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Explore every episode of the podcast Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Dive into the complete episode list for Wantrepreneur to Entrepreneur | Start and Grow Your Own Business. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
937: ACTION SATURDAY (establish a GROWTH FUND!)21 Sep 202400:05:24

Have you ever wondered how setting aside just a small percentage of your income could revolutionize your business? Brace yourself for an Action Saturday episode that could change the way you think about business growth forever. Our host Brian Lofrumento shares the life-changing advice he wishes he had received a decade ago: create a growth fund. Learn how committing even 1% of your income to a separate account dedicated to future investments can transform your entrepreneurial journey.

Brian passionately discusses his own experience with this simple yet powerful strategy, which has enabled him to invest in branding, strategic hires, and essential tools without touching personal or operational funds. Inspired by the principles of "Profit First" by Mike Michalowicz, this episode is a call to action for entrepreneurs at any stage to start building their future today. Tune in to understand the significance of a growth fund and how it can propel your business to new heights, ensuring you are always prepared to seize growth opportunities as they arise.

936: Breaking barriers & mastering TIME MANAGEMENT and proactive communication w/ Bridget Henson20 Sep 202400:36:36

Ready to uncover the secrets of a successful entrepreneur? Meet Bridget Henson, the powerhouse behind Bridey Design and Build. From her early days studying art and design at Northeastern University to becoming a trailblazer in the residential construction industry, Bridget's journey is nothing short of extraordinary. Learn how she seamlessly merges the worlds of design and construction to bring client visions to life, all while navigating the challenges of starting her own business and balancing motherhood.

Ever wonder how top entrepreneurs manage their time and keep communication lines open? Bridget Henson shares her game-changing strategies for staying organized and maintaining transparent communication with clients. Discover her detailed approach to planning and scheduling that ensures every project runs smoothly. Bridget also discusses the importance of setting clear boundaries, delegating tasks, and how these practices have improved her work-life balance and business efficiency.

Curious about the latest technological advances in interior design? Bridget delves into the transformative impact of tools like virtual reality headsets, which offers clients real-time visualizations of their renovations. Hear her candid reflections on the financial aspects of entrepreneurship, from overcoming the hurdle of undercharging to confidently pricing her services. Bridget’s inspiring story of growth, innovation, and self-discovery will leave you motivated and ready to tackle your own entrepreneurial dreams. Tune in for an episode filled with valuable insights and practical advice from one of Massachusetts' leading design and build experts!

ABOUT BRIDGET

Bridget Henson, Owner of Bridey Design + Build, started her career off working in interior design before moving over to residential construction. After a decade of experience in both, she honed her craft and founded her own company in 2023.

LINKS & RESOURCES

927: ACTION SATURDAY (create your "not-to-do" list!)07 Sep 202400:05:17

What could you achieve if you stopped focusing on the wrong tasks? In this transformative episode of Action Saturday, our host Brian Lofrumento challenges you to rethink your to-do list by creating a "not-to-do" list. Drawing from his early entrepreneurial experiences, Brian reveals the importance of tracking your time to identify non-essential activities that drain your resources. Learn how to focus your efforts on what truly moves the needle, whether it’s during revenue season or strategic planning periods.

Discover how different seasons and stages in your business journey demand different priorities. By aligning your actions with your goals, you can make every quarter your most productive yet. Brian shares insights on recognizing shifts in focus, from revenue-generating activities to foundational work, especially during quieter times like Q3. Prepare to revolutionize your productivity and make significant strides in your entrepreneurial journey with actionable tips and personal stories that highlight the power of intentional effort. Don't miss this chance to refine your focus and maximize your impact!

837: ACTION SATURDAY (make your team PRODUCTIVE and ACCOUNTABLE w/ Erik Berglund)04 May 202400:05:53

Unlock the secrets to powerful leadership as we bring Erik Berglund back into the spotlight, whose previous insights in Episode 834 left us all buzzing for more. This Action Saturday, we're cutting through the fluff and diving straight into the heart of what makes a leader not just good, but great. Erik, the mastermind behind the Language of Leadership, returns with a no-nonsense approach to enhancing your team's productivity and accountability.

Prepare to revolutionize your leadership style with Erik's three C's — clarity, confirmation, and commitment — distilled into a "hack version" for immediate impact. He's handing over the five essential steps that will not only set your team up for success but also transform the way you assign tasks and monitor progress. From the significance of calendar scheduling to aligning tasks with peak energy times, Eric's practical advice promises a leadership metamorphosis. If you're ready to step up your game and lead a team that's not just busy, but bustling with productivity, this episode is the key to unlocking that potential.

ABOUT ERIK

Erik Berglund is the Founder of The Language of Leadership, a system he created over nearly a decade of leading sales professionals. Erik grew frustrated with his own inability to hold people accountable, only to realize nearly everyone felt the same way. He spent 3 years developing the program with his team, and then began coaching managers through it in 2020. Erik is passionate about empowering leaders to be more effective with the team they already have, helping them enjoy their jobs more and get their time back.

He lives in Bend, Oregon with his wife and two daughters - they love to ski, rock climb, camp, and adventure together as a family.

LINKS & RESOURCES

836: Transformative spaces and EXCEPTIONAL customer experiences and delivery w/ Hans & Kateryna Wolf03 May 202400:40:59

Discover the magic behind the curtains of interior design with the power couple Hans and Kateryna Wolf from Wolfdens Interior Design Services. Their story is a fascinating tale of creativity meets practicality, detailing their transatlantic journey from Europe to the heart of American homes. This episode peels back the layers of their design philosophy, revealing how they craft spaces that go beyond mere aesthetics to actually elevate life's daily rituals. With their blend of Kateryna's artistic flair and Hans's project management prowess, each project becomes a symphony of personal expression and precise execution.

As we sit down with the Wolfs, we unearth the intricacies of their transformative design process, which marries cultural aesthetics with educational insights. They passionately discuss the significance of 3D renderings and virtual walkthroughs that give life to their clients' dreams before a single paint swatch is ever matched. It's not just about the color of the walls or the fabric on the sofa; it's about carving out a niche for individuality in an ever-evolving world of trends. The couple's dedication to nurturing lasting relationships with clients shines through as they articulate the importance of understanding and adapting to clients' changing desires over time.

Wrapping up our journey into the realm of interior design, Kateryna shares her vision for the future of their enterprise, embracing cutting-edge technology to redefine the design experience. They delve into the intricacies of integrating modern tech into living spaces, not just for the sake of having gadgets, but to truly enhance the way we live. Tune in and let the Wolfs inspire you to see your living space as a canvas for personal storytelling and innovation.

ABOUT KAT & HANS

Kat Wolf is co-founder and owner of Wolfdens Interior design services, but she’s also really the inspiration for this business. With a passion for creativity, individuality, and a deep understanding of design principles, she leads with vision and professional design skills that create bespoke results. From initial consultation to final touches, Kat will guide you through every step to ensure your vision shines through.

Hans Wolf is co-founder and owner of Wolfdens Interior Design Services. As project manager, Hans is focused on delivering sound, on plan, on budget engagements; using skills honed over 14 years of effective delivery. He stays engaged with you at every step of the project keeping you in the know about each step and each aspect of the timeline.

LINKS & RESOURCES

835: The Blueprint for Success in Leadership and Life w/ Eduardo Lopez01 May 202400:40:32

Embark on a journey of transformation as Eduardo Lopez, who scaled the heights to become a CFO for Fortune 500 giants, now turns his sights on mentoring the next wave of leaders at VSharp. Our conversation peels back the layers of leadership, unlocking the principles that can catapult you to the top of the corporate ladder. Eduardo's transition from corporate success story to entrepreneurial mentor captures the essence of our episode's theme: the pivotal role of self-belief and mentorship in personal and professional metamorphosis.

