episode stems from Randy's recent remarkable physical transformation, catalyzed by a profound reality check that led him to pursue amateur bodybuilding. Join the conversation as we explore Randy's journey towards improving his health, his insights on perseverance, and the challenges of bodybuilding. We also delve into shared childhood experiences as Randy reflects on the hardships they faced and offers wisdom on true life transformation. Don't miss out on this engaging episode, start listening now! | |||
| How to Outlast Difficulty | 04 Oct 2024 | 00:16:40 | |
Can you outlast your fear? Can you push past self-doubt, insecurities, inconveniences, and the inevitable pains of getting your message out? In this recap episode, Rory reflects on his interview with his brother, Randy Gale, sharing three powerful strategies — sources of inspiration, if you will — that will help you outlast your competition and overcome the challenges you'll face along the way. Tune in now to hear more and succeed on your journey to conquering something great! | |||
| Growing Revenue Through Referrals with Sara Hardwick | 22 Oct 2024 | 00:51:39 | |
Can you meaningfully grow your business through referrals? Today on the Influential Personal Brand Podcast, Sara Hardwick from GIFT-OLOGY joins us to discuss their new referral course and the importance of building connections to grow your revenue. This episode is the perfect way to honor the late CEO of GIFT-OLOGY, John Ruhlin who left an incredible legacy by doing just that. Tuning in, you'll hear that a referral is simply an introduction that adds value, how you can get referrals without asking, three key points to consider when having a referral conversation, the best and worst time to ask for referrals, focusing on finding a referral partnership, and a breakdown of their COPE system to find the right referral partners. We delve into the importance of having a strategy and system for referrals before discussing how to create 'incentives' for people to refer your business and why a 'thank you' goes a long way. We even discuss how important it is for the person who receives a referral to communicate. Finally, Sara shares advice for helping referral partners to introduce you to their contacts. To hear all this and find out more about GIFT-OLOGY's Referral Partner Transformation Course, press play now! | |||
| The Three Parts of a World-Class Presentation | 18 Oct 2024 | 00:10:11 | |
Most people are unaware of the three key components of a world-class presentation, so here they are now: Content, charisma, and circumstance. You always start with content because, without content, you have nothing (no jokes!). Charisma is all about how you deliver your presentation; being a great storyteller is key! And lastly, it's easy to forget just how important the environment is to the overall quality of presentations. Your circumstance is one-third of delivering a world-class presentation, so always consider the five W's and one H when outlining your presentation. | |||
| How to Monetize Live Events with Jennifer Kem | 15 Oct 2024 | 00:39:17 | |
Are you looking for a framework to build a highly profitable and transformational event? You're in the right place! Jennifer Kem works with thought leaders and personal brands to help them make more impact (and more money). Named by Forbes as a top brand strategist, Jennifer's company, Master Brand Media, collaborates with influencers, celebrities, CEOs, bestselling authors, and modern entrepreneurs to teach them how to master their businesses, create unforgettable personal brands, and dominate their niches by turning their ideas into cash and meaning. She joins us today to discuss one of her not-so-secret marketing mastermind superpowers: monetizing live events. Tune in as she offers insight into her Million Dollar Experience program, which shows you how to design, build, and sell a high-ticket live event. From structuring the agenda to building the offer, creating a pre-event questionnaire, making the framework the hero, and much more, this episode is jam-packed with practical strategies that will help you elevate your brand, maximize your profits, and create impactful experiences for your audience. Don't miss this opportunity to unlock the secrets to live event success! | |||
| Creating Culture | Britney Ruby Episode Recap | 11 Oct 2024 | 00:16:19 | |
How do you build a company culture when your entire team is virtual? Or if you're growing so quickly that you can't interact with every leader or employee on a regular basis? In today's recap of AJ's interview with Britney Ruby Miller, AJ shares key lessons on how to create a thriving company culture under any circumstance. She breaks down the ins and outs of creating a shared language for your team, the power of putting together a virtual company library, and what you can do to build well-documented and well-communicated core values. AJ also digs into the importance of defining your core mission and how to attract, manage, and retain people who share your common values. Tune in now to learn how to build a lasting company culture by creating a lasting set of core principles and beliefs! | |||