The episode also shines a light on the inspiring saga of Anthony Robles, the one-legged wonder who wrestled his way to a national championship. His story, a beacon of overcoming adversity, threads through our discussion on the importance of 'finding your why' for maintaining zeal amid life's challenges. As Eduardo and our host Brian Lofrumento traverse the emotional landscapes of entrepreneurship, we underscore the necessity for sturdy support systems and the fortitude it takes to pursue your true calling in life.

Rounding out our dialogue, we reflect on the entrepreneurial odyssey, weighing the patience required for long-term triumphs against the constructive restlessness that propels us forward. Echoing throughout our exchange is the vital understanding of the 'what,' 'why,' and 'who' in business endeavors—principles that have galvanized Eduardo's own journey, which he generously shares through his website, complete with resources and a special offering for our listeners. Join us every week for more enriching discussions, and engage with us directly through our website, as we continue to shape the world of Wantrepreneur to Entrepreneur.

ABOUT EDUARDO

Eduardo Lopez is a former a CFO and executive at Fortune 500 companies who fully attributes the achievements throughout his 30+ year career to a relentless pursuit of his passion of developing world-class teams and talent.

Eduardo feels privileged to have worked in seven cities across four countries, and to have partnered with top-notch individuals who he empowered them to be their own best versions. This focus on continuous talent development and capacity building resulted in Senior Executives that went on to lead their companies to breakthrough results and sustained improvements in share growth and profitability. Former members of his team have grown to become CFOs, Presidents, and senior business leaders at premier global companies.

LINKS & RESOURCES

834: Mastering Accountability Through the Language of Leadership w/ Erik Berglund29 Apr 202400:49:52

Elevate your leadership game as we explore the intricate dance of accountability with Erik Berglund, the mastermind behind the Language of Leadership. Erik's story is a testament to the transformative power of early entrepreneurial ventures, shaping his insights into the vital role language plays in guiding teams to success. From his high school DECA days to the pivotal challenges he faced at Victaulic, you'll be privy to the experiences that forged his groundbreaking approach to communication and leadership.

Discover the secret to unlocking the potential of your team through meaningful conversations that drive performance. Erik’s narrative is a deep dive into the uncomfortable, yet necessary, journey of learning how to hold others accountable—a pivotal skill that many leaders struggle to master. The pathway to effective leadership, as Erik reveals, is paved with the stones of self-improvement and strategic communication. As he shares the core principles of his Language of Leadership system, our discussion illuminates a clear path forward for leaders seeking to enhance their team's independence and foster a culture of growth.

We wrap up with actionable leadership strategies that can revolutionize your approach to team management. Erik generously unveils resources such as his free ebook and the immersive courses available through his academy, designed to arm you with the skills to navigate excuses and tailor communication styles. By the end of our session, you'll have the insights necessary to inspire commitment and confidently navigate the complex dynamics of leadership in any business environment. Join us for a conversation that promises to reshape the way you think about leadership and accountability.

ABOUT ERIK

Erik Berglund is the Founder of The Language of Leadership, a system he created over nearly a decade of leading sales professionals. Erik grew frustrated with his own inability to hold people accountable, only to realize nearly everyone felt the same way. He spent 3 years developing the program with his team, and then began coaching managers through it in 2020. Erik is passionate about empowering leaders to be more effective with the team they already have, helping them enjoy their jobs more and get their time back.

He lives in Bend, Oregon with his wife and two daughters - they love to ski, rock climb, camp, and adventure together as a family.

LINKS & RESOURCES

833: The SUPER simple strategy that changed my life! (And business... and tennis game... and EVERYTHING!)28 Apr 202400:17:51

In today's episode we'll talk about the super simple strategy to WINNING more in life, in business, in sports, or in any endeavor that you want to get results in.

832: ACTION SATURDAY (setup Google Alerts!)28 Apr 202400:06:27

Today's action is one that EVERYONE can benefit from, including all of you wantrepreneurs all the way up to the 7- and 8-figure entrepreneurs! Setup Google Alerts for free on both YOUR personal name as well as the name of your business, course, book, podcast, or any other projects that you have to constantly monitor your presence and mentions on the internet. Plus, you'll hear some strategic ways that you can monitor your local competitors to gain insights into their traffic sources, marketing channels, and lead sources.

831: Architecting short-term goals and long-term visions w/ Burck Schellenberg26 Apr 202400:35:29

Today we are joined by a special guest with a wealth of experience spanning over three decades in the world of architecture: Burck Schellenberg.

As an accomplished architect who took the plunge into entrepreneurship, Burck has not only shaped physical spaces but also navigated the intricate process of building a successful business. In this engaging session, he sheds light on the vital role of crafting a long-term vision peppered with achievable short-term goals and the unpredictable nature of project management, drawing from his challenges including those faced during the COVID-19 pandemic.

Host Brian Lofrumento will explore with Burck the parallels between architecture and entrepreneurship, such as the importance of active listening, managing a team akin to a quarterback, and the transition from fostering a persona of a solo genius to a collaborative business owner. Burck's personal leap into the realm of entrepreneurship reveals the fears, thrills, and sheer determination involved in taking a chance on oneself.

We'll delve deep into the relationship-building aspect of the business, with Burck enlightening us with a dating analogy to client interactions, and how this has influenced his approach to his work and the industry at large.

This episode is a treasure trove for anyone who wants to understand the symbiotic relationship between one's craft and the business skills vital to surviving and thriving. Whether you're an aspiring entrepreneur or a seasoned pro, Burck's story and insights offer a real-world perspective on the passionate pursuit of one's business dreams.

ABOUT BURCK

Burck Schellenberg has been working in the architecture industry since the age of 18 as a summer internship and has worked in multiple aspects of the field including as a TA, Designer, Contractor, 3d Visualization, Researcher, Project Architect, Project Manager and now Founder of Burck Schellenberg Architecture. Over the past 32 years, he has worked at all scales and through many different project types, developing a comfort in diving into new arenas and continually looking for new things to learn. Burck Schellenberg Architecture is currently focusing on single and mutli-family housing and commercial office spaces while carving out time for research and speculative architecture. After being extant for a little over a year, Burck has managed to create a firm that satisfies his intellectual curiosity while also being a viable, growing company that has high hopes for future growth.

LINKS & RESOURCES 

830: Elevating Design and the User Experience to Boost Revenue w/ Nick Hart24 Apr 202400:39:03

Prepare to unlock the secret blend of artistry and analytics that can skyrocket your  business growth. Nick Hart, the visionary behind Opra, joins us to illuminate how combining stunning design with functional user experiences can captivate customers and elevate your bottom line. We journey through Nick's artistic evolution to the entrepreneurial realm, revealing how his agency crafts experiences that are not only visually stimulating but also strategically designed to prompt user action and drive revenue.

Embarking on the quest for perfection in product usability, we dissect the critical design principles and growth strategies pivotal for any SaaS venture. Discover why the distinction between clickable buttons and natural reading paths can be a game-changer in product design, and why startups and established businesses require distinctly tailored approaches. We share wisdom on the iterative process, harnessing user feedback to refine offerings, and the transformative power of audits to sharpen your competitive edge in the ever-evolving digital landscape.

Today's episode (and UX in general!) is about much more than just design; it's about challenging the status quo and sparking innovation within traditional business mindsets.

ABOUT NICK 

Nick Hart is the founder of Opra, a result-oriented UX and SaaS growth agency. Nick has close to 8 years of experience leading design and strategy for growth-driven companies. He audits, analyzes, and designs to deliver customer-centric experiences that evoke action and drive revenue. Nick has helped deliver impactful work within green tech, logistics, sports, healthcare, fitness, and many more industries.

LINKS & RESOURCES

829: Innovation at the Crossroads of Automation and Agility w/ Ryan Chesterfield22 Apr 202400:35:26

Prepare to be enlightened by Ryan Chesterfield as he shares his riveting odyssey from a curious tinkerer to an automation virtuoso. With a treasure trove of experiences ranging from the pulse of startups to the rhythm of established corporations, Ryan distills the essence of material handling and robotics into wisdom that goes beyond mechanical expertise. As he recounts his evolvement into a strategic salesperson, you'll uncover how the delicate interplay of customer needs and team chemistry can lead to the successful implementation of complex automated systems. Through his eyes, witness the power of agility and innovation in revolutionizing workflows and the importance of a nuanced approach to tech adoption—where understanding the client's operations is as vital as the technology itself.

Strap in for a pragmatic discussion on the art of aligning technological investments with tangible returns. As businesses stand at the crossroads of adopting new automation tools, Ryan's anecdotes emphasize that a surplus of technology does not equate to superior performance. The narrative pivots around the hard truth that the efficacy of any system lies in its harmony with a company's unique DNA and the competency of its operators. This segment peels back the layers of decision-making that business owners face, championing the need for sagacious counsel over the siren songs of vendors. Listeners will gain a fresh perspective on the untapped gold mines in warehouses still operating under manual power, and the potential for bespoke tech solutions to drive efficiency in line with each enterprise's vision.

The conversation culminates with a foray into the technological renaissance of warehousing, where AI and automation are not just buzzwords but catalysts for transformation. As we dissect the potential for smaller operations to level the playing field against industry behemoths, Ryan debunks the myth of robots as mere usurpers of jobs. Instead, he envisages them as allies in the workforce, reshaping roles and fueling the demand for tech-savvy professionals. We'll explore how even a B-minus robotic system can outperform with the right data diet, and the cruciality of visionary thinking in steering through the waves of technological upheaval. For anyone curious about the future of warehousing, this episode with Ryan Chesterfield offers a compelling glimpse into the strategies and mindset needed to harness the full potential of AI and automation.

ABOUT RYAN

Ryan Chesterfield's journey into engineering began with a childhood full of disassembled appliances and the occasional near-miss house fire, all of which revealed his knack for mechanical systems. His passion led him to a degree in mechanical engineering, where he specialized in the nascent field of warehouse conveyor systems—a key element of automation before the age of advanced robotics.

Fresh out of college, Ryan dove straight into the practical side of his field, working hands-on with conveyor belts and gaining an invaluable understanding of warehouse operations. His early days were spent on the warehouse floor, troubleshooting and perfecting the systems that kept goods moving efficiently. This experience didn’t just make him a skilled engineer—it laid the foundation for Ryan to become a transformative figure in the world of systems engineering.

LINKS & RESOURCES

828: Can we have it all? (MY ANSWER IS NOT POSITIVE!)21 Apr 202400:13:50

Have you ever felt like you're running on a treadmill while juggling work, health, and personal life, only to find the 'have it all' lifestyle is a myth? Today our host Brian unravels this narrative and shares the raw truth behind the sacrifices that entrepreneurs make on their journey to success. Far from the effortless balance portrayed by some, Brian gets real with personal stories that reveal the occasional necessity of putting certain aspects of life on hold. This episode provides a grounded look at what it really takes to climb the entrepreneurial ladder, offering comfort and guidance for those feeling disillusioned by the seemingly perfect lives of industry leaders.

926: Integrating TECH with HOLISTIC WELLNESS to empower individuals & practitioners w/ Andrew Ronchetto06 Sep 202400:37:35

What if you could transform your personal setbacks into revolutionary solutions that improve lives? Join us as we uncover the inspiring journey of Andrew Ronchetto, the visionary CEO and co-founder of Be On, a trailblazing digital holistic wellness platform. Andrew's story starts with his background as a consultant, where his own struggles with injury and the search for comprehensive support sparked a passion for creating impactful technological solutions. Discover how Andrew’s personal and professional experiences fueled his mission, leading him to develop Be On, a platform dedicated to seamlessly integrating technology with holistic well-being.

Andrew emphasizes that the heart of holistic wellness lies in the power of community and human connection. Through his experience, he learned that success is achieved when there is synergy between practitioners and individuals, rather than viewing them as separate entities. This episode sheds light on the broader dimensions of well-being, highlighting the importance of relationships and shared experiences in uplifting everyone in our community. We also discuss how Be On empowers individuals by placing them at the center of technology and service design, allowing clients to own their data and control their wellness journeys.

Finally, explore the transformative role of AI in enhancing human experiences and fostering meaningful connections. Andrew shares his insights on how AI can support deeper practitioner-client interactions and self-reflection, without replacing the invaluable human touch. He also discusses the significance of authenticity and individuality in entrepreneurship, encouraging listeners to stay true to themselves as the ultimate differentiator in business. Tune in for an inspiring conversation that reveals the intersection of technology, entrepreneurship, and personal development, and how platforms like Be On are designed to support comprehensive life journeys.

ABOUT ANDREW

Andrew Ronchetto is the CEO and Co-Founder of Be On, a pioneering digital holistic wellness platform. His personal mission to revolutionize holistic wellness stems from a time when he was injured and struggled to find balanced, integrated support. Feeling like a traffic cop coordinating between therapists and coaches, Andrew was inspired to create a solution. His superpower lies in bringing technology to life, making it a bridge rather than a barrier to holistic well-being. With a commitment to seamless and empathetic wellness experiences, Andrew leads Be On with vision and passion.

LINKS & RESOURCES

827: ACTION SATURDAY (ask THIS question every week!)20 Apr 202400:05:34

In today's episode we'll talk about ONE powerful and simple question to ask yourself today (and ideally every week!) in order to find the thing that will be MOST effective in helping you move forward.

826: Fitness, Fellowship, and Faith Meet Business Strategy w/ Tim Whitmire19 Apr 202400:41:31

Join us on an inspirational journey with Tim Whitmire, the co-founder of F3 and founder of CXN Advisory. In a heart-to-heart conversation, Tim narrates his unexpected pivot from the world of journalism and finance to igniting a fitness revolution. His own health scare served as a catalyst along his journey as an entrepreneur in service, reinforcing the indispensable value of community and leadership in personal recovery and well-being. Prepare to be moved by stories of how the principles of F3 have not only reshaped bodies but also built resilience and camaraderie among men worldwide.

As we row through this episode, you'll gain a deeper appreciation for the crucial role of alignment in both sports and the corporate realm. Reflecting on Tim's time with the Harvard crew team, we draw powerful parallels to the business world, examining how synchronized efforts and a unified vision can propel an organization to new heights. Tim's insights into the parallels between a coxswain's guidance and an advisor's direction in steering a company are enlightening, offering a profound understanding of how teamwork is intrinsic to fostering success.

Wrapping up our session, we dissect the essence of carving out a unique niche in the marketplace, using Lyft's differentiation from Uber as a case study. We delve into the strategic implementation of objectives and key results (OKRs) and the mastery of goal setting, providing a blueprint for entrepreneurs to navigate both short-term challenges and long-term aspirations. Personal anecdotes shed light on the strength of relational networks, especially in times of crisis, underscoring the episode's underlying theme: in business, as in life, the bonds we forge are as vital as the goals we pursue.

ABOUT TIM 

After more than a decade in journalism, primarily with The Associated Press, Tim Whitmire began working in middle market finance in 2007 as an officer at a Charlotte-based middle market investment bank, then as a founder at another firm. On New Year's Day 2011, he and a friend led the first gathering of a global movement of free workout groups for men that would come to be known as F3. From that first workout for 35 men at a Charlotte middle school, F3 (it stands for Fitness, Fellowship and Faith) has spread across the United States and to dozens of foreign countries, offering participants a way to get in shape, bond closely with peers and take leadership roles in their own lives and the life of their community. In 2018, Tim began working with growth stage businesses to apply the lessons he had learned growing F3 to their unique challenges around alignment and scaling that those organizations face. Through his firm, CXN Advisory, he works with leadership teams from around the country to put strategic planning into action. Tim suffered a serious stroke in the fall of 2022, and credits the fitness and fellowship developed through F3 (along with support from his wife and three kids) as having played a significant role in his recovery and ability to continue his work.