| Building a 5-Star Life with Britney Ruby Miller | 08 Oct 2024 | 00:50:06 | |
If you don't know Britney Ruby Miller by name, then you're missing out. Britney is the CEO at Jeff Ruby Culinary Entertainment, a nationally ranked, family-owned restaurant group, and the author of 5-Star Life: The Faithful Fight to Overcome Obstacles and Pursue Excellence. She joins us today to talk about stepping into the family business and the impactful leadership lessons she's learned from the industry, her colleagues, and her many mentors. In our conversation, we discuss the challenges of finding balance as a CEO and mom of four, how she learned to lean on her team after her brother experienced a medical emergency, and the art of letting go. Britney also opens up about why she felt called to write her book during the COVID-19 pandemic, her decision to share personal stories from her marriage, and her deep desire to help other couples. To hear the full scope of our inspiring conversation with Britney Ruby Miller, be sure to tune in! | |||
| #1 Best Way to Get Referrals | Sara Hardwick Episode Recap | 25 Oct 2024 | 00:11:29 | |
Have you ever wondered how to get referrals? What if we told you that the best way to get referrals is incredibly simple? Today on the Influential Personal Brand Podcast, we are recapping our conversation with Sara Hardwick of GIFT-OLOGY about how to get referrals. Tuning in, you'll hear all about why the secret to getting referrals is simply to give them first! We dive into how giving someone something first makes asking for something easier before discussing where referral hesitation comes from and how you can avoid that obstacle. We even talk about the importance of reframing our perception of what a referral is, why you need to know exactly who you want to be referred to, and the ins and outs of relationship-building as a business growth strategy. You don't want to miss this so be sure to press play now! | |||
| How to Find Yourself and Your Own Vision with Graham Cochrane | 29 Oct 2024 | 00:30:23 | |
On our journey to finding true fulfillment, we must reflect on three key elements: our joy, dreams, and desires. Today's guest firmly believes these elements were placed within us by God to help us discover who we are. Graham Cochrane is a highly successful entrepreneur, renowned TEDx keynote speaker, and bestselling author of How To Get Paid For What You Know and his upcoming book, Rebel: Find Yourself by Not Following The Crowd. He hosts The Graham Cochrane Show, a podcast ranked in the top 0.5% globally, and has amassed 700,000 YouTube subscribers. With over 14 years of experience in online coaching and content creation, Graham has built multiple seven-figure businesses that require less than five hours of work per week to maintain, establishing himself as a leading figure in the life-giving business movement. In today's conversation, we dive into his new book, how to make money doing what you love, getting paid for what you know, and much more! If you want to learn how to work fewer hours while continuing to grow your business and make more money, don't miss out! Thanks for listening. | |||
| 3 Ways Your Faith Affects Your Profits | 01 Nov 2024 | 00:18:10 | |
So many entrepreneurs underestimate the role and power that faith plays in your business. They may not even realize how faith can shape your future profits. On this episode of the Influential Personal Brand podcast, Rory dives into three ways your faith affects your profits based on his recent interview with highly successful entrepreneur, renowned TEDx keynote speaker, and bestselling author, Graham Cochrane. Tune in as he unpacks three different exercises and demonstrations of faith that are elemental to growing your business! | |||
| 5 Things You Need to Know to Write, Publish, and Launch a Bestselling Book with Rory and AJ Vaden | 05 Nov 2024 | 00:59:34 | |
We've learned so much in our 15-year adventure in publishing and realized that maybe we're more than just authors; maybe we have a bigger role to play. So today, AJ sits down with Rory to reveal exciting new publishing developments at Brand Builders Group, the current state of the publishing industry, and a comprehensive five-step guide on what it takes to become a bestselling author. After a high-level overview of the 5 steps necessary to becoming a bestselling author, we closely examine the pros and cons of each publishing channel: traditional publishing, hybrid publishing, and self-publishing. Then, we discuss Mission Driven Press and why we decided to launch our hybrid publishing imprint, how to approach marketing and sales for a successful book launch, why PR alone will not help you reach your sales targets, and why being a bestseller is only one of many markers that gives a book and its author credibility. To end, we implore you to visit the Mission Driven Press website to see how we can help bring your life-changing vision to life because books do change lives! | |||
| Why You Want Your Book to Hit a Bestseller List | Rory and AJ Vaden Episode Recap | 08 Nov 2024 | 00:09:13 | |