LINKS & RESOURCES

825: The future of AI, tech jobs, and entrepreneurial RESILIENCE w/ Riece Keck17 Apr 202400:34:58

In today’s episode host Brian Lofrumento welcomes the insightful Riece Keck, tech recruiting guru and founder of MindHire, to discuss the art of being "passionately dispassionate." Riece shares his journey from Vault Recruiting's rise to a pandemic-prompted pivot, revealing how detaching from fixed outcomes, while being profoundly invested in the process, is key to entrepreneurial resilience. Spotlighting AI's expansion into various sectors, particularly healthcare, Riece unveils MindHire's ambition to redefine tech talent placement. He also underscores the importance of networking and tools like LinkedIn Sales Navigator for career advancement, leaving entrepreneurs with a mantra to continually refine their business approach for lasting success.

ABOUT RIECE

Riece Keck's journey into the professional world began with the achievement of a college degree. Yet, upon graduation, a clear career path did not present itself, leaving Riece unsure of the next steps to take. With an open mind and ready to delve into the workforce, Riece began a stint as a financial analyst. However, this initial venture was cut short just six months in when an economic downturn led to an unexpected layoff at the firm.

Faced with uncertainty and the daunting question of "What comes next?", Riece encountered the unpredictable world of recruiting. Like many in the industry, Riece didn't enter the field by design but rather stumbled upon it by chance. This serendipitous detour has since become a defining chapter in Riece's professional narrative, illustrating that sometimes the most rewarding careers are the ones we least expect.

LINKS & RESOURCES

824: NEARbound marketing, connection CHEMISTRY, and the power of COMMUNITY w/ Paul Jones15 Apr 202400:37:52

Discover the secret chemistry behind human connections as we sit down with 'connection chemist' Paul Jones. Transitioning from the untamed rivers to the entrepreneurial seas, Paul unveils how genuine bonds are the bedrock of happiness and mental health. Together, we unravel why adults often stumble in their quest for connection and how shared experiences can break down walls, paving the way for deep, enduring relationships. Paul's work with Bridgio takes center stage as we examine the impact of community in not just our personal lives, but the business realm as well.

Ever wonder how brands like Jeep and Air Jordan have cultivated such devout followings? It's all about community, and in this episode, we uncover the magnetic pull of shared experiences and values. In this episode we go on a journey through the evolution of business outreach, from content-heavy campaigns to conversational platforms that encourage social learning. We'll spotlight the strategic edge community building provides, transforming customers from distant sales targets to integral parts of a brand's narrative.

And it doesn't stop at theory. In our discussion on Bridgio, you'll learn about Paul's pioneering approach to blending digital connection with community engagement. This service-software hybrid promises to revolutionize networking, using social learning theory to facilitate meaningful exchanges and set the stage for impactful, in-person meetings. Join us as we celebrate the power of community and look forward to more episodes that empower and inspire your entrepreneurial journey.

ABOUT PAUL
Paul Jones is a visionary dedicated to forging deeper human connections through community-building and innovative products. At the helm of Bridgio, a bootstrapped startup, he empowers businesses to go-to-market by cultivating vibrant communities. Beyond his entrepreneurial endeavors, Paul has also pioneered distinctive communities such as the Fractional Executive Collective and KickSaaS Founders, further solidifying his reputation as a leader in fostering authentic networks and relationships.

LINKS & RESOURCES
- Connect with Paul on LinkedIn
- Visit Bridgio’s Website

823: THIS is why we quit! (But we can change this...)15 Apr 202400:24:42

In today's episode we'll talk about the REAL reason why we quit, and most importantly we'll talk about some shifts that we can make to set ourselves up for success!

822: ACTION SATURDAY w/ Topher Deutschman (build your tribe!)13 Apr 202400:08:57

Have you ever wondered how the most successful entrepreneurs build momentum and keep it? This episode, featuring the insightful Topher Deutschman, unpacks the secret ingredient behind entrepreneurial success: a robust and supportive inner circle. Topher, returning after his memorable insights in episode 819, doesn't just tell us why we need such a circle; he breaks down the composition of his own, distinguishing between 'the heart'—the emotional backbone—and 'the advocates'—the cheerleaders for our business ventures. He expertly intertwines tales of family, friendships, and the legacies left by predecessors to illustrate how each plays a critical role in shaping our business decisions and fostering our growth.

ABOUT TOPHER

Topher Deutschman is a quintessential entrepreneur whose journey in business began in the innocence of childhood with a simple lemonade stand. But this was no ordinary stand; young Topher's entrepreneurial spirit led him to transform it into a neighborhood bodega, offering a diverse range of products from cookies to CDs and electronics—turning a childhood pastime into a bustling local business. 

As Topher grew, this knack for commerce followed him to college, where he initiated an e-commerce venture, partly in pursuit of funds for collegiate leisure but undoubtedly also as an expression of his innate business acumen. With a story that feels like it's just unfolding and a lifetime of entrepreneurship already under his belt, Topher remains eager to explore new opportunities and continues to appreciate platforms that support entrepreneurs. His early endeavors laid the groundwork for what promises to be a long and vibrant narrative of innovation and enterprise.

LINKS & RESOURCES

821: The importance of COMMUNICATION in leadership w/ Chris Payne12 Apr 202400:36:23

Embark on a voyage of discovery with Chris Payne, as he navigates the uncharted waters from marine scientist to leadership maestro in our latest episode. His tale isn't just about the depths of the seas but also the profound depths of personal growth and the ripple effect it has on the scientific community. Chris opens up about his transformational journey, discussing the inception of Dirigo Science Connection and the leadership challenges he conquered, all while embracing the life-changing role of fatherhood. His story is a beacon of inspiration for anyone poised at the brink of their own career evolution.

Shattering the silence that often surrounds the soft-spoken minds in the lab, our conversation with Chris illuminates the leadership qualities vital within the realms of science and business alike. From fostering transparency to building trust, we uncover the fabric of what truly holds a team together. Chris's personal metamorphosis from an introverted thinker to an extroverted visionary exemplifies the adaptability crucial to leadership. We shine a light on the diverse leadership styles and the importance of recognizing individual voices, ensuring every idea has the chance to surface and thrive.

In the realm of soft skills and leadership, we don't just discuss the journey but also the destination – where even the most reserved can command the helm with poise. Chris shares anecdotes that illustrate the transformative power of challenges when met with the right tools and mindset. We dissect the art of nurturing latent leadership qualities, stressing that the path to effective leadership is open to all who dare to tread it. So tune in, as we explore not just the science of the marine world, but the science of human potential and the leadership that guides it to new horizons.

ABOUT CHRIS

After 20 years of working as a marine scientist, Chris Payne founded Dirigo Science Connection with the goal of helping science professionals build their leadership skills and enhance relationships throughout the scientific community. Chris has worked from coast to coast—California to Florida to New England—in the areas of marine science research, conservation, education, fisheries, and aquaculture. As a scientist, Chris knows that the technical and research sides of the work are, and should be, the priority. But that, consequently, the people operations often go overlooked.

So, after two decades honing his marine science expertise, he shifted his passion and earned a Master of Science in Leadership from Northeastern University to focus on bringing professional development opportunities to science organizations. With a Bachelor of Science in marine biology from the University of New England, Chris brings a unique combination of skills, experience, and understanding to each client he works with. He currently lives in South Portland, Maine, with his family.

LINKS & RESOURCES

820: SMART PR strategies for EVERYONE... and the power of "collabetition" w/ Rachel Dickman & Liselle DeGrave10 Apr 202400:40:25

In this episode of The Wantrepreneur to Entrepreneur Podcast, we're joined by the dynamic duo, Rachel Dickman and Liselle DeGrave, seasoned PR mavens and cohosts of the Pressing On in Public Relations podcast. They unravel the complexities of public relations, moving beyond mere publicity to strategic communication and relationship building. With the launch of their insightful book, "A Practical Guide to Starting Your Own PR Firm," they offer tactical advice for budding entrepreneurs. Both emphasize the decisive role of tailored pitches, the power of a strategic PR plan, and the significance of collaborations over competition in the industry. Our conversation is rich with lessons on network leverage and the intersection of entrepreneurship and PR prowess. Listeners will come away with a greater understanding of the value of stepping into the business landscape with intention and preparedness, and where to find more of their expertise and advice. Join us as we distill their decade-long partnership into actionable strategies for aspiring PR professionals and entrepreneurs alike.