After AJ interviewed Rory about what it takes to become a bestselling author, we now take a closer look at why you'd want to be on a bestseller list in the first place. Why should you take the time; invest your energy; do the work; and spend the money required to be on a bestseller's list? The answer is simple: You want your book to change people's lives and bestseller lists will help you to reach more people. So, if you revisit your 'why' for writing the book, that should bring more clarity on the value of bestseller lists for authors. That's all for now, thanks for tuning in. | |||
| Play a Bigger Game with Markus Kaulius | 12 Nov 2024 | 00:33:49 | |
Minutes before recording this episode, we found out that Play a Bigger Game officially earned its place on USA Today's Bestsellers list! Today, we are thrilled to be joined by the book's author and fellow Brand Builders Group member, Markus Kaulius – a serial entrepreneur who has built multiple eight and nine-figure businesses, and whose influence spans many industries from business to health and fitness. Markus is here to share his story of personal growth and success, and he begins by explaining how and why he became a member of Brand Builders Group. We discuss God's undeniable and profound influence over Markus's life, how he grew his supplements startup into a multi-million dollar business, how he navigates the highs and lows of entrepreneurship, and his take on the importance of growth and personal development. To end, Markus shares some helpful advice for Christian entrepreneurs who are trying to reach the pinnacle of their profession, and we discover how to connect with him, his book, and his many good works. | |||
| 5 Keys to Being Financially Secure as an Entrepreneur | 15 Nov 2024 | 00:25:04 | |
Our recent conversation with the high-flying coach, author, and entrepreneur, Markus Kaulius raised five important milestones that are vital to the success and financial security of an entrepreneur. It starts with becoming debt-free, as debt is the anchor to stress and anxiety while liberation from it leads to freedom and peace. Next, you need to invest in yourself first and then in your business, keep your investment strategy simple and 'boring,' prioritize abundance in all aspects of your life, and finally, become the best money-making ally to those around you. If you want to discover why proximity, peace, and self-love are all profitable, then press play now. | |||
| Believing Bigger with Marshawn Evans Daniels | 19 Nov 2024 | 00:47:03 | |
You cannot find your true destiny if you do not experience disruption in your life first! Today on the Influential Personal Brand Podcast, we are joined by the illustrious author, coach, TV personality, and mother, Marshawn Evans Daniels to discuss the concept of believing bigger. Tuning in, you'll hear all about Marshawn's upbringing as well as how that shaped who she is and what she does, the inspiration behind her books, how she began to believe bigger with Christ as her strength, and so much more! We delve into how to figure out what you are called to do in each season of your life, hearing God's voice to shape you, and purpose-driven success before discussing the two voices that battle for your belief in your identity. Finally, our guest even tells us about a free gift for listeners and what it's all about. You don't want to miss out on this incredibly inspirational and insightful episode, so be sure to press play now! | |||
| Self-Doubt vs. Self-Belief | Marshawn Evans Daniels Recap | 22 Nov 2024 | 00:10:56 | |
Have you ever wondered how you can turn self-doubt into self-belief? What if all of the experiences that have made you doubt yourself can actually help someone else in their own struggles? Today on the Influential Personal Brand Podcast, AJ is sharing her definitions of self-doubt and self-belief and the differences between them. Tune in to hear all about how to turn self-doubt into self-belief, learn how to let the experiences that make you doubt yourself help others, and be reminded that failure is what people need to hear about the most. To hear all this and be encouraged to lean into the things that make you doubt yourself, tune in now! | |||
| How to Build a 9-figure Personal Brand with Michael Mogill | 26 Nov 2024 | 00:45:31 | |
Today's guest does everything we teach personal brands to do, except for one thing, he's not our client! Michael Mogill is the Founder and CEO of Crisp – America's number one law firm growth company – and he joins us today to share his story of how he's built a massive business by serving one, very specific niche. Crisp, America's fastest-growing company of its kind, advises law firms on how to grow their practices and improve operational efficiency, and we begin today's conversation with some interesting analytics about the company, including details on how it was founded and why it chose to only serve lawyers. Then, we dive into Michael's recipes for success as we learn how to narrow one's niche effectively, the power of free marketing through satisfied customers, his advice to novice entrepreneurs who want a better life for themselves, and his tips for scaling a business in a short time. To end, Michael underlines the goals of the Crisp Game Changers Summit, how it's evolved since its inception, and how it plans to grow moving forward. | |||