ABOUT LISELLE & RACHEL

Liselle DeGrave serves as founder and president of DeGrave Communications, a boutique public relations firm. She is also a podcaster for the “PRessing On in Public Relations” podcast and co-author of "A Practical Guide to Starting Your Own PR Firm." Having grown up with Cuban refugee parents, her drive to create and live the American dream has always been rooted deep inside her. As a young girl, Liselle gave tap lessons to her neighbors, organized her grandmother’s closet for cash, and even saved her lunch money just to fund her early business shenanigans. She is passionate about small businesses and encourages entrepreneurship everywhere she goes. Liselle enjoys spending quality time on her ranch with her husband, two children, a dog, bees and 36 chickens. Having always been an “old soul,” she enjoys antiquing, gardening, reading, studying natural living and trying just about anything with lavender in it.

Rachel Dickman is the driving force behind RMG Communications, where creativity and strategy collide to create award-winning campaigns that truly make an impact. She also co-hosts the popular and award-winning "PRessing On in Public Relations" podcast, blending wisdom and wit on PR, life and business. Beyond overseeing RMG, podcasting and writing books, Rachel's heart belongs to travel. You can find her exploring new horizons and seeking inspiration in far-flung places. And when she returns to her cozy Arizona home, she enjoys spending time with her husband, Trent, and charming crew of rescue cats: Patrick, Trinnie, Scarlett, Stormy, Elsie, Maverick, and Rooster. Together, they make a purr-fect family.

LINKS & RESOURCES

819: A hiring REVOLUTION that ACTUALLY creates culture w/ Topher Deutschman08 Apr 202400:48:00

In this episode of The Wantrepreneur to Entrepreneur Podcast Topher Deutschman shares his entrepreneurial journey, from humble beginnings to founding Jombine—a revolutionary recruiting platform designed to optimize hiring processes. Topher articulates the essence of entrepreneurial spirit, emphasizing the importance of a hustler's mentality and persistence in the face of the unknown. He delves into the nuances of passion versus purpose and underscores the significance of aligning company culture with recruitment. By also addressing the complexities faced by mothers reentering the workforce and advocating for a standardized, agent-backed evaluation system, Topher presents his vision for a hiring revolution that's poised to transform how companies attract and retain the right talent.

ABOUT TOPHER

Topher Deutschman is a quintessential entrepreneur whose journey in business began in the innocence of childhood with a simple lemonade stand. But this was no ordinary stand; young Topher's entrepreneurial spirit led him to transform it into a neighborhood bodega, offering a diverse range of products from cookies to CDs and electronics—turning a childhood pastime into a bustling local business.

As Topher grew, this knack for commerce followed him to college, where he initiated an e-commerce venture, partly in pursuit of funds for collegiate leisure but undoubtedly also as an expression of his innate business acumen. With a story that feels like it's just unfolding and a lifetime of entrepreneurship already under his belt, Topher remains eager to explore new opportunities and continues to appreciate platforms that support entrepreneurs. His early endeavors laid the groundwork for what promises to be a long and vibrant narrative of innovation and enterprise.

LINKS & RESOURCES

818: THIS is influencing your behavior... whether you realize it or not!08 Apr 202400:16:53

In today's episode we'll explore the power of our BELIEFS when it comes to influencing our ACTIONS and behaviors.

925: Leadership SKILLS + the power of being CLEAR w/ Brian Jones04 Sep 202400:38:52

Ever wonder how to develop the SKILLS of a leader? Join us as we sit down with Brian Jones, a seasoned leader who took the leap from practicing law to senior roles at GE Insurance and Swiss Re, before ultimately founding Coaching 4 Executives LLC. Explore the evolving landscape of leadership in today's business environment and discover why structured leadership training is waning within companies. Brian sheds light on the entrepreneurial opportunities that exist for those ready to equip future leaders with the skills needed for success.

Communication is the heart of effective leadership. Learn how aligning your leadership style with your personal values—and mastering the art of active listening—can transform your ability to guide and influence others. Brian shares insightful analogies, likening great leaders to orchestra conductors who set the tempo and foster a collaborative environment. Understand the power of questions like "tell me more" to truly engage and elevate the voices around you.

Executive leadership is more than just management; it's about navigating change and seizing opportunities. Reflect on the role of executive leaders in developing their teams and nurturing growth. Brian discusses the career inflection points that arise, particularly for seasoned leaders in their 40s and 50s, and the quest for long-term fulfillment. Drawing inspiration from impactful leaders like Al Stanley and Nicola Parton, we underscore the importance of clear communication and objective feedback. This episode is packed with actionable takeaways for anyone eager to evolve in their leadership journey.

ABOUT BRIAN

Brian Jones is a retired executive with more than 25 years of global leadership experience, including 8 years spent living and working in Zurich, Switzerland. He has held senior leadership roles at GE Insurance Solutions and Swiss Re in the areas of Operations, Claims, Strategy and Casualty Underwriting.

Highly energized by helping people and businesses to develop and grow, upon his retirement Brian started his own leadership coaching and consulting business, Coaching4Executives LLC. Today he works with individuals and teams at varying points of their leadership journeys, from would-be leaders to seasoned CEOs. He also consults with businesses on topics ranging from process improvement and simplification to organizational vitality, executive team development as well as strategic growth.

Brian holds a BA and JD from the University of Missouri-Columbia. He is a GE trained Black Belt and Master Black Belt, a member of the International Coaching Federation and is certified in the use of the Hogan HPI, HDS and MVPI Assessments and the Hogan 360 Multi-Rater Feedback Tool. He also frequently posts blogs on the Coaching4Executive site and LinkedIn addressing common leadership challenges.

LINKS & RESOURCES

817: ACTION SATURDAY w/ Maya Lila (make big decisions!)06 Apr 202400:07:38

In today's episode Maya Lila is going to walk us through a strategy that is ACTIONABLE and will help us move forward in our businesses by giving us the tools to MAKE. BIG. DECISIONS! To catch Maya's full episode on the Wantrepreneur to Entrepreneur Podcast tune in to Episode 814!

ABOUT MAYA

Maya Lila is a personal development coach, triathlete, artist, speaker, workshop facilitator, software engineer, and so much more. She doesn’t let the labels confine her and believes you shouldn’t let them confine you, either.

She studied at the Institute for Professional Excellence in Coaching and is an active member and ACC credential holder with the International Coaching Federation.

LINKS & RESOURCES

816: From election loss to nonprofit IMPACT in the community w/ Ryan Arioli05 Apr 202400:35:40

In this episode of The Wantrepreneur to Entrepreneur Podcast, we're thrilled to have Ryan Arioli join us. Ryan’s journey showcases resilience and the positive power of failure. Ryan opens up about transforming his election loss and career setbacks into the robust force behind the R&R Project, driving impactful changes in education and supporting the LGBT community among other initiatives. He shares a vital entrepreneurial lesson: the significance of funneling resources directly into the community, exemplifying this with his nonprofit's commitment to keep operational costs low and impact high. Ryan's long-term vision is not just about short-term projects; it's about building a legacy and establishing a team dedicated to the cause full-time.

ABOUT RYAN
Ryan Arioli's commitment to serving his community and driving positive change has been a lifelong calling. The year 2020 saw him embark on a political journey, running for a state-level position in government, specifically the SC House of Representatives. He thought this was the best avenue to enact change, fueled by a desire to better the lives of those in his community. Despite not winning, his determination to make a lasting impact remained. Fast forward to 2022, and the seeds of an idea began to take root: a non-profit organization dedicated to effecting transformative change in his community. Motivated by a deep-rooted belief in the transformative power of education, he embarked on this journey to create a nonprofit that would make a lasting impact. With a passion for fostering personal growth and well-being, his commitment to empowering individuals and building stronger communities is the driving force behind The R&R Project's mission and initiatives. Through innovative programs and compassionate support, Ryan strives to inspire hope and create a brighter future for all.

LINKS & RESOURCES
- Visit The R&R Project’s Website
- Follow The R&R Project on Instagram
- Find The R&R Project on Facebook
- Connect with Ryan on LinkedIn

815: Bridging humanity and business w/ Jennifer Reza & Ildiko Mezei03 Apr 202400:44:15

In this episode of The Wantrepreneur to Entrepreneur Podcast the spotlight shines on the co-founders of MezRe Consultants, Jennifer Reza, and Ildiko Mezei. The duo dives into their mission of weaving mental health and wellness into the fabric of business management. Jennifer Reza's expertise in psychology and counseling, married with Ildiko Mezei's engineering to psychological evolution, equip them uniquely to reshape the consulting landscape. They champion empathy and humanistic approaches as core business values and expound on their "respect-driven" strategies. 

ABOUT JENNIFER & ILDIKO

The bulk of Jennifer Reza's career has been in the field of psychology and consulting. She is a licensed Marital & Family Therapist with a Master's degree in psychology.

Ildiko Mezei came to the US in her 20s. She learned English and studied psychology and counseling. She started working as a mental health professional, and that's when she met Jennifer. Jennifer was the clinical director at the company Ildiko worked for at the time.

LINKS & RESOURCES

- Visit MezRe Consultants’ Website

- Connect with Jennifer on LinkedIn

- Connect with Ildiko on LinkedIn

814: INTENTIONAL personal development & challenging societal “norms” w/ Maya Lila01 Apr 202400:44:13

In today’s episode, host Brian Lofrumento sits down with personal development coach, triathlete, and former software engineer Maya Lila in an expansive dialogue about transitioning from a conventional career to entrepreneurship while challenging societal norms. Maya shares her experiences, emphasizing the importance of setting achievable milestones, disciplined practice, and celebrating personal victories. Throughout the episode, she provides insights into the power of questioning personal and societal assumptions, managing energy levels, and aligning one's mind, heart, and body in decision-making.

ABOUT MAYA

Maya Lila is a personal development coach, triathlete, artist, speaker, workshop facilitator, software engineer, and so much more. She doesn’t let the labels confine her and believes you shouldn’t let them confine you, either.

She studied at the Institute for Professional Excellence in Coaching and is an active member and ACC credential holder with the International Coaching Federation.

LINKS & RESOURCES

813: This is NOT comfortable! (And that's the point...)31 Mar 202400:22:41

Today's episode is a personal and insightful exploration into how discomfort is often the compass guiding us toward our most transformative growth. We discuss the rich and often untold stories of entrepreneurs who've dared to step beyond their comfort zones, each tale a mosaic piece in the larger picture of relentless self-improvement and the pursuit of excellence.

The whispers of challenge and the echo of opportunity are interwoven in today's candid sit-down with host Brian Lofrumento about the beauty found in the struggle. As we shed light on the moments that test our limits, we uncover the profound truth that growth is not a product of safety but of courage. Together, we celebrate the ongoing journey of self-discovery and the joy of unearthing the best versions of ourselves.

812: ACTION SATURDAY (click some ads!)30 Mar 202400:04:32

Ever wonder how your competitors manage to entice their audience into clicking, subscribing, and buying? Our latest Action Saturday is a very simple action to decode the success of your rivals' ad campaigns without spending a dime. You'll learn how to sift through the clues left by their spendings, from what offers they're converting to the strategic messaging that has their customers head over heels.

Prepare to don your detective hat, because we're not just mindlessly scrolling through social media—we're on a mission. Host Brian Lofrumento shares his personal strategy for dissecting everything from competitors' marketing funnels and lead magnets to their email automations and upsell tactics. We're tapping into the power of observation to uncover the creative underpinnings of the ads we usually ignore. This episode is for the entrepreneur ready to turn curiosity into strategy, and for the business owner eager to infuse their market research with a dose of excitement and gain that competitive edge.

811: AI disrupting education + the business landscape w/ William Grube29 Mar 202400:38:41

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento interviews guest William Grube, an entrepreneur who is revolutionizing the education sector through artificial intelligence. William talks about his journey from nursing to tech and entrepreneurship, highlighting his mission to make AI more accessible to teachers and students. He shares effective outreach tactics in connecting with schools and underscores the need for educators to approach AI with an open mind. The episode delves into the future of AI in business and education, with William providing actionable tips for entrepreneurs of all levels to implement AI for improved business efficiency and creativity.

ABOUT WILLIAM

William Grube is a young entrepreneur aged 22 who delivers AI training at over 40 schools nationwide. He has participated in more than 70 speaking engagements in the past year while concurrently pursuing an accelerated master's degree in computer science at North Dakota State University. William is deeply committed to self-improvement and education to enhance his earning potential. Acknowledging his young age, he understands there is much to learn and is motivated by a strong desire to make a meaningful contribution to the world. Recognizing the flaws in the current education system, William sees education as his first step towards effecting change.

LINKS & RESOURCES

- Visit Gruvy Education’s Website

- Connect with William on LinkedIn

810: Championing FemTech and the future of healthcare w/ Kate C. Arnold27 Mar 202400:39:41

Prepare to be inspired by Kate C Arnold, a trailblazer who has taken the leap from Silicon Valley to the frontlines of medical entrepreneurship, shaping the future of women's healthcare through her innovative work at FemInnovation. In a candid conversation filled with personal anecdotes of risk and resilience, we traverse Kate's journey and the pivotal moments that led her to fuse her medical acumen with an entrepreneurial mindset. Together, we unpack the challenges and triumphs of integrating technology into women's health, painting a picture of a future where FemTech not only bridges disparities but also revolutionizes patient care.

Our dialogue takes a deep dive into the heart of FemTech where we explore the nuances of this emerging field amid the telehealth surge. We dissect the barriers facing FemTech—from patient-physician mistrust to navigating the complex healthcare systems—while emphasizing the role of health equity consultants and the power of FemInnovation's platform. This platform is a beacon for collaboration, uniting startup acceleration with clinical insights to spearhead advancements in women's health. It's a testament to the synergy that can be achieved when diverse professionals join forces for a common goal.

The episode culminates with a thought-provoking exploration of AI's evolving role in healthcare, where we balance its promising capabilities with the need to preserve the indispensable human touch. AI may be reshaping how we approach fertility, menstruation, and menopause care, but it's the conscientious application that will determine its success. Join us on this enlightening journey, as we celebrate the spirit of innovation and the individuals like Kate C Arnold who are leading the charge in transforming healthcare for the better.

ABOUT KATE

Kate C Arnold, MD, MBA is from California and attended college at Santa Clara University.  She then attended medical school at Georgetown followed by her OBGYN residency at the University of Oklahoma.  She has worked as an assistant professor at OU and then as the Director of Women's Health at a federally qualified health center.  She then earned her MBA and now works as a laborist which gives her time to do start-up work and to hang out with her wife and their children.

LINKS & RESOURCES

809: Transformation through shifting BELIEFS w/ Roberta Cocco25 Mar 202400:40:54

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento invites executive coach Roberta Cocco to discuss the transformative power of language and beliefs. Through her personal journey, including a career pivot and overcoming significant life challenges, Roberta highlights the need to reframe thoughts, set actionable agreements, and overcome limiting beliefs. Listeners will discover strategies for intentional living that bridge the gap between personal fulfillment and entrepreneurial success.

ABOUT ROBERTA

In 2018, Roberta Cocco left a successful career as an international videographer; to learn the powerful principles of transformation and performance. Her first priority was to break through her own stories and create a life she loved.

Mastering these principles she now lives a transformed life and has built a highly sought after coaching practice. As an executive coach, she works with elite professionals, anomalies, and high performers providing a distinct advantage that elevates their confidence and unlocks how to excel.