| How To Find Where Your Ideal Clients Are Gathering | 29 Nov 2024 | 00:14:11 | |
Before you sell to customers, you have to find them, but where do you look for your ideal clients? It starts with the places you frequently visit because serving like-minded individuals is your most powerful position. Then, it's always helpful to ask the right questions, lean on other industry leaders, and listen to podcasts as you utilize every online search box you come across. Lastly, Google Alerts is your best friend for staying informed on your clientele's movements, and similarly, SparkToro will help you connect the dots between certain topics and the people who follow them. | |||
| Keeping More of the Money You Make with the Budget Besties | 03 Dec 2024 | 00:45:29 | |
If you're wondering if this episode is for you, ask yourself: Do you want to have more money? Would you like to keep more of what you make? Have less debt and more spending power? More financial peace and less stress? If you answered yes to any of these, then this episode is for you! AJ welcomes Vanessa Porten and Shana Roberson from Budget Besties to the Influential Personal Brand podcast for a deep dive into budgeting and financial health. Join the conversation to hear more about how they wound up founding Budget Besties, what causes people to make good money but have nothing to show for it, and the biggest mistakes people make when managing their money and how to avoid them. We also talk about some tactical approaches to managing your money and separate accounts, the 90-day audit, why you should look at your finances often, navigating and overcoming your money baggage, and much more! Don't miss out on another great episode, start listening now! | |||
| When is Enough, Enough? | Budget Besties Episode Recap | 06 Dec 2024 | 00:14:37 | |
Ask yourself: What do you truly want to accomplish with the money you make? And how do you know when the number in your bank is truly enough? We're back with a recap of our conversation with Vanessa and Shana from Budget Besties, where AJ talks about recognizing when enough is enough. Making more money isn't a bad thing; it's good and sometimes necessary. But ultimately, it's what we do with that money and how much control we let it have over our hearts that makes the difference. Join AJ as she shares her thoughts on the topic, breaks down the natural lifestyle acclimation of earning more, shares her belief in "dying with zero," and much more. Thanks for tuning in! | |||
| Secrets of Securing Brand Deals with Jamie Hess | 10 Dec 2024 | 00:31:47 | |
Want to know how you can secure brand deals, bring in extra income, and even increase your followers? You're in luck! Today, we're joined by the incredible brand deal coach, Jamie Hess, who shares her secrets to securing brand deals! Tuning in, you'll hear all about our guest's career, her brave shift to entrepreneurship, how brand deals became part of her work, and what led her to coach. She delves into the financial aspects of brand deals before sharing ways to find brands to partner with, how to approach them, and more! It takes a lot of courage to approach big brands, especially smaller influencers, and in this episode, Jamie also shares her tips for gaining confidence in yourself and tells us how she helps her clients shift their mindsets about brand deals. Thanks for listening in and remember not to underestimate the power you have as an influencer! | |||
| How Professional Service Providers Can Drive Leads from YouTube with Sarah Maslowski | 24 Dec 2024 | 00:28:02 | |
Anyone can use social media as a way to drive traffic to their business, it's just about learning how to! Today on the International Personal Brand Podcast, we are joined by the incredible realtor and YouTube sensation, Sarah Maslowski to dive deep into this topic. Tuning in, you'll hear all about our guest's career, what drew her to YouTube, how she curates her content, her recording and post-production process, and so much more! We delve into the importance of consistency when it comes to starting a YouTube channel before Sarah reminds us that views and followers mean nothing until they convert into sales. She even shares some title and thumbnail tips for new YouTubers. Finally, our guest talks us through how to create calls to action in YouTube videos. To hear all this and find out how you can make evergreen content on YouTube, press play now! | |||
| Simple Steps to Set Your Next Big Goal | Caroline Miller Episode Recap | 20 Dec 2024 | 00:18:05 | |
Do you have a dream that feels just slightly out of reach; just a little too impossible? Well, today is for you because it's all about setting big goals and finding the right pathways to achieving them. We begin with the definition of "big goals" before exploring why it's vital for human growth and development to always shoot for the stars. Then, we unpack Caroline Adams Miller's summation of Dr. Edwin A. Locke's Goal Setting Theory as found in her latest book, Big Goals, why you need to be surrounded by people who support you while also holding yourself accountable, how to build the necessary grit and resilience to help you persevere, and the undeniable power of consistency. We end by examining the motivations behind your goals and the importance of understanding your "why", and it's always helpful to remember the people in your life who may be affected by your actions and decisions. | |||
| The Power of Setting Big Goals with Caroline Miller | 17 Dec 2024 | 00:50:10 | |
As the clock winds down for another year, now is the perfect time to think about what you hope to achieve in 2025. But are the goals we set for ourselves big enough and perhaps more importantly, are they the right goals? Today we pose these questions to the eight-time bestselling author, international speaker, and world-renowned expert in positive psychology, Caroline Adams Miller. Caroline's work is focused on setting big goals for yourself and finding the grit and determination to achieve them, and she begins today's conversation by sharing details of her latest book, Big Goals – a manual that reveals the science behind the power of Dr. Edwin A. Locke's Goal Setting Theory. Caroline defines "big goals" and how they differ from others before explaining how setting big goals can change a person for the better. We discuss the modern trend of trying to eliminate all stress from our lives and how that has bred a timid generation, helpful tips and tools from the world of applied positive psychology, how learning goals and performance goals manifest in real life, and the roles of happiness and accountability in achieving everything you set out to do. We end with the reminder that hard work often leads to satisfaction and that through healthy competition, we are able to develop resilience, determination, and grit. | |||
| What Most People Get Wrong About Personal Branding | 13 Dec 2024 | 00:09:13 | |
The great irony in personal branding is that your personal brand is not actually about you! Welcome back to another special recap episode with your host, Rory Vaden. Today's recap episode stems from our recent interview with Jamie Hess, and we hone in on what most people get wrong about personal branding. Tune in as we explore why the best personal brands are service-focused rather than self-centered, what might be holding you back, and the key differences between selling and serving. Thanks for joining us! | |||
| How to Add Thousands of Followers in Just Weeks | 27 Dec 2024 | 00:11:27 | |
Looking for ways to grow your followers in just weeks? Then don't miss out on this special recap episode! Join Rory Vaden in this recap episode from their recent interview with Sarah Maslowski. He dives into five simple ideas, including tips on your "hook," the importance of screen quality, and adding stimuli, stories, and stages! These are easy strategies you can apply to grow your followership in just a few weeks. Thanks for tuning in, enjoy! | |||
| How to Know What Makes You Unique with Toni Collier | 31 Dec 2024 | 00:53:48 | |
If you would do your work for free but are paid to do it because you're so brilliant at it, then you're on the right track! Today, we are joined by the incredible speaker and author Toni Collier to discuss how to figure out what makes you unique. Tuning in, you'll hear all about how Toni built her personal brand and became excellent at what she does by speaking for free at first, the power of relational capital, her thoughts on passive income, why you need to diversify your work, how you can find your target audience, and so much more! We then delve into the value of sharing difficult experiences before discussing Toni's faith and how she has found salvation after falling off track. Finally, our guest tells us why she decided to write a book about her story. This is an incredibly inspirational conversation that you do not want to miss. Press play now! | |||
| Speak for Free to Speak for Fee | Toni Collier Episode Recap | 03 Jan 2025 | 00:10:38 | |
Something our guest Toni Collier shared in a recent interview has really stuck with AJ. Toni said that if you want to build a speaking career, you need to be so passionate about it, so called to it, that you'd be willing to speak for free! In this episode, AJ unpacks three key reasons why you should speak for free until you've developed your skills and strengthened your speaking muscles to truly serve your audience. The art of speaking takes time, dedication, and practice. Thanks for tuning in! | |||
| How to Close More Free Call Sales with Ryan Lang | 07 Jan 2025 | 00:42:30 | |