LINKS & RESOURCES

808: This bothered me! (Here's how to deal with it, though...)24 Mar 202400:13:40

In today's episode we'll talk about the realities of the criticism that is often thrown our way at every stage of our entrepreneurial journey, and most importantly we'll discuss the mindset and perspective to embrace when it comes to identifying when criticism is unqualified versus when it's an opportunity for constructive advice to help us move forward.

924: Work-Life Balance Thanks to TECHNOLOGY (and support!) w/ Jen McFarland02 Sep 202400:39:17

How can technology revolutionize your small business and enhance work-life balance? Discover the inspiring journey of Jen McFarland, founder of Marit Digital, as she transitions from various IT roles to becoming an empowering entrepreneur. Learn how Jen's extensive experience in higher education and managing a university web services setup uniquely equips her to help small businesses thrive with technology. From AI to WordPress, SEO, and security training, this episode offers rich insights into the services Marit Digital provides and how they can boost your business efficiency.

Listen to Jen's candid discussion about the challenges and rewards of transitioning from a full-time job to starting her own venture. She shares invaluable tips on the importance of charging appropriately for services and the strategic moves that helped her build a loyal client base. Learn how fractional tech support can be a game-changer for small businesses, providing crucial reassurance and problem-solving during emergencies. Jen's approach balances maintaining existing infrastructure with introducing new, efficient tech tools to streamline operations, making her support indispensable.

Get inspired by how Jen integrates sustainability and community support into her business model. From "Power Hours" to "Get It Done" sessions, discover innovative ways to make tech support accessible and less intimidating. Jen's dedication to planting trees for every new project and holding open office hours underscores her commitment to a better business environment.

ABOUT JEN 

Jen McFarland has more than 20 years working in an array of IT positions. In 2022, she started Marit Digital with the goal of providing support for the many small businesses that lack dedicated technical insights and support. She is on the path to a B Certification for Marit Digital and as well as an occasional writer, covering tech events and stories for the Triangle area.

LINKS & RESOURCES

807: ACTION SATURDAY (30-60-90 day planning!)23 Mar 202400:06:28

Today's Action Saturday episode is all about the magic of setting 30, 60, 90-day goals—a balanced approach that aligns immediate action with visionary planning. Wave goodbye to the fluff and dial in on a three-month plan that's smart, focused, and, most importantly, actionable. 

806: The power of STORYTELLING in business w/ Ellis Hamburger22 Mar 202400:44:24

Have you ever wondered how a tech journalist evolves into a master storyteller for some of the world's most innovative companies? Ellis Hamburger joins our host Brian Lofrumento on an intriguing journey through the landscape of corporate narrative, from his beginnings at The Verge to revolutionizing storytelling at Snapchat. Our conversation spotlights the pivotal role of storytelling in connecting with customers on an emotional level, the way it acts as a North Star for internal team alignment, and how it can enhance the impact businesses have on the world. Ellis's transition is a beacon for anyone looking to harness their personal passion into a career that resonates deeply with audiences and drives entrepreneurial purpose.

Crafting authentic stories that resonate isn't just about the bright sheen of technology; it's about the human experience. We tackle the contrasts between polished corporate messaging and the raw, genuine appeal of user-generated content, putting the spotlight on brands like Apple to showcase the potent influence of relatability in tech marketing. Authenticity reigns supreme in this exploration of storytelling, highlighting the necessity for brands to connect with their audience beyond the specs, diving into the philosophy and emotional resonance that breathe life into products.

In this finale, we dissect the art of creating content that does more than just sell – it builds bridges between brands and consumers. We touch on how industry giants like Apple and Nike have shifted their approach to win hearts and foster loyalty, merging advertising with entertainment and authenticity. As we wrap up, you'll be reminded of the lesson that being your true self as a founder isn't just liberating – it's a powerful tool in breaking down barriers of corporate communication. So whether you're an entrepreneur seeking to elevate your brand or a listener hungry for a deeper understanding of the corporate narrative, this episode with Ellis Hamburger is your gateway to the art of storytelling.

ABOUT ELLIS

Ellis Hamburger has worked with some of the world’s best product founders for over ten years. First as a reporter at The Verge, then as Snapchat's first writer -- moving on years later to lead marketing strategy, and later as a founding member of the Storytelling Team at The Browser Company -- helping establish the startup as one of the most inspiring and transparent in recent memory. Now, Ellis works directly with founders to find their truth and share it with the world as Meaning, a product storytelling studio in Los Angeles.

LINKS & RESOURCES

- Visit Meaning’s Website

- Follow Ellis on X

- Connect with Ellis on LinkedIn

805: Networking… as a tool AND a business model w/ Bill Mueller20 Mar 202400:40:49

In this episode host Brian Lofrumento sits down with Bill Mueller, the CEO and co-founder of Start a Network. Together, they dive deep into the world of professional business networking, discussing the integration of social media into traditional networking, the importance of building relationships, and how to effectively manage networking groups. Join us as we explore the evolving landscape of networking and learn valuable strategies for building successful connections. This episode offers a wealth of knowledge for entrepreneurs and business professionals seeking to maximize their networking potential.

ABOUT BILL

Bill Mueller is a serial entrepreneur who has always been drawn to risk and reward. About 10 years ago, he entered the real estate industry, where he worked for his son-in-law, a broker who emphasized the importance of networking. Mueller had been involved in the Chamber and taught martial arts for decades, and he credits the value of networking for leading him to success in various industries.

LINKS & RESOURCES

- Visit Start a Network’s website

- Connect with Bill on LinkedIn

804: Content marketing that WORKS + how to showcase your client success stories w/ Ted Goldwyn18 Mar 202400:43:21

In today's episode host Brian Lofrumento sits down with Ted Goldwyn, principal owner of Ted Goldwyn Communications and founder of Success Story Studio. They delve into the power of long-form content in financial services marketing, the significance of client success stories, and the pivotal role of content in educating consumers and businesses. Ted shares valuable advice on identifying ideal clients and leveraging content for business growth, while Brian highlights the importance of strategy in content creation. They also explore the impact of video and written content, the potential influence of AI in content creation, and unique strengths within the financial services industry. If you're looking for actionable strategies and powerful insights to elevate your content marketing and business growth, this is an episode you won't want to miss. Tune in as Brian and Ted uncover the secrets to success in content marketing and business development.

ABOUT TED

Ted Goldwyn is the principal owner of Ted Goldwyn Communications, a marketing, communications, and research firm based in Western New York that develops long-form B2B content for major firms in the financial services industry. Ted is also the founder of Success Story Studio, a boutique marketing agency with a mission to produce compelling, well-written, turnkey short-form client success stories for small to midsize businesses and professional services firms. Previously, Ted spent two decades in financial services, serving in executive roles at Corning Credit Union and The Bank of New York. Ted holds a B.S. in Applied Economics & Management from Cornell University, and an MBA in Finance & International Business from New York University’s Stern School of Business.

LINKS & RESOURCES

- Connect with Ted on LinkedIn

- Visit Success Story Studio’s Website

- Find Success Story Studio on LinkedIn

- Subscribe to Success Story Studio’s YouTube channel

- Follow Success Story Studio on Facebook

803: The REALITY about OTHER people that you're not realizing!17 Mar 202400:12:04

In today's episode we'll talk about the realities of other people's situations and how our attitude and perception about them can give us the mindset and determination to dig in to our own journeys and obstacles.

802: ACTION SATURDAY (have a discovery call with someone!)16 Mar 202400:05:36

In today's episode we'll talk about a SIMPLE yet ACTIONABLE thing you can do to tangibly move your business forward: get on a discovery call with someone (or a bunch of someones!) that you know would benefit from your product or service.