Ever wonder why some people effortlessly convert free calls into paying clients while others struggle to seal the deal? In this episode, we're joined by Ryan Lang, Fractional VP of Sales at Brand Builders Group, to uncover the secrets of mastering the art of the free call. Ryan is a high-performance coach, co-founder of Empire Partners, and a sales expert with a proven track record of helping thousands of business owners and entrepreneurs boost their revenue through effective sales and marketing strategies. In this episode, he reveals the techniques he used to increase our conversion rate by up to 15%. You'll discover how to attract potential clients to book a free call, structure your conversation for maximum impact, build trust, confidently demonstrate how you can bridge the gap between their challenges and their goals, and so much more. If you're ready to elevate your sales game and learn how to close more free calls with ease, be sure to tune in today! | |||
| Take Back Your Health with Radical Accountability with Dr. Cody Golman | 14 Jan 2025 | 01:11:08 | |
At Brand Builders Group, we firmly believe that the best form of marketing is through a changed life. Today, AJ stands testament to this truth as her life's transformation through the Fast40 weight loss training program for women prompted the presence of today's guest, the program's creator, Dr. Cody Golman—who holds the unique position of empowering women aged 35 to 55 who struggle with stubborn weight loss. He begins our conversation by walking us through his professional history and how he ended up where he is today before explaining why he's confident enough to give his hormone-reset weight loss program a 100% guarantee. We unpack the design and working mechanics of Fast40, how to start making healthier food choices, the hidden threats that lurk in our foods, and the importance of discipline and consistency in living healthier lives. We also lift back the veil that the medical community has put over our eyes to expose how big medicine deliberately misleads us, how Dr. Cody honed in on his niche audience, the relationship between health and spirituality, and the undeniable importance of accountability. We end with the reasons for Dr. Cody's short-session treatment protocol and an invitation to visit Dr. Cody's website and sign up for free for The 3 Secrets To Permanent Weight Loss live Masterclass! | |||
| Ryan Lang Episode Recap | Nail the First 30 Seconds of a Cold Call | 10 Jan 2025 | 00:27:27 | |
How you open your cold call makes a big difference. That's why this episode is dedicated to making the most of those first moments on the line: mistakes to avoid and a three-step process you can follow every time. We kick off the conversation with a key mindset shift that will transform your approach to selling. Next, we discuss two common pitfalls that limit results and how you can avoid them. Finally, we dive into the steps you can follow to capture the attention of anyone you call and give them a reason to listen to your point. Rory shares the 'who' not 'what' strategy he uses and why it's so effective on so many different scales and we dive into what to change to frame each conversation this way. Tune in for a host of practical tips to transform the way you do cold calls. Thanks for listening! | |||
| Create an Environment You Thrive In | 17 Jan 2025 | 00:19:56 | |
Join AJ in this special recap episode of The Influential Personal Brand podcast! In this episode, AJ delves into the importance of remembering that you always have a choice, in what you do and the environment you find yourself in, and why everything you do has a gift in it somewhere. AJ also sheds light on some important things to remember about developing courses, the fundamentals to grow your podcast, and tips and tricks for stepping into the world of physical products. Don't miss another insightful episode, start listening now! | |||
| How to Land Book Deals with Traditional Publishers with Lucinda Halpern | 21 Jan 2025 | 00:33:47 | |
It took Rory years to figure out how to get signed by a literary agent. Years were spent learning who they were, what they did, how they operated, and finally, how to connect with one and build a relationship. Today, we're going to fast-track that process for you. In this episode, we sit down with one of the most successful literary agents of our time, Lucinda Halpern. With a career spanning bestselling authors and major book deals, Lucinda has now crossed over to the other side as an author with her new book Get Signed: Find an Agent, Land a Book Deal, and Become a Published Author. Join us as we explore three key strategies for catching the attention of an A-list literary agent, gain insight into how to spot timely ideas, and Lucinda breaks down the four types of writers who land book deals. She also shares how literary agents assess platforms and set realistic expectations around advances. Don't miss this insightful conversation, tune in now! | |||
| What it Means to Be a Bestselling Author | 24 Jan 2025 | 00:14:12 | |
If you want to become a bestselling author, you need to make sure you don't fall for common misconceptions about how to achieve this goal. Today on the Influential Personal Brand Podcast, we are discussing what it means to be a bestselling author. In this conversation, we break down some of the most common misconceptions about how to become a bestselling author, discuss what does actually work, and so much more! Hear all about the importance of having a team to support the sale of your book and what it actually means to be a bestselling author. You'll even be reminded about what really matters as an author; making a difference in the world. Thanks for tuning in! | |||