801: People, planet, and profitability (and how they ALL work together!) w/ Konstantin Popovic15 Mar 202400:40:35

In today's episode host Brian Lofrumento sits down with Konstantin Popovic, the founder of Impact3P, a sustainability consultancy. Konstantin shares his inspiring journey from working in advertising to becoming a sustainability advocate, discussing pivotal moments that led him to establish his consultancy. The episode delves into the interconnectedness of people, planet, and profit as Konstantin explains how organizations can align their impact in these areas to join the sustainability revolution. With a focus on practical solutions and the business value of sustainability, Konstantin emphasizes the positive impact on the bottom line and offers insights into sustainability marketing. Throughout the episode, both speakers engage in a candid discussion about entrepreneurship, purpose, and the importance of making an impact beyond just making money.

ABOUT KONSTANTIN

Konstantin Popovic is the Founder of Impact3P, a sustainability consultancy that ignites sustainability journeys for SMEs and drives sustainability cultures for bigger organizations. Over the last 30 years, KP (as he is widely known) has been solving business problems through creativity – for famous marketing agencies, clients big and small, and across 3 continents.

In this last corporate role, KP discovered his passion for sustainability after winning the assignment for Singapore’s first climate awareness campaign. From that moment he knew he had to slowly switch gears. He upskilled, defined his mission as “making sustainability everybody’s business”, moved back to the US, and got to work.

LINKS & RESOURCES


800: Building a vision-driven business that serves your audience w/ Amanda Brem13 Mar 202400:39:24

In this episode, we sit down with Amanda Brem, founder of the Brem Method and former D-1 athlete turned personal trainer. Throughout our conversation, Amanda underscores the importance of aligning goals with core values, pushing past comfort zones, and sharing meaningful insights as an entrepreneur. She highlights her approach to teaching and business building, emphasizing the power of providing valuable free content and developing systems tailored to the needs of her clients and students. As Amanda shares her journey from resistance to embracing entrepreneurship, we delve into her set-it-and-forget-it philosophy for big goals, mental fitness support for students, and the synergy between good business decisions and positive bottom-line impact.

ABOUT AMANDA

Amanda Brem is the founder of The Brem Method. She is a former D1 athlete and personal trainer that, after scoring in the 97% percentile on her MCAT, realized she didn't actually want to go to medical school. Instead, she wanted to teach others while making med school more accessible to underserved students and those who struggle with test taking. She is also a huge science nerd, Harry Potter fan, and avid skier.

LINKS & RESOURCES

- Visit The Brem Method’s Website

- Subscribe to The Brem Method’s YouTube channel

- Connect with Amanda on LinkedIn

799: People-powered success, innovation, and a business legacy w/ Darren Davidson11 Mar 202400:44:43

In this episode we're joined by the CEO of MK Davidson Inc., Darren Davidson. Darren shares insights into his company's specialization in wireless optical fiber and EV charger station market spaces, which was initially established as a construction company by his father in 1971. He emphasizes the significant role of physical and mental health and a supportive home environment in achieving business success, highlighting the importance of people, products, and processes in a successful business. Darren's focus on problem-solving and long-term planning for infrastructure in business, combined with his emphasis on humility and teamwork, provides valuable lessons for entrepreneurs and executives. Stay tuned as we explore Darren's unique approach to business, his belief in investment, growth, and recognition for employees, and his emphasis on providing exceptional customer service through relationship-building.

ABOUT DARREN

Darren Davidson, the CEO of MK Davidson, has had a remarkable journey in the construction industry. His company, MK Davidson, started as a mere concept that he was able to bounce off his father's construction company, which played a significant role in providing for their family and putting Darren through college.

After his father's passing, Darren made a commitment to reincorporate his father's corporation into California. He carries on his father's legacy and continues to uphold the values instilled in him from a young age. Through dedication and hard work, Darren has transformed MK Davidson into a reputable company known for its quality work and dedication to serving the community.

LINKS & RESOURCES


798: Labels, our past, and TRANSFORMATION (LIVE from Medellin, Colombia) w/ Laura Chaves10 Mar 202400:28:51

In today's episode you'll hear insights, perspectives, and behind the scenes from the Wantrepreneur to Entrepreneur Podcast's Q1 retreat in Medellin, Colombia, with key takeaways for ALL of us entrepreneurs and wantepreneurs when it comes to labels, our past, and most importantly, our transformations!

923: What you've been up to WILL be revealed!01 Sep 202400:14:53

Ever wondered how the changing seasons can redefine your perspective on time and action? This episode invites you to explore the powerful transition from "training season" to taking decisive steps in your life and business. Inspired by our host Brian Lofrumento's recent adventures in Miami's dynamic Wynwood neighborhood and a motivating mantra he encountered there, we'll discuss why keeping score — whether against others or yourself — is crucial for your personal and professional growth.

797: ACTION SATURDAY (develop a proposal!)09 Mar 202400:08:37

In today's episode we'll talk about the most important and basic step of developing your sales PROCESS: having a proposal!

796: Your INVISIBLE OPPONENT and how to beat it (and work WITH it!) w/ Melissa Hoffman08 Mar 202400:37:20

In today's episode, host Brian Lofrumento is joined by the talented Melissa Hoffman, a seasoned sales leader, experienced performance coach, and owner of Dauntless Performance Coaching. Melissa discusses the importance of self-reflection and belief in oneself, emphasizing the interplay between physical and mental well-being in achieving professional success. Brian and Melissa delve into topics such as emotional regulation, conquering self-doubt, and the "invisible opponent" that impedes growth and success. Melissa shares her journey of prioritizing physical, mental, and emotional well-being, and her transition from the beverage alcohol industry to tech and coaching. They also touch upon the need for a calm mind and clear perspective in entrepreneurship, and the impact of gratitude, meditation, and understanding the nervous system in managing emotions. Tune in and get ready to be empowered with valuable insights from a truly inspiring conversation.

ABOUT MELISSA

Melissa Hoffman is a seasoned sales leader and experienced performance coach with over 10 years working with individuals and teams to help them achieve their goals and maximize their potential by making necessary changes to accelerate mental agility, promote healthy work-life integration, and sustainable growth.

She accomplishes this in group and 1:1 sessions by using a variety of techniques, including implementing psychological skills and tactical exercises, positive psychology, and mindfulness practices to drive greater cohesion and performance.

Melissa is a Certified Life and Executive Coach, certified in the Psychology of Leadership, The Power of Team Culture, Managing as a Coach, Building High-Performing Teams, and Influence from a variety of higher learning institutions. She holds a Bachelor of Arts in Psychology from the University of Albany, NY.

LINKS & RESOURCES


795: The competitive landscape of college admissions (and unique insights for entrepreneurs in standing out!) w/ Arlette Bolduc06 Mar 202400:35:35

In today's episode, we have the pleasure of sitting down with Arlette Bolduc, an independent educational consultant specializing in college applications and founder of Grays Hall College Counseling. Arlette shares valuable insights into her journey from being a civil litigator to pursuing her passion for guiding students through the competitive college admissions process. She discusses her approach to coaching and mentoring, emphasizing the importance of mindset and personal development for both students and entrepreneurs alike. Arlette's unique perspective sheds light on the parallels between entrepreneurship and college admissions, highlighting the power of listening, identifying needs, and finding innovative solutions. We delve into her experiences, challenges, and triumphs in guiding students and parents through the college application journey, offering practical advice and inspiration for aspiring entrepreneurs. Join us as we explore the intersection of college admissions, personal branding, and entrepreneurial growth with the dynamic Arlette Bolduc.

ABOUT ARLETTE

Arlette Bolduc spent over 20 years as a litigator, but it wasn't until her own children were applying to college that she found her true passion. Overwhelmed by the process, she realized the need for help and guidance for both students and parents navigating the college admissions process. This experience led her to pursue a career in college admissions consulting, where she now helps students and families find the right fit for their educational goals. Bolduc's own experience as a parent navigating the process gives her a unique understanding and empathy for the challenges that families face during this important time in their lives.

LINKS & RESOURCES

- Visit Grays Hall College Counseling’s Website

- Follow Gray Hall College Counseling on Instagram

- Find Grays Hall College Counseling on Facebook

- Connect with Arlette on LinkedIn

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