| Grace Yourself with Chris Janssen | 28 Jan 2025 | 00:47:37 | |
When making a difficult decision, it's easy to focus on how hard it's going to be, but what if we focused on what we will gain by making that change? During this conversation, author and coach Chris Janssen joins us to discuss her new book, what it takes to become a bestseller, and sobriety. Tuning in, you'll hear all about Chris' journey as an author, how her latest book experience differed from her first, what you need to know if you want to write a bestselling book, all things PR, and so much more! We delve into the different ways to publish a book before discussing the importance of finding a publishing team that you truly trust. Chris goes on to share what her new book, Grace Herself, is about and discusses her complicated sobriety journey. Finally, hear all about how to become sober curious, the concept of 'choosing your hard', and the importance of approaching addiction one day at a time. If you are an author or aspiring author, then this episode is tailor-made for you, so be sure to listen now! | |||
| Choose Your Hard | Chris Janssen Episode Recap | 31 Jan 2025 | 00:09:31 | |
Life is filled with the opportunity to make powerful choices – all of which will inevitably have hard parts to them. Today on the Influential Personal Brand Podcast, we are recapping AJ's interview with Chris Janssen and discussing how you can start to choose your hard in 2025. Press play now to get a sneak peek into our conversation with the author of Grace Yourself and hear two questions you should be asking yourself about your decisions for 2025. The secret to choosing your hard is weighing up the rewards of choosing it and the consequences of not choosing it. To hear all this and more, be sure to tune in now! | |||
| My Most Influential Books from 2024 with AJ Vaden | 11 Feb 2025 | 00:38:30 | |
In 2024, AJ committed to reading two books every month of the year, a tradition she's been building on for three consecutive years! Today, she shares her most influential books for 2024, how they have shaped her outlook, and why you might want to check them out yourself. Discover why Unreasonable Hospitality by Will Guidara is required reading for the entire Brand Builders Group team; how Gary Thomas's Sacred Marriage has deepened AJ's understanding of what it means to be married; what The Go-Giver by Bob Burg teaches readers about learning through relationships; why AJ decided to revisit Take the Stairs, written by her husband, Rory Vaden; and why What Got You Here Won't Get You There by Marshall Goldsmith is essential reading for anyone ready to level up. Regardless of whether you decide to read these books in the coming year, ask yourself, 'Am I implementing what I've learned, and how can I use it to create real change in my life?' Don't miss out on this inspiring conversation with AJ Vaden on her top books and lessons from 2024! | |||
| Three Keys to Speaking Success | 07 Feb 2025 | 00:10:09 | |
Most people don't realize that there are three key components to delivering a world-class presentation. If you're in that group, don't miss today's recap episode of The Influential Personal Brand podcast, where Rory breaks down these three essentials for speaking success! By following Rory's advice and maximizing your content, charisma, and the circumstances of your setup, you'll create a powerful connection with your audience and leave them with a memorable experience. To dive into these three keys, start listening now. Enjoy! | |||
| How to Sell Out Live Event Tours with Lesley Logan | 04 Feb 2025 | 00:33:23 | |
There's nothing more powerful than an in-person event in terms of building trust with people. Lesley Logan is one of the world's leading experts, if not the world's leading expert, on Pilates and how Pilates changes your life. She's the Chief Pilates Officer at OnlinePilatesClasses.com, has taught thousands of students, and trained hundreds of Pilates teachers. She's led dozens of workshops at global conferences, been featured in magazines, and been on Fox, CBS, and KTLA. Lesley has certifications in trauma-informed breathwork, mindset, habits coaching, and several other things related to physical health and mental health. She's on the show today, however, to share a piece of her business model that involves doing live event tours and it just so happens to be something we haven't talked a lot about on the podcast. Join the conversation as Lesley shares insights into the big strategy behind live event tours, how to find a location, their business goal with live event tours, and so much more! Our goal is to inspire listeners with ideas on how to put themselves out there, without waiting for an invitation to step onto someone else's stage. Enjoy! | |